Pub Date : 2022-06-06DOI: 10.1177/22779779221099750
Sritama Pal, N. Aljanova, Samir Biswas
Although extant research shows that the environmental crisis enables entrepreneurial activities in for-profit firms, the relationship between the environmental crisis and entrepreneurial activities in the non-profit public sector organizations could not draw sufficient attention from the researchers. These organizations enjoy limited flexibility within a bounded framework under government rules and protocols. Hence, the scope of implementing creative and innovative measures is restricted by those guidelines. It leads to a pertinent question about the possibility of entrepreneurial activities in public sector organizations. To explore the sources of such activities, we conduct participatory case research at a government school—Kendriya Vidyalaya Ordnance Factory Dum Dum, located in Kolkata, India. The usual teaching-learning process in the school has stopped at the onset of the COVID pandemic. The school has undertaken various novel and innovative steps within a guided framework mandated by the government to ensure continuity of education. Our reflexive process study uncovers that the strict rules, usually followed in regular times, are relaxed in the event of an environmental crisis, and the organizations are provided flexibility to adopt various unique measures considering the broader objective. The crisis enacts sensemaking that causes the organizations to implement entrepreneurial activities beyond the pre-defined path. In this process, the organizations can unearth hidden potentials and strengthen their usual operation in various dimensions, making the delivery mechanism more focused and effective. The theorization contributes to the extant literature by proposing a process model in which environmental crisis acts as an enabler to transform the existing mode of operation through entrepreneurial activities. It also shows the possibility of such activities in a restricted setup during a crisis.
{"title":"Environmental Crisis as an Enabler of Entrepreneurial Activities in a Non-Profit Organization: A Case Study on Kendriya Vidyalaya","authors":"Sritama Pal, N. Aljanova, Samir Biswas","doi":"10.1177/22779779221099750","DOIUrl":"https://doi.org/10.1177/22779779221099750","url":null,"abstract":"Although extant research shows that the environmental crisis enables entrepreneurial activities in for-profit firms, the relationship between the environmental crisis and entrepreneurial activities in the non-profit public sector organizations could not draw sufficient attention from the researchers. These organizations enjoy limited flexibility within a bounded framework under government rules and protocols. Hence, the scope of implementing creative and innovative measures is restricted by those guidelines. It leads to a pertinent question about the possibility of entrepreneurial activities in public sector organizations. To explore the sources of such activities, we conduct participatory case research at a government school—Kendriya Vidyalaya Ordnance Factory Dum Dum, located in Kolkata, India. The usual teaching-learning process in the school has stopped at the onset of the COVID pandemic. The school has undertaken various novel and innovative steps within a guided framework mandated by the government to ensure continuity of education. Our reflexive process study uncovers that the strict rules, usually followed in regular times, are relaxed in the event of an environmental crisis, and the organizations are provided flexibility to adopt various unique measures considering the broader objective. The crisis enacts sensemaking that causes the organizations to implement entrepreneurial activities beyond the pre-defined path. In this process, the organizations can unearth hidden potentials and strengthen their usual operation in various dimensions, making the delivery mechanism more focused and effective. The theorization contributes to the extant literature by proposing a process model in which environmental crisis acts as an enabler to transform the existing mode of operation through entrepreneurial activities. It also shows the possibility of such activities in a restricted setup during a crisis.","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"11 1","pages":"129 - 147"},"PeriodicalIF":0.0,"publicationDate":"2022-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41459852","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-05-30DOI: 10.1177/22779779221099749
Outi-Maaria Palo-oja, J. Nieminen
Healthy eating and nutritional values have received much publicity in recent years. At the same time, food manufacturers are expected to take responsibility in general and especially for health in both food production and retail. In this study, we examine how snack companies brand their products as healthy and responsible without specific health claims. We analysed interview material from five cases through the lens of Kujala et al. (2011) concept of responsible branding. Living in harmony with nature was common to all case companies but emphasizing responsibility was rarely the goal of branding. The companies had to balance the conflicting needs of different stakeholders and make difficult choices, especially about the taste and healthiness of the snack. Our research articulates for that the perception of responsibility is contextual, and thus responsible brands require modifications to operate in different markets.
