Pub Date : 2024-03-24DOI: 10.1080/1553118x.2024.2330405
Lucia Wuersch, Alain Neher, Jane F. Maley, Marc K. Peter
This study aims to illustrate the multidimensional perspective of digital internal communication defined and applied in the context of strategic communication, and how digital capability developmen...
{"title":"Using a Digital Internal Communication Strategy for Digital Capability Development","authors":"Lucia Wuersch, Alain Neher, Jane F. Maley, Marc K. Peter","doi":"10.1080/1553118x.2024.2330405","DOIUrl":"https://doi.org/10.1080/1553118x.2024.2330405","url":null,"abstract":"This study aims to illustrate the multidimensional perspective of digital internal communication defined and applied in the context of strategic communication, and how digital capability developmen...","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":"32 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140298943","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-26DOI: 10.1080/1553118x.2024.2312859
Volker Gehrau, Julia Lührmann, Helena Stehle, Ulrike Röttger
In times of turbulence and uncertainty, internal communication management is an important means of demonstrating accountability to employees and supporting their empowerment, thus contributing to o...
{"title":"The Impact of Internal Communication on Individual Empowerment: Findings of a Representative Employee Survey in Germany","authors":"Volker Gehrau, Julia Lührmann, Helena Stehle, Ulrike Röttger","doi":"10.1080/1553118x.2024.2312859","DOIUrl":"https://doi.org/10.1080/1553118x.2024.2312859","url":null,"abstract":"In times of turbulence and uncertainty, internal communication management is an important means of demonstrating accountability to employees and supporting their empowerment, thus contributing to o...","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":"14 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139979301","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-25DOI: 10.1080/1553118x.2024.2313644
Lisa Tam, Myoung-Gi Chon, Jeong-Nam Kim
Extant research has examined country-of-origin (CoO) from a marketing perspective, examining the effects of consumers’ evaluations of a country’s image on attitudes toward products from the country...
现有研究从营销角度研究了原产国（CoO），探讨了消费者对一个国家形象的评价对该国产品态度的影响。
{"title":"Country-of-Origin Relationship (CoOR): A Relational Approach to Understanding the Association Between a Multinational Company in Crisis and Its Country of Origin","authors":"Lisa Tam, Myoung-Gi Chon, Jeong-Nam Kim","doi":"10.1080/1553118x.2024.2313644","DOIUrl":"https://doi.org/10.1080/1553118x.2024.2313644","url":null,"abstract":"Extant research has examined country-of-origin (CoO) from a marketing perspective, examining the effects of consumers’ evaluations of a country’s image on attitudes toward products from the country...","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":"137 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139978906","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-01-29DOI: 10.1080/1553118x.2024.2308280
Lan Ni, Yan Huang, Wenlin Liu
This study examines how situational motivation interacts with self-concept when responding to the different messaging strategies regarding a COVID-19 symptom map (CSM). In an online experiment, par...
{"title":"Multi-Faceted Influences on Perceived Messaging Effectiveness: Strategic Communication for Enhancing COVID-19 Risk Mitigation","authors":"Lan Ni, Yan Huang, Wenlin Liu","doi":"10.1080/1553118x.2024.2308280","DOIUrl":"https://doi.org/10.1080/1553118x.2024.2308280","url":null,"abstract":"This study examines how situational motivation interacts with self-concept when responding to the different messaging strategies regarding a COVID-19 symptom map (CSM). In an online experiment, par...","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":"170 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139762676","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-01-04DOI: 10.1080/1553118x.2023.2231427
Brian G. Smith, Staci B. Smith, Danielle Hallows, Thomas Robinson, Ljubica Ivanovic
This interdisciplinary study explored social media user motivations to follow influencers with a special focus on the parasocial relationship between follower and influencer. A Q-sort revealed that...
