Pub Date : 2021-04-26DOI: 10.1080/16522354.2021.1918434
F. Caro-González, I. Sánchez‐Torné, M. Pérez-Suárez
ABSTRACT The objective of this research is to identify whether any differences exist between journalistic start-ups including and not including women within their founders and editorial team. Four hundred and fifty-six digital news media registered in the directory SembraMedia were analysed. SembraMedia is a non-profit organisation dedicated to increasing the diversity and quality of Spanish language content in Hispanic-America by helping digital media entrepreneurs become more sustainable and successful. The results of this study reveal that digital media which include women cover socially sensitive issues and give visibility to the most marginalised groups; they go to more diversified sources of income and more participatory governance systems; and they offer more deliberate and reflective information, less dependent on immediacy and topicality.
{"title":"Female entrepreneurs in digital journalism","authors":"F. Caro-González, I. Sánchez‐Torné, M. Pérez-Suárez","doi":"10.1080/16522354.2021.1918434","DOIUrl":"https://doi.org/10.1080/16522354.2021.1918434","url":null,"abstract":"ABSTRACT The objective of this research is to identify whether any differences exist between journalistic start-ups including and not including women within their founders and editorial team. Four hundred and fifty-six digital news media registered in the directory SembraMedia were analysed. SembraMedia is a non-profit organisation dedicated to increasing the diversity and quality of Spanish language content in Hispanic-America by helping digital media entrepreneurs become more sustainable and successful. The results of this study reveal that digital media which include women cover socially sensitive issues and give visibility to the most marginalised groups; they go to more diversified sources of income and more participatory governance systems; and they offer more deliberate and reflective information, less dependent on immediacy and topicality.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"19 1","pages":"71 - 89"},"PeriodicalIF":1.3,"publicationDate":"2021-04-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2021.1918434","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48885880","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-04-01DOI: 10.1080/16522354.2021.1899741
Monia Kouki-Block, Christian M. Wellbrock
ABSTRACT Advertising revenues are a major source of income for media companies such as publishing houses. In the age of digitalisation, generating revenue in the online advertising market is an essential ingredient for future economic viability and competitiveness. However, programmatic advertising as a new marketing technique, as well as the proliferated number of websites and increased competition, has challenged publishing houses to generate revenue within the online advertising market. Therefore, media branding has emerged as an important issue. Since brands in such a B2B market share the same purpose as they do in consumer markets, they too offer the potential for media companies to gain a substantial competitive advantage. This article investigates the importance of media brands in relation to other purchase criteria within online media planning. The results of an Adaptive Choice-Based Conjoint analysis (ACBC) with online media planners suggest that the role of media brands within online media planning is limited and secondary to price and its influence varies over different career levels. Furthermore, a price premium can be obtained for a media brand with a higher perceived utility. This article concludes with implications for media companies.
{"title":"Influenced by Media Brands? A Conjoint Experiment on the Effect of Media Brands on Online Media Planners’ Decision-Making","authors":"Monia Kouki-Block, Christian M. Wellbrock","doi":"10.1080/16522354.2021.1899741","DOIUrl":"https://doi.org/10.1080/16522354.2021.1899741","url":null,"abstract":"ABSTRACT Advertising revenues are a major source of income for media companies such as publishing houses. In the age of digitalisation, generating revenue in the online advertising market is an essential ingredient for future economic viability and competitiveness. However, programmatic advertising as a new marketing technique, as well as the proliferated number of websites and increased competition, has challenged publishing houses to generate revenue within the online advertising market. Therefore, media branding has emerged as an important issue. Since brands in such a B2B market share the same purpose as they do in consumer markets, they too offer the potential for media companies to gain a substantial competitive advantage. This article investigates the importance of media brands in relation to other purchase criteria within online media planning. The results of an Adaptive Choice-Based Conjoint analysis (ACBC) with online media planners suggest that the role of media brands within online media planning is limited and secondary to price and its influence varies over different career levels. Furthermore, a price premium can be obtained for a media brand with a higher perceived utility. This article concludes with implications for media companies.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"19 1","pages":"29 - 52"},"PeriodicalIF":1.3,"publicationDate":"2021-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2021.1899741","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44131003","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-03-15DOI: 10.1080/16522354.2021.1899742
Lindsey A. Sherrill, Jiehua Zhang, D. Deavours, Nathan A. Towery, Yuanwei Lyu, W. Singleton, Keqing Kuang, Wilson Lowrey
ABSTRACT Professional associations’ roles in shaping the journalism field have been understudied in news industry research. Adopting a social population ecology perspective, this study provides an across-time analysis of the emergence, rise and variation of the population of US journalism professional associations. In addition to the population demography, content analysis of current association websites was conducted to reveal associations’ patterns of development and adoption of roles. Findings suggest associations are turning inward, embracing roles that are internally oriented towards members, their financial struggles, and their identities, while there is less emphasis on externally oriented roles that serve field-wide needs.
