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Impact of perceived risks and benefits: a case study of wine consumption patterns in the Indian context 感知风险和利益的影响:葡萄酒消费模式在印度背景下的案例研究
Q2 Agricultural and Biological Sciences Pub Date : 2020-01-02 DOI: 10.1080/09571264.2020.1723070
Vikas Gupta, Shelley Duggal
ABSTRACT This study purposes to find out the diverse perceptions related to risk and benefit about wine consumption and purchase in India. Using a structured questionnaire, on a sample of 352 wine consumers in 8 fine-dining restaurants serving wine in Delhi, it will also identify the factors that affect their behavioural intentions and alter their attitude towards wine consumption. Two benefit and four risk factors linked with wine consumption will be identified using exploratory factor analysis measured on a factor model framework incorporating 22 constructs. This two-phase approach will measure 17-factor items followed by a structural framework model. The linkages between the study variables will also be demonstrated using a conceptual framework model. Results will indicate the variations in attitude and wine purchase behaviour of wine consumers owing to their benefit and risk perceptions related to wine. The study also establishes that the patron’s attitudes towards wine can be positively influenced by curtailing the risk perceptions and amplifying the benefit perceptions that may help the stakeholders in India to adequately promote their wine products.
摘要:本研究旨在了解印度人对葡萄酒消费和购买的风险和收益的不同看法。通过对德里8家提供葡萄酒的高级餐厅的352名葡萄酒消费者进行结构化问卷调查,该研究还将确定影响他们行为意图和改变他们对葡萄酒消费态度的因素。与葡萄酒消费相关的两个好处和四个风险因素将使用探索性因素分析来确定,该因素分析是在包含22个结构的因素模型框架上测量的。这个两阶段的方法将测量17个因素项目,然后是一个结构框架模型。研究变量之间的联系也将使用概念框架模型加以说明。结果将表明,由于对葡萄酒的利益和风险认知不同,葡萄酒消费者的态度和葡萄酒购买行为会有所不同。该研究还确定,顾客对葡萄酒的态度可以通过减少风险认知和放大利益认知来产生积极影响,这可能有助于印度的利益相关者充分推广他们的葡萄酒产品。
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引用次数: 1
‘A gift from God’: autochthonous grapes and wine heritage on the island of Hvar, Croatia “上帝的礼物”:克罗地亚赫瓦尔岛上的本土葡萄和葡萄酒遗产
Q2 Agricultural and Biological Sciences Pub Date : 2019-10-02 DOI: 10.1080/09571264.2019.1678016
William Skinner
ABSTRACT Wine is an integral part of life on the Croatian island of Hvar. Its significance is multivalent, from the importance of home production and consumption to its functions as a trade commodity and symbol of community and identity. Much of Hvar’s wine grapes are grown in the Stari Grad Plain, a UNESCO World Heritage-listed cultural landscape. Economic factors mean grape and wine production can be a precarious pursuit, and although wine retains a central cultural position many farmers on the Plain are abandoning agriculture in favour of tourism industries. To increase value of their product, grape and wine producers seek to tap into discourses of ‘heritage’ that are understood locally and shaped by globalised discourses of authenticity and quality. Wine producers have identified autochthonous grape varieties, particularly bogdanuša, as important elements in the promotion of Hvar wine. These grapes are able to simultaneously access multiple registers of value due to their uniqueness, perceived quality, heritage significance, emplaced ‘belonging’ on the island, and relationship to cultural practices and other important elements of cultural patrimony, and producers are optimistic about their role in the future success of the wine industry on Hvar.
