The Arab-German cooperation in film began after World War I in 1919/1920 when the first Egyptians came to learn the then brand new art in Germany, and has been continuing with different Arab partners ever since. Yet there is neither a public nor a professional awareness of this history. When Arab and German film professionals meet at international co-production platforms today, they practically get together as strangers. Despite its richness, the common history does not serve as a point of reference. It is not written. This paper, therefore, attempts to shed light on this forgotten period of cooperation. It looks at how and why such a collaboration was initiated. Moreover, it describes its different formats and also why the Egyptian-German encounter eventually came to an end.
{"title":"Cairo-Berlin Return: early Arab-German Cooperation in Film – The Egyptian-German Example","authors":"Irit Neidhardt","doi":"10.22032/DBT.47742","DOIUrl":"https://doi.org/10.22032/DBT.47742","url":null,"abstract":"The Arab-German cooperation in film began after World War I in 1919/1920 when the first Egyptians came to learn the then brand new art in Germany, and has been continuing with different Arab partners ever since. Yet there is neither a public nor a professional awareness of this history. When Arab and German film professionals meet at international co-production platforms today, they practically get together as strangers. Despite its richness, the common history does not serve as a point of reference. It is not written. This paper, therefore, attempts to shed light on this forgotten period of cooperation. It looks at how and why such a collaboration was initiated. Moreover, it describes its different formats and also why the Egyptian-German encounter eventually came to an end.","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"20 1","pages":""},"PeriodicalIF":1.1,"publicationDate":"2021-02-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"91306355","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This quantitative research work was based on a content analysis, which served to define a series of elements that were used by political parties in the political videos they shared through their Twitter accounts. The study allows to identify themes, arguments and types of advertising that were used to get the attention of the electorate. It was found that the image of the party leaders was not the one that had the most presence on social networks, since in most of the publications on Twitter they sought to position the political party and not promote themselves.
{"title":"El liderazgo en los partidos políticos en México como herramienta de promoción personal rumbo a las elecciones federales del 2018","authors":"Felipe Marañón","doi":"10.29105/GMJMX17.33-2","DOIUrl":"https://doi.org/10.29105/GMJMX17.33-2","url":null,"abstract":"This quantitative research work was based on a content analysis, which served to define a series of elements that were used by political parties in the political videos they shared through their Twitter accounts. The study allows to identify themes, arguments and types of advertising that were used to get the attention of the electorate. It was found that the image of the party leaders was not the one that had the most presence on social networks, since in most of the publications on Twitter they sought to position the political party and not promote themselves.","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"401 1","pages":""},"PeriodicalIF":1.1,"publicationDate":"2021-01-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83476671","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-01-01DOI: 10.35841/1550-7521.21.19.E001
P. Müller
There is a big pandemic in the world caused by SARS-CoV-2, the COVID-19-causing coronavirus. In mid-November 2019, this disease first reached the human population in Hubei Province, China, and manifested in Wuhan, Hubei's largest metropolitan city, when a cluster of patients with 'extreme pneumonia of unknown cause' were admitted to hospital in early December. While humanity has survived previous infectious agent pandemics, the current one is remarkable in its ability to take advantage of modern globalization, allowing for a startling pace of rapid transboundary spread.
{"title":"Impact of COVID-19 in Contemporary World","authors":"P. Müller","doi":"10.35841/1550-7521.21.19.E001","DOIUrl":"https://doi.org/10.35841/1550-7521.21.19.E001","url":null,"abstract":"There is a big pandemic in the world caused by SARS-CoV-2, the COVID-19-causing coronavirus. In mid-November 2019, this disease first reached the human population in Hubei Province, China, and manifested in Wuhan, Hubei's largest metropolitan city, when a cluster of patients with 'extreme pneumonia of unknown cause' were admitted to hospital in early December. While humanity has survived previous infectious agent pandemics, the current one is remarkable in its ability to take advantage of modern globalization, allowing for a startling pace of rapid transboundary spread.","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"31 1","pages":""},"PeriodicalIF":1.1,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90613527","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-01-01DOI: 10.35841/1550-7521.21.19.244
D. Nkrumah, Sadisu Hassan
The media in Ghana has traditionally played agenda setting and gate keeping roles. However, new media threatens this role, and this qualitative study explores this issue from the perspective of some industry players and academics. It established that new media presents new culture of open gates and diminished agenda setting role of traditional media.
