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The Effect of Organizational Flexibility on Organizational Ambidexterity in Higher Education Institutions in Iraq 组织灵活性对伊拉克高等教育机构组织灵活性的影响
Pub Date : 2024-03-19 DOI: 10.32479/irmm.15705
Mohammed R. Yaseen Zeebaree
The purpose of this research is to examine how different dimensions of organizational flexibility (strategic, structural, and operational) impact organizational ambidexterity within the higher education sector in Iraq. To collect data, a survey instrument is used and a quantitative approach is adopted, with 85 academic staff members participating out of a targeted sample size of 295 lecturers from colleges and institutes within Duhok Polytechnic University (DPU) located in Duhok city, Iraqi Kurdistan Region. Structural Equation Modelling is utilized to determine the direction of the relationship between the variables. Based on the study, it was found that Structure Flexibility has a positive and significant impact on both Exploration and Exploitation of organizational ambidexterity. Additionally, Operational Flexibility also had a significant and positive effect on Exploration and Exploitation. However, the effect of Strategy Flexibility on organizational ambidexterity (Exploration and Exploitation was not significant and surpassed the significance level of 0.05. In addition to the findings, this study addresses the key policy implications, limitations, and recommendations for future research regarding higher education institutions.
本研究旨在探讨组织灵活性的不同维度(战略、结构和运营)如何影响伊拉克高等教育部门的组织灵活性。为了收集数据,本研究使用了调查工具,并采用了定量方法,在目标样本量 295 名讲师中,有 85 名学术人员参与了调查,这些讲师来自位于伊拉克库尔德斯坦地区杜胡克市的杜胡克理工大学(DPU)的学院和研究所。利用结构方程模型确定变量之间的关系方向。研究发现,结构灵活性对组织灵活性的探索和利用都有积极而重要的影响。此外,运营灵活性对 "探索 "和 "利用 "也有显著的积极影响。然而,战略灵活性对组织灵活性(探索和开发)的影响并不显著,超过了 0.05 的显著性水平。除了研究结果之外,本研究还探讨了有关高等教育机构的主要政策影响、局限性以及对未来研究的建议。
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引用次数: 0
Understanding with a Practical Perspective the Corruption Mode of Goods/Services Procurement in Indonesian Public Organizations 从实践角度理解印度尼西亚公共机构货物/服务采购中的腐败模式
Pub Date : 2024-01-16 DOI: 10.32479/irmm.15436
Dodi Hardinata, Auliyah Patih Hardinata
This research aims to clarify the study of corruption in public procurement in public organizations in Indonesia, which when studied through the dimensions of anthropology and democracy is considered too broad in scope and cannot touch the main substance in the discussion of corruption that is specific to public organizations. Corruption in public procurement management in Indonesia is still seen as part of unethical behavior and from a rational perspective is also seen as deviant behavior. The factors for the formation of unethical behavior and categorized as deviant behavior are due to, among others, the structural pressure factors of individuals in public organizations and the intervention factors of parties ranging from vendors, state administrators, and state officials in providing "lure" in the form of gifts or rewards for state administrators and state officials to abuse authority. The results of the study successfully identified modes of corruption in the procurement of goods/services based on the stages and perpetrators of corruption. Corruption in particular in Indonesia is also caused by the weak supervision and management system for preventing corruption in Indonesia. The design of an appropriate and credible public procurement method is one of the solutions to reduce the risk of corruption that begins with the public procurement process. The e-Purchasing method with the e-Cataloque mechanism without negotiations with vendors as a concrete manifestation of the selection of goods/services procurement methods is considered to be very supportive of corruption prevention efforts in Indonesia, because it can directly limit corrupt behavior in public organizations. The novelty, in this study, is to provide recommendations for improvement in the form of a recommendation system design for government procurement of goods/services that is more directed at prioritizing the use of the e-Purchasing method with the e-Cataloque mechanism to reduce the risk of corruption in government spending.
