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Brand Exclusivity, Privacy and the Perception of Luxury in the ‘Physiognomy Mystery’ Events “面相之谜”活动中的品牌独占性、隐私性与奢华感
Q4 Business, Management and Accounting Pub Date : 2022-08-01 DOI: 10.1177/22779779221102197
Phala Pang
This study analyses the importance of exclusivity and privacy of Physiognomy Mystery, a private community (club) in the entertainment and arts sector. Through short interviews with selected members, the case presents customer perceptions on how the attachment to these core values could construct a brand of perceived luxury, increasing the final customer experience. A strong emotional attachment, the sense of community belonging and trust reflect a unique experience for the participants that could be exceptionally inferior for outsiders. It is finally shown that the co-development and immediate involvement of members on every operational aspect may finally create a brand community with the essence of luxury, fulfilling the demand of the selected members for private, iconic experiences on apparently conventional services.
本研究分析了貌相神秘的排他性和隐私的重要性,这是一个娱乐和艺术领域的私人社区(俱乐部)。通过对选定成员的简短访谈,本案例展示了客户对这些核心价值观的依恋如何构建一个可感知的奢侈品品牌,从而增加最终客户体验的看法。强烈的情感依恋,社区归属感和信任感反映了参与者的独特体验,而局外人可能会特别逊色。最终表明,会员在各个运营环节的共同发展和直接参与,最终可能创造一个具有奢侈品本质的品牌社区,满足被选中的会员对明显传统服务的私人、标志性体验的需求。
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引用次数: 0
Competitive Advantage as a Mediation of Competence and Entrepreneurial Orientation in Business Success: An Empirical Evidence from Indonesia 竞争优势在企业成功中的中介作用:来自印度尼西亚的经验证据
Q4 Business, Management and Accounting Pub Date : 2022-07-28 DOI: 10.24203/ajbm.v10i3.6999
Syurwana, M. Azis, Basri Bado
Small entrepreneurs must consider several aspects in achieving business success, including entrepreneurial competence, entrepreneurial orientation, and competitive advantage. This study aims to predict the effect of competence and entrepreneurial orientation on competitive advantage and its impact on small business success. This research is survey research with a quantitative approach. Data were collected using a questionnaire to 134 small entrepreneurs Emping Melinjo in the Selayar Islands Regency, South Sulawesi, Indonesia. The study results show that competence and entrepreneurial orientation have a positive and significant impact on business success. In addition, the competitive advantage variable mediates the influence between competence and entrepreneurial orientation with business success. This study contributes significantly to the existing literature on entrepreneurial competence, entrepreneurial orientation, competitive advantage, and business success, especially in explaining the performance of small businesses in Indonesia.
小企业家在取得商业成功时必须考虑几个方面,包括创业能力、创业方向和竞争优势。本研究旨在预测胜任力和创业导向对竞争优势的影响及其对小企业成功的影响。本研究采用定量方法进行调查研究。对印度尼西亚南苏拉威西岛塞拉亚群岛的134名小企业家Emping Melinjo进行问卷调查,收集数据。研究结果表明,胜任力和创业导向对企业成功具有显著的正向影响。此外,竞争优势变量在胜任力和创业导向对企业成功的影响中起中介作用。本研究对现有关于创业能力、创业导向、竞争优势和企业成功的文献做出了重大贡献,特别是在解释印度尼西亚小企业的绩效方面。
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引用次数: 1
Factors Influencing Mobile Payment Adoption in Hong Kong: A Quantitative Study 影响香港移动支付普及的因素:一项定量研究
Q4 Business, Management and Accounting Pub Date : 2022-07-28 DOI: 10.24203/ajbm.v10i3.6979
Wai Shun Wilson Chu
Mobile payment system is gaining increasing acceptance as a mode of payment in the current economic environment. With the growing popularity of mobile payments, it is important to identify the key factors that motivate people use mobile payment. Pinpointing such factors would allow businesses to build the right mobile payment for customer’s needs. This article relies on a novel integrated model and a qualitative method to answer the question "what are the key factors influencing Mobile Payment Adoption in Hong Kong, a global metropolis where mobile payment is making steady inroads”. This study use a quantitative approach with a sample size of 203 to investigate the Influence of eight factors on Behavioural Intention to use mobile payment. The results show that factors relating to “Hedonic Motivation”, “Habit”, “Perceived Usefulness”, “Perceived Ease of Use”, “Social Influence” and “Government Support” significantly affect the Behavioural Intention to use mobile payments to conduct online transactions, while “Perceived Risk” and “Perceived Cost”  shows no significant effect. Although the TAM/UTAUT model has been extensively studied in the previous research on mobile payment services, little effort has been done to combine and investigate other influencing factors in order to test their effects on the intention to adopt mobile payment. As a result of this, this study contributed by developing and testing a novel integrated model providing a valuable guideline to help researchers looking into issues related to mobile payment services in Hong Kong.
