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Evaluation of the Effectiveness of the Activities of Russian Antimonopoly Authorities: Technologies, Empirical Analysis 俄罗斯反垄断机构活动有效性评价:技术,实证分析
Pub Date : 2022-12-30 DOI: 10.37791/2687-0657-2022-16-6-56-74
I. Gagarina
This work has been prepared in order to fill a gap in the theory of public administration based on the results associated with the lack of research on the practical applicability of theoretical concepts for assessing the effectiveness and efficiency of a government body to the activities of the Federal Antimonopoly Service of Russia. To achieve this goal, the following tasks were set: to determine the results and effects for the economy from the activities of the antimonopoly authorities, to be assessed from the standpoint of achieving the goals and objectives of the state competition policy; to study the technologies for evaluating the effectiveness and efficiency that exist in international practice in terms of their applicability to the activities of Russian antimonopoly authorities; assess the objectivity of the technology used by the FAS Russia for assessing the effectiveness of the agency’s activities; formulate proposals on the formation of an evaluation system applicable in the practical activities of the antimonopoly authorities as a component of public management based on results. The article pays special attention to the concept of type I and II errors, approbation of this theoretical approach to assessing the effectiveness of the antimonopoly authority on the example of the decisions of the departmental appeal of the Federal Antimonopoly Service of Russia, carried out by the department in relation to its territorial bodies.
编写这项工作是为了填补公共行政理论中的一个空白,这一空白是由于缺乏对评估政府机构对俄罗斯联邦反垄断局活动的效力和效率的理论概念的实际适用性进行研究而产生的。为了实现这一目标,设定了以下任务:确定反垄断当局的活动对经济的结果和影响,从实现国家竞争政策的目标和目的的角度进行评估;研究国际实践中存在的评估俄罗斯反垄断机构活动的有效性和效率的技术;评估俄罗斯联邦调查局用于评估该机构活动有效性的技术的客观性;根据结果,就形成一个适用于反垄断机构作为公共管理组成部分的实际活动的评价体系提出建议。本文特别关注了第一类和第二类错误的概念,并以俄罗斯联邦反垄断局的部门上诉决定为例,对这种评估反垄断机构有效性的理论方法进行了认可,该部门对其领土机构进行了上诉。
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引用次数: 0
Entrepreneurship in the Russian Sports Industry: Current Development Trends 俄罗斯体育产业中的企业家精神:当前的发展趋势
Pub Date : 2022-12-30 DOI: 10.37791/2687-0657-2022-16-6-117-125
V. A. Lednev
This article attempts to investigate the current state of affairs in the development of entrepreneurship in the Russian sports industry, as well as to show their possible perspectives. This issue is very relevant today, because the state sets the task of starting to earn to sports organizations and organizers of sports events, bearing in mind commercial sources of income, because in the coming years there will be a phased reduction in funding from the budget, especially if it comes to professional sports. The purpose of this study is to analyze how entrepreneurship in the sports industry is developing today, bearing in mind different types of sports, and why it is necessary to develop specialized entrepreneurship studying programs in sports. Among the main objectives of the study: to show successful examples and practices of entrepreneurship development in different segments of the sports industry and to explain the possibilities of entrepreneurship development in sports, taking into account the emergence and implementation of specialized studying programs, primarily additional education programs. This article presents the author’s own vision of how entrepreneurship is developing today in mass and corporate sports, as well as in the fitness industry. The article uses various research methods, including comparative analysis and statistical methods. The scientific results include an analysis of the potential audience of such specialized studying programs and the direction of development of targeted programs, including various sports and functional areas. The justification of the need for aspiring entrepreneurs to be trained in additional education programs (advanced training and professional retraining) is given. In the next article, the author will try to more specifically form a model of professional competencies for entrepreneurship training programs in sports.