{"title":"Journalism’s backstage players: the development of journalism professional associations and their roles in a troubled field","authors":"Lindsey A. Sherrill, Jiehua Zhang, D. Deavours, Nathan A. Towery, Yuanwei Lyu, W. Singleton, Keqing Kuang, Wilson Lowrey","doi":"10.1080/16522354.2021.1899742","DOIUrl":"https://doi.org/10.1080/16522354.2021.1899742","url":null,"abstract":"ABSTRACT Professional associations’ roles in shaping the journalism field have been understudied in news industry research. Adopting a social population ecology perspective, this study provides an across-time analysis of the emergence, rise and variation of the population of US journalism professional associations. In addition to the population demography, content analysis of current association websites was conducted to reveal associations’ patterns of development and adoption of roles. Findings suggest associations are turning inward, embracing roles that are internally oriented towards members, their financial struggles, and their identities, while there is less emphasis on externally oriented roles that serve field-wide needs.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"19 1","pages":"53 - 71"},"PeriodicalIF":1.3,"publicationDate":"2021-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2021.1899742","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48664041","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-02-23DOI: 10.1080/16522354.2021.1887438
Dam Hee Kim
ABSTRACT Although the film industry is high risk, sequels and films adapted from novels or comic books can be financially successful because they can capitalise on the established brands of their parent work. Focusing on sequels and adaptations as extended lines and brands, this paper analysed 2,490 films released between 2010 and 2013 in the U.S. to examine what types of films were successful in terms of opening weekend gross and non-opening gross. During opening weekends, while sequels generated higher grosses than non-sequels, sequels adapted from existing work generated even higher grosses. Brand strategies involving stars and title novelty further helped adaptation sequels generate higher grosses mostly during opening weekends. Sequels and adaptations may work together to garner line and brand extension benefits upfront.
{"title":"What types of films are successful at the box office? Predicting opening weekend and non-opening gross earnings of films","authors":"Dam Hee Kim","doi":"10.1080/16522354.2021.1887438","DOIUrl":"https://doi.org/10.1080/16522354.2021.1887438","url":null,"abstract":"ABSTRACT Although the film industry is high risk, sequels and films adapted from novels or comic books can be financially successful because they can capitalise on the established brands of their parent work. Focusing on sequels and adaptations as extended lines and brands, this paper analysed 2,490 films released between 2010 and 2013 in the U.S. to examine what types of films were successful in terms of opening weekend gross and non-opening gross. During opening weekends, while sequels generated higher grosses than non-sequels, sequels adapted from existing work generated even higher grosses. Brand strategies involving stars and title novelty further helped adaptation sequels generate higher grosses mostly during opening weekends. Sequels and adaptations may work together to garner line and brand extension benefits upfront.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"18 1","pages":"214 - 234"},"PeriodicalIF":1.3,"publicationDate":"2021-02-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2021.1887438","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43552500","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-02-15DOI: 10.1080/16522354.2021.1887439
Kyriakos Riskos, L. Hatzithomas, P. Dekoulou, George Tsourvakas
ABSTRACT Given that the current media condition provides numerous channels that create interaction between news media brands and consumers, the concept of consumer brand engagement (CBE), referred as being the interactive relationships between consumers and brands is more crucial than ever in the media sector. The purpose of this study is to examine the direct and indirect effects of three motives, utility, entertainment, and pass time, on consumer brand engagement for online news media brands. A causal model that illustrates both the direct and indirect effects of the three motives on CBE reveals the critical role of entertainment as a mediator. Utility and entertainment positively impact CBE, whereas pass time is negatively associated with CBE for online news media brands. Entertainment positively mediates the relationship between utility and CBE as well as influencing the negative relationship between pass time and CBE.
