首页 > 最新文献

Biznes Informatika-Business Informatics最新文献

英文 中文
Perceived values and purchase behavior of online game attribute products: Gender overview 网络游戏属性产品的感知价值与购买行为:性别概述
IF 0.6 Pub Date : 2022-09-30 DOI: 10.17323/2587-814x.2022.3.68.84
Tony Wijaya
Game-oriented business development is growing quickly and this encourages the digital economy in Indonesia. This research aims to examine the role of perceived value on the purchase behavior of online game attributes in Indonesia based on gender groups. Samples were taken from several online gaming communities in Indonesia. The variables in this study consist of perceived value variables, namely emotional, quality, social and economic value, which are antecedents for the online game attribute purchase intention and purchase behavior variables. Data were analyzed using Structural Equation Modeling. The research results show an influence on purchase intentions of perceived value which consists of emotional, quality, social and economic value and ultimately shapes the buying behavior of online game product attributes. There is a difference in each component of perceived value on purchase intention between male and female groups. Emotional and quality values do not affect the female group’s pursuit intent, while social values do not significantly affect the male group.
以游戏为导向的业务发展正在快速增长,这鼓励了印尼的数字经济。本研究旨在基于性别群体考察感知价值在印尼网络游戏属性购买行为中的作用。样本取自印度尼西亚的几个在线游戏社区。本研究的变量由感知价值变量组成,即情感、质量、社会和经济价值,这些变量是网络游戏属性购买意图和购买行为变量的前因。使用结构方程建模对数据进行分析。研究结果表明,感知价值对购买意愿的影响包括情感价值、质量价值、社会价值和经济价值,并最终形成网络游戏产品属性的购买行为。男性和女性群体在购买意愿感知价值的各个组成部分存在差异。情感价值观和素质价值观对女性群体的追求意向没有显著影响,而社会价值观对男性群体的追求意愿没有显著影响。
{"title":"Perceived values and purchase behavior of online game attribute products: Gender overview","authors":"Tony Wijaya","doi":"10.17323/2587-814x.2022.3.68.84","DOIUrl":"https://doi.org/10.17323/2587-814x.2022.3.68.84","url":null,"abstract":"Game-oriented business development is growing quickly and this encourages the digital economy in Indonesia. This research aims to examine the role of perceived value on the purchase behavior of online game attributes in Indonesia based on gender groups. Samples were taken from several online gaming communities in Indonesia. The variables in this study consist of perceived value variables, namely emotional, quality, social and economic value, which are antecedents for the online game attribute purchase intention and purchase behavior variables. Data were analyzed using Structural Equation Modeling. The research results show an influence on purchase intentions of perceived value which consists of emotional, quality, social and economic value and ultimately shapes the buying behavior of online game product attributes. There is a difference in each component of perceived value on purchase intention between male and female groups. Emotional and quality values do not affect the female group’s pursuit intent, while social values do not significantly affect the male group.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":" ","pages":""},"PeriodicalIF":0.6,"publicationDate":"2022-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49659188","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Construction of an aggregated production function with implementation based on the example of the regions of the Central Federal District of the Russian Federation 以俄罗斯联邦中央联邦区各地区为例构建综合生产功能并实施
IF 0.6 Pub Date : 2022-09-30 DOI: 10.17323/2587-814x.2022.3.7.23
R. Zhukov, N. Kozlova, Evgeny V. Manokhin, M. Plinskaya
A three-dimensional case is considered on the basis of a method developed for estimating the parameters of the aggregated production function used to calculate dynamic standards and build integral indicators of the performances of the functioning of socio-economic systems. The aggregated production function is determined by the quadratic convolution of the production functions of the results of the functioning of the elements of the subsystem and their correlation matrix. The parameters of the aggregated production function are determined from solving the problem of maximizing the likelihood function of a random variable – the residuals of production functions aggregated according to a similar rule. On the example of a project subsystem within the framework of the Kleiner’s spatial-temporal classification of socio-economic systems we obtained adjusted values of the parameters of a function that includes power-law multiplicative models of the relationship between the volume of gross domestic product by region for sections F (construction), G (wholesale and retail trade), K (financial activity) according to NACE 2 and the cost of fixed assets (total for section K, for sections F and G), the average annual number of employees (for sections F and G) and the average annual population (for section K), based on data for 2015–2020 (sections G, K) and 2018–2020 (section F) for the regions of the Central Federal District. The EFRA software package and Python’s project were used as tools. The results obtained can be used by regional authorities in assessing the functioning of the regions and the formation of appropriate standards in the short term.
