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Strategic Factors Influencing Banking Sector Competitiveness in Rwanda. A Case Study of Bank of Kigali, Rwanda 影响卢旺达银行业竞争力的战略因素。以卢旺达基加利银行为例
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-06-16 DOI: 10.53819/81018102t6067
Aubrey Ntamvutsa, S. Gitahi
Several financial institutions in Rwanda have closed as a result of the current economic crisis, making it difficult to conduct this research. A country's economic well-being particularly that of Rwanda, hinges on the strength of its banking system. The purpose of this study is to investigate the strategic factors that contribute to the competitiveness of the banking industry in Rwanda. These factors include strategic product accessibility, strategic customer relationship marketing, strategic leadership, and strategic technology adoption. A cross-sectional survey design was used as the research methodology for this study. Bank of Kigali's current staff of 150 employees served as the sample population. Respondents were requested to fill out questionnaires and interview schedules, which provided the bulk of the study's data. These were the study's primary data collection points. Secondary sources, such as the National Bank of Rwanda's yearly reports, were also consulted for this study. Analysis of the collected data was carried out using SPSS. Thematic analysis was used to examine qualitative data, and the findings were presented in narrative format together with direct quotations from respondents. The study results reveals that It is evident that holding strategic products accessibility, strategic customer relationship marketing, strategic leadership and strategic technology adoption to a constant zero, banking sector competitiveness in Rwanda would be at 0.421. In Addition, any unit increase on strategic products accessibility would increase banking sector competitiveness in Rwanda by a factor of 0.224. Any unit increase in strategic customer relationship marketing would increase banking sector competitiveness in Rwanda by a factor of 0.222. Any unit increase in strategic leadership would increase banking sector competitiveness in Rwanda by a factor of 0.359. Lastly any unit in strategic technology adoption would increase in banking sector competitiveness in Rwanda by a factor of 0.304. Therefore, commercial banks are encouraged to consistently work to improve their strategic leadership, planning, creativity, technological proficiency, and human resource competence. This may be achieved by effective and proactive leadership, strategic planning, the use of cutting-edge technology, an innovative spirit, and strong adherence to employee training and development. To guarantee the commercial banks' long-term existence and stakeholder satisfaction, more study is needed on how the National Bank of Rwanda may improve its oversight and regulatory role. Keywords: Strategic Factors, Banking Sector, Competitiveness, Performance, strategic product accessibility, strategic customer relationship marketing, strategic leadership, and strategic technology adoption
由于目前的经济危机,卢旺达的几个金融机构已经关闭,因此难以进行这项研究。一个国家的经济福祉,特别是卢旺达的经济福祉,取决于其银行体系的实力。本研究的目的是调查有助于卢旺达银行业竞争力的战略因素。这些因素包括战略性产品可及性、战略性客户关系营销、战略性领导和战略性技术采用。本研究采用横断面调查设计作为研究方法。基加利银行现有150名员工作为样本人口。受访者被要求填写问卷和采访时间表,这提供了研究的大部分数据。这些是该研究的主要数据收集点。本研究也参考了二手资料,例如卢旺达国家银行的年度报告。采用SPSS软件对收集到的数据进行分析。专题分析用于检查定性数据,调查结果以叙述格式呈现,并直接引用受访者的话。研究结果表明,很明显,将战略产品可及性、战略客户关系营销、战略领导和战略技术采用保持为零,卢旺达银行业的竞争力将为0.421。此外,战略产品可及性的任何单位增加都将使卢旺达银行业的竞争力提高0.224倍。战略客户关系营销的任何单位增加都将使卢旺达银行业的竞争力提高0.222倍。战略领导的任何单位增加都将使卢旺达银行业的竞争力提高0.359倍。最后,任何采用战略技术的单位都将使卢旺达银行业的竞争力提高0.304倍。因此,鼓励商业银行不断努力提高其战略领导能力、规划能力、创造力、技术熟练程度和人力资源能力。这可以通过有效和积极的领导、战略规划、尖端技术的使用、创新精神以及对员工培训和发展的坚定坚持来实现。为了保证商业银行的长期存在和利益相关者的满意度,卢旺达国家银行如何改进其监督和监管作用需要更多的研究。关键词:战略因素,银行业,竞争力,绩效,战略产品可及性,战略客户关系营销,战略领导,战略技术采用
