首页 > 最新文献

Indonesian Journal of Business Analytics最新文献

英文 中文
The Influence of Recruitment and Job Placement on Employee Performance at the Koperasi Konsumen Karyawan Keluarga Besar Petrokimia Gresik (K3PG) Koperasi Konsumen Karyawan Keluarga Besar Petrokimia Gresik (K3PG) 公司招聘和职位安排对员工绩效的影响
Pub Date : 2023-10-15 DOI: 10.55927/ijba.v3i5.5519
Achmad Chabibi Isnani, Endang Iryanti
Recruitment and placement play a crucial role in establishing a proficient Human Resources workforce inside an organization. This entails the process of strategically assigning employees or potential employees to work placements in order to enhance their efficiency in executing their workload and to foster the development of their skills. The objective is to ensure the smooth execution of tasks and to allocate individuals to positions and roles that align with their interests and abilities. The primary objective of this study, conducted inside the K3PG Cooperative, is to examine the extent to which recruitment and job placement practices impact employee performance. The K3PG Cooperative has received a response from a total of 53 individuals participating in the survey. The Structural Equation Modeling (SEM) method, in conjunction with the Partial Least Square technique and the SmartPLS 3.0 software, was used. To facilitate the implementation of data collection techniques, we conducted an extensive literature review and sent questionnaires to the participants. Based on the study results, it can be inferred that the process of recruitment has an impact on the performance of employees, while the placement of individuals in certain job roles has a discernible effect on the performance of workers employed by K3PG Cooperative.
招聘和安置在企业内部建立一支熟练的人力资源队伍方面发挥着至关重要的作用。这就需要战略性地为员工或潜在员工分配工作岗位,以提高他们的工作效率,促进他们的技能发展。其目的是确保任务的顺利执行,并将个人分配到与其兴趣和能力相符的岗位和角色。本研究在 K3PG 合作社内部进行,主要目的是研究招聘和职位安排做法对员工绩效的影响程度。K3PG 合作社共收到 53 人参与调查的回复。研究采用了结构方程建模(SEM)方法,并结合部分最小平方技术和 SmartPLS 3.0 软件。为便于实施数据收集技术,我们进行了广泛的文献综述,并向参与者发送了调查问卷。根据研究结果可以推断,招聘过程对员工的绩效有影响,而安排个人担任某些工作角色对 K3PG 合作社雇用的工人的绩效有明显的影响。
{"title":"The Influence of Recruitment and Job Placement on Employee Performance at the Koperasi Konsumen Karyawan Keluarga Besar Petrokimia Gresik (K3PG)","authors":"Achmad Chabibi Isnani, Endang Iryanti","doi":"10.55927/ijba.v3i5.5519","DOIUrl":"https://doi.org/10.55927/ijba.v3i5.5519","url":null,"abstract":"Recruitment and placement play a crucial role in establishing a proficient Human Resources workforce inside an organization. This entails the process of strategically assigning employees or potential employees to work placements in order to enhance their efficiency in executing their workload and to foster the development of their skills. The objective is to ensure the smooth execution of tasks and to allocate individuals to positions and roles that align with their interests and abilities. The primary objective of this study, conducted inside the K3PG Cooperative, is to examine the extent to which recruitment and job placement practices impact employee performance. The K3PG Cooperative has received a response from a total of 53 individuals participating in the survey. The Structural Equation Modeling (SEM) method, in conjunction with the Partial Least Square technique and the SmartPLS 3.0 software, was used. To facilitate the implementation of data collection techniques, we conducted an extensive literature review and sent questionnaires to the participants. Based on the study results, it can be inferred that the process of recruitment has an impact on the performance of employees, while the placement of individuals in certain job roles has a discernible effect on the performance of workers employed by K3PG Cooperative.","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"11 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139319186","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Analysis of Brand Image, Product Innovation, and Word of Mouth on Purchasing Decisions Tekiro in Surabaya 品牌形象、产品创新和口碑对泗水 Tekiro 购买决策的影响分析
Pub Date : 2023-10-15 DOI: 10.55927/ijba.v3i5.5393
Ainul Yaqin, Nuruni Ika Kusuma Wardani, R. Ariescy
This study aims to determine the effect of brand image, product innovation, and word of mouth on purchasing decisions of Tekiro in Surabaya. This study uses a quantitative method, namely by using 98 people as a research sample. The respondents were taken using a non-probability sampling method with a purposive sampling technique. The data collection method was carried out through the distribution of conventional questionnaires and was measured using a Likert scale. The analysis used is Partial Least Square (PLS). The results of this study indicate that brand image and word of mouth variables have a significant influence on purchasing decisions, but product innovation variables do not significantly influence purchasing decisions for Tekiro in Surabaya.
