Terdapat banyak faktor yang mempengaruhi pengambilan keputusan investasi, termasuk faktor psikologis yang bersifat bias yang dapat membuat investor menjadi irrasional. Oleh karena itu, tujuan penelitian ini adalah untuk mengetahui beberapa pengaruh bias, yaitu self-attribution bias, mental accounting, dan familiarity bias terhadap pengambilan keputusan investasi. Sampel dalam penelitian ini adalah mahasiswa yang mengikuti beberapa komunitas investasi di Kota Malang karena mahasiswa mewakili investor muda yang potensial untuk berkontribusi dalam berinvestasi di pasar modal. 288 kuesioner disebarkan secara online dan diuji regresi berganda. Hasil penelitian ini adalah self-attribution bias, mental accounting, dan familiarity bias berpengaruh positif terhadap pengambilan keputusan investasi. Kepercayaan atas kemampuan diri, pertimbangan biaya dan manfaat, serta tingkat keakraban menjadi faktor utama yang mendorong pengambilan keputusan investasi.
{"title":"Pengaruh Self-Attribution Bias, Mental Accounting, dan Familiarity Bias terhadap Pengambilan Keputusan Investasi","authors":"Novia Dwi Anggini, Cipto Wardoyo, Vega Wafaretta","doi":"10.35313/JRBI.V6I3.1898","DOIUrl":"https://doi.org/10.35313/JRBI.V6I3.1898","url":null,"abstract":"Terdapat banyak faktor yang mempengaruhi pengambilan keputusan investasi, termasuk faktor psikologis yang bersifat bias yang dapat membuat investor menjadi irrasional. Oleh karena itu, tujuan penelitian ini adalah untuk mengetahui beberapa pengaruh bias, yaitu self-attribution bias, mental accounting, dan familiarity bias terhadap pengambilan keputusan investasi. Sampel dalam penelitian ini adalah mahasiswa yang mengikuti beberapa komunitas investasi di Kota Malang karena mahasiswa mewakili investor muda yang potensial untuk berkontribusi dalam berinvestasi di pasar modal. 288 kuesioner disebarkan secara online dan diuji regresi berganda. Hasil penelitian ini adalah self-attribution bias, mental accounting, dan familiarity bias berpengaruh positif terhadap pengambilan keputusan investasi. Kepercayaan atas kemampuan diri, pertimbangan biaya dan manfaat, serta tingkat keakraban menjadi faktor utama yang mendorong pengambilan keputusan investasi.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"69 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-05-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132241074","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Penelitian ini bertujuan untuk mengetahui persepsi dan pengambilan keputusan yang diambil oleh kaum milenial dalam memilih instrument-intrumen yang digunakan dalam investasi untuk merencnakan keuangan di masa mendatang dan memberikan pemahaman serta penjelasan mengenai Instumen atau bentuk-bentuk dari investasi Saat ini yang lebih praktis untuk digunakan. teknologi dan pemikiran manusia semakin maju seiring dengan perkembangan zaman yang cepat dan dinamis banyak instumen investasi baru yang bermunculan yang lebih modern dan mengadopsi media digital pada penelitian ini menggunakan metode studi literatur yang berasal dari berbagai sumber seperti buku, jurnal dan website, dari penelitian mendapatkan hasil bahwa banyak kaum milenial yang berinvestasi dengan media yang memiliki resiko yang rendah seperti Emas, deposito, properti dan reksadana berikut ini presentase yang didapat dari penelitian menggunakan studi literatur setangah dari responden yanga dan memiliki investasi berupa emas. Investasi lain yang dimiliki masyarakat adalah deposito sebesar 37%, property 30%, reksadana 22%, dan saham sebesar 17%.