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引用次数: 0
Effect of Leadership Styles on Strategic Implementation in Non-Governmental Organizations. A Case of Root Foundation Rwanda 领导风格对非政府组织战略实施的影响。卢旺达根基金会的一个案例
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-06-16 DOI: 10.53819/81018102t6064
Innocent Maturire, E. Irechukwu
The main objective of this study was to assess the leadership styles and the strategy implementation of Non-government organizations in Rwanda. This study will follow the following objectives: To evaluate the effect of leadership styles (transformational, transactional and laissez faire styles) on corporate strategy implementation in Root foundation Rwanda, to assess the influence of leadership styles (transformational, transactional and laissez faire styles) on functional strategy implementation in Root foundation Rwanda, and determine the contribution of leadership styles (transformational, transactional and laissez faire styles) on operational strategy implementation in Root foundation Rwanda. Descriptive research design was used within this study, and the study population comprise 142 employees working on the NGO. The sample size of 105 respondents was established through calculations carried out using the Slovin's Formula. Descriptive research design and correlation analysis will be utilized to assess the data and results generalized for the entire population, while multiple regression was used to test hypotheses. To compute and analyze the data in this study, SPPSS version 23 was used. Secondary data was gleaned from available documentation at Root foundation Rwanda and elsewhere. The results showed that there is high correlation between Transformational leadership styles and Strategic implementation Root Foundation Rwanda as shown by a correlation figure of 0.709**, p-value =0.002<0.05 level (2-tailed), and also the multiple regression results revealed that Transformational leadership styles has significance positive effect on Strategic implementation as determined by β1= 0.172, p=0.009<0.05, t= 2.630. The increase of one unit in Transformational leadership styles leads to an increase in Strategic implementation by 0.172 units. The results showed that the correlation is high between Transactional leadership style and Strategic implementation of Root foundation Rwanda as shown by a correlation figure of 0.781**, p-value =0.000<0.05 level (2-tailed) and also the multiple regression results revealed that Transactional leadership style has significance and positive influence on Strategic implementation as indicated by β2= 0.482, p=0.000<0.05, t= 9.318. An increase of one unit in Transactional leadership style led to an increase in Strategic implementation of Root foundation Rwanda by 0.482 units. Findings revealed that there is significant moderate correlation between Laissez-faire leadership style and Strategic implementation of Root foundation Rwanda as shown by a correlation figure of 0.503**, p-value =0.000<0.05 level (2-tailed) and also the multiple regression results revealed that Laissez-faire leadership style has significance and positive contribution on Strategic implementation as indicated by β3= 0.455, p=0.000<0.05, t= 4.672. The implication is that an increase of one unit in Laissez-faire leadership style would lead to an increase
