This study aims to determine and analyze the effect of promotional strategies on consumer buying interest at UMKM Rojo Sosis in Bantar Gebang Cikiwul rw 006. The sampling technique is determined by random sampling by distributing 105 questionnaires to consumers who come and buy. The analytical method used is the statistical analysis method consisting of simple linear regression analysis, simultaneous significance testing (f test), partial significance testing (t-test), and testing the coefficient of determination (R2). The results of this study indicate that there is a positive and significant influence of the Promotion Strategy variable (X) on Buying Interest (Y) UMKM Rojo Sosis in Bantar Gebang Cikiwul RW 006.
{"title":"PENGARUH STRATEGI PROMOSI TERHADAP MINAT BELI PADA UMKM ROJO SOSIS","authors":"Agus Hermawan","doi":"10.53990/smj.v2i2.167","DOIUrl":"https://doi.org/10.53990/smj.v2i2.167","url":null,"abstract":"This study aims to determine and analyze the effect of promotional strategies on consumer buying interest at UMKM Rojo Sosis in Bantar Gebang Cikiwul rw 006. The sampling technique is determined by random sampling by distributing 105 questionnaires to consumers who come and buy. The analytical method used is the statistical analysis method consisting of simple linear regression analysis, simultaneous significance testing (f test), partial significance testing (t-test), and testing the coefficient of determination (R2). The results of this study indicate that there is a positive and significant influence of the Promotion Strategy variable (X) on Buying Interest (Y) UMKM Rojo Sosis in Bantar Gebang Cikiwul RW 006.","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74655380","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to determine and analyze the effect of promotional strategies on consumer buying interest at UMKM Rojo Sosis in Bantar Gebang Cikiwul rt 03. The sampling technique is determined by random sampling by distributing 105 questionnaires to consumers who come and buy. The analytical method used is the statistical analysis method consisting of simple linear regression analysis, simultaneous significance testing (f test), partial significance testing (t-test), and testing the coefficient of determination (R2). The results of this study indicates that there is a positive and significant influence variable service influence (X) on Customer Satisfaction (Y) UMKM Rojo Sosis in di RT 03 RW 06 Kelurahan Cikiwul, Kecamatan Bantar Gebang Kota Bekasi
{"title":"PENGARUH PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA UMKM ROJO SOSIS DI RT 03 RW 06 KELURAHAN CIKIWUL, BEKASI TIMUR","authors":"Aulia Januar","doi":"10.53990/smj.v2i2.171","DOIUrl":"https://doi.org/10.53990/smj.v2i2.171","url":null,"abstract":"This study aims to determine and analyze the effect of promotional strategies on consumer buying interest at UMKM Rojo Sosis in Bantar Gebang Cikiwul rt 03. The sampling technique is determined by random sampling by distributing 105 questionnaires to consumers \u0000who come and buy. The analytical method used is the statistical analysis method consisting of simple linear regression analysis, simultaneous significance testing (f test), partial significance testing (t-test), and testing the coefficient of determination (R2). The results of \u0000this study indicates that there is a positive and significant influence variable service influence (X) on Customer Satisfaction (Y) UMKM Rojo Sosis in di RT 03 RW 06 Kelurahan Cikiwul, Kecamatan Bantar Gebang Kota Bekasi","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85376112","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The current economic systems ruled mostly are socialist and capitalist. Islamic system or economy sharia presented Muslim power to run their own based on their belief. The unique point of 212 retail mart establishment is based on the emotional and religious feeling of Muslim power in the event of 212. This research focused on how this business was managed and its results after more than five years. This study aims to escalate whether religious sentiment feelings can run the business smoothly or it is only euphoria that still needs many areas of improvement in managing this retail mart.