本研究旨在确定品牌形象、产品创新和口碑对泗水 Tekiro 购买决策的影响。本研究采用定量方法,即以 98 人为研究样本。受访者采用非概率抽样法和目的性抽样技术。数据收集方法是分发传统问卷,并使用李克特量表进行测量。使用的分析方法是偏最小二乘法(PLS)。研究结果表明,品牌形象和口碑变量对购买决策有显著影响,但产品创新变量对泗水 Tekiro 的购买决策没有显著影响。
{"title":"Analysis of Brand Image, Product Innovation, and Word of Mouth on Purchasing Decisions Tekiro in Surabaya","authors":"Ainul Yaqin, Nuruni Ika Kusuma Wardani, R. Ariescy","doi":"10.55927/ijba.v3i5.5393","DOIUrl":"https://doi.org/10.55927/ijba.v3i5.5393","url":null,"abstract":"This study aims to determine the effect of brand image, product innovation, and word of mouth on purchasing decisions of Tekiro in Surabaya. This study uses a quantitative method, namely by using 98 people as a research sample. The respondents were taken using a non-probability sampling method with a purposive sampling technique. The data collection method was carried out through the distribution of conventional questionnaires and was measured using a Likert scale. The analysis used is Partial Least Square (PLS). The results of this study indicate that brand image and word of mouth variables have a significant influence on purchasing decisions, but product innovation variables do not significantly influence purchasing decisions for Tekiro in Surabaya.","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"25 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139319121","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Influence of Rewards and Punishments on Employee Motivation at the Koperasi Konsumen Karyawan Keluarga Besar Petrokimia Gresik (K3PG) 奖惩对 Koperasi Konsumen Karyawan Keluarga Besar Petrokimia Gresik(K3PG)员工激励的影响
Pub Date : 2023-10-15 DOI: 10.55927/ijba.v3i5.5396
Wildan Armansyah, Endang Iryanti
The current era is usually referred to as the era of modernization, Human Resources (HR) is an important component for the success of any organization or business. Therefore, this research identifies the effect of Reward and Punishment on employee motivation at the Petrokimia Gresik Large Family Employee Consumer Cooperative. (K3PG). This research method is quantitative by determining the sample using the slovin formula, totaling 53 respondents and distributing questionnaires with the Google Form. The analysis technique used is (PLS). The study's findings lead to the conclusion that work motivation is influenced by both reward and punishment. The findings of this study exhibit parallels with the research done by Tien Danarti Mesra (2020), which demonstrates a considerable impact of the reward variable (X1) on motivation (Y). Additionally, Dudu Badrudi (2019) asserts that punishment has a good and tangible influence on work motivation.