摘要葡萄酒是克罗地亚赫瓦尔岛生活不可或缺的一部分。它的意义是多元的,从家庭生产和消费的重要性到它作为贸易商品和社区和身份象征的功能。赫瓦尔的大部分酿酒葡萄都生长在联合国教科文组织列入世界遗产的文化景观Stari Grad平原。经济因素意味着葡萄和葡萄酒生产可能是一项不稳定的追求,尽管葡萄酒仍然是平原上的核心文化地位,但平原上的许多农民正在放弃农业,转而发展旅游业。为了提高产品的价值,葡萄和葡萄酒生产商寻求利用当地人理解的“遗产”话语,并由全球化的真实性和质量话语塑造。葡萄酒生产商已经确定本地葡萄品种,特别是博格达努沙,是推广赫瓦尔葡萄酒的重要因素。这些葡萄能够同时获得多个价值登记册,这是因为它们的独特性、感知质量、遗产意义、在岛上的“归属感”,以及与文化实践和文化遗产的其他重要元素的关系,生产商对它们在赫瓦尔葡萄酒业未来成功中的作用持乐观态度。
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引用次数: 3
When writing about wine: how ratings impact reviews 当写关于葡萄酒的文章时:评级如何影响评论
Q2 Agricultural and Biological Sciences Pub Date : 2019-10-02 DOI: 10.1080/09571264.2019.1684250
Joey Lam, Maryke Lambrechts, C. Pitt, Afshin Afsharipour
ABSTRACT This paper investigated whether the nature of the language in wine reviews differs by wine ratings. Reviews of 1-, 3- and 5-star wines were downloaded into text files, then analyzed for Word Count, Analytic, Clout, Authentic and Tone by using LIWC text analysis. ANOVAS was adopted to determine differences between reviews by ratings. There were significant differences between wines by star rating on Word Count, Analytic, and Tone, while there were no significant differences on Clout and Authenticity. This research was limited to South African wines, 1-, 3- and 5-star reviews. It was not possible to identify all individual reviewers. Also, price and availability were not considered. Research implications include using other textual analysis software to conduct inter-reviewer comparison of reviews with the same ratings by different influential wine writers, investigating price as a variable in rating and review, and authenticity as a factor in the context. Wine marketers can help wine makers gain a better understanding of what tastemakers prefer by analyzing wine reviews with automated text analysis software such as LIWC. A positive link between word count in a wine review, the degree of analysis and tone used with the ratings of wines by experts can be established.
摘要本文研究了不同等级的葡萄酒评论中语言的性质是否不同。1星、3星和5星葡萄酒的评论被下载到文本文件中,然后使用LIWC文本分析对Word Count、Analytic、Clout、Authentic和Tone进行分析。采用方差分析(ANOVAS)确定评价评分之间的差异。葡萄酒在字数、分析和语气上的星级评分有显著差异,而在影响力和真实性上没有显著差异。这项研究仅限于南非葡萄酒的1星、3星和5星评价。不可能确定所有单独的审稿人。此外,价格和可得性也没有考虑在内。研究意义包括使用其他文本分析软件对不同有影响力的葡萄酒作家的相同评级的评论进行评论间比较,研究价格作为评级和评论中的变量,以及真实性作为上下文中的因素。通过使用LIWC等自动文本分析软件分析葡萄酒评论,葡萄酒营销人员可以帮助葡萄酒制造商更好地了解品味者的喜好。葡萄酒评论中的字数、分析程度和语气与专家对葡萄酒的评级之间存在正相关关系。
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引用次数: 7
The influence of music on the perception of oaked wines – a tasting room case study in the U.S. Finger Lakes Region 音乐对橡木葡萄酒感知的影响——以美国芬格湖区的品酒室为例
Q2 Agricultural and Biological Sciences Pub Date : 2019-10-02 DOI: 10.1080/09571264.2019.1684248
Q. J. Wang, M. Frank, B. Houge, C. Spence, K. LaTour
ABSTRACT Innovative wine makers and marketers increasingly see the consumers’ multisensory experience in the tasting room as a means of differentiating themselves from the competition. With recent research demonstrating the influence of music on the wine-tasting experience, the present study introduced music as a unique aspect of a VIP tasting room experience at a family-owned Finger Lakes winery. A convenience sample of 46 participants tasted four oaked still wines (2 white, 2 red) in silence and with a complementary soundtrack, and rated the fruitiness, spiciness, and smoothness of each wine in both sound conditions. Undisclosed to the participants, the soundtrack had been designed to bring to mind woody/spiced elements of oak ageing. It was hypothesised that listening to the oak soundtrack would alter the evaluation of the wines to be smoother and spicier. The results revealed that the wines tasted while the soundtrack were playing in the background were rated as significantly fruitier and smoother than the same wines when tasted in silence. These results are discussed in terms of the literature on crossmodal correspondences and the emotional mediation account. Moreover, the positive feedback from the attendees showcases music as a viable component of a multisensory experience when visiting a winery.
