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Developing an undergraduate business analytics program for a public state-funded business school 为一所公立州立商学院开发本科商业分析课程
Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-09-28 DOI: 10.1080/08832323.2023.2248348
Amir Gharehgozli, Akash Gupta, Seung-Kuk Paik
AbstractBusiness Analytics has gained the attention of academia and industry due to three main trends namely, availability of data, methodological developments, and explosion in computing power and storage capacity. Many higher education institutes show interest in developing an undergraduate business analytics program. This paper develops a framework including all the detailed steps needed to create and implement such a program for a business college in a state-funded public university. It first focuses on program justification and program development process. Then, it tackles program structure, learning outcomes, and resources. Finally, the lessons learnt are shared.Keywords: Business administrationbusiness analyticsprogram developmentpublic universityundergraduate program
摘要商业分析由于数据的可用性、方法的发展以及计算能力和存储容量的爆炸式增长这三个主要趋势而受到学术界和工业界的关注。许多高等教育机构对开发本科商业分析课程表现出兴趣。本文开发了一个框架,包括所有的详细步骤,需要创建和实施这样一个计划,在一个国家资助的公立大学商学院。它首先关注程序论证和程序开发过程。然后,它处理项目结构、学习成果和资源。最后,分享经验教训。关键词:工商管理;商业分析;项目开发
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引用次数: 0
Investigating AI languages’ ability to solve undergraduate finance problems 研究人工智能语言解决大学生财务问题的能力
Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-09-28 DOI: 10.1080/08832323.2023.2253963
Changyu Yang, Adam Stivers
AbstractThe rapid advancement of artificial intelligence (AI) has given rise to sophisticated language models that excel in understanding and generating human-like text. With the capacity to process vast amounts of information, these models effectively tackle problems across diverse domains. In this paper, we present a comparative analysis of prominent AI language models—ChatGPT and Google Bard—focusing on their ability to solve undergraduate finance problems. We find that GPT-4 significantly outperforms Bard-1.0, excelling in easy problems but struggling with complex ones. The results suggest that it is crucial to handle AI with care in order to uphold academic integrity.Keywords: Artificial intelligenceChatGPTfinancial educationhigher educationundergraduate finance AcknowledgmentsThe authors would like to thank Shishir Paudel, Shiang Liu, and Taggert Brooks for their help.Disclosure statementThe authors report there are no competing interests to declare.Additional informationFundingThis work was supported by grants from the University of Wisconsin-La Crosse College of Business Administration and Menard Family Midwest Initiative for Economic Engagement and Research.
摘要人工智能(AI)的快速发展已经产生了复杂的语言模型,这些模型擅长于理解和生成类似人类的文本。这些模型具有处理大量信息的能力,可以有效地解决不同领域的问题。在本文中,我们对著名的人工智能语言模型——chatgpt和b谷歌bard进行了比较分析,重点关注它们解决大学生金融问题的能力。我们发现GPT-4明显优于Bard-1.0,在简单问题上表现出色,但在复杂问题上表现不佳。结果表明,为了维护学术诚信,谨慎对待人工智能至关重要。关键词:人工智能;人工智能;金融教育;高等教育;作者报告无利益竞争需要申报。本研究得到了威斯康星大学拉克罗斯工商管理学院和梅纳德家庭中西部经济参与与研究倡议的资助。
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引用次数: 0
Overcoming oral communication apprehension: A call for a renewed focus on confidence building in business education 克服口头沟通障碍:呼吁在商业教育中重新关注建立信心
Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-09-28 DOI: 10.1080/08832323.2023.2255724
Ephraim A. Okoro, Peter Cardon
AbstractThis study explored communication apprehension at the beginning and end of a business communication course. Nearly 200 students completed pre-class and post-class assessments of their communication apprehension in speech situations, class discussions, and group discussions. This study showed that a single business communication course significantly reduces oral communication apprehension. Yet, many students still hold communication apprehension at the end of the class. Thus, an approach that is strategic and program long could better address communication apprehension. The confidence gap between women and men is the most striking aspect of this study, with women possessing much more communication apprehension. Business educators should consider interventions to reduce or eliminate this gap.Keywords: Communication apprehensionoral communicationbusiness communicationcommunications
摘要本研究探讨商务沟通课程开始与结束时的沟通理解。近200名学生完成了课前和课后对他们在演讲情境、课堂讨论和小组讨论中的沟通理解的评估。本研究显示,单一商务交际课程可显著降低口语交际理解。然而,许多学生在课程结束时仍然存在沟通恐惧。因此,一个具有战略性和计划性的方法可以更好地解决沟通障碍。女性和男性之间的信心差距是这项研究中最显著的方面,女性拥有更多的沟通能力。商业教育工作者应该考虑采取干预措施来减少或消除这种差距。关键词:沟通理解;口头沟通;商务沟通
