Telecommunications Policy最新文献

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Small firms, big streams: How the characteristics of SMEs impact live streaming commerce performance 小公司，大流：中小企业的特点如何影响直播商务绩效

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2026-01-01 Epub Date: 2025-10-27 DOI: 10.1016/j.telpol.2025.103085

Jaunghyun Hwang , Donggeun Kim , Alex Jiyoung Kim , Junghwan Kim

This study investigates the adoption of live streaming commerce among small and medium sized enterprises (SMEs) in South Korea. While most previous research has focused on consumer perceptions, such as the intention to watch live streaming and buy products, this research examines SME seller issues, focusing on SMEs' adoption of live streaming commerce and the resulting changes in their sales. We analyzed actual sales data from 32 SMEs with no prior live streaming commerce experience to compare SME performance before and after the adoption of live streaming commerce and find that performance metrics such as the number of buyers, the number of payments, revenue, and the number of items sold all increased significantly after the adoption of live streaming commerce. These findings highlight the potential of live streaming commerce to enhance SME performance and suggest the effectiveness of live streaming commerce in strengthening SMEs’ digital marketing capabilities. We conclude by providing policy implications for SMEs and regulatory organizations regarding how they can effectively implement live streaming commerce.

本研究调查了韩国中小企业（SMEs）对直播商务的采用情况。虽然之前的大多数研究都集中在消费者的看法上，比如观看直播和购买产品的意愿，但本研究考察了中小企业卖家的问题，重点关注中小企业对直播商业的采用以及由此带来的销售变化。我们分析了32家之前没有直播商务经验的中小企业的实际销售数据，比较了采用直播商务前后的中小企业绩效，发现采用直播商务后，买家数量、支付数量、收入和销售数量等绩效指标都显著增加。这些发现突出了直播商务提高中小企业绩效的潜力，并表明了直播商务在加强中小企业数字营销能力方面的有效性。最后，我们为中小企业和监管机构提供了有关如何有效实施直播商业的政策建议。

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引用次数: 0

Factors influencing the export of cultural and artistic copyright in the Korean media industry 影响韩国传媒业文化艺术版权出口的因素

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2026-01-01 Epub Date: 2025-10-08 DOI: 10.1016/j.telpol.2025.103078

Chaeyun Jang , Seongcheol Kim

In the international economy, trading intellectual property rights (IPRs) as intangible assets is becoming increasingly significant in cross-border trade. In South Korea, the value of IPRs in the media industry has garnered particular attention, as exports of cultural and artistic copyrights have contributed to a national IPR balance surplus. South Korea has also transitioned from being a net importer of foreign culture to a major content exporter, with the growth of its media industry capturing global interest. The country now faces various challenges as it seeks to transcend content production as a product. Instead, it aims to secure and leverage IPRs through diverse strategies to generate higher added value. In this context, research investigating the driving factors associated with content-based IPR exports carries substantial academic and industrial significance. Therefore, this study empirically examines the factors affecting the export of cultural and artistic IPRs over 14 years from 2010 to 2023. By employing hierarchical-multiple regression and time-lagged regression analysis, it identifies the determinants of Korea's cultural and artistic copyright exports and quantitatively assesses their relative effects. The findings reveal that critical factors include public investment in content production support within Korea's media industry and global demand for Korean content, as indicated by subscriber growth on global over-the-top (OTT) platforms. Based on these results, this study offers academic, industrial, and policy insights for enhancing content-based IPR exports at the national level.

在国际经济中，知识产权作为无形资产的交易在跨境贸易中越来越重要。在韩国，媒体行业的知识产权价值尤其受到关注，因为文化和艺术版权的出口为国家知识产权顺差做出了贡献。韩国也从外国文化的净进口国转变为主要的内容出口国，其媒体产业的发展引起了全球的兴趣。这个国家现在面临着各种各样的挑战，因为它试图超越内容生产作为一种产品。相反，它的目标是通过多种战略来保护和利用知识产权，以产生更高的附加值。在这种背景下，研究与基于内容的知识产权出口相关的驱动因素具有重大的学术和产业意义。因此，本研究对2010 - 2023年14年间文化艺术知识产权出口的影响因素进行了实证研究。通过采用层次多元回归和时间滞后回归分析，确定了韩国文化和艺术版权出口的决定因素，并定量评估了它们的相对影响。调查结果显示，关键因素包括韩国媒体行业对内容生产支持的公共投资，以及全球对韩国内容的需求，如全球OTT平台用户增长所示。基于这些结果，本研究为在国家层面上加强基于内容的知识产权出口提供了学术、产业和政策见解。

