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Means of Archival Internet Communication in the Aspect of Social Network Development 社会网络发展视野中的档案网络传播方式
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259191
D. Vasylenko
The maximum use of Internet communication by archival institutions can ensure two-way interaction between the archive and users of its services. In this Internet ecosystem, the archive will have a timely relationship with the society, and through the prism of this relationship, the archival institution will have the opportunity to self-promote, create a new image among the Internet audience and attract potential donors. This effectiveness can be achieved through its own, unique content on online platforms that are part of the network Internet communication system of the archival institution.The aim of the article is to determine effective means of archival Internet communication through the prism of social network accounts.The research methodology is based on the use of general scientific methods, namely synthesis, description, explanation, analysis, and comparison.Scientific novelty. The study describes the content of social network accounts of Ukrainian archival institutions, and provides recommendations for its improvement to advance archival Internet communication. The study is based on the social network accounts of the archives (Facebook, Instagram, Twitter, YouTube) as a source of archival Internet communication. The network activity of 9 central state archives, 24 state regional archives, and the State Archive of Kyiv is analysed. For comparison, the article provides an analysis of the social networks of the US National Archives through which network Internet communication is carried out. The study showed that 9 central archives, 24 regional archives, and the State Archive of Kyiv had Facebook accounts, there are 16 archival institutions on Instagram, 17 on YouTube, and 2 on Twitter.Conclusions. Thus, archival institutions can accumulate their potential to produce quality, interesting, and most importantly unique content in one of the social networks to achieve maximum results in promoting their page on the social network. It is proposed to actively promote Facebook accounts, as the starting data of profiles of this social network are the highest given the number of subscribers and the experience of page administration.
档案机构最大限度地利用互联网通信可以确保档案馆与其服务用户之间的双向互动。在这个互联网生态系统中,档案馆将与社会建立及时的关系,通过这种关系的棱镜,档案机构将有机会自我宣传,在互联网受众中创造新的形象,并吸引潜在的捐赠者。这种有效性可以通过在线平台上的独特内容来实现,这些内容是档案机构网络互联网通信系统的一部分。本文的目的是通过社交网络账户的棱镜来确定档案互联网传播的有效手段。研究方法论基于一般科学方法的使用,即综合、描述、解释、分析和比较。科学新颖性。该研究描述了乌克兰档案机构社交网络账户的内容,并为其改进提供了建议,以促进档案互联网通信。这项研究基于档案馆的社交网络账户(脸书、Instagram、推特、YouTube),作为档案馆互联网交流的来源。分析了9个中央国家档案馆、24个国家地区档案馆和基辅国家档案馆的网络活动。为了进行比较,本文对美国国家档案馆的社交网络进行了分析,通过这些社交网络进行网络互联网通信。研究表明,9个中央档案馆、24个地区档案馆和基辅国家档案馆都有Facebook账户,Instagram上有16个档案机构,YouTube上有17个,Twitter上有2个,以及最重要的是社交网络之一中的独特内容,以在社交网络上推广其页面时实现最大效果。建议积极推广Facebook账户,因为考虑到订阅人数和页面管理经验,该社交网络的个人资料起始数据最高。
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引用次数: 0
Kyiv National University of Culture and Arts Scientific Library in the System of Publications’ Scientometric Assessment 基辅国立文化艺术大学科学图书馆在出版物科学评估系统中
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259156
Y. Horban, Yuliia Kulish, Anna Rybka
The aim of the article is to investigate ways to assess the effectiveness of scientific research, conduct a comprehensive analysis and characterise the publications of research and teaching staff of the Kyiv National University of Culture and Arts.The research methodology is based on the application of a systematic approach and a number of methods: analytical, observation, comparison, and the method of theoretical generalisation. The classification method is to organise data by volume and quantity. The authors have revealed the transformation of the structure of scientific research through the dialectical method taking into account the development of scientometric indicators.The scientific novelty consists in processing and covering the results of publication activity of research and teaching staff of the Kyiv National University of Culture and Arts in international scientometric databases. The article describes the work of the Scientific Library to provide access to full-text databases, user training, monitor publication activity, and identify scientific papers in international databases.Conclusions. The significance of publications as a scientometric indicator is that this indicator assesses the effectiveness of both individual scientists and research teams and facilities. Publications in academic journals indexed in Scopus and Web of Science contribute to the growth of the rating in the scientific community, guarantee the successful defence of scientific work, increase the chance of receiving grants, and contribute to an excellent start to publishing activities in world-class scientific journals, and so on. The creation and active work of the bibliometric and scientometric sector of the Scientific Library, which provides information and analytical support for the publication activity of higher education institutions, contributed to the increase in the level of publication activity, scientometric and bibliometric indicators of research and teaching staff of the Kyiv National University of Culture and Arts.
