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The Changing Landscape of Financial Services in the Age of Digitalization: A Bibliometric Analysis 数字化时代不断变化的金融服务格局:文献计量分析
IF 0.2 Q4 MANAGEMENT Pub Date : 2024-08-10 DOI: 10.1177/09711023241261139
Anmol Gulati, Sultan Singh
The advent of technology has led to significant changes in many facets of the economy, including financial services industry. To secure the future of financial services, there is a need to streamline it through digitalization. Thus, the focus of the current study is to examine and uncover the emerging trends through bibliometric analysis of Scopus-indexed publications on digital financial services (DFS) and also to highlight the research agenda and thrust areas that may be covered by prospective research studies. The current research study used performance analysis, bibliographic coupling, and co-occurrence analysis techniques to conduct a bibliometric analysis of research publications in the area of DFS. The articles were assessed and visualized utilizing VoSviewer user interface. Descriptive and visual representations were used to portray the discussions on citations, authors, and source contributions toward the evolution of financial services in the digital realm. The study also shed light on the innovations that have penetrated the financial sector, helping service providers and financial institutions to innovate traditional financial products and services and produce new ones with the help of blockchain, machine learning, and advanced analytics. Also, this article offers a comprehensive roadmap for further research as well as a broad perspective on the leading nations, authors, and publications in the field.
技术的出现使经济的许多方面发生了重大变化,包括金融服务业。为了确保金融服务的未来,有必要通过数字化来简化金融服务。因此,本研究的重点是通过对 Scopus 索引的有关数字金融服务(DFS)的出版物进行文献计量分析,研究和揭示新出现的趋势,并突出研究议程和前瞻性研究可能涉及的重点领域。当前的研究采用了绩效分析、书目耦合和共现分析技术,对数字金融服务领域的研究出版物进行了文献计量分析。文章通过 VoSviewer 用户界面进行评估和可视化。通过描述性和可视化的表现形式,对引文、作者和来源对数字领域金融服务发展的贡献进行了讨论。研究还揭示了渗透到金融领域的创新,帮助服务提供商和金融机构在区块链、机器学习和高级分析的帮助下创新传统金融产品和服务,并生产新的产品和服务。此外,本文还为进一步研究提供了全面的路线图,并从广阔的视角介绍了该领域的领先国家、作者和出版物。
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引用次数: 0
Consumer Confusion on Cognitive Dissonance: A Conceptual Framework 消费者对认知失调的困惑:概念框架
IF 0.2 Q4 MANAGEMENT Pub Date : 2024-07-25 DOI: 10.1177/09711023241260519
Saranya P., Joji Alex N.
Confusion among consumers is becoming more prevalent in the marketplace. The importance of consumer confusion to businesses is ultimately determined by its consequences and economic relevance; all consequences have a negative impact on the company’s profitability and sales. It is an issue for both customers and marketers. From the extant literature, three types of confusion are in superior position: similarity confusion, overload confusion, and ambiguity confusion. It represents the consumer confusion concept fully. Through the literature review process, this study develops a theoretical framework and provides a better understanding of consumer confusion and cognitive dissonance, as well as how they affect decision postponement. It provides new insight into consumer confusion.
消费者的困惑在市场上越来越普遍。消费者混淆对企业的重要性最终取决于其后果和经济相关性;所有后果都会对公司的盈利和销售产生负面影响。这既是消费者的问题,也是营销人员的问题。从现有文献来看,有三种类型的混淆处于优势地位:相似性混淆、超载性混淆和模糊性混淆。它充分体现了消费者困惑的概念。通过文献回顾过程,本研究建立了一个理论框架,并更好地理解了消费者困惑和认知失调,以及它们如何影响决策延迟。它为消费者困惑提供了新的见解。
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引用次数: 0
Impact of Financial Distress on the Firm’s Efficiency in India: Using Shareholder Activism and Profit Before Interest and Tax as a Moderator 印度财务困境对公司效率的影响:以股东激进主义和税息前利润为调节因素
IF 0.2 Pub Date : 2023-09-01 DOI: 10.1177/09711023231205460
Bhakti Agarwal, Shailesh Rastogi, Pracheta Tejasmayee
Purpose: This research attempted to reveal the impact of financial distress (FD) on the efficiency level of firms working in India. The objectives are as follows: (a) Obtaining the amount of consequence FD has on the efficiency of firms; (b) Assessing the effect of FD on the firms’ efficiency under the influence of technical efficiency. Design/Methodology/Approach: This article used the panel data method to analyse the data ranging from 2010 to 2019. Findings: The study’s results show a strong and positive relationship between FD and the operational efficiency of businesses operating in India. Additionally, in Shareholder Activism (SHA) most analytical models continually show a consistently positive and statistically significant. However, the Profit Before Interest and Tax (PBIT) impact remains statistically insignificant in all cases. Practical Implications: The implications of this research highlight an essential insight for potential investors, emphasizing the knowledge that FD have the potential to negatively impact a company’s market standing when they culminate in unfavorable circumstances, potentially leading to financial losses for invested capital. Originality/Value: As of now, there are no studies in the body of literature that support the moderating effects of two different variables—PBIT and SHA—on the relationship between FD and a firm’s operational efficiency.
