C. Iwu, Eugine Tafadzwa Maziriri, Derek Yu, A. Ayandibu
The primary aim of this study is to investigate how entrepreneurial abilities and societal values impact the entrepreneurial activity of students. By delving into these dynamics, valuable insights into the factors that drive entrepreneurial activity are provided. This research is specifically focused on a South African institution of higher learning, with the intention of providing insights that can be applied to similar educational settings and contribute to the broader discourse on entrepreneurship. The study employed a quantitative approach and was carried out at the University of the Western Cape in South Africa. Data was gathered from UWC students through a structured questionnaire. Structural equation modeling (SEM) analysis was used to test the hypothesized model using the Smart PLS software. The results of the structural equation modeling demonstrate a strong and significant positive influence of entrepreneurial abilities/skill sets on entrepreneurial activity. Additionally, societal values on entrepreneurship show a positive but weak significant influence on entrepreneurial activity. Importantly, the results also indicate that societal values on entrepreneurship positively and significantly impact entrepreneurial abilities and skill sets. This research addresses a critical gap by providing detailed insights into the relationships between societal values, entrepreneurial abilities, and entrepreneurial activity in a higher learning context. The practical implications suggest a need for targeted educational interventions, while the theoretical contributions enhance our understanding of the complex dynamics that shape entrepreneurship. This study aligns with the focus and scope of the journal by advancing knowledge in the field of entrepreneurship within educational settings.
{"title":"The Dynamic Interplay of Societal Values, Entrepreneurial Abilities and Skill Sets in Shaping and Propelling Entrepreneurial Activity Among South African Higher Learning Students","authors":"C. Iwu, Eugine Tafadzwa Maziriri, Derek Yu, A. Ayandibu","doi":"10.32479/irmm.16273","DOIUrl":"https://doi.org/10.32479/irmm.16273","url":null,"abstract":"The primary aim of this study is to investigate how entrepreneurial abilities and societal values impact the entrepreneurial activity of students. By delving into these dynamics, valuable insights into the factors that drive entrepreneurial activity are provided. This research is specifically focused on a South African institution of higher learning, with the intention of providing insights that can be applied to similar educational settings and contribute to the broader discourse on entrepreneurship. The study employed a quantitative approach and was carried out at the University of the Western Cape in South Africa. Data was gathered from UWC students through a structured questionnaire. Structural equation modeling (SEM) analysis was used to test the hypothesized model using the Smart PLS software. The results of the structural equation modeling demonstrate a strong and significant positive influence of entrepreneurial abilities/skill sets on entrepreneurial activity. Additionally, societal values on entrepreneurship show a positive but weak significant influence on entrepreneurial activity. Importantly, the results also indicate that societal values on entrepreneurship positively and significantly impact entrepreneurial abilities and skill sets. This research addresses a critical gap by providing detailed insights into the relationships between societal values, entrepreneurial abilities, and entrepreneurial activity in a higher learning context. The practical implications suggest a need for targeted educational interventions, while the theoretical contributions enhance our understanding of the complex dynamics that shape entrepreneurship. This study aligns with the focus and scope of the journal by advancing knowledge in the field of entrepreneurship within educational settings.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":"138 ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141674072","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Tough competition for talent forces companies to find ways to keep employees engaged. Disengaged workers cost businesses billions and hurt their ability to hire and retain top performers. This problem is also present in higher education. This study critically assesses the relationship between spiritual leadership and employee engagement. The research uses a positivist paradigm. The research employs a deductive approach with a correlational design and a survey strategy to investigate this reality. The target population is full-time employees in private higher education institutions in Gauteng, South Africa. A random sample of 220 out of the estimated population of 1621 was chosen. Data was collected through a questionnaire. The study found a positive linear relationship between spiritual leadership and employee engagement. To this extent, spiritual leadership principles influence employee engagement. This study recommends that organisations provide appropriate conditions informed by spiritual leadership principles. This will encourage employees to display their due role performance and engage accordingly.
