Pub Date : 2020-09-25DOI: 10.1080/24704067.2020.1819617
Sebastian Uhrich, Anton Behrens, Taeahn Kang, Hirotaka Matsuoka, Kim Uhlendorf
Abstract An increasing number of team sport consumers around the globe follow foreign leagues, teams or athletes. These so-called satellite supporters may be loosely interested individuals or avid fans, they engage in diverse activities, and they have varying consumption behaviors. However, the extant research does not offer systematic classifications of the different subgroups of satellite supporters, preventing team sport organizations from making efficient allocations of marketing resources in foreign markets. This research addresses this gap by providing a segmentation of satellite supporters that is based on the value that these supporters generate for team sport organizations. The segmentation considers dimensions of value that are both financial (i.e. transactional value) and non-financial (i.e. influencer value and relationship value). Based on data from a large-scale survey (N = 2,710) in four key international target markets (China, Japan, Germany, and the UK), a two-step cluster analysis identified three segments: High Value Satellite Fans, Mid Value Satellite Supporters, and Low Value Satellite Casuals. We discuss these segments as well as the managerial and theoretical implications of the study.
{"title":"Segmenting Satellite Supporters Based on Their Value for Team Sport Organizations","authors":"Sebastian Uhrich, Anton Behrens, Taeahn Kang, Hirotaka Matsuoka, Kim Uhlendorf","doi":"10.1080/24704067.2020.1819617","DOIUrl":"https://doi.org/10.1080/24704067.2020.1819617","url":null,"abstract":"Abstract An increasing number of team sport consumers around the globe follow foreign leagues, teams or athletes. These so-called satellite supporters may be loosely interested individuals or avid fans, they engage in diverse activities, and they have varying consumption behaviors. However, the extant research does not offer systematic classifications of the different subgroups of satellite supporters, preventing team sport organizations from making efficient allocations of marketing resources in foreign markets. This research addresses this gap by providing a segmentation of satellite supporters that is based on the value that these supporters generate for team sport organizations. The segmentation considers dimensions of value that are both financial (i.e. transactional value) and non-financial (i.e. influencer value and relationship value). Based on data from a large-scale survey (N = 2,710) in four key international target markets (China, Japan, Germany, and the UK), a two-step cluster analysis identified three segments: High Value Satellite Fans, Mid Value Satellite Supporters, and Low Value Satellite Casuals. We discuss these segments as well as the managerial and theoretical implications of the study.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"8 1","pages":"252 - 280"},"PeriodicalIF":2.2,"publicationDate":"2020-09-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1819617","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47487139","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-09-22DOI: 10.1080/24704067.2020.1819618
Akira Asada, Akiko Arai
Abstract The purpose of this study was to examine how giveaway items distributed at sporting events are used afterward. The results of the content analysis of survey responses and a series of regression analyses showed that people often use, display, and talk about giveaway items after sporting events and that sports teams can encourage consumers to engage in those behaviors by improving the items’ functional, symbolic, and social value. Specifically, when sports teams give away apparel items, they should consider (a) designing items that are useful for social events, errands, or physical activities; (b) offering various size options; and (c) designing fashionable items. When sports teams create memorabilia, they should consider (a) adding a unique function to the items and (b) designing items that reflect unique experiences and identities. As one of the first to examine the post-event effects of giveaway items, the present study provides unique theoretical and practical implications.