目的:本研究试图揭示财务困境(FD)对印度企业效率水平的影响。目标如下(a) 了解财务困境对企业效率的影响程度;(b) 在技术效率的影响下,评估财务困境对企业效率的影响。设计/方法/途径:本文采用面板数据法对 2010 年至 2019 年的数据进行分析。研究结果:研究结果表明,FD 与印度企业的运营效率之间存在较强的正相关关系。此外,在股东激进主义(Shareholder Activism,SHA)方面,大多数分析模型不断显示出持续的正向统计意义。然而,在所有情况下,息税前利润(PBIT)的影响在统计学上仍然不显著。实际意义:这项研究的意义在于为潜在投资者提供了一个重要的洞察力,强调了当FD在不利情况下达到顶峰时,有可能对公司的市场地位产生负面影响,从而可能导致投资资本的财务损失。原创性/价值:到目前为止,还没有任何研究支持两个不同变量(BBIT 和 SHA)对 FD 与公司运营效率之间关系的调节作用。
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引用次数: 0
The Saga of Brand Equity: A Comprehensive Bibliometric Analysis 品牌资产的传奇:文献计量学综合分析
IF 0.2 Pub Date : 2023-09-01 DOI: 10.1177/0974150X231205447
Mikul, Ishwar Mittal
Purpose: The purpose of this research is to undertake a rigorous bibliometric analysis of the trends and patterns in brand equity research; to map the intellectual and social structure of brand equity; and to propose a transition plan for future work in this discipline. Methodology: This study has adopted (SPAR-4) systematic performance analysis and review technique. Following a specified search string, 1,842 journal articles from the previous 31 years (1992–2022) were pulled from the Scopus database. In order to comprehend the field’s knowledge base, various techniques of performance analysis and science mapping were employed using RStudio and VOSviewer. Findings: The results suggest that over the past three decades, both the volume and influence of brand equity studies have surged. Using co-citation analysis, we discovered four distinct subfields within the brand equity literature. Furthermore, the co-authorship network revealed that nations with little geographical, historical, and cultural proximity, such as the United States and South Korea exhibited the most active cross-country brand equity collaborations. Originality/Value: Despite the increasing amount of research being done on brand equity, the current look back is not adequate. This research is the first of its kind to provide practitioners, academics, and future scholars with valuable information about the intellectual and social structure of brand equity.
目的:本研究的目的是对品牌资产研究的趋势和模式进行严格的文献计量分析;绘制品牌资产的知识和社会结构图;并为该学科未来的工作提出过渡计划。研究方法:本研究采用(SPAR-4)系统绩效分析和审查技术。根据特定的搜索字符串,从 Scopus 数据库中提取了过去 31 年(1992-2022 年)的 1842 篇期刊论文。为了理解该领域的知识基础,使用 RStudio 和 VOSviewer,采用了各种绩效分析和科学绘图技术。研究结果结果表明,在过去的三十年中,品牌资产研究的数量和影响力都在激增。通过共引分析,我们发现品牌资产文献中有四个不同的子领域。此外,合著网络显示,美国和韩国等在地理、历史和文化上不太接近的国家,在品牌资产方面的跨国合作最为活跃。原创性/价值:尽管有关品牌资产的研究越来越多,但目前的回顾还不够充分。本研究首次为从业人员、学术界和未来的学者提供了有关品牌资产的知识和社会结构的宝贵信息。
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引用次数: 0
Integrating Technology Acceptance Model, Theory of Diffusion of Innovations and Theory of Planned Behaviour to Study the Adoption of Facebook Marketplace 整合技术接受模型、创新扩散理论和计划行为理论来研究 Facebook Marketplace 的采用情况
IF 0.2 Pub Date : 2023-09-01 DOI: 10.1177/09711023231205500
Waseem Jahangir, Zia-ul-Haq
With the rapid innovation of technology and the cheaper internet, e-commerce is swiftly reaching new heights. The latest form of e-commerce, called online classified business, has emerged based on a consumer-to-consumer e-commerce model. It is mainly used to deal with posting ads online on classified portals. However, in the contemporary world, it also facilitates and fosters consumers to buy and sell brand-new and used merchandise from each other without any intermediary. A long-standing and overlooked form of e-commerce has lately caught researchers’ interest. Facebook marketplace, launched by Facebook, is one of the latest portals augmenting online classified business. The present study is the first of its kind, which intends to integrate the technology acceptance model with two critical theories, namely Theory of Diffusion of Innovations and theory of planned behaviour, to study the adoption of an online classified portal like Facebook marketplace. The research used structural equation modelling to test the hypothesized relationships. The study asserts that Perceived ease of use is the most vital determinant, followed by Subjective Norm and Perceived Usefulness, which affects the Intention to use the Facebook marketplace. Visibility was found to play no role in influencing Intention to use. The study can have many implications for the Facebook marketplace and other stakeholders.