{"title":"Persepsi dan Pengambilan Keputusan Milenial Terhadap Instrumen Investasi Masa Depan","authors":"Y. Stevanus, D. Rahadi","doi":"10.35313/JRBI.V6I3.2235","DOIUrl":"https://doi.org/10.35313/JRBI.V6I3.2235","url":null,"abstract":"Penelitian ini bertujuan untuk mengetahui persepsi dan pengambilan keputusan yang diambil oleh kaum milenial dalam memilih instrument-intrumen yang digunakan dalam investasi untuk merencnakan keuangan di masa mendatang dan memberikan pemahaman serta penjelasan mengenai Instumen atau bentuk-bentuk dari investasi Saat ini yang lebih praktis untuk digunakan. teknologi dan pemikiran manusia semakin maju seiring dengan perkembangan zaman yang cepat dan dinamis banyak instumen investasi baru yang bermunculan yang lebih modern dan mengadopsi media digital pada penelitian ini menggunakan metode studi literatur yang berasal dari berbagai sumber seperti buku, jurnal dan website, dari penelitian mendapatkan hasil bahwa banyak kaum milenial yang berinvestasi dengan media yang memiliki resiko yang rendah seperti Emas, deposito, properti dan reksadana berikut ini presentase yang didapat dari penelitian menggunakan studi literatur setangah dari responden yanga dan memiliki investasi berupa emas. Investasi lain yang dimiliki masyarakat adalah deposito sebesar 37%, property 30%, reksadana 22%, dan saham sebesar 17%.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-05-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114326843","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Nugroho Hardiyanto, Ari Gunawan, Wahyu Rafdinal, N. Afif
Belanja online saat ini menjadi fenomena yang menarik di Indonesia. Data menunjukkan perkembangan yang sangat pesat terjadi dari segi konsumen online, apalagi ketika masa pandemi covid-19. Dengan banyaknya jumlah konsumen yang tidak bisa melakukan aktifitas sehari-hari atau karantina dirumah, menjadikan peningkatan yang signifikan pada belanja online. Mempelajari perilaku konsumen perlu dilakukan karena berkaitan dengan keputusan pembelian. Tentunya hal ini menjadi penting untuk mengetahui perilaku pembeli online selama masa pandemi COVID-19. Penelitian ini menggunakan teknik analisis structure equational model – Partial least square. Jumlah sampel dalam penelitian ini adalah 300 sampel. Hasil penelitian ini menunjukan bahwa perilaku belanja online pada masa Pandemi COVID-19 dipengaruhi oleh factor persepsi pribadi seperti kepercayaan, kenyamanan, kemudahan, dan keamanan. Penelitian ini dapat memberikan manfaat bagi perusahaan atau toko online dalam menarik konsumen untuk berbelanja selama pandemic Covid-19
{"title":"Analisis Perilaku Belanja Online Selama Masa Pandemi COVID-19","authors":"Nugroho Hardiyanto, Ari Gunawan, Wahyu Rafdinal, N. Afif","doi":"10.35313/JRBI.V6I3.2246","DOIUrl":"https://doi.org/10.35313/JRBI.V6I3.2246","url":null,"abstract":"Belanja online saat ini menjadi fenomena yang menarik di Indonesia. Data menunjukkan perkembangan yang sangat pesat terjadi dari segi konsumen online, apalagi ketika masa pandemi covid-19. Dengan banyaknya jumlah konsumen yang tidak bisa melakukan aktifitas sehari-hari atau karantina dirumah, menjadikan peningkatan yang signifikan pada belanja online. Mempelajari perilaku konsumen perlu dilakukan karena berkaitan dengan keputusan pembelian. Tentunya hal ini menjadi penting untuk mengetahui perilaku pembeli online selama masa pandemi COVID-19. Penelitian ini menggunakan teknik analisis structure equational model – Partial least square. Jumlah sampel dalam penelitian ini adalah 300 sampel. Hasil penelitian ini menunjukan bahwa perilaku belanja online pada masa Pandemi COVID-19 dipengaruhi oleh factor persepsi pribadi seperti kepercayaan, kenyamanan, kemudahan, dan keamanan. Penelitian ini dapat memberikan manfaat bagi perusahaan atau toko online dalam menarik konsumen untuk berbelanja selama pandemic Covid-19","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-05-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127116840","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The purpose of this study was to determine the perception and understanding of MSME centers business on the application of SAK EMKM starting Januari 1, 2018 at the MSME Business Center in Bandung. In this study the data used are primary data, that is data obtained directly from the object under study. Data obtained through questionnaires to several MSME business center operastors int the city of Bandung. Sampling was carried out using the Sloving formula, resulting in 336 MSME respondents. The regression model used in this study to use Multiple Regression Analysis. The results of this study by t test (partial) showed that the perception of MSME actors did not effect the implementation of SAK EMKM and the understanding of MSME actors influenced the implementation of SAK EMKM. While the F test (simultaneous) showed that the perception and understanding of MSME actors influence the implementation of SAK EMKM.