根据一种为估计用于计算动态标准和建立社会经济系统运行绩效综合指标的综合生产函数参数而开发的方法,考虑了一个三维案例。聚合生产函数由子系统元素的功能结果的生产函数及其相关矩阵的二次卷积确定。聚合生产函数的参数是通过求解随机变量的似然函数最大化问题来确定的,似然函数是根据类似规则聚合的生产函数的残差。以克莱纳社会经济系统时空分类框架内的项目子系统为例,我们获得了一个函数的参数调整值,该函数包括F(建筑)、,根据NACE 2的K(金融活动)和固定资产成本(第K节、第F节和第G节总计)、平均年雇员人数(第F节、第G节)和平均年人口(第K部分),基于2015-2020年(第G节、第K节)和2018-2020年(第F部分)中央联邦区各地区的数据。EFRA软件包和Python的项目被用作工具。所获得的结果可供区域当局用于评估各区域的运作情况,并在短期内制定适当的标准。
{"title":"Construction of an aggregated production function with implementation based on the example of the regions of the Central Federal District of the Russian Federation","authors":"R. Zhukov, N. Kozlova, Evgeny V. Manokhin, M. Plinskaya","doi":"10.17323/2587-814x.2022.3.7.23","DOIUrl":"https://doi.org/10.17323/2587-814x.2022.3.7.23","url":null,"abstract":"A three-dimensional case is considered on the basis of a method developed for estimating the parameters of the aggregated production function used to calculate dynamic standards and build integral indicators of the performances of the functioning of socio-economic systems. The aggregated production function is determined by the quadratic convolution of the production functions of the results of the functioning of the elements of the subsystem and their correlation matrix. The parameters of the aggregated production function are determined from solving the problem of maximizing the likelihood function of a random variable – the residuals of production functions aggregated according to a similar rule. On the example of a project subsystem within the framework of the Kleiner’s spatial-temporal classification of socio-economic systems we obtained adjusted values of the parameters of a function that includes power-law multiplicative models of the relationship between the volume of gross domestic product by region for sections F (construction), G (wholesale and retail trade), K (financial activity) according to NACE 2 and the cost of fixed assets (total for section K, for sections F and G), the average annual number of employees (for sections F and G) and the average annual population (for section K), based on data for 2015–2020 (sections G, K) and 2018–2020 (section F) for the regions of the Central Federal District. The EFRA software package and Python’s project were used as tools. The results obtained can be used by regional authorities in assessing the functioning of the regions and the formation of appropriate standards in the short term.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":" ","pages":""},"PeriodicalIF":0.6,"publicationDate":"2022-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49661877","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Method of estimating the market cost of art objects based on the interpolation model 基于插值模型的艺术品市场成本估算方法
IF 0.6 Pub Date : 2022-09-30 DOI: 10.17323/2587-814x.2022.3.24.35
M. Maltsev, Sergey Baglyuk, Irina Solntseva
The task of assessing the market cost of an art object (AO) is relevant for artists, art dealers, collectors and museum workers, among others. Experts and appraisers who need appropriate automation tools are involved in its solution. The task is complicated by the inconsistency of the conceptual apparatus of the specialists’ various fields of knowledge, the specifics of AO and the art market. Known methods for solving it, especially automated methods, are not numerous and not universal. The purpose of this study was to develop a method for automated valuation of the market value of AO, which defines it as the sum of two components: the prime cost of the AO and added cost – the cost of the asset “value of the AO.” To calculate the first component, a cost–based approach and an additive model were used; the second was a comparative approach and an interpolation model. The added value of modern AO is represented by a function of the parameters of each of the four price-forming factors of AO: “the value of the artist,” “the artistic value of AO,” “the cultural value of AO,” “the quality of the state of AO.” It is proposed to implement models in the form of a software package integrated into the information systems of modern art institutions, having coordinated the data formats used.
评估艺术品(AO)的市场成本的任务与艺术家、艺术品经销商、收藏家和博物馆工作人员等有关。需要适当自动化工具的专家和评估人员都参与到它的解决方案中。由于专家的不同知识领域的概念结构不一致,AO和艺术市场的具体情况,这项任务变得复杂。解决这一问题的已知方法,特别是自动化方法,数量不多,也不普遍。本研究的目的是开发一种自动评估AO市场价值的方法,该方法将其定义为两个组成部分的总和:AO的主要成本和附加成本-资产“AO价值”的成本。为了计算第一个组成部分,使用了基于成本的方法和加性模型;第二种方法是比较方法和插值模型。现代AO的附加价值由AO的四个价格形成因素参数的函数来表示:“艺术家的价值”、“AO的艺术价值”、“AO的文化价值”、“AO的状态质量”。在协调使用的数据格式后,建议将模型以软件包的形式集成到现代艺术机构的信息系统中。
{"title":"Method of estimating the market cost of art objects based on the interpolation model","authors":"M. Maltsev, Sergey Baglyuk, Irina Solntseva","doi":"10.17323/2587-814x.2022.3.24.35","DOIUrl":"https://doi.org/10.17323/2587-814x.2022.3.24.35","url":null,"abstract":"The task of assessing the market cost of an art object (AO) is relevant for artists, art dealers, collectors and museum workers, among others. Experts and appraisers who need appropriate automation tools are involved in its solution. The task is complicated by the inconsistency of the conceptual apparatus of the specialists’ various fields of knowledge, the specifics of AO and the art market. Known methods for solving it, especially automated methods, are not numerous and not universal. The purpose of this study was to develop a method for automated valuation of the market value of AO, which defines it as the sum of two components: the prime cost of the AO and added cost – the cost of the asset “value of the AO.” To calculate the first component, a cost–based approach and an additive model were used; the second was a comparative approach and an interpolation model. The added value of modern AO is represented by a function of the parameters of each of the four price-forming factors of AO: “the value of the artist,” “the artistic value of AO,” “the cultural value of AO,” “the quality of the state of AO.” It is proposed to implement models in the form of a software package integrated into the information systems of modern art institutions, having coordinated the data formats used.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":"1 1","pages":""},"PeriodicalIF":0.6,"publicationDate":"2022-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"67931253","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
High-level simulation model of tourism industry dynamics 旅游产业动态高级仿真模型
IF 0.6 Pub Date : 2022-09-30 DOI: 10.17323/2587-814x.2022.3.53.67
Aleksei M. Gintciak, M. Bolsunovskaya, Z. Burlutskaya, A. Petryaeva
This article is devoted to the development of a high-level simulation model of tourism industry dynamics. The purpose of this study is to form recommendations for the recovery of the tourism industry from the effects of the pandemic. The resulting model considers domestic tourism from the point of view of the interdependence of the economic condition of the state, the contribution of the tourism industry to gross domestic product, the size of the tourist flow and the average income per tourist. In addition to describing the functional dependencies of the model elements, several experiments are proposed to test the logic of the elements’ relationships. System dynamics tools are used to develop the model. The study also examines the class of computable general equilibrium models as a tool for analyzing supply and demand in the market of tourist products.