本文试图调查俄罗斯体育产业创业发展的现状,并展示他们可能的前景。这个问题与今天非常相关,因为国家设定了开始为体育组织和体育赛事组织者赚钱的任务,同时考虑到商业收入来源,因为在未来几年,预算资金将分阶段减少,特别是在职业体育方面。本研究的目的是分析当今体育产业的创业是如何发展的,同时考虑到不同类型的体育运动,以及为什么有必要在体育领域开发专门的创业研究项目。该研究的主要目标之一是:展示体育产业不同领域创业发展的成功案例和实践,并解释体育行业创业发展的可能性,同时考虑到专业学习计划的出现和实施,主要是额外的教育计划。这篇文章展示了作者自己对今天大众和企业体育以及健身行业中企业家精神如何发展的看法。本文采用了多种研究方法,包括比较分析法和统计学方法。科学结果包括分析这些专业学习项目的潜在受众和目标项目的发展方向,包括各种运动和功能领域。有抱负的企业家需要接受额外教育项目的培训(高级培训和专业再培训)。在下一篇文章中,作者将尝试更具体地形成一个体育创业培训项目的职业能力模型。
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引用次数: 0
The Effect of the Interpretation of Company Behavior on the Analysis of Market Boundaries 公司行为解释对市场边界分析的影响
Pub Date : 2022-12-30 DOI: 10.37791/2687-0657-2022-16-6-43-55
A. Shastitko, N. Pavlova
The analysis of the state of competition in commodity markets is formally regulated by Order No. 220 of the Federal Antimonopoly Service of Russia dated April 28, 2010 “On Approval of the Procedure for Analyzing the State of Competition in the Commodity Market”, but in reality, the mechanical adherence to the norms of this document is not enough, since all stages of the analysis, explicitly or implicitly, are based on a certain interpretation of the relationship and behavior of the defendant, the applicant and other affected persons. A vivid illustration is the situation with the provision of wired Internet services for tenants in shopping and entertainment centers. The relevance of this issue is ensured by the presence of antimonopoly cases, which consider the compliance of the provision of such services with antimonopoly legislation. The purpose of the study is to reveal, using the example of the markets for renting premises in shopping and entertainment centers and Internet communications, how the interpretation of the company’s behavior determines the approaches to assessing the boundaries of relevant markets. For this, alternative interpretations of the relationship and behavior of Internet providers (telecom operators), owners of shopping and entertainment centers and tenants are presented; grounds for the proposed interpretations are given; the consequences of applying alternative interpretations to identifying relevant markets and their further analysis in accordance with the requirements of the legislation are described; the key questions for research are highlighted, which can allow one to compare alternative interpretations and choose the one that best corresponds to the essence of the analyzed economic relations. As a result, we show that the analysis cannot ignore the connection between communication services providers, tenants as purchasers of communication services, and owners of shopping centers. Alternative interpretations of this connection are possible from the point of view of the economic essence of these relations and relevant theoretical concepts, but in any case, its economic nature should be studied, including for the purposes of the correct application of legal norms to assess the state of competition in the affected product markets.
大宗商品市场的竞争状况的分析正式受220号订单俄罗斯联邦反垄断的4月28日,2010年“批准程序分析了大宗商品市场的竞争”,但在现实中,机械坚持规范本文档是不够的,因为所有阶段的分析,直接或间接地基于一定的解释关系,被告的行为,申请人及其他受影响人士。为购物和娱乐中心的租户提供有线互联网服务的情况就是一个生动的例子。反垄断案件的存在确保了这一问题的相关性,这些案件考虑了提供此类服务是否符合反垄断立法。本研究的目的是揭示,以购物、娱乐中心和互联网通信租赁市场为例,对公司行为的解释如何决定评估相关市场边界的方法。为此,对互联网提供商(电信运营商)、购物和娱乐中心的所有者以及租户之间的关系和行为提出了不同的解释;提出解释的理由;描述了采用其他解释来确定相关市场的后果,以及根据立法要求对其进行进一步分析;重点突出了研究的关键问题,这可以让人们比较不同的解释,并选择最符合所分析的经济关系本质的解释。结果表明,分析不能忽略通信服务提供商、作为通信服务购买者的租户和购物中心所有者之间的联系。从这些关系的经济本质和有关理论概念的角度来看,可以对这种联系作出其他解释,但无论如何,应研究其经济性质,包括为了正确适用法律规范来评估受影响产品市场的竞争状况。
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引用次数: 0
The Possibility and Expediency of Marketing Variability in the Conditions of a Scarce Market (the Case of the Market of Solid-rolled Wheels-957) 稀缺市场条件下市场变异性的可能性与权宜之计(以实轧车轮市场为例)
Pub Date : 2022-12-30 DOI: 10.37791/2687-0657-2022-16-6-5-18
Irina V. Knyazeva, N. N. Zaikin, I. Bondarenko