{"title":"Persepsi dan Pemahaman Pelaku Usaha Terhadap Berlakunya Standar Akuntansi Keuangan Entitas Mikro Kecil Menengah di Kota Bandung","authors":"Kasir","doi":"10.35313/JRBI.V6I2.1871","DOIUrl":"https://doi.org/10.35313/JRBI.V6I2.1871","url":null,"abstract":"The purpose of this study was to determine the perception and understanding of MSME centers business on the application of SAK EMKM starting Januari 1, 2018 at the MSME Business Center in Bandung. In this study the data used are primary data, that is data obtained directly from the object under study. Data obtained through questionnaires to several MSME business center operastors int the city of Bandung. Sampling was carried out using the Sloving formula, resulting in 336 MSME respondents. The regression model used in this study to use Multiple Regression Analysis. The results of this study by t test (partial) showed that the perception of MSME actors did not effect the implementation of SAK EMKM and the understanding of MSME actors influenced the implementation of SAK EMKM. While the F test (simultaneous) showed that the perception and understanding of MSME actors influence the implementation of SAK EMKM.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-01-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124117089","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Amid the growth of functional beverage industry, Oronamin C is still new on the market so the strength of this brand is still not very visible. Therefore, this study purpose is to determine the effect of Oronamin C’s brand equity on consumer purchase intention. This study uses an explanatory descriptive method with a quantitative approach to 150 respondents. The data analysis method used is descriptive statistics analysis, correlation, multiple regression, hypothesis testing. The results showed that brand equity and purchase intention were in the good category and both had a significant effect of 65.5%. The dimensions of brand equity, brand awareness and brand loyalty, are in the moderate category, while brand association and perceived quality are in the good category. With the significant influence between perceived quality and brand loyalty on purchase intention, and there is an insignificant influence between brand awareness and brand association on purchase intention.
{"title":"Pengaruh Ekuitas Merek Terhadap Minat Beli (Studi Pada Konsumen Oronamin C di Kota Bandung)","authors":"Qonita Firdaus, Tintin Suhaeni","doi":"10.35313/JRBI.V6I2.2218","DOIUrl":"https://doi.org/10.35313/JRBI.V6I2.2218","url":null,"abstract":"Amid the growth of functional beverage industry, Oronamin C is still new on the market so the strength of this brand is still not very visible. Therefore, this study purpose is to determine the effect of Oronamin C’s brand equity on consumer purchase intention. This study uses an explanatory descriptive method with a quantitative approach to 150 respondents. The data analysis method used is descriptive statistics analysis, correlation, multiple regression, hypothesis testing. The results showed that brand equity and purchase intention were in the good category and both had a significant effect of 65.5%. The dimensions of brand equity, brand awareness and brand loyalty, are in the moderate category, while brand association and perceived quality are in the good category. With the significant influence between perceived quality and brand loyalty on purchase intention, and there is an insignificant influence between brand awareness and brand association on purchase intention.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"124 20","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-01-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120825446","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This research aims to test the effect of employee’s work placement and satisfaction on the productivity in performing. It is case study conducted at PT. Reski Laifasto of Makassar Branch. The sample of this research consists of 71 employees. The result of this research discloses that work placement and satisfaction provide the positive effect on the productivity. This result indicates that the level of employee’s work productivity at PT. Reski Laifasto of Makassar Branch is determined by good work placement and the effect of satisfaction of work employee
{"title":"Efek Penempatan dan Kepuasan Kerja terhadap Produktivitas : Studi Kasus pada PT. Rezki Laifasto","authors":"Nurleli Ramli","doi":"10.35313/JRBI.V6I2.1909","DOIUrl":"https://doi.org/10.35313/JRBI.V6I2.1909","url":null,"abstract":"This research aims to test the effect of employee’s work placement and satisfaction on the productivity in performing. It is case study conducted at PT. Reski Laifasto of Makassar Branch. The sample of this research consists of 71 employees. The result of this research discloses that work placement and satisfaction provide the positive effect on the productivity. This result indicates that the level of employee’s work productivity at PT. Reski Laifasto of Makassar Branch is determined by good work placement and the effect of satisfaction of work employee","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-01-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128661666","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Ruang lingkup penelitian ini adalah pengaruh kesadaran merek, citra merek, nilai pelanggan dan kepuasan terhadap loyalitas merek. Sampel dalam penelitian ini sebanyak 200 responden. Teknik analisis data yang digunakan yaitu Structure Equation Model (SEM). Hasil penelitian menunjukan bahwa kepuasan berpengaruh signifikan terhadap loyalitas merek. Kepuasan memediasi pengaruh nilai pelanggan dan citra merek terhadap lotalitas merek. Nilai pelanggan dan citra merek berpengaruh signifikan terhadap kepuasan. Kemudian, kesadaran merek berpengaruh terhadap citra merek. Hasil penelitian ini membuktikan peran penting kepuasan dalam meningkatkan loyalitas merek. Selain itu, nilai pelanggan dan citra merek juga memberikan peran dalam meningkatkan kepuasan. Awal dari pengaruh-pengaruh tersebut adalah kesadaran merek. Hasil penelitian ini memberikan pengetahuan bahwa kepuasan, nilai pelanggan, citra merek, dan kesadaran merek merupakan factor penting dalam mempengaruhi loyalitas merek.