{"title":"Post-Event Effects: A New Perspective on Giveaway Items Distributed at Sporting Events","authors":"Akira Asada, Akiko Arai","doi":"10.1080/24704067.2020.1819618","DOIUrl":"https://doi.org/10.1080/24704067.2020.1819618","url":null,"abstract":"Abstract The purpose of this study was to examine how giveaway items distributed at sporting events are used afterward. The results of the content analysis of survey responses and a series of regression analyses showed that people often use, display, and talk about giveaway items after sporting events and that sports teams can encourage consumers to engage in those behaviors by improving the items’ functional, symbolic, and social value. Specifically, when sports teams give away apparel items, they should consider (a) designing items that are useful for social events, errands, or physical activities; (b) offering various size options; and (c) designing fashionable items. When sports teams create memorabilia, they should consider (a) adding a unique function to the items and (b) designing items that reflect unique experiences and identities. As one of the first to examine the post-event effects of giveaway items, the present study provides unique theoretical and practical implications.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"8 1","pages":"281 - 301"},"PeriodicalIF":2.2,"publicationDate":"2020-09-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1819618","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43158887","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-08-31DOI: 10.1080/24704067.2020.1806493
Ørnulf Seippel, C. Breuer, Karsten Elmose-Østerlund, Svenja Feiler, Szilvia Perényi, M. Piątkowska, J. Scheerder
Abstract We study problems experienced by sports clubs from nine European countries – Belgium (Flanders), Denmark, England, Germany, Hungary, the Netherlands, Norway, Poland, and Spain – and factors – national characteristics and organizational capacities – explaining variation in problem perceptions. Data is surveys of more than 30,000 sport clubs. We investigate five types of club problems: recruitment/retention of members, recruitment/retention of volunteers at the board level, recruitment/retention of coaches/instructors, financial situation of clubs and availability of sport facilities. We found that human resource problems were widespread in Denmark and Germany and least common in Belgium. In Hungary, Poland, and Spain, finances and facilities stood out as the most reported problems. Some capacities – negative financial balance, planning capacity and social climate – have systematic and direct implications for those involved, whereas others – size and professionalization – are more difficult to interpret systematically and harder to link to strategic policy actions.
{"title":"In Troubled Water? European Sports Clubs: Their Problems, Capacities and Opportunities","authors":"Ørnulf Seippel, C. Breuer, Karsten Elmose-Østerlund, Svenja Feiler, Szilvia Perényi, M. Piątkowska, J. Scheerder","doi":"10.1080/24704067.2020.1806493","DOIUrl":"https://doi.org/10.1080/24704067.2020.1806493","url":null,"abstract":"Abstract We study problems experienced by sports clubs from nine European countries – Belgium (Flanders), Denmark, England, Germany, Hungary, the Netherlands, Norway, Poland, and Spain – and factors – national characteristics and organizational capacities – explaining variation in problem perceptions. Data is surveys of more than 30,000 sport clubs. We investigate five types of club problems: recruitment/retention of members, recruitment/retention of volunteers at the board level, recruitment/retention of coaches/instructors, financial situation of clubs and availability of sport facilities. We found that human resource problems were widespread in Denmark and Germany and least common in Belgium. In Hungary, Poland, and Spain, finances and facilities stood out as the most reported problems. Some capacities – negative financial balance, planning capacity and social climate – have systematic and direct implications for those involved, whereas others – size and professionalization – are more difficult to interpret systematically and harder to link to strategic policy actions.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"8 1","pages":"203 - 225"},"PeriodicalIF":2.2,"publicationDate":"2020-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1806493","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47460435","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-08-26DOI: 10.1080/24704067.2020.1805213
George Foster, N. O'Reilly
Abstract This article probes the relative importance of alignment amongst key stakeholders as one factor in explaining differences in On-The-Field and Off-The-Field performance of professional sporting clubs. Informed by a survey of 130 professional team sporting executives, and evidence from several related sources of evidence on strong and weak alignment, this research highlights the important role of different stakeholders in club performance and assessments of that performance. Evidence of misalignment is presented in an analysis of Coach and GM exits for clubs with very different levels of alignment between fans of clubs and the owners, coaches, and players of those clubs. The results of this article highlight the important role that the Owner takes in both enhancing or destroying the achievement of On-The-Field and Off-The-Field objectives. The crucial role of General Managers in sporting clubs is also showcased in the findings. The General Manager function has been given limited attention in research on sports management and in many sports management programs.