The relevance of the study is due to the need to study the limits of the permissibility of business behavior of companies in the conditions of economic turbulence that has developed under the influence of various macro and microfactors. The disruption of logistics chains against the background of the first sanctions restrictions, the introduction of protective duties, a comprehensive system of state support for the industry (the “trade-in” program for changing the car fleet) led to new structural and behavioral models of the functioning of markets, which required understanding and selection of an adequate policy of state regulation. The purpose of the study is to consider the strategy of behavior of the dominant player with a pronounced differentiation in pricing policy in relation to different counterparties in a scarce market on the example of an antimonopoly case against a dominant economic entity in the market of solid-rolled wheels with a diameter of 957 mm within the borders of the Russian Federation (2018–2019). The objectives of the study are to consider how the implementation of three important elements of the company’s marketing strategies – price formation, market segmentation based on the Buchanan product concept and the selection of counterparties, as well as methods and technologies of discount policy in conditions of unsatisfied demand, can affect the functioning of a scarce market and affect price growth for two years. In the context of this study, the transformation of the mechanism of price discrimination in scarce markets is presented. It is noted that the behavior of the dominant entity regarding the establishment of a monopolistically high price in a scarce market looks economically unconditioned, the establishment of a differentiated final price for the sale of goods to various buyers at a level higher than the prices of the period preceding the shortage indicates price discrimination of the first and second degree. The analysis of various types of discounts shows that sales promotion is not a necessary marketing tool, as it reduces the monopoly profit of the seller and does not contain motivation for the formation of competitive initiations. The main gain of the consumer is not the volume of potential discounts, but the speed of searching for goods, contracting on any terms, the promptness of concluding transactions and obtaining maximum financial gain in conditions of uncertainty.
该研究的相关性是由于需要研究在各种宏观和微观因素影响下发展起来的经济动荡条件下公司经营行为的可容许性的极限。在第一次制裁限制的背景下,物流链的中断,保护性关税的引入,国家对该行业的全面支持系统(更换车队的“以旧换新”计划)导致了市场功能的新结构和行为模型,这需要理解和选择适当的国家监管政策。本研究的目的是考虑在稀缺市场中,与不同对手方相比,定价政策明显不同的主导企业的行为策略,以俄罗斯联邦境内(2018-2019年)直径为957毫米的实心轧制车轮市场上针对占主导地位的经济实体的反垄断案件为例。本研究的目标是考虑公司营销策略的三个重要要素的实施-价格形成,基于布坎南产品概念的市场细分和交易对手的选择,以及在需求未满足的情况下折扣政策的方法和技术,如何影响稀缺市场的运作并影响两年的价格增长。在本研究的背景下,提出了稀缺市场中价格歧视机制的转变。值得注意的是,在稀缺市场中,占支配地位的实体关于建立垄断高价的行为在经济上看起来是无条件的,在高于短缺前一段时间的价格水平上,为销售给不同买家的商品建立差异化的最终价格表明了第一和第二程度的价格歧视。对各种折扣的分析表明,促销不是一种必要的营销手段,因为它降低了卖方的垄断利润,并且不包含形成竞争动机的动机。消费者的主要收益不是潜在折扣的数量,而是寻找商品的速度,在任何条件下签订合同,及时完成交易,并在不确定的情况下获得最大的经济收益。
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引用次数: 0
Organizational and Managerial Innovations in the Russian Electronics Industry: Current Trends 俄罗斯电子工业的组织和管理创新:当前趋势
Pub Date : 2022-12-30 DOI: 10.37791/2687-0657-2022-16-6-103-116
Andrey M. Sklyuev, V. Khabarov, Irina V. Musatova, O. Popova
The electronic industry is one of the most dynamically developing industries in the global economy and has a significant impact on the pace of development of related industries and the level of technological independence of states. Various types of external trade and economic sanctions imposed by Western countries and the strengthening of the import substitution policy in the Russian economy require a revision of the vectors for the development of electronic industry enterprises. The withdrawal of some foreign companies from the Russian sales market at the same time makes it possible to increase demand for domestic products and increases the requirements for the development and production of electronics in Russia. The analysis of scientific works shows that at the present stage of production development, non-technological innovations, including organizational and managerial ones, are an important component of increasing the competitiveness of industrial high-tech enterprises. The purpose of the study: to determine the level of development of organizational and managerial innovations in the Russian electronics