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Adherence to customer loyalty programmes and changes in buyer behaviour 坚持客户忠诚计划和改变买家行为
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2012-06-01 DOI: 10.1080/02642069.2010.545884
Jesús Collado Agudo, Ángel Herrero Crespo, I. Rodríguez del Bosque
This study examines the factors that influence the effectiveness of customer loyalty programmes to cause a change in consumers' behaviour in retailing services. In particular, three explanatory variables are analysed: the quality of service offered to the customer, her/his trust in the company, and her/his attitude towards loyalty programmes. The results obtained indicate that a change in the buyer's behaviour is directly influenced by her/his loyalty to the retailer and by her/his attitude towards loyalty programmes. Furthermore, an indirect effect on changes in buyer behaviour caused by the quality of service and the consumer's attitude towards loyalty programmes is observed.
本研究考察了影响顾客忠诚计划的有效性的因素,以引起零售服务中消费者行为的变化。特别地,三个解释变量被分析:提供给客户的服务质量,她/他对公司的信任,以及她/他对忠诚度计划的态度。所获得的结果表明,买方行为的改变直接受到她/他对零售商的忠诚度和她/他对忠诚度计划的态度的影响。此外,还观察到服务质量和消费者对忠诚度计划的态度对买方行为变化的间接影响。
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引用次数: 2
A generalized theoretical modelling approach for the assessment of economic-capital under asset market liquidity risk constraints 资产市场流动性风险约束下经济资本评估的广义理论建模方法
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2011-10-01 DOI: 10.1080/02642069.2010.503878
Mazin A. M. Al Janabi
This paper proposes a concrete theoretical foundation and a new modelling framework that attempts to tackle the issue of market/liquidity risk and economic-capital estimation at a portfolio level by combining two mutual asset market/liquidity risk models. In essence, this study extends research literature related to the assessment of the asset market/liquidity risk by providing a generalized theoretical modelling underpinning that handle, from the same perspective, market and liquidity risks jointly and integrate both risks into a portfolio setting without a commensurate increase of statistical postulations. As such, we argue that market and liquidity risk components are correlated in most cases and can be integrated into one single market/liquidity framework that consists of two interrelated sub-components. The first component is attributed to the impact of adverse price movements and is modelled based on the concept of liquidity-adjusted value-at-risk framework, while the second component focuses on the risk of variation in transactions costs due to the bid-ask spreads and it attempts to measure the likelihood that it will cost more than expected to liquidate the asset position. As such, the model comprises a new approach to contemplating the impact of time-varying volatility of the bid-ask spread and its upshot on the overall asset market/liquidity risk. The modelling framework can be constructive for financial service industries in emerging-economies and particularly in reinforcing rational economic-capital allocation in light of the aftermaths of the sub-prime financial crisis.
本文提出了一个具体的理论基础和一个新的建模框架,试图通过结合两个相互资产市场/流动性风险模型来解决投资组合层面的市场/流动性风险和经济资本估计问题。从本质上讲,本研究扩展了与资产市场/流动性风险评估相关的研究文献,提供了一个广义的理论模型基础,从同一角度共同处理市场风险和流动性风险,并将这两种风险整合到一个投资组合设置中,而不需要相应增加统计假设。因此,我们认为市场和流动性风险成分在大多数情况下是相关的,可以整合到一个由两个相互关联的子成分组成的单一市场/流动性框架中。第一个组成部分归因于不利价格变动的影响,并基于流动性调整的风险价值框架的概念进行建模,而第二个组成部分侧重于由于买卖价差而导致的交易成本变化的风险,并试图衡量清算资产头寸所需成本高于预期的可能性。因此,该模型包含了一种新的方法来考虑买卖价差随时间变化的波动性及其对整体资产市场/流动性风险的影响。该模型框架对新兴经济体的金融服务业具有建设性意义,特别是在次贷金融危机的影响下加强合理的经济资本配置。
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引用次数: 24
Half a century of mass tourism: evolution and expectations 半个世纪的大众旅游:演变与期望
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2011-08-01 DOI: 10.1080/02642069.2010.485639
Rosa María González Tirados
This paper presents a retrospective analysis of the service sector focusing on the hotel industry with reference to how internationalisation and globalisation are having a major effect on demand, and as a result how changes must be made to what is offered. The so-called mass tourism must evolve; we are about to enter the second decade of the twenty-first century and mass tourism needs to be transformed. A large number of issues need to be borne in mind, such as the influence technological progress is having on the ways of travelling and booking and on sustainable, environmental tourism. Also to be taken into account is the competitiveness of the so-called emerging nations, for which a mature country like ours can provide new tourist packages.
