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Proceedings of the 2nd Padang International Conference on Education, Economics, Business and Accounting (PICEEBA-2 2018)最新文献

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The Effect of Customer Relationship Management, Customer Value and Dimension of Service Quality on Customer Satisfaction and The Impact on Customer Loyalty of PT. Bank Tabungan Negara (Persero), Tbk Kas Siteba Padang Office 客户关系管理、客户价值和服务质量维度对客户满意度的影响及对客户忠诚的影响。泰国泰邦甘银行(Persero)、Tbk Kas Siteba巴东办事处
A. Amril, Yunia Wardi, Erni Masdupi
This study was conducted because of the low level of customer loyalty. The customer relationship management, customer value, dimension of service quality anda customer satisfaction were assumed as the factors affecting customer loyalty. The aim of this study was to describe and to analyze the the effect of customer relationship management, customer value, and dimension of service quality on customer satisfaction as an intervening variable that has an impact toward customer loyalty. The population was 2780 customer and 353 customers were taken as samples by using accidental sampling. This study uses a quantitative approach. The analysis technique used is Structural Equation Model (SEM) to determine the effect of CRM, customer value, and dimension of service quality on customer satisfaction as an intervening variable that has an impact toward customer loyalty. The data collection technique in this study is using a questionnaire. The results of the study show: customer relationship management, customer value, and dimension of service quality have significant effect on customer satisfaction. customer relationship management customer value, dimension of service quality, and customer satisfaction have significant effect toward customer loyalty.
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引用次数: 1
Repurchase Intentions Analysis in Future Funding Package of Mobile Marketing Sharia (MMS) BTPN Akabiluru 移动营销教法(MMS)未来融资方案中的回购意向分析
Medya Nofiani, S. Evanita, S. Syahrizal
This study aims to analyze the influence of marketing mix (product, price, promotion, location, person, process and physical evidence) on repurchase intention the future package financing in MMS Akabiluru BTPN Sharia Kabupaten Lima Puluh Kota. The population of this study is all customers of BTPN Sharia MMS Akabiluru, which gets the financing of future packages in 2016 as many as 747 people. The sample is determined by simple random sampling method, as many as 261 respondents. Data analysis technique used is analysis of Structural Equation Modelling (SEM). The results showed that the product, cost, location, promotion, employee, process, and physical evidence has significant effect on repurchase intention the future package financing at BTPN Sharia MMS Akabiluru.
本研究旨在分析MMS Akabiluru BTPN Sharia Kabupaten Lima Puluh Kota未来打包融资中营销组合(产品、价格、促销、地点、人员、流程和实物证据)对回购意愿的影响。这项研究的人口是BTPN Sharia MMS Akabiluru的所有客户,该公司在2016年获得了多达747人的未来套餐融资。样本采用简单随机抽样的方法确定,多达261名受访者。使用的数据分析技术是结构方程模型分析(SEM)。结果表明,产品、成本、地点、促销、员工、流程和实物证据对BTPN Sharia MMS Akabiluru未来打包融资的回购意愿有显著影响。
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引用次数: 0
The Effects of Leadership Function, Work Motivation and Job Satisfaction on Employee’s Work Discipline at STIKes Fort De Kock Bukittinggi 领导职能、工作动机和工作满意度对员工工作纪律的影响
Rahmat Setiawan, B. Muchtar, Abror Abror
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引用次数: 3
The Effect of National Education Standards on Academic Quality of Graduates Vocational High School in Solok City and Regency 国家教育标准对索洛克市及县市职业高中毕业生学业质量的影响
Riza Elfitri, B. Muchtar, S. Evanita
This study determined the effect of national education standards on academic quality of graduate vocational high school in Solok city and regency. The population was 47 skills competencies in vocational high schools. The sample consisting of 40 skills competencies was selected using purposive sampling technique. Data in this study used national examination scores, accreditation scores, amount of graduate vocational high school who are accepted to work in the business/ industry and amount of graduates vocational high school who are accepted to continue them education in the college. Analyzed and presented using multiple regression analysis with SPSS software. The results showed: (1) content standards and financing standards with positive and significant effect on the national examinations scores, (2) educators and education personnel standards with positive and significant effect on the amount of graduates vocational high school who are accepted to work in business/ industry, (3) process standards with negative and significant effect on amount of graduates vocational high school who are accepted to continue them education in the college (4) graduates competence standards, facilities standards, management standards and assessment standards doesn’t have significant effect on academic quality of graduates vocational high school. It means that there was other factors influence academic quality of graduate vocational high school such as interests, motivation, and parents' background.
本研究旨在探讨国家教育标准对索洛克市及县研究生职业高中学业品质的影响。人口在职业高中的技能能力为47。采用有目的抽样方法,选取了40个技能胜任力样本。本研究的数据采用国家考试成绩、认证分数、接受到企业/行业工作的职业高中毕业生数量和接受到大学继续教育的职业高中毕业生数量。运用SPSS软件进行多元回归分析。结果表明:(1)内容标准和经费标准对国家考试成绩有正向显著影响;(2)教育工作者和教育人员标准对职业高中毕业生入职数量有正向显著影响;(3)过程标准对高职毕业生继续升学数量有负向显著影响;(4)能力标准、设施标准、管理标准和考核标准对高职毕业生学业质量无显著影响。说明影响研究生职业高中学业质量的因素还有兴趣、动机、父母背景等。
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引用次数: 1
The Influence of Parent's Attention, Parents Education Background, Learning Facilities and Learning Motivation toward Student Learning Achievement 家长注意力、教育背景、学习设备、学习动机对学生学习成绩的影响
Ega Sri Dini, Yunia Wardi, S. Sentosa
The purpose of this study is to trace the influence of parent’s attention, parent’s education background, home study facilities and learning motivation to student achievement in the field of accounting expertise at SMK in Padang. The sampling technique used is proportional random sampling to obtain a sample of 144 students. The research instrument used in the form of a questionnaire or questionnaire. Data analysis in this research using Path Analysis Path Analysis. The result of the research shows that parents' concern, education level, and learning facilities have a significant effect on students' motivation, parents' level of education has no significant effect on learning achievement, parent’s attention, and home study facilities have a significant positive effect on learning achievement, on the achievement of Students in Accounting Expertise at Vocational High School in Padang.