{"title":"Sporting Club Stakeholder Alignment: Key Stakeholder Relationships and their Association with On-The-Field and Off-The-Field Performance","authors":"George Foster, N. O'Reilly","doi":"10.1080/24704067.2020.1805213","DOIUrl":"https://doi.org/10.1080/24704067.2020.1805213","url":null,"abstract":"Abstract This article probes the relative importance of alignment amongst key stakeholders as one factor in explaining differences in On-The-Field and Off-The-Field performance of professional sporting clubs. Informed by a survey of 130 professional team sporting executives, and evidence from several related sources of evidence on strong and weak alignment, this research highlights the important role of different stakeholders in club performance and assessments of that performance. Evidence of misalignment is presented in an analysis of Coach and GM exits for clubs with very different levels of alignment between fans of clubs and the owners, coaches, and players of those clubs. The results of this article highlight the important role that the Owner takes in both enhancing or destroying the achievement of On-The-Field and Off-The-Field objectives. The crucial role of General Managers in sporting clubs is also showcased in the findings. The General Manager function has been given limited attention in research on sports management and in many sports management programs.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"8 1","pages":"183 - 202"},"PeriodicalIF":2.2,"publicationDate":"2020-08-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1805213","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49626471","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-08-16DOI: 10.1080/24704067.2020.1805162
Hussa K. AlKhalifa, H. Collison
Abstract This paper considers the managerial process of a sport-for-development event in a geographic area that has rarely been investigated from a Sport for Development and Peace (SDP) academic perspective. Specifically, an examination of the relationships between multinational SDP organizations and a local SDP entity in managing and implementing an event in Bahrain is explored. Reflecting on the broader contextual aspects of the case, participant observation over 4 days and interviews with those involved from all organizations are used to reflect upon and build an understanding of how SDP management and relationships are localized in this regional setting. Initial findings indicate potential for further cooperation and expertise sharing between international organizations, with a particular need for understanding roles and partnership structures as well as being cognizant of local contexts and needs. Significantly, donor-recipient tensions are identified, and the positive impact of partnership-strengthening workshops are considered.
{"title":"Adapting to Local Context and Managing Relationships: A Case Study of a Multinational SDP Partnership in Bahrain","authors":"Hussa K. AlKhalifa, H. Collison","doi":"10.1080/24704067.2020.1805162","DOIUrl":"https://doi.org/10.1080/24704067.2020.1805162","url":null,"abstract":"Abstract This paper considers the managerial process of a sport-for-development event in a geographic area that has rarely been investigated from a Sport for Development and Peace (SDP) academic perspective. Specifically, an examination of the relationships between multinational SDP organizations and a local SDP entity in managing and implementing an event in Bahrain is explored. Reflecting on the broader contextual aspects of the case, participant observation over 4 days and interviews with those involved from all organizations are used to reflect upon and build an understanding of how SDP management and relationships are localized in this regional setting. Initial findings indicate potential for further cooperation and expertise sharing between international organizations, with a particular need for understanding roles and partnership structures as well as being cognizant of local contexts and needs. Significantly, donor-recipient tensions are identified, and the positive impact of partnership-strengthening workshops are considered.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"7 1","pages":"289 - 309"},"PeriodicalIF":2.2,"publicationDate":"2020-08-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1805162","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43208168","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-08-13DOI: 10.1080/24704067.2020.1805163
Seungbum Lee, S. No
Abstract One of the vital forces reshaping the global football business in recent years is stemming from China. In particular, a wave of Chinese ownership of European football clubs is not unheard of any longer. However, very little research has been done on this issue from sport management scholars. This study uses China’s overseas financial direct investment (ODI) to elucidate a sudden surge in the ownership of European football clubs. Thus, the purpose of this study is to explore possible explanations for ODI activities of selected Chinese firms that have acquired European football clubs. Using Dunning’s ODI paradigm, this study attempts to carefully explain the reasons behind the Chinese firm’s ODI to acquire these football clubs. Nine Chinese firms that acquired football clubs during the 2014-2017 were examined. This study argues that the firms have explicit firm-specific reasons for ODI, while political influences appear to affect acquisition decisions. This study also argues that most firms have specific sport industry-seeking motivation. Further discussion was provided based on findings of this study.