随着技术的快速革新和互联网的普及,电子商务正迅速达到一个新的高度。基于消费者对消费者的电子商务模式,出现了一种最新的电子商务形式,即在线分类业务。它主要用于在分类门户网站上发布在线广告。然而,在当代世界,它也促进和推动了消费者在没有任何中介的情况下相互购买和出售全新和二手商品。最近,一种长期以来被忽视的电子商务形式引起了研究人员的兴趣。由 Facebook 推出的 Facebook 市场是促进在线分类业务的最新门户之一。本研究是首次将技术接受模型与两个重要理论(即创新扩散理论和计划行为理论)相结合,研究 Facebook 市场等在线分类门户网站的采用情况。研究采用结构方程模型来检验假设的关系。研究认为,"感知易用性 "是最重要的决定因素,其次是 "主观规范 "和 "感知有用性"。研究发现,知名度对使用意向没有影响。这项研究对 Facebook 市场和其他利益相关者有很多启示。
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引用次数: 0
YouTube “Unboxing:” An Influencer of Purchase Intent—A Quantitative Study YouTube "开箱:"购买意向的影响因素--定量研究
IF 0.2 Pub Date : 2023-09-01 DOI: 10.1177/09711023231205509
Arijit Bhattacharya, Priyanka Mathur Dhingra
Purpose: Unboxing is a relatively new social media occurrence, where a YouTube unboxer’s amateur video gradually unwraps and reviews a new product for the followers. The phenomenon has caught the attention of both the marketing industry and academia due to its potential to influence purchase intent. The present research focuses on the relevant unboxing literature with a special focus on source characteristics, purposive motives, and nonpurposive motives; hypothesizes a research model and empirically tests it to probe how the unboxing phenomenon influences purchase intention. Design/Methodology/Approach: The researchers conducted an online survey for data collection from 705 social media users and used structural equation modeling and moderation analysis for data analysis. Findings: The present research proposed and tested a model of unboxing using parasocial interaction (PSI). It found that PSI does influence purchase intent in unboxing and found support for six out of seven antecedents of PSI hypothesized in the model. Practical Implications: The findings of the study can help marketing organizations to understand the importance of YouTube influencer-induced PSI to design effective advertising campaigns through influencer marketing in order to drive purchase intent. Originality/Value: The present study aims to understand the unboxing phenomenon by analyzing the proposed model. This study contributes to the limited literature on the nascent YouTube unboxing in an emerging economy context and extends previous research in this field by incorporating new variables. Also, it studies the effect of gender as a moderator in an unboxing context for the first time.