{"title":"The influence of entertainment, utility and pass time on consumer brand engagement for news media brands: a mediation model","authors":"Kyriakos Riskos, L. Hatzithomas, P. Dekoulou, George Tsourvakas","doi":"10.1080/16522354.2021.1887439","DOIUrl":"https://doi.org/10.1080/16522354.2021.1887439","url":null,"abstract":"ABSTRACT Given that the current media condition provides numerous channels that create interaction between news media brands and consumers, the concept of consumer brand engagement (CBE), referred as being the interactive relationships between consumers and brands is more crucial than ever in the media sector. The purpose of this study is to examine the direct and indirect effects of three motives, utility, entertainment, and pass time, on consumer brand engagement for online news media brands. A causal model that illustrates both the direct and indirect effects of the three motives on CBE reveals the critical role of entertainment as a mediator. Utility and entertainment positively impact CBE, whereas pass time is negatively associated with CBE for online news media brands. Entertainment positively mediates the relationship between utility and CBE as well as influencing the negative relationship between pass time and CBE.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"19 1","pages":"1 - 28"},"PeriodicalIF":1.3,"publicationDate":"2021-02-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2021.1887439","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44687507","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-01-02DOI: 10.1080/16522354.2021.1893518
Päivi Maijanen, N. Nicoli, Stavros Georgiades
{"title":"In search of new openings and actionable knowledge: coping with emerging phenomena in the media business","authors":"Päivi Maijanen, N. Nicoli, Stavros Georgiades","doi":"10.1080/16522354.2021.1893518","DOIUrl":"https://doi.org/10.1080/16522354.2021.1893518","url":null,"abstract":"","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"18 1","pages":"1 - 5"},"PeriodicalIF":1.3,"publicationDate":"2021-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2021.1893518","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42500610","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-12-20DOI: 10.1080/16522354.2020.1854602
Hardy Gundlach, U. Hofmann
ABSTRACT The study compares several information services offered by Internet intermediaries. The hypotheses deal with the influence of a gatekeeper’s relevance assessment service on a consumer’s decision-making. The empirical findings provide a taxonomy of decisive attribute levels and their part-worth utilities which affect consumers’ decisions. From this, media management recommendations can be derived. Some findings may be worrying for media management. For example, search engines will increase the competitive pressure on journalistic media the better they provide personalised search results. However, the results also indicate that users’ search behaviours open up a large field for media companies’ brand-driven distribution strategies. This is possible because almost half of search engines’ search queries are by brand name or media label. The weakness of media companies is revealed above all in the field of advertising. Nonetheless, media companies are still highly competitive due to their journalistic potential. In view of the research results, media industries should modify their business models in such a way that they integrate more of the superior characteristics, compared with the algorithms of well-known Internet intermediaries, into their editorial journalistic work.
{"title":"Information search, behavioural economics, and relevance decisions in the online media industry: how strongly do the algorithms of intermediaries influence the relevance evaluation of information?","authors":"Hardy Gundlach, U. Hofmann","doi":"10.1080/16522354.2020.1854602","DOIUrl":"https://doi.org/10.1080/16522354.2020.1854602","url":null,"abstract":"ABSTRACT The study compares several information services offered by Internet intermediaries. The hypotheses deal with the influence of a gatekeeper’s relevance assessment service on a consumer’s decision-making. The empirical findings provide a taxonomy of decisive attribute levels and their part-worth utilities which affect consumers’ decisions. From this, media management recommendations can be derived. Some findings may be worrying for media management. For example, search engines will increase the competitive pressure on journalistic media the better they provide personalised search results. However, the results also indicate that users’ search behaviours open up a large field for media companies’ brand-driven distribution strategies. This is possible because almost half of search engines’ search queries are by brand name or media label. The weakness of media companies is revealed above all in the field of advertising. Nonetheless, media companies are still highly competitive due to their journalistic potential. In view of the research results, media industries should modify their business models in such a way that they integrate more of the superior characteristics, compared with the algorithms of well-known Internet intermediaries, into their editorial journalistic work.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"18 1","pages":"179 - 198"},"PeriodicalIF":1.3,"publicationDate":"2020-12-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2020.1854602","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43984644","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-12-17DOI: 10.1080/16522354.2020.1858677
Nando Malmelin, Sari Virta
ABSTRACT This article addresses the critical role of creativity as a core resource in media work. Drawing on an empirical analysis, the study produces a new understanding about the significance of creativity in media organisations and their management. It identifies three critical aspects of creativity, i.e. co-operation willingness, experimental atmosphere and supportive practices, and discusses three corresponding managerial focus areas. Thus, this article offers both theoretical contributions in relation to critical creativity in media work and practical implications for managing creativity as a strategic resource in media organisations.