{"title":"SENTIMEN KEAGAMAAN SEBAGAI PONDASI BISNIS STUDI PADA MINIMARKET 212 MART MUTIARA GADING TIMUR MUSTIKAJAYA - KOTA BEKASI","authors":"Jaenudin Jaenudin","doi":"10.53990/smj.v2i2.163","DOIUrl":"https://doi.org/10.53990/smj.v2i2.163","url":null,"abstract":"The current economic systems ruled mostly are socialist and capitalist. Islamic system or economy sharia presented Muslim power to run their own based on their belief. The unique point of 212 retail mart establishment is based on the emotional and religious feeling of \u0000Muslim power in the event of 212. This research focused on how this business was managed and its results after more than five years. This study aims to escalate whether religious sentiment feelings can run the business smoothly or it is only euphoria that still needs many areas of \u0000improvement in managing this retail mart.","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77826111","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Preventing the spread of Corona Virus Disease 2019 (Covid-19) is the obligation of every resident in Indonesia. People who live in Griya Mustikasari Housing, Mustika Sari Village, Mustika Jaya District, and Bekasi City also feel obliged to themselves, their families, and the surrounding environment to prevent the spread of Covid-19. One of the efforts made by implementing health protocols when you have to move outside the home. The health protocol that needs to be done is washing hands with hand sanitizer. The need for hand sanitizer needed to wash hands is very large, besides the price of hand sanitizer during the Covid-19 Pandemic is also very expensive. The number of people who wash their hands using a hand sanitizer and the price of hand sanitizer is too high, it can be ascertained that many people are looking for alternatives to get a hand sanitizer easily and at an affordable price. This opportunity needs to be used by the 10C IBM Bekasi Real Work Lecture Group in carrying out the Community Service program to provide training to make hand sanitizer. The short-term goal is for their own consumption, while in the long term they can sell it to residents in Griya Mustikasari Housing who have the potential to need hand sanitizer.
预防2019冠状病毒病(Covid-19)的传播是每个印度尼西亚居民的义务。居住在Griya Mustikasari住宅、Mustika Sari村、Mustika Jaya区和Bekasi市的人们也感到有义务为自己、家人和周围环境防止Covid-19的传播。当你必须离开家时，实施健康协议所做的努力之一。需要做的卫生协议是用洗手液洗手。洗手所需的洗手液需求量很大，而且在新冠肺炎大流行期间，洗手液的价格也非常昂贵。使用洗手液洗手的人数和洗手液的价格太高，可以确定的是，许多人正在寻找替代品，以方便和负担得起的价格获得洗手液。10C IBM Bekasi Real Work Lecture Group需要利用这个机会来开展社区服务项目，提供制作洗手液的培训。短期目标是供他们自己消费，而长期目标则是卖给可能需要洗手液的Griya Mustikasari住房的居民。
{"title":"MEMBANGUN JIWA KEWIRAUSAHAAN REMAJA MELALUI PEMBUATAN HAND SANITIZER DI MASJID AL-ITTIHAD PERUMAHAN GRIYA MUSTIKASARI KOTA BEKASI","authors":"Lili Fadli Muhammad","doi":"10.53990/smj.v2i2.164","DOIUrl":"https://doi.org/10.53990/smj.v2i2.164","url":null,"abstract":"Preventing the spread of Corona Virus Disease 2019 (Covid-19) is the obligation of every resident in Indonesia. People who live in Griya Mustikasari Housing, Mustika Sari Village, Mustika Jaya District, and Bekasi City also feel obliged to themselves, their families, and the \u0000surrounding environment to prevent the spread of Covid-19. One of the efforts made by implementing health protocols when you have to move outside the home. The health protocol that needs to be done is washing hands with hand sanitizer. The need for hand sanitizer \u0000needed to wash hands is very large, besides the price of hand sanitizer during the Covid-19 Pandemic is also very expensive. The number of people who wash their hands using a hand sanitizer and the price of hand sanitizer is too high, it can be ascertained that many people are looking for alternatives to get a hand sanitizer easily and at an affordable price. This opportunity needs to be used by the 10C IBM Bekasi Real Work Lecture Group in carrying \u0000out the Community Service program to provide training to make hand sanitizer. The short-term goal is for their own consumption, while in the long term they can sell it to residents in \u0000Griya Mustikasari Housing who have the potential to need hand sanitizer.","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82264260","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This research was conducted with the intention or purpose of describing human resource management and the problems that occur in the midst of a high level of rivalry, as well as making alternative strategies for CV. Ajib Bio Syifa is a bottled beverage water company located on the island of Lombok. HR is very important to be developed because HR is one of the distinguishing factors between each company. In this research, the research method used descriptive qualitative. While collecting data by making observations and interviews. In order to test the validity of the data, the authors used a triangulation technique. Based on the research results, it can be seen that the company's HR management has been implemented. Because the company has effectively compiled the planning of human resource needs, organizing, and actuating workers. So as to achieve high employee motivation.