摘要创新型葡萄酒制造商和营销人员越来越多地将消费者在品酒室的多感官体验视为区别于竞争对手的一种手段。最近的研究表明,音乐对品酒体验的影响,本研究将音乐作为家族拥有的芬格湖酒庄贵宾品酒室体验的一个独特方面。一个由46名参与者组成的方便样本在无声的环境中品尝了四种橡木蒸馏酒(2种白葡萄酒,2种红葡萄酒),并配以互补的配乐,并对每种葡萄酒在两种声音条件下的果味、辣味和顺滑度进行了评分。在没有向参与者透露的情况下,配乐的设计让人想起了橡木老化的木质/香料元素。有人假设,听橡木的配乐会改变对葡萄酒的评价,使其更顺滑、更辣。结果显示,在背景音乐播放时品尝的葡萄酒被评为比在安静中品尝的葡萄酒更果味、更顺滑。这些结果是在跨模态对应和情感中介的文献中讨论的。此外,与会者的积极反馈表明,在参观酒庄时,音乐是多感官体验的一个可行组成部分。
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引用次数: 9
Drinking the divine: fine wine, religion, and the socio-political in Aotearoa New Zealand 饮用神圣:新西兰奥特罗阿的美酒、宗教和社会政治
Q2 Agricultural and Biological Sciences Pub Date : 2019-08-19 DOI: 10.1080/09571264.2019.1654442
P. Howland
ABSTRACT Fine wine – together with its producers and consumers – form a nexus that is frequently accorded divine provenance and sacred status along a continuum from the implicit to the explicit. This is evident at three moments of New Zealand history – in the explicit Christian ethos of nineteenth century European colonization; in the implicit sacredness and increasing dominance of romantic nationalism assigned to native flora and fauna (and to a lesser, more ambiguous, extent also to indigenous peoples) in the early twentieth century onward; and in the late twentieth century turn toward the cults of neo-liberalism and reflexive individualism. In all these instances the production, consumption and promotion of divine and/or fine wines are collusive modalities in the elite praxis – latent, overt and hegemonic – of prominent socio-political agents and institutions.
摘要美酒与其生产商和消费者形成了一种联系,这种联系通常被赋予神圣的原产地和神圣的地位,从隐含到明确。这一点在新西兰历史的三个时刻表现得很明显——19世纪欧洲殖民的明确基督教精神;在二十世纪初,浪漫主义民族主义被赋予了本土动植物群(在较小、更模糊的程度上,也被赋予了土著人民),其隐含的神圣性和日益增长的主导地位;在二十世纪末,转向了新自由主义和反射性个人主义的邪教。在所有这些情况下,生产、消费和推广神酒和/或美酒都是著名社会政治代理人和机构精英实践中的共谋模式——潜在的、公开的和霸权的。
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引用次数: 1
Merging wine and tourism-related services: evidence from the Douro (Portugal) Wine Region 葡萄酒和旅游相关服务的融合:来自杜罗(葡萄牙)葡萄酒产区的证据
Q2 Agricultural and Biological Sciences Pub Date : 2019-08-13 DOI: 10.1080/09571264.2019.1652152
Alexandre Guedes, J. Rebelo
ABSTRACT This article examines the supply structure and merging level of tourism-related services of wineries, focusing on a set of internal and external resources, namely corporate information, wine, tourism-related services/activities, information about the wine region inter-institutional network. A sample of 25 wine companies which own 103 wineries in the Douro Wine Region (DWR) are examined and enhanced with seven international wine regions as a benchmark. Results suggest that wineries exhibit an adaptive and atomized organization which is based on mutualistic cooperation between wine and tourism rather than being founded on a core product-supplementary services norm. The benchmarking analysis indicates that the parameters that define the online positioning of wineries in the DWR are in line with the best practices worldwide.
摘要本文以企业信息、葡萄酒、旅游相关服务/活动、葡萄酒产区机构间网络信息等内外部资源为研究对象,考察了酒庄旅游相关服务的供给结构和整合水平。在杜罗葡萄酒产区(DWR)拥有103家酒庄的25家葡萄酒公司的样本以7个国际葡萄酒产区为基准进行了检查和增强。结果表明,酒庄呈现出一种基于葡萄酒与旅游互利合作的适应性原子化组织,而不是建立在核心产品-辅助服务规范之上。基准分析表明,定义DWR中酒庄在线定位的参数与全球最佳实践一致。
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引用次数: 2
Precipitation amounts and variability in a cool climate wine region, southern Quebec, Canada 降水量和变化在一个凉爽的气候葡萄酒地区,南魁北克,加拿大
Q2 Agricultural and Biological Sciences Pub Date : 2019-08-09 DOI: 10.1080/09571264.2019.1652153
N. Jones
ABSTRACT Recent climatic changes to warmer conditions, in both winter and summer, are creating more amenable conditions for growing vitis vinifera grapes in southern Quebec, an area considered to be a cool climate wine region. Gradual increases in growing season length, growing and dormant season temperatures, both maximum and minimum, are creating a general amelioration in wine grape growing conditions here. Although these recent increases in temperatures, as has been documented in southern Quebec, are well established, results from precipitation investigations are lacking. Both the intensity and magnitude of precipitation events require analysis. The present study uses non-parametric time series to analyze changes in growing season and September total precipitation, and changes in precipitation intensity during the September ripening period. This mid-latitude climatic zone has historically seen relatively high precipitation amounts. The results from this study indicate that in the southern Quebec wine grape growing regions little change has occurred in both the total amount of precipitation received and the intensity of that precipitation over the 35-year study period. Wet growing season and ripening period conditions continue to present a challenge for growers in this region.