本文致力于开发一个高层次的旅游产业动态仿真模型。这项研究的目的是为旅游业从大流行的影响中恢复提出建议。由此产生的模型从国家经济状况、旅游业对国内生产总值的贡献、旅游流量的规模和每位游客的平均收入的相互依存的角度来考虑国内旅游。除了描述模型元素的功能依赖关系外,还提出了几个实验来测试元素之间关系的逻辑。使用系统动力学工具来开发模型。本文还研究了一类可计算的一般均衡模型,作为分析旅游产品市场供求关系的工具。
{"title":"High-level simulation model of tourism industry dynamics","authors":"Aleksei M. Gintciak, M. Bolsunovskaya, Z. Burlutskaya, A. Petryaeva","doi":"10.17323/2587-814x.2022.3.53.67","DOIUrl":"https://doi.org/10.17323/2587-814x.2022.3.53.67","url":null,"abstract":"This article is devoted to the development of a high-level simulation model of tourism industry dynamics. The purpose of this study is to form recommendations for the recovery of the tourism industry from the effects of the pandemic. The resulting model considers domestic tourism from the point of view of the interdependence of the economic condition of the state, the contribution of the tourism industry to gross domestic product, the size of the tourist flow and the average income per tourist. In addition to describing the functional dependencies of the model elements, several experiments are proposed to test the logic of the elements’ relationships. System dynamics tools are used to develop the model. The study also examines the class of computable general equilibrium models as a tool for analyzing supply and demand in the market of tourist products.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":"1 1","pages":""},"PeriodicalIF":0.6,"publicationDate":"2022-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"67931478","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Technologies of collective intelligence in the management of business processes of an organization 组织业务流程管理中的集体智能技术
IF 0.6 Pub Date : 2022-06-30 DOI: 10.17323/2587-814x.2022.2.36.48
B. Slavin
With the digitalization of the economy, the creative component of an organization’s activities increases. Standard business process management methods stop working due to the rise in uncertainty of the task solution time. Currently, there are no effective technologies for managing intellectual activity processes in organizations. The role of collective intelligence technologies for knowledge management in organizations has long been discussed in the literature, but there are still no concrete proposals on implementation. This work aims to show how collective technologies can solve the problems of managing business processes of intellectual activity. The possibility of collective intelligence technologies for increasing labor productivity is demonstrated. Models for distributing tasks by competencies and synergy from collaboration are proposed for this demonstration. The paper shows that competencies are the primary metric that can be used to measure work with knowledge in an organization. But they should also be considered when organizing group activities. A simple model example shows that the correct distribution of tasks by competencies allows you to increase the speed of solving tasks by a group by several times. In real cases, calculations using computing resources are necessary. A model is also proposed that demonstrates increasing the joint activity of a creative employee and an analyst. It is shown that business process management should be supplemented by mapping the competence model and group work options to the stages of business processes. This will allow you to manage the business processes of intellectual activity.
随着经济的数字化,组织活动的创造性成分也在增加。由于任务解决方案时间的不确定性增加,标准业务流程管理方法停止工作。目前,没有有效的技术来管理组织中的智力活动过程。集体智能技术在组织知识管理中的作用在文献中已经讨论了很长时间,但仍然没有具体的实施建议。这项工作旨在展示集体技术如何解决管理智力活动业务流程的问题。展示了集体智能技术提高劳动生产率的可能性。提出了按能力分配任务和协作协同作用的模型。论文表明,能力是衡量组织中知识工作的主要指标。但在组织团体活动时也应考虑到这些因素。一个简单的模型示例显示,按能力正确分配任务可以使团队解决任务的速度提高几倍。在实际情况下,使用计算资源进行计算是必要的。还提出了一个模型,展示了增加创造性员工和分析师的联合活动。研究表明,业务流程管理应通过将能力模型和团队工作选项映射到业务流程的各个阶段来加以补充。这将使您能够管理智力活动的业务流程。
{"title":"Technologies of collective intelligence in the management of business processes of an organization","authors":"B. Slavin","doi":"10.17323/2587-814x.2022.2.36.48","DOIUrl":"https://doi.org/10.17323/2587-814x.2022.2.36.48","url":null,"abstract":"With the digitalization of the economy, the creative component of an organization’s activities increases. Standard business process management methods stop working due to the rise in uncertainty of the task solution time. Currently, there are no effective technologies for managing intellectual activity processes in organizations. The role of collective intelligence technologies for knowledge management in organizations has long been discussed in the literature, but there are still no concrete proposals on implementation. This work aims to show how collective technologies can solve the problems of managing business processes of intellectual activity. The possibility of collective intelligence technologies for increasing labor productivity is demonstrated. Models for distributing tasks by competencies and synergy from collaboration are proposed for this demonstration. The paper shows that competencies are the primary metric that can be used to measure work with knowledge in an organization. But they should also be considered when organizing group activities. A simple model example shows that the correct distribution of tasks by competencies allows you to increase the speed of solving tasks by a group by several times. In real cases, calculations using computing resources are necessary. A model is also proposed that demonstrates increasing the joint activity of a creative employee and an analyst. It is shown that business process management should be supplemented by mapping the competence model and group work options to the stages of business processes. This will allow you to manage the business processes of intellectual activity.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":" ","pages":""},"PeriodicalIF":0.6,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47317850","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Modeling the links between institutional and actual globalization in the countries of the world 对世界各国体制全球化与实际全球化之间的联系进行建模