本研究的主要目的是评估卢旺达非政府组织的领导风格和战略实施情况。本研究将遵循以下目标:评估领导风格(变革型、交易型和自由放任型)对鲁特基金会卢旺达公司战略实施的影响,评估领导风格(变革型、交易型和自由放任型)对鲁特基金会卢旺达公司职能战略实施的影响,确定领导风格(变革型、交易型和自由放任型)的贡献。交易和自由放任风格)在卢旺达根基金会的业务战略实施。本研究采用描述性研究设计,研究人群包括142名在非政府组织工作的员工。105名受访者的样本量是通过使用斯洛文公式进行计算确定的。描述性研究设计和相关分析将用于评估整个人群的数据和结果,而多元回归将用于检验假设。为了计算和分析本研究的数据,使用SPPSS版本23。次要数据是从卢旺达Root基金会和其他地方的现有文件中收集的。结果表明,变革型领导风格与战略实施之间存在高度相关,相关系数为0.709**,p值=0.002<0.05水平(双尾);多元回归结果表明,变革型领导风格对战略实施具有显著的正向影响,β1= 0.172, p=0.009<0.05, t= 2.630。变革型领导风格每增加一个单位,战略实施就会增加0.172个单位。结果显示,交易型领导风格与卢旺达根基金会战略实施的相关性较高,相关系数为0.781**,p值=0.000<0.05水平(双尾);多元回归结果显示,交易型领导风格对战略实施具有显著性和正向影响,β2= 0.482, p=0.000<0.05, t= 9.318。交易型领导风格每增加一个单位,鲁特基金会卢旺达的战略实施就增加0.482个单位。研究结果显示,放任型领导风格与卢旺达根基金会战略实施之间存在显著的中度相关关系,相关系数为0.503**,p值=0.000<0.05水平(双尾);多元回归结果显示,放任型领导风格对战略实施具有显著性和正贡献,β3= 0.455, p=0.000<0.05, t= 4.672。这意味着,放任式领导风格每增加一个单位,卢旺达根基金会的战略执行就会增加0.455个单位。关键词:领导风格、战略实施、变革型、交易型和自由放任型
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引用次数: 0
Interactive Marketing Practices and Market Performance in Soft Drinks Industry: An Empirical Study on Competitive Advantage As a Mediator 软饮料行业互动营销实践与市场绩效:竞争优势作为中介的实证研究
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-06-16 DOI: 10.47672/jsm.1501
Pereez Nimusima, Wilbroad Aryatwijuka, Erem Emmanuel, Kaggwa Charles, Olivia Mbabazi, John Rwakihembo
Purpose: To what extent does competitive advantage mediate the relationship between interactive marketing practices and market performance? In attempt to respond to this question, this study was conducted with the aim of examining the mediating role of competitive advantage on the interactive marketing practices market performance relationship in the soft drink industry context. Methodology: A cross-sectional research design was taken on a sample of 322 soft drink manufacturing enterprises in the city of Kigali. The unit of inquiry for the quantitative study were the sales, accounting, finance, marketing and communication managers whereas chief executive officers were the unit of inquiry for the qualitative study. The study used both questionnaire and interview guide to collect data. Path analysis, MedGraph v3.xlsm and Hierarchical regression were used to test the model. Findings: Study findings show that performance of soft drink enterprises is positively associated with interactive marketing practices. It was observed in this study also that competitive advantage partially mediates this relationship. Practically the four conditions for mediation were met as suggested by Baron and Kenny, (1986). Firstly, we observe that there was a significant direct effect of Interactive marketing practices on market performance (=.270; p<.05). Secondly, Interactive marketing practices and competitive advantage have a significant relationship (=.400; p<.05), and thirdly, the observed coefficient of the mediator (competitive advantage) is significant as seen in the regression model 3 (=.396; p<.05). It is observed, finally, that the absolute effect of Interactive marketing practices on market performance is smaller in regression model 3 (=.157; p<.05) than in regression model 2 (=.270; p<.05).This confirm the mediation effects of competitive advantage. Further still a ratio index of 41.9% was observed an indication that competitive advantage reduces the relationship between interactive marketing practices and performance by 41.9% in Kigali city soft drink enterprises.   Recommendations: In line with this confirmed mediation effects, managers are reminded to allocate sufficient resources to customer intimacy, product leadership and operational excellence as specific competitive priorities if they are to attain better market performance results. The study is of a theoretical importance as it empirically confirm the mediating role of competitive advantage in the interactive marketing practices-market performance relationship in a soft drink industry context. The imperative for practitioners to sufficiently attend to operational efficiency, customer intimacy and product leadership is reiterated on in this study.  