本文的目的是调查评估科学研究有效性的方法,对基辅国立文化艺术大学研究和教学人员的出版物进行全面分析和定性。研究方法基于系统方法和多种方法的应用:分析、观察、比较,以及理论概括的方法。分类方法是按体积和数量组织数据。作者通过辩证的方法,结合科学计量指标的发展,揭示了科学研究结构的转变。科学新颖性在于处理和涵盖基辅国立文化艺术大学研究和教学人员在国际科学计量数据库中发表活动的结果。这篇文章描述了科学图书馆在提供全文数据库访问、用户培训、监测出版活动以及在国际数据库中识别科学论文方面的工作。结论。出版物作为科学计量指标的意义在于,该指标评估了科学家个人、研究团队和设施的有效性。Scopus和Web of Science索引的学术期刊上的出版物有助于提高科学界的评级,保证科学工作的成功辩护,增加获得资助的机会,并有助于在世界级科学期刊上出色地开展出版活动,等等。科学图书馆的文献计量和科学计量部门为高等教育机构的出版活动提供信息和分析支持,该部门的创建和积极工作有助于提高出版活动的水平,基辅国立文化艺术大学研究和教学人员的科学计量学和文献计量学指标。
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引用次数: 4
Operational (Online) Analytics: New Technologies and Opportunities 运营(在线)分析:新技术和机遇
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259140
Volodymyr Varenko
The aim of the article is to systematise and generalise new knowledge on operational ana­lytics and consider specific automated information systems in terms of the present and prospects for its development.The research methodology was based on the general scientific principles of unity of theory and practice, systematics, complexity, and comprehensiveness of knowledge. The use of general scientific (description, analysis, synthesis, comparison, generalisation) and special (bibliograph­ic, sample observation, grouping, content analysis) methods at the empirical and theoretical lev­els of research contributed to achieving this goal.The scientific novelty of the study is to generalise and systematise new and available knowledge on operational analytics in terms of present and prospects for its development within one study.Conclusions. The case of the International Business Machines Corporation American elec­tronic corporation (pronounced IBM, also known as IBM or «Blue Giant»), one of the world’s largest manufacturers of all types of computers and software, one of the largest providers of global information networks, the author described and analysed the species diversity and fea­tures of the use of automated information and analytical systems based on artificial intelligence, which are available today to many users, and tomorrow will become a daily reality for any com­pany. The information systems and products that IBM now offers to the Ukrainian consumer are briefly described: systems designed for analytics by areas of application; Big Data analysts; data visualisation; policy analytics; data integration systems; advanced analytics products; in­formation systems of advanced analytics based on the Internet of Things; automated systems for forecasting analytics. Attention is focused on the features and benefits of operational analytics and its capabilities in the practical plane of use. The expediency of applying certain automated information systems according to the sphere of activity and stages of information analysis is substantiated. The advantages and prospects of operational (online) analytics development in data analytics are considered.