本研究旨在澄清对印度尼西亚公共组织公共采购中腐败问题的研究,从人类学和民主的角度来研究腐败问题被认为范围过于宽泛,无法触及公共组织腐败问题讨论的主要实质。印尼公共采购管理中的腐败仍被视为不道德行为的一部分,从理性的角度看也被视为偏差行为。形成不道德行为并被归类为偏差行为的因素主要有:公共组织中个人的结构性压力因素,以及供应商、国家管理者和国家官员等各方以礼物或奖励的形式为国家管理者和国家官员滥用权力提供 "诱惑 "的干预因素。研究结果成功地根据腐败的阶段和实施者确定了货物/服务采购中的腐败模式。印尼的腐败现象尤其严重,其原因还在于印尼预防腐败的监督管理体系薄弱。设计一种适当、可信的公共采购方法是降低腐败风险的解决方案之一,而腐败风险始于公共采购过程。作为货物/服务采购方法选择的具体体现,无需与供应商谈判的电子卡特多克机制的电子采购方法被认为非常有助于印尼的预防腐败工作,因为它可以直接限制公共组织中的腐败行为。本研究的新颖之处在于以建议系统设计的形式为政府采购货物/服务提供改进建议,该建议系统更注重优先使用电子采购方法和电子合同机制,以降低政府支出中的腐败风险。
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引用次数: 0
The Role of Adaptive Management in the Resilience and Growth of Small and Medium Size Enterprises 适应性管理在中小型企业恢复和发展中的作用
Pub Date : 2024-01-16 DOI: 10.32479/irmm.15139
P. Saah, Charles Mbohwa, N. Madonsela
Small and Medium Size Enterprises (SMEs) are the backbone, and the main stimulus of development, and studies demonstrate that these businesses play an essential role in the economic growth of the global economy. Adaptive management is a crucial approach for enhancing the resilience and growth of SMEs in today's dynamic and unpredictable business environment. The purpose of this study is to determine the role of adaptive management in the resilience and growth of SMEs. A qualitative technique was employed as the research method in this study to collect and analyze data to ascertain the role of adaptive management in the resilience and growth of SMEs. The population of this study constitutes SME owners and managers within South Africa and a straightforward random selection process was used to choose the 20 of them to participate in the study. Atlas ti was used to code and analyze transcripts, produce network diagrams, and visualize data. It is evident from the findings of this study that poor management in an enterprise would inevitably result in the failure of the business. This implies that SMEs that embrace adaptive management principles demonstrate a higher capacity to navigate through uncertainties and capitalize on emerging opportunities, thus fostering resilience and sustainable growth. This suggests that for small businesses to succeed, SME owners and the government should collaborate to find solutions to most managerial problems faced by businesses so that the enterprises can grow and be sustainable.
中小型企业(SMEs)是发展的支柱和主要推动力,研究表明,这些企业在全球经济增长中发挥着至关重要的作用。在当今动态和不可预测的商业环境中,适应性管理是提高中小企业应变能力和增长的重要方法。本研究的目的是确定适应性管理在中小企业的恢复力和增长中的作用。本研究采用定性技术作为研究方法,收集和分析数据,以确定适应性管理在中小企业的恢复力和成长中的作用。本研究的研究对象包括南非的中小企业所有者和管理者,采用直接随机抽取的方式选出其中的 20 人参与研究。我们使用 Atlas ti 对记录进行编码和分析,制作网络图,并将数据可视化。本研究的结果表明,企业管理不善将不可避免地导致业务失败。这就意味着,接受适应性管理原则的中小型企业具有更强的能力,能够驾驭不确定因素,抓住新出现的机遇,从而增强应变能力,实现可持续增长。这表明,要使小企业取得成功,中小企业主和政府应合作找到解决企业面临的大多数管理问题的办法,从而使企业能够成长和可持续发展。
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引用次数: 0
Social Media Marketing Platforms and Sales Revenue in Tanzania Telecommunication Company Limited 坦桑尼亚电信有限公司的社交媒体营销平台与销售收入
Pub Date : 2024-01-16 DOI: 10.32479/irmm.15294
Leyla Juma Pongwe, Josephine Churk
Over the past decade, social media platforms such as WhatsApp, Instagram, and Facebook have been used tremendously as a marketing strategy, especially in transforming firms’ interaction with customers. However, few firms have strategized on using social media to expand their geographical reach to customers. This study looks at the effects of social media marketing platforms on sales revenue in Tanzania Telecommunication Company Limited. Specifically, the study assesses the most used social media platform in sales revenue at Tanzania Telecommunication Corporation; and the contribution of the most used social media marketing platform to sales revenue in TTCL. The study is quantitatively designed involving the use of questionnaires in data collection. A cross-sectional study approach was used to gather data from a sample of fifty (50) respondents from Dodoma and Mwanza TTCL commercial regions. Data gathered were analyzed through descriptive and inferential statistics. The results show that Instagram is the social media marketing platform that contributes the most to sales revenue. The study concludes that the use of Instagram promotes sales revenue more than other social media marketing platforms. The study recommends that in order to promote the effective use of technology for sales revenue in public institutions, the government should enact regulations that push these institutions to use social media marketing platforms in advertisements.