IF 0.6 Pub Date : 2021-12-31 DOI: 10.17323/2587-814x.2021.4.61.75
E. Kopnova, L. Rodionova
The paper is devoted to modeling the links between the institutional and actual level of globalization in the countries of the world. Vector models of error correction, quantile regression, and a stochastic frontier model are considered. As a measure of globalization and its components, the KOF-index of globalization system is used, which allows us to analyze individual globalization processes in the economy, social sphere and politics. According to 2020 data, we determine the dynamic relations between the actual and institutional components of globalization, and the priority of the institutional component for informational and financial globalization is revealed. The example of financial globalization shows the uneven degree of influence of the institutional component on the actual globalization, in particular, its prevailing importance for less globalized countries, indicating the alignment of the degree of internationalization in the global financial system. The degree of effectiveness of the impact of institutional measures, together with the overall level of well-being on the actual financial globalization is analyzed. It is shown that the spread across the countries of the world in the efficiency indicator is almost 70%. Almost 10% of countries have a low efficiency of up to 50%. One third of the countries has average efficiency (50–75%). The share of countries with high efficiency over 75% is about 60%.
本文致力于模拟世界各国全球化的制度层面和实际层面之间的联系。考虑了误差校正的向量模型、分位数回归和随机前沿模型。作为全球化及其组成部分的衡量标准,使用了全球化系统的KOF指数,它使我们能够分析经济、社会和政治中的个体全球化过程。根据2020年的数据,我们确定了全球化的实际组成部分和制度组成部分之间的动态关系,并揭示了制度组成部分在信息和金融全球化中的优先地位。金融全球化的例子表明,体制构成部分对实际全球化的影响程度不均衡,特别是其对全球化程度较低的国家的普遍重要性,表明全球金融体系的国际化程度是一致的。分析了制度措施影响的有效程度,以及整体福祉水平对实际金融全球化的影响。研究表明,效率指标在世界各国的分布几乎为70%。近10%的国家的低效率高达50%。三分之一的国家具有平均效率(50-75%)。高效率超过75%的国家所占比例约为60%。
{"title":"Modeling the links between institutional and actual globalization in the countries of the world","authors":"E. Kopnova, L. Rodionova","doi":"10.17323/2587-814x.2021.4.61.75","DOIUrl":"https://doi.org/10.17323/2587-814x.2021.4.61.75","url":null,"abstract":"The paper is devoted to modeling the links between the institutional and actual level of globalization in the countries of the world. Vector models of error correction, quantile regression, and a stochastic frontier model are considered. As a measure of globalization and its components, the KOF-index of globalization system is used, which allows us to analyze individual globalization processes in the economy, social sphere and politics. According to 2020 data, we determine the dynamic relations between the actual and institutional components of globalization, and the priority of the institutional component for informational and financial globalization is revealed. The example of financial globalization shows the uneven degree of influence of the institutional component on the actual globalization, in particular, its prevailing importance for less globalized countries, indicating the alignment of the degree of internationalization in the global financial system. The degree of effectiveness of the impact of institutional measures, together with the overall level of well-being on the actual financial globalization is analyzed. It is shown that the spread across the countries of the world in the efficiency indicator is almost 70%. Almost 10% of countries have a low efficiency of up to 50%. One third of the countries has average efficiency (50–75%). The share of countries with high efficiency over 75% is about 60%.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":" ","pages":""},"PeriodicalIF":0.6,"publicationDate":"2021-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43856922","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Methods of digital marketing positioning in the global civil passenger aircraft market 全球民用客机市场数字营销定位方法
IF 0.6 Pub Date : 2021-12-31 DOI: 10.17323/2587-814x.2021.4.36.49
G. Kalugina, Аnatoly Ryapukhin
Under conditions of intense competition, the creation of new products and their promotion to the market requires marketing support. The central element of marketing innovation management is marketing positioning. In contrast to the methodological aspect, there is almost no procedural component of positioning in scientific works and publications. Moreover, due attention is not paid to the issues of market segmentation and the allocation of the competitive advantage of such high-tech products as civil aircraft. This determines the relevance of the task of developing a procedure for marketing positioning within the framework of managing the product offer of the aircraft industry enterprises. From the standpoint of a systematic approach, the necessity of studying the adjacent air transportation market is reasonable, as well as the analysis of the correlation of its segmentation with the allocation of target segments of the aircraft market. When conducting a competitive analysis, we propose to consider the market position not only of certain types of civil aircraft, but also of aircraft families. Modeling marketing management shows the role of positioning in the processes of creating, manufacturing and operating aircraft. A distinctive feature of the procedure is the proposed stage of evaluating the effectiveness of the selected product position implementation, which allows us to analyze the feasibility of marketing decisions throughout the product life cycle. Special attention is paid to the issues of information support. The research results presented here reflect the specifics of the marketing activities of aviation industry enterprises and contribute to the development of the conceptual foundations of industrial marketing.