当今时代通常被称为现代化时代,人力资源(HR)是任何组织或企业成功的重要组成部分。因此,本研究确定了奖惩对 Petrokimia Gresik 大家庭员工消费合作社(K3PG)员工激励的影响。(K3PG)员工激励的影响。本研究采用定量研究方法,使用斯洛文公式确定样本,共有 53 名受访者,并使用谷歌表格发放问卷。使用的分析技术是(PLS)。研究结果得出的结论是,工作动机受奖励和惩罚的双重影响。本研究的结果与 Tien Danarti Mesra(2020 年)的研究结果相似,后者表明奖励变量(X1)对工作动机(Y)有相当大的影响。此外,Dudu Badrudi(2019)也断言,惩罚对工作积极性有着良好而切实的影响。
{"title":"The Influence of Rewards and Punishments on Employee Motivation at the Koperasi Konsumen Karyawan Keluarga Besar Petrokimia Gresik (K3PG)","authors":"Wildan Armansyah, Endang Iryanti","doi":"10.55927/ijba.v3i5.5396","DOIUrl":"https://doi.org/10.55927/ijba.v3i5.5396","url":null,"abstract":"The current era is usually referred to as the era of modernization, Human Resources (HR) is an important component for the success of any organization or business. Therefore, this research identifies the effect of Reward and Punishment on employee motivation at the Petrokimia Gresik Large Family Employee Consumer Cooperative. (K3PG). This research method is quantitative by determining the sample using the slovin formula, totaling 53 respondents and distributing questionnaires with the Google Form. The analysis technique used is (PLS). The study's findings lead to the conclusion that work motivation is influenced by both reward and punishment. The findings of this study exhibit parallels with the research done by Tien Danarti Mesra (2020), which demonstrates a considerable impact of the reward variable (X1) on motivation (Y). Additionally, Dudu Badrudi (2019) asserts that punishment has a good and tangible influence on work motivation.","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"36 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139318852","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Influence of Knowledge Management and Self-Efficacy on Employee Performance at PT Cipta Nirmala (Semen Gresik Hospital) 知识管理和自我效能对 PT Cipta Nirmala(Semen Gresik 医院)员工绩效的影响
Pub Date : 2023-10-15 DOI: 10.55927/ijba.v3i5.5463
Tasya Nabila Pramana, Endang Iryanti
Human resources are the main asset in a business entity so it is very necessary to manage and develop professionalism to be able to produce superior and maximum performance. This study aims to determine the effect of knowledge management and self efficacy on employee performance at PT Cipta Nirmala (Semen Gresik Hospital). The population taken in the study were employees at PT Cipta Nirmala (Semen Gresik Hospital) in the non-health section, totaling 112 employees. The sampling technique in this study used probability sampling and used the slovin technique so that the sample used amounted to 53 respondents. This research uses quantitative methods. This research analysis method uses Partial Least Square (PLS). The conclusion in the results of this study shows that knowledge management has a significant positive effect on the performance of employees of PT Cipta Nirmala (Semen Gresik Hospital) and self efficacy has a significant positive effect on the performance of employees of PT Cipta Nirmala (Semen Gresik Hospital).
人力资源是企业实体的主要资产,因此非常有必要对其进行管理和培养,使其能够产生卓越和最大的绩效。本研究旨在确定知识管理和自我效能对 PT Cipta Nirmala(Semen Gresik 医院)员工绩效的影响。研究对象为 PT Cipta Nirmala(Semen Gresik 医院)非保健部门的员工,共计 112 人。本研究的抽样技术采用概率抽样和斯洛文技术,因此样本数量为 53 名受访者。本研究采用定量方法。研究分析方法采用偏最小二乘法(PLS)。本研究的结论表明,知识管理对 PT Cipta Nirmala(Semen Gresik 医院)员工的绩效有显著的积极影响,自我效能对 PT Cipta Nirmala(Semen Gresik 医院)员工的绩效有显著的积极影响。
{"title":"The Influence of Knowledge Management and Self-Efficacy on Employee Performance at PT Cipta Nirmala (Semen Gresik Hospital)","authors":"Tasya Nabila Pramana, Endang Iryanti","doi":"10.55927/ijba.v3i5.5463","DOIUrl":"https://doi.org/10.55927/ijba.v3i5.5463","url":null,"abstract":"Human resources are the main asset in a business entity so it is very necessary to manage and develop professionalism to be able to produce superior and maximum performance. This study aims to determine the effect of knowledge management and self efficacy on employee performance at PT Cipta Nirmala (Semen Gresik Hospital). The population taken in the study were employees at PT Cipta Nirmala (Semen Gresik Hospital) in the non-health section, totaling 112 employees. The sampling technique in this study used probability sampling and used the slovin technique so that the sample used amounted to 53 respondents. This research uses quantitative methods. This research analysis method uses Partial Least Square (PLS). The conclusion in the results of this study shows that knowledge management has a significant positive effect on the performance of employees of PT Cipta Nirmala (Semen Gresik Hospital) and self efficacy has a significant positive effect on the performance of employees of PT Cipta Nirmala (Semen Gresik Hospital).","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"24 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139318967","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Effect of Customer Experience, Word of Mouth, and Price Perception on Repurchase Intention of Special Fare Train Tickets 客户体验、口碑和价格感知对特价火车票重购意向的影响
Pub Date : 2023-10-15 DOI: 10.55927/ijba.v3i5.5390
Salma Dea Nabilla, Rizky Dermawan, R. Ariescy
PT. KAI (Persero) is a State-Owned Enterprise (BUMN) engaged in transportation services for transporting passengers, goods, and containers. In 2019 PT. KAI (Persero) seeks to increase the number of passengers by applying for special-fare train tickets. This study aims to determine the effect of customer experience, word of mouth, and price perception on the intention to repurchase special-fare train tickets. The population in the study were customers of special fare train tickets. The sampling technique uses a non-probability sampling method with convenience sampling techniques for as many as 112 respondents. The analysis technique used in this study is (PLS) with a validity, reality, and hypothesis test. The results of this study state that customer experience and word of mouth contribute to customer repurchase intention, while price perception does not contribute to customer repurchase intention.