目的:竞争优势在多大程度上调解了互动营销实践与市场绩效之间的关系?为了回答这个问题,本研究以软饮料行业为背景,考察竞争优势对互动营销实践市场绩效关系的中介作用。方法:采用横断面研究设计,对基加利市322家软饮料生产企业进行了抽样调查。定量研究的调查单位是销售、会计、财务、营销和沟通经理,而定性研究的调查单位是首席执行官。本研究采用问卷调查法和访谈法收集数据。路径分析,MedGraph v3。采用xlsm和层次回归对模型进行检验。研究发现:研究发现,软饮料企业绩效与互动营销实践呈正相关。本研究还发现,竞争优势在这一关系中起到部分中介作用。实际上,根据Baron和Kenny(1986)的建议,调解的四个条件都得到了满足。首先,我们观察到互动营销实践对市场绩效有显著的直接影响(= 0.270;p < . 05)。第二,互动营销实践与竞争优势存在显著关系(= 0.400;P < 0.05),第三,中介(竞争优势)的观察系数在回归模型3中显着(=.396;p < . 05)。最后,我们观察到,在回归模型3中,互动营销实践对市场绩效的绝对影响较小(=.157;P < 0.05)比回归模型2 (= 0.270;p < . 05)。这证实了竞争优势的中介作用。此外,还观察到41.9%的比率指数,表明竞争优势使基加利市软饮料企业的互动营销实践与绩效之间的关系降低了41.9%。建议:根据这一已证实的中介效应,我们提醒管理者,如果他们想要获得更好的市场绩效结果,就应该将足够的资源分配给客户亲密度、产品领导和卓越运营,作为具体的竞争优先事项。本研究实证地证实了竞争优势在软饮料行业互动营销实践-市场绩效关系中的中介作用,具有重要的理论意义。在本研究中,从业者必须充分关注运营效率、客户亲密度和产品领导力。
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引用次数: 0
Moderating Role of Marketing Audit on the Effect of Strategic Marketing Planning on Organisational Performance of Selected Quoted Consumer Goods Manufacturing Companies in Lagos 营销审计对战略营销计划对选定的拉各斯上市消费品制造公司组织绩效的影响的调节作用
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-06-12 DOI: 10.47672/jsm.1495
A. Seidu, Akinlabi, B.H. Akinlabi, B.H., O. Makinde
Purpose: Recently, business uncertainty and pressures have challenged routine activities in consumer goods manufacturing companies (CGMC), resulting in dwindling performance due to their inability to respond swiftly and correctly to strategic marketing planning practices. However, proactive manufacturing businesses strive to evaluate their operational activities and thus put measures in place to improve their performance as a condition of continuous existence and future development. Such organisations analyse their routine functions periodically, through operational methods that allow the evaluation of their market strategy, current performance and function as management guides. The study therefore investigated the moderating role of Marketing Audit (MA) on strategic marketing planning and organisational performance of selected quoted consumer goods manufacturing companies in Lagos, Methodology: Survey research design was used for this study. The population was 594 staff in the sales and marketing departments of the selected CGMC in Lagos State, Nigeria. The study adopted total enumeration method. Purposive sampling technique was employed. Data were analysed using descriptive and inferential (multiple regression) statistics. Findings: The findings showed that marketing audit has a significant moderating effect on the effect of strategic market planning on organisational performance of selected quoted consumer goods manufacturing companies in Lagos State, Nigeria.   Recommendations: The study therefore recommends that top management of CGMCs should review the companies MA on marketing strategy process of personnel with correct organizational values and attitudes.  