{"title":"Healthy and Delicious: Responsible Branding of Snacks","authors":"Outi-Maaria Palo-oja, J. Nieminen","doi":"10.1177/22779779221099749","DOIUrl":"https://doi.org/10.1177/22779779221099749","url":null,"abstract":"Healthy eating and nutritional values have received much publicity in recent years. At the same time, food manufacturers are expected to take responsibility in general and especially for health in both food production and retail. In this study, we examine how snack companies brand their products as healthy and responsible without specific health claims. We analysed interview material from five cases through the lens of Kujala et al. (2011) concept of responsible branding. Living in harmony with nature was common to all case companies but emphasizing responsibility was rarely the goal of branding. The companies had to balance the conflicting needs of different stakeholders and make difficult choices, especially about the taste and healthiness of the snack. Our research articulates for that the perception of responsibility is contextual, and thus responsible brands require modifications to operate in different markets.","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"11 1","pages":"105 - 118"},"PeriodicalIF":0.0,"publicationDate":"2022-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44129356","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-05-08DOI: 10.24203/ajbm.v10i2.6640
A. Alsheyadi
The literature has widely recognized the influence of e-business tools on business and operational performance. Some recent studies, however, suggested that researchers need to focus on exploring specific conditions that enable organizations to effectively translate their investment in developing e-business tools and practices into positive business performance and achieve up-normal return on investment. Using the contingency perspective of the firm, this paper argues that the link between e-business practices and organizational performance is influenced to a large extent by the internal and external environment within which an organization operates. That is, e-business tools and/practices does not per se lead to positive performance and rather the effectiveness of these tools/practices will improve if certain internal and external factors are satisfied. This theoretical believe is discussed, theoretically, in this paper using findings of previous studies on the relationship between e-business and performance. Some theoretical and practical implications are highlighted at the end of the paper to provide researchers and decision makes new insights on how and/or when e- business tools can lead to good performance.
{"title":"A Contingent Perspective on the Development of e-business Tools and Performance: A Review","authors":"A. Alsheyadi","doi":"10.24203/ajbm.v10i2.6640","DOIUrl":"https://doi.org/10.24203/ajbm.v10i2.6640","url":null,"abstract":"The literature has widely recognized the influence of e-business tools on business and operational performance. Some recent studies, however, suggested that researchers need to focus on exploring specific conditions that enable organizations to effectively translate their investment in developing e-business tools and practices into positive business performance and achieve up-normal return on investment. Using the contingency perspective of the firm, this paper argues that the link between e-business practices and organizational performance is influenced to a large extent by the internal and external environment within which an organization operates. That is, e-business tools and/practices does not per se lead to positive performance and rather the effectiveness of these tools/practices will improve if certain internal and external factors are satisfied. This theoretical believe is discussed, theoretically, in this paper using findings of previous studies on the relationship between e-business and performance. Some theoretical and practical implications are highlighted at the end of the paper to provide researchers and decision makes new insights on how and/or when e- business tools can lead to good performance.","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"102 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-05-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80627804","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-05-08DOI: 10.24203/ajbm.v10i2.6908
I. G. Arimbawa, Anwar Ramli, M. Azis
Among the realm of entrepreneurship study, the entrepreneurial process in tourist sector actors in general is still generally overlooked. The link between tourism and entrepreneurship is a separate subject that is not handled in any way that capitalizes on the natural synergies between the two areas. The purpose of this research is to investigate and analyze the link between entrepreneurial behavior, customer interactions, competitive strategy, and competitiveness. A quantitative method is used in this investigation. There were 138 participants in the study, the researchers employed the complete sampling approach, which involved surveying the entire population. A survey was used to gather data, and a data collection instrument in the form of a questionnaire was used. In order to gain a better understanding of the causal link between factors, the study was supplemented by interviews. Structural Equation Modeling (SEM) is used as an analytical tool in this work. The findings indicate that (1) entrepreneurial behavior has a positive and significant impact on the competitiveness of 4-star hotels; (2) customer relations have a positive and significant impact on the competitiveness of 4-star hotels; (3) competitive strategy has a positive and significant impact on the competitiveness of four-star hotels; and (4) entrepreneurial behavior has a positive and significant impact on the competitiveness of four-star hotels. (7) Competitive tactics for customer interactions have a good and considerable influence on the competitiveness of four-star hotels in Makassar City.