industry. The implementation of this goal required the solution of the following tasks: to define the concept of organizational and managerial innovations in accordance with modern standards, to determine the degree of development of the topic of organizational and managerial innovations in electronics industry enterprises in Russian publications, to compare the levels of implementation of organizational and managerial innovations in the electronics industry and other domestic industries. This paper analyzes the level of implementation of organizational and managerial innovations in the Russian electronics industry. According to the modern 4th edition of the Oslo manual (international standard in the field of innovation statistics), the definition of the concept of organizational and managerial innovations is given. On the basis of statistical data, the level of development of this type of innovation in relation to product and process innovations was determined, and a comparison was made with respect to high-tech and all Russian organizations. Interest in the introduction of organizational and managerial innovations in the global industry has increased significantly in recent years, so understanding the current situation in the development of this type of innovation in the Russian electronics industry can contribute to the development of strategies for the development of this industry.
电子产业是全球经济中最具发展活力的产业之一,对相关产业的发展速度和各国的技术自主水平有着重要的影响。西方国家实施的各种对外贸易和经济制裁以及俄罗斯经济中进口替代政策的加强,都要求修改电子工业企业发展的载体。一些外国公司退出俄罗斯销售市场的同时,增加了对国内产品的需求,增加了对俄罗斯电子产品开发和生产的要求。对科技成果的分析表明,在生产发展的现阶段,非技术创新,包括组织创新和管理创新,是提高产业高新技术企业竞争力的重要组成部分。研究的目的:确定俄罗斯电子工业组织和管理创新的发展水平。实现这一目标需要解决以下任务:按照现代标准定义组织和管理创新的概念,确定俄罗斯出版物中电子工业企业组织和管理创新主题的发展程度,比较电子工业和其他国内行业实施组织和管理创新的水平。本文分析了俄罗斯电子工业组织和管理创新的实施水平。根据现代第4版奥斯陆手册(创新统计领域的国际标准),给出了组织和管理创新概念的定义。根据统计数据,确定了与产品和工艺创新有关的这类创新的发展水平,并与高科技和所有俄罗斯组织进行了比较。近年来,在全球工业中引入组织和管理创新的兴趣显著增加,因此了解俄罗斯电子工业中这类创新发展的现状可以有助于制定该行业发展的战略。
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引用次数: 1
Student Campus as a Competitive Advantage of a Private Practice-oriented University 学生校园是民办院校的竞争优势
Pub Date : 2022-12-30 DOI: 10.37791/2687-0657-2022-16-6-126-135
A. Alaverdov
The subject area of the article is the improvement of the competitive position of a private Russian university focused on training, including professional entrepreneurs, due to the presence of its own suburban campus. The article suggests a variant of its creation that is accessible to any large and market-successful non-state university. Unlike the most famous foreign universities that are in the top 100 [1] and have built their campuses at the expense of their own high incomes, or from Russian federal universities funded from the budget, even the largest domestic private universities do not have the resources to build full-fledged campuses according to existing standards. Therefore, at the first stage, it is advisable for them to focus on the purchase of small country boarding houses from among the departmental rest houses built in Soviet times. The requirements for the organization of the work of such a campus are formulated, including work and rest modes for both students and university teachers. The final part of the article clarifies the educational technologies that are most adapted for the considered variant of the organization of training. The purpose of the article is to argue the expediency of creating suburban campuses as a necessary element of the infrastructure of a large private university practicing entrepreneurship training. To achieve this goal, the following tasks are solved in the study: to formulate and briefly argue the main competitive advantages that the presence of a suburban student campus provides to a modern university, regardless of its organizational and legal status; to propose and justify a low-budget option for creating a suburban campus, available not only to state federal universities using budget allocations for this, but also to private institutions of higher professional education; to formulate the basic requirements for the organization of the campus, as well as for the work and rest regimes of direct participants in the educational process.