本研究的目的是描述人力资源管理和在高水平竞争中出现的问题，并为简历制定替代策略。Ajib Bio Syifa是一家位于龙目岛的瓶装饮料公司。人力资源开发非常重要，因为人力资源是每个公司之间的区别因素之一。在本研究中，研究方法采用描述性定性。同时通过观察和访谈收集数据。为了检验数据的有效性，作者使用了三角测量技术。根据研究结果，可以看出该公司的人力资源管理得到了实施。因为公司对人力资源需求进行了有效的编制规划、组织和实施。从而达到较高的员工激励。
{"title":"STRATEGI PERENCANAAN SUMBER DAYA MANUSIA UNTUK PENINGKATAN DAYA SAING CV. AJIB BIO SYIFA","authors":"Octa Nilam Lukkita","doi":"10.53990/smj.v2i2.170","DOIUrl":"https://doi.org/10.53990/smj.v2i2.170","url":null,"abstract":"This research was conducted with the intention or purpose of describing human resource management and the problems that occur in the midst of a high level of rivalry, as well as making alternative strategies for CV. Ajib Bio Syifa is a bottled beverage water company located on the island of Lombok. HR is very important to be developed because HR is one of the distinguishing factors between each company. In this research, the research method used descriptive qualitative. While collecting data by making observations and interviews. In order to test the validity of the data, the authors used a triangulation technique. Based on the research results, it can be seen that the company's HR management has been implemented. Because the company has effectively compiled the planning of human resource needs, \u0000organizing, and actuating workers. So as to achieve high employee motivation.","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81445059","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The strategy of implementing 3R (Reuse / Reuse), (Reduce / Reduce), (Recycle / Recycle) in independent waste banks is a prosperous form of waste management at existing sources at the community level with the economic incentive pattern of the people during the Covid-19 period Bank Sampah Mandiri Sejahterah RW 013 Pedurenan, Mustika Jaya District, Bekasi City has existed since 2015 and has been around until now as a continuous activity in Bekasi City. The KKN in the Pedurenan Village has the aim of being able to influence public participation in saving at Bank Sampah Mandiri Sejahterah RW 013 Kelurahan Pedurenan, Mustika Jaya District, Bekasi City. This study used a descriptive qualitative approach in Pedurenan District, Mustika Jaya District, and Bekasi City. The data is collected using a direct observation system, asking and answering questions with the manager, and documenting the photos around the Mandiri Sejahtera waste bank all of these data are processed and described using a qualitative descriptive method, and the results of his research through this SWOT analysis show the sustainability aspects of the independent waste bank. in RW 013 Kelurahan Pedurenan, Mustika Jaya Subdistrict, Bekasi City, it is at the 70% level where the used goods storage system in the waste bank is deemed to meet fairness requirements. Where there are seven influential groups who have an interest in an independent waste bank to prosper. It has the role of the Bekasi City Environmental Service, Bekasi District Government, Pedurenan Village Government, waste bank customers, collectors, scavengers, and the community around RW 013 Pedurenan Village. The main strategy used.
{"title":"MANAJEMEN BANK SAMPAH MANDIRI SEJAHTERA SEBAGAI KEGIATAN EKONOMI UMAT DI MASA COVID-19 DI KELURAHAN PEDURENAN KOTA BEKASI","authors":"Rinovian Rais","doi":"10.53990/smj.v2i2.168","DOIUrl":"https://doi.org/10.53990/smj.v2i2.168","url":null,"abstract":"The strategy of implementing 3R (Reuse / Reuse), (Reduce / Reduce), (Recycle / Recycle) in independent waste banks is a prosperous form of waste management at existing sources at the community level with the economic incentive pattern of the people during the Covid-19 period Bank Sampah Mandiri Sejahterah RW 013 Pedurenan, Mustika Jaya District, Bekasi City has existed since 2015 and has been around until now as a continuous activity in Bekasi City. The KKN in the Pedurenan Village has the aim of being able to influence public participation in saving at Bank Sampah Mandiri Sejahterah RW 013 Kelurahan Pedurenan, Mustika Jaya District, Bekasi City. This study used a descriptive qualitative approach in Pedurenan District, Mustika Jaya District, and Bekasi City. The data is collected using a direct observation system, asking and answering questions with \u0000the manager, and documenting the photos around the Mandiri Sejahtera waste bank all of these data are processed and described using a qualitative descriptive method, and the results of his research through this SWOT analysis show the sustainability