{"title":"The Effect of Entrepreneurship Behavior and Customer Relations on Four Star Hotel Competitiveness: Meditated by Business Strategies","authors":"I. G. Arimbawa, Anwar Ramli, M. Azis","doi":"10.24203/ajbm.v10i2.6908","DOIUrl":"https://doi.org/10.24203/ajbm.v10i2.6908","url":null,"abstract":"Among the realm of entrepreneurship study, the entrepreneurial process in tourist sector actors in general is still generally overlooked. The link between tourism and entrepreneurship is a separate subject that is not handled in any way that capitalizes on the natural synergies between the two areas. The purpose of this research is to investigate and analyze the link between entrepreneurial behavior, customer interactions, competitive strategy, and competitiveness. A quantitative method is used in this investigation. There were 138 participants in the study, the researchers employed the complete sampling approach, which involved surveying the entire population. A survey was used to gather data, and a data collection instrument in the form of a questionnaire was used. In order to gain a better understanding of the causal link between factors, the study was supplemented by interviews. Structural Equation Modeling (SEM) is used as an analytical tool in this work. The findings indicate that (1) entrepreneurial behavior has a positive and significant impact on the competitiveness of 4-star hotels; (2) customer relations have a positive and significant impact on the competitiveness of 4-star hotels; (3) competitive strategy has a positive and significant impact on the competitiveness of four-star hotels; and (4) entrepreneurial behavior has a positive and significant impact on the competitiveness of four-star hotels. (7) Competitive tactics for customer interactions have a good and considerable influence on the competitiveness of four-star hotels in Makassar City.\u0000 ","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"72 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-05-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85937191","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-05-08DOI: 10.24203/ajbm.v10i2.6936
P. Nguyen, Dan Nguyen, T. Vo
This paper researched the impact of factors related to Social Media Advertising on Attitude towards Social Media Advertising and Purchase Intention. Data was collected by online form, the sample size is 235. Amos 20.0 was used to analyze the relations among factors in the Structural Equation Model. Eight of thirteen hypothesizes are accepted. This research shows a positive relation between Attitude towards Social Media Advertising and Purchase Intention. Irritation had a negative effect on Attitude towards Social Media Advertising. This study also found the positive relation of some variance couples such as Information and Attitude, Entertainment and Attitude, Credibility and Attitude, Social role and Attitude, Entertainment and Purchase Intention, Interaction and Purchase Intention.
