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International Journal of Strategic Communication最新文献

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To Share or Not to Share: Examining Social Media in Public Relations Scholarship 分享或不分享:检验公共关系学术中的社交媒体
Q1 COMMUNICATION Pub Date : 2024-07-30 DOI: 10.1080/1553118x.2024.2377989
Tyler G. Page, Jordan Morehouse, Luke W. Capizzo, Elizabeth L. Toth, Alvin Zhou
Social media has become an indispensable component of everyday life and had a transformative impact on strategic communication. This study reflects on the influence of social media in scholarship a...
社交媒体已成为日常生活中不可或缺的组成部分,并对战略传播产生了变革性影响。本研究反思了社交媒体对学术研究和战略传播的影响。
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引用次数: 0
The Chair of the Supervisory Board as a New Corporate Communicator: Conceptual and Empirical Insights into Objectives and Responsibility for the Chair’s Communication 监事会主席作为新的企业传播者:关于监事会主席沟通目标和责任的概念和经验见解
Q1 COMMUNICATION Pub Date : 2024-07-10 DOI: 10.1080/1553118x.2024.2373368
Sandra Binder-Tietz
This study extends the existing research on C-suite communication and corporate communicators by adding the perspective of the supervisory board. Building on principal-agent theory and the public a...
本研究通过增加监事会的视角,扩展了现有的关于C-suite沟通和企业沟通者的研究。以委托代理理论和公共政策为基础,研究了C...
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引用次数: 0
The Evolution of Communication Consulting: A Long-Term Comparison of Service Quality in Strategic Communication 传播咨询的演变:战略传播服务质量的长期比较
Q1 COMMUNICATION Pub Date : 2024-06-18 DOI: 10.1080/1553118x.2024.2365692
Daniel Ziegele, Ansgar Zerfass
Communication leaders and their teams are seldom able to handle the broad range of challenges within their area of responsibility by themselves. They rely on agencies as an external workbench and a...
传播领导者及其团队很少能够独自应对其职责范围内的各种挑战。他们依靠机构作为外部工作平台和...
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引用次数: 0
The Authenticity of Organizational-Level Visual Identity in the Context of Strategic Communication 战略传播背景下组织层面视觉识别的真实性
Q1 COMMUNICATION Pub Date : 2024-05-31 DOI: 10.1080/1553118x.2024.2352114
Trine Susanne Johansen, Magnus Kristian Gregersen
With the purpose of addressing authenticity as a central concept for organizational-level visual identity, the paper contributes to growing scholarly interest in the role of symbols and images in t...
本文旨在探讨作为组织级视觉识别核心概念的真实性,为学术界日益关注符号和图像在组织级视觉识别中的作用做出贡献。
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引用次数: 0
Influencing Hospital Employee Communication Behaviors for Desirable Maternal Health Outcomes in Ghana: An Extension of the Microboundary Spanning Theory 影响加纳医院员工的沟通行为以实现理想的孕产妇健康结果:微边界跨度理论的扩展
Q1 COMMUNICATION Pub Date : 2024-05-30 DOI: 10.1080/1553118x.2024.2359554
Faith Afua Otchere
Strategic internal communication management in healthcare settings may improve maternal care and maternal health outcomes, especially in low-income countries. The study examines how hospital intern...
医疗保健机构的战略性内部沟通管理可改善孕产妇护理和孕产妇健康结果,尤其是在低收入国家。本研究探讨了医院实习生如何在医院内部进行沟通。
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引用次数: 0
For Good’s Sake: Strategic Social Media Influencer Communication in Non-Profit Organisations 为了善:非营利组织中的战略性社交媒体影响力传播
Q1 COMMUNICATION Pub Date : 2024-04-19 DOI: 10.1080/1553118x.2024.2341232
Amelie Duckwitz, Christian Zabel
Strategic social media influencer communication has become increasingly professionalised in recent years, as evidenced by the emergence of established processes and routines. The continued success ...
近年来,社交媒体有影响力者的战略传播日益专业化,这一点从既定流程和惯例的出现就可见一斑。持续的成功 ...
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引用次数: 0
Understanding Public Support for Nonprofit Organizations During the COVID-19 Pandemic 了解公众在 COVID-19 大流行期间对非营利组织的支持
Q1 COMMUNICATION Pub Date : 2024-04-13 DOI: 10.1080/1553118x.2024.2331006
Minhee Choi, Baobao Song, Won-Ki Moon
Given that the COVID-19 pandemic limited various functions of the society, this study examines the public’s support and participation in nonprofit organizations (NPOs) during the pandemic (2020–202...
鉴于COVID-19大流行限制了社会的各种功能,本研究探讨了大流行期间(2020-202年)公众对非营利组织(NPO)的支持和参与。
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引用次数: 0
Organizational Voicing Architecture in the Age of Social Media – a Case Study in Professional Service Organizations 社交媒体时代的组织发声架构--专业服务组织案例研究
Q1 COMMUNICATION Pub Date : 2024-04-11 DOI: 10.1080/1553118x.2024.2325690
Kaisa Pekkala, Taina Erkkilä
Digital communication technologies, particularly social media, enable members of organizations at all levels and across all functions to communicate with external stakeholders. This has required or...
数字通信技术,尤其是社交媒体,使各级组织和所有职能部门的成员都能与外部利益相关者进行沟通。这就要求或...
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引用次数: 0
The Value of Employee Trust During Turbulent Times: Exploring Vigilant Leadership Communication and Employee Psychological Well-Being 动荡时期员工信任的价值:探索警惕型领导沟通与员工心理健康
Q1 COMMUNICATION Pub Date : 2024-03-27 DOI: 10.1080/1553118x.2024.2331300
Renee Mitson, Sunny Qin, Rita Linjuan Men
Vigilant leadership communication has emerged as an important strategy to help organizations navigate unexpected change or turbulent times, such as recently experienced during the COVID-19 pandemic...
警觉的领导力沟通已成为一项重要战略,可帮助组织应对突如其来的变化或动荡时期,例如最近在 COVID-19 大流行期间所经历的情况......
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引用次数: 0
“It’s Not so Easy to Measure impact”: A Qualitative Analysis of How Universities Measure and Evaluate Their Communication "衡量影响并非易事":对大学如何衡量和评估其传播的定性分析
Q1 COMMUNICATION Pub Date : 2024-03-25 DOI: 10.1080/1553118x.2024.2317771
Isabel Sörensen, Sophia Charlotte Volk, Silke Fürst, Daniel Vogler, Mike S. Schäfer
Universities are key actors at the intersection of science and society and their strategic communication and its effective implementation is essential, as is the measurement and evaluation (M&E) of...
大学是科学与社会交汇点上的重要参与者,其战略传播及其有效实施至关重要,对其进行衡量和评估(M&E)也是如此。
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引用次数: 0
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International Journal of Strategic Communication
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