{"title":"Critical creativity: managing creativity as a strategic resource in media organisations","authors":"Nando Malmelin, Sari Virta","doi":"10.1080/16522354.2020.1858677","DOIUrl":"https://doi.org/10.1080/16522354.2020.1858677","url":null,"abstract":"ABSTRACT This article addresses the critical role of creativity as a core resource in media work. Drawing on an empirical analysis, the study produces a new understanding about the significance of creativity in media organisations and their management. It identifies three critical aspects of creativity, i.e. co-operation willingness, experimental atmosphere and supportive practices, and discusses three corresponding managerial focus areas. Thus, this article offers both theoretical contributions in relation to critical creativity in media work and practical implications for managing creativity as a strategic resource in media organisations.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"18 1","pages":"199 - 213"},"PeriodicalIF":1.3,"publicationDate":"2020-12-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2020.1858677","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46712478","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-12-06DOI: 10.1080/16522354.2020.1853436
R. Allam, Sylvia M. Chan-Olmsted
ABSTRACT This study examines the development of video streaming industry in Egypt, a country characterised by a large segment of young consumers and active online media users in the Arab region. Interestingly, while the international and regional video streaming services have been able to achieve good audience shares, the Egyptian platform, Watch iT, is struggling to survive in the market. Based on in-depth interviews with 17 media executives, this study investigates how the market environment affects the development of different video streaming platforms in Egypt and what business model factors influence the performance of this market. The results highlighted the importance of economic and cultural factors in setting the parameters of competition and the need for flexibility in pricing and partnerships.
{"title":"The development of video streaming industry in Egypt: examining its market environment and business model","authors":"R. Allam, Sylvia M. Chan-Olmsted","doi":"10.1080/16522354.2020.1853436","DOIUrl":"https://doi.org/10.1080/16522354.2020.1853436","url":null,"abstract":"ABSTRACT This study examines the development of video streaming industry in Egypt, a country characterised by a large segment of young consumers and active online media users in the Arab region. Interestingly, while the international and regional video streaming services have been able to achieve good audience shares, the Egyptian platform, Watch iT, is struggling to survive in the market. Based on in-depth interviews with 17 media executives, this study investigates how the market environment affects the development of different video streaming platforms in Egypt and what business model factors influence the performance of this market. The results highlighted the importance of economic and cultural factors in setting the parameters of competition and the need for flexibility in pricing and partnerships.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"18 1","pages":"285 - 303"},"PeriodicalIF":1.3,"publicationDate":"2020-12-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2020.1853436","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41545562","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-11-30DOI: 10.1080/16522354.2020.1853467
Xiaoqing Li, Xiaojing Gong, Runrun Mou
ABSTRACT An interpretivist methodology was adopted in the research using interview and observation techniques to build a broader qualitative picture of media convergence and innovation of lifestyle media organisations in PRC. By tracking the convergence of three media from 2014 to 2017 in China, this study has found that in the transitional period, the macro-political system unavoidably plays a restrictive role while the motivation of media organisation leadership to innovate is the key factor to success. Furthermore, original content production based on accurate positioning of the target as a niche player is positively linked to performance and profitability. The research team argues that it is not the mainstream news media, but instead the small and agile niche-player media that may pioneer the process of media convergence and innovation.
{"title":"Pioneering the media convergence: lifestyle media production in the digital age in China","authors":"Xiaoqing Li, Xiaojing Gong, Runrun Mou","doi":"10.1080/16522354.2020.1853467","DOIUrl":"https://doi.org/10.1080/16522354.2020.1853467","url":null,"abstract":"ABSTRACT An interpretivist methodology was adopted in the research using interview and observation techniques to build a broader qualitative picture of media convergence and innovation of lifestyle media organisations in PRC. By tracking the convergence of three media from 2014 to 2017 in China, this study has found that in the transitional period, the macro-political system unavoidably plays a restrictive role while the motivation of media organisation leadership to innovate is the key factor to success. Furthermore, original content production based on accurate positioning of the target as a niche player is positively linked to performance and profitability. The research team argues that it is not the mainstream news media, but instead the small and agile niche-player media that may pioneer the process of media convergence and innovation.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"18 1","pages":"304 - 320"},"PeriodicalIF":1.3,"publicationDate":"2020-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2020.1853467","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45976782","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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