这篇文章的主题领域是俄罗斯一所私立大学的竞争地位的提高,该大学专注于培训,包括专业企业家,因为它有自己的郊区校园。这篇文章提出了一种对任何在市场上取得成功的大型非公立大学都适用的创新模式。与那些排名前100名的最著名的国外大学[1]不同,这些大学是用自己的高收入或俄罗斯联邦大学的预算资助来建造校园的,即使是最大的国内私立大学也没有资源按照现有的标准来建造完整的校园。因此,在第一阶段,建议他们集中精力从苏联时期建造的部门休息室中购买小型乡村寄宿公寓。制定了这样一个校园的工作组织要求,包括学生和大学教师的工作和休息方式。文章的最后一部分阐明了最适合考虑的培训组织变体的教育技术。本文的目的是论证建立郊区校园作为大型私立大学实践创业培训基础设施的必要元素的权宜之计。为了实现这一目标,本研究解决了以下任务:制定并简要论证郊区学生校园的存在为现代大学提供的主要竞争优势,而不考虑其组织和法律地位;提出并证明建立郊区校园的低预算选择,不仅适用于使用预算拨款的州立联邦大学,也适用于私立高等专业教育机构;制定校园组织的基本要求,以及教育过程中直接参与者的作息制度。
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引用次数: 0
The Compound Impact of Network Effects, Critical Mass, and Standartization on Competition in the Operating System Market 网络效应、临界质量和标准化对操作系统市场竞争的复合影响
Pub Date : 2022-12-30 DOI: 10.37791/2687-0657-2022-16-6-19-42
Viktoria S. Bogolyubova
The competition policy mechanisms in specific sectors of the economy work out, provided that balanced protection tools are used, and incentives are maintained to launch a new product or technology onto the market. However, strong network effects lead to the presence of a small number of manufacturers or even a single player, which hinders the spread of alternative products and contributes to a single product network formation. The relevance of this research is driven by the need to competition analysis in the software market affected by the network effects. The purpose of this review article is to justify the need for a compound impact analysis of network effects, critical mass and standardization as an assessment optimization tool of the competition state in the two- sided software market, specifically in the operating systems markets. The object of the research is an operating system itself, and the subject is the influence of network effects, critical mass and standardization on competitive processes in the operating systems market. The following issues were performed: the results systematization of theoretical studies and approaches to econometric modeling of network externalities, the strategies identification for analysis of standards and installed base of users and sales, introduction of the operating system and software concepts, the development of recommendations for analysis of the phenomenon of network effects with an emphasis on the standardization process in the furtherance of competition and industrial policy. Analysis of the examined phenomena impact shows that the introduction of a generally accepted network effects definition at the legislative level, distinction between the direct and indirect network effects, consideration of this phenomenon as a barrier to entry into the market, and concord of the network effects and standard setting theory can decrease the possibility of type I and II errors in the law enforcement practice.
只要使用平衡的保护工具,并保持向市场推出新产品或技术的奖励,特定经济部门的竞争政策机制就会发挥作用。然而,强大的网络效应导致少数制造商甚至单一参与者的存在,这阻碍了替代产品的传播,并有助于单一产品网络的形成。本研究的相关性是由需要在受网络效应影响的软件市场竞争分析驱动的。这篇综述文章的目的是证明有必要对网络效应、临界质量和标准化进行复合影响分析,作为双边软件市场(特别是操作系统市场)竞争状态的评估优化工具。本研究的对象是操作系统本身,研究的主题是网络效应、临界质量和标准化对操作系统市场竞争过程的影响。进行了以下问题:理论研究的结果系统化和网络外部性计量经济建模的方法,标准和用户和销售的安装基础分析的策略确定,操作系统和软件概念的介绍,为分析网络效应现象提出建议,重点是促进竞争和产业政策的标准化过程。对这些现象影响的分析表明,在立法层面引入被普遍接受的网络效应定义,区分直接和间接网络效应,将这一现象视为进入市场的障碍,并将网络效应与标准制定理论相协调,可以减少执法实践中出现第一类和第二类错误的可能性。
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引用次数: 0
Systematic Analysis of the Organization of Marketing Activities in a Competitive Environment 竞争环境下营销活动组织的系统分析
Pub Date : 2022-10-31 DOI: 10.37791/2687-0657-2022-16-5-84-98
E. Gumerov, E. Jukova
