Catalysts that effectively degrade organic pollutants and exhibit bactericidal properties are highly up-and-compromising for water treatment applications. To overcome the inherent limitation that the rapid recombination of the photogenerated carriers and to extend the practical utility of Bi2WO6, a flower-like structure of 7 wt.% Er3+-doped Bi2WO6 (Er7%-Bi2WO6) capable of oxygen vacancy and crystal defect was synthesized using a straightforward hydrothermal method. Under visible light irradiation (λ > 420 nm), the Er7%-Bi2WO6 achieved a Rhodamine B (RhB) degradation efficiency of 92% within 80 min, significantly surpassing that of pristine Bi2WO6. The kinetic rate constant of Er7%-Bi2WO6 was determined to be 0.0288 min−1, which is 5.9 times higher than the 0.0049 min−1 observed for Bi2WO6. Additionally, the bactericidal rate against Escherichia coli after 120 min of visible light exposure was 93.9%, nearly twice that of Bi2WO6 at 49.8%. Density functional theory calculations and experimental results confirmed that doping with Er3+ introduced lower band gap and more photogenerated carriers, enhanced visible light absorption, and ultimately improved the photocatalytic performance. Electron paramagnetic resonance and radical trapping experiments identified h⁺ and ·O2⁻ as the primary active species generated during the photocatalytic process of Er7%-Bi2WO6. The RhB removal rate remained above 90% after five degradation cycles, and the treatment efficacy on actual water samples was 76%. This study highlights the potential of Er-doped Bi2WO6 to enhance both photocatalytic degradation of organic pollutants and bactericidal performance, thereby expanding the application scope of Bi2WO6 in water treatment.