在激烈的竞争条件下,新产品的创造和推向市场需要市场营销的支持。营销创新管理的核心要素是营销定位。与方法方面相反,在科学著作和出版物中几乎没有定位的程序组成部分。此外,对民用飞机等高新技术产品的市场细分和竞争优势的分配问题没有给予应有的重视。这决定了在管理飞机工业企业产品供应的框架内制定营销定位程序的任务的相关性。从系统方法的角度来看,研究邻近航空运输市场的必要性是合理的,分析其细分与飞机市场目标细分分配的相关性也是合理的。在进行竞争分析时,我们建议不仅要考虑某些类型的民用飞机的市场地位,还要考虑飞机家族的市场地位。建模营销管理显示了定位在飞机的创造、制造和运营过程中的作用。该程序的一个显著特征是评估所选产品定位实施有效性的拟议阶段,这使我们能够分析整个产品生命周期营销决策的可行性。特别注意资料支助问题。本文的研究成果反映了航空工业企业营销活动的特殊性,有助于发展工业营销的概念基础。
{"title":"Methods of digital marketing positioning in the global civil passenger aircraft market","authors":"G. Kalugina, Аnatoly Ryapukhin","doi":"10.17323/2587-814x.2021.4.36.49","DOIUrl":"https://doi.org/10.17323/2587-814x.2021.4.36.49","url":null,"abstract":"Under conditions of intense competition, the creation of new products and their promotion to the market requires marketing support. The central element of marketing innovation management is marketing positioning. In contrast to the methodological aspect, there is almost no procedural component of positioning in scientific works and publications. Moreover, due attention is not paid to the issues of market segmentation and the allocation of the competitive advantage of such high-tech products as civil aircraft. This determines the relevance of the task of developing a procedure for marketing positioning within the framework of managing the product offer of the aircraft industry enterprises. From the standpoint of a systematic approach, the necessity of studying the adjacent air transportation market is reasonable, as well as the analysis of the correlation of its segmentation with the allocation of target segments of the aircraft market. When conducting a competitive analysis, we propose to consider the market position not only of certain types of civil aircraft, but also of aircraft families. Modeling marketing management shows the role of positioning in the processes of creating, manufacturing and operating aircraft. A distinctive feature of the procedure is the proposed stage of evaluating the effectiveness of the selected product position implementation, which allows us to analyze the feasibility of marketing decisions throughout the product life cycle. Special attention is paid to the issues of information support. The research results presented here reflect the specifics of the marketing activities of aviation industry enterprises and contribute to the development of the conceptual foundations of industrial marketing.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":"1 1","pages":""},"PeriodicalIF":0.6,"publicationDate":"2021-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"67930089","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
To the question of restoring symbol sequences encoding noisy periodic functions 关于恢复编码有噪声周期函数的符号序列问题
IF 0.6 Pub Date : 2021-12-31 DOI: 10.17323/2587-814x.2021.4.22.35
G. Zhukova, M. Ulyanov
In business informatics, one of the research subjects is the analysis of data on processes in applied subject areas; here problems of qualitative analysis arise. Such problems arise, for example, in the qualitative study of log files of business processes, in the analysis and prediction of time series and other processes of a different nature. Quite often, to represent information about the processes under study, the methods of qualitative analysis use symbolic coding, which makes it possible to remove unnecessary detailing of numerical descriptions. The relevance of this study is due to the fact that when working with the raw data, researchers often face the presence of noise and distortions of the data, which significantly complicates the solution of the problems of qualitative analysis. When working with symbolic representations of the processes under study, which quite often have a periodic nature, we observe noise of deletion, insertion and replacement of symbols, which complicate the solution of the problem of revealing and analyzing the periodicity. This article deals with the problem of recovering periodic symbolic sequences obtained by coding from samples of continuous periodic functions and distorted by noise of insertion, replacement and deletion of symbols. Trigonometric functions are considered as a specific example of synthetic time series data. To encode trigonometric functions, alphabets of various cardinalities are used. The article presents an experimental study of the dependence of the quality characteristics of the method of period and a periodically repeating fragment recovery, previously proposed by the authors and improved in this study. For alphabets of different cardinalities at fixed sampling intervals, the fraction of sequences with a satisfactorily reconstructed period and the relative error in determining the period are given. The quality of reconstruction of a periodically repeating fragment is estimated by the edit distance from the reconstructed periodic sequence to the original sequence distorted by noise.