{"title":"Unlocking the Gates and Setting the Agenda: New Media Brings New life to Media Culture in Ghana","authors":"D. Nkrumah, Sadisu Hassan","doi":"10.35841/1550-7521.21.19.244","DOIUrl":"https://doi.org/10.35841/1550-7521.21.19.244","url":null,"abstract":"The media in Ghana has traditionally played agenda setting and gate keeping roles. However, new media threatens this role, and this qualitative study explores this issue from the perspective of some industry players and academics. It established that new media presents new culture of open gates and diminished agenda setting role of traditional media.","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"148 1","pages":"1-9"},"PeriodicalIF":1.1,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77925992","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-01-01DOI: 10.35841/1550-7521.21.19.264
Preeti Malhotra Surya, Amaresh Jha
What is common between corporate brands and political brands? Can political entities achieve branding on the lines of corporate brands? The current paper develops a conceptual framework of branding in the political market environment of India. The paper outlines the conditions under which political players develop branding attributes such as credibility, personality, associations akin to a corporate brand to achieve branding. It discusses various dimensions of the political market during and beyond elections and also describes how user engagement on social media alters the perception of a political brand. The discussion draws from the social media strategies deployed by the Indian political parties and leaders to win over the voters, the customers of a political market during elections and even gets down to identifying the characteristics of social media posts that seem to impact electoral outcomes. It describes how the political leaders and parties calibrate their social media posts to the response generated by the social media users on social network sites (SNS). The study is aimed at chalking out a conceptual framework of political branding, identifying the key elements of political branding, describing the branding strategies deployed by the political actors, demonstrating the impact of user engagement on political branding and identifying the characteristics of social media posts that contribute to brand perception of political actors. In crux, the study draws from corporate branding theories, political marketing frameworks and behavioral sciences in its attempt to provide a comprehensive definition of political branding and shed light on the political marketing strategies that may have contributed to the branding of political entities.
{"title":"Branding attributes of political parties and leaders in India","authors":"Preeti Malhotra Surya, Amaresh Jha","doi":"10.35841/1550-7521.21.19.264","DOIUrl":"https://doi.org/10.35841/1550-7521.21.19.264","url":null,"abstract":"What is common between corporate brands and political brands? Can political entities achieve branding on the lines of corporate brands? The current paper develops a conceptual framework of branding in the political market environment of India. The paper outlines the conditions under which political players develop branding attributes such as credibility, personality, associations akin to a corporate brand to achieve branding. It discusses various dimensions of the political market during and beyond elections and also describes how user engagement on social media alters the perception of a political brand. The discussion draws from the social media strategies deployed by the Indian political parties and leaders to win over the voters, the customers of a political market during elections and even gets down to identifying the characteristics of social media posts that seem to impact electoral outcomes. It describes how the political leaders and parties calibrate their social media posts to the response generated by the social media users on social network sites (SNS). The study is aimed at chalking out a conceptual framework of political branding, identifying the key elements of political branding, describing the branding strategies deployed by the political actors, demonstrating the impact of user engagement on political branding and identifying the characteristics of social media posts that contribute to brand perception of political actors. In crux, the study draws from corporate branding theories, political marketing frameworks and behavioral sciences in its attempt to provide a comprehensive definition of political branding and shed light on the political marketing strategies that may have contributed to the branding of political entities.","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"32 1","pages":"1-12"},"PeriodicalIF":1.1,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82444494","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-01-01DOI: 10.35841/1550-7521.21.19.254
J. R. R. Tallungan
English language skills are perceived to be inversely correlated with mathematics proficiency. This forethought attunes with the traditional perception on language and mathematics education which is the locus of this study. In particular, word order and basic sentence patterns are specific language skills which in this study are investigated for significant influence on the mathematical problem solving proficiency of the first year secondary teacher education students of Nueva Vizcaya State University- Bambang Campus, Bambang, Nueva Vizcaya. This educational endeavor which made use of descriptive design and involved 44 respondents disclosed the level of proficiency of the respondents in the three factors which form vertices of the triangle of focal variables: word order, basic sentence pattern and mathematical solving skills. Significant relationship transpired between the two language skills in here cited and significant influence of both language skills on mathematical problem solving proficiency. These results urged more relevant reading activities to enhance the respondents’ language skills; the use of various task-based activities; use of outcomes-based education in the English and Mathematics subjects; and other researches for the improvement of the language skills and problem solving skills of students.