{"title":"The impact of Social Media Advertising on Attitude towards Social Media Advertising and Product Purchase Intention","authors":"P. Nguyen, Dan Nguyen, T. Vo","doi":"10.24203/ajbm.v10i2.6936","DOIUrl":"https://doi.org/10.24203/ajbm.v10i2.6936","url":null,"abstract":"This paper researched the impact of factors related to Social Media Advertising on Attitude towards Social Media Advertising and Purchase Intention. Data was collected by online form, the sample size is 235. Amos 20.0 was used to analyze the relations among factors in the Structural Equation Model. Eight of thirteen hypothesizes are accepted. This research shows a positive relation between Attitude towards Social Media Advertising and Purchase Intention. Irritation had a negative effect on Attitude towards Social Media Advertising. This study also found the positive relation of some variance couples such as Information and Attitude, Entertainment and Attitude, Credibility and Attitude, Social role and Attitude, Entertainment and Purchase Intention, Interaction and Purchase Intention.","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"15 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-05-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81222182","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-03-24DOI: 10.1177/22779779221081486
Terhi Chakhovich, T. Virtanen
This study addresses the phenomenon of interfirm control in the context of sustainability. The research question is how is it possible to develop interfirm control in the field of sustainability and with the associated stakeholder focus needed so that stakeholder views are taken as explicit goals. The study is connected to theories on interfirm control, control package and sustainability. The research uses an intensive case methodology and semi-structured interviews focusing on a case company in the building industry and its stakeholders. The major theme of control in the company studied is sustainability. The article shows how the company establishes interfirm control and even attempts to control its customers, which may be perceived as a relatively rare practice. However, it is shown that the control approach to sustainability can result in the theme being defined on the basis of the perspective of the industry, the company and control itself, not on the basis of stakeholder needs. Alternative ideas, such as wider societal and planet-related needs, contradictions within sustainability and the risk of simplification to economic concerns, are considered less. The study then presents a novel framework, ‘external control’, that considers stakeholder expectations as explicit goals. This framework of external control contributes to the interfirm control literature and ties missing perspectives to controls, thereby also contributing to the sustainability and control package literature.
{"title":"Introducing the Sustainability Framework of ‘External Control’ in Interfirm Control","authors":"Terhi Chakhovich, T. Virtanen","doi":"10.1177/22779779221081486","DOIUrl":"https://doi.org/10.1177/22779779221081486","url":null,"abstract":"This study addresses the phenomenon of interfirm control in the context of sustainability. The research question is how is it possible to develop interfirm control in the field of sustainability and with the associated stakeholder focus needed so that stakeholder views are taken as explicit goals. The study is connected to theories on interfirm control, control package and sustainability. The research uses an intensive case methodology and semi-structured interviews focusing on a case company in the building industry and its stakeholders. The major theme of control in the company studied is sustainability. The article shows how the company establishes interfirm control and even attempts to control its customers, which may be perceived as a relatively rare practice. However, it is shown that the control approach to sustainability can result in the theme being defined on the basis of the perspective of the industry, the company and control itself, not on the basis of stakeholder needs. Alternative ideas, such as wider societal and planet-related needs, contradictions within sustainability and the risk of simplification to economic concerns, are considered less. The study then presents a novel framework, ‘external control’, that considers stakeholder expectations as explicit goals. This framework of external control contributes to the interfirm control literature and ties missing perspectives to controls, thereby also contributing to the sustainability and control package literature.","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"11 1","pages":"64 - 73"},"PeriodicalIF":0.0,"publicationDate":"2022-03-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44756918","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-03-11DOI: 10.1177/22779779221079484
Johanna Kujala, Anna Heikkinen, Ari Jokinen, Riikka Tapaninaho
This case study examines how stakeholder engagement supports the process of generating urban ecosystem services. As our empirical case, we study the Vuores stormwater system in a new urban residential district in Finland. The Vuores site is interesting and valuable for a case study, as it is one of the most comprehensive urban stormwater systems in Finland and it generates a variety of ecosystem services. The empirical data consists of interviews with 10 planners and designers of the Vuores site, representing both public and private organizations. Qualitative content analysis is used in the data analysis. The findings of the study present how the key stakeholders, namely business organizations, the public sector and the local community, engage within the case. The case study provides a deep understanding of stakeholder engagement, that is, the aims, practices and outcomes of stakeholder relationships, in the process of generating urban ecosystem services.
