Pub Date : 1900-01-01DOI: 10.36627/2074-5095-2023-1-1-2-18
Жанна Мусатова, Николай Перепелкин, Ксения Екимова, Ирина Скоробогатых, Роман Сидорчук, Борис Мусатов
{"title":"Evaluating the success of Senior High School graduates: marketing research methodology and some results","authors":"Жанна Мусатова, Николай Перепелкин, Ксения Екимова, Ирина Скоробогатых, Роман Сидорчук, Борис Мусатов","doi":"10.36627/2074-5095-2023-1-1-2-18","DOIUrl":"https://doi.org/10.36627/2074-5095-2023-1-1-2-18","url":null,"abstract":"","PeriodicalId":251837,"journal":{"name":"Маркетинг и маркетинговые исследования","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133773434","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.36627/2074-5095-2019-2-2-224-234
Татьяна Чибикова
{"title":"SEO as a marketing communications tool to promote the VKontakte community","authors":"Татьяна Чибикова","doi":"10.36627/2074-5095-2019-2-2-224-234","DOIUrl":"https://doi.org/10.36627/2074-5095-2019-2-2-224-234","url":null,"abstract":"","PeriodicalId":251837,"journal":{"name":"Маркетинг и маркетинговые исследования","volume":"55 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114276323","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.36627/2074-5095-2022-2-2-86-103
Галина Тимохина, Любовь Прокопова, Юрий Грибанов, Станислав Зайцев, Таира Муртузалиева
{"title":"Research of approaches to segmentation of wealthy consumers in banking market","authors":"Галина Тимохина, Любовь Прокопова, Юрий Грибанов, Станислав Зайцев, Таира Муртузалиева","doi":"10.36627/2074-5095-2022-2-2-86-103","DOIUrl":"https://doi.org/10.36627/2074-5095-2022-2-2-86-103","url":null,"abstract":"","PeriodicalId":251837,"journal":{"name":"Маркетинг и маркетинговые исследования","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114313917","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.36627/2074-5095-2023-1-1-54-62
Дмитрий Гринев
{"title":"Methods of price discrimination as a tool to increase the marginality of related cargo services of passenger airlines","authors":"Дмитрий Гринев","doi":"10.36627/2074-5095-2023-1-1-54-62","DOIUrl":"https://doi.org/10.36627/2074-5095-2023-1-1-54-62","url":null,"abstract":"","PeriodicalId":251837,"journal":{"name":"Маркетинг и маркетинговые исследования","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123785675","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.36627/2074-5095-2019-2-2-170-178
Оксана Юлдашева, Юлия Соловьева, Ольга Ширшова, Ольга Конникова
{"title":"Measuring the sustainable consumer behaviour","authors":"Оксана Юлдашева, Юлия Соловьева, Ольга Ширшова, Ольга Конникова","doi":"10.36627/2074-5095-2019-2-2-170-178","DOIUrl":"https://doi.org/10.36627/2074-5095-2019-2-2-170-178","url":null,"abstract":"","PeriodicalId":251837,"journal":{"name":"Маркетинг и маркетинговые исследования","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126059389","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.36627/2074-5095-2021-4-4-320-327
Юлия Зуенкова
{"title":"Mapping consumer pathway as a tool to improve medication adherence of skin cancer patients","authors":"Юлия Зуенкова","doi":"10.36627/2074-5095-2021-4-4-320-327","DOIUrl":"https://doi.org/10.36627/2074-5095-2021-4-4-320-327","url":null,"abstract":"","PeriodicalId":251837,"journal":{"name":"Маркетинг и маркетинговые исследования","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116290913","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.36627/2074-5095-2019-2-2-208-223
Ксения Головачева, Дарья Шулякова
{"title":"How disclosure format influences user response to native advertising","authors":"Ксения Головачева, Дарья Шулякова","doi":"10.36627/2074-5095-2019-2-2-208-223","DOIUrl":"https://doi.org/10.36627/2074-5095-2019-2-2-208-223","url":null,"abstract":"","PeriodicalId":251837,"journal":{"name":"Маркетинг и маркетинговые исследования","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114749162","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.36627/2074-5095-2022-1-1-68-74
Кенешбек Алмакучуков, Борис Мусатов
{"title":"Satisfying the geographically dispersed demand for film distribution services in a mountainous country","authors":"Кенешбек Алмакучуков, Борис Мусатов","doi":"10.36627/2074-5095-2022-1-1-68-74","DOIUrl":"https://doi.org/10.36627/2074-5095-2022-1-1-68-74","url":null,"abstract":"","PeriodicalId":251837,"journal":{"name":"Маркетинг и маркетинговые исследования","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124388111","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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