aspects of the independent waste bank. in RW 013 Kelurahan Pedurenan, Mustika Jaya Subdistrict, Bekasi City, it is at the 70% level where the used goods storage system in the waste bank is deemed to meet fairness requirements. Where there are seven influential groups who have an interest in an independent waste bank to prosper. It has the role of the Bekasi City Environmental Service, Bekasi District Government, Pedurenan Village Government, waste bank customers, collectors, scavengers, and the community around RW 013 Pedurenan Village. The main strategy used.","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89396081","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Muhammad Rifani, Muhammad Hasanur Arifin, I. Irwansyah
This study discusses the partial and simultaneous influence between Earning Per Share (EPS), Devidend Per Share (DPS) and Price Earning Ratio (PER) on Stock Prices in PT. Bank Rakyat Indonesia, Tbk for the 2015-2019 Period. This research is a quantitative method research with asosiatif kausal research type. Annual report of PT. Bank Rakyat Indonesia is the population on this research, The sample used was the PT. Bank Rakyat Indonesia, tbk financial statements 2015-2019 period with the sampling technique used was nonprobability sampling by purposive sampling. The type of data used in this study is secondary data that contains PT. Bank Rakyat Indonesia, tbk financial reports 2015-2019 period. The technique of collecting data by literature study and documentation. Data analysis techniques in this study used multiple regression analysis. The results of the study prove that Earning Per Share (EPS) is partially insignificant to the share price related to the significance level of 0,068 > 0,05 with an effective contribution value of -69.5%. Devidend Per Share (DPS) is partially has no significant effect on the share price related to the significance level of 0,163 > 0.05 with an effective contribution value of 9.8%. and Price Earning Ratio (PER) is partially significant toward the share price related to the significance level of 0,046 ≤ 0.05 with an effective contribution value of 159.4%. simultaneously Earning Per Share (EPS), Devidend Per Share (DPS) and Price Earning Ratio (PER) have insignificant effect on stock prices with a sig value of 0,068 > 0,05. Magnitude of influence of 99,7%. Keyword: Earning Per Share (EPS), Devidend Per Share (DPS) and Price Earning Ratio (PER) and stock prices
本研究探讨了2015-2019年期间印尼人民银行(PT. Bank Rakyat Indonesia, Tbk)每股收益(EPS)、每股股息(DPS)和市盈率(Per)对股价的部分和同时影响。本研究是一种定量方法研究，具有关联因果研究型。印度尼西亚人民银行的年度报告是本研究的人口，使用的样本是印度尼西亚人民银行，tbk财务报表2015-2019年期间，使用的抽样技术是有目的抽样的非概率抽样。本研究中使用的数据类型是二手数据，其中包含PT. Bank Rakyat Indonesia, tbk财务报告2015-2019年期间。通过文献研究和文献资料收集资料的技术。本研究的数据分析技术采用多元回归分析。研究结果证明每股收益(EPS)对股价部分不显著，其显著性水平为0.068 > 0.05，有效贡献值为-69.5%。每股股利(DPS)部分对股价无显著影响，显著性水平为0.163 > 0.05，有效贡献值为9.8%。市盈率(PER)对股价部分显著，显著水平为0.046≤0.05，有效贡献值为159.4%。同时每股收益(EPS)、每股股息(DPS)和市盈率(Per)对股票价格的影响不显著，sig值为0.068 > 0.05。影响幅度为99.7%。关键词:每股收益(EPS)、每股股息(DPS)、市盈率(Per)与股价
{"title":"PENGARUH EARNING PER SHARE (EPS), DEVIDEND PER SHARE (DPS) DAN PRICE EARNING RATIO (PER) TERHADAP HARGA SAHAM PT. BANK RAKYAT INDONESIA, TBK PERIODE 2015-2019","authors":"Muhammad Rifani, Muhammad Hasanur Arifin, I. Irwansyah","doi":"10.20527/sbj.v1i2.12792","DOIUrl":"https://doi.org/10.20527/sbj.v1i2.12792","url":null,"abstract":"This study discusses the partial and simultaneous influence between Earning Per Share (EPS), Devidend Per Share (DPS) and Price Earning Ratio (PER) on Stock Prices in PT. Bank Rakyat Indonesia, Tbk for the 2015-2019 Period. This research is a quantitative method research with asosiatif kausal research type. Annual report of PT. Bank Rakyat Indonesia is the population on this research, The sample used was the PT. Bank Rakyat Indonesia, tbk financial statements 2015-2019 period with the sampling technique used was nonprobability sampling by purposive sampling. The type of data used in this study is secondary data that contains PT. Bank Rakyat Indonesia, tbk financial reports 2015-2019 period. The technique of collecting data by literature study and documentation. Data analysis techniques in this study used multiple regression analysis. The results of the study prove that Earning Per Share (EPS) is partially insignificant to the share price related to the significance level of 0,068 > 0,05 with an effective contribution value of -69.5%. Devidend Per Share (DPS) is partially has no significant effect on the share price related to the significance level