目的:"开箱 "是一种相对较新的社交媒体现象,YouTube 上的开箱者通过业余视频逐步为追随者打开包装并对新产品进行评论。由于这种现象有可能影响购买意向,因此引起了营销行业和学术界的关注。本研究关注开箱现象的相关文献,重点研究其来源特征、目的性动机和非目的性动机;假设一个研究模型并进行实证检验,以探究开箱现象如何影响购买意向。设计/方法/途径:研究人员对 705 名社交媒体用户进行了在线调查,并使用结构方程模型和调节分析法进行数据分析。研究结果本研究提出并测试了使用寄生社交互动(PSI)的开箱模型。研究发现,PSI 确实会影响开箱时的购买意向,并发现模型中假设的 PSI 七个前因中的六个都得到了支持。实际意义:研究结果有助于营销机构了解 YouTube 影响者引发的 PSI 的重要性,从而通过影响者营销设计有效的广告活动,推动购买意向。原创性/价值:本研究旨在通过分析提出的模型来理解开箱现象。本研究为新兴经济体背景下新兴的 YouTube 开箱现象的有限文献做出了贡献,并通过纳入新变量扩展了该领域以往的研究。此外,本研究还首次研究了在开箱背景下性别作为调节因素的影响。
{"title":"YouTube “Unboxing:” An Influencer of Purchase Intent—A Quantitative Study","authors":"Arijit Bhattacharya, Priyanka Mathur Dhingra","doi":"10.1177/09711023231205509","DOIUrl":"https://doi.org/10.1177/09711023231205509","url":null,"abstract":"Purpose: Unboxing is a relatively new social media occurrence, where a YouTube unboxer’s amateur video gradually unwraps and reviews a new product for the followers. The phenomenon has caught the attention of both the marketing industry and academia due to its potential to influence purchase intent. The present research focuses on the relevant unboxing literature with a special focus on source characteristics, purposive motives, and nonpurposive motives; hypothesizes a research model and empirically tests it to probe how the unboxing phenomenon influences purchase intention. Design/Methodology/Approach: The researchers conducted an online survey for data collection from 705 social media users and used structural equation modeling and moderation analysis for data analysis. Findings: The present research proposed and tested a model of unboxing using parasocial interaction (PSI). It found that PSI does influence purchase intent in unboxing and found support for six out of seven antecedents of PSI hypothesized in the model. Practical Implications: The findings of the study can help marketing organizations to understand the importance of YouTube influencer-induced PSI to design effective advertising campaigns through influencer marketing in order to drive purchase intent. Originality/Value: The present study aims to understand the unboxing phenomenon by analyzing the proposed model. This study contributes to the limited literature on the nascent YouTube unboxing in an emerging economy context and extends previous research in this field by incorporating new variables. Also, it studies the effect of gender as a moderator in an unboxing context for the first time.","PeriodicalId":43057,"journal":{"name":"NMIMS Management Review","volume":"28 1","pages":"203 - 213"},"PeriodicalIF":0.2,"publicationDate":"2023-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139345560","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Management of Machiavellianism, Organizational Cynicism and Workplace Incivility by Servant Leaders: A Moderated Mediation Analysis of How They Maintain Trust and Performance 服务型领导对马基雅维利主义、组织犬儒主义和工作场所不文明行为的管理:服务型领导如何维护信任与绩效的中介分析
IF 0.2 Pub Date : 2023-09-01 DOI: 10.1177/09711023231205458
A. Mishra, Mamata Mahapatra, C. S. Sharma
Purpose: Past studies show that Machiavellianism, Organizational Cynicism, and Workplace Incivility can lead to adverse behavioral outcomes. For a munificent work climate and performance, managing these behaviors is essential. Which may hypothetically be difficult for leaders with positive behavioral orientation. Servant Leaders possess positive qualities like forgiveness, compassion, morality, and emotional healing. The study attempts to examine whether they are overwhelmed by or are able to manage the impact of behaviors like Machiavellianism, Organizational Cynicism and Workplace Incivility which are known to hamper trust and performance. Method: The study employs moderated mediation analysis using structural equation modeling (SEM) to model the moderating role of servant leadership over the relationship between Machiavellianism, Organizational Cynicism, and Organizational Incivility (independent variables) and performance (dependent variable) as mediated by trust climate. Findings: Results show that Servant Leadership plays a moderating role such that it significantly diminishes the negative effect of Machiavellianism, Organizational Cynicism and Organizational Incivility on Trust climate and (through that) on performance. Trust climate fully mediates the negative relationship between independent variables and dependent variables. Practical Implications: Present study suggests that the positive qualities of servant leaders are not overwhelmed by Machiavellianism, Organizational Cynicism, and Workplace Incivility. Instead, they are successfully able to maintain environment of trust leading to positive performance. Originality/Value: Since the impact of Servant Leadership style in presence of negative behaviors has not been examined yet; present study fills this gap and shows that qualities of servant leaders reduce the impact of negative behaviors like Machiavellianism, Organizational Cynicism and Workplace Incivility.