{"title":"China’s Overseas Financial Direct Investment (ODI) in European Football Clubs: Revisiting ODI in the Context of Sport Industry","authors":"Seungbum Lee, S. No","doi":"10.1080/24704067.2020.1805163","DOIUrl":"https://doi.org/10.1080/24704067.2020.1805163","url":null,"abstract":"Abstract One of the vital forces reshaping the global football business in recent years is stemming from China. In particular, a wave of Chinese ownership of European football clubs is not unheard of any longer. However, very little research has been done on this issue from sport management scholars. This study uses China’s overseas financial direct investment (ODI) to elucidate a sudden surge in the ownership of European football clubs. Thus, the purpose of this study is to explore possible explanations for ODI activities of selected Chinese firms that have acquired European football clubs. Using Dunning’s ODI paradigm, this study attempts to carefully explain the reasons behind the Chinese firm’s ODI to acquire these football clubs. Nine Chinese firms that acquired football clubs during the 2014-2017 were examined. This study argues that the firms have explicit firm-specific reasons for ODI, while political influences appear to affect acquisition decisions. This study also argues that most firms have specific sport industry-seeking motivation. Further discussion was provided based on findings of this study.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"7 1","pages":"391 - 405"},"PeriodicalIF":2.2,"publicationDate":"2020-08-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1805163","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42610616","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-06-13DOI: 10.1080/24704067.2020.1775019
T. Koba, M. Nagel, N. Watanabe, Grace Yan, R. Southall, Victor K. Kidd
Abstract In the wake of the 1992 Barcelona Summer Olympic Games, basketball experienced a surge in popularity as an international sport. Recently, to field more competitive teams, professional leagues around the world have begun to recruit international players, particularly those from the United States (U.S.). Though most leagues still maintain strict caps on the number of players from a single country on a roster, the Turkey Basketball Federation (TBF) recently altered its rules to permit more international players, presenting American players greater opportunities to pursue a lucrative playing career in Turkey. Given the change in labor market characteristics, this paper examines the 102 U.S. players on 2017–2018 Turkey professional basketball rosters. Descriptive statistics for collegiate performance are presented, as well as logistic regression and network analyses that indicate players’ college choice was a crucial factor in their international professional career trajectory with collegiate conference acting as a bridge to a professional career in Turkey. These results provide context for researchers and practitioners in understanding the player statistics, social and cultural forces related to U.S.-professional basketball players in Turkey.
{"title":"An Exploration of Professional U.S.-Based Basketball Players Competing in Turkey","authors":"T. Koba, M. Nagel, N. Watanabe, Grace Yan, R. Southall, Victor K. Kidd","doi":"10.1080/24704067.2020.1775019","DOIUrl":"https://doi.org/10.1080/24704067.2020.1775019","url":null,"abstract":"Abstract In the wake of the 1992 Barcelona Summer Olympic Games, basketball experienced a surge in popularity as an international sport. Recently, to field more competitive teams, professional leagues around the world have begun to recruit international players, particularly those from the United States (U.S.). Though most leagues still maintain strict caps on the number of players from a single country on a roster, the Turkey Basketball Federation (TBF) recently altered its rules to permit more international players, presenting American players greater opportunities to pursue a lucrative playing career in Turkey. Given the change in labor market characteristics, this paper examines the 102 U.S. players on 2017–2018 Turkey professional basketball rosters. Descriptive statistics for collegiate performance are presented, as well as logistic regression and network analyses that indicate players’ college choice was a crucial factor in their international professional career trajectory with collegiate conference acting as a bridge to a professional career in Turkey. These results provide context for researchers and practitioners in understanding the player statistics, social and cultural forces related to U.S.-professional basketball players in Turkey.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"8 1","pages":"161 - 182"},"PeriodicalIF":2.2,"publicationDate":"2020-06-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1775019","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42726427","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-06-12DOI: 10.1080/24704067.2020.1765699
Brian H. Yim, K. Byon
Abstract The Sport Fan MGB was developed by incorporating sport fan-specific variables to predict millennial sport fan consumption behaviors. However, the efficacy and usefulness of this Sport Fan MGB remain uncertain in comparison to other well-known behavioral models that include the original Model of Goal-Directed Behavior (MGB), Theory of Reasoned Action (TRA), and Theory of Planned Behavior (TPB). Therefore, the purpose of this study was to further validate the Sport Fan MGB by comparing it to MGB, TPB, and TRA. To examine its relative effectiveness and efficiency, a non-nested model comparison was conducted with AIC and R-square values. The results indicate that the Sport Fan MGB significantly increased variance explained in various sport consumption behaviors over the MGB, TRA, and TPB. Specifically, it added more explanatory power to the desire to engage in each behavior for the millennial sample. Therefore, the usefulness of the Sport Fan MGB in examining millennial sport fan consumption behavior has been empirically demonstrated.