本文的目的是系统化和推广操作分析的新知识,并从当前和发展前景的角度考虑特定的自动化信息系统。研究方法论是基于理论与实践相统一、系统性、复杂性和知识全面性的一般科学原则。在实证和理论研究层面使用一般科学方法(描述、分析、综合、比较、概括)和特殊方法(书目、样本观察、分组、内容分析)有助于实现这一目标。这项研究的科学新颖之处在于,从一项研究的发展现状和前景来看,概括和系统化运营分析的新知识和可用知识。结论。国际商业机器公司美国电子公司(发音为IBM,也称为IBM或“蓝色巨人”)是世界上最大的各类计算机和软件制造商之一,也是全球信息网络的最大提供商之一,作者描述并分析了基于人工智能的自动化信息和分析系统的物种多样性和使用特点,这些系统今天可供许多用户使用,明天将成为任何公司的日常现实。简要介绍了IBM现在向乌克兰消费者提供的信息系统和产品:按应用领域设计的分析系统;大数据分析师;数据可视化;政策分析;数据集成系统;高级分析产品;基于物联网的先进分析信息系统;用于预测分析的自动化系统。注意力集中在运营分析的特点和好处及其在实际使用层面的能力上。根据活动范围和信息分析阶段应用某些自动化信息系统的方便性得到了证实。考虑了数据分析中运营(在线)分析发展的优势和前景。
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引用次数: 0
Information Technology in Activities of the World’s Leading Libraries and Their Use under Modern Communications 世界主要图书馆活动中的信息技术及其在现代通信中的应用
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259154
I. Borodai, L. Tatarchuk, T. Pidhaina
The aim of the article is to highlight the main trends in the development and implementation of information and communication technology in the library service system of the world’s leading countries.The research methodology is based on the integrated use of general scientific and structural-functional methods. To clarify the evolution of information and communication strategies in library practice, there is a social communication approach, special historical methods.The scientific novelty of the study lies in the comprehensive generalisation of new information and library services used in multiple countries.Conclusions. Among the priority tasks of foreign libraries, there is the creation of their e-products, development of search information strategies, solving problems of digitisation of documents, and introduction of innovative means of information. Leadership in the development of communication technologies belongs to US libraries, which in the 1970s implemented the first projects to inform the library process, digitise holdings and create e-libraries. Among European countries, information and communication technology is being intensively implemented in libraries of Germany, Sweden and Denmark. The concept of the machinery of information flows has developed rapidly in the East, especially in libraries in China, Japan and Korea. Ukraine is actively using international electronic databases to build its strategy for library informatisation. At this stage, the task is to create integrated global information resources based on corporate activities of libraries for the accumulation, storage and dissemination of information flows, and development of effective search engines and information services for users.
本文的目的是强调世界主要国家图书馆服务系统中信息通信技术发展和实施的主要趋势。研究方法以综合运用一般科学方法和结构功能方法为基础。要阐明图书馆实践中信息传播策略的演变,有社会传播途径、特殊的历史方法。该研究的科学新颖性在于对多个国家使用的新信息和图书馆服务进行了全面概括。国外图书馆的首要任务是创建电子产品,开发搜索信息策略,解决文献数字化问题,引进创新的信息手段。通信技术发展的领导地位属于美国图书馆,它们在20世纪70年代实施了第一批项目,以告知图书馆流程、数字化馆藏和创建电子图书馆。在欧洲国家中,信息和通信技术正在德国、瑞典和丹麦的图书馆集中实施。信息流动机制的概念在东方发展迅速,特别是在中国、日本和韩国的图书馆。乌克兰正在积极利用国际电子数据库来制定其图书馆信息化战略。这一阶段的任务是以图书馆的共同活动为基础,创造全球一体化的信息资源,积累、储存和传播信息流,为用户开发有效的搜索引擎和信息服务。
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引用次数: 0
Innovative Media Space of the Modern Library: Axiological Guidelines of Functioning 现代图书馆创新媒介空间:功能的价值论指导
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259153
Svitlana Khrushch
The aim of the research is to outline the axiological guidelines for the functioning of the innovative media space of a modern library.The research methodology is based on general scientific methods of generalisation, systematisation and forecasting. The hypothetical method made it possible to define the «innovative media space of a modern library» based on a value-based approach in library science.The scientific novelty of the research lies in the substantiation of the value approach to the creation and functioning of the innovative media space of a modern library. The author’s definition of the concept of «innovative media space of a modern library» is a set of technical, technology and software tools of