{"title":"What’s the Follower-Influencer Connection on Social Media? Segmenting Social Media Followers for Strategic Communication","authors":"Brian G. Smith, Staci B. Smith, Danielle Hallows, Thomas Robinson, Ljubica Ivanovic","doi":"10.1080/1553118x.2023.2231427","DOIUrl":"https://doi.org/10.1080/1553118x.2023.2231427","url":null,"abstract":"This interdisciplinary study explored social media user motivations to follow influencers with a special focus on the parasocial relationship between follower and influencer. A Q-sort revealed that...","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":"3 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139373871","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-15DOI: 10.1080/1553118x.2023.2280555
Franco Zappettini, Mustafa Rezazadah
{"title":"Communication Strategies on Twitter: A Critical Discourse Analysis of the US Withdrawal from Afghanistan","authors":"Franco Zappettini, Mustafa Rezazadah","doi":"10.1080/1553118x.2023.2280555","DOIUrl":"https://doi.org/10.1080/1553118x.2023.2280555","url":null,"abstract":"","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":"21 6","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139275164","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
ABSTRACTResearch on crisis communication related to terrorism deals mostly with governmental institutions and states as actors, but little on non-state actors attempting to influence perceptions of Muslims in society. The present article scrutinizes crisis communication of Muslim organizations in Germany after terrorist attacks with Islamist background and Islamophobic attacks. We analyzed all publicly available statements as reported in press releases, social-media accounts, and newspaper quotations from Muslim organizations in response to attacks between 2015 and 2020. In total, 226 statements and eight different categories of responses were identified and analyzed using qualitative content analysis. When responding to Islamist attacks, Muslim organizations highlighted general responsibility of the society, and the ways in which Muslims are themselves victims of such attacks but avoided taking more direct responsibility. When responding to Islamophobic attacks, Muslim organizations gave more background information on the attacks. Press releases by more active organizations were taken up more frequently in newspapers than press releases by less active organizations. Overall, the strategies that Muslim organizations utilize to minimize harm to the reputation of their organization and Muslims as a group are in some respects like those employed by enterprises. More research into the effectiveness of these different strategies is needed. Disclosure statementNo potential conflict of interest was reported by the authors.Additional informationFunding The study was supported by the German Federal Ministry for Education and Research (BMBF #01UG2038A).
{"title":"Strategic Communication of Muslim Organizations in the Aftermath of Islamist Terrorist Attacks – a Qualitative Analysis from Germany","authors":"Elif Durmaz, Sabrina Hegner, Leoni Schilling, Gerrit Hirschfeld","doi":"10.1080/1553118x.2023.2265916","DOIUrl":"https://doi.org/10.1080/1553118x.2023.2265916","url":null,"abstract":"ABSTRACTResearch on crisis communication related to terrorism deals mostly with governmental institutions and states as actors, but little on non-state actors attempting to influence perceptions of Muslims in society. The present article scrutinizes crisis communication of Muslim organizations in Germany after terrorist attacks with Islamist background and Islamophobic attacks. We analyzed all publicly available statements as reported in press releases, social-media accounts, and newspaper quotations from Muslim organizations in response to attacks between 2015 and 2020. In total, 226 statements and eight different categories of responses were identified and analyzed using qualitative content analysis. When responding to Islamist attacks, Muslim organizations highlighted general responsibility of the society, and the ways in which Muslims are themselves victims of such attacks but avoided taking more direct responsibility. When responding to Islamophobic attacks, Muslim organizations gave more background information on the attacks. Press releases by more active organizations were taken up more frequently in newspapers than press releases by less active organizations. Overall, the strategies that Muslim organizations utilize to minimize harm to the reputation of their organization and Muslims as a group are in some respects like those employed by enterprises. More research into the effectiveness of these different strategies is needed. Disclosure statementNo potential conflict of interest was reported by the authors.Additional informationFunding The study was supported by the German Federal Ministry for Education and Research (BMBF #01UG2038A).","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":"16 20","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-11-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134953999","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-09DOI: 10.1080/1553118x.2023.2274597
Amalia Triantafillidou, Prodromos Yannas
ABSTRACTThis article explores how communication management is being practiced in Greece and sheds light on the impact exerted by social media practice and knowledge of communication roles on practitioners’ involvement in organizations’ strategic management process. This article also tests how communication roles interact with the different aspects of social media management. To this end, a quantitative survey was conducted using an online self-administered questionnaire that was completed by 107 communication practitioners in Greece. Communicators in the sample exhibited more knowledge for the technician role and performed managerial tasks to a lesser extent. Greek practitioners are mainly involved in routine operations, but they also perform strategic tasks as they provide input in strategic planning by scanning the environment to identify issues and help management develop goals. Concerning their social media practice, they seem to be involved with tactical activities such as content creation and engagement enhancement. The results also show that social media activities did not influence practitioners’ involvement in strategic management, which was instead affected by the communication roles of manager and technician.KEYWORDS: Communication managementProfessionalizationProfessional rolesStrategic management Disclosure statementNo potential conflict of interest was reported by the author(s).