目的:最近,业务的不确定性和压力已经挑战了消费品制造公司(CGMC)的日常活动,导致业绩下降,由于他们无法迅速和正确地响应战略营销规划实践。然而,积极主动的制造企业努力评估他们的经营活动,从而采取措施来改善他们的绩效,作为持续存在和未来发展的条件。这些组织定期分析他们的日常职能,通过操作方法,允许评估他们的市场战略,当前的表现和功能作为管理指南。因此,该研究调查了营销审计(MA)对战略营销规划和组织绩效的调节作用选定引用消费品制造公司在拉各斯,方法:调查研究设计用于本研究。人口为尼日利亚拉各斯州选定的CGMC销售和营销部门的594名员工。本研究采用总枚举法。采用目的抽样技术。数据分析采用描述性和推断性(多元回归)统计。研究结果:研究结果表明,营销审计对战略市场规划对尼日利亚拉各斯州选定的引用消费品制造公司的组织绩效的影响具有显著的调节作用。建议:因此,本研究建议cmcs高层管理人员应该对具有正确组织价值观和态度的人员的公司营销战略过程进行审查。
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引用次数: 0
Contribution of Faith-Based Organization Project Support on Improving Livelihood of Vulnerable Children in Rwanda: A Case of Christian Life Assembly Project, Kigali City 信仰组织项目支持对改善卢旺达弱势儿童生计的贡献:以基加利市基督徒生活大会项目为例
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-06-12 DOI: 10.53819/81018102t2144
Gahigana Joy Umurungi
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引用次数: 0
Corporate Governance and Return on Assets of Quoted Food and Beverage Firms in Nigeria 尼日利亚上市食品和饮料公司的公司治理和资产回报率
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-06-12 DOI: 10.47672/jsm.1494
O. Folorunso, S. Owolabi, E. Ajike
Purpose: The Food and Beverage industry is extremely important in any society because it meets basic human needs and has a considerable impact on human existence since the dawn of time. However, studies have shown that quoted food and beverage firms are faced with the struggle to maintain substantial level of net profit before tax, earnings per share, return on assets, return on equity and dividend per share, which are likely due to weak corporate governance (ownership structure, board composition, board diversity, CEO tenure, and board size). Therefore, this study investigated the effect of corporate governance on return on assets of quoted food and beverage firms in Nigeria. Methodology: The study adopted ex-post facto research design. The population of the study was 21 food and beverage firms quoted on Nigerian Exchange as at December 31st, 2021. The study used purposive sampling technique to choose the sample size of 14 quoted food and beverage firms based on the years of listing and data availability. The data used for the study were extracted from the audited annual financial statement of the sampled firms from 2014 to 2021. Descriptive and inferential (multiple regression) statistics were used to analyse the data at 10% significance level. Findings: Findings revealed that corporate governance had significant effect on return on asset (Adj.R2 = 0.05, F (5, 106) = 2.09, p < 0.10).  The study concluded that corporate governance enhanced return on asset of quoted food and beverage firms in Nigeria. Recommendations: The study recommended that food and beverage firms should ensure the independence of the board is embraced and enhanced at all times to ensure improved financial performance and ensure returns on asset.  