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引用次数: 0
Encouraging student engagement, interaction, and learning via online discussion boards: Reflections on using Yellowdig in the COVID-19 era 鼓励学生通过在线讨论板参与、互动和学习:关于在COVID-19时代使用Yellowdig的思考
Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-09-28 DOI: 10.1080/08832323.2023.2263614
Eva A. Alfoldi
AbstractIn the COVID-19 era, Yellowdig (an online discussion board with social media-like features) has increasingly risen to prominence in higher education. Reflecting on a multi-year experiment involving 14 international business and marketing courses, I argue that Yellowdig remains a valuable tool for learning even after returning to face-to-face classes. Nonetheless, my experience also highlights its limitations. While Yellowdig is not a panacea for social learning, it can provide a versatile platform for student interaction and engagement, provided that instructors maintain a clear purpose and realistic expectations. I present key considerations to help instructors optimize their use of Yellowdig.Keywords: Discussion boardslearningsocial interactionstudent engagementYellowdig AcknowledgmentsThe author would like to thank Gary Barnes and Daniel Sullivan for their insights, suggestions, and professional opinions.Disclosure statementNo potential conflict of interest was reported by the author(s).Notes1 More recently, Shea and Bidjerano (Citation2010) proposed the addition of a fourth construct to the model: learner presence, referring to self-efficacy and individual effort. For a more detailed literature review of the community of inquiry model, see Rourke and Kanuka (Citation2009).2 The company recommends a conversation ratio (total number of comments divided by total number of posts) of 8 or more. While the pedagogical value of focusing heavily on encouraging comments/reactions rather than original content is up for debate, Yellowdig’s developers contend that “the intended purpose of the gamification point system in Yellowdig is to alter behavior, not assess it, and to get students interacting with their peers” (Savvides et al., Citation2019).3 Three outliers from Fall 2020 were excluded from the calculation: 542.3 and 154.6% (minimum word counts were accidentally left on Yellowdig’s default settings) and −37.8% (due to teething problems, several students were granted a make-up assignment late in the course, which allowed them to post short comments).
在新冠肺炎疫情时代,Yellowdig(一个具有社交媒体功能的在线讨论平台)在高等教育中日益崭露头角。回顾一项涉及14门国际商业和营销课程的多年实验,我认为,即使在回到面对面的课程后,Yellowdig仍然是一个有价值的学习工具。然而,我的经历也凸显了它的局限性。虽然Yellowdig不是社交学习的灵丹妙药,但它可以为学生互动和参与提供一个多功能平台,前提是教师保持明确的目标和现实的期望。我提出了一些关键的考虑因素,以帮助教师优化他们对Yellowdig的使用。关键词:讨论板;学习;社会互动;学生参与;致谢作者感谢Gary Barnes和Daniel Sullivan的见解、建议和专业意见。披露声明作者未报告潜在的利益冲突。注1最近,Shea和Bidjerano (Citation2010)提出在模型中增加第四个构念:学习者在场,指的是自我效能感和个人努力。关于探究共同体模型的更详细的文献综述,请参见Rourke和Kanuka (Citation2009)该公司建议的对话比率(评论总数除以帖子总数)为8或更多。虽然侧重于鼓励评论/反应而不是原创内容的教学价值存在争议,但Yellowdig的开发者认为,“Yellowdig游戏化积分系统的预期目的是改变行为,而不是评估行为,并让学生与同龄人互动”(Savvides等人,Citation2019)2020年秋季的三个异常值被排除在计算之外:542.3和154.6%(最低字数不小心落在了Yellowdig的默认设置上)和- 37.8%(由于刚开始学习的问题,几名学生在课程后期被安排了补考作业,这使得他们可以发表简短的评论)。
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引用次数: 0
Examining the gender and minority test score gap on the MFT-B: A Blinder-Oaxaca decomposition approach MFT-B测试中性别和少数族裔测试成绩差距的检验:布林德-瓦哈卡分解方法
IF 1.2 Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-09-05 DOI: 10.1080/08832323.2023.2246629
L. Beaudin, David C. Ketcham, P.eter J Nigro, Michael A. Roberto
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引用次数: 0
Keeping up with the Joneses: Faculty salary comparison groups for AACSB-accredited schools 跟上琼斯的脚步:aacsb认证学校的教师薪酬比较组
Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-09-05 DOI: 10.1080/08832323.2023.2252557
Praveen Aggarwal, Joseph Grant
Business schools frequently utilize AACSB’s Salary Survey (Staff Compensation and Demographic Survey, or the SCDS Report) to benchmark salaries being offered by other schools. While providing averages based on a national sample, the SCDS Report obscures differences that might exist in salary averages between masters-granting and doctoral-granting business schools. In this paper, we demonstrate how these differences inflate salary averages for masters-granting schools and present a step-by-step methodology that all participating AACSB-accredited schools that provide survey data can deploy to get salary data that are more peer-appropriate and reflective of market expectations.