{"title":"Social Media Management, Communication Roles, and Their Effects on Communication practitioners’ Involvement in Strategic Management of Organizations in Greece","authors":"Amalia Triantafillidou, Prodromos Yannas","doi":"10.1080/1553118x.2023.2274597","DOIUrl":"https://doi.org/10.1080/1553118x.2023.2274597","url":null,"abstract":"ABSTRACTThis article explores how communication management is being practiced in Greece and sheds light on the impact exerted by social media practice and knowledge of communication roles on practitioners’ involvement in organizations’ strategic management process. This article also tests how communication roles interact with the different aspects of social media management. To this end, a quantitative survey was conducted using an online self-administered questionnaire that was completed by 107 communication practitioners in Greece. Communicators in the sample exhibited more knowledge for the technician role and performed managerial tasks to a lesser extent. Greek practitioners are mainly involved in routine operations, but they also perform strategic tasks as they provide input in strategic planning by scanning the environment to identify issues and help management develop goals. Concerning their social media practice, they seem to be involved with tactical activities such as content creation and engagement enhancement. The results also show that social media activities did not influence practitioners’ involvement in strategic management, which was instead affected by the communication roles of manager and technician.KEYWORDS: Communication managementProfessionalizationProfessional rolesStrategic management Disclosure statementNo potential conflict of interest was reported by the author(s).","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":" 9","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135242439","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-26DOI: 10.1080/1553118x.2023.2231409
Vaibhav Shwetangbhai Diwanji, Juliann Cortese, Patrick Merle
{"title":"Fighting a Global Pandemic in the Digital Age: Use of Infographics to ‘Flatten the Curve’ in the U.S. and India","authors":"Vaibhav Shwetangbhai Diwanji, Juliann Cortese, Patrick Merle","doi":"10.1080/1553118x.2023.2231409","DOIUrl":"https://doi.org/10.1080/1553118x.2023.2231409","url":null,"abstract":"","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":"53 11","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134909585","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-24DOI: 10.1080/1553118x.2023.2209557
Jo-Yun Li, Taylor Jing Wen
ABSTRACTGuided by the Anger Activism Model and pain and loss activism literature, this study analyzes online public discussion in a particular case of activism on social media (i.e., the 2017 Las Vegas mass shooting). On the basis of the content analysis of 4,611 tweets, this study explored the role of emotions as well as efficacy beliefs in engaging people in online political conversations during pain and loss events. Key insights about the joint effects of emotion and efficacy in activism communication provide communication practitioners and advocacy groups with more informative approaches to strategically communicate with activist publics in the online environment. Disclosure statementNo potential conflict of interest was reported by the authors.
摘要本研究以愤怒行动主义模型(Anger Activism Model)和痛苦与损失行动主义(pain and loss Activism)文献为指导，分析社交媒体行动主义个案(即2017年拉斯维加斯大规模枪击案)中的网络公众讨论。在对4611条推文进行内容分析的基础上，本研究探讨了在痛苦和损失事件中，情绪和功效信念在让人们参与在线政治对话中的作用。关于行动主义传播中情感和效能的共同作用的关键见解，为传播从业者和倡导团体提供了更多信息的方法，以便在网络环境中与行动主义公众进行战略性沟通。披露声明作者未报告潜在的利益冲突。
{"title":"From Tragedy to Activism: Publics’ Emotions, Efficacy, and Communicative Action on Twitter in the Case of the 2017 Las Vegas Mass Shooting","authors":"Jo-Yun Li, Taylor Jing Wen","doi":"10.1080/1553118x.2023.2209557","DOIUrl":"https://doi.org/10.1080/1553118x.2023.2209557","url":null,"abstract":"ABSTRACTGuided by the Anger Activism Model and pain and loss activism literature, this study analyzes online public discussion in a particular case of activism on social media (i.e., the 2017 Las Vegas mass shooting). On the basis of the content analysis of 4,611 tweets, this study explored the role of emotions as well as efficacy beliefs in engaging people in online political conversations during pain and loss events. Key insights about the joint effects of emotion and efficacy in activism communication provide communication practitioners and advocacy groups with more informative approaches to strategically communicate with activist publics in the online environment. Disclosure statementNo potential conflict of interest was reported by the authors.","PeriodicalId":39017,"journal":{"name":"International Journal of Strategic Communication","volume":"38 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135265876","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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