The Industrial Internet of Things is irreversibly transforming the economy. New strategic opportunities derived from the high-speed streams of Big Data of the Industrial Internet of Things are changing the boundaries of industries, creating opportunities for new strategic decisions, including in marketing. The use of Industrial Internet of Things technologies in marketing is of interest. The continuous interaction of devices and programs connected to the Internet and controlled by their own intelligent systems gives the marketing system the ability to automatically manage the effectiveness of marketing processes, increases the stability of the system, warns of possible threats from the Internet or new opportunities for the system. The purpose of the article is to improve the IIoT system of enterprise marketing through a systematic analysis of the positive synergistic interactions of its subsystems, determine the feedback of subsystems, and increase the functionality of the system. In the system of organizing marketing activities, a synergistic effect arises from the interaction of subsystems associated with intensive information exchange between distributed devices and business objects of the Industrial Internet of Things, each of which independently manages its own area, determined by its competencies. In the process of work, the tasks of studying the contribution to the effectiveness of marketing of functional subsystems were solved: information technology, intellectual, Internet marketing and information security subsystem. Classical system analysis was used as a research method. The scientific novelty of the work lies in a systematic analysis of the effectiveness of marketing based on the Industrial Internet of Things. The conditions under which marketing is most effective are determined. The practical significance of the work lies in the fact that the basis for the development of an effective marketing system based on the Industrial Internet of Things is proposed.
工业物联网正在不可逆转地改变着经济。工业物联网的高速大数据流带来的新战略机遇正在改变行业边界,为包括营销在内的新战略决策创造机会。工业物联网技术在市场营销中的应用令人感兴趣。连接到互联网并由其自身智能系统控制的设备和程序的持续交互使营销系统能够自动管理营销过程的有效性,增加系统的稳定性,警告可能来自互联网的威胁或系统的新机会。本文的目的是通过系统分析其子系统之间的正向协同互动,确定子系统的反馈,增加系统的功能,从而完善企业营销的IIoT系统。在组织营销活动的系统中,工业物联网的分布式设备和业务对象之间进行密集的信息交换,每个子系统根据其能力独立管理自己的区域,这些子系统之间的交互产生协同效应。在工作过程中,解决了信息技术子系统、智能子系统、网络营销子系统和信息安全子系统对营销有效性贡献的研究任务。采用经典系统分析作为研究方法。本工作的科学新颖之处在于系统分析了基于工业物联网的营销有效性。市场营销最有效的条件是确定的。本文的现实意义在于提出了基于工业物联网的有效营销体系的发展基础。
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引用次数: 0
Competitive Assessment of the Marketing Potential of a Sport 对一项运动的市场潜力进行竞争性评估
Pub Date : 2022-10-31 DOI: 10.37791/2687-0657-2022-16-5-66-83
Andrey V. Malygin
Marketing potential, as a scientific and practical category, is used to determine market opportunities for the development of an organization or product. Its universal nature allows us to explore the problems of improving the efficiency of marketing management in various fields of activity, including sports. The social significance of sports can significantly influence the readiness of specialists to adapt universal marketing strategies and tools to their activities. Relying on economic support from the government, the management of sports organizations and, above all, federations underestimate the market opportunities and marketing potential of their sports. The article discusses the specifics of assessing the marketing potential of a sport based on the analysis of the characteristics of their presence in the markets that make up the modern sports industry. The purpose of the study is to determine market criteria for assessing the marketing potential of a sport, suitable for practical use by sports federations. The author proposes an original methodology for analyzing the marketing potential of sports, taking into account the presence of sports federations in eight key markets: sports events, services, goods, facilities, personnel, as well as in the sports industry infrastructure market, sponsorship and quasi-sports products. In accordance with this, the criteria for evaluating the marketing potential recommended to the management of sports federations are determined.