目的:以往的研究表明,马基雅维里主义、组织犬儒主义和工作场所不文明行为会导致不良的行为结果。为了营造良好的工作氛围,提高工作绩效,管理这些行为至关重要。对于具有积极行为取向的领导者来说,这可能是个难题。仆人式领导者拥有宽恕、同情、道德和情感治愈等积极品质。本研究试图探讨他们是否会被马基雅维里主义、组织犬儒主义和工作场所不礼貌等行为所淹没,还是能够管理这些行为对信任和绩效的影响。研究方法本研究采用结构方程模型(SEM)进行调节中介分析,以模拟仆人式领导对马基雅维里主义、组织犬儒主义和组织不文明(自变量)与绩效(因变量)之间的关系所起的调节作用,并以信任氛围作为中介。研究结果结果表明,仆人式领导起到了调节作用,它显著降低了马基雅维里主义、组织犬儒主义和组织不文明对信任氛围以及(通过信任氛围)对绩效的负面影响。信任氛围完全调节了自变量和因变量之间的负相关关系。实际意义:本研究表明,马基雅维利主义、组织犬儒主义和工作场所不文明行为并没有淹没仆人式领导的积极品质。相反,他们能够成功地维持信任环境,从而取得积极的绩效。原创性/价值:由于尚未研究过仆人式领导风格对负面行为的影响,本研究填补了这一空白,并表明仆人式领导的特质可减少马基雅维利主义、组织犬儒主义和工作场所不礼貌等负面行为的影响。
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引用次数: 0
Role of Entrepreneurship Education Program Triggers and Perceived Social Support in Student’s Entrepreneurship Intention Formation 创业教育计划触发因素和感知到的社会支持在学生创业意向形成中的作用
IF 0.2 Pub Date : 2023-06-01 DOI: 10.1177/09711023231197711
Remi Mitra, Mahendra Sharma, Rajen Purohit
Purpose: The research paper aims to understand the influence of specific triggers derived from entrepreneurship education programs (EEPs) on students’ intentions. Additionally, it extends the theory of planned behavior by including an additional construct of perceived social support (PSS) as a determinant of students’ entrepreneurship intention (EI). Methodology: A sample of 395 university students from the Indian state of Gujarat, who had previously attended EEPs, was selected. A convenient sampling method was employed to validate the scale, which was further refined using confirmatory factor analysis in the first stage and through the measurement model in Partial Least Squares Structural Equation Modeling (PLS-SEM) in the second step. Findings: The triggers derived from assessed EEPs had a significant impact on EI and its antecedents. While PSS did not have any significant impact on attitude, it did have considerable influence on perceived behavior control and subjective norms. Practical Implications: Universities should extensively address the trigger component in EEPs. It is the trigger derived from these programs that raises attitudes and intentions toward entrepreneurship. This article also confirms that PSS is essential for the development of EI, owing to which, policy support from government and universities does enhance the students’ enthusiasm to pursue sustainable entrepreneurship. Originality/Value: This research makes unique contribution to entrepreneurship literature by considering the role of ‘triggers’ that are acquired from EEPs because they raise the attitudes and intentions among students.
目的: 本文旨在了解创业教育计划(EEP)中的特定触发因素对学生创业意向的影响。此外,本文还扩展了计划行为理论,将感知社会支持(PSS)作为学生创业意向(EI)的决定因素。研究方法:从印度古吉拉特邦选取了 395 名曾参加过创业教育计划的大学生作为样本。采用方便抽样法验证量表,并在第一阶段使用确认性因子分析进一步完善量表,在第二阶段使用部分最小二乘法结构方程模型(PLS-SEM)建立测量模型。研究结果:从所评估的环境教育计划中得出的触发因素对环境智能及其前因有显著影响。虽然 PSS 对态度没有显著影响,但对感知行为控制和主观规范有相当大的影响。实际意义:各大学应广泛关注教育实践活动中的触发因素。正是这些项目所产生的触发因素提高了人们对创业的态度和意向。本文还证实,PSS 对培养 EI 至关重要,因此,政府和大学的政策支持确实能提高学生追求可持续创业的热情。原创性/价值:本研究通过考虑从创业教育计划中获得的 "触发器 "的作用,为创业文献做出了独特的贡献,因为这些 "触发器 "能够提升学生的态度和意向。
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引用次数: 0
Equity Crowdfunding: A Bibliometric Analysis of the State of Research 股权众筹:研究现状的文献计量分析
IF 0.2 Pub Date : 2023-06-01 DOI: 10.1177/09711023231197821
C. Tiwari, C. Vadgama, Abhinav Pal, Kanishka Gupta
Purpose: Equity crowdfunding is a growing practice in the expansion of entrepreneurial finance. Young entrepreneurs and investors find it very effective due to the high penetration of the internet and social media in this globalized world. This innovative source of entrepreneurial finance has certainly fostered small businesses and entrepreneurship. The primary objective of this research is to examine in an exhaustive and systematic way the studies of crowdfunding in actions. Methodology: This study has employed a Systematic Review of Literature and Bibliometric Analysis has been conducted. This study seeks to comprehend the current development, benefits, and challenges within the domain of equity crowdfunding. Findings: In addition to the potential benefits, the study also highlights the opportunities and challenges of fundraising through equity crowdfunding platforms for fundraisers and investors around the world. Crowdfunding and entrepreneurship, equity crowdfunding is often used for sustainability, development, finance, and investment and is mainly studied with reference to the UK region. Originality: The research study makes a contribution to the existing literature by highlighting the current developments and the contributions made by scholars around the world with the assistance of content and bibliometric analysis.