摘要魁北克南部是一个气候凉爽的葡萄酒产区,最近的气候变化,无论是在冬季还是夏季,都为种植葡萄创造了更适宜的条件。生长季节长度、生长季节和休眠季节温度的逐渐增加,无论是最高温度还是最低温度,都使这里的酿酒葡萄生长条件得到了普遍改善。尽管最近魁北克南部的气温上升已经得到了很好的证实,但缺乏降水调查的结果。降水事件的强度和大小都需要分析。本研究采用非参数时间序列分析了生长季节和9月总降水量的变化,以及9月成熟期降水强度的变化。这一中纬度气候带历来降水量相对较高。这项研究的结果表明,在魁北克南部的葡萄酒葡萄种植区,在35年的研究期间,接收的降水总量和降水强度几乎没有变化。潮湿的生长季节和成熟期条件继续给该地区的种植者带来挑战。
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引用次数: 3
Wine: a potential source of antimicrobial compounds 葡萄酒:抗菌化合物的潜在来源
Q2 Agricultural and Biological Sciences Pub Date : 2019-07-03 DOI: 10.1080/09571264.2019.1652151
Lemnaro Jamir, Vikas Kumar, Yogesh Gat, Ashwani Kumar, Sawinder Kaur
ABSTRACT With increase in the socioeconomic status, the demand of the health and nutraceutical food is increasing day-by-day. Wine contains a wide variety of the biologically active compounds including antimicrobial compounds (phenolics, acids, alcohols, bioamines, etc.) which possess the numerous health benefits. The concentration of these compounds changes according to the raw material their varieties and vinification process. Phenolics, such as epicatechin, gallic acid, catechin, caffeic acid, vannillic acid, p-coumaric acid and resveratrol, are present in different wines. Wine also contains various acids such as tartaric acid, succinic acid, acetic acid and malic acid. Alcohol includes majorly the ethanol with a minute quantity of methanol and other higher alcohols, whereas the bioamine includes the ethanolamine, ammonia and histamine. These all compounds have the ability to possess antimicrobial activity either independently or in the conjugative form with the other compounds. In this article, efforts have been made to document the different antimicrobial compounds present in wines and their antimicrobial activity. This review has the potential to attract readers; mainly researchers and industrialists for the future study and product development in the wine industry.
摘要随着社会经济地位的提高,人们对保健营养品的需求日益增加。葡萄酒含有多种生物活性化合物,包括抗菌化合物(酚类、酸类、醇类、生物胺类等),这些化合物对健康有益。这些化合物的浓度根据原料、品种和酿造过程而变化。酚类物质,如表儿茶素、没食子酸、儿茶素、咖啡酸、vannillic酸、对香豆酸和白藜芦醇,存在于不同的葡萄酒中。葡萄酒还含有多种酸,如酒石酸、琥珀酸、乙酸和苹果酸。酒精主要包括含有少量甲醇的乙醇和其他高级醇,而生物胺包括乙醇胺、氨和组胺。这些所有化合物都具有独立地或以与其他化合物偶联的形式具有抗微生物活性的能力。在这篇文章中,我们努力记录葡萄酒中存在的不同抗菌化合物及其抗菌活性。这篇评论有可能吸引读者;主要是研究人员和实业家,用于葡萄酒行业的未来研究和产品开发。
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引用次数: 4
Sensory and chemical characteristics of ‘dry’ wines awarded gold medals in an international wine competition 在国际葡萄酒比赛中获得金奖的“干”葡萄酒的感官和化学特性
Q2 Agricultural and Biological Sciences Pub Date : 2019-07-03 DOI: 10.1080/09571264.2019.1652154
M. Malfeito-Ferreira, Charles Diako, C. Ross
ABSTRACT The objective of this work was to identify the sensory attributes associated with the highest awards given to wines in large competitions. Data from the Mundus Vini annual wine competitions (editions) from 2014 to 2016 were used. The chemical analysis and sensory attributes were subjected to cluster analysis and logistic ridge regression to identify predictors of grand gold and gold medal awards. High ethanol levels and sugar concentrations, mainly in red wines, were observed. For both red and white wines, three clusters were identified which broadly separated grand gold from gold medal awarded wines. The discrimination of G wines was mainly due to higher scores of bitterness and green/vegetative characters in both red and white wines, and with barnyard attributes only in red wines. The prediction regression for white wines showed that the exotic fruit was the most valued sensory attribute along with the quality indicators of body and complexity. Red wines had a higher number of predictors, including positive attributes like dried fruits and spicy or negative attributes like green/vegetative and red berries. This study identified the most relevant sensory features most valued by competition jurors, which were broadly consistent with the so-called international commercial wine style.