在过去十年中,WhatsApp、Instagram 和 Facebook 等社交媒体平台作为一种营销战略得到了广泛应用,尤其是在改变企业与客户的互动方面。然而,很少有企业制定战略,利用社交媒体扩大与客户的地域接触。本研究探讨了社交媒体营销平台对坦桑尼亚电信有限公司销售收入的影响。具体而言,本研究评估了坦桑尼亚电信公司销售收入中使用最多的社交媒体平台;以及使用最多的社交媒体营销平台对坦桑尼亚电信公司销售收入的贡献。本研究采用定量设计,在数据收集过程中使用了调查问卷。研究采用横截面研究方法,从多多马和姆万扎 TTCL 商业区的五十(50)名受访者样本中收集数据。收集到的数据通过描述性和推论性统计进行了分析。结果显示,Instagram 是对销售收入贡献最大的社交媒体营销平台。研究得出结论,Instagram 的使用比其他社交媒体营销平台更能促进销售收入。研究建议,为了促进公共机构有效利用技术促进销售收入,政府应制定相关法规,推动这些机构在广告中使用社交媒体营销平台。
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引用次数: 0
Marketing mix Framework as a Tool to Enhance Women’s Business Viability in Limpopo-South Africa 将营销组合框架作为提高南非林波波省妇女企业生存能力的工具
Pub Date : 2024-01-16 DOI: 10.32479/irmm.14707
J. D. Mvunabandi, Bomi Nomala, L. Gadzikwa
Motivated by lack of empirical research on how the marketing mix (price, place, product promotion, process, packaging, physical evidence, people, programming and partnership) directly or indirectly enhance the women’s business viability and sustainability in South Africa and elsewhere. This research empirically investigated how marketing mix can be used to enhance women’s business viability among 301 registered business owners trained in marketing and participated in the survey and answered details questions focusing on Limpopo province -South Africa.  AIDA theory, diffusion of innovation theory and Marketing Mix Theory underpinned the study. Quantitative descriptive survey research strategy was adopted, Robustness analysis was entirely performed using SPSS version 28. The study’s findings were that women’s businesses in Musina and Blouberg in Limpopo province use the 10Ps.  The four most used marketing strategies were, price, place promotion and product. The averagely used marketing strategies were: people, packaging, programming, physical evidence and partnership. This study contributes to the current body of knowledge and further contributes to the use of 10Ps marketing mix strategies and framework by women’s businesses. The study’s main implication is that business entities may not achieve their full financial performance potential due to little or no attention to the use of 10Ps marketing mix components and training. This study provides robust recommendations and insights into marketing practices applicable to other business entities globally.
