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Action research and design science, Newton and Darwin, and why IS researchers should try HARDS with Big Tech
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-12-12 DOI: 10.1016/j.ijinfomgt.2024.102866
Ned Kock
Those of us who do research in the field of IS, and who are in schools of business, are commonly faced with rather dim view of the field, figuratively speaking: finance is royalty, accounting is nobility, and the rest (including IS) proudly occupy the house of commons. A major point that is made in this paper is that this can change if IS researchers employ a holistic action research and design science (HARDS) approach, in a way that draws inspiration from the academic trajectories of Isaac Newton and Charles Darwin. It is also argued that IS researchers can particularly benefit from employing HARDS by building closer ties with big technology companies.
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引用次数: 0
Helping others is helping oneself: A mixed-methods investigation of antecedents driving consumer engagement in the value co-creation of mHealth platforms
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-12-10 DOI: 10.1016/j.ijinfomgt.2024.102867
Chuanhui Wu , Zixin Yang , Qinjian Yuan , Haitao Zhang
Consumer engagement in co-creation is crucial for maintaining a successful and sustainable mobile health (mHealth) ecosystem, as multiple stages of mHealth services require consumer engagement, collaboration, and evaluation. Unlike online health communities and offline medical institutions, mHealth encompasses a technology focus and human-technology interaction. Compared to healthcare providers primarily driven by economic interests, there is a lack of empirical evidence concerning what drives consumer engagement in the co-creation of mHealth. Thus, we adopted a mixed-method design consisting of two qualitative and two quantitative studies. Specifically, we identified four key dimensions through an exploratory qualitative study: quality, interactive factors, technical cognition, and trust. Then, we further analyzed the interrelationship between constructs and proposed our proposed framework based on the DeLone and McLean IS success (D&M) model. Two quantitative studies validated the applicability of the proposed framework in large sample sizes and cross-country contexts (China and the US). In addition, considering the possible asymmetric relationship between the antecedents and consumer engagement, we utilized the fsQCA method to reveal its configuration patterns. Our results further enrich the stream of mHealth research in the information system (IS) fields and value co-creation in technology-enabled healthcare services. Moreover, our focus on technology factors provides opportunities for system design and improvement of mHealth.
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引用次数: 0
Patient-centered doctor recommender system of online health communities: A multidimensional sequence alignment approach
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-12-10 DOI: 10.1016/j.ijinfomgt.2024.102865
Xue Meng, Jianghua Zhang, Xuemei Fu
This study develops a patient-centered Doctor Recommender System (DRS), facilitating patients' doctor choice performance by calculating doctors' "biological distance" based on Multidimensional Sequence Alignment (MSA) method. The distance is measured by doctor-patient interaction attributes, which are acquired from a combination of Levenshtein Distance and opinion mining technology. The XGBoost is used to identify the importance of these attributes. The precision of patient-centered DRS is 72.60 %, and the recommended doctors are significantly different from the doctors chosen by patients lacking medical knowledge. It not only furnishes practical guidance for OHCs in increasing patients' consulting satisfaction, but also illuminates the important properties in improving doctors' popularity.
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引用次数: 0
Influence of perceived risk on consumers’ intention and behavior in cross-border e-commerce transactions: A case study of the Tmall Global platform 感知风险对消费者跨境电子商务交易意向和行为的影响:天猫全球平台案例研究
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-11-20 DOI: 10.1016/j.ijinfomgt.2024.102854
Dan Ma , Jialing Dong , Chien-Chiang Lee
With the rapid development of economic integration and information technology, cross-border e-commerce has become the most important form of e-commerce. However, there are currently many uncertainties in cross-border online shopping, and the low physical proximity exacerbates the psychological distance, perceived risk, and lack of trust, all of which affect consumer decision-making to a considerable extent. This study adopts both quantitative and qualitative methods. A questionnaire survey was conducted among consumers using the Tmall Global platform in Chinese-speaking (433 individuals) and non-Chinese-speaking (379 individuals) regions, and structural equation modeling was used for data analysis. We also conducted a focus group discussion to interpret the quantitative results and provide recommendations for platform improvements. The results show that perceived risk has a negative effect on consumers’ intentions and behaviors to purchase and recommend the platform. Perceived risk can reduce the level of trust, whereas trust and intention can promote consumer behavior.
