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Shopping through mobile augmented reality: The impacts of AR embedding and embodiment attributes on consumer-based brand equity 通过移动增强现实技术购物:增强现实嵌入和体现属性对消费者品牌资产的影响
IF 9.9 2区 管理学 Q1 Business, Management and Accounting Pub Date : 2024-06-12 DOI: 10.1016/j.im.2024.103999
Jin-Feng Wu , Jiao Dong , Yinglu Wu , Ya Ping Chang

The execution of augmented reality (AR) has become a new method for companies to create a favorable shopping experience. This study investigates consumer-based brand equity (CBBE) in the mobile AR context, especially regarding high- vs. low-innovativeness consumers. We identify three key attributes to signify AR's embedding and embodiment experience—perceived augmentation, simulated physical control, and response time—and confirm their positive influences on overall brand equity through cognitive, affective, and sensory brand association dimensions. The findings also demonstrate that consumer innovativeness moderates the influences of these AR attributes on brand associations. The study provides valuable implications for researchers and managers.

增强现实(AR)的应用已成为企业创造良好购物体验的一种新方法。本研究调查了移动 AR 背景下基于消费者的品牌资产(CBBE),尤其是高创新力消费者与低创新力消费者之间的对比。我们确定了 AR 嵌入和体现体验的三个关键属性--感知增强、模拟物理控制和响应时间,并通过认知、情感和感官品牌联想维度证实了它们对整体品牌资产的积极影响。研究结果还表明,消费者的创新能力调节了这些 AR 属性对品牌联想的影响。这项研究为研究人员和管理人员提供了有价值的启示。
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引用次数: 0
Do cryptocurrency rewards improve platform valuations? 加密货币奖励会提高平台估值吗?
IF 9.9 2区 管理学 Q1 Business, Management and Accounting Pub Date : 2024-06-07 DOI: 10.1016/j.im.2024.103989
Hemang Subramanian , Florent Rouxelin

This study investigates the impact of cryptocurrency rewards and token prices on user-generated content (UGC) provision by content creators on a blockchain-based platform. Analyzing data from the Steemit platform, we find that although an increase in total reward value incentivizes UGC contributions, the rise in token prices alone does not lead to a surge in UGC. Instead, token prices have a mediating role in the relationship between total rewards earned by content creators and the volume of UGC they produce. Furthermore, we observe that an increase in UGC does not lead to a corresponding rise in the platform's market capitalization, as increased website traffic intensifies competition for rewards from a constant pool, suggesting that heightened user engagement does not translate to enhanced market capitalization. These findings imply that carefully designed reward mechanisms are crucial for sustaining user engagement and content creation amidst market fluctuations. Our study underscores the importance of a comprehensive approach to incentivizing user participation and ensuring platform growth, as a mere increase in token prices may not guarantee sustained engagement or an associated increase in market capitalization.

本研究调查了加密货币奖励和代币价格对内容创作者在基于区块链的平台上提供用户生成内容(UGC)的影响。通过分析 Steemit 平台的数据,我们发现,虽然奖励总值的增加会激励 UGC 的贡献,但代币价格的上涨本身并不会导致 UGC 的激增。相反,代币价格在内容创作者获得的总奖励与他们生产的 UGC 数量之间的关系中起着中介作用。此外,我们还观察到,UGC 的增加并不会导致平台市值的相应上升,因为网站流量的增加会加剧对恒定池奖励的竞争,这表明用户参与度的提高并不会转化为市值的增加。这些发现表明,精心设计的奖励机制对于在市场波动中保持用户参与和内容创作至关重要。我们的研究强调了采用综合方法激励用户参与和确保平台增长的重要性,因为仅仅提高代币价格可能无法保证持续的参与度或相关的市场资本化增长。
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引用次数: 0
Firm profiling and competition assessment: A design science approach 企业概况和竞争评估:设计科学方法
IF 9.9 2区 管理学 Q1 Business, Management and Accounting Pub Date : 2024-05-31 DOI: 10.1016/j.im.2024.103988
Hao Zhong , Chuanren Liu

Extensive efforts have been made by both academics and practitioners to understand the inter-firm competitive relationship owing to its profound impacts on multiple key business goals, e.g., company benchmarking, marketing strategy planning, and talent acquisition. However, it has never been an easy task to fully characterize firms and assess the competitive relationship among them, mainly due to the challenge of information heterogeneity. In this regard, we propose a novel IT artifact for firm profiling and inter-firm competition assessment guided by Information System Design Theory (ISDT). We start by constructing a Heterogeneous Occupation Network (HON) using employees’ occupation details and educational attainments. Then we adopt a Metapath2vec-based heterogeneous network embedding model to learn firms latent profiles (embeddings). Using the firm features and embeddings as input, we train multiple supervised classifiers to assess the competitive relationship among the firms. Following the principles of design as a search process, we demonstrate the effectiveness of our IT artifact through extensive experimental studies and detailed discussions. Our research has also discovered that the occupation and education specifics of employees are key factors in identifying potential competitors of a focal firm.

由于企业间的竞争关系对多个关键业务目标(如公司基准、营销战略规划和人才招聘)具有深远影响,学术界和实践者都在为了解企业间的竞争关系做出了大量努力。然而,主要由于信息异质性所带来的挑战,要全面描述企业特征并评估企业间的竞争关系绝非易事。为此,我们以信息系统设计理论(ISDT)为指导,提出了一种新颖的信息技术工具,用于企业特征分析和企业间竞争评估。首先,我们利用员工的职业详情和教育程度构建了一个异构职业网络(HON)。然后,我们采用基于 Metapath2vec 的异质网络嵌入模型来学习企业的潜在特征(嵌入)。使用企业特征和嵌入作为输入,我们训练多个监督分类器来评估企业之间的竞争关系。我们遵循 "设计即搜索过程 "的原则,通过大量的实验研究和详细讨论,证明了我们的信息技术工具的有效性。我们的研究还发现,员工的职业和教育背景是识别重点企业潜在竞争对手的关键因素。
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引用次数: 0
Formation of professional social networks via physicians’ online engagement: Evidence from Sina Weibo and Sina Health 通过医生的在线参与形成职业社交网络:来自新浪微博和新浪健康的证据
IF 8.2 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-05-26 DOI: 10.1016/j.im.2024.103981

The professional social networks of physicians are an essential source of health-related user-generated content and online social capital. Yet limited research has examined how social networks of physicians emerge at the level of relationships between physicians. To help fill this gap, this study investigates the formation of followship between physicians (i.e., when one physician follows another) from the perspectives of network structures, actor attributes, and external contextual factors. Using exponential random graph models and strategic network formation models, this study analyzes the effects of reciprocity and transitive closure, physicians’ social media and online healthcare community (OHC) engagement, and physicians’ interaction networks. The results reveal that physicians’ professional social networks have a reciprocated and open structure. Physicians’ social media connectivity and content, online service performance, professional capital, and social identity homophily facilitate the formation of professional social networks. In addition, the interaction networks have an entrainment effect on professional social networks. This study reveals the mechanism of social processes, including reciprocity, preferential attachment, and homophily, in the formation of social networks. The results also extend social cognitive theory and signaling theory into the context of physicians’ professional social networks.

医生的职业社交网络是与健康相关的用户生成内容和在线社交资本的重要来源。然而,对医生的社交网络如何在医生之间的关系层面上出现的研究却很有限。为了填补这一空白,本研究从网络结构、行为者属性和外部环境因素的角度研究了医生之间跟随关系的形成(即一名医生跟随另一名医生)。本研究使用指数随机图模型和战略网络形成模型,分析了互惠性和传递封闭性、医生的社交媒体和在线医疗社区(OHC)参与度以及医生的互动网络的影响。研究结果表明,医生的职业社交网络具有互惠和开放的结构。医生的社交媒体连接性和内容、在线服务表现、职业资本和社会身份同质性促进了职业社交网络的形成。此外,互动网络对职业社交网络具有诱导作用。本研究揭示了互惠、优先依附和同亲等社会过程在社会网络形成中的作用机制。研究结果还将社会认知理论和信号理论延伸到医生的职业社交网络中。
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引用次数: 0
Leveraging digital technology to improve self-efficacy in response to public health crises 利用数字技术提高应对公共卫生危机的自我效能
IF 9.9 2区 管理学 Q1 Business, Management and Accounting Pub Date : 2024-05-23 DOI: 10.1016/j.im.2024.103987
Jiandong Lu , Xiaolei Wang , Songbo Chen , Guo Chen , Yuqiang Feng , Luning Liu

During public health crises, people's self-efficacy determines their mental and physical health. However, little is known about the influence of digital technology on self-efficacy in response to public health crises. To better understand these effects, we conducted a mixed methods study based on Chinese digital technology users; we interviewed 17 and surveyed 607 users. The results indicated that the digital affordances of information sharing, knowledge sharing, and socializing can increase people's perceived social support, which enhances their self-efficacy in terms of their health and general life. Additionally, risk perception moderates the influence of social support on self-efficacy.