{"title":"Employee Engagement and Spiritual Leadership in Private Higher Education in South Africa","authors":"Sibongiseni Kumalo, Flip Schutte","doi":"10.32479/irmm.16191","DOIUrl":"https://doi.org/10.32479/irmm.16191","url":null,"abstract":"Tough competition for talent forces companies to find ways to keep employees engaged. Disengaged workers cost businesses billions and hurt their ability to hire and retain top performers. This problem is also present in higher education. This study critically assesses the relationship between spiritual leadership and employee engagement. The research uses a positivist paradigm. The research employs a deductive approach with a correlational design and a survey strategy to investigate this reality. The target population is full-time employees in private higher education institutions in Gauteng, South Africa. A random sample of 220 out of the estimated population of 1621 was chosen. Data was collected through a questionnaire. The study found a positive linear relationship between spiritual leadership and employee engagement. To this extent, spiritual leadership principles influence employee engagement. This study recommends that organisations provide appropriate conditions informed by spiritual leadership principles. This will encourage employees to display their due role performance and engage accordingly.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":" 26","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141676950","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Recent tourism research has shown a move towards the perspective on ‘value-in-use’ or ‘value-in-context’ that customers can co-create value through interactions with tourism organizations. As value is co-created through an ongoing interactive learning process, customers are involved in every step of service creation, from jointly defining problems to collaboratively solving them, this is enabled through intense engagement and dialogue possibilities between customers and companies. This study aims to analyse the effectiveness of ICT technologies in providing customer feedback to enhance B2C value co-creation. Information and communication technology (ICT) competences have been deemed essential for the use and execution of digital solutions, including external relationship management, technical proficiency, and planning. The results from this current study indicated a strong positive relationship between customer feedback in a form of transparency and value co-creation. Moreover, this study found that ICT platforms such as social media and emails are the fastest way to exchange digital messages over the internet and are thought to be the most recent, dependable method in marketing and electronic commerce. Furthermore, this study revealed a strong positive relationship between customer feedback in a form of a dialogue and its contribution to value co-creation. Therefore, this study concludes that firms should engage consumers in a dialogue regarding the service provision through the use of ICT technologies in order to enhance value co-creation.
{"title":"An Analysis of the Effectiveness of Information and Communication Technology Technologies in Providing Customer Feedback to Enhance B2C Value Co-creation: A Focus on the Tourism Industry","authors":"Siyasanga Mgoduka, I. Kaseeram, S. Heeralal","doi":"10.32479/irmm.15922","DOIUrl":"https://doi.org/10.32479/irmm.15922","url":null,"abstract":"Recent tourism research has shown a move towards the perspective on ‘value-in-use’ or ‘value-in-context’ that customers can co-create value through interactions with tourism organizations. As value is co-created through an ongoing interactive learning process, customers are involved in every step of service creation, from jointly defining problems to collaboratively solving them, this is enabled through intense engagement and dialogue possibilities between customers and companies. This study aims to analyse the effectiveness of ICT technologies in providing customer feedback to enhance B2C value co-creation. Information and communication technology (ICT) competences have been deemed essential for the use and execution of digital solutions, including external relationship management, technical proficiency, and planning. The results from this current study indicated a strong positive relationship between customer feedback in a form of transparency and value co-creation. Moreover, this study found that ICT platforms such as social media and emails are the fastest way to exchange digital messages over the internet and are thought to be the most recent, dependable method in marketing and electronic commerce. Furthermore, this study revealed a strong positive relationship between customer feedback in a form of a dialogue and its contribution to value co-creation. Therefore, this study concludes that firms should engage consumers in a dialogue regarding the service provision through the use of ICT technologies in order to enhance value co-creation.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":" 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141676482","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
People with disabilities (PWDs) are considered one of the largest and most vulnerable communities, easily affected and harmed. As of December 1, 2022, Vietnam has over 7 million PWDs, accounting for more than 7.06% of the population aged 2 and older, with severe and extremely severe disabilities accounting for about 28.9%. Recent domestic studies have focused on creating capital and building working conditions for PWDs. However, there are still many limitations in terms of effectiveness. The number of unemployed PWDs tends to increase, amidst the general difficulties of the economy. The aim of this article is to clarify the factors influencing the employment opportunities with salary for people with disabilities after the Covid-19 pandemic. The authors directly collected data from 225 employed and unemployed PWDs in two major cities, Hanoi and Ho Chi Minh City, from September 2023 to December 2023 through interview methods. Using the Partial Least Squares Structural Equation Modeling (PLS-SEM) technique on SPSS 20 and AMOS 20 software, the results show that factors strongly influencing employment opportunities for PWDs include their level of education and participation in organizations and employment support programs. The study contributes to understanding and implications for policymakers and labor users.