{"title":"Word and Sentence Power: How Much Does It Matter In Mathematical Problem Solving","authors":"J. R. R. Tallungan","doi":"10.35841/1550-7521.21.19.254","DOIUrl":"https://doi.org/10.35841/1550-7521.21.19.254","url":null,"abstract":"English language skills are perceived to be inversely correlated with mathematics proficiency. This forethought attunes with the traditional perception on language and mathematics education which is the locus of this study. In particular, word order and basic sentence patterns are specific language skills which in this study are investigated for significant influence on the mathematical problem solving proficiency of the first year secondary teacher education students of Nueva Vizcaya State University- Bambang Campus, Bambang, Nueva Vizcaya. This educational endeavor which made use of descriptive design and involved 44 respondents disclosed the level of proficiency of the respondents in the three factors which form vertices of the triangle of focal variables: word order, basic sentence pattern and mathematical solving skills. Significant relationship transpired between the two language skills in here cited and significant influence of both language skills on mathematical problem solving proficiency. These results urged more relevant reading activities to enhance the respondents’ language skills; the use of various task-based activities; use of outcomes-based education in the English and Mathematics subjects; and other researches for the improvement of the language skills and problem solving skills of students.","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"173 1","pages":"1-5"},"PeriodicalIF":1.1,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74870308","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-01-01DOI: 10.35841/1550-7521.21.19.247
Lan He
In a 2019 article titled “Evaluating the effectiveness of China’s nation branding with data from social media”, we looked into the perspectives and attitudes of the netizens on Quora to find out about their attitudes toward China’s national image. A total of 7680 comments to hot topics on Quora were collected during a span of two years. The results of content analysis indicated that the ranking of effectiveness of the different aspects of China’s nation branding is as follows: (1) history, (2) place, (3) language, (4) political and economic systems, (5) culture, (6) people, (7) infrastructure, and (8) social institution. Based on the results of the study, a model for evaluating the success or effectiveness of nation-branding campaigns was proposed.
{"title":"Observing Nation Branding Campaigns through Social Media","authors":"Lan He","doi":"10.35841/1550-7521.21.19.247","DOIUrl":"https://doi.org/10.35841/1550-7521.21.19.247","url":null,"abstract":"In a 2019 article titled “Evaluating the effectiveness of China’s nation branding with data from social media”, we looked into the perspectives and attitudes of the netizens on Quora to find out about their attitudes toward China’s national image. A total of 7680 comments to hot topics on Quora were collected during a span of two years. The results of content analysis indicated that the ranking of effectiveness of the different aspects of China’s nation branding is as follows: (1) history, (2) place, (3) language, (4) political and economic systems, (5) culture, (6) people, (7) infrastructure, and (8) social institution. Based on the results of the study, a model for evaluating the success or effectiveness of nation-branding campaigns was proposed.","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"69 1","pages":"1-2"},"PeriodicalIF":1.1,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84263788","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-01-01DOI: 10.35841/1550-7521.21.19.265
V. V. Haleshappa
It is now clear that the global pandemic of Covid-19 will have a wider impact on the whole world. At the moment, it is very difficult to say with certainty what the outbreak of this virus will be. In such a situation, it is even more difficult to predict the impact on the international economy, politics and society due to the new corona virus epidemic. But, in today's date it is possible that we can systematically identify the potential areas of the world's major economies, which are likely to have adverse effects of this epidemic. The major reason for the atmosphere of uncertainty regarding the effect of this virus on international politics is that for any logical analysis it has to go through many stages. There are many hypotheses related to each topic, which are assessed.