商学院经常利用AACSB的薪酬调查(员工薪酬和人口统计调查,或SCDS报告)来衡量其他商学院提供的薪资。虽然SCDS报告提供了基于全国样本的平均薪资,但它模糊了授予硕士学位和授予博士学位的商学院之间可能存在的平均薪资差异。在本文中,我们展示了这些差异是如何使授予硕士学位的学校的平均工资膨胀的,并提出了一个循序渐进的方法,所有参与aacsb认证的学校都可以提供调查数据,以获得更适合同行的工资数据,并反映市场预期。
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引用次数: 0
Spreadsheet skills training: Required and needs improvement 电子表格技能培训:需要并且需要改进
IF 1.2 Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-09-05 DOI: 10.1080/08832323.2023.2253488
Wendy Swenson Roth
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引用次数: 0
Navigating AACSB International Standard 3: Strategies to effectively manage faculty sufficiency and qualifications ratios 导航AACSB国际标准3:有效管理教师充分性和资格比率的策略
IF 1.2 Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-08-01 DOI: 10.1080/08832323.2023.2240475
Brett J. L. Landry, R. Scherer
Abstract The AACSB 2020 business standards update provides a “principle-based” approach to the continuous improvement process for a business school. This approach provides great flexibility for business schools to define faculty sufficiency and maintenance of faculty qualifications in a way that is congruent with their mission and expectations for faculty performance. In the following discussion, we dispel the folklore associated with faculty sufficiency and qualifications (Standard 3). Moreover, we provide a step-by-step process to guide business school administrators in maximizing guideline ratios related to the standard. Finally, examples are provided to illustrate specific strategies for navigating the standard.
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引用次数: 0
Development of complex thinking in a professional training process: An approach to business students of a Mexican University 在专业培训过程中培养复杂思维:墨西哥大学商科学生的一种方法
IF 1.2 Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-07-14 DOI: 10.1080/08832323.2023.2233044
Martina Carlos-Arroyo, José Carlos Vázquez-Parra, Marco Cruz-Sandoval, José-María Romero-Rodríguez
Abstract This article aims to present an analysis of the development of the level of perceived achievement of complex thinking competency in a group of business students at a university in Mexico. The intention was to identify the scaling of the competency and its sub-competencies during the training process and whether the students have the necessary skills to solve the problems and meet the challenges of their future environments. The study conducted exploratory and multivariate descriptive statistical analyses. The results showed that the participants perceived their achievement of the competency and its sub-competencies highly at the end of their training process and that the students scaled up their sub-competencies considerably.
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引用次数: 1
Students’ choice of major: An approach for academic advising 学生的专业选择:一种学术咨询方法
IF 1.2 Q2 EDUCATION & EDUCATIONAL RESEARCH Pub Date : 2023-07-14 DOI: 10.1080/08832323.2023.2232922
Mohamed Zainuba, Ahmad Rahal, O. Kutlubay, Julie Wright
Abstract This study surveyed first-year business students to measure their intended academic major at the beginning and at the end of the semester, and the relative importance of the factors that influenced their choice. Results indicate that students’ independent research, family input, and potential income were the most significant factors of students’ choice of major in the initial survey. A t-test analysis revealed the relative importance of professors’ roles and course contents on students’ choice of major in the follow-up survey. These results have significant implications for the development of effective strategies for students’ recruitment, advising, retention, graduation, and career planning.
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Journal of Education for Business
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