营销潜力是一个科学而实用的范畴,用于确定组织或产品发展的市场机会。它的普遍性使我们能够探索在包括体育在内的各个活动领域提高营销管理效率的问题。体育的社会意义可以显著影响专家的准备,以适应普遍的营销策略和工具,以他们的活动。依靠政府的经济支持,体育组织的管理,尤其是联合会低估了其体育项目的市场机会和营销潜力。本文在分析构成现代体育产业的市场中体育项目存在的特点的基础上,讨论了评估体育项目营销潜力的具体问题。这项研究的目的是确定评估一项运动的市场潜力的市场标准,适合体育联合会的实际使用。作者提出了一种分析体育营销潜力的原始方法,考虑到体育联合会在八个关键市场的存在:体育赛事,服务,商品,设施,人员,以及体育产业基础设施市场,赞助和准体育产品。据此,确定了向体育联合会管理层推荐的市场潜力评价标准。
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引用次数: 0
Lobbying in the USA as a Competitive Tool 在美国,游说是一种竞争工具
Pub Date : 2022-10-31 DOI: 10.37791/2687-0657-2022-16-5-116-129
Fedor I. Dolgikh
The economic sphere of society in the United States is a highly competitive environment, within which there is a clash of various interest groups seeking to influence political decision-making in order to ensure the most favorable business conditions for themselves. The purpose of the study is to consider lobbying as a competitive tool for various business sectors in the United States. To achieve this goal, it is necessary to solve the following tasks: to analyze the features of the economic sphere of US society as a competitive environment; to consider the legal basis for regulating lobbying activities in the United States; to determine the methods of lobbying; to analyze the overall structure of lobbying expenses in the United States and determine the share of business expenses in various sectors; to determine the place of the two leading political parties in the United States – Democratic and Republican – in the process of lobbying the interests of various business sectors and the reasons for such a difference. The study covers the period of the 2020 election cycle in the United States. The problem of lobbying the interests of business sectors is considered on the example of the competition between Donald Trump and Joe Biden in the 2020 US presidential election. The work is based on a dialectical research method. According to the results of the study, the author comes to the conclusion that in the structure of lobbying activities, lobbying for business interests repeatedly prevails over lobbying for the interests of the non-profit sector. Lobbying is a form of competitive struggle, one of the ways to carry out competitive actions, an instrument of competition between various business sectors for the establishment of the most favorable conditions for their sector. According to the results of the 2020 presidential election, the communications and electronics sector won in the person of its key lobbyist, Democratic candidate Joe Biden. During the election campaign, both Trump and Biden used a marketing approach, “selling” their “political product” that expressed the interests of certain business sectors, certain groups of voters whose consumer preferences would allow them to “realize” this “product”. The intersectoral competition of various business sectors harmoniously integrated into the political competition of the two leading political parties in the United States.
美国社会的经济领域是一个高度竞争的环境,在这个环境中,各种利益集团相互冲突,试图影响政治决策,以确保为自己创造最有利的商业条件。这项研究的目的是考虑游说作为美国各个商业部门的竞争工具。为实现这一目标,必须解决以下任务:分析美国社会经济领域作为竞争环境的特征;考虑在美国规范游说活动的法律依据;确定游说的方法;分析美国游说费用的整体结构,确定各部门的商业费用份额;确定美国两大主要政党——民主党和共和党——在游说各商业部门利益的过程中所处的位置以及造成这种差异的原因。这项研究涵盖了美国2020年选举周期。以唐纳德•特朗普(Donald Trump)和乔•拜登(Joe Biden)在2020年美国总统大选中的竞争为例,考虑了游说商业部门利益的问题。这项工作是以辩证的研究方法为基础的。根据研究结果,作者得出结论,在游说活动的结构中,商业利益游说一再压倒非营利部门的利益游说。游说是竞争斗争的一种形式,是开展竞争行动的方式之一,是各商业部门之间为本部门建立最有利条件的竞争工具。根据2020年美国总统选举的结果,通信电子行业的主要说客、民主党候选人乔·拜登获得了胜利。在竞选期间,特朗普和拜登都使用了一种营销手段,“销售”他们的“政治产品”,这些产品表达了某些商业部门的利益,某些选民群体的消费偏好允许他们“实现”这种“产品”。各商业部门的跨部门竞争和谐地融入了美国两大主要政党的政治竞争。
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引用次数: 0
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Journal of Modern Competition
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