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The four deaths of Couchsurfing and the changing ecology of the web 沙发客的四次死亡和网络生态的变化
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-04-03 DOI: 10.1080/24701475.2022.2057751
Karolina Mikołajewska-Zając, Attila Márton
Abstract This paper describes the history of Couchsurfing, a platform matching free, peer-to-peer hospitality launched in 2004, as a series of four deaths and resurrections. The platform was first brought back to life by its members, in the spirit of open collaboration, then by its leaders, in an effort to legitimize the platform as a US-based charity, then by Silicon Valley investors, seeking to mold it into a profitable startup, and finally by private investors, only to find itself yet again in jeopardy as a result of Covid-19. The aim of the paper is to consider what the history of this niche platform tells us about the changing ecology of the Web as a whole. Through that lens, Couchsurfing’s struggles to respond to drastic changes in its environment are indicative of the growing specialization of the Web into a closed and monetized information ecosystem.
Couchsurfing是一个免费的、点对点的酒店服务平台,成立于2004年,本文将其历史描述为一系列的四次死亡和复活。该平台最初是由其成员本着开放合作的精神起死回生的,后来由其领导人起死回生,努力将该平台作为一家美国慈善机构合法化,然后由硅谷投资者起死回生,试图将其塑造成一家盈利的初创企业,最后由私人投资者起死回生,结果却发现自己因新冠肺炎疫情再次陷入危险。这篇论文的目的是考虑这个小众平台的历史告诉我们关于整个网络生态变化的什么。从这个角度来看,Couchsurfing在应对环境剧烈变化方面的努力表明,网络日益专业化,形成了一个封闭的、货币化的信息生态系统。
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引用次数: 1
Dead-and-dying platforms: a roundtable 垂死的平台:圆桌会议
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-04-03 DOI: 10.1080/24701475.2022.2071396
Muira McCammon, Diami Virgilio, Cody Ogden, Kevin Ackermann, Ethan Zuckerman, R. Gehl, Saima Akhtar, Sultan Al-Azri, C. Steele, A. M. Hamilton, Anat Ben-David, Sarah L. Wasserman, Sara Namusoga-Kaale, Joy Rankin
Abstract This roundtable, which unfolded over many months in 2021, brought fourteen technologists and scholars together for a full-fledged discussion of platforms and death as a metaphor. The discussion proceeds with each person responding to the previous question and then posing one of their own. Some contributors discuss the ethical quandaries that await researchers attempting to exhume digital lifeworlds of the past. Others contemplate who gets a say in what aspects of platform life are preserved. Reflecting moments of convergence and divergence around the ethics and politics of platform death, the roundtable reads as a kaleidoscope of sociotechnical values and a map of the people fighting for control over digital infrastructure that has fallen apart.
这个圆桌会议在2021年展开了好几个月,将14位技术专家和学者聚集在一起,就平台和死亡作为隐喻进行了全面的讨论。讨论的过程中,每个人都会回答前面的问题,然后提出自己的问题。一些撰稿人讨论了等待试图挖掘过去数字生活世界的研究人员的伦理困境。另一些人则在思考,在保留平台生活的哪些方面,谁有发言权。圆桌会议反映了围绕平台死亡的伦理和政治的趋同和分歧时刻,看起来像是社会技术价值观的万花筒,以及为控制已经崩溃的数字基础设施而斗争的人们的地图。
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引用次数: 0
Situating dead-and-dying platforms: technological failure, infrastructural precarity, and digital decline 定位垂死的平台:技术失败、基础设施不稳定和数字衰落
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-04-03 DOI: 10.1080/24701475.2022.2071395
Muira McCammon, J. Lingel
Abstract This double special issue explores internet histories through the lens of “platform death” as a way of understanding how digital communities grapple with absence, invisibility, and disappearance. Collectively, the contributions in this issue address the cultural, geopolitical, economic, and socio-legal repercussions of what happens when platforms fail, decline, or expire. The manuscripts draw on divergent methods, data, and analytical frameworks; in turn, they address what digital death as a metaphor reveals about the internet’s growth and stagnation, its present and futures, and its multiplicities. This collaboration has drawn on a collective understanding that mortality as a metaphor can serve as a discursive mode of contesting the control and corporatization of the internet. The impetus for it came from a panel in the Communication History Division at the May 2020 International Communication Association’s Annual Conference, entitled “Dead-and-dying platforms: The poetics, politics, and perils of internet history.” We hope its contents inspire other scholars to think creatively and daringly about technological failure, infrastructural precarity, and digital decline.