由于缺乏对营销组合(价格、地点、产品促销、流程、包装、物证、人员、计划和伙伴关系)如 何直接或间接提高南非和其他地区妇女企业的生存能力和可持续性的实证研究,本研究对如何利用 营销组合提高妇女企业的生存能力进行了实证调查。本研究以南非林波波省为重点,对 301 名接受过营销培训的注册企业主进行了实证调查,他们参与了调查并回答了详细问题。 AIDA 理论、创新扩散理论和营销组合理论是本研究的基础。研究采用了定量描述性调查研究策略,并使用 SPSS 28 版本进行了稳健性分析。研究结果表明,林波波省穆西纳和布卢贝格的妇女企业使用了 10Ps 营销策略。 使用最多的四种营销策略是价格、地点促销和产品。使用率一般的营销策略是:人员、包装、计划、实物证据和伙伴关系。本研究为当前的知识体系做出了贡献,并进一步促进了妇女企业对 10Ps 营销组合战略和框架的使用。本研究的主要意义在于,由于很少或没有关注 10Ps 营销组合要素的使用和培训,企业实体可能无法充分实现其财务业绩潜力。本研究就适用于全球其他商业实体的营销实践提出了有力的建议和见解。
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引用次数: 0
Factors Contributing to Online or In-store Shopping among Academics from a Private Higher Education Institution in South Africa 南非一所私立高等教育机构的学者网购或实体店购物的影响因素
Pub Date : 2023-11-10 DOI: 10.32479/irmm.14732
Marlini Moodley, Sershan Naidoo
The aim of the study was to determine the factors contributing to online or in-store shopping behaviour among academics from a private higher education institution in South Africa. In addition, the study examined types of products or services consumers are likely to purchase in-store and online and particular aspects relating to store atmosphere, as well as the challenges that were experienced using both modes of shopping. The study was conducted at a private higher education institution. A cross-sectional quantitative study was conducted among all the academics in the organisation. The study show that the majority of respondents belonged to generation X and Y and that they are more inclined to purchase from both in-store and online stores rather than a singular mode of shopping. However, there is an element of fear, anxiety and uncertainty that customers face when purchasing online. This is motivated by the Stimulus-Organism-Response (SOR) model. Factors that influence the overall purchasing decision for both online and in-store shopping include accessibility, convenience, delivery service, store aesthetics (atmosphere and ambience) and the availability of an assistant. Recommendations for retail marketing managers include the fact that they should consider a hybrid model of both in-store and online shopping. Moreover, invest in enhancing the store image of both physical stores as well as virtual online stores as the subtle atmospheric cues trigger impulse purchasing.
这项研究的目的是确定影响南非一所私立高等教育机构的学者在线或实体店购物行为的因素。此外,该研究还调查了消费者可能在店内和网上购买的产品或服务类型,以及与商店氛围相关的特定方面,以及使用这两种购物模式所面临的挑战。这项研究是在一家私立高等教育机构进行的。在该组织的所有学者中进行了横断面定量研究。研究表明,大多数受访者属于X一代和Y一代,他们更倾向于从实体店和网上商店购买,而不是单一的购物模式。然而,消费者在网上购物时面临着恐惧、焦虑和不确定的因素。这是由刺激-有机体-反应(SOR)模型驱动的。影响在线购物和实体店购物整体购买决策的因素包括可达性、便利性、送货服务、商店美学(氛围和氛围)和助理的可用性。对零售营销经理的建议包括,他们应该考虑店内和网上购物的混合模式。此外,投资提升实体店和虚拟网店的形象,因为微妙的氛围线索会引发冲动购买。
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引用次数: 0
Can a Labour Market Assessment be used to Help Adolescent Girls and Young Women Improve their Employment Prospects in South Africa? 劳动力市场评估能否用于帮助南非少女和年轻妇女改善就业前景?
Pub Date : 2023-11-10 DOI: 10.32479/irmm.14708
Jean Damascene Mvunabandi, Bomi Nomala, Ferina Marimuthu
This article investigated how labour market assessment intervention through employability training can be used as a catalyst to improve employment pathways among adolescent girls and young women (AGYWs) in South Africa. This study adopted quantitative and descriptive research approaches via longitudinal data collection. Secondary data was collected from 3584 AGYWs using a questionnaire survey during employability training from July-October 2021. Robustness analysis was performed using descriptive statistics using SPSS version 27.0. The empirical findings proved that employability training significantly improved the capabilities of adolescent girls and young women on labour market assessments. Relying on these empirical findings, this study proposes a framework for linking AGYWs and the labour market through an employability training capability-based conceptualised model. This study contributes to the current body of knowledge and further contributes to the career development and employability among adolescent girls and young women required to cope with the labour markets in South Africa.