在当前的经济环境下,移动支付系统作为一种支付方式正在获得越来越多的认可。随着移动支付的日益普及,确定激励人们使用移动支付的关键因素是很重要的。确定这些因素将使企业能够根据客户需求构建合适的移动支付。本文采用一种新颖的综合模型和定性方法来回答“在移动支付稳步发展的国际大都市香港,影响移动支付普及的关键因素是什么”这一问题。本研究采用定量方法,以203个样本量调查了8个因素对使用移动支付行为意愿的影响。结果表明,“享乐动机”、“习惯”、“感知有用性”、“感知易用性”、“社会影响力”和“政府支持”等因素对使用移动支付进行网上交易的行为意愿有显著影响,而“感知风险”和“感知成本”等因素对使用移动支付进行网上交易的行为意愿没有显著影响。虽然TAM/UTAUT模型在以往的移动支付服务研究中得到了广泛的研究,但很少有研究将其他影响因素结合起来考察,以检验它们对移动支付使用意愿的影响。因此,本研究通过开发和测试一个新的综合模型,为研究人员研究香港移动支付服务的相关问题提供了有价值的指导。
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引用次数: 1
Factors Affecting the Business Performance of the Companies: Evidence from Vietnam Listed Banks 影响公司经营绩效的因素:来自越南上市银行的证据
Q4 Business, Management and Accounting Pub Date : 2022-07-28 DOI: 10.24203/ajbm.v10i3.7016
Nguyễn Thành Công, Vu Ngoc Xuan
The study was meant to investigate factors affecting the business performance at Vietnam listed joint stock commercial banks. The study aimed at finding out how clientele, source of funds, leadership and promotional strategies, government regulations, macroeconomics factors influenced the business performance of Vietnam listed commercial banks. The study adapted a descriptive research design as a major method of research where questionnaires were used to collect data from a sample of Vietnam listed joint stock commercial banks. Data collection was both primary and secondary data. Primary data was collected using questionnaires distributed to the banks’ employees. They were designed to obtain broad range of answers from respondents which were used to answer the research questions. They comprised of close ended questions and secondary data was gathered from previous studies and annual reports of banks. Descriptive statistics was used to analyze data and the statistical package for social sciences (SPSS 21.0) and advanced Excel were used. Reports were tabulated using frequency tables for clarity. The results established the relationship between business performance as a dependent variable and the independent variables including clientele, and source of funds, promotional strategies and leadership. The study findings showed a great influence of funds and clientele on the performance of commercial banks, followed by promotional strategies. Leadership was found to have less influence on performance of the bank. The study suggests to the financial sector players to maintain a sufficient clientele base and embrace healthy competition. The findings should draw the attention of scholars, the government and the private sector to help in ensuring economic stability of this country as banking is a major sector of the economy.
本研究旨在探讨影响越南上市股份制商业银行经营绩效的因素。本研究旨在找出越南上市商业银行的客户,资金来源,领导和促销策略,政府法规,宏观经济因素如何影响经营绩效。本研究采用描述性研究设计作为主要研究方法,采用问卷调查的方式从越南上市股份制商业银行样本中收集数据。数据收集包括主要数据和次要数据。主要数据是通过向银行员工发放问卷收集的。他们的目的是从受访者那里获得广泛的答案,这些答案被用来回答研究问题。它们由封闭式问题和从以前的研究和银行年度报告中收集的二手数据组成。数据分析采用描述性统计,使用社会科学统计软件包SPSS 21.0和高级Excel。为了清楚起见,使用频率表将报告制成表格。结果建立了因变量经营绩效与自变量包括客户,资金来源,促销策略和领导之间的关系。研究发现,资金和客户对商业银行业绩的影响最大,其次是促销策略。研究发现,领导力对银行业绩的影响较小。该研究建议金融业参与者保持足够的客户基础,并接受健康的竞争。研究结果应引起学者,政府和私营部门的注意,以帮助确保这个国家的经济稳定,因为银行业是经济的主要部门。
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引用次数: 0
Service Encounters and Guests Patronage of Hotels 服务接触与客人对酒店的惠顾
Q4 Business, Management and Accounting Pub Date : 2022-07-28 DOI: 10.24203/ajbm.v10i3.7003
D. O. Ewanlen, Donald E. Ewanlen
In service oriented businesses, interactions between service providers and customers are inevitable. These interactions create impressions in the minds of the parties which to some extent define patronage outcome. For a meaningful outcome, an understanding of the creators of satisfactory patronage is germane. This study investigates the influence of customers’ encounters in defining the outcome of hotel patronage. This study adopted a cross-sectional design using a structured questionnaire survey of guests of 3 star and above rated hotels in Yenagoa, Bayelsa state Nigeria .Four hundred copies of questionnaire were distributed in ten strategically selected hotels, and 290 copies were found useful. This represents about 73% response rate . The SPSS 23.0 statistical software package were used for data analysis. Multiple regression analysis and Pearson correlation was employed to test the formulated hypotheses at 5% significance level. This study reports that youth are in majority of hotel patrons. Empirical analysis further reveals that all the dimensions of service encounters reports a significant relationship with word- of- mouth recommendations. Furthermore, the regression analysis reveals that peace of mind, moment of truth, outcome focus and product experience could explain about 53% variation in patronage outcome. The paper conclude that all the dimensions of customer experience has a significant influence on word- of- mouth recommendations of guests. This paper recommend among others things the training and retraining of service personnel. This training should equip frontline employees with the requisite skills that would enable them create and manage pleasurable experiences. 
在面向服务的企业中,服务提供者和客户之间的交互是不可避免的。这些互动在各方的头脑中产生印象,在某种程度上决定了赞助结果。为了取得有意义的结果,了解令人满意的赞助的创造者是至关重要的。本研究探讨顾客遭遇对酒店惠顾结果的影响。本研究采用横断面设计,对尼日利亚巴耶尔萨州叶纳戈阿三星级及以上评级酒店的客人进行结构化问卷调查。在10家战略选择的酒店分发了400份问卷,其中290份是有用的。这代表了73%的响应率。采用SPSS 23.0统计软件包进行数据分析。采用多元回归分析和Pearson相关分析在5%显著性水平下对所制定的假设进行检验。这项研究表明,年轻人在酒店顾客中占多数。实证分析进一步揭示了服务遭遇报告的所有维度与口碑推荐的显著关系。此外,回归分析显示,安心、关键时刻、结果焦点和产品体验可以解释约53%的惠顾结果变化。本文的结论是,顾客体验的所有维度对客人的口碑推荐都有显著的影响。本文建议对服务人员进行培训和再培训。这项培训应使前线员工掌握必要的技能,使他们能够创造和管理愉快的经历。
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引用次数: 0
The Discrepancy between Microchip Production and Automotive Industry born in Covid Pandemic Period 2019-2022 2019-2022年新冠疫情时期诞生的微芯片生产与汽车产业的差异
Q4 Business, Management and Accounting Pub Date : 2022-07-28 DOI: 10.24203/ajbm.v10i3.6958
Maria Cvetanova Hristova-Politikova
During the Covid-19 pandemic period the tiny particles - the microchips proved to be in high demand by various industries – from IT to the production of simple consumer goods. Main objective of this analysis is to explain the reasons for the shortage of chips and semi-conductors for the automotive industry as the auto maker resumed their activities after the lock downs. Haltering of orders by the major auto producer and rerouting of chip production towards supplies for the electronic industry which proved willing to pay more are the main reasons. Trade specialization and globalization which are endemic for the contemporary world economy do not help to restore the broken supply-demand equilibrium of microchips.