{"title":"Model Loyalitas Merek pada Teh Kemasan di Indonesia","authors":"Wahyu Rafdinal, Y. Putri, Fitria Ridhaningsih","doi":"10.35313/JRBI.V6I2.1923","DOIUrl":"https://doi.org/10.35313/JRBI.V6I2.1923","url":null,"abstract":"Ruang lingkup penelitian ini adalah pengaruh kesadaran merek, citra merek, nilai pelanggan dan kepuasan terhadap loyalitas merek. Sampel dalam penelitian ini sebanyak 200 responden. Teknik analisis data yang digunakan yaitu Structure Equation Model (SEM). Hasil penelitian menunjukan bahwa kepuasan berpengaruh signifikan terhadap loyalitas merek. Kepuasan memediasi pengaruh nilai pelanggan dan citra merek terhadap lotalitas merek. Nilai pelanggan dan citra merek berpengaruh signifikan terhadap kepuasan. Kemudian, kesadaran merek berpengaruh terhadap citra merek. Hasil penelitian ini membuktikan peran penting kepuasan dalam meningkatkan loyalitas merek. Selain itu, nilai pelanggan dan citra merek juga memberikan peran dalam meningkatkan kepuasan. Awal dari pengaruh-pengaruh tersebut adalah kesadaran merek. Hasil penelitian ini memberikan pengetahuan bahwa kepuasan, nilai pelanggan, citra merek, dan kesadaran merek merupakan factor penting dalam mempengaruhi loyalitas merek.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"77 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-01-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126239292","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Tujuan dari penelitian ini adalah untuk mengetahui pengaruh pajak tangguhan dan leverage terhadap perencanaan pajak pada perbankan publik yang terdaftar di Kompas 100. Dalam penelitian ini data yang digunakan adalah data sekunder perbankan public yang terdaftar di Kompas 100dari tahun 2015 – 2018 yaitu Bank BCA Tbk, Bank Bukopin Tbk, Bank BNI Tbk, Bank Mandiri Tbk dan Bank Panin Tbk. Adapun model regresi yang dipergunakan dalam penelitian ini adalah dengan menggunakan Analisa Regresi Berganda. Hasil penelitian ini secara uji t (parsial) menunjukan bahwa pajak tangguhan tidak berpengaruh terhadap perencanaan pajak dan leverage berpengaruh terhadap perencanaan pajak. Sedangkan secara uji F (simultan) menunjukan bahwa pajak tangguhan dan leverage secara bersama-sama berpengaruh terhadap perencanaan pajak yaitu sebesar 25,3% terhadap perencanaan pajak. Sedangkan sisanya sebesar 74,7% dipengaruhi oleh faktor lain yang tidak di masukan dalam penelitian ini, seperti profitabilitas dan corporate governance.