PT.KAI (Persero) 是一家国有企业(BUMN),从事客运、货运和集装箱运输服务。2019 年,PT.KAI(Persero)希望通过申请特价火车票来增加乘客数量。本研究旨在确定客户体验、口碑和价格感知对再次购买特价火车票意向的影响。研究对象为购买特价火车票的乘客。抽样技术采用了非概率抽样方法和便利抽样技术,受访者多达 112 人。本研究采用的分析技术是(PLS),并进行了有效性、现实性和假设检验。研究结果表明,客户体验和口碑有助于提高客户的再次购买意愿,而价格感知则不会提高客户的再次购买意愿。
{"title":"The Effect of Customer Experience, Word of Mouth, and Price Perception on Repurchase Intention of Special Fare Train Tickets","authors":"Salma Dea Nabilla, Rizky Dermawan, R. Ariescy","doi":"10.55927/ijba.v3i5.5390","DOIUrl":"https://doi.org/10.55927/ijba.v3i5.5390","url":null,"abstract":"PT. KAI (Persero) is a State-Owned Enterprise (BUMN) engaged in transportation services for transporting passengers, goods, and containers. In 2019 PT. KAI (Persero) seeks to increase the number of passengers by applying for special-fare train tickets. This study aims to determine the effect of customer experience, word of mouth, and price perception on the intention to repurchase special-fare train tickets. The population in the study were customers of special fare train tickets. The sampling technique uses a non-probability sampling method with convenience sampling techniques for as many as 112 respondents. The analysis technique used in this study is (PLS) with a validity, reality, and hypothesis test. The results of this study state that customer experience and word of mouth contribute to customer repurchase intention, while price perception does not contribute to customer repurchase intention.","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"50 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139319044","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Effect of Compensation and Motivation on Employee Performance at PT Melbe Tata Boga (Reddog) Surabaya City 薪酬与激励对泗水市 PT Melbe Tata Boga (Reddog) 公司员工绩效的影响
Pub Date : 2023-10-15 DOI: 10.55927/ijba.v3i5.5398
Stela Kesya Valentina, Kustini Kustini
The aim of the research to investigate how motivation and pay affect PT employee effectiveness. Melbe Tata Catering (Reddog) Singapore City. The participants in this study are all PT staff. Melbe Tata Catering (Reddog) Surabaya City. Determination of the sampling in this study using saturated sampling technique and There are 43 responders in the samples that were used. Information utilized is primary data and data collection is done by distributing questionnaires to employees of PT. Melbe Tata Catering (Reddog) Surabaya City. Then PLS, or partial least squares, is the analysis method employed. Research findings have shown that The motivation and performance of PT personnel are impacted by pay. Melbe Tata Catering (Reddog) Surabaya City.