本研究旨在探讨家长注意力、家长教育背景、家庭学习设施及学习动机对巴东SMK学生会计专业成绩的影响。抽样方法为比例随机抽样,共144名学生。问卷调查以问卷或调查问卷的形式使用的研究工具。本研究的数据分析采用路径分析法。研究结果显示,家长关心、教育程度、学习设施对学生学习动机有显著影响,家长教育程度对学习成就无显著影响,家长关注、家庭学习设施对学习成就有显著正向影响,对巴东中职学生会计专业成绩有显著正向影响。
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引用次数: 3
Effect of Service Quality and Satisfaction on Customer Loyalty of Minang Fantasi Water Park in Padang Panjang City 巴东盘江市米南梦幻水上乐园服务质量与满意度对顾客忠诚度的影响
Zurnawati Zurnawati, S. Evanita, Abror Abror
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引用次数: 0
The Role Of Accounting Knowledge In Defining The Career Of A Public Accountant 会计知识在确定会计师职业生涯中的作用
A. Jessica, R. S. Alimbudiono, Eko Pudjolaksono
Public accounting professions play a crucial role in the economic advancement. However, only few graduates in accounting majors are interested in this profession. This is quite unsettling. Knowledge is one of the determinants in selecting future career path. Therefore, this studyaims at describing the role of accounting knowledge with regard to the students’ intentions to work in public-accounting-related profession using the Theory of Planned Behavior (PBC) approach. Surveys, interviews, document analyses and observations were used to collect data. In conclusion, accounting knowledge played an important role in stimulating attitude and perceived behavioral control and eventually increased the students’ intention to work in public-accounting-related profession. This had a fairly major role, especially for high calibre students. On the other hand, subjective norms occurred in their selection of accounting major per se, and did not have any roles in defining their career selection.
公共会计职业在经济发展中起着至关重要的作用。然而,只有少数会计专业的毕业生对这个职业感兴趣。这很令人不安。知识是选择未来职业道路的决定因素之一。因此,本研究旨在利用计划行为理论(PBC)方法描述会计知识对学生从事公共会计相关职业意愿的作用。采用调查、访谈、文献分析和观察等方法收集数据。综上所述,会计知识在激发态度和感知行为控制方面发挥了重要作用,最终提高了学生从事公共会计相关职业的意愿。这是一个相当重要的角色,特别是对高素质的学生。另一方面,主观规范本身出现在会计专业的选择中,对其职业选择没有任何作用。
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引用次数: 1
Effect of Organizational Culture, Leadership and Compensation on Employee Engagement in Coca-cola Amatil Indonesia Central Sumatra 印尼中苏门答腊可口可乐公司组织文化、领导和薪酬对员工敬业度的影响
Hendri Maisoni, Yasri Yasri, Abror Abror
This research was conducted at the Coca-cola Amatil Indonesia Central Sumatra office to see an overview of the influence of organizational culture, leadership and compensation on employee engagement. The population of this study was conducted 199 respondents with a total sample of 133 respondents. The results of the study showed that Compensation and leadership had a significant and positive effect on the employee engagement of Coca-cola Amatil Indonesia Central Sumatra. Organizational Culture has no significant effect on employee engagement. Organizational culture has a significant and positive influence on the leadership of Coca-cola Amatil Indonesia Central Sumatra.
这项研究是在可口可乐阿玛蒂尔印度尼西亚中苏门答腊办事处进行的,以了解组织文化,领导和薪酬对员工敬业度的影响的概述。本研究的调查对象为199人,总样本为133人。研究结果表明,薪酬和领导对可口可乐印尼中苏门答腊分公司的员工敬业度有显著的正向影响。组织文化对员工敬业度无显著影响。组织文化对可口可乐阿玛蒂印尼中苏门答腊公司的领导力有显著的正向影响。
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引用次数: 5
Effect of Perceived Ease of Use, Service Quality, Price Fairness, and Trust on Go-Car User Satisfaction in Padang City 感知易用性、服务质量、价格公平和信任对巴东市Go-Car用户满意度的影响
Ofidia Ayunda, Yasri Yasri, S. Evanita
The purpose of this study was to analyze the effect of perceived ease of use, service quality, price fairness, and trust in the satisfaction of Go-Car users in Padang City. The population of this study were all Go-Car users in Padang City (online taxis) with a total sample of 110 respondents. The analysis technique used is multiple linear regression analysis. The results showed that Perceived ease of use, service quality, Price fairness, and trust had a significant effect on the satisfaction of Go-Car users in Padang City.
本研究旨在分析巴东市Go-Car使用者的感知易用性、服务品质、价格公平与信任对其满意度的影响。本研究的人群均为巴东市Go-Car用户(网约车),共有110名受访者。使用的分析技术是多元线性回归分析。结果表明,感知易用性、服务质量、价格公平和信任对巴东市Go-Car用户满意度有显著影响。
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引用次数: 2
Turnover Intention Antecedents: Study on Credit People Banks (BPR) in Gianyar Regency - Bali 离职意向前因:吉安雅-巴厘地区信贷人民银行(BPR)研究
W. Supartha, I. Dewi
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Proceedings of the 2nd Padang International Conference on Education, Economics, Business and Accounting (PICEEBA-2 2018)
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