随着经济一体化和信息技术的快速发展,跨境电子商务已成为最重要的电子商务形式。然而,目前跨境网购存在诸多不确定因素,物理上的低接近性加剧了消费者的心理距离、感知风险和信任缺失,这些都在相当程度上影响了消费者的决策。本研究采用定量和定性两种方法。我们对使用天猫全球购平台的华语地区(433 人)和非华语地区(379 人)的消费者进行了问卷调查,并使用结构方程模型进行了数据分析。我们还进行了一次焦点小组讨论,以解释定量结果并为平台改进提供建议。结果显示,感知风险对消费者购买和推荐平台的意向和行为有负面影响。感知风险会降低信任水平,而信任和意向则会促进消费者的行为。
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引用次数: 0
Collaborative AI in the workplace: Enhancing organizational performance through resource-based and task-technology fit perspectives 工作场所的协作式人工智能:从基于资源和任务-技术契合的角度提升组织绩效
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-11-17 DOI: 10.1016/j.ijinfomgt.2024.102853
Aleksandra Przegalinska , Tamilla Triantoro , Anna Kovbasiuk , Leon Ciechanowski , Richard B. Freeman , Konrad Sowa
This research examines how artificial intelligence, human capabilities, and task types influence organizational outcomes. By leveraging the frameworks of the Resource-Based View and Task Technology Fit theories, we executed two distinct studies to assess the effectiveness of a generative AI tool in aiding task performance across a spectrum of task complexities and creative demands. The initial study tested the utility of generative AI across diverse tasks and the significance of AI-related skills enhancement. The subsequent study explored interactions between humans and AI, analyzing emotional tone, sentence structure, and word choice. Our results indicate that incorporating AI can significantly improve organizational task performance in areas such as automation, support, creative endeavors, and innovation processes. We also observed that generative AI generally presents more positive sentiment, utilizes simpler language, and has a narrower vocabulary than human counterparts. These insights contribute to a broader understanding of AI's strengths and weaknesses in organizational settings and guide the strategic implementation of AI systems.
本研究探讨了人工智能、人类能力和任务类型如何影响组织成果。通过利用基于资源的观点和任务技术契合理论框架,我们进行了两项不同的研究,以评估生成式人工智能工具在帮助不同任务复杂性和创造性需求的任务执行方面的有效性。最初的研究测试了生成式人工智能在不同任务中的实用性,以及人工智能相关技能提升的意义。随后的研究探讨了人类与人工智能之间的互动,分析了情感基调、句子结构和词语选择。我们的研究结果表明,在自动化、支持、创造性工作和创新流程等领域,融入人工智能可以显著提高组织的任务绩效。我们还观察到,与人类同行相比,生成式人工智能通常会表达更积极的情感,使用更简单的语言,词汇量也更小。这些见解有助于更广泛地了解人工智能在组织环境中的优缺点,并为人工智能系统的战略实施提供指导。
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引用次数: 0
Personal data strategies in digital advertising: Can first-party data outshine third-party data? 数字广告中的个人数据策略:第一方数据能否超越第三方数据?
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-11-12 DOI: 10.1016/j.ijinfomgt.2024.102852
Minjeong Ham , Sang Woo Lee
As Google explores new personal data strategies, it aims to strike a balance between enhancing privacy and maintaining personalization, ensuring that consumers' data is handled responsibly while still delivering relevant and personalized advertising. This study, based on the privacy calculus framework, employs a mixed-methods approach to address two key objectives: 1) understanding how different levels of personalization impact advertising performance based on the type of data utilized, and 2) exploring the underlying mechanism of consumer reactions to personalized advertising using different types of personal data. To achieve the first research goal, Study 1 integrates Analytic Hierarchy Process (AHP) analysis of survey data from 25 advertisers with econometric analysis of advertising data from a European beauty company. To achieve the second research objective, Study 2 explores consumer perceptions through in-depth interviews and an online survey. The key findings of this study are as follows. The AHP analysis revealed that advertisers prioritize first-party data, especially purchase history, for enhancing personalized targeting. The econometric analysis suggested that while third-party data is currently most effective for enhancing advertising performance, first-party data emerges as a promising alternative in light of evolving advertising policies. Qualitative and quantitative analyses revealed complex interactions between personalization levels, data types, and consumer responses, highlighting the tension between personalization benefit and risk. These insights provide valuable guidance for advertisers, platforms, and policymakers in navigating the changing landscape of digital advertising and personal data privacy.
谷歌在探索新的个人数据战略时,希望在加强隐私保护和保持个性化之间取得平衡,确保在负责任地处理消费者数据的同时,仍能提供相关的个性化广告。本研究以隐私计算框架为基础,采用混合方法来实现两个关键目标:1)根据所使用的数据类型,了解不同程度的个性化如何影响广告效果;以及 2)探索消费者对使用不同类型个人数据的个性化广告的潜在反应机制。为实现第一个研究目标,研究 1 将对 25 家广告商调查数据的层次分析法(AHP)分析与对一家欧洲美容公司广告数据的计量经济学分析相结合。为实现第二个研究目标,研究 2 通过深度访谈和在线调查探讨了消费者的看法。本研究的主要结论如下。AHP 分析表明,广告商优先考虑第一方数据,尤其是购买历史数据,以加强个性化定位。计量经济学分析表明,虽然第三方数据目前在提高广告效果方面最为有效,但随着广告政策的不断变化,第一方数据已成为一种有前途的替代选择。定性和定量分析揭示了个性化水平、数据类型和消费者反应之间复杂的互动关系,凸显了个性化收益与风险之间的矛盾。这些见解为广告商、平台和政策制定者驾驭不断变化的数字广告和个人数据隐私提供了宝贵的指导。
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引用次数: 0
Using the influence of human-as-machine representation for self-improvement products 利用 "人即机器 "表征的影响力开发自我改进产品
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-10-15 DOI: 10.1016/j.ijinfomgt.2024.102851
Michelle Teng , Wei Song , Tianjiao Liu , Jiaying Dong
With the continuous growth surrounding technology advancements, evaluating ways to utilize this tool to its best abilities is important. This research focuses on using machine-like representations in marketing, expanding on the existing theories of anthropomorphism and dehumanization. Portraying specific body parts as machines can effectively stimulate consumers' motivation to enhance the corresponding capabilities, thereby improving their preference for self-improvement products. Three dimensions of human-as-machine representation are explored: the human brain, heart and arms, experimentally demonstrating that they help consumers identify areas of inadequacy and boost self-improvement motives, especially when self-control is low. Across four studies, study 1 examines the main effects of human-as-machine representation on consumers’ preference for self-improvement products. Study 2 tests the mechanism of self-improvement motives for abilities. Study 3 examines the interaction effect of human-as-machine representation and level of self-control (high vs. low) on consumers’ self-improvement motives for skills and preference for self-improvement products. A final qualitative study was conducted to reveal nuanced distinctions in participants' perspectives on human-as-machine representations, comparing findings across the previous three studies, and identifying opportunities and challenges. Ultimately, the findings suggest that portraying precise body parts as machines enhances the desire to improve the corresponding skills, resulting in a better preference for self-improvement products.