在商业信息学中,研究主题之一是分析应用学科领域的过程数据;这里出现了定性分析的问题。例如,在对业务流程的日志文件进行定性研究、对时间序列和其他不同性质的流程进行分析和预测时,就会出现这样的问题。通常,为了表示有关所研究过程的信息,定性分析方法使用符号编码,这使得可以删除不必要的数字描述细节。这项研究的相关性是因为,在处理原始数据时,研究人员经常面临数据的噪声和失真,这使定性分析问题的解决变得非常复杂。当处理所研究过程的符号表示时,通常具有周期性,我们观察到符号的删除、插入和替换噪声,这使揭示和分析周期性问题的解决变得复杂。本文讨论了从连续周期函数的样本中恢复通过编码获得的、因符号插入、替换和删除噪声而失真的周期符号序列的问题。三角函数被认为是合成时间序列数据的一个具体例子。为了对三角函数进行编码,使用了各种基数的字母表。本文对作者先前提出并在本研究中改进的周期和周期性重复片段回收方法的质量特性的相关性进行了实验研究。对于在固定采样间隔下具有不同基数的字母表,给出了具有令人满意的重构周期的序列的分数以及确定周期的相对误差。周期性重复片段的重建质量通过从重建的周期性序列到被噪声失真的原始序列的编辑距离来估计。
{"title":"To the question of restoring symbol sequences encoding noisy periodic functions","authors":"G. Zhukova, M. Ulyanov","doi":"10.17323/2587-814x.2021.4.22.35","DOIUrl":"https://doi.org/10.17323/2587-814x.2021.4.22.35","url":null,"abstract":"In business informatics, one of the research subjects is the analysis of data on processes in applied subject areas; here problems of qualitative analysis arise. Such problems arise, for example, in the qualitative study of log files of business processes, in the analysis and prediction of time series and other processes of a different nature. Quite often, to represent information about the processes under study, the methods of qualitative analysis use symbolic coding, which makes it possible to remove unnecessary detailing of numerical descriptions. The relevance of this study is due to the fact that when working with the raw data, researchers often face the presence of noise and distortions of the data, which significantly complicates the solution of the problems of qualitative analysis. When working with symbolic representations of the processes under study, which quite often have a periodic nature, we observe noise of deletion, insertion and replacement of symbols, which complicate the solution of the problem of revealing and analyzing the periodicity. This article deals with the problem of recovering periodic symbolic sequences obtained by coding from samples of continuous periodic functions and distorted by noise of insertion, replacement and deletion of symbols. Trigonometric functions are considered as a specific example of synthetic time series data. To encode trigonometric functions, alphabets of various cardinalities are used. The article presents an experimental study of the dependence of the quality characteristics of the method of period and a periodically repeating fragment recovery, previously proposed by the authors and improved in this study. For alphabets of different cardinalities at fixed sampling intervals, the fraction of sequences with a satisfactorily reconstructed period and the relative error in determining the period are given. The quality of reconstruction of a periodically repeating fragment is estimated by the edit distance from the reconstructed periodic sequence to the original sequence distorted by noise.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":" ","pages":""},"PeriodicalIF":0.6,"publicationDate":"2021-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46803981","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Technology for designing innovative processes for creating products and services of a network enterprise using an i4.0 knowledge-based system 为使用i4.0知识系统的网络企业创造产品和服务而设计创新流程的技术
IF 0.6 Pub Date : 2021-12-31 DOI: 10.17323/2587-814x.2021.4.76.92
Yury F. Telnov, Vasily Kazakov, A. Danilov
The creation of network enterprises based on the digital technologies of the Industrie 4.0 (the 4th Industrial Revolution, i4.0) opens broad opportunities for increasing production flexibility, customer focus and continuous innovation in products and services provided. At the same time, new opportunities necessitate the development of new methods and technologies for designing innovative processes in the context of digital i4.0 platforms, all of which highlights the relevance of the presented research topic. This work aims to define technologies for designing innovative processes to create products and services using i4.0 systems which are based on multi-agent interaction of asset administration shells (AAS), displaying digital twins of product components, and the use of ontological and cognitive methods for forming and justifying design decisions. The work presented here uses the Domain-Driven Design approach, an architectural framework for building i4.0 systems, methods of ontological engineering, quality function deployment (QFD), analysis of the types and consequences of potential inconsistencies (FMEA) and processing of fuzzy sets. The paper proposes principles for identifying bounded contexts of the domain under the design activities for the stages of the life cycle and products’ subsystems (components). For bounded contexts of the domain, it is envisaged to create AAS of i4.0 systems, with the help of which the innovative process is supported and the multi-agent interaction of its participants is carried out. As cognitive tools for making design decisions, we proposed to use services for assessing the importance of the determined quality characteristics of products and minimizing deviations of the proposed solutions from the formed functional and non-functional requirements. The methods of ontological engineering and data modelling allow us to dynamically develop an innovative project and support various versions of the project in the design process. Application of the proposed technology for designing innovative processes to create products and services at network enterprises using i4.0 systems will improve the quality of design decisions, increase the dynamism and continuous design of innovative projects.