目的:食品和饮料行业在任何社会中都是极其重要的,因为它满足了人类的基本需求,并且从一开始就对人类的存在产生了相当大的影响。然而,研究表明,上市食品和饮料公司面临着保持税前净利润、每股收益、资产回报率、股本回报率和每股股息的斗争,这可能是由于公司治理薄弱(所有权结构、董事会组成、董事会多样性、首席执行官任期和董事会规模)。因此,本研究考察了公司治理对尼日利亚上市食品饮料公司资产收益率的影响。研究方法:采用事后调查设计。该研究的对象是截至2021年12月31日在尼日利亚交易所上市的21家食品和饮料公司。本研究采用有目的抽样技术,根据上市年份和数据可得性选择14家上市食品饮料公司的样本量。研究中使用的数据是从样本公司2014年至2021年经审计的年度财务报表中提取的。在10%显著性水平下,采用描述性和推理性(多元回归)统计分析数据。研究发现:公司治理对资产收益率有显著影响(Adj.R2 = 0.05, F (5,106) = 2.09, p < 0.10)。研究得出结论,公司治理提高了尼日利亚上市食品和饮料公司的资产回报率。建议:该研究建议,食品和饮料公司应确保董事会的独立性在任何时候都得到认可和加强,以确保改善财务业绩和确保资产回报。
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引用次数: 1
URBAN–RURAL DIFFERENCES IN PRIMARY SCHOOL RESOURCES IN CHINA: A CASE STUDY OF YUNCHENG COUNTY 中国小学资源的城乡差异——以运城县为例
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-06-05 DOI: 10.3846/ijspm.2023.19142
Wenwen Sun, Xin Hu, Akari Nakai Kidd, Zhuoran Li, Chunlu Liu
Resources in primary schools can be classified into three types: campus, teaching, and community resources. Urban–rural differences in the resources of Chinese county schools, which are triggered by population migration and residents’ preference for high-quality schools, are a common phenomenon emerging in the context of rapid urbanization. Despite the negative effects of these resource differences on social sustainability and the increasing need to comprehensively analyze urban–rural differences in school resources, to date there has not been an effective analytical framework for resolving these issues. To address this research gap, this study develops a method using the entropy-based Technique for Order Preference by Similarity to Ideal Solution (TOPSIS), spatial analysis, and statistical analysis for assessing resource equity in primary schools by means of the relative proximities of resources. The resource differences between urban and rural primary schools are quantitatively investigated through taking Yuncheng County as a case study. The urban–rural differences in the three types of resources are discovered and presented according to geographical location. The research findings make contributions to understanding the unbalanced distribution of school resources, promoting equity in education, and improving the social sustainability of counties. Additionally, the analytical framework has the potential to be extended to analyzing urban–rural resource differences in secondary or high schools.
小学资源可分为校园资源、教学资源和社区资源三种类型。人口迁移和居民对优质学校的偏好引发了中国县域学校资源的城乡差异,这是在快速城市化背景下出现的普遍现象。尽管这些资源差异对社会可持续性产生负面影响,并且越来越需要综合分析学校资源的城乡差异,但迄今为止还没有一个有效的分析框架来解决这些问题。为了弥补这一研究空白,本研究开发了一种基于熵的TOPSIS (Order Preference by Similarity To Ideal Solution)、空间分析和统计分析的方法,通过资源的相对邻近性来评估小学资源公平。本文以运城县为例,对城乡小学资源差异进行了定量研究。根据地理位置发现并呈现三种资源的城乡差异。研究结果对理解学校资源分配不均衡、促进教育公平、提高县域社会可持续性具有重要意义。此外,分析框架有可能扩展到分析中学或高中的城乡资源差异。
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引用次数: 0
Influence of Contingency Recovery Plans on Performance of Processing Firms in Brazil 应急恢复计划对巴西加工企业绩效的影响
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-06-02 DOI: 10.53819/81018102t5171
Heitor Alves Raponi, Gael Rodrygo Dao, Jose Paqueta
Contingency recovery plans refer to a collection of measures, either written down or communicated to all that shows how the firm will react when calamity or challenges strike the firm. The study examined the influence of contingency recovery plans on performance of processing firms in Brazil. A disaster can happen anytime, and a company should be ready for it and a firm should create an ideal strategy to reduce the impact of disaster and proceed on with the critical functions. A contingency plan is a back-up strategy, activated in case of an incident that disrupts firm’s operations and puts staff members at risk. The study discovered that firm continuity planning and disaster recovery planning are the most vital aspects of a firm but are often ignored. Firms need to make a well-structured strategy and document for calamity recovery and firm continuation, even before a catastrophe happens. The research concludes that contingency recovery plans and firm performance is positively and substantially related. It was noted that a unitary improvement in contingency recovery strategies boosts the processing firm's performance. It is additionally concluded that contingency recovery plans include having a disaster recovery group, the development of preventative measures to reduce the effects of a disaster and creating a time frame for the recovery plans in the firm. The research recommends that there should be a disaster recovery group which is always prepared for the recovery plans within the firm. Furthermore, there is the need to have preventative measures established in the firm to reduce the effects of a certain calamity. A written recovery strategy that defines how the firm will respond when a calamity or disaster strikes should be prepared.