{"title":"Factors Influencing Employment Opportunities with Salary for People with Disabilities","authors":"Nguyen Thi Mo","doi":"10.32479/irmm.16287","DOIUrl":"https://doi.org/10.32479/irmm.16287","url":null,"abstract":"People with disabilities (PWDs) are considered one of the largest and most vulnerable communities, easily affected and harmed. As of December 1, 2022, Vietnam has over 7 million PWDs, accounting for more than 7.06% of the population aged 2 and older, with severe and extremely severe disabilities accounting for about 28.9%. Recent domestic studies have focused on creating capital and building working conditions for PWDs. However, there are still many limitations in terms of effectiveness. The number of unemployed PWDs tends to increase, amidst the general difficulties of the economy. The aim of this article is to clarify the factors influencing the employment opportunities with salary for people with disabilities after the Covid-19 pandemic. The authors directly collected data from 225 employed and unemployed PWDs in two major cities, Hanoi and Ho Chi Minh City, from September 2023 to December 2023 through interview methods. Using the Partial Least Squares Structural Equation Modeling (PLS-SEM) technique on SPSS 20 and AMOS 20 software, the results show that factors strongly influencing employment opportunities for PWDs include their level of education and participation in organizations and employment support programs. The study contributes to understanding and implications for policymakers and labor users.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":" 14","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141673994","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The objective of this study is to identify and analyze the main factors driving young Moroccan IT professionals to emigrate. Through qualitative exploratory research, we aim to explore the Brain Drain within individuals belonging to the Y and Z generations. The theoretical model of this study was based on Lee's (1996) general framework. The research methodology was based on conducting semi-structured interviews with 22 young IT professionals who have either already emigrated with significant years of experience. This qualitative approach allows us to understand the multifaceted nature of their decision-making process. Through the data analysis, we have identified three dichotomous factors that serve as both push and pull factors, contributing to the phenomenon of brain drain among young IT professionals in Morocco. These factors include economic considerations, professional aspirations and social dynamics. Each factor plays a distinct yet interconnected role in shaping individuals' decisions to emigrate.
本研究旨在确定和分析促使摩洛哥年轻 IT 专业人员移民的主要因素。通过定性探索研究，我们旨在探索属于 Y 和 Z 两代人的人才流失问题。本研究的理论模型基于 Lee（1996 年）的总体框架。研究方法是对 22 名年轻的 IT 专业人士进行半结构化访谈，这些人要么已经移民，要么拥有多年的工作经验。这种定性方法使我们能够了解他们决策过程的多面性。通过数据分析，我们确定了三个二分法因素，它们既是推力因素，也是拉力因素，促成了摩洛哥年轻 IT 专业人员的人才外流现象。这些因素包括经济因素、职业抱负和社会动态。每个因素都在影响个人移民决定的过程中发挥着独特而又相互关联的作用。
{"title":"The Brain Drain of Moroccan IT Profiles: An Exploratory Qualitative Study within Y and Z Generations","authors":"Karim Gassemi, Loubna Aniba","doi":"10.32479/irmm.16268","DOIUrl":"https://doi.org/10.32479/irmm.16268","url":null,"abstract":"The objective of this study is to identify and analyze the main factors driving young Moroccan IT professionals to emigrate. Through qualitative exploratory research, we aim to explore the Brain Drain within individuals belonging to the Y and Z generations. The theoretical model of this study was based on Lee's (1996) general framework. The research methodology was based on conducting semi-structured interviews with 22 young IT professionals who have either already emigrated with significant years of experience. This qualitative approach allows us to understand the multifaceted nature of their decision-making process. Through the data analysis, we have identified three dichotomous factors that serve as both push and pull factors, contributing to the phenomenon of brain drain among young IT professionals in Morocco. These factors include economic considerations, professional aspirations and social dynamics. Each factor plays a distinct yet interconnected role in shaping individuals' decisions to emigrate.