{"title":"Stakeholder Engagement in the Generation of Urban Ecosystem Services: The Case of the Vuores Stormwater System","authors":"Johanna Kujala, Anna Heikkinen, Ari Jokinen, Riikka Tapaninaho","doi":"10.1177/22779779221079484","DOIUrl":"https://doi.org/10.1177/22779779221079484","url":null,"abstract":"This case study examines how stakeholder engagement supports the process of generating urban ecosystem services. As our empirical case, we study the Vuores stormwater system in a new urban residential district in Finland. The Vuores site is interesting and valuable for a case study, as it is one of the most comprehensive urban stormwater systems in Finland and it generates a variety of ecosystem services. The empirical data consists of interviews with 10 planners and designers of the Vuores site, representing both public and private organizations. Qualitative content analysis is used in the data analysis. The findings of the study present how the key stakeholders, namely business organizations, the public sector and the local community, engage within the case. The case study provides a deep understanding of stakeholder engagement, that is, the aims, practices and outcomes of stakeholder relationships, in the process of generating urban ecosystem services.","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"11 1","pages":"49 - 63"},"PeriodicalIF":0.0,"publicationDate":"2022-03-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44170876","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-03-11DOI: 10.1177/22779779221080570
Ville-Veikko Piispanen, Sini-Tuulia Suokas, Kaisa Henttonen, H. Lehtimäki
This study aims to explore the main drivers of recognizing a circular economy business opportunity. In this multiple case study with six entrepreneurs from the wood construction industry is a relevant part of the circular economy because its essential component is a sustainable and renewable material (trees/wood) that reduces carbon emissions. This study contributes to previous research by showing that six traditional drivers influence the entrepreneur’s recognition of business opportunities: environmental conditions, social capital, prior knowledge, systematic search, cognition and entrepreneurial alertness. Moreover, they are intertwined in the complex and processual phenomenon known as business opportunity. Furthermore, for the drivers of sustainable opportunity recognition, prior knowledge on environment and altruism are critical. The recognition of opportunity is not solely based on any of the individual drivers; rather, it relies mostly on continuous interaction with the network when the entrepreneur is creating a business opportunity.
{"title":"Sustainable Circular Economy in the Wood Construction Industry: A Business Opportunity Perspective","authors":"Ville-Veikko Piispanen, Sini-Tuulia Suokas, Kaisa Henttonen, H. Lehtimäki","doi":"10.1177/22779779221080570","DOIUrl":"https://doi.org/10.1177/22779779221080570","url":null,"abstract":"This study aims to explore the main drivers of recognizing a circular economy business opportunity. In this multiple case study with six entrepreneurs from the wood construction industry is a relevant part of the circular economy because its essential component is a sustainable and renewable material (trees/wood) that reduces carbon emissions. This study contributes to previous research by showing that six traditional drivers influence the entrepreneur’s recognition of business opportunities: environmental conditions, social capital, prior knowledge, systematic search, cognition and entrepreneurial alertness. Moreover, they are intertwined in the complex and processual phenomenon known as business opportunity. Furthermore, for the drivers of sustainable opportunity recognition, prior knowledge on environment and altruism are critical. The recognition of opportunity is not solely based on any of the individual drivers; rather, it relies mostly on continuous interaction with the network when the entrepreneur is creating a business opportunity.","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"11 1","pages":"27 - 34"},"PeriodicalIF":0.0,"publicationDate":"2022-03-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44589601","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-03-11DOI: 10.1177/22779779221082766
Shirin M. Khokhawala, Radha Iyer
There is an increasing interest in how sustainable entrepreneurship can balance people development, profit generation and planet protection to create better social, economic and environmental outcomes. Firms need to develop sustainable business processes, stakeholder engagement and sustainable innovations to achieve venture success. This comparative case study method uses primary research, literature review and the evaluation of secondary sources to bring more depth to the cases. Primary data are collected through detailed interaction with the Indian founders and the key stakeholders to study the phenomenon of sustainable entrepreneurship. One company designs and produces premium handmade leather footwear using traditional techniques, while the other firm designs and creates fabrics for global fashion houses using artisanal methods. The sustainability practices are contributing to social upliftment and positively impacting the environment as both the ventures were set up with a desire to support India’s artisanal networks. The social, economic and environmental outcomes create the theoretical framework of sustainable entrepreneurship. The sustainable innovation processes implemented by these companies filter out the detrimental effects of innovation to create socially responsible and environmentally friendly products. While sustainability-driven costs are higher for both companies, they are creating value-added products to build long-term profitability and growth. Some sustainability challenges like reduction in carbon footprint through greater efficiency in power consumption and transportation remain to be tackled. This applied research on sustainable best practices adds to the area of entrepreneurship. The cases may guide other entrepreneurs on how they could build and grow sustainable ventures. Policy implications for promoting sustainable entrepreneurship, the governmental role in supporting local artisan networks and the need for greater environmental awareness are discussed.