摘要本研究的目的是确定在大型比赛中获得最高奖项的葡萄酒的感官属性。数据来自2014年至2016年的世界葡萄酒大赛(Mundus Vini)。化学分析和感官属性进行聚类分析和logistic岭回归,以确定金奖和金奖的预测因素。研究发现,主要在红酒中,乙醇含量和糖浓度都很高。对于红葡萄酒和白葡萄酒,确定了三个集群,大致区分了金牌和金牌授予的葡萄酒。G型葡萄酒的鉴别主要是由于红葡萄酒和白葡萄酒的苦味和绿色/植物性特征得分较高,而只有红葡萄酒具有谷仓属性。对白葡萄酒进行预测回归分析,结果表明:在白葡萄酒的感官属性中,最受重视的是外来果味,其次是酒体和复杂度等品质指标。红酒有更多的预测因子,包括干果和辛辣等积极属性,或绿色/植物性和红色浆果等消极属性。这项研究确定了比赛评委最看重的最相关的感官特征,这些特征与所谓的国际商业葡萄酒风格大致一致。
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引用次数: 12
Rural idylls and urban economies: the making of metropolitan wine regions 田园诗与城市经济:大都市葡萄酒产区的打造
Q2 Agricultural and Biological Sciences Pub Date : 2019-07-03 DOI: 10.1080/09571264.2019.1652150
J. Overton
ABSTRACT In our quest to understand wine industries and their location and development worldwide, much emphasis has been given to key environmental, cultural and economic factors. The concept of terroir is used widely to describe, delimit and promote favoured wine regions. In this, we see constructions of rurality that tend to render invisible important connections between wine regions and urban places. However, many if not most wine regions owe much to their urban neighbours. Cities are sources of labour, capital and customers. Indeed, many wine regions are, in effect, metropolitan wine regions that owe as much to their proximity to cities than they do to any putative environmental distinctiveness and advantages. Wineries in such places develop strategies to survive and prosper not by producing bottles of wine that are widely sold on global markets – and compete on the basis on price or global reputation – but rather because they develop strong and loyal local markets tied to urban economies and because they appeal to the rural idylls held by urban consumers. This paper explores the way urban places have been critical in the development of certain wine regions in New Zealand.
摘要:在了解葡萄酒产业及其在世界范围内的位置和发展的过程中,我们非常重视环境、文化和经济因素。风土的概念被广泛用于描述、划定和推广受欢迎的葡萄酒产区。在这里,我们看到农村的建设往往使葡萄酒产区和城市地区之间的重要联系变得不可见。然而,许多(如果不是大多数的话)葡萄酒产区在很大程度上要归功于它们的城市邻居。城市是劳动力、资本和客户的来源。事实上,许多葡萄酒产区实际上都是大都市葡萄酒产区,它们与城市的接近程度,比任何假定的环境独特性和优势都要高。这些地方的酒庄制定生存和繁荣的策略,不是靠生产在全球市场上广泛销售的葡萄酒——也不是靠价格或全球声誉竞争——而是靠开发与城市经济联系在一起的强大而忠诚的当地市场,因为它们吸引了城市消费者所拥有的乡村田园风光。本文探讨了城市在新西兰某些葡萄酒产区的发展中发挥关键作用的方式。
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引用次数: 1
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Journal of Wine Research
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