library activities formed in the process of digital transformations of the library aimed at meeting the information and social and communicative needs of citizens, due to their professional, social activities, education, leisure, life, tasks of personal growth and communication.Conclusions. In the context of digital transformations of libraries, the issue of avoiding technology determinism and the need to adapt the humanistic function of the library to innovative shifts remains relevant. Technology and social-communicative components of innovative media space of modern libraries should be considered in the relationship and interaction following the axiological guidelines of the library, including the implementation of social, educational, value-oriented, moral and ethical, memorial, environmental recreational functions. The theory and methodology of research on the digital technology issues in libraries is a value approach, which consists of the joint study of humanitarian issues (library’s purpose) and technology issues (ways to implement the library’s purpose). From the point of view of the value approach, the innovative media space of a modern library is a set of technical, technology and software tools of library activity formed in the digital transformations of the library aimed at meeting the information and social and communicative needs of citizens, due to their professional, social activities, education, leisure, life, tasks of personal growth and communication.
本研究的目的是概述现代图书馆创新媒体空间运作的价值论指导方针。研究方法论是建立在概括、系统化和预测的一般科学方法基础上的。该假设方法使得基于图书馆学中基于价值的方法来定义“现代图书馆的创新媒体空间”成为可能。该研究的科学新颖性在于对现代图书馆创新媒体空间的创造和运作的价值方法的实证。作者对“现代图书馆的创新媒体空间”概念的定义是在图书馆数字化转型过程中形成的一套图书馆活动的技术、技术和软件工具,旨在满足公民的专业、社会活动、教育、休闲、生活、,个人成长和沟通的任务。结论。在图书馆数字化转型的背景下,避免技术决定论的问题以及使图书馆的人文功能适应创新转变的必要性仍然存在。现代图书馆创新媒体空间的技术和社会传播成分应在关系和互动中遵循图书馆的价值论准则,包括实现社会、教育、价值取向、道德伦理、纪念和环境娱乐功能。图书馆数字技术问题研究的理论和方法论是一种价值方法,包括对人道主义问题(图书馆宗旨)和技术问题(实现图书馆宗旨的途径)的共同研究。从价值方法的角度来看,现代图书馆的创新媒体空间是在图书馆数字化转型中形成的一套图书馆活动的技术、技术和软件工具,旨在满足公民因其专业、社会活动、教育、休闲、生活、,个人成长和沟通的任务。
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引用次数: 1
Digital Mentoring as a Social and Educational Activity of a Librarian 数字指导:图书馆员的社会教育活动
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259145
Oksana Matvienko, Mykhailo Tsyvin
The aim of the article is to characterise the socio-pedagogical content of the activity and the necessary competencies of a specialist in «digital mentoring» in the social and educational activities of libraries in the context of the digitalisation of society.The research methodology is based on a set of general scientific methods of generalisation, systematisation and forecasting. The hypothetical analysis made it possible to use the term «digital mentoring» as etymologically acceptable to outline the essence of the socio-educational activities of a librarian. The method of information diagnostics (express analysis) was used to study the state of educational and consulting activities of regional universal scientific libraries in the field of digital education of citizens.To outline ways to replenish the competencies of a librarian as a «digital curator», the method of information forecasting of the object was used, which allowed formulating the necessary and sufficient conditions for the formation of competencies, namely making changes required to the content of training future librarians by developing a special generalising discipline (or set of disciplines) under the conventional title «Educational Services in the Context of Digital Inequality», aimed at psychological, pedagogical, methodological and organisational aspects of educational and consulting activities in the field of digital technology.The scientific novelty of the study is that the concept of «digital mentoring as a type of social and educational activities in libraries» brings educational practice in line with the practice of libraries, as well as focuses on the need for further «digital mