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Book review: Multimodal Literacy in School Science: Transdisciplinary Perspectives on Theory, Research and Pedagogy 书评:《学校科学中的多模态读写:理论、研究和教学法的跨学科视角》
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2023-03-02 DOI: 10.1177/14703572231157037
Jing Song, Jinyou Zhou
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引用次数: 0
Script-switching in Japanese pop culture: a social semiotic multimodal approach 日本流行文化中的剧本转换:一种社会符号学的多模态方法
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2023-02-22 DOI: 10.1177/14703572231155586
Y. Matsuda
This article explores the nature of multimodal meaning-making in writing by analyzing the script-switching used in Japanese pop culture. Japanese intermixes multiple script systems in one text. Although official and public documents follow standard orthographic conventions, creative works in pop culture texts freely and regularly break these norms by switching script types to create new meanings. However, while many previous works recognize the semiotic effects of script-switching, to this day, there is no systematic account for how and why such meaning-making operates. Notably, script-switching triggers meanings independent of linguistic meaning. Yet, scripts are a visual manifestation of language, so one cannot say they are independent of language. Accordingly, this work attempts to resolve this dilemma by exploring a social semiotic multimodal approach (see Van Leeuwen ‘Typographic meaning’, 2005, and ‘Towards a semiotics of typography’, 2006, and Stöckl ‘Typography: Body and dress of a text’, 2005), which claims the semiotic independence of typography and its interdependency with language. By recognizing the basic unit of the writing system as graphemes, the author argues that the Japanese script systems are categorized into four types of graphemes depending on the linguistic unit they relate to and she demonstrates how the visual unit of the grapheme and the linguistic unit interact in meaning-making. In this analysis, script-switching occurs when grapheme types are intentionally changed to foreground a visual meaning associated with each script system. This article shows that such a meaning reflects the historical development and discursive social practices of writing with multiple script systems throughout the history of the Japanese writing system.
本文通过对日本流行文化中文字转换现象的分析,探讨了写作中多模态意义生成的本质。日语在一个文本中混合了多种文字系统。虽然官方和公共文件遵循标准的正字法惯例,但流行文化文本中的创造性作品通过转换字体类型来创造新的含义,自由而定期地打破这些规范。然而,虽然许多先前的作品认识到文字转换的符号学效应,但直到今天,还没有系统地解释这种意义制造是如何以及为什么运作的。值得注意的是,脚本转换触发的意义独立于语言意义。然而,文字是语言的视觉表现,所以不能说它们是独立于语言之外的。因此,这项工作试图通过探索社会符号学多模态方法来解决这一困境(参见Van Leeuwen的“排版意义”,2005年,“走向排版的符号学”,2006年,Stöckl“排版:文本的身体和服装”,2005年),这些方法声称排版的符号学独立性及其与语言的相互依赖性。通过认识到书写系统的基本单位是字素,作者认为日本文字系统根据其所涉及的语言单位分为四种类型的字素,并论证了字素的视觉单位和语言单位如何在意义形成中相互作用。在此分析中,当有意改变字素类型以突出与每个文字系统相关的视觉含义时,就会发生脚本切换。本文表明,这种意义反映了日本文字系统历史上多文字系统书写的历史发展和话语社会实践。
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引用次数: 0
Fictional mapping: the nature of cartography in film production 虚构地图:电影制作中制图的本质
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2023-02-18 DOI: 10.1177/14703572231152665
Welby Ings
This practitioner piece considers cartographies that permeate and enable the practice of film production. Using his feature film PUNCH (2022) as a case study, Welby Ings discusses ways in which mud maps, overhead maps and relational maps were used as communicative devices in establishing a shared template for understanding the positioning of fictional spaces. Mud maps (see Danesh’s ‘7 pro tips for managing crew parking when filming on location’, 2019), are conventionally used in film production to describe geographies and inform cast and crew about locations. Overhead maps (see Isham’s ‘Creating overhead maps for film directors’, 2017), were employed in association with shot lists, as ‘graphic prompts’ when directing complex scenes. Relational or ‘mental maps’ (see Bays’, ‘Between the scenes: Choosing locations’, 2015) were used in conjunction with site drawings, to establish spatial blueprints for discussing the internal logic of the film’s world with the director of photography, production designers, location scouts, sound recordists, costumers and postproduction collaborators. As the film’s director and cartographer, the author created these maps with a unique visual language that included distinctive considerations of marginalia, typography, line weight, texture, historical allusion and colour, to communicate the emotional tone of the film’s world.
这篇实践性的文章考虑了渗透并使电影制作实践成为可能的制图学。韦尔比·英格斯以他的故事片《PUNCH》(2022)为例,讨论了泥图、架空图和关系图如何被用作交流工具,以建立一个理解虚构空间定位的共享模板。泥浆地图(参见Danesh的“在外景拍摄时管理工作人员停车的7个专业提示”,2019)通常用于电影制作中,以描述地理位置并告知演员和工作人员有关地点。架空地图(见Isham的《为电影导演创建架空地图》,2017年)与镜头列表一起使用,在导演复杂场景时作为“图形提示”。关系或“心理地图”(见Bays,“场景之间:选择地点”,2015)与现场图纸一起使用,建立空间蓝图,与摄影导演、制作设计师、外景侦察员、录音师、客户和后期合作者讨论电影世界的内在逻辑。作为电影的导演和制图师,作者用独特的视觉语言创作了这些地图,包括对边缘、排版、线条粗细、纹理、历史典籍和色彩的独特考虑,以传达电影世界的情感基调。
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引用次数: 0
Book review: Modelling Paralanguage Using Systemic Functional Semiotics: Theory and Application 书评:用系统功能符号学建模副语言:理论与应用
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2023-02-06 DOI: 10.1177/14703572231152667
Xiaoqin Wu
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引用次数: 0
Alien domesticity: representing home during a pandemic. 外来家庭生活:代表流行病期间的家。
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2023-02-01 DOI: 10.1177/14703572221089012
Brent Luvaas

Cultural geography and the related disciplines of urban sociology and anthropology have long focused their theoretical lenses on the city as a space of lived multiplicity. This photographic essay focuses its lens on the home as such a space. During the pandemic lockdown of 2020-2021, many of us spent more time in our homes than we ever had before, working, teaching, schooling, shopping, and barricading ourselves from the outside world. This essay borrows from the often ambiguous and anonymizing aesthetics of street photography to depict the multiple, overlapping worlds of home during a pandemic. Home, as depicted here, is an always unfinished process of affective assemblage and dissolution. The images featured seek to capture that lack of resolution, the messy emotional texture of home life under lockdown.

文化地理学以及城市社会学和人类学等相关学科长期以来一直将其理论镜头聚焦于城市作为生活多样性的空间。这篇摄影文章将镜头聚焦在作为这样一个空间的家上。在2020-2021年的大流行封锁期间,我们中的许多人在家里度过的时间比以往任何时候都多,工作、教学、上学、购物,并将自己与外部世界隔离开来。这篇文章借用了街头摄影的模糊和匿名美学,描绘了流行病期间多重重叠的家庭世界。家,正如这里所描绘的,是一个始终未完成的情感聚合和消解的过程。这些照片试图捕捉到这种缺乏分辨率的情况,以及居家生活中混乱的情感质感。
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引用次数: 0
Walking through the city soundscape: an audio-visual analysis of sensory experience for people with psychosis. 漫步于城市声景:精神病患者感官体验的视听分析。
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2023-02-01 DOI: 10.1177/14703572211052638
Sara Merlino, Lorenza Mondada, Ola Söderström

This article discusses how an aspect of urban environments - sound and noise - is experienced by people walking in the city; it particularly focuses on atypical populations such as people diagnosed with psychosis, who are reported to be particularly sensitive to noisy environments. Through an analysis of video-recordings of naturalistic activities in an urban context and of video-elicitations based on these recordings, the study details the way participants orient to sound and noise in naturalistic settings, and how sound and noise are reported and reexperienced during interviews. By bringing together urban context, psychosis and social interaction, this study shows that, thanks to video recordings and conversation analysis, it is possible to analyse in detail the multimodal organization of action (talk, gesture, gaze, walking bodies) and of the sensory experience(s) of aural factors, as well as the way this organization is affected by the ecology of the situation.

本文讨论了在城市中行走的人们如何体验城市环境的一个方面——声音和噪音;它特别关注非典型人群,比如被诊断为精神病的人,据报道,这些人对嘈杂的环境特别敏感。通过对城市环境中自然主义活动的录像和基于这些录像的视频引出的分析,该研究详细描述了参与者在自然主义环境中对声音和噪音的适应方式,以及在采访中声音和噪音是如何被报告和重新体验的。通过将城市环境、精神病和社会互动结合在一起,这项研究表明,由于录像和对话分析,有可能详细分析行动的多模态组织(谈话、手势、凝视、行走的身体)和听觉因素的感官体验,以及这种组织受环境生态影响的方式。
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引用次数: 3
The role of rhythm in science-animated videos: construing entities and bridging across different semiotic modes 节奏在科学动画视频中的作用:构建实体和跨越不同符号模式的桥梁
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2023-01-18 DOI: 10.1177/14703572221112680
Yufei He
Recent decades have witnessed the increasing popularity of animation used for science education. However, the affordances of animation are still yet to be described in a comprehensive manner. Working on a corpus of online science animated videos, this article firstly proposes a visual rhythm system for animation, and then examines the convergence and divergence of the rhythm in animation and language at different levels of analysis. The author found that different visual rhythms in animation function to construe different quantities and properties of entities. In terms of the intermodal relations between animation and language, at shorter wavelengths, animation can be in sync with the rhythm in language, with different ‘beats’ in animation converging with different phonological units in language; at longer wavelengths, the larger rhythmic pattern of animation can function to scaffold the generic structure of language. This article enriches the systematic description of the meaning-making potential of animation, which also informs empirical studies focusing on the effectiveness of animation used for science education.
近几十年来,动画在科学教育中的应用越来越受欢迎。然而,动画的功能还没有得到全面的描述。本文以网络科学动画视频为研究对象,首先提出了动画的视觉节奏体系,然后在不同层次上分析了动画与语言节奏的趋同与差异。作者发现,动画中不同的视觉节奏对实体的数量和性质起着不同的作用。在动画与语言的多态关系方面,在较短的波长下,动画可以与语言的节奏同步,动画中的不同“节拍”与语言中的不同音位单位汇合;在较长的波长,更大的动画节奏模式可以支撑语言的一般结构。本文丰富了对动画意义生成潜力的系统描述,也为关注动画在科学教育中的有效性的实证研究提供了信息。
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引用次数: 1
How existing literary translation fits into film adaptations: the subtitling of neologisms in Harry Potter from a multimodal perspective 现有的文学翻译如何适应电影改编:从多模式视角看《哈利波特》中新词的字幕
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2023-01-06 DOI: 10.1177/14703572221141959
Siwen Lu
Existing literature on adaptation studies focuses primarily on analysing film adaptations from an intralingual and monomodal rather than an interlingual and multimodal perspective. To fill this gap, this study addresses the relatively under-researched issue of applying existing literary translation to the subtitles of film adaptations by the film subtitle producers. Concentrating on the Chinese subtitling of neologisms in the Harry Potter films (2001–2011) and by drawing on the Systemic Functional Linguistics (SFL)-informed multimodal framework, the aim is to investigate how subtitles and other multimodal resources interact to make meanings and their potential effects on the subtitled films when the film subtitle producers apply literary translation to subtitles of film adaptations. The results show that the application of literary translation to subtitled films by the film subtitlers may run the risk of downplaying some crucial elements of the original, such as the relationship between the fictional world and the audience. This study highlights the importance of considering more than just the literary elements when analysing film adaptations and points out broader possible areas, such as multimodality and audiovisual translation, which have only been partly recognized in adaptation studies.
现有的改编研究文献主要是从语内和单模态的角度分析电影改编,而不是从语间和多模态的角度分析电影改编。为了填补这一空白,本研究解决了研究相对较少的问题,即电影字幕制作人将现有文学翻译应用于电影改编的字幕。本文以《哈利波特》系列电影(2001-2011)中的汉语新词字幕为研究对象,利用系统功能语言学(SFL)为基础的多模态框架,探讨在电影字幕制作者将文学翻译应用于电影改编的字幕时,字幕和其他多模态资源是如何相互作用产生意义的,以及它们对字幕电影的潜在影响。结果表明,电影字幕者将文学翻译应用于字幕电影可能会有淡化原著中一些关键元素的风险,例如虚构世界与观众之间的关系。本研究强调了在分析电影改编时不仅仅考虑文学因素的重要性,并指出了更广泛的可能领域,如多模态和视听翻译,这些在改编研究中只得到部分认可。
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引用次数: 1
Visual protest repertoires and protesters’ health identity: a battlefield of the anti-new normal movement 视觉抗议剧目与示威者的健康认同:反新常态运动的战场
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2022-12-22 DOI: 10.1177/14703572221141973
Zhen Sun, Wei Luo
This study explores the health identity of the anti-new normal protesters during the coronavirus pandemic through analyzing the visual protest repertoires that were employed by the protesters in the two waves of demonstrations occurring across the world between 2020 and 2021. The authors examine the protesters’ interpretations of the coronavirus and its mandatory protective measures, their imaginations of the social milieu that has been forever transformed by COVID-19, and their expectations of life. The protesters prioritize the innate physical body, which is essentialized in that there is a static relationship between the physical body and the self as well as between the self and others. The current study enriches our understandings of the new normal opponents’ health identity and provides insights into how it differs from that of the supporters. It helps health educators to effectively construct and deliver health promotion messages and foster healthy behaviors during the pandemic.
本研究通过分析2020年至2021年发生在世界各地的两次示威浪潮中抗议者使用的视觉抗议曲目,探讨了冠状病毒大流行期间反新常态抗议者的健康认同。作者考察了抗议者对冠状病毒及其强制性保护措施的解读,他们对被COVID-19永远改变的社会环境的想象,以及他们对生活的期望。抗议者优先考虑先天的身体,这是本质上的,因为身体与自我之间以及自我与他人之间存在静态关系。本研究丰富了我们对新常态对手健康认同的理解,并提供了新常态对手健康认同与支持者健康认同的不同之处。它有助于卫生教育工作者在大流行期间有效地构建和传递健康促进信息,并培养健康行为。
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引用次数: 0
The clarity and correctness of visualized thrust actions: a description and insights from users and experts 可视化推力动作的清晰度和正确性:来自用户和专家的描述和见解
IF 1.5 2区 文学 Q3 COMMUNICATION Pub Date : 2022-12-10 DOI: 10.1177/14703572221135240
Ielka Van der sluis, Gabriela Matouskova, Hannah Niemeier, Sophia Popp, Josephine Carstens
This article presents three studies that evaluate the effectiveness of instructional pictures that visualize Heimlich maneuver thrusts. Firstly, a corpus study is used to describe a collection of 30 pictures employing a model in which the angle, perspective, body and hand positions of the first-aid helper and the victim, the thrust action and its depicted results are analysed. Results show a large variation in the visualizations of the same action. Secondly, 56 potential users of the pictures filled out a questionnaire to evaluate the clarity and correctness with which the action is displayed in five representative pictures from the corpus with Heimlich’s description of the thrust action as a reference. Results showed that the pictures were considered far from perfect. In particular, the clarity of the visualization of the helper applying pressure on the abdomen of the victim was considered the least clear and incorrect. Thirdly, six certified first-aid instructors gave their expert opinions on the five pictures. Their comments concentrate on the location of the hands which are depicted dangerously high on the front of the victim. These studies advance the annotation and evaluation methodologies for the investigation of visualized actions. Results serve authoring and analysis of multimodal instructions.
本文提出了三个研究,评估教学图片可视化海姆利克手法推力的有效性。首先,采用语料库研究方法描述了一组30张图片,采用一个模型,其中急救人员和受害者的角度、视角、身体和手的位置、推力动作及其描绘结果进行了分析。结果显示,同一动作的视觉效果有很大差异。其次,56位图片的潜在用户填写了一份问卷,以海姆利克对插入动作的描述为参考,评估语料库中5张代表性图片中动作显示的清晰性和正确性。结果显示,这些照片被认为远非完美。特别是,清晰的可视化助手施加压力的受害者的腹部被认为是最不清晰和不正确的。第三,六位经过认证的急救教练对这五张图片给出了他们的专家意见。他们的评论集中在双手的位置上,这些手被描绘得高高在上,非常危险。这些研究为可视化行为的研究提供了注释和评价方法。结果为多模态指令的编写和分析提供依据。
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引用次数: 0
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Visual Communication
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