在2019冠状病毒病大流行期间,从IT到简单消费品的生产,各种行业都对这种微小颗粒(微芯片)有很高的需求。这一分析的主要目的是解释汽车企业在停业后恢复生产,导致汽车行业所需的芯片和半导体供应不足的原因。主要原因是主要汽车制造商的订单减少,以及芯片生产转向愿意支付更高价格的电子行业供应。贸易专门化和全球化是当代世界经济的通病,这无助于恢复微芯片被打破的供需平衡。
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引用次数: 0
Expanding the Scope of SAJBMC: Announcing the Five Types of Manuscripts 扩大SAJBMC的范围:公布五类稿件
Q4 Business, Management and Accounting Pub Date : 2022-06-26 DOI: 10.1177/22779779221107168
Shreya Mishra, A. Dey
In our Editorial of December 2020 Issue (9.3), we announced that SAJBMC is shifting its scope from teaching cases to qualitative case study research (QCSR). In the past one and a half years, based on our learnings, pitfalls and many suggestions received from accomplished scholars, we are confident that the journal is on the right path. Nonetheless, over the past few years, our understanding of QCSR has also evolved. Initially, we were fixated on manuscripts that make strong theoretical contributions, through ‘theory extension’ or ‘theory building’. A review of the many manuscripts, that we received, helped us learn various ways in which authors approach writing a QCSR. During this time, we also realised that despite a plethora of literature on QCSR, novice researchers attempting this research design make cardinal mistakes, and ultimately face desk rejection. These lessons convinced us that expanding the scope of the journal was vital to help the potential authors as well as the growth of the journal. The principal task of research is not only to extend knowledge in a particular area but also to help generate new knowledge and make it accessible to others. Without this flexibility, research in any domain cannot be extended. Thus, we have expanded the scope of the journal to include five types of manuscripts within the boundaries of QCSR.
在我们2020年12月号(9.3)的社论中,我们宣布SAJBMC正在将其范围从教学案例转移到定性案例研究(QCSR)。在过去一年半的时间里,基于我们的学习、缺陷和从有成就的学者那里收到的许多建议,我们相信期刊正走在正确的道路上。尽管如此,在过去的几年里,我们对QCSR的理解也在不断发展。最初,我们关注的是那些通过“理论延伸”或“理论构建”做出强大理论贡献的手稿。对我们收到的许多手稿的回顾帮助我们了解了作者撰写QCSR的各种方法。在此期间,我们还意识到,尽管有大量关于QCSR的文献,但尝试这种研究设计的新手研究人员会犯重大错误,并最终面临办公桌拒绝。这些教训使我们相信,扩大期刊的范围对帮助潜在作者和期刊的发展至关重要。研究的主要任务不仅是扩展某一特定领域的知识,而且还要帮助产生新知识并使其为他人所利用。没有这种灵活性,任何领域的研究都无法扩展。因此,我们扩大了期刊的范围,在QCSR的范围内包括五种类型的手稿。
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引用次数: 0
Entrepreneurial Value Creation: Study on Small Agri-tech Enterprise 创业价值创造:小型农业科技企业研究
Q4 Business, Management and Accounting Pub Date : 2022-06-13 DOI: 10.1177/22779779221103611
S. Swain, Sri Krishan Sudheer Patoju, P. Manjushree
In India, agriculture is labour intensive. The agricultural tasks such as sowing, weeding, spraying pesticides and harvesting are done manually. As it provides only seasonal employment, most rural labour force migrates to urban areas to earn a more sustainable income. This intrastate and interstate migration of the labour force creates a massive shortage in rural areas. This migration pushes the labour cost, leading to an increased price of agricultural produce. It is a significant concern for semi-medium and medium farmers with a limited budget for a small scale of operation. Non-availability of labourers pushed farmers to seek and adopt semi-mechanization in agricultural activities. The available farm machinery in the market is costly and primarily caters to the need of big farmers. Higher cost prevents semi-medium and medium farmers from using such machinery. They need farm machinery customized as per their need at an affordable price. Considering the problems faced by the horticultural farmers, ‘Kakade Agro Equipment’ designed farm machinery that could meet the requirements of the local farmers. The present case attempts to understand how small and medium enterprises operating at the local level are solving the problems of semi-medium and medium-scale horticultural farmers using technological innovation in a financially sustainable way.