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引用次数: 0

Breaking the cycle: Can information and communication technologies reverse the trend of premature deindustrialization in Africa? 打破循环：信息和通信技术能否扭转非洲过早去工业化的趋势？

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2026-01-01 Epub Date: 2025-10-22 DOI: 10.1016/j.telpol.2025.103087

Min-Dong Zhu , Mounira Raddaoui , Younchawou Ngouwouo

This paper analyzes the effect of information and communication technologies (ICTs) on premature deindustrialization, a phenomenon where the decline of the manufacturing sector occurs at a much lower income level than historically observed in developed countries. We measure ICT development through three specific indicators: internet penetration, mobile phone subscription rate, and fixed broadband connections. The study is based on a panel of 50 African countries covering the period 2000–2021. The empirical strategies employed include probit and instrumental variable probit (IV-Probit) models to address endogeneity. Contrary to the thesis that ICTs accelerate deindustrialization by promoting reallocation towards the tertiary sector, our results show that ICT development can mitigate premature deindustrialization in Africa. These results remain robust to different specifications of the baseline model. Moreover, the mediation analysis reveals that this effect mainly passes through the promotion of innovation and the improvement of human capital. Policy recommendations have been provided.

本文分析了信息和通信技术（ict）对过早去工业化的影响，即制造业衰退发生在比发达国家历史上所观察到的收入水平低得多的情况下。我们通过三个具体指标来衡量ICT的发展：互联网普及率、移动电话订阅率和固定宽带连接。这项研究基于对50个非洲国家2000年至2021年期间的调查。实证策略包括probit和工具变量probit （IV-Probit）模型来解决内生性问题。与信息通信技术通过促进向第三产业的再配置加速去工业化的观点相反，我们的研究结果表明，信息通信技术的发展可以缓解非洲过早的去工业化。这些结果对于基线模型的不同规格仍然是健壮的。此外，中介分析表明，这种效应主要通过促进创新和提高人力资本来实现。提出了政策建议。

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引用次数: 0

When “more is less”: Connecting for a better life in rural Mexico 当“多即是少”：在墨西哥农村连接更好的生活

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2025-11-01 Epub Date: 2025-09-05 DOI: 10.1016/j.telpol.2025.103054

Jorge Mora-Rivera , Fernando García-Mora , Manuel Cavazos-Castro

A growing body of literature has shown that Internet penetration boosts economic development. However, the impact of mobile Internet coverage on social backwardness is not well-documented, especially in rural settings. On the one hand, mobile Internet coverage reduces transaction costs and facilitates access to new markets, offering significant benefits to remote rural villages. On the other hand, unequal diffusion of the mobile Internet may exacerbate the digital divide, preventing the most deprived villages from taking full advantage of its benefits. Using an ordered probit model with instrumental variables and a dataset that integrates novel and spatial data on the 3G and 4G coverage of major mobile network operators, official information on social backwardness, and data from National Population and Housing Censuses, this paper examines whether mobile Internet coverage impacts social backwardness in rural Mexico considering the endogeneity of Internet diffusion. Our results suggest that mobile Internet coverage reduces social backwardness, thereby helping to mitigate social inequality among populations residing in rural Mexican villages. Moreover, the evidence indicates that the combined presence of both 3G and 4G technologies yields a slightly greater impact on diminishing social backwardness than either technology alone. These findings highlight the need to strengthen public-private collaborations and public intervention aimed at expanding mobile Internet coverage across rural Mexico.