基于“工业4.0”(第四次工业革命,i4.0)数字技术创建的网络企业为提高生产灵活性、以客户为中心以及所提供的产品和服务的持续创新开辟了广阔的机会。与此同时,新的机遇要求开发新的方法和技术,在数字i4.0平台的背景下设计创新流程,所有这些都突出了所提出的研究主题的相关性。这项工作旨在定义使用i4.0系统设计创新流程以创建产品和服务的技术,该系统基于资产管理外壳(AAS)的多智能体交互,显示产品组件的数字双胞胎,并使用本体论和认知方法来形成和证明设计决策。这里介绍的工作使用了领域驱动设计方法,这是一种构建i4.0系统的架构框架,本体论工程方法,质量功能部署(QFD),潜在不一致的类型和后果分析(FMEA)和模糊集处理。本文提出了在生命周期各阶段和产品子系统(组件)的设计活动下识别领域有界上下文的原则。对于该领域的有限上下文,设想创建i4.0系统的AAS,在其帮助下支持创新过程,并进行参与者的多智能体交互。作为做出设计决策的认知工具,我们建议使用服务来评估确定的产品质量特征的重要性,并最大限度地减少所提出的解决方案与形成的功能和非功能需求的偏差。本体工程和数据建模的方法使我们能够动态开发创新项目,并在设计过程中支持项目的各种版本。在使用i4.0系统的网络企业中,应用拟议的创新流程设计技术来创造产品和服务,将提高设计决策的质量,增加创新项目的活力和持续设计。
{"title":"Technology for designing innovative processes for creating products and services of a network enterprise using an i4.0 knowledge-based system","authors":"Yury F. Telnov, Vasily Kazakov, A. Danilov","doi":"10.17323/2587-814x.2021.4.76.92","DOIUrl":"https://doi.org/10.17323/2587-814x.2021.4.76.92","url":null,"abstract":"The creation of network enterprises based on the digital technologies of the Industrie 4.0 (the 4th Industrial Revolution, i4.0) opens broad opportunities for increasing production flexibility, customer focus and continuous innovation in products and services provided. At the same time, new opportunities necessitate the development of new methods and technologies for designing innovative processes in the context of digital i4.0 platforms, all of which highlights the relevance of the presented research topic. This work aims to define technologies for designing innovative processes to create products and services using i4.0 systems which are based on multi-agent interaction of asset administration shells (AAS), displaying digital twins of product components, and the use of ontological and cognitive methods for forming and justifying design decisions. The work presented here uses the Domain-Driven Design approach, an architectural framework for building i4.0 systems, methods of ontological engineering, quality function deployment (QFD), analysis of the types and consequences of potential inconsistencies (FMEA) and processing of fuzzy sets. The paper proposes principles for identifying bounded contexts of the domain under the design activities for the stages of the life cycle and products’ subsystems (components). For bounded contexts of the domain, it is envisaged to create AAS of i4.0 systems, with the help of which the innovative process is supported and the multi-agent interaction of its participants is carried out. As cognitive tools for making design decisions, we proposed to use services for assessing the importance of the determined quality characteristics of products and minimizing deviations of the proposed solutions from the formed functional and non-functional requirements. The methods of ontological engineering and data modelling allow us to dynamically develop an innovative project and support various versions of the project in the design process. Application of the proposed technology for designing innovative processes to create products and services at network enterprises using i4.0 systems will improve the quality of design decisions, increase the dynamism and continuous design of innovative projects.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":" ","pages":""},"PeriodicalIF":0.6,"publicationDate":"2021-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44279295","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Robotizing bond portfolio selection on the Russian debt market on the basis of a modified strategy of riding the yield curve 在收益率曲线修正策略的基础上,在俄罗斯债券市场上自动选择债券投资组合
IF 0.6 Pub Date : 2021-12-31 DOI: 10.17323/2587-814x.2021.4.7.21
E. Korobov, Yulia Semernina, A. Usmanova, K. Odinokova
The modern global debt market features historically low average interest rates, convergence of yields on bonds with different maturities, an increase of yield curve inversion emergence frequency and a large-scale trend to automate financial decision making. The researchers’ attention in these fields is mainly focused on designing models that describe the state of the debt market as whole or its individual instruments in particular, as well as on risk management methods. At the same time, the specialized literature offers very few works concerning the topic of computer algorithms for bond portfolio selection based on traditional or advanced investment strategies. The aim of the present research is to create a modification of the existing algorithm of riding the yield curve strategy application, employing, first, average bond yield over the holding period instead of traditional bond yield to maturity; second, a developed algorithm for calculating the market spread on bonds; and, third, alternative risk evaluation indicators (compensation coefficients), which allow us to measure objectively price risk, liquidity risk, transaction costs risk and a general risk. The modification and the development of the algorithm for calculating the market spread were carried out using the direct measurement of the result technique, which entails application of the strategy to the data on bond issues received through the Moscow Exchange API. The selection of financial instruments was conducted in all sectors of the Russian debt market: public bonds, sub-federal and municipal bonds, corporate bonds. The modified algorithm enabled us to get extra yield for each selected bond issue, thereby proving the high effectiveness of the technique compared to the traditional strategy. Software implementation of the algorithm can be integrated into any robotized or semi-robotized stock exchange trading application.