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":" 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141674680","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The study examined the joint impact of vertical and horizontal strategies on competitive advantage. Data were collected from primary sources using a questionnaire Survey, administered to employees of ten manufacturing firms in Ogun state. A total of three hundred and eighty-four (384) copies of the questionnaire were distributed to the selected respondents as arrived at using the Taro Ya-mane formula. The hypotheses of the study were tested using the Pearson correlation coefficient and multiple regression analysis in other to determine whether to accept or reject the null hypotheses (H0). The results of the Pearson correlation coefficient rejected the null hypotheses (Null hypotheses 1 and 2) and accepted the alternative hypotheses 1 and 2. The final hypothesis was tested using multiple regression analysis. The result showed that both vertical integration strategies and horizontal integration strategy with coefficients of 0.556 and 0.843 had a positive and significant impact on competitive advantage. From the findings of the study, the study recommended that collaboration between companies in the same industry can lead to improved vertical integration and increased competitive advantage. The government should therefore encourage such collaboration through the creation of industry associations or other forums where companies can share knowledge and best practices.
{"title":"Integration Strategies and Competitive Advantage in Manufacturing Sector: Evidence from Ogun State, Nigeria","authors":"Okafor Linus Izediuno, Ifekwem Nkiruka Eugenia, Bello Bashiru Akande, Ajayi Mobolanle Adunola, Omotola Bamigbaiye-Elatuyi, Adebiyi Omolola Oladunke, Modibbo Usman Aliyu, Nnoli Ikenna Theodore","doi":"10.32479/irmm.16205","DOIUrl":"https://doi.org/10.32479/irmm.16205","url":null,"abstract":"The study examined the joint impact of vertical and horizontal strategies on competitive advantage. Data were collected from primary sources using a questionnaire Survey, administered to employees of ten manufacturing firms in Ogun state. A total of three hundred and eighty-four (384) copies of the questionnaire were distributed to the selected respondents as arrived at using the Taro Ya-mane formula. The hypotheses of the study were tested using the Pearson correlation coefficient and multiple regression analysis in other to determine whether to accept or reject the null hypotheses (H0). The results of the Pearson correlation coefficient rejected the null hypotheses (Null hypotheses 1 and 2) and accepted the alternative hypotheses 1 and 2. The final hypothesis was tested using multiple regression analysis. The result showed that both vertical integration strategies and horizontal integration strategy with coefficients of 0.556 and 0.843 had a positive and significant impact on competitive advantage. From the findings of the study, the study recommended that collaboration between companies in the same industry can lead to improved vertical integration and increased competitive advantage. The government should therefore encourage such collaboration through the creation of industry associations or other forums where companies can share knowledge and best practices.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":" 12","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141676579","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Ikhwan H. S., Ditiya Himawati, Joko Utomo, Etyca Rizky Yanti
The purpose of this study is to examine the effect of Workplace Spirituality (WPS), Adaptive Innovation Capabilities (AIC) and Involvement HRM Practices (HRM-P) on organizational performance (OP) mediated by organizational health (OH). This study uses primary data collected through a survey using a questionnaire distributed to managers in 150 finance companies operating in Indonesia using a convenience sampling method for 6 months. The questionnaire underwent validation and reliability assessment through factor analysis and internal consistency analysis using Cronbach's Alpha. Data examination involved assessing the relationship between research variables via bivariate correlation. Additionally, the relationship model, encompassing both direct and mediation models, underwent testing using Structural Equation Modeling (SEM) with the SmartPLS 3.0 software. The results of testing the five variables show that the correlation between the variables studied is significant and quite strong. This shows that Workplace Spirituality, Adaptive Innovation Capability, Involvement HRM Practices, and Organization Health are related to Organization Performance. Furthermore, the organizational health variable is proven to mediate the relationship between the three variables on organizational performance. The conclusion of this study are limited to the finance company sector, perhaps further research needs to be developed on non-financial companies which opens up the possibility of further research and its practical and theoretical implications can be studied further. Research gaps as a basis for future research directions are still scarce and needed.
{"title":"Design Organizational Health and Organizational Performance through the Workplace Spirituality, Adaptive Innovation Capabilities and Involvement HRM Practices: An Indonesia Cased Study","authors":"Ikhwan H. S., Ditiya Himawati, Joko Utomo, Etyca Rizky Yanti","doi":"10.32479/irmm.15871","DOIUrl":"https://doi.org/10.32479/irmm.15871","url":null,"abstract":"The purpose of this study is to examine the effect of Workplace Spirituality (WPS), Adaptive Innovation Capabilities (AIC) and Involvement HRM Practices (HRM-P) on organizational performance (OP) mediated by organizational health (OH). This study uses primary data collected through a survey using a questionnaire distributed to managers in 150 finance companies operating in Indonesia using a convenience sampling method for 6 months. The questionnaire underwent validation and reliability assessment through factor analysis and internal consistency analysis using Cronbach's Alpha. Data examination involved assessing the relationship between research variables via bivariate correlation. Additionally, the relationship model, encompassing both direct and mediation models, underwent testing using Structural Equation Modeling (SEM) with the SmartPLS 3.0 software. The results of testing the five variables show that the correlation between the variables studied is significant and quite strong. This shows that Workplace Spirituality, Adaptive Innovation Capability, Involvement HRM Practices, and Organization Health are related to Organization Performance. Furthermore, the organizational health variable is proven to mediate the relationship between the three variables on organizational performance. The conclusion of this study are limited to the finance company sector, perhaps further research needs to be developed on non-financial companies which opens up the possibility of further research and its practical and theoretical implications can be studied further. Research gaps as a basis for future research directions are still scarce and needed.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":" 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141676254","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
J. M. Frimpong, Jacob Kuutoume, Christiana Abrafi Gyamfi
This study investigates the moderating role of stakeholder support in the relationship between supply chain integration and organizational resources and capabilities. This study collected two hundred and five usable responses from top and senior managers of brewery companies and their key suppliers. Structural equation modelling was used to assess the hypothesized causal paths. The findings indicate that stakeholder support positively moderates the relationship between supply chain integration and organizational resources, as well as the relationship between organizational resources and organizational capabilities. The study has demonstrated that the effect of supply chain integration on organizational resources and capabilities is contingent on the direct and indirect support from both primary and secondary stakeholders in the supply chain. This study contributes to the literature on supply chain management by providing insights into the moderating role of stakeholder support in the relationship between supply chain integration and organizational resources and capabilities. The study highlights the importance of stakeholder support in building the necessary capabilities for a firm to provide competitive services to its customers.
{"title":"Supply Chain Integration and Organizational Resources and Capabilities: The Moderating Effect of Stakeholders’ Support","authors":"J. M. Frimpong, Jacob Kuutoume, Christiana Abrafi Gyamfi","doi":"10.32479/irmm.16271","DOIUrl":"https://doi.org/10.32479/irmm.16271","url":null,"abstract":"This study investigates the moderating role of stakeholder support in the relationship between supply chain integration and organizational resources and capabilities. This study collected two hundred and five usable responses from top and senior managers of brewery companies and their key suppliers. Structural equation modelling was used to assess the hypothesized causal paths. The findings indicate that stakeholder support positively moderates the relationship between supply chain integration and organizational resources, as well as the relationship between organizational resources and organizational capabilities. The study has demonstrated that the effect of supply chain integration on organizational resources and capabilities is contingent on the direct and indirect support from both primary and secondary stakeholders in the supply chain. This study contributes to the literature on supply chain management by providing insights into the moderating role of stakeholder support in the relationship between supply chain integration and organizational resources and capabilities. The study highlights the importance of stakeholder support in building the necessary capabilities for a firm to provide competitive services to its customers.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":" 20","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141676223","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to examine how ratings, forums, communities, reviews, recommendations, and referrals influence consumers who participate in social commerce using Facebook. The target population for this quantitative online study was young adults between the ages of 25 to 34 who are referred to as Millennials and comprise the largest group of users on Facebook. Convenience sampling, namely snowball sampling was used to target the participants. It was ascertained that social commerce constructs are associated with trust which leads to the consumers purchasing decisions. The implication for social commerce is that the information shared over social commerce constructs in cohesive networks is more likely to influence the consumers’ decisions than in less cohesive networks. This, therefore, justifies recommending that businesses should monitor the quality and content of the engagements around their brands on social media since information sharing in social commerce influences the decisions of consumers.
{"title":"Exploring Millennial Consumers’ Behaviour in Social Commerce","authors":"Y. Ramnarain, Krishna K. Govender, S. Soni","doi":"10.32479/irmm.13401","DOIUrl":"https://doi.org/10.32479/irmm.13401","url":null,"abstract":"This study aims to examine how ratings, forums, communities, reviews, recommendations, and referrals influence consumers who participate in social commerce using Facebook. The target population for this quantitative online study was young adults between the ages of 25 to 34 who are referred to as Millennials and comprise the largest group of users on Facebook. Convenience sampling, namely snowball sampling was used to target the participants. It was ascertained that social commerce constructs are associated with trust which leads to the consumers purchasing decisions. The implication for social commerce is that the information shared over social commerce constructs in cohesive networks is more likely to influence the consumers’ decisions than in less cohesive networks. This, therefore, justifies recommending that businesses should monitor the quality and content of the engagements around their brands on social media since information sharing in social commerce influences the decisions of consumers.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":" 21","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141676222","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Kamaruzzaman Muhammad, Erlane K. Ghani, R. Johari, Mazurina Mohd Ali, C. Sukmadilaga
This study examines the mediating role of self-efficacy in the effective online learning of accounting students. Specifically, this study examines whether self-efficacy can mediate the influence of student attitude towards online learning and course suitability for online learning in universities. This study uses a questionnaire distributed to students from public and private universities. Six hundred and sixty-two responses were received. Using mediation analysis, this study shows that self-efficacy serves as a mediator for the relationship between attitudes towards online learning and online learning. This study shows a significant direct influence between attitudes towards online learning and online learning. The results of this study indicate that the correlation between the appropriateness of the course and online learning is similar and has a statistically significant direct influence. This study also shows that self-efficacy partially complements the mediation of the correlation. The findings in this study provide additional insight into the various factors that can impact the effectiveness of online learning environments. These findings can assist universities in formulating strategies to optimise the content, activities, and assessments within such environments, thereby increasing their overall effectiveness. Furthermore, this study contributes to the existing literature by examining self-efficacy as a mediating role in an online learning environment in Malaysian universities.
{"title":"The Mediating Role of Self-Efficacy on Online Learning among Accounting Students","authors":"Kamaruzzaman Muhammad, Erlane K. Ghani, R. Johari, Mazurina Mohd Ali, C. Sukmadilaga","doi":"10.32479/irmm.16544","DOIUrl":"https://doi.org/10.32479/irmm.16544","url":null,"abstract":"This study examines the mediating role of self-efficacy in the effective online learning of accounting students. Specifically, this study examines whether self-efficacy can mediate the influence of student attitude towards online learning and course suitability for online learning in universities. This study uses a questionnaire distributed to students from public and private universities. Six hundred and sixty-two responses were received. Using mediation analysis, this study shows that self-efficacy serves as a mediator for the relationship between attitudes towards online learning and online learning. This study shows a significant direct influence between attitudes towards online learning and online learning. The results of this study indicate that the correlation between the appropriateness of the course and online learning is similar and has a statistically significant direct influence. This study also shows that self-efficacy partially complements the mediation of the correlation. The findings in this study provide additional insight into the various factors that can impact the effectiveness of online learning environments. These findings can assist universities in formulating strategies to optimise the content, activities, and assessments within such environments, thereby increasing their overall effectiveness. Furthermore, this study contributes to the existing literature by examining self-efficacy as a mediating role in an online learning environment in Malaysian universities.","PeriodicalId":30298,"journal":{"name":"International Review of Management and Marketing","volume":" 11","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141673828","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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