越来越多的文献表明，互联网的普及促进了经济发展。然而，移动互联网覆盖对社会落后的影响并没有得到很好的证明，特别是在农村地区。一方面，移动互联网的覆盖降低了交易成本，促进了进入新市场，为偏远农村带来了巨大的好处。另一方面，移动互联网的不平等扩散可能加剧数字鸿沟，使最贫困的村庄无法充分利用其好处。本文利用一个带有工具变量的有序概率模型，以及一个整合了主要移动网络运营商3G和4G覆盖的新数据和空间数据、社会落后的官方信息以及国家人口和住房普查数据的数据集，研究了考虑到互联网扩散的内质性，移动互联网覆盖是否会影响墨西哥农村的社会落后。我们的研究结果表明，移动互联网的覆盖减少了社会落后，从而有助于缓解居住在墨西哥农村人口之间的社会不平等。此外，有证据表明，3G和4G技术的结合对减少社会落后的影响略大于单独使用任何一种技术。这些发现强调了加强公私合作和公共干预的必要性，旨在扩大墨西哥农村地区的移动互联网覆盖范围。

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引用次数: 0

The evolution of the digital economy: Comparative insights from China and the United States, 1995–2020 数字经济的演变：1995-2020年中美两国的比较分析

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2025-11-01 Epub Date: 2025-09-22 DOI: 10.1016/j.telpol.2025.103075

Khuong Vu , Yiya Lu , Saya Shiba

This paper examines the evolution of the digital economy in China and the United States from 1995 to 2020, highlighting both convergence and enduring asymmetries. Using harmonized input–output data, digital value-added is decomposed into ICT production, backward linkages, and digital transformation of non-ICT sectors. China's digital economy grew nearly ninefold—four times the pace of the U.S.—raising its relative scale from under 20 % to almost 80 % of the U.S. level. Yet the convergence is uneven. China has overtaken the U.S. in ICT hardware and telecommunications, driven by global value chain integration, FDI, and state-led industrial policy, but continues to lag significantly in software, IT services, and digital content, where the U.S. retains a decisive lead. To capture these dynamics, the paper introduces a “catch-up pace” metric, showing how structural divergence between China's infrastructure-driven model and the U.S.’s innovation-led model is intensifying strategic competition and heightening the risk of digital trade conflict.

本文考察了1995年至2020年中国和美国数字经济的演变，强调了趋同和持久的不对称。利用统一的投入产出数据，将数字增值分解为ICT生产、后向联系和非ICT部门的数字化转型。中国的数字经济增长了近9倍，是美国的4倍，其相对规模从不到美国的20%提高到近80%。然而，这种融合是不平衡的。在全球价值链整合、外国直接投资和国家主导的产业政策的推动下，中国在ICT硬件和电信领域超过了美国，但在软件、IT服务和数字内容领域仍然明显落后，而美国在这些领域保持着决定性的领先地位。为了捕捉这些动态，本文引入了一个“追赶速度”指标，展示了中国基础设施驱动模式与美国创新主导模式之间的结构性差异如何加剧战略竞争，并增加了数字贸易冲突的风险。

引用次数: 0

Mapping the rise of virtual influencers: A bibliometric analysis 描绘虚拟影响者的崛起：文献计量学分析

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2025-11-01 Epub Date: 2025-09-17 DOI: 10.1016/j.telpol.2025.103071

Anna Pujadas-Gómez , Mònika Jiménez-Morales , Mireia Montaña-Blasco

Virtual influencers (VIs), AI-driven digital personas designed for social media engagement and brand promotion, have become increasingly influential in digital marketing. This bibliometric analysis maps the academic landscape of virtual influencer research, identifying key trends, influential authors, dominant themes, and methodological approaches. Using Web of Science (WoS) and Scopus as primary databases, 183 publications were analyzed, revealing a substantial rise in research interest since 2020. The findings indicate that most studies focus on consumer behavior, branding, and advertising effectiveness, while aspects such as social effects, ethical considerations, or human-computer interaction remain underexplored. Findings from this review emphasize the need for more diverse theoretical frameworks and interdisciplinary research to capture the full impact of virtual influencers in digital culture. Future research should expand beyond marketing-focused analyses to explore their societal, psychological, and regulatory effects.

虚拟影响者（VIs）是为社交媒体参与和品牌推广而设计的人工智能驱动的数字角色，在数字营销中越来越有影响力。这个文献计量分析绘制了虚拟影响者研究的学术景观，确定了关键趋势、有影响力的作者、主导主题和方法方法。以Web of Science （WoS）和Scopus为主要数据库，对183篇出版物进行了分析，发现自2020年以来，研究兴趣大幅上升。研究结果表明，大多数研究都集中在消费者行为、品牌和广告效果上，而社会效应、伦理考虑或人机交互等方面仍未得到充分探讨。本综述的研究结果强调需要更多样化的理论框架和跨学科研究，以捕捉虚拟影响者在数字文化中的全部影响。未来的研究应该超越以市场为中心的分析，探索它们的社会、心理和监管效应。

引用次数: 0

Source attribution and detection strategies for AI-era journalism 人工智能时代新闻的来源归属和检测策略

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2025-11-01 Epub Date: 2025-09-06 DOI: 10.1016/j.telpol.2025.103053

Regina Luttrell, Jason Davis, Carrie Welch

Continued access to genuine, verified news is important in providing news audiences with information about events of social importance. Sophisticated methods of detection and attribution must be applied to counter the proliferation of AI-generated mis- and disinformation and uphold journalistic values. This study examines the complexities of transparency in journalism and AI in relation to source attribution. While various AI analytics claim performance capabilities on specific tasks related to media detection, there remains a need for a standard evaluative framework that can comparatively measure the success of these various analytics. This paper explores how the Theory of Content Consistency (ToCC) can be leveraged as a framework to facilitate validation of AI analytics attempting to detect misattributed and manipulated media.

不断获得真实的、经过核实的新闻对于向新闻受众提供有关具有社会重要性的事件的信息很重要。必须采用复杂的检测和归因方法，以遏制人工智能产生的错误和虚假信息的扩散，并维护新闻价值观。本研究考察了新闻透明度和人工智能在来源归属方面的复杂性。虽然各种人工智能分析声称在与媒体检测相关的特定任务上具有性能能力，但仍然需要一个标准的评估框架来比较衡量这些不同分析的成功。本文探讨了如何利用内容一致性理论（ToCC）作为框架来促进人工智能分析的验证，以检测错误归属和被操纵的媒体。

引用次数: 0

Explaining public preferences for regulating Artificial Intelligence in election campaigns: Evidence from the U.S. and Taiwan 解释公众对在竞选活动中监管人工智能的偏好：来自美国和台湾的证据

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2025-11-01 Epub Date: 2025-09-26 DOI: 10.1016/j.telpol.2025.103072

Adrian Rauchfleisch , Andreas Jungherr , Alexander Wuttke

The increasing use of Artificial Intelligence (AI) in election campaigns, such as AI-generated political ads, automated messaging, and the widespread availability of AI-assisted photorealistic content, is transforming political communication. This new era of AI-enabled election campaigns presents regulatory challenges for digital media ecosystems, prompting calls for an updated governance framework. While research has begun mapping AI's role in digital media ecosystems, an often-overlooked factor is public attitudes toward regulating AI in election campaigns. Understanding these attitudes is essential as regulatory debates unfold at national and international levels, where public opinion often constrains the leeway of political decision-makers. We analyze data from two cross-sectional surveys conducted in the United States and Taiwan—two democracies with relatively lenient campaign regulations, which held presidential elections in the same year. We examine the role of general attitudes toward AI, psychological dispositions, and partisan alignments in shaping public support for AI regulation during elections. Our findings underscore the significance of psychological and attitudinal perspectives in predicting regulatory preferences. These insights contribute to broader discussions on AI governance within digital media ecosystems and its implications for democratic processes.

在竞选活动中越来越多地使用人工智能（AI），例如人工智能生成的政治广告、自动消息传递以及人工智能辅助的逼真内容的广泛可用性，正在改变政治传播。这个由人工智能支持的竞选活动的新时代对数字媒体生态系统提出了监管挑战，促使人们呼吁更新治理框架。虽然研究已经开始描绘人工智能在数字媒体生态系统中的作用，但一个经常被忽视的因素是公众对在竞选活动中监管人工智能的态度。随着监管辩论在国家和国际层面展开，理解这些态度至关重要，在这些层面上，公众舆论往往限制了政治决策者的回旋余地。我们研究了对人工智能的一般态度、心理倾向和党派结盟在选举期间塑造公众对人工智能监管的支持中的作用。我们的研究结果强调了心理和态度观点在预测调节偏好方面的重要性。这些见解有助于就数字媒体生态系统中的人工智能治理及其对民主进程的影响进行更广泛的讨论。

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引用次数: 0

Procurement auctions for broadband access: Starlink and the rural digital opportunity fund 宽带接入的采购拍卖：Starlink和农村数字机会基金

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2025-11-01 Epub Date: 2025-09-23 DOI: 10.1016/j.telpol.2025.103052

Ignacio J. Núñez

In 2020, the Federal Communications Commission (FCC) awarded $886 million in subsidies to Starlink to provide high-speed broadband access to thousands of unserved areas in the United States. Starlink committed to providing access using new technology based on a constellation of low Earth orbit (LEO) satellites. Two years later, Starlink was disqualified and the awarded subsidies were rescinded. This article examines Starlink’s participation in the RDOF program, which distributed subsidies through a multiple-round simultaneous auction. Optimal bidding conditions are utilized to estimate Starlink’s private costs and counterfactual rent. I find that Starlink’s rent would have exceeded 58% of its awarded subsidies, as Starlink was the only LEO provider in the auction, with a significant cost advantage compared to existing broadband technologies in remote and high-cost areas. This finding suggests that similar subsidy programs could benefit from tightening reservation prices in areas that Starlink won and fostering competition among LEO providers.

2020年，美国联邦通信委员会（FCC）向Starlink提供了8.86亿美元的补贴，用于为美国数千个没有服务的地区提供高速宽带接入。Starlink致力于使用基于低地球轨道（LEO）卫星星座的新技术提供接入。两年后，星链被取消资格，获得的补贴也被取消。本文考察了星链参与的RDOF计划，该计划通过多轮同步拍卖分配补贴。利用最优竞标条件估算星链的私人成本和反事实租金。我发现Starlink的租金将超过其获得补贴的58%，因为Starlink是拍卖中唯一的LEO提供商，与偏远和高成本地区的现有宽带技术相比，具有显着的成本优势。这一发现表明，类似的补贴计划可能受益于在星链赢得的地区收紧预订价格，并促进LEO供应商之间的竞争。

引用次数: 0

Synergy or conflict: Can E-government policy mixes drive environmental improvements? Evidence from China's multi-pilot quasi-experiment 协同还是冲突：电子政务政策组合能推动环境改善吗？来自中国多试点准实验的证据

IF 6.4 2区管理学 Q1 COMMUNICATION

Telecommunications Policy

Pub Date : 2025-11-01 Epub Date: 2025-09-18 DOI: 10.1016/j.telpol.2025.103069

Jianxian Wu

The global proliferation of e-government initiatives reflects governments' strategic use of digital technologies for enhanced public service delivery and societal problem-solving. However, existing research predominantly examines individual e-government policies in isolation, limiting understanding of how policy mixes influence critical outcomes such as environmental quality and highlighting the need for comprehensive empirical analysis. This study constructs a quasi-experiment to assess the impact of e-government policy mixes, including the national e-government pilots, the big data management reform pilots, and the national information benefit pilots, on air pollution levels in over 200,000 communities across China over the past two decades. The empirical results demonstrate that these e-government policy mixes achieved primary synergistic effects in environmental improvement, significantly reducing community air pollution levels. These findings remain robust after rigorous validation through parallel trends testing, conditional random assignment verification, and stable unit treatment value assumption checks. The mechanism behind this effect lies in the enhanced enforcement capabilities of environmental agencies and increased citizen participation in environmental actions. These findings advance understanding of e-governance effectiveness from a policy mixes perspective, providing critical insights for optimizing e-government portfolio design for environmental sustainability.

电子政务倡议的全球扩散反映了政府对数字技术的战略性使用，以增强公共服务的提供和社会问题的解决。然而，现有的研究主要是孤立地考察个别电子政务政策，限制了对政策组合如何影响环境质量等关键结果的理解，并强调需要进行全面的实证分析。本研究构建了一个准实验来评估电子政务政策组合（包括国家电子政务试点、大数据管理改革试点和国家信息福利试点）在过去20年对中国20多个社区空气污染水平的影响。实证结果表明，这些电子政务政策组合在环境改善方面取得了初级协同效应，显著降低了社区空气污染水平。经过平行趋势检验、条件随机分配验证和稳定单元处理值假设检查等严格验证后，这些发现仍然是稳健的。产生这种效应的机制在于环境机构执法能力的增强和公民参与环境行动的增加。这些发现从政策组合的角度促进了对电子政务有效性的理解，为优化电子政务组合设计以实现环境可持续性提供了重要见解。

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