在公共卫生危机期间,人们的自我效能感决定了他们的身心健康。然而,人们对数字技术在应对公共卫生危机时对自我效能感的影响知之甚少。为了更好地了解这些影响,我们开展了一项基于中国数字技术用户的混合方法研究;我们采访了 17 位用户,并对 607 位用户进行了调查。研究结果表明,信息共享、知识共享和社交等数字负担能力可以增加人们感知到的社会支持,从而提高他们在健康和一般生活方面的自我效能。此外,风险认知会调节社会支持对自我效能的影响。
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引用次数: 0
Exploring the influence of gamification-enabled customer experience on continuance intention towards digital platforms for e-government: An empirical investigation 探索游戏化客户体验对电子政务数字平台持续意向的影响:实证调查
IF 9.9 2区 管理学 Q1 Business, Management and Accounting Pub Date : 2024-05-21 DOI: 10.1016/j.im.2024.103986
RunZe Liu , Jose Benitez , Lin Zhang , Zhen Shao , JiaNing Mi

Governments realize a significant gap exists between existing efforts in customer experience and citizen expectations for implementing a digital platform in e-government (DPEG), hindering citizens’ continuance intention. This study proposes a novel initiative called gamification-enabled customer experience. Based on the motivational lens, we develop and test a conceptual research model. We find that gamification-enabled customer experience positively impacts intrinsic and extrinsic motivations and continuance intention towards DPEG. Our results enrich IS research on digital platforms, customer experience, types of motivation, and behavior. We also offer practical guidelines for implementing a DPEG to execute gamified customer experience strategies.

政府意识到,现有的客户体验工作与公民对实施电子政务数字平台(DPEG)的期望之间存在巨大差距,这阻碍了公民的持续意愿。本研究提出了一项名为 "游戏化客户体验 "的新举措。基于动机视角,我们开发并测试了一个概念研究模型。我们发现,游戏化客户体验对内在和外在动机以及对 DPEG 的持续意向都有积极影响。我们的研究结果丰富了有关数字平台、客户体验、动机类型和行为的 IS 研究。我们还为实施 DPEG 以执行游戏化客户体验战略提供了实用指南。
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引用次数: 0
How does response to work communication impact employees’ collaborative performance? A view of the social connectivity paradox 对工作交流的回应如何影响员工的协作绩效?对社会联系悖论的看法
IF 9.9 2区 管理学 Q1 Business, Management and Accounting Pub Date : 2024-05-11 DOI: 10.1016/j.im.2024.103983
Pengzhen Yin , Yulin Fang , Wangchun Zhang , Liang Liang

Contemporary digital work practices increasingly necessitate prompt responses by employees to work-related communication. The impact of employees’ response behavior to work communication (RBWC) on collaborative performance remains underexplored. To address this gap, we propose a theoretical model integrating the theories of person-environment fit, social support, and conservation of resources. RBWC is conceptualized as the degree of communication response (in)congruence, representing the (mis)fit between rapid response expectations and the employee's ability to respond rapidly. We investigate the diverse effects of various states of response congruence on collaborative performance, mediated by the social connectivity paradox manifested as social support and social overload, while grounding this work on social support theory. The results from surveying 268 professionals and employing polynomial regression and surface response analysis demonstrate that different response congruence states significantly influence the social connectivity paradox and subsequently impact collaborative performance. Social support mediates the relationship between response congruence and collaborative performance, while social overload mediates the linear association between response ability and collaborative performance. Theoretical and practical implications are discussed.

当代的数字化工作实践越来越需要员工对工作相关的交流做出及时回应。员工对工作交流的回应行为(RBWC)对合作绩效的影响仍未得到充分探讨。为了填补这一空白,我们提出了一个理论模型,该模型整合了人与环境契合、社会支持和资源保护等理论。RBWC 被概念化为沟通响应(不)一致的程度,代表快速响应期望与员工快速响应能力之间的(不)契合度。我们以社会支持理论为基础,通过表现为社会支持和社会超负荷的社会连通性悖论为中介,研究了各种反应一致性状态对协作绩效的不同影响。通过对 268 名专业人员进行调查,并采用多项式回归和表面反应分析,结果表明不同的反应一致性状态会显著影响社会连通性悖论,进而影响合作绩效。社会支持调解了反应一致性与合作绩效之间的关系,而社会超负荷则调解了反应能力与合作绩效之间的线性关系。本文讨论了其理论和实践意义。
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引用次数: 0
An enhanced governance measure for deep synthesis applications: Addressing the moderating effect of moral sensitivity through message framing 深度综合应用的强化治理措施:通过信息框架解决道德敏感性的调节作用
IF 9.9 2区 管理学 Q1 Business, Management and Accounting Pub Date : 2024-05-11 DOI: 10.1016/j.im.2024.103982
Minghui Li , Yan Wan , Liufang Zhou , Hengyi Rao