{"title":"Pengaruh Pajak Tangguhan dan Leverage Terhadap Perencanaan Pajak","authors":"Kasir","doi":"10.35313/JRBI.V6I1.1865","DOIUrl":"https://doi.org/10.35313/JRBI.V6I1.1865","url":null,"abstract":"Tujuan dari penelitian ini adalah untuk mengetahui pengaruh pajak tangguhan dan leverage terhadap perencanaan pajak pada perbankan publik yang terdaftar di Kompas 100. Dalam penelitian ini data yang digunakan adalah data sekunder perbankan public yang terdaftar di Kompas 100dari tahun 2015 – 2018 yaitu Bank BCA Tbk, Bank Bukopin Tbk, Bank BNI Tbk, Bank Mandiri Tbk dan Bank Panin Tbk. Adapun model regresi yang dipergunakan dalam penelitian ini adalah dengan menggunakan Analisa Regresi Berganda. Hasil penelitian ini secara uji t (parsial) menunjukan bahwa pajak tangguhan tidak berpengaruh terhadap perencanaan pajak dan leverage berpengaruh terhadap perencanaan pajak. Sedangkan secara uji F (simultan) menunjukan bahwa pajak tangguhan dan leverage secara bersama-sama berpengaruh terhadap perencanaan pajak yaitu sebesar 25,3% terhadap perencanaan pajak. Sedangkan sisanya sebesar 74,7% dipengaruhi oleh faktor lain yang tidak di masukan dalam penelitian ini, seperti profitabilitas dan corporate governance.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"61 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-07-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123522251","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Lampu Gentur is one of the superior products of UMKM Cianjur Regency with poor development and experiencing problems in the decrease in production and a decrease in turnover. The incapability of Lampu Gentur in fulfilling consumer desires and luster move in winning the market. The purpose of this research is to find out how the implementation of market orientation conducted by Lampu Gentur, how competitive advantage made by SME in Cianjur, and how the influence of the market orientation to competitive advantage. This study used a sample of 109 MSMEs. The method used simple linear regression. The result of analysis yielded the formula Y = 21,916+ 0,503x with R square equal to 0,344 which means market orientation able to improve the competitiveness of SMEs Gentur Lamp with value 34,4%.
{"title":"Peranan Orientasi Pasar dalam Meningkatkan Keunggulan Bersaing pada UMKM Lampu Gentur Cianjur","authors":"Adam Hakul Yakin, Tintin Suhaeni","doi":"10.35313/JRBI.V6I1.1876","DOIUrl":"https://doi.org/10.35313/JRBI.V6I1.1876","url":null,"abstract":"Lampu Gentur is one of the superior products of UMKM Cianjur Regency with poor development and experiencing problems in the decrease in production and a decrease in turnover. The incapability of Lampu Gentur in fulfilling consumer desires and luster move in winning the market. The purpose of this research is to find out how the implementation of market orientation conducted by Lampu Gentur, how competitive advantage made by SME in Cianjur, and how the influence of the market orientation to competitive advantage. This study used a sample of 109 MSMEs. The method used simple linear regression. The result of analysis yielded the formula Y = 21,916+ 0,503x with R square equal to 0,344 which means market orientation able to improve the competitiveness of SMEs Gentur Lamp with value 34,4%.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"79 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-07-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134465016","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This research aims to know the level of employee engagement, turnover intention, and influence employee engagement against turnover intention. The methods used in this research is descriptive statistical analysis, while the techniques of data collection using the questionnaire as a primary data and international journals as well as books as the secondary data. Based on the results of the research that has been done, the regression equation is Y = 68,179-0,215X. The results showed that there were negative and significant influence between employee engagement and turnover intention is amount -0.215 and employee engagement affect turnover intention is amount 7.8%.
{"title":"Pengaruh Employee Engagement terhadap Turnover Intention Studi Kasus PT XYZ Bandung","authors":"N. Fauzia, Marwansyah","doi":"10.35313/JRBI.V6I1.1873","DOIUrl":"https://doi.org/10.35313/JRBI.V6I1.1873","url":null,"abstract":"This research aims to know the level of employee engagement, turnover intention, and influence employee engagement against turnover intention. The methods used in this research is descriptive statistical analysis, while the techniques of data collection using the questionnaire as a primary data and international journals as well as books as the secondary data. Based on the results of the research that has been done, the regression equation is Y = 68,179-0,215X. The results showed that there were negative and significant influence between employee engagement and turnover intention is amount -0.215 and employee engagement affect turnover intention is amount 7.8%.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"34 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-07-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134307805","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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