本研究旨在探讨激励和薪酬如何影响 PT 员工的工作效率。Melbe Tata Catering (Reddog) 新加坡市。本研究的参与者均为 PT 员工。Melbe Tata Catering (Reddog) Surabaya 市。本研究使用饱和抽样技术确定抽样,使用的样本中有 43 名应答者。所使用的信息是原始数据,数据收集是通过向泗水 Melbe Tata 餐饮公司(Reddog)的员工发放调查问卷来完成的。Melbe Tata Catering (Reddog) Surabaya 市的员工发放调查问卷。然后采用 PLS 或偏最小二乘法进行分析。研究结果表明,PT.员工的积极性和工作表现受到薪酬的影响。泗水市 Melbe Tata 餐饮公司(Reddog)。
{"title":"The Effect of Compensation and Motivation on Employee Performance at PT Melbe Tata Boga (Reddog) Surabaya City","authors":"Stela Kesya Valentina, Kustini Kustini","doi":"10.55927/ijba.v3i5.5398","DOIUrl":"https://doi.org/10.55927/ijba.v3i5.5398","url":null,"abstract":"The aim of the research to investigate how motivation and pay affect PT employee effectiveness. Melbe Tata Catering (Reddog) Singapore City. The participants in this study are all PT staff. Melbe Tata Catering (Reddog) Surabaya City. Determination of the sampling in this study using saturated sampling technique and There are 43 responders in the samples that were used. Information utilized is primary data and data collection is done by distributing questionnaires to employees of PT. Melbe Tata Catering (Reddog) Surabaya City. Then PLS, or partial least squares, is the analysis method employed. Research findings have shown that The motivation and performance of PT personnel are impacted by pay. Melbe Tata Catering (Reddog) Surabaya City.","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"13 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139319066","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Harnessing TikTok's Marketing Potential: A Case Study of @KUCA.OFFICIAL's Communication Strategy in Inspiring Consumer Purchase Intentions 利用 TikTok 的营销潜力:@KUCA.OFFICIAL激发消费者购买意向的传播策略案例研究
Pub Date : 2023-10-15 DOI: 10.55927/ijba.v3i5.5329
Nathaniel Bryan, Silvanus Alvin
This research explores the marketing potential of TikTok in Indonesia, focusing on the case study of @KUCA.OFFICIAL, a brand specializing in gaming chairs. With TikTok's rapid popularity growth in Indonesia and its 113 million users, businesses are recognizing its vast marketing potential. The qualitative case study method is used, involving interviews, observations, and document analysis. The study highlights the brand's effective use of the marketing mix (4Ps) – product strategy with diverse designs, pricing strategy through discounts, interactive promotion strategy, and a distribution approach combining offline and online presence. This research provides valuable insights for businesses seeking to leverage TikTok for effective marketing in Indonesia.
本研究以@KUCA.OFFICIAL(一家专营游戏椅的品牌)为案例,探讨了 TikTok 在印度尼西亚的营销潜力。随着 TikTok 在印尼的迅速普及和 1.13 亿用户的增长,企业正在认识到其巨大的营销潜力。本研究采用定性案例研究方法,包括访谈、观察和文件分析。研究强调了该品牌对营销组合(4Ps)的有效利用--多样化设计的产品策略、通过折扣进行定价的策略、互动式促销策略以及线上线下相结合的分销方式。这项研究为寻求利用 TikTok 在印尼开展有效营销的企业提供了宝贵的见解。
{"title":"Harnessing TikTok's Marketing Potential: A Case Study of @KUCA.OFFICIAL's Communication Strategy in Inspiring Consumer Purchase Intentions","authors":"Nathaniel Bryan, Silvanus Alvin","doi":"10.55927/ijba.v3i5.5329","DOIUrl":"https://doi.org/10.55927/ijba.v3i5.5329","url":null,"abstract":"This research explores the marketing potential of TikTok in Indonesia, focusing on the case study of @KUCA.OFFICIAL, a brand specializing in gaming chairs. With TikTok's rapid popularity growth in Indonesia and its 113 million users, businesses are recognizing its vast marketing potential. The qualitative case study method is used, involving interviews, observations, and document analysis. The study highlights the brand's effective use of the marketing mix (4Ps) – product strategy with diverse designs, pricing strategy through discounts, interactive promotion strategy, and a distribution approach combining offline and online presence. This research provides valuable insights for businesses seeking to leverage TikTok for effective marketing in Indonesia.","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"45 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139319284","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Effect of Price Perception and Electronic Word of Mouth on the Purchase Intention of Spotify Premium Service in Surabaya City 价格感知和电子口碑对泗水 Spotify Premium 服务购买意向的影响
Pub Date : 2023-10-15 DOI: 10.55927/ijba.v3i5.5465
Daffa’ul Hanif Muhibin, Zumrotul Fitriyah
This research aimed to investigate the effect of price perception and electronic word of mouth on the purchase intention of Spotify Premium services in Surabaya City. This research employed a quantitative method and involved a sample of 90 respondents, determined using Ghozali's sampling guidelines. The population for this study comprised Spotify users in Surabaya City, while the sample was selected through purposive sampling, consisting of respondents who had previously seen offers for Spotify Premium packages. Both primary and secondary data were used in this study. The data analysis technique employed for this research was Partial Least Squares (PLS) with validity tests, reliability tests, and hypothesis tests. The findings of this study revealed a significant and positive effect of price perception on purchase intention. Additionally, the second research result indicated that electronic word of mouth also had a positive and significant effect on purchase intention.