The risk of malicious deep synthesis lurks in hedonic applications, yet people tend to be ethically tolerant, leaving governance in a quandary. This study explores the reason for this from the perspective of moral judgment and finds that hedonic applications reduce people's sensitivity to ethical norms. We then explore the mechanism of the governance measure labels, using moral sensitivity as a moderating variable, and find that people with low moral sensitivity are immune. Finally, we propose and validate the inclusion of message framing as an enhancement. This study explains the governance dilemma from a moral-psychological perspective and provides practical governance improvements.

享乐主义应用中潜藏着恶意深度综合的风险,但人们却倾向于道德宽容,这让治理陷入窘境。本研究从道德判断的角度探讨了其中的原因,发现享乐主义应用降低了人们对道德规范的敏感度。然后,我们以道德敏感度作为调节变量,探索治理措施标签的机制,发现道德敏感度低的人具有免疫力。最后,我们提出并验证了将信息框架作为一种增强措施。本研究从道德心理学的角度解释了治理困境,并提供了切实可行的治理改进措施。
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引用次数: 0
Demystifying data governance for process mining: Insights from a Delphi study 揭开流程挖掘数据管理的神秘面纱:德尔菲研究的启示
IF 9.9 2区 管理学 Q1 Business, Management and Accounting Pub Date : 2024-05-07 DOI: 10.1016/j.im.2024.103973
Kanika Goel , Niels Martin , Arthur ter Hofstede

Data governance is recognised as a new capability for organisations to maximize the value of data. Process mining is essential for the resilient growth of businesses, making process data a strategic asset for organisations. Even though the availability of reliable process data is vital for obtaining dependable insights into process mining techniques, there exists no framework that explains how to govern process data holistically. We address this gap by presenting the first data governance framework for process mining that was derived from a Delphi study conducted with a panel of academics and practitioners from around the world. The framework provides multiple avenues for future research.

数据管理被认为是企业最大限度地利用数据价值的一种新能力。流程挖掘对企业的恢复性增长至关重要,使流程数据成为企业的战略资产。尽管可靠流程数据的可用性对于获得流程挖掘技术的可靠见解至关重要,但目前还没有一个框架能解释如何全面管理流程数据。为了填补这一空白,我们提出了首个流程挖掘数据管理框架,该框架是由来自世界各地的学者和从业人员组成的小组通过德尔菲研究得出的。该框架为未来研究提供了多种途径。
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引用次数: 0
The power of prediction with Google searches and social media posts: Retail investor interest and IPO pricing 利用谷歌搜索和社交媒体帖子的预测能力:散户投资者兴趣与 IPO 定价
IF 9.9 2区 管理学 Q1 Business, Management and Accounting Pub Date : 2024-05-06 DOI: 10.1016/j.im.2024.103972
Ka Wai (Stanley) Choi , Wentao Ma , Shuk Ying Ho , Dickson Wu

This paper investigates the association between retail investors’ online activity and the pricing of initial public offerings (IPOs). We utilize data from Google Trends and StockTwits to analyze price revision for 901 U.S. IPOs, and find that the online search count, social media post count, and post sentiment are positively associated with IPO pricing. One-standard-deviation increases in these variables correspond to price revision increases of 9.02 %, 50.73 %, and 70.22 %, respectively. Additionally, online search plays a more significant role in influencing IPO price revision when social media discussions about a specific IPO exhibit higher sentiment inequality among participants.

本文研究了散户投资者的在线活动与首次公开募股(IPO)定价之间的关联。我们利用谷歌趋势(Google Trends)和 StockTwits 的数据分析了 901 家美国 IPO 的价格修订情况,发现在线搜索次数、社交媒体发帖次数和发帖情绪与 IPO 定价呈正相关。这些变量一个标准差的增加对应的价格修正幅度分别为 9.02%、50.73% 和 70.22%。此外,当社交媒体上关于特定 IPO 的讨论在参与者之间表现出较高的情绪不平等时,在线搜索在影响 IPO 价格修正方面发挥着更重要的作用。
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引用次数: 0
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