摘要本期双特刊通过“平台死亡”的视角探讨互联网历史,以此了解数字社区如何应对缺席、隐形和消失。总的来说,这一问题的贡献解决了平台失败、衰落或到期时所产生的文化、地缘政治、经济和社会法律影响。手稿采用了不同的方法、数据和分析框架;反过来,他们将数字死亡作为一种隐喻,揭示了互联网的增长和停滞、现在和未来以及多样性。这种合作基于一种集体理解,即死亡作为一种隐喻可以作为一种争夺互联网控制权和公司化的话语模式。它的动力来自2020年5月国际传播协会年会上传播史部的一个小组,题为“死亡和垂死的平台:互联网历史的诗学、政治和危险”。我们希望它的内容能激励其他学者创造性地、大胆地思考技术失败、基础设施不稳定、,以及数字衰退。
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引用次数: 1
Forgotten passwords and Long-Gone exes: the life and death of Renren 被遗忘的密码和早已逝去的前任:人人网的生与死
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-04-03 DOI: 10.1080/24701475.2022.2065153
Lianrui Jia
Abstract Founded in 2005, Renren was a popular and leading Chinese social media network, especially among college students. However, after reaching its heyday in 2011, user growth dwindled and advertisers fled. By 2018, Renren morphed from a social network to a secondhand car sale business. This paper reconstructs the history of Renren and documents its failed transformation from a social network to a platform. Grounded in platform studies and a political economy theoretical framework, this paper traces Renren’s platform evolution from two perspectives: first, from an end user’s point of view, it examines how Renren’s user interface registered and mirrored shifting corporate strategies and platformisation processes writ large; second, given Renren’s status as a privately-owned, publicly-traded and for-profit business entity, the paper examines how Renren pursued different strategies in search of a viable business model and later on in managing shareholder value and profitability. Ultimately, this paper presents the rise and fall of Renren first and foremost as a platform historiography project. It then discusses Renren’s demise by looking retrospectively at changing interface design, business strategies, and financialisation against the broader dynamics and shifting sociocultural uses of the commercial Chinese internet.
人人网成立于2005年,是中国最受欢迎的社交网络,在大学生中尤其受欢迎。然而,在2011年达到鼎盛时期后,用户增长减少,广告商纷纷逃离。到2018年,人人网从一家社交网络转型为一家二手车销售公司。本文重构了人人网的历史,记录了人人网从社交网络向平台转型的失败。基于平台研究和政治经济学理论框架,本文从两个角度追溯人人网的平台演变:首先,从最终用户的角度,它研究了人人网的用户界面如何记录和反映了不断变化的企业战略和平台化进程;其次,考虑到人人网作为一家私有、上市和营利性企业实体的地位,本文考察了人人网在寻找可行的商业模式以及后来在管理股东价值和盈利能力方面如何采取不同的战略。最后,本文首先将人人网的兴衰作为一个平台史学项目来呈现。然后,通过回顾界面设计、商业策略和金融化的变化,以及中国商业互联网更广泛的动态和不断变化的社会文化用途,讨论了人人网的消亡。
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引用次数: 0
The rise and fall of MapQuest MapQuest的兴衰
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-04-01 DOI: 10.1080/24701475.2022.2057752
R. Wilken
Abstract This article builds an historical account of the rise and fall of US mapping firm MapQuest. It charts the emergence and rapid rise of MapQuest as a popular early provider of online maps – detailing notable innovations, key developments, and successive ownership changes, and the significance of these for MapQuest – and it documents its equally rapid fall. The article draws on political economy of communication (and geographic political economy) approaches in its analysis of MapQuest. This critical framework is valuable for the way that it draws attention to the different stakeholders involved in controlling and commercialising MapQuest’s applications for web-based and mobile devices, and the structural factors that shape and influence the industries in which it operates. From this analysis, it is argued that a range of factors led to MapQuest’s dramatically diminished market share within the field of online mapping. These included: a lack of revenue generation opportunities; significant map data quality issues; loss of consumer visibility due to search algorithm interference; and a reactive rather than proactive approach to innovation under consecutive owners. This account of MapQuest is important in two ways. First, while MapQuest is a significant firm in the history of contemporary digital mapping, particularly as a pioneer of online distributed mapping, the firm’s history and its contribution to digital mapping remains under-represented in internet histories scholarship. Second, this article contributes to growing interest in and deepening critical understanding of platform precarity, asking: What becomes of platforms when they falter? And what are the factors that contribute to their decline?
摘要本文对美国地图公司MapQuest的兴衰进行了历史叙述。它描绘了MapQuest作为早期流行的在线地图提供商的出现和快速崛起,详细描述了显著的创新、关键发展和连续的所有权变更,以及这些对MapQuest的重要性,并记录了其同样迅速的衰落。本文在分析MapQuest时借鉴了传播的政治经济学(以及地理政治经济学)方法。这一关键框架很有价值,因为它吸引了人们对参与控制和商业化MapQuest基于网络和移动设备的应用程序的不同利益相关者的关注,以及塑造和影响其运营行业的结构因素。根据这一分析,有人认为,一系列因素导致MapQuest在在线地图领域的市场份额急剧下降。这些问题包括:缺乏创收机会;重大地图数据质量问题;由于搜索算法干扰而导致的消费者可见性损失;以及在连续所有者的领导下采取被动而非主动的创新方法。MapQuest的这篇报道在两个方面很重要。首先,尽管MapQuest是当代数字地图史上的一家重要公司,特别是作为在线分布式地图的先驱,但该公司的历史及其对数字地图的贡献在互联网历史学术中仍然没有得到充分的体现。其次,这篇文章有助于人们对平台不稳定性越来越感兴趣,并加深对其的批判性理解,提出问题:当平台摇摇欲坠时,会发生什么?是什么因素导致了它们的下降?
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引用次数: 0
Demonstrating and negotiating the adoption of web design technologies: Cascading Style Sheets and the CSS Zen Garden 演示和协商采用网页设计技术:层叠样式表和CSS禅宗花园
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-03-31 DOI: 10.1080/24701475.2022.2055274
Derren Wilson, Saeed-Ul Hassan, N. Aljohani, Anna Visvizi, R. Nawaz
Abstract Cascading Style Sheets (CSS) express the visual design of a website through code and remain an understudied area of web history. Although CSS was proposed as a method of adding a design layer to HTML documents early on in the development of the web, they only crossed from a marginal position to mainstream usage after a long period of proselytising by web designers working towards “web standards”. The CSS Zen Garden grassroots initiative aimed at negotiating, mainstreaming and archiving possible methods of CSS web design, while dealing with varying levels of browser support for the technology. Using the source code of the CSS Zen Garden and the accompanying book, this paper demonstrates that while the visual designs were complex and sophisticated, the CSS lived within an ecosystem of related platforms, i.e., web browsers, screen sizes and design software, which constrained its use and required enormous sensitivity to the possibilities browser ecosystems could reliably provide. As the CSS Zen Garden was maintained for over ten years, it also acts as a unique site to trace the continuing development of web design, and the imaginaries expressed in the Zen Garden can also be related to ethical dimensions that influence the process of web design. Compared to Flash-based web design, work implemented using CSS required a greater willingness to negotiate source code configurations between browser platforms. Following the history of the individuals responsible for creating and contributing to the CSS Zen Garden shows the continuing influence of layer-based metaphors of design separated from content within web source code.
层叠样式表(CSS)通过代码表达网站的视觉设计,在web历史上仍然是一个未被充分研究的领域。尽管在web开发的早期,CSS被提议作为在HTML文档中添加设计层的一种方法,但经过长期致力于“web标准”的网页设计师的传教,它们才从边缘位置跨越到主流使用。CSS禅宗花园的基层倡议旨在协商、主流化和存档CSS网页设计的可能方法,同时处理不同级别的浏览器对该技术的支持。本文使用CSS禅宗花园的源代码和随附的书,证明了虽然视觉设计是复杂而复杂的,CSS生活在一个相关平台的生态系统中,即web浏览器,屏幕尺寸和设计软件,这限制了它的使用,并且需要对浏览器生态系统可以可靠地提供的可能性具有极大的敏感性。由于CSS禅宗花园维持了十多年,它也是一个独特的网站,可以追溯网页设计的持续发展,禅宗花园所表达的想象也可以与影响网页设计过程的伦理维度有关。与基于flash的网页设计相比,使用CSS实现的工作需要更大的意愿在浏览器平台之间协商源代码配置。跟随那些负责创建和贡献CSS Zen Garden的个人的历史,我们可以看到基于层的设计隐喻与web源代码中的内容分离的持续影响。
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引用次数: 0
The death of GeoCities: seeking destruction and platform eulogies in Web archives GeoCities的死亡:在网络档案中寻找毁灭和平台颂词
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-03-17 DOI: 10.1080/24701475.2022.2051331
Katie Mackinnon
Abstract GeoCities was once one of the most popular platforms on the web. This free web-hosting site was a place where people from a range of geographic and socio-cultural locations could build their own websites and communities online. In 1999, Yahoo! acquired the platform in a historic USD$3.7B transaction, but the following decade saw the platform decline into a state of near total non-use. In 2009, it was taken offline. This paper demonstrates how the GeoCities web archives can be used to find digital traces of destroyed web pages and “platform eulogies” from the user’s perspective that provide insights into the tensions that ultimately led to GeoCities death.
GeoCities曾经是网络上最受欢迎的平台之一。这个免费的网络托管网站是一个来自不同地理位置和社会文化背景的人们可以建立自己的网站和在线社区的地方。1999年,雅虎(Yahoo!以37亿美元的历史性交易收购了该平台,但在接下来的十年里,该平台陷入了几乎完全闲置的状态。2009年,该网站被关闭。本文展示了GeoCities网络档案如何被用来从用户的角度寻找被破坏网页的数字痕迹和“平台悼词”,从而深入了解最终导致GeoCities死亡的紧张局势。
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引用次数: 2
“They’re describing Yelp in 1992!”: revisiting the Blacksburg Electronic Village “他们描述的是1992年的Yelp !:重新参观布莱克斯堡电子村
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-03-11 DOI: 10.1080/24701475.2022.2049069
Tamara Kneese
Abstract Launched in 1993, the Blacksburg Electronic Village (BEV), located in Blacksburg, Virginia and connected to Virginia Tech, was an experiment in community computing. Through its funding models and technologies, the BEV united government, municipal, corporate, and university interests. While it received media attention and scholarly engagement in its prime, the BEV has not yet been reconsidered as part of the larger critical history of virtual communities and platforms. Through primary and secondary accounts of the BEV, I argue that the BEV’s trajectory is emblematic of how communities learn to negotiate going online for the first time, balancing the visions of designers and funders with those of users. The BEV was both a prototype and, later, a laboratory for participatory design, connecting an entire town to the World Wide Web. Its online listings of local businesses and e-commerce hub, known as the Village Mall, applications like MOOSburg—a multi-user domain—and an interactive Virtual School wired the town. The BEV was a small, rural, geographically-situated community used by senior citizens and college students alike, but it was not always inclusive. I point to critical scholarship about the BEV and other early electronic communities to situate the BEV within larger theoretical considerations regarding the relationship between electronic communities and local geographies, the different expectations of designers versus users, and the problems of inclusion, moderation, and control, even when access is provided.
摘要Blacksburg电子村(BEV)成立于1993年,位于弗吉尼亚州布莱克斯堡,与弗吉尼亚理工大学相连,是社区计算的一项实验。通过其资金模式和技术,BEV团结了政府、市政、企业和大学的利益。尽管BEV在其鼎盛时期受到了媒体的关注和学术界的参与,但它尚未被重新考虑为虚拟社区和平台更大批判历史的一部分。通过对纯电动汽车的主要和次要描述,我认为纯电动汽车轨迹象征着社区如何学会协商首次上线,平衡设计师和资助者与用户的愿景。纯电动汽车既是一个原型,后来又成为参与式设计的实验室,将整个城镇连接到万维网。其在线列出的当地企业和电子商务中心,即乡村购物中心,MOOSburg(一个多用户域)和互动虚拟学校等应用程序连接了整个城镇。BEV是一个小型的、乡村的、地理位置优越的社区,老年人和大学生都使用它,但它并不总是包容性的。我指出了关于纯电动汽车和其他早期电子社区的批判性学术,将纯电动汽车置于更大的理论考虑范围内,这些理论考虑涉及电子社区和当地地理之间的关系、设计师与用户的不同期望,以及包容、调节和控制问题,即使在提供访问的情况下也是如此。
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引用次数: 1
A ‘lifetime of indentured servitude:’ rights, labor, and gender anxieties in a dead men’s rights newsgroup 一个死人权利新闻组中的“终身契约奴役”:权利、劳动和性别焦虑
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-02-14 DOI: 10.1080/24701475.2022.2038867
Alexis de Coning
Abstract This article challenges a narrow, teleological approach to ‘platform death’ by looking at discursive continuity of a ‘dead’ men’s rights Usenet newsgroup. Using a data set of 1250 posts spanning 1994 − 2002, I track three thematic trends in the data: the ‘special treatment’ women and minorities receive that deny men their rights, the inverse relationship between men’s rights and responsibilities, and men’s anxieties around gendered roles in the family and at work. However, the ‘prelife’ and ‘afterlife’ of these themes in the men’s rights movement indicates the ways in which discourses persist across time and media formats despite ‘platform death.’ This has implications for how we understand and contextualize the contemporary men’s rights movement and highlights the limitations of platform-focused responses to online misogyny and extremism.
摘要本文通过观察“死亡”男性权利Usenet新闻组的话语连续性,挑战了一种狭隘的、目的论的“平台死亡”方法。使用1994年1250个员额的数据集 − 2002年,我追踪了数据中的三个主题趋势:女性和少数群体受到的剥夺男性权利的“特殊待遇”,男性权利和责任之间的反比关系,以及男性对家庭和工作中性别角色的焦虑。然而,人权运动中这些主题的“生前”和“死后”表明,尽管“平台死亡”,但话语在时间和媒体形式上仍然存在这对我们如何理解和语境化当代男性权利运动有着重要意义,并突显了以平台为中心应对网络厌女症和极端主义的局限性。
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引用次数: 0
The first propaganda war through computer networks: STEM academia and the breakup of Yugoslavia 通过计算机网络进行的第一场宣传战:STEM学术界和南斯拉夫的解体
IF 1.3 Q1 Arts and Humanities Pub Date : 2022-02-07 DOI: 10.1080/24701475.2021.1992992
Mato Brautović
Abstract The history of computer networks is relatively well described in Western literature but some parts of the world have been neglected. This paper explores the first ways in which computer networks were used in Yugoslavia, since these are different from the modes used in the West or Russia, because the dissolution of the country – mixed with its transition from communism to democracy and the wars for independence – created an environment which allowed computer networks to be used in unprecedented ways. The paper uses a mix of historical method, computational methods for collecting and analysing USENET data, semi-structured interview, archival research, and qualitative online observation. The main findings show that access to Western technology and participation in academic networks enabled Yugoslavian STEM academia and hackers to use computer networks for the first computer networks’ propaganda war. Slovenians, Croatians, and Serbians created electronic mailing lists through which they tried to manipulate international actors and to bond the diaspora for a common cause, and they additionally fought in USENET discussion groups by implementing trolling techniques.
计算机网络的历史在西方文献中描述得相对较好,但世界上有些地方却被忽视了。本文探讨了计算机网络在南斯拉夫使用的第一种方式,因为这些不同于西方或俄罗斯使用的模式,因为这个国家的解体——加上它从共产主义向民主的过渡以及争取独立的战争——创造了一个允许计算机网络以前所未有的方式使用的环境。本文混合使用历史方法、计算方法来收集和分析USENET数据、半结构化访谈、档案研究和定性在线观察。主要发现表明,获得西方技术和参与学术网络使南斯拉夫的STEM学术界和黑客能够使用计算机网络进行第一次计算机网络宣传战。斯洛文尼亚人、克罗地亚人和塞尔维亚人创建了电子邮件列表,他们试图通过这些邮件列表操纵国际行动者,并为了共同的事业将流散的人联系在一起,他们还通过实施钓鱼技术在USENET讨论组中进行斗争。
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引用次数: 0
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