{"title":"Sustainable Entrepreneurship in India: A Comparative Case Study of Social, Economic and Environmental Outcomes","authors":"Shirin M. Khokhawala, Radha Iyer","doi":"10.1177/22779779221082766","DOIUrl":"https://doi.org/10.1177/22779779221082766","url":null,"abstract":"There is an increasing interest in how sustainable entrepreneurship can balance people development, profit generation and planet protection to create better social, economic and environmental outcomes. Firms need to develop sustainable business processes, stakeholder engagement and sustainable innovations to achieve venture success. This comparative case study method uses primary research, literature review and the evaluation of secondary sources to bring more depth to the cases. Primary data are collected through detailed interaction with the Indian founders and the key stakeholders to study the phenomenon of sustainable entrepreneurship. One company designs and produces premium handmade leather footwear using traditional techniques, while the other firm designs and creates fabrics for global fashion houses using artisanal methods. The sustainability practices are contributing to social upliftment and positively impacting the environment as both the ventures were set up with a desire to support India’s artisanal networks. The social, economic and environmental outcomes create the theoretical framework of sustainable entrepreneurship. The sustainable innovation processes implemented by these companies filter out the detrimental effects of innovation to create socially responsible and environmentally friendly products. While sustainability-driven costs are higher for both companies, they are creating value-added products to build long-term profitability and growth. Some sustainability challenges like reduction in carbon footprint through greater efficiency in power consumption and transportation remain to be tackled. This applied research on sustainable best practices adds to the area of entrepreneurship. The cases may guide other entrepreneurs on how they could build and grow sustainable ventures. Policy implications for promoting sustainable entrepreneurship, the governmental role in supporting local artisan networks and the need for greater environmental awareness are discussed.","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"11 1","pages":"10 - 26"},"PeriodicalIF":0.0,"publicationDate":"2022-03-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46748767","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-03-11DOI: 10.1177/22779779221080577
H. Lehtimäki, Anna Heikkinen, Johanna Kujala
description of stakeholder engagement in an ecological innovation, storm water system, in a new and innovative residential area in Finland. The study contributes to urban ecosystem services literature.Terhi Chakhovich and Tuija Virtanen examine interfirm control in the context of sustainability with a single case study. The study examines a forerunner company recognized for its advanced sustainability reporting. A detailed in-depth analysis of the single firm seeks to elaborate theorizing on sustainability and control by highlighting empirically grounded perspectives to control that are missing in the existing control package literature.
{"title":"Case Study Method in Addressing Sustainable Innovation in Business and Management","authors":"H. Lehtimäki, Anna Heikkinen, Johanna Kujala","doi":"10.1177/22779779221080577","DOIUrl":"https://doi.org/10.1177/22779779221080577","url":null,"abstract":"description of stakeholder engagement in an ecological innovation, storm water system, in a new and innovative residential area in Finland. The study contributes to urban ecosystem services literature.Terhi Chakhovich and Tuija Virtanen examine interfirm control in the context of sustainability with a single case study. The study examines a forerunner company recognized for its advanced sustainability reporting. A detailed in-depth analysis of the single firm seeks to elaborate theorizing on sustainability and control by highlighting empirically grounded perspectives to control that are missing in the existing control package literature.","PeriodicalId":37487,"journal":{"name":"South Asian Journal of Business and Management Cases","volume":"11 1","pages":"7 - 9"},"PeriodicalIF":0.0,"publicationDate":"2022-03-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43717626","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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