随着技术进步的不断发展,评估如何最大限度地利用这一工具非常重要。本研究的重点是在市场营销中使用类似机器的表现形式,并对现有的拟人化和非人性化理论进行扩展。将特定的身体部位描绘成机器,可以有效激发消费者增强相应能力的动机,从而提高他们对自我提升产品的偏好。研究探讨了人脑、心脏和手臂这三个维度的 "人体即机器 "表征,实验证明它们能帮助消费者发现不足之处,增强自我提升的动机,尤其是在自我控制能力较低的情况下。在四项研究中,研究 1 探讨了 "人即机器 "表征对消费者自我提升产品偏好的主要影响。研究 2 检验了能力自我提升动机的机制。研究 3 探讨了 "人即机器 "表征和自我控制水平(高与低)对消费者技能自我提升动机和自我提升产品偏好的交互影响。最后一项定性研究旨在揭示参与者对 "人即机器 "表征的细微差别,比较前三项研究的结果,并确定机遇和挑战。最终,研究结果表明,将精确的身体部位描绘成机器会增强人们提高相应技能的愿望,从而使人们更加偏好自我提升产品。
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引用次数: 0
The exploration of users’ perceived value from personalization and virtual conversational agents to enable a smart home assemblage– A mixed method approach 探索用户从个性化和虚拟对话代理中感知的价值,以实现智能家居组合--一种混合方法
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-10-09 DOI: 10.1016/j.ijinfomgt.2024.102850
Marco Hubert , Shahab Kazemi , Mirja Hubert , Andrea Carugati , Marcello M. Mariani
Advancements in smart home technologies are beneficial and valuable for both users and firms. Nevertheless, users’ acceptance of these applications are considerably influenced by the need for user personalization, complex and dynamic within a smart home environment, and thus, can present limitations. Additionally, the role of a virtual conversational agent, both as an individual entity and as part of a collective network, in the setup and management of various smart home devices warrants further exploration. To investigate the enablers and inhibitors of smart home adoption and the role of virtual conversational agents, a mixed-method design was employed, comprising two studies: a survey of 1403 users (Study 1) and a topic modeling approach based on 355,340 Reddit posts (Study 2). The findings indicate that the usefulness of personalized applications and services, as well as the integration of a virtual conversational agent as a central component, are crucial in facilitating smart home adoption. The empirical analyses provide significant implications for research and practice by extending existing technology acceptance and use models to include smart device assemblages.
智能家居技术的进步对用户和企业来说都是有益和有价值的。然而,用户对这些应用的接受程度在很大程度上受到用户个性化需求的影响,而且智能家居环境复杂多变,因此会产生局限性。此外,虚拟会话代理作为个体实体和集体网络的一部分,在设置和管理各种智能家居设备中的作用也值得进一步探讨。为了研究智能家居应用的促进因素和抑制因素以及虚拟会话代理的作用,我们采用了混合方法设计,包括两项研究:一项是对1403名用户的调查(研究1),另一项是基于355340条Reddit帖子的主题建模方法(研究2)。研究结果表明,个性化应用和服务的实用性,以及作为核心组成部分的虚拟会话代理的整合,是促进智能家居应用的关键。实证分析通过将现有的技术接受和使用模型扩展到智能设备组合,为研究和实践提供了重要启示。
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引用次数: 0
Extending the unified theory of acceptance and use of technology for sustainable technologies context 将接受和使用技术的统一理论扩展到可持续技术领域
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-09-16 DOI: 10.1016/j.ijinfomgt.2024.102838
Catarina Neves , Tiago Oliveira , Frederico Cruz-Jesus , Viswanath Venkatesh

Following the United Nations' Sustainable Development Goals (SDG) recommendations, sustainable technologies are increasingly being introduced as a step toward more sustainable behaviors and efforts against environmental problems. However, a holistic investigation of the main factors influencing its adoption and use is necessary. To this end, this work aims to explain the determinants of sustainable technologies used by consumers. Specifically, we develop a contextualized model that extends the unified theory of acceptance and use of technology 2 (UTAUT2) by leveraging a mixed-methods approach and, therefore, conducting three studies. The so-developed contextualized model of consumer adoption of sustainable technology is tested using 2003 observations from five European countries. Such a sample also provides the opportunity for a cross-country comparison. We found that habit, environmental knowledge, information provision, and innovativeness were significant predictors of sustainable technology use. Additionally, the cross-country comparison revealed that although conclusions are generally consistent across the countries, they differ in some effects, like social influence and price value. Taken together, we thus provide insights into the consumers' motivations to adopt and use sustainable technologies.