应急恢复计划是指当灾难或挑战袭击公司时,公司将如何应对的一系列措施,这些措施要么写下来,要么传达给所有人。本研究考察了应急恢复计划对巴西加工企业绩效的影响。灾难随时可能发生,公司应该为此做好准备,公司应该制定一个理想的战略来减少灾难的影响,并继续发挥关键功能。应急计划是一种后备策略,在发生中断公司运营并使员工处于危险之中的事件时启动。研究发现,企业连续性计划和灾难恢复计划是企业最重要的方面,但往往被忽视。甚至在灾难发生之前,企业就需要为灾难恢复和企业延续制定结构良好的战略和文件。研究发现,应急恢复计划与企业绩效之间存在显著正相关关系。有人指出,应急恢复策略的统一改进提高了加工企业的绩效。此外,还得出结论,应急恢复计划包括建立一个灾难恢复小组,制定预防措施以减少灾难的影响,并为公司的恢复计划制定一个时间框架。研究建议应该有一个灾难恢复小组,它总是为公司内部的恢复计划做好准备。此外,有必要在公司内建立预防措施,以减少某种灾难的影响。一份书面的恢复策略,说明当灾难或灾难来袭时公司将如何应对。
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引用次数: 0
Entrepreneurial Orientation and Competitive Advantage of Quoted Pharmaceutical Companies in Nigeria 尼日利亚上市制药公司的创业取向与竞争优势
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-05-31 DOI: 10.53819/81018102t4144
V. Akpa
Pharmaceutical companies play a significant role in ensuring that people have access to high-quality and affordable medical services. They provide a wide range of medical services, from preventative care to emergency services. Despite the contribution of pharmaceutical companies to the social and economic growth of citizens in both developed and developing countries, their performance may not have been as expected. This is evident in the poor level of competitive advantage, decline in market share growth, dwindling financial growth, decline in productivity and customer retention. This study investigated the effect of entrepreneurial orientation on competitive advantage of quoted pharmaceutical companies in Nigeria. The study adopted a survey research design. The population of the study was 308 executive manager, directors and marketing department official in these quoted pharmaceutical companies in Nigeria. Data was collected using a valid and reliable questionnaire with a Cronbach alpha value greater than 0.7. Data were analysed using both descriptive and inferential tools. Multiple and Hierarchical Regression Analysis were used to determine the effect of the variables using Statistical Package for Social Science (SPSS). The results revealed that entrepreneurial orientation had significant effect on competitive advantage of quoted pharmaceutical companies in Nigeria (Adj. R2 = 0.265; F (5, 296) = 22.726, p < 0.05). The study expanded the frontier of knowledge on Nigerian pharmaceutical industry performance by unbundling entrepreneurial orientation to see how each element affected competitive advantage. The study is an original study and it adds to scholarly debate on entrepreneurial orientation and competitive advantage of quoted pharmaceutical companies as the adoption of managers’ perspectives was subjective, and competitive advantage is not static, hence secondary data could be a future option for scholars. Keywords: Entrepreneurial orientation, Competitive advantage, Competitive Aggressiveness, Entrepreneurial autonomy, Innovation.