本文研究了如何通过就业能力培训进行劳动力市场评估干预,作为催化剂改善南非少女和年轻妇女(AGYWs)的就业途径。本研究通过纵向数据收集,采用定量和描述性研究方法。在2021年7月至10月的就业能力培训期间,通过问卷调查收集了3584名agyw的辅助数据。稳健性分析采用描述性统计软件SPSS 27.0进行。实证研究结果证明,就业能力培训显著提高了少女和年轻妇女对劳动力市场评估的能力。基于这些实证发现,本研究提出了一个框架,通过一个基于就业能力培训能力的概念化模型,将agyw与劳动力市场联系起来。这项研究有助于目前的知识体系,并进一步有助于应付南非劳动力市场所需的少女和青年妇女的职业发展和就业能力。
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引用次数: 0
Evaluation of Customers’ Expectations and Perceptions of Service Quality Dimensions: A Study of South African Post Office in the North-West Province 顾客对服务质量维度的期望与感知评价:以南非西北省邮局为例
Pub Date : 2023-11-10 DOI: 10.32479/irmm.14876
Elsie Mbua Eposi
The study seeks to measure customers' expectations of service quality provided by managers and frontline employees against their perceptions of service quality in Post offices in the North-West Province of South Africa and to determine the gap between customers ‘expectations and their perceptions of service quality using the five service quality dimensions. Data were collected by SERVQUAL questionnaire to examine the areas of tangibility, reliability and responsiveness, assurance, and empathy from 384 post office customers. To select respondents for this study, non-probability sampling techniques were used, mostly convenient approaches. Using factor analysis, five characteristics of service quality were identified: tangibility, reliability and responsiveness, assurance, and empathy. According to the study's findings, A negative gap was observed in consumer expectations and perceptions of the quality of postal services delivered to consumers. This means that the quality of services delivered to postal consumers in the five-post offices was less than what they expected. The highest gap was related to tangibles and assurance. Therefore, it is mandatory for management to focus on tangibles and assurance in order to improve postal services. The study argues that managers should strive to improve the frontline employee’s willingness to help, respond quickly to queries, competence in providing efficient services, making customers feel secure when receiving services, schedule appointments on time, having customers' best interests at heart, and be of good behaviour. These qualities instils confidence in customers. These qualities that need to be renewed are categories under the post office's reliability, tangibility, responsiveness, and assurance characteristics.
该研究旨在衡量客户对南非西北省邮局管理人员和一线员工提供的服务质量的期望与他们对服务质量的看法,并利用五个服务质量维度确定客户期望与他们对服务质量的看法之间的差距。通过SERVQUAL问卷收集数据,对384名邮局客户的有形性、可靠性和响应性、保证和同理心进行调查。为了选择本研究的受访者,使用了非概率抽样技术,主要是方便的方法。通过因子分析,确定了服务质量的五个特征:有形性、可靠性和响应性、保证性和同理心。根据研究结果,消费者对提供给消费者的邮政服务质量的期望和看法存在负差距。这意味着五个邮局向邮政消费者提供的服务质量低于他们的预期。差距最大的是有形资产和保障。因此,管理必须注重有形和保证,以改善邮政服务。该研究认为,管理者应该努力提高一线员工的帮助意愿、快速回应询问、提供高效服务的能力、让客户在接受服务时感到安全、准时安排约会、把客户的最大利益放在心上,以及良好的行为举止。这些品质给顾客带来了信心。这些需要更新的品质是邮局的可靠性、有形性、响应性和保证特性下的类别。
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引用次数: 0
South Africa and Covid-19 Pandemic: Unpacking the Strategies of Management and Control 南非与 Covid-19 大流行病:解读管理和控制策略
Pub Date : 2023-11-10 DOI: 10.32479/irmm.15242
Abdul-Wasi Babatunde Moshood, Anuoluwapo Durokifa
South Africa at 6th September, 2021 recorded 2,824,063 cases of people with corona virus and 83,617 deaths resulting from COVID 19. It made over 1700 arrest to enforce strict compliance to the lockdown imposed on the country when the case started and has increased stimulus packages for companies and individuals to cushion the effect of lockdown on the economy. It has also increased the capacity for testing and has since eased the lockdown initially imposed on the country. Away from few cases of African countries such as Botswana and Tanzania, South Africa has adopted a methodology for managing COVID 19 pandemic that seems to be a direct adaptation from the advanced countries of the United States, France and the United Kingdom. This study using qualitative and participant observation methods investigates the process of managing the pandemic in South Africa, the extent to that has helped to flatten the curve of the spread and the impact it has on the people and the economy of South Africa generally. It probes further to query if there are homegrown alternatives that may be best suited to containing and managing situations of this nature going forward.