根据联合国可持续发展目标(SDG)的建议,可持续技术正被越来越多地引入,作为实现更可持续的行为和应对环境问题的努力的一个步骤。然而,有必要对影响其采用和使用的主要因素进行全面调查。为此,本研究旨在解释消费者使用可持续技术的决定因素。具体来说,我们通过采用混合方法,开发了一个情境化模型,该模型扩展了技术接受和使用统一理论 2(UTAUT2),并因此开展了三项研究。我们利用 2003 年对五个欧洲国家的观察结果,对所建立的消费者采用可持续技术的情境化模型进行了检验。这样的样本也为跨国比较提供了机会。我们发现,习惯、环境知识、信息提供和创新性是预测可持续技术使用的重要因素。此外,跨国比较还显示,尽管各国的结论基本一致,但在某些影响方面,如社会影响和价格价值,各国的结论却有所不同。综上所述,我们可以深入了解消费者采用和使用可持续技术的动机。
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引用次数: 0
Unrequited love? A mixed-methods study of parasocial engagement with social media influencers 单相思?关于与社交媒体影响者的寄生性接触的混合方法研究
IF 20.1 1区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Pub Date : 2024-09-10 DOI: 10.1016/j.ijinfomgt.2024.102845
Olli Tyrväinen , Heikki Karjaluoto

Companies increasingly use social media influencers to engage with consumers and to promote their products. However, despite growing research interest in these parasocial relationships, the nature of parasocial engagement has not yet been comprehensively conceptualized. This study integrated previous studies within a parasocial engagement framework with three dimensions: cognitive processing, affection, and behavior. It used a mixed-methods approach: a meta-analysis of 117 studies with a total of 47,647 respondents and an exploratory qualitative study of 25 interviews. Current accounts of parasocial engagement were extended by identifying influencer characteristics (i.e., expertise, trustworthiness, social attractiveness, physical attractiveness, and congruence) as key elements of the construct. The study findings confirmed that the dimensions of parasocial engagement are collectively related to brand associations and purchase intentions, and that the impact of parasocial engagement on purchase intention is dependent on the product characteristics (i.e., involvement and purchase frequency) and the content type (i.e., picture vs. video). Theoretical and managerial implications of these findings are discussed, and an agenda for future research is proposed.

企业越来越多地利用社交媒体上的有影响力者来与消费者互动并推广自己的产品。然而,尽管对这些寄生社会关系的研究兴趣与日俱增,但寄生社会参与的本质尚未被全面概念化。本研究将以往的研究整合到了一个包含认知处理、情感和行为三个维度的寄生社会参与框架中。研究采用了一种混合方法:对 117 项研究(共 47 647 名受访者)进行元分析,以及对 25 个访谈进行探索性定性研究。通过确定影响者的特征(即专业知识、可信度、社会吸引力、外貌吸引力和一致性)作为该结构的关键要素,扩展了目前对寄生社会参与的描述。研究结果证实,寄生社交参与的各个维度共同与品牌联想和购买意向相关,而且寄生社交参与对购买意向的影响取决于产品特征(即参与度和购买频率)和内容类型(即图片与视频)。我们讨论了这些发现的理论和管理意义,并提出了未来研究的议程。
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引用次数: 0
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International Journal of Information Management
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