制药公司在确保人们获得高质量和负担得起的医疗服务方面发挥着重要作用。他们提供广泛的医疗服务,从预防保健到紧急服务。尽管制药公司对发达国家和发展中国家公民的社会和经济增长作出了贡献,但它们的业绩可能不如预期。这在竞争优势水平低下、市场份额增长下降、财务增长减少、生产率和客户保留率下降等方面都表现得很明显。本研究探讨创业导向对尼日利亚上市制药公司竞争优势的影响。本研究采用调查研究设计。该研究的对象是尼日利亚这些上市制药公司的308名执行经理、董事和市场部官员。资料收集采用有效可靠的问卷,Cronbach α值大于0.7。使用描述性和推断性工具对数据进行分析。使用SPSS (Statistical Package for Social Science)软件进行多元和层次回归分析,以确定变量的影响。结果发现,创业导向对尼日利亚上市制药公司的竞争优势有显著影响(相对值R2 = 0.265;F (5,296) = 22.726, p < 0.05)。本研究通过对创业取向进行拆解,考察各要素对竞争优势的影响,拓展了尼日利亚制药行业绩效的知识前沿。该研究是一项原创研究,它增加了关于上市制药公司创业取向和竞争优势的学术争论,因为采用管理者的观点是主观的,竞争优势不是静态的,因此二手数据可能是学者未来的选择。关键词:创业导向、竞争优势、竞争进取性、创业自主、创新
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引用次数: 0
Assessing the Impact of Strategic Implementation of Circular Economy on the Competitive Advantage of Canadian Manufacturing Firms 循环经济战略实施对加拿大制造业竞争优势的影响评估
IF 2.7 4区 管理学 Q3 MANAGEMENT Pub Date : 2023-05-31 DOI: 10.53819/81018102t4143
Margarete J., Munro
This literature-based study assessed the influence of strategically implementing circular economy principles on the competitive advantage of manufacturing firms in Canada. Circular economy strategies, which are characterized by reduced resource input, waste, emission, and energy leakage, have risen in importance due to growing global sustainability concerns. Despite the known environmental and economic benefits of transitioning to a circular economy, a comprehensive understanding of its specific impact on competitive advantage has remained relatively unexplored, particularly within the context of the Canadian manufacturing sector. Through a systematic review and analysis of existing literature, this study illuminated the methods that firms adopted for this strategic transition. Such methods included the establishment of closed-loop supply chains, the integration of eco-design, and the shift towards product-as-a-service models. The study also identified and analyzed the challenges encountered during this process, including technical, financial, regulatory, and market barriers, and how firms strategically adapted to overcome these obstacles. The study finally examined the competitive outcomes of these circular economy strategies, assessing their impact on operational efficiency, cost savings, brand reputation, customer loyalty, and market differentiation. The research suggested that effectively implemented circular economy strategies could significantly enhance the sustainability and long-term resilience of Canadian manufacturing firms, while also contributing to competitive advantage. . Keywords: Circular Economy, Strategic Implementation, Competitive Advantage, Canadian Manufacturing Firms, Literature-Based Study
这一基于文献的研究评估了战略实施循环经济原则对加拿大制造企业竞争优势的影响。循环经济战略的特点是减少资源投入、浪费、排放和能源泄漏,由于全球对可持续性的关注日益增加,循环经济战略的重要性日益上升。尽管向循环经济转型的环境和经济效益是众所周知的,但对其对竞争优势的具体影响的全面理解仍然相对未被探索,特别是在加拿大制造业的背景下。通过对现有文献的系统回顾和分析,本研究阐明了企业为这一战略转型所采取的方法。这些方法包括建立闭环供应链、整合生态设计以及向产品即服务模式转变。该研究还确定并分析了在这一过程中遇到的挑战,包括技术、金融、监管和市场障碍,以及企业如何从战略上适应以克服这些障碍。该研究最后考察了这些循环经济战略的竞争结果,评估了它们对运营效率、成本节约、品牌声誉、客户忠诚度和市场差异化的影响。研究表明,有效实施循环经济战略可以显著提高加拿大制造业企业的可持续性和长期弹性,同时也有助于竞争优势。关键词:循环经济,战略实施,竞争优势,加拿大制造企业,文献研究
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引用次数: 0
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International Journal of Strategic Property Management
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