本研究旨在调查价格感知和电子口碑对泗水市 Spotify Premium 服务购买意向的影响。本研究采用了定量方法,并根据 Ghozali 的抽样准则确定了 90 个受访者样本。本研究的研究对象包括泗水市的 Spotify 用户,而样本则是通过目的性抽样选取的,由之前看到过 Spotify Premium 套餐优惠的受访者组成。本研究使用了一手数据和二手数据。本研究采用的数据分析技术是偏最小二乘法(PLS),并进行了有效性检验、可靠性检验和假设检验。研究结果表明,价格感知对购买意向有显著的积极影响。此外,第二项研究结果表明,电子口碑也对购买意向产生了积极而显著的影响。
{"title":"The Effect of Price Perception and Electronic Word of Mouth on the Purchase Intention of Spotify Premium Service in Surabaya City","authors":"Daffa’ul Hanif Muhibin, Zumrotul Fitriyah","doi":"10.55927/ijba.v3i5.5465","DOIUrl":"https://doi.org/10.55927/ijba.v3i5.5465","url":null,"abstract":"This research aimed to investigate the effect of price perception and electronic word of mouth on the purchase intention of Spotify Premium services in Surabaya City. This research employed a quantitative method and involved a sample of 90 respondents, determined using Ghozali's sampling guidelines. The population for this study comprised Spotify users in Surabaya City, while the sample was selected through purposive sampling, consisting of respondents who had previously seen offers for Spotify Premium packages. Both primary and secondary data were used in this study. The data analysis technique employed for this research was Partial Least Squares (PLS) with validity tests, reliability tests, and hypothesis tests. The findings of this study revealed a significant and positive effect of price perception on purchase intention. Additionally, the second research result indicated that electronic word of mouth also had a positive and significant effect on purchase intention.","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"17 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139318937","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Influence of Work Life Balance, Work Motivation and Dual Role Conflict on Employee Performance CV. Huda Jaya Sidoarjo 工作生活平衡、工作动机和双重角色冲突对员工绩效的影响 简历.Huda Jaya Sidoarjo
Pub Date : 2023-10-15 DOI: 10.55927/ijba.v3i5.5460
Aditiya Olanda, Ika Korika Swasti
Economic difficulties are one of the driving factors that make housewives from low-income families work. Working can help them improve the fulfillment of family needs. This study aims to determine the influence of work-life balance, work motivation and conflict between multiple roles on the work performance of female employees at CV. Huda Jaya This study aims to determine the influence of work-life balance, work motivation and diverse role conflicts on the job performance of female employees at CV. Houda Jaya. Collecting data in this study using the method of distributing questionnaires and analysis using the Partial Least Square (PLS) application. The results of this study, namely that work-life balance, work motivation, and multiple role conflicts have a positive effect on employee performance CV. Huda Jaya Sidoarjo.
经济困难是促使低收入家庭主妇工作的驱动因素之一。工作可以帮助她们更好地满足家庭需求。本研究旨在确定工作与生活的平衡、工作动机和多重角色冲突对 CV 女性员工工作绩效的影响。Huda Jaya 本研究旨在确定工作与生活的平衡、工作动机和多重角色冲突对 CV 女性员工工作绩效的影响。Houda Jaya.本研究采用发放调查问卷的方法收集数据,并使用偏最小二乘法(PLS)进行分析。本研究的结果,即工作与生活的平衡、工作动力和多重角色冲突对 CV 公司员工的绩效有积极影响。Huda Jaya Sidoarjo.