of 0,163 > 0.05 with an effective contribution value of 9.8%. and Price Earning Ratio (PER) is partially significant toward the share price related to the significance level of 0,046 ≤ 0.05 with an effective contribution value of 159.4%. simultaneously Earning Per Share (EPS), Devidend Per Share (DPS) and Price Earning Ratio (PER) have insignificant effect on stock prices with a sig value of 0,068 > 0,05. Magnitude of influence of 99,7%. Keyword: Earning Per Share (EPS), Devidend Per Share (DPS) and Price Earning Ratio (PER) and stock prices","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-02-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78715285","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to determine the effect of Lifestyle, Price and Product Quality on Purchasing Decisions. The research approach used is a quantitative approach. The population is all Nature Lover Students in the city of Banjarmasin. The sample used in this study was 91 respondents. This research uses Proportional Stratified Random technique. Data analysis techniques using Multiple Linear Regression Analysis Techniques. The results in this study indicate that Lifestyle (X1) partially has a significant and positive effect on purchasing decisions with a sig t value of 0.001 below 0.05 and Price (X2) partially has a significant effect on a purchasing decision with a sig t value of 0.028 below 0.05 and also Product Quality (X3) partially has a significant effect on purchasing decisions with a sig t value of 0,000 below 0.05. Tests together show there is a significant simultaneous influence on Lifestyle (X1), Price (X2) and Product Quality (X3) on purchasing decisions (Y) because the sig f value of 0,000 is below 0.05. Keywords: Lifestyle, Price, Product Quality, purchasing decisions
{"title":"Pengaruh Gaya Hidup, Harga dan Kualitas Produk Terhadap Keputusan Pembelian Peralatan Outdoor Merek Eiger di Kota Banjarmasin (Studi Pada Mahasiswa Pencinta Alam Di Kota Banjarmasin)","authors":"Muhammad Gazali, Setio Utomo, M. Maryono","doi":"10.20527/sbj.v1i1.12785","DOIUrl":"https://doi.org/10.20527/sbj.v1i1.12785","url":null,"abstract":"This study aims to determine the effect of Lifestyle, Price and Product Quality on Purchasing Decisions. The research approach used is a quantitative approach. The population is all Nature Lover Students in the city of Banjarmasin. The sample used in this study was 91 respondents. This research uses Proportional Stratified Random technique. Data analysis techniques using Multiple Linear Regression Analysis Techniques. The results in this study indicate that Lifestyle (X1) partially has a significant and positive effect on purchasing decisions with a sig t value of 0.001 below 0.05 and Price (X2) partially has a significant effect on a purchasing decision with a sig t value of 0.028 below 0.05 and also Product Quality (X3) partially has a significant effect on purchasing decisions with a sig t value of 0,000 below 0.05. Tests together show there is a significant simultaneous influence on Lifestyle (X1), Price (X2) and Product Quality (X3) on purchasing decisions (Y) because the sig f value of 0,000 is below 0.05. Keywords: Lifestyle, Price, Product Quality, purchasing decisions","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-02-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78264679","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Muhammad Rizki Fayad, Saladin Ghalib, Fitriyadi Fitriyadi
This research aims to understand and see the practice of good corporate governance principle in Bandarmasih local water company as one of the companies effort to achcieve they vision and mission and in they attempt to fulfill stakeholders expectancy, also giving an overview of the practice good corporate governance which are transparency, accountability, responsibility, independence, fairness and equality according to the basic guidelines good corporate governance of Komite Nasional Kebijakan Governance (KNKG). This research is using qualitative method, with snowball sampling to determine the informant. Data were gathered by interview, observation and document studies. Furthermore, the analysis technique done by data reduction, data preservation, and conclusion. The result is Bandarmasih local water company has apllying the GCG principle well in running the company. Keywords: Good Corporate Governance, Transparency, Accountabillity, Responsibillity, Independency, Fairness