本文介绍了服务部门的回顾性分析,重点是酒店业参考国际化和全球化是如何对需求产生重大影响,因此如何改变必须作出什么是提供。所谓的大众旅游必须发展;我们即将进入21世纪第二个十年,大众旅游需要转型。需要考虑到许多问题,例如技术进步对旅行和预订方式以及对可持续的环境旅游的影响。还需要考虑的是所谓新兴国家的竞争力,像我们这样的成熟国家可以提供新的旅游套餐。
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引用次数: 9
Pricing of card payment services in Scandinavian banking: a comment 斯堪的纳维亚银行支付卡服务的定价:评论
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2011-08-01 DOI: 10.1080/02642069.2010.503884
L. Van Hove
Willesson [(2009). Pricing of card payment services in Scandinavian banking. The Service Industries Journal, 29(3), 387–399] purports to demonstrate that when it comes to pricing of card payment services, Scandinavian banks with foreign operations will typically align themselves with the ‘pricing tradition’ in their foreign market(s). Unfortunately, a problem with Willesson's approach is that for several banks in his sample the foreign pricing tradition happens to coincide with the pricing strategy that the bank uses in its home market. As a result, it is impossible to determine whether these banks have really opted for a strategy of national responsiveness.
Willesson[(2009)。斯堪的纳维亚银行支付卡服务的定价。《服务业杂志》,29(3),387-399]旨在证明,当涉及到卡支付服务的定价时,拥有国外业务的斯堪的纳维亚银行通常会与外国市场的“定价传统”保持一致。不幸的是,Willesson方法的一个问题是,在他的样本中,有几家银行的国外定价传统恰好与它们在本国市场使用的定价策略相吻合。因此,不可能确定这些银行是否真的选择了一种由国家负责的战略。
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引用次数: 1
Creativity and innovation 创意与革新
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2011-02-22 DOI: 10.1201/B10733-18
M. Peris-Ortiz, Manuel Rodenes Adam
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引用次数: 0
The influence of innovation orientation on the internationalisation of SMEs in the service sector 创新导向对服务业中小企业国际化的影响
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2010-05-01 DOI: 10.1080/02642060802342679
Maria Ripolles Meliá, Andreu Blesa Pérez, Salvador Roig Dobón
This article examines the internationalisation of small- and medium-sized service firms from an international entrepreneurship perspective. The results of the empirical research developed in Spain have shown that innovation orientation accelerates the time these companies take to internationalise and allows them to implement more activities and opt for high-control entry modes in foreign markets. The results suggest that two different models of internationalisation can be found within the services sector: firms either adopt a gradual process or attempt to benefit from a rapid transition period of internationalisation.
本文从国际创业的角度考察了中小型服务企业的国际化。在西班牙开展的实证研究结果表明,创新导向加速了这些公司国际化的时间,使他们能够在国外市场实施更多的活动,并选择高控制的进入模式。研究结果表明,在服务业中可以发现两种不同的国际化模式:企业要么采取渐进的过程,要么试图从国际化的快速过渡期中受益。
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引用次数: 106
Contingency factors on the success of services for social integration and job placement schemes 社会融合服务和就业安置计划成功与否的意外因素
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2010-03-01 DOI: 10.1080/02642060802236145
Joan Ramon Sanchis Palacio, D. R. Ribeiro Soriano
The success of a strategy depends, to a large extent, on the contingency factors that condition the functioning of an organisation. This study presents empirical research to contrast the existence of a significant relationship between the implementation of a particular strategy (in this case, related to the management of job placement and social insertion schemes) and a set of given structural parameters or contingency factors, in particular, the organisational structure of the firm such as time with the firm, firm size, technology used and organisational culture. The empirical analysis is applied to the strategies used by local development and employment officers with regard to the management of job placement and social integration schemes.
战略的成功在很大程度上取决于制约组织运作的偶然性因素。本研究提出了实证研究,以对比特定战略的实施(在这种情况下,与工作安置和社会插入计划的管理有关)与一组给定的结构参数或偶然性因素之间存在的重要关系,特别是公司的组织结构,如与公司的时间、公司规模、使用的技术和组织文化。实证分析适用于地方发展和就业官员在管理就业安置和社会融合计划方面使用的战略。
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引用次数: 9
Sectoral Structure, Qualification Characteristics and Patterns of Labour Mobility 劳动力流动的行业结构、资格特征和模式
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2007-06-01 DOI: 10.1080/02642060701346607
C. Iglesias-Fernández, Raquel Llorente-Heras
The paper has two main objectives. First, to investigate whether workers show significant differences in labour opportunities. Second, to test the hypothesis that tertiarisation has important effects explaining it. The hypotheses are: (1) tertiarisation has relevant effects on the structure of labour demand by skills; (2) the labour opportunities of workers can be influenced by the skills developed in their previous jobs and their concordance between sectoral changes. From a methodological point of view, the approach implies a study of labour transition data of workers, sectoral change and its qualification implications. In order to research the previous argument, the authors analyse labour mobility within European countries. Therefore, data used in the paper come from the European Community Household Panel (ECHP). All descriptive analyses have been carried out and the results from dynamic logit panel data model suggest that the relation of workers to tertiarisation and its implications – approximated by their previous labour situation (sector and skill) – are significant, explaining differences observed in labour transitions and its characteristics.
本文有两个主要目的。首先,调查工人在劳动机会上是否存在显著差异。第二,检验三极化对解释这一现象有重要作用的假设。假设是:(1)三级化对技能劳动力需求结构有相关影响;(2)工人的劳动机会可能受到其以前工作中发展的技能及其在部门变化之间的一致性的影响。从方法的角度来看,这种方法意味着对工人的劳动力过渡数据、部门变化及其资格影响进行研究。为了研究之前的论点,作者分析了欧洲国家内部的劳动力流动。因此,本文中使用的数据来自欧洲共同体家庭小组(ECHP)。所有描述性分析都已进行,动态logit面板数据模型的结果表明,工人与三级化及其影响的关系-由他们以前的劳动情况(部门和技能)近似-是显著的,解释了在劳动力转型及其特征中观察到的差异。
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引用次数: 4
Are Foreign Firms Delocalising Services From Spain? 外国公司正在从西班牙转移服务?
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2007-04-01 DOI: 10.1080/02642060701207171
Marta Muñoz Guarasa
The goal of this project is to find out if Spain is undergoing a disinvestment process in foreign service companies which might be leading to offshoring. To achieve this – after tackling conceptual and methodological aspects – a company's total disinvestment has been estimated. Subsequently, its ratio to gross investment has been evaluated for the whole sector and for all the activities the company performed in the 1993–2004 period. The result does not show a worrying disinvestment process. Over the last year in the study, though, a significant change has been seen, which might suggest the beginning of a disinvestment process in some activities – as is happening worldwide.
这个项目的目标是查明西班牙是否正在经历对外国服务公司的撤资过程,这可能导致离岸外包。为了实现这一目标——在解决了概念和方法方面的问题之后——对一家公司的总撤资进行了估计。随后,对整个部门和公司在1993-2004年期间开展的所有活动的总投资比率进行了评估。这一结果并未显示出令人担忧的撤资过程。然而,在过去一年的研究中,已经看到了一个重大的变化,这可能表明在某些活动中开始了撤资过程- -正如世界各地正在发生的那样。
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引用次数: 4
Quality in Electronic Commerce B2C: Perceptions, Expectations and Importance 电子商务B2C中的质量:感知、期望和重要性
IF 9.4 2区 管理学 Q1 MANAGEMENT Pub Date : 2006-09-01 DOI: 10.1080/02642060600850873
Lucía Melián Alzola, Víctor Padrón Robaina
There are two academic and professional fields that are strategically important to today's firms: electronic commerce B2C (business to consumer) and Total Quality Management. Their joint appearance in the present scenario gives rise to opportunities and challenges on quality literature that need to be tackled. On that basis, this paper studies the predictive value of the alternative scales of quality in electronic commerce B2C: scale of perceptions, scale of difference (perception minus expectations) and scale of weighted differences. As a result, the measures of perceptions have more predictive value than other measures. However, the measures of expectations and the measures of importance have been considered for diagnostic proposes.
有两个学术和专业领域对今天的公司具有战略重要性:电子商务B2C(企业对消费者)和全面质量管理。它们在当前情境下的共同出现,为优质文学带来了需要解决的机遇和挑战。在此基础上,本文研究了电子商务B2C中可供选择的质量量表:感知量表、差异量表(感知减去期望)和加权差异量表的预测价值。因此,感知测量比其他测量具有更大的预测价值。然而,在诊断建议中考虑了期望度量和重要性度量。
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引用次数: 9
期刊
Service Industries Journal
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