目的:股权众筹是扩大创业融资的一种不断发展的做法。由于互联网和社交媒体在这个全球化世界的高度渗透,年轻的创业者和投资者发现它非常有效。这种创新的创业融资来源无疑促进了小企业和创业精神的发展。本研究的主要目的是以详尽、系统的方式研究众筹行动。研究方法:本研究采用了系统的文献综述,并进行了文献计量分析。本研究旨在了解股权众筹领域的当前发展、益处和挑战。研究结果:除了潜在的益处外,本研究还强调了通过股权众筹平台为世界各地的筹资者和投资者筹资所带来的机遇和挑战。众筹与创业,股权众筹通常用于可持续发展、发展、金融和投资,主要以英国地区为研究对象。原创性:本研究通过内容和文献计量分析,重点介绍了当前的发展情况以及世界各地学者所做的贡献,为现有文献做出了贡献。
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引用次数: 0
Moderating Effect of Demographic Factors on the Relationship Between Work Motivation and Employee Retention of Gen Z 人口统计因素对 Z 世代工作动机与留住员工之间关系的调节效应
IF 0.2 Pub Date : 2023-06-01 DOI: 10.1177/09711023231197819
Rajorshi Ganguli, Suresh Chandra Padhy
Purpose: This study aimed to investigate the variations in work motivation and Gen Z employee retention concerning the demographic characteristics of the employees and to assess the moderating impact of demographic variables on the relationship between work motivation and Gen Z employee retention. Design/Methodology/Approach: The empirical research was conducted by employing a quantitative research design from Indian Gen Z employees working at various organizations. A cross-sectional time frame was followed, wherein data was collected from 755 participants for their perception of work motivation and employee retention using a questionnaire. Descriptive and inferential statistical methods were used to examine the relationships between the study variables and to validate the developed model for the study using Smart PLS v3 software. Findings: Overall, the study found that workplace motivation has a significant effect on Gen Z employees’ retention. Moreover, the association between job motivation and Gen Z employee retention was moderated by gender, income, and industry type. However, the association between work motivation and Gen Z employee retention was unaffected by the level of education. Research Implications: The findings of the study specifically provide insights for HR practitioners. It can be implied that motivating employees and retaining them are among the essential elements of every organization. The organizations must create equal opportunities for males and females.
目的:本研究旨在调查工作动机和 Z 世代员工保留率在员工人口统计学特征方面的差异,并评估人口统计学变量对工作动机和 Z 世代员工保留率之间关系的调节作用。设计/方法/途径:实证研究采用定量研究设计,对象是在不同组织工作的印度 Z 世代员工。研究采用横截面时间框架,通过问卷调查的方式收集了 755 名参与者对工作激励和员工保留的看法。研究使用了描述性和推论性统计方法来检验研究变量之间的关系,并使用 Smart PLS v3 软件验证了为研究开发的模型。研究结果总体而言,研究发现工作激励对 Z 世代员工的留任有显著影响。此外,工作动机与 Z 世代员工保留率之间的关联受到性别、收入和行业类型的调节。然而,工作动机与 Z 世代员工留任率之间的关系不受教育水平的影响。研究意义:研究结果为人力资源从业者提供了具体启示。这意味着,激励员工和留住员工是每个组织的基本要素之一。组织必须为男性和女性创造平等的机会。
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引用次数: 0
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