{"title":"Analisis Penerapan Good Corporate Governance (Studi Pada Perusahaan Daerah Air Minum Bandarmasih)","authors":"Muhammad Rizki Fayad, Saladin Ghalib, Fitriyadi Fitriyadi","doi":"10.20527/sbj.v1i1.12788","DOIUrl":"https://doi.org/10.20527/sbj.v1i1.12788","url":null,"abstract":"This research aims to understand and see the practice of good corporate governance principle in Bandarmasih local water company as one of the companies effort to achcieve they vision and mission and in they attempt to fulfill stakeholders expectancy, also giving an overview of the practice good corporate governance which are transparency, accountability, responsibility, independence, fairness and equality according to the basic guidelines good corporate governance of Komite Nasional Kebijakan Governance (KNKG). This research is using qualitative method, with snowball sampling to determine the informant. Data were gathered by interview, observation and document studies. Furthermore, the analysis technique done by data reduction, data preservation, and conclusion. The result is Bandarmasih local water company has apllying the GCG principle well in running the company. Keywords: Good Corporate Governance, Transparency, Accountabillity, Responsibillity, Independency, Fairness","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-02-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79002349","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The study aims to determine and test the effect partially and simultaneously Variant Menu (X1), Price (X2), and Cafe Atmosphere (X3) on Customer Satisfaction (Y). This study uses a quantitative approach. The number of samples was 97 people using Non-Probability Sampling technique. Data collection techniques by means of questionnaires and data analysis techniques used are Multiple Linear Analysis using SPSS 25.0. The test results show that the Menu Variant (X1) with a sig value of 0.020 with a large influence of 0.20 or 20.6% has a positive and significant effect on consumer satisfaction. Price (X2) with a sig value of 0.001 with a large influence of 0.304 or 30.4% has a negative and significant effect on customer satisfaction. Cafe atmosphere (X3) with a sig value of 0.013 with a large influence of 0.229 or 22.9% has a positive and significant effect on consumer satisfaction. Meanwhile, based on the simultaneous test (F test), it can be seen that F count in the sig = 0,000 column which shows a number less than 0.05 or 0,000<0,05 with a Determinant Coefficient Value (R2) with a large effect of 0.681 or 68.1%, while 31.9% is from other variables not examined in this study. Keywords: Menu Variants, Prices, Cafe Atmosphere, Customer Satisfaction
{"title":"Pengaruh Varian Menu, Harga, dan Suasana Cafe, Terhadap Kepuasan Konsumen Cafe Miltie Garden Mulawarman Banjarmasin","authors":"Meika Marito Sihombing, M. H. Arifin, M. Maryono","doi":"10.20527/sbj.v1i1.12787","DOIUrl":"https://doi.org/10.20527/sbj.v1i1.12787","url":null,"abstract":"The study aims to determine and test the effect partially and simultaneously Variant Menu (X1), Price (X2), and Cafe Atmosphere (X3) on Customer Satisfaction (Y). This study uses a quantitative approach. The number of samples was 97 people using Non-Probability Sampling technique. Data collection techniques by means of questionnaires and data analysis techniques used are Multiple Linear Analysis using SPSS 25.0. The test results show that the Menu Variant (X1) with a sig value of 0.020 with a large influence of 0.20 or 20.6% has a positive and significant effect on consumer satisfaction. Price (X2) with a sig value of 0.001 with a large influence of 0.304 or 30.4% has a negative and significant effect on customer satisfaction. Cafe atmosphere (X3) with a sig value of 0.013 with a large influence of 0.229 or 22.9% has a positive and significant effect on consumer satisfaction. Meanwhile, based on the simultaneous test (F test), it can be seen that F count in the sig = 0,000 column which shows a number less than 0.05 or 0,000<0,05 with a Determinant Coefficient Value (R2) with a large effect of 0.681 or 68.1%, while 31.9% is from other variables not examined in this study. Keywords: Menu Variants, Prices, Cafe Atmosphere, Customer Satisfaction","PeriodicalId":41569,"journal":{"name":"SMART-Journal of Business Management Studies","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2022-02-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86346010","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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