截至 2021 年 9 月 6 日,南非共记录到 2824063 例电晕病毒感染病例和 83617 例 COVID 19 死亡病例。南非逮捕了 1700 多人,以严格遵守该病例开始时对该国实施的封锁,并增加了针对公司和个人的一揽子刺激计划,以减轻封锁对经济的影响。此外,政府还提高了检测能力,从而缓解了最初对该国实施的封锁。除了博茨瓦纳和坦桑尼亚等少数非洲国家的情况外,南非采用了一种管理 COVID 19 大流行的方法,这种方法似乎直接借鉴了美国、法国和英国等先进国家的做法。本研究采用定性和参与观察的方法,调查了南非管理大流行病的过程、在多大程度上帮助拉平了传播曲线以及对南非人民和经济的总体影响。研究还进一步探究了是否有本土的替代方案最适合在未来控制和管理这种性质的情况。
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引用次数: 0
Pang Pada Payu: Implementing Tri Hita Karana Principles on Pawongan Aspect as a Balinese Business Concept Pang Pada Payu:在作为巴厘岛商业概念的 Pawongan 方面实施 Tri Hita Karana 原则
Pub Date : 2023-11-10 DOI: 10.32479/irmm.15328
I. K. S. Arsa, I. M. Mertanadi, Ni Made Ary Widiastini, Made Aristia Prayudi
Bali, as one of the renowned tourist destinations recognized globally, has led to the growth of various businesses, both those that support the development of tourism directly and through market chains. This qualitative descriptive research, which uses participatory observation and in-depth interviews, is conducted with the aim to understand, comprehend, and describe the implementation of the Tri Hita Karana principle in the pawongan aspect through one of Bali's local wisdoms, namely pang pada payu. A variety of business opportunities have grown and developed along with the rise of tourism in Bali. Apart from tourism, the high domestic sector needs to support cultural preservation have also experienced significant growth, regardless of the economic conditions. Balinese culture, as a tourism icon, in its implementation not only provides economic benefits for those in the tourism sector but also offers opportunities for businesses that play a role in meeting domestic needs. Various businesses that have grown in Bali not only give birth to competition but also present various forms of cooperation, known as pang pada payu. Pang pada payu is one of the local wisdoms possessed by the Balinese community that in its implementation resembles a market chain and is used as a guideline for conducting business.
巴厘岛作为全球公认的著名旅游胜地之一,带动了各种企业的发展,既有直接支持旅游业发展的企业,也有通过市场链发展的企业。这项定性描述性研究采用参与式观察和深入访谈的方法,旨在通过巴厘岛当地智慧之一--"pang pada payu"--了解、理解和描述 "Tri Hita Karana "原则在 "pawongan "方面的实施情况。随着巴厘岛旅游业的兴起,各种商机也随之增长和发展。除旅游业外,无论经济状况如何,国内对文化保护的需求也在大幅增长。巴厘岛文化作为一个旅游标志,在其实施过程中不仅为旅游业者带来了经济效益,也为那些在满足国内需求方面发挥作用的企业提供了机会。在巴厘岛发展起来的各种企业不仅带来了竞争,也呈现出各种形式的合作,即所谓的 "pang pada payu"。Pang pada payu 是巴厘岛社区拥有的地方智慧之一,其实施方式类似于市场链,被用作开展业务的指导方针。
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引用次数: 0
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International Review of Management and Marketing
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