在印度,农业是劳动密集型的。播种、除草、喷洒农药和收割等农业任务都是人工完成的。由于它只提供季节性就业,大多数农村劳动力迁移到城市地区,以赚取更可持续的收入。这种州内和州际劳动力迁移在农村地区造成了巨大的劳动力短缺。这种移民推高了劳动力成本,导致农产品价格上涨。对于小规模经营预算有限的半中型和中型农民来说,这是一个重大问题。劳动力的缺乏促使农民在农业活动中寻求并采用半机械化。市场上现有的农业机械价格昂贵,主要满足大农场主的需求。更高的成本使半中等和中等规模的农民无法使用这种机器。他们需要以可承受的价格根据自己的需要定制农业机械。考虑到园艺农民面临的问题,“Kakade Agro Equipment”设计了能够满足当地农民要求的农业机械。本案例试图了解在地方一级运营的中小型企业如何以财政可持续的方式利用技术创新解决半中小型园艺农民的问题。
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引用次数: 2
Reflective Journaling to Assure Learning in the Affective Domain 反思性日记确保情感领域的学习
Q4 Business, Management and Accounting Pub Date : 2022-06-11 DOI: 10.1177/22779779221104148
R. Deepa, A. Mansurali
The case presents reflective journaling as an effective tool to assess higher-order learning outcomes. There are two predominant approaches to learning namely surface and deep learning. Surface learning stops with the acquisition, remembering, reproducing and using the knowledge whereas deep learning culminates in development or change by enabling the learner to evaluate and create. The case describes a challenge encountered in the course ‘Emotional Intelligence for Managers’, which is a part of the Master of Business Administration programme in a leading business school in South India. In this course, learning happens in the affective domain and should culminate in a change in attitude or behaviour of the learner, who in turn should be capable of applying the learning to different situations. Standardized assessment components such as quizzes, viva and written tests cannot be used to assess this higher conception of learning and, hence, the instructor chose journal writing to assure learning and attainment of higher-order learning outcomes. Journal writing is a process in which learners record events, their responses to those events, and their reflections on the responses. This facilitates critical thinking and motivates deep learning. The case demonstrates the use of reflective journaling as a tool to assess learning in the affective domain and also shares evidence of the positive outcomes of reflective journaling. The case also serves as a blueprint to foster and assess deep learning in the classrooms.