{"title":"The Influence of Work Life Balance, Work Motivation and Dual Role Conflict on Employee Performance CV. Huda Jaya Sidoarjo","authors":"Aditiya Olanda, Ika Korika Swasti","doi":"10.55927/ijba.v3i5.5460","DOIUrl":"https://doi.org/10.55927/ijba.v3i5.5460","url":null,"abstract":"Economic difficulties are one of the driving factors that make housewives from low-income families work. Working can help them improve the fulfillment of family needs. This study aims to determine the influence of work-life balance, work motivation and conflict between multiple roles on the work performance of female employees at CV. Huda Jaya This study aims to determine the influence of work-life balance, work motivation and diverse role conflicts on the job performance of female employees at CV. Houda Jaya. Collecting data in this study using the method of distributing questionnaires and analysis using the Partial Least Square (PLS) application. The results of this study, namely that work-life balance, work motivation, and multiple role conflicts have a positive effect on employee performance CV. Huda Jaya Sidoarjo.","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"3 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139319104","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Impact of E-Payment Platforms Among Selected Micro-Entrepreneurs in Taguig City: Determinants for Enhanced Guidelines in Collection and Disbursement Process 电子支付平台对太阳市特定微型企业家的影响:加强收款和支付流程指导方针的决定因素
Pub Date : 2023-09-06 DOI: 10.55927/ijba.v3i4.4884
Kim Joshua Pueblos, Emilio Timoteo Jr
The increasing use of e-payment as a mode of settling financial obligations has become more prevalent due to Covid-19 and physical distancing measures. This has been identified as a key factor in driving financial inclusion and economic growth, especially in emerging nations. However, limited research exists on the impact of e-payment platforms on micro-entrepreneurs. This study aims to investigate the impact of e-payment platforms among selected microentrepreneurs in Taguig City and to identify the determinants for enhanced guidelines for the collection and disbursement process using the e-payment system. A quantitative method of research and exploratory design with the use of a survey questionnaire was employed. The study found that an effective epayment platform is characterized by its ease of learning, control, and navigation, as well as the ability to increase the security of financial transactions. Moreover, the study revealed that e-payment platforms can help increase sales, enhance collection convenience, and simplify salary disbursements. However, the study also identified technical problems as the most common issues encountered in using e-payment platforms. This study provides valuable insights for policymakers, financial service providers, and microentrepreneurs in enhancing e-payment guidelines for the collection and disbursement process, and contributes to the literature on the impact of e-payment.
由于新冠肺炎疫情和保持距离措施,越来越多地使用电子支付作为结算财务义务的方式变得更加普遍。这被认为是推动普惠金融和经济增长的关键因素,尤其是在新兴国家。然而,关于电子支付平台对微型企业家的影响的研究有限。本研究旨在调查电子支付平台对大庆市特定微型企业家的影响,并确定使用电子支付系统加强收款和付款流程指导方针的决定因素。采用定量研究和探索性设计的方法,采用问卷调查法。研究发现,一个有效的支付平台的特点是易于学习、控制和导航,以及能够提高金融交易的安全性。此外,该研究显示,电子支付平台可以帮助增加销售额,提高收款便利性,并简化工资支付。然而,这项研究也发现,技术问题是使用电子支付平台时最常见的问题。本研究为政策制定者、金融服务提供商和微型企业家提供了有价值的见解,以加强电子支付的收款和支付流程指南,并有助于撰写有关电子支付影响的文献。