{"title":"Validation of the Sport Fan Model of Goal-Directed Behavior: Comparison to Theory of Reasoned Action, Theory of Planned Behavior, and Model of Goal-Directed Behavior","authors":"Brian H. Yim, K. Byon","doi":"10.1080/24704067.2020.1765699","DOIUrl":"https://doi.org/10.1080/24704067.2020.1765699","url":null,"abstract":"Abstract The Sport Fan MGB was developed by incorporating sport fan-specific variables to predict millennial sport fan consumption behaviors. However, the efficacy and usefulness of this Sport Fan MGB remain uncertain in comparison to other well-known behavioral models that include the original Model of Goal-Directed Behavior (MGB), Theory of Reasoned Action (TRA), and Theory of Planned Behavior (TPB). Therefore, the purpose of this study was to further validate the Sport Fan MGB by comparing it to MGB, TPB, and TRA. To examine its relative effectiveness and efficiency, a non-nested model comparison was conducted with AIC and R-square values. The results indicate that the Sport Fan MGB significantly increased variance explained in various sport consumption behaviors over the MGB, TRA, and TPB. Specifically, it added more explanatory power to the desire to engage in each behavior for the millennial sample. Therefore, the usefulness of the Sport Fan MGB in examining millennial sport fan consumption behavior has been empirically demonstrated.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"6 1","pages":"388 - 408"},"PeriodicalIF":2.2,"publicationDate":"2020-06-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1765699","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42113128","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-06-11DOI: 10.1080/24704067.2020.1775020
David Lakisa, Tracy Taylor, D. Adair
Abstract In Australia, a substantial proportion of men’s National Rugby League (NRL) players are of Pasifika (Pacific Islander and Māori) origin; however, this cultural group is a more modest proportion of the NRL’s non-athlete workforce. Using psychological contract (PC), we explored workplace expectations of non-athlete Pasifika employees and their employers in the NRL, either within the league or clubs. In terms of methodology, a ‘talanoa’ approach to interpersonal dialogue provided the framework for culturally relevant conversations, stories and ideas exchange with 30 individuals, including 20 Pasifika NRL employees and 10 non-Pasifika employers. Additionally, 21 sessions of fieldwork, including participant observations at Pasifika rugby league events were also used to collect data. Results indicate Pasifika knowledge and contribution are important in the NRL workplace. It is clear there is a positive shift to a ‘balanced’ psychological contract based on increased visibility and intercultural sharing of experiences and knowledge systems by Pasifika employees. However, non-Pasifika employers are still grappling to understand Pasifika socio-cultural sensibilities and to translate that, as appropriate, into management approaches. Diversity management is a tentative work in progress, with little knowledge about how management practices might optimize the skills and expectations of Pasifika employees with a view to better understanding and managing PC in professional sport.
{"title":"Managing Psychological Contracts: Employer-Employee Expectations and Non-Athlete Pasifika Professionals in the National Rugby League (NRL)","authors":"David Lakisa, Tracy Taylor, D. Adair","doi":"10.1080/24704067.2020.1775020","DOIUrl":"https://doi.org/10.1080/24704067.2020.1775020","url":null,"abstract":"Abstract In Australia, a substantial proportion of men’s National Rugby League (NRL) players are of Pasifika (Pacific Islander and Māori) origin; however, this cultural group is a more modest proportion of the NRL’s non-athlete workforce. Using psychological contract (PC), we explored workplace expectations of non-athlete Pasifika employees and their employers in the NRL, either within the league or clubs. In terms of methodology, a ‘talanoa’ approach to interpersonal dialogue provided the framework for culturally relevant conversations, stories and ideas exchange with 30 individuals, including 20 Pasifika NRL employees and 10 non-Pasifika employers. Additionally, 21 sessions of fieldwork, including participant observations at Pasifika rugby league events were also used to collect data. Results indicate Pasifika knowledge and contribution are important in the NRL workplace. It is clear there is a positive shift to a ‘balanced’ psychological contract based on increased visibility and intercultural sharing of experiences and knowledge systems by Pasifika employees. However, non-Pasifika employers are still grappling to understand Pasifika socio-cultural sensibilities and to translate that, as appropriate, into management approaches. Diversity management is a tentative work in progress, with little knowledge about how management practices might optimize the skills and expectations of Pasifika employees with a view to better understanding and managing PC in professional sport.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"8 1","pages":"139 - 160"},"PeriodicalIF":2.2,"publicationDate":"2020-06-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1775020","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45067481","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-06-10DOI: 10.1080/24704067.2020.1774959
Charles Mountifield, Stirling Sharpe
Abstract This paper highlights contrasting viewpoints on the perceived value that the Olympic Games make to world peace efforts through the lens of the 2018 Winter Olympics in PyeongChang, South Korea. News articles (n = 114) from a variety of international periodicals were reviewed and thematically analyzed with key nascent tropes – cynicism of the potential for peace; scorn of the role of sport in peace processes; and high-level political meddling in sport – pointing to a consensus that hosting of the Games would have little impact on the political landscape in the Korean peninsula. These threads are then considered in connection with the concepts of peace, national interests and international relations established through a review of literature including recounts of Olympic state-based action, interference and influence since the modern inception of the Olympic Games. The evidence indicates that the concept of Olympism as a peace movement is outmoded; a myth that endures because international sport contains an inherent political utility.
{"title":"Are the Olympic Games an opportunity or a myth? The case of PyeongChang 2018 and What May Prove to Be a Paradoxical Notion","authors":"Charles Mountifield, Stirling Sharpe","doi":"10.1080/24704067.2020.1774959","DOIUrl":"https://doi.org/10.1080/24704067.2020.1774959","url":null,"abstract":"Abstract This paper highlights contrasting viewpoints on the perceived value that the Olympic Games make to world peace efforts through the lens of the 2018 Winter Olympics in PyeongChang, South Korea. News articles (n = 114) from a variety of international periodicals were reviewed and thematically analyzed with key nascent tropes – cynicism of the potential for peace; scorn of the role of sport in peace processes; and high-level political meddling in sport – pointing to a consensus that hosting of the Games would have little impact on the political landscape in the Korean peninsula. These threads are then considered in connection with the concepts of peace, national interests and international relations established through a review of literature including recounts of Olympic state-based action, interference and influence since the modern inception of the Olympic Games. The evidence indicates that the concept of Olympism as a peace movement is outmoded; a myth that endures because international sport contains an inherent political utility.","PeriodicalId":36658,"journal":{"name":"Journal of Global Sport Management","volume":"8 1","pages":"117 - 138"},"PeriodicalIF":2.2,"publicationDate":"2020-06-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/24704067.2020.1774959","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41651480","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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