现代全球债务市场的特点是平均利率处于历史低位,不同期限债券收益率趋同,收益率曲线反转出现频率增加,金融决策自动化趋势大规模发展。研究人员在这些领域的注意力主要集中在设计描述整个债务市场或其个别工具的状态的模型,以及风险管理方法。与此同时,关于基于传统或先进投资策略的债券投资组合选择的计算机算法的专业文献很少。本研究的目的是对现有的收益率曲线策略应用算法进行修改,首先,采用持有期间的平均债券收益率代替传统的债券到期收益率;第二,开发出计算债券市场价差的算法;第三,替代风险评估指标(补偿系数),它使我们能够客观地衡量价格风险、流动性风险、交易成本风险和一般风险。计算市场价差的算法的修改和发展是使用直接测量结果技术进行的,这需要将该策略应用于通过莫斯科交易所API接收的债券发行数据。金融工具的选择是在俄罗斯债务市场的所有部门进行的:公共债券,次联邦和市政债券,公司债券。改进后的算法使我们能够为每一个选择的债券发行获得额外的收益,从而证明了该技术与传统策略相比的高有效性。该算法的软件实现可以集成到任何自动化或半自动化的股票交易所交易应用程序中。
{"title":"Robotizing bond portfolio selection on the Russian debt market on the basis of a modified strategy of riding the yield curve","authors":"E. Korobov, Yulia Semernina, A. Usmanova, K. Odinokova","doi":"10.17323/2587-814x.2021.4.7.21","DOIUrl":"https://doi.org/10.17323/2587-814x.2021.4.7.21","url":null,"abstract":"The modern global debt market features historically low average interest rates, convergence of yields on bonds with different maturities, an increase of yield curve inversion emergence frequency and a large-scale trend to automate financial decision making. The researchers’ attention in these fields is mainly focused on designing models that describe the state of the debt market as whole or its individual instruments in particular, as well as on risk management methods. At the same time, the specialized literature offers very few works concerning the topic of computer algorithms for bond portfolio selection based on traditional or advanced investment strategies. The aim of the present research is to create a modification of the existing algorithm of riding the yield curve strategy application, employing, first, average bond yield over the holding period instead of traditional bond yield to maturity; second, a developed algorithm for calculating the market spread on bonds; and, third, alternative risk evaluation indicators (compensation coefficients), which allow us to measure objectively price risk, liquidity risk, transaction costs risk and a general risk. The modification and the development of the algorithm for calculating the market spread were carried out using the direct measurement of the result technique, which entails application of the strategy to the data on bond issues received through the Moscow Exchange API. The selection of financial instruments was conducted in all sectors of the Russian debt market: public bonds, sub-federal and municipal bonds, corporate bonds. The modified algorithm enabled us to get extra yield for each selected bond issue, thereby proving the high effectiveness of the technique compared to the traditional strategy. Software implementation of the algorithm can be integrated into any robotized or semi-robotized stock exchange trading application.","PeriodicalId":41920,"journal":{"name":"Biznes Informatika-Business Informatics","volume":" ","pages":""},"PeriodicalIF":0.6,"publicationDate":"2021-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41845749","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
期刊
Biznes Informatika-Business Informatics
全部 Acc. Chem. Res. ACS Applied Bio Materials ACS Appl. Electron. Mater. ACS Appl. Energy Mater. ACS Appl. Mater. Interfaces ACS Appl. Nano Mater. ACS Appl. Polym. Mater. ACS BIOMATER-SCI ENG ACS Catal. ACS Cent. Sci. ACS Chem. Biol. ACS Chemical Health & Safety ACS Chem. Neurosci. ACS Comb. Sci. ACS Earth Space Chem. ACS Energy Lett. ACS Infect. Dis. ACS Macro Lett. ACS Mater. Lett. ACS Med. Chem. Lett. ACS Nano ACS Omega ACS Photonics ACS Sens. ACS Sustainable Chem. Eng. ACS Synth. Biol. Anal. Chem. BIOCHEMISTRY-US Bioconjugate Chem. BIOMACROMOLECULES Chem. Res. Toxicol. Chem. Rev. Chem. Mater. CRYST GROWTH DES ENERG FUEL Environ. Sci. Technol. Environ. Sci. Technol. Lett. Eur. J. Inorg. Chem. IND ENG CHEM RES Inorg. Chem. J. Agric. Food. Chem. J. Chem. Eng. Data J. Chem. Educ. J. Chem. Inf. Model. J. Chem. Theory Comput. J. Med. Chem. J. Nat. Prod. J PROTEOME RES J. Am. Chem. Soc. LANGMUIR MACROMOLECULES Mol. Pharmaceutics Nano Lett. Org. Lett. ORG PROCESS RES DEV ORGANOMETALLICS J. Org. Chem. J. Phys. Chem. J. Phys. Chem. A J. Phys. Chem. B J. Phys. Chem. C J. Phys. Chem. Lett. Analyst Anal. Methods Biomater. Sci. Catal. Sci. Technol. Chem. Commun. Chem. Soc. Rev. CHEM EDUC RES PRACT CRYSTENGCOMM Dalton Trans. Energy Environ. Sci. ENVIRON SCI-NANO ENVIRON SCI-PROC IMP ENVIRON SCI-WAT RES Faraday Discuss. Food Funct. Green Chem. Inorg. Chem. Front. Integr. Biol. J. Anal. At. Spectrom. J. Mater. Chem. A J. Mater. Chem. B J. Mater. Chem. C Lab Chip Mater. Chem. Front. Mater. Horiz. MEDCHEMCOMM Metallomics Mol. Biosyst. Mol. Syst. Des. Eng. Nanoscale Nanoscale Horiz. Nat. Prod. Rep. New J. Chem. Org. Biomol. Chem. Org. Chem. Front. PHOTOCH PHOTOBIO SCI PCCP Polym. Chem.
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
0
微信
客服QQ
Book学术公众号 扫码关注我们
反馈
×
意见反馈
请填写您的意见或建议
请填写您的手机或邮箱
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
Book学术官方微信
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术
文献互助 智能选刊 最新文献 互助须知 联系我们:info@booksci.cn
Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。
Copyright © 2023 Book学术 All rights reserved.
ghs 京公网安备 11010802042870号 京ICP备2023020795号-1