本案例将反思日志作为评估高阶学习成果的有效工具。有两种主要的学习方法,即表面学习和深度学习。表面学习止于获取、记忆、复制和使用知识,而深度学习则通过使学习者能够评估和创造而达到发展或变化的高潮。这个案例描述了在“经理人情商”课程中遇到的一个挑战,该课程是南印度一所顶尖商学院工商管理硕士课程的一部分。在这门课程中,学习发生在情感领域,并应最终改变学习者的态度或行为,而学习者又应能够将学习应用于不同的情况。测验、口试和笔试等标准化评估组成部分不能用于评估这种更高层次的学习概念,因此,教师选择了日记写作,以确保学习和获得更高层次的学习成果。日志写作是学习者记录事件、他们对这些事件的反应以及他们对这些反应的反思的过程。这有助于批判性思维并激发深度学习。该案例展示了使用反思性日志作为评估情感领域学习的工具,并分享了反思性日志积极成果的证据。这个案例也为在课堂上促进和评估深度学习提供了蓝图。
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引用次数: 0
Theorizing Employee Stress, Well-being, Resilience and Boundary Management in the Context of Forced Work from Home During COVID-19 新冠肺炎期间强迫在家工作背景下员工压力、健康、弹性和边界管理的理论化
Q4 Business, Management and Accounting Pub Date : 2022-06-09 DOI: 10.1177/22779779221100281
Akanksha Jaiswal, Simran Gupta, S. Prasanna
The COVID-19 pandemic hit mankind at an unprecedented scale. In their attempt to continue functioning, organizations asked employees to work from home. Though employees experienced stress due to ‘forced’ work from home and blurring of work–family boundaries, they had to cope with the challenging times. The present study aimed to unearth the aspects of boundary management and adaptation in the context of work from home during the COVID-19 pandemic. Thus, we address the research question ‘how did the employees adapt to the sudden forced work from home during the COVID-19 pandemic?’ Since work from home was forced upon employees during the pandemic leading to the violation of boundaries, we invoked the boundary theory that highlights the boundaries that people draw between their personal and professional lives to maintain a balance. Further, we referred to the theory of cognitive adaptation to explain how employees adapted to the challenges while working from home during COVID-19. We conducted in-depth interviews of 30 experienced professionals working in the technology-enabled sectors in India. We applied Gioia’s methodology to analyse the qualitative data. Four aggregate dimensions emerged from the data analysis, as employees involuntarily worked from home: stress due to work disruptions, threats to employee well-being, boundary violation and employee resilience. Our findings contribute to the current theoretical understanding of employee stress, boundary management, adaptation or resilience and employee well-being, in the context of forced work from home. While employees were stressed and boundaries had blurred between work and family, they adapted and demonstrated resilience to the unprecedented changes in their lives. Practical implications of our study include managers’ conscious efforts towards respecting work–family boundaries, enhancing employee well-being and building a resilience-promoting work environment.
新冠肺炎疫情以前所未有的规模袭击了人类。为了继续运作,各组织要求员工在家工作。尽管员工因“被迫”在家工作和工作与家庭界限模糊而感到压力,但他们必须应对充满挑战的时代。本研究旨在挖掘新冠肺炎大流行期间在家工作背景下的边界管理和适应方面。因此,我们解决了研究问题“在新冠肺炎大流行期间,员工如何适应突然被迫在家工作?”由于疫情期间员工被迫在家工作,导致了边界的违反,我们援引了边界理论,该理论强调了人们在个人生活和职业生活之间的边界,以保持平衡。此外,我们参考了认知适应理论来解释新冠肺炎期间员工在家工作时如何适应挑战。我们对30名在印度技术赋能行业工作的经验丰富的专业人士进行了深入采访。我们应用Gioia的方法对定性数据进行分析。数据分析显示,由于员工非自愿在家工作,共有四个维度:工作中断造成的压力、员工福祉受到的威胁、边界违规和员工韧性。我们的研究结果有助于当前对强迫在家工作背景下的员工压力、边界管理、适应或恢复力以及员工幸福感的理论理解。尽管员工压力很大,工作和家庭之间的界限也变得模糊,但他们适应了生活中前所未有的变化,并表现出了韧性。我们研究的实际意义包括管理者有意识地努力尊重工作和家庭界限,提高员工的幸福感,并建立一个有韧性的工作环境。
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引用次数: 10
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South Asian Journal of Business and Management Cases
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