{"title":"Socio Economical Condition after Pandemic in India","authors":"V. V. Haleshappa","doi":"10.35841/1550-7521.21.19.265","DOIUrl":"https://doi.org/10.35841/1550-7521.21.19.265","url":null,"abstract":"It is now clear that the global pandemic of Covid-19 will have a wider impact on the whole world. At the moment, it is very difficult to say with certainty what the outbreak of this virus will be. In such a situation, it is even more difficult to predict the impact on the international economy, politics and society due to the new corona virus epidemic. But, in today's date it is possible that we can systematically identify the potential areas of the world's major economies, which are likely to have adverse effects of this epidemic. The major reason for the atmosphere of uncertainty regarding the effect of this virus on international politics is that for any logical analysis it has to go through many stages. There are many hypotheses related to each topic, which are assessed.","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"19 1","pages":"1-5"},"PeriodicalIF":1.1,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82037439","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-01-01DOI: 10.35841/1550-7521.21.19.231
Sobhi Mleyhi
In Tunisia, as elsewhere in the world, severe forms of Acute Respiratory Distress Syndrome (ARDS) related to SARS-Covid 19 were observed. In this pandemic period and given the large number of patients, the challenge was how to manage these serious patients from a distance by guiding other practitioners not trained in this cutting-edge care. For example to manage the operation of the ECMO machine, usually reserved for expert and specialized centers in the field. Our department of cardio-vascular surgery in La Rabta teaching hospital of Tunis has tried the experience of management of ECMO implanted in the different intensive care units of Tunis, remotely, using telemedicine and social networks. Thus, a Facebook-Messenger discussion group was created and enabled the management of patients under ECMO via video conferencing in real time involving all stakeholders.
{"title":"Telemedicine and Social Media in the Management of COVID-19: TunisianExperience","authors":"Sobhi Mleyhi","doi":"10.35841/1550-7521.21.19.231","DOIUrl":"https://doi.org/10.35841/1550-7521.21.19.231","url":null,"abstract":"In Tunisia, as elsewhere in the world, severe forms of Acute Respiratory Distress Syndrome (ARDS) related to SARS-Covid 19 were observed. In this pandemic period and given the large number of patients, the challenge was how to manage these serious patients from a distance by guiding other practitioners not trained in this cutting-edge care. For example to manage the operation of the ECMO machine, usually reserved for expert and specialized centers in the field. Our department of cardio-vascular surgery in La Rabta teaching hospital of Tunis has tried the experience of management of ECMO implanted in the different intensive care units of Tunis, remotely, using telemedicine and social networks. Thus, a Facebook-Messenger discussion group was created and enabled the management of patients under ECMO via video conferencing in real time involving all stakeholders.","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"9 2 1","pages":"1-2"},"PeriodicalIF":1.1,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78047915","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-01-01DOI: 10.35841/1550-7521.21.19.263
Adilson Cabral
This paper proposes an update of the demand for connections between Culture (ALBORNOZ, TRINIDAD-LEIVA, 2019; EAGLETON, 2000; CHAUI, 2008) and Communication (MORAES, 2016; LIMA, 2012; WOLFF, 2015), which arises as a fundamental need for the proposal of this research, based on bibliographic and documental investigation, which first seeks to characterize the political-economic and socio-cultural scope of the current scenario, then identifies achievements and limits related to Culture, Communication and their connections and, finally, it presents perspectives for the formulation and implementation of public policies committed to Communication and Culture as human rights, articulated with the affirmation of other rights (LINDGREN-ALVES, 2018).
{"title":"Social appropriation of culture and communication for human rights","authors":"Adilson Cabral","doi":"10.35841/1550-7521.21.19.263","DOIUrl":"https://doi.org/10.35841/1550-7521.21.19.263","url":null,"abstract":"This paper proposes an update of the demand for connections between Culture (ALBORNOZ, TRINIDAD-LEIVA, 2019; EAGLETON, 2000; CHAUI, 2008) and Communication (MORAES, 2016; LIMA, 2012; WOLFF, 2015), which arises as a fundamental need for the proposal of this research, based on bibliographic and documental investigation, which first seeks to characterize the political-economic and socio-cultural scope of the current scenario, then identifies achievements and limits related to Culture, Communication and their connections and, finally, it presents perspectives for the formulation and implementation of public policies committed to Communication and Culture as human rights, articulated with the affirmation of other rights (LINDGREN-ALVES, 2018).","PeriodicalId":29900,"journal":{"name":"Global Media Journal-Canadian Edition","volume":"197 1","pages":"1-6"},"PeriodicalIF":1.1,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79693004","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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