{"title":"Impact of E-Payment Platforms Among Selected Micro-Entrepreneurs in Taguig City: Determinants for Enhanced Guidelines in Collection and Disbursement Process","authors":"Kim Joshua Pueblos, Emilio Timoteo Jr","doi":"10.55927/ijba.v3i4.4884","DOIUrl":"https://doi.org/10.55927/ijba.v3i4.4884","url":null,"abstract":"The increasing use of e-payment as a mode of settling financial obligations has become more prevalent due to Covid-19 and physical distancing measures. This has been identified as a key factor in driving financial inclusion and economic growth, especially in emerging nations. However, limited research exists on the impact of e-payment platforms on micro-entrepreneurs. This study aims to investigate the impact of e-payment platforms among selected microentrepreneurs in Taguig City and to identify the determinants for enhanced guidelines for the collection and disbursement process using the e-payment system. A quantitative method of research and exploratory design with the use of a survey questionnaire was employed. The study found that an effective epayment platform is characterized by its ease of learning, control, and navigation, as well as the ability to increase the security of financial transactions. Moreover, the study revealed that e-payment platforms can help increase sales, enhance collection convenience, and simplify salary disbursements. However, the study also identified technical problems as the most common issues encountered in using e-payment platforms. This study provides valuable insights for policymakers, financial service providers, and microentrepreneurs in enhancing e-payment guidelines for the collection and disbursement process, and contributes to the literature on the impact of e-payment.","PeriodicalId":368447,"journal":{"name":"Indonesian Journal of Business Analytics","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135204627","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
期刊
Indonesian Journal of Business Analytics
全部 Acc. Chem. Res. ACS Applied Bio Materials ACS Appl. Electron. Mater. ACS Appl. Energy Mater. ACS Appl. Mater. Interfaces ACS Appl. Nano Mater. ACS Appl. Polym. Mater. ACS BIOMATER-SCI ENG ACS Catal. ACS Cent. Sci. ACS Chem. Biol. ACS Chemical Health & Safety ACS Chem. Neurosci. ACS Comb. Sci. ACS Earth Space Chem. ACS Energy Lett. ACS Infect. Dis. ACS Macro Lett. ACS Mater. Lett. ACS Med. Chem. Lett. ACS Nano ACS Omega ACS Photonics ACS Sens. ACS Sustainable Chem. Eng. ACS Synth. Biol. Anal. Chem. BIOCHEMISTRY-US Bioconjugate Chem. BIOMACROMOLECULES Chem. Res. Toxicol. Chem. Rev. Chem. Mater. CRYST GROWTH DES ENERG FUEL Environ. Sci. Technol. Environ. Sci. Technol. Lett. Eur. J. Inorg. Chem. IND ENG CHEM RES Inorg. Chem. J. Agric. Food. Chem. J. Chem. Eng. Data J. Chem. Educ. J. Chem. Inf. Model. J. Chem. Theory Comput. J. Med. Chem. J. Nat. Prod. J PROTEOME RES J. Am. Chem. Soc. LANGMUIR MACROMOLECULES Mol. Pharmaceutics Nano Lett. Org. Lett. ORG PROCESS RES DEV ORGANOMETALLICS J. Org. Chem. J. Phys. Chem. J. Phys. Chem. A J. Phys. Chem. B J. Phys. Chem. C J. Phys. Chem. Lett. Analyst Anal. Methods Biomater. Sci. Catal. Sci. Technol. Chem. Commun. Chem. Soc. Rev. CHEM EDUC RES PRACT CRYSTENGCOMM Dalton Trans. Energy Environ. Sci. ENVIRON SCI-NANO ENVIRON SCI-PROC IMP ENVIRON SCI-WAT RES Faraday Discuss. Food Funct. Green Chem. Inorg. Chem. Front. Integr. Biol. J. Anal. At. Spectrom. J. Mater. Chem. A J. Mater. Chem. B J. Mater. Chem. C Lab Chip Mater. Chem. Front. Mater. Horiz. MEDCHEMCOMM Metallomics Mol. Biosyst. Mol. Syst. Des. Eng. Nanoscale Nanoscale Horiz. Nat. Prod. Rep. New J. Chem. Org. Biomol. Chem. Org. Chem. Front. PHOTOCH PHOTOBIO SCI PCCP Polym. Chem.
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
0
微信
客服QQ
Book学术公众号 扫码关注我们
反馈
×
意见反馈
请填写您的意见或建议
请填写您的手机或邮箱
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
Book学术官方微信
Book学术文献互助
Book学术文献互助群
群 号:604180095
Book学术
文献互助 智能选刊 最新文献 互助须知 联系我们:info@booksci.cn
Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。
Copyright © 2023 Book学术 All rights reserved.
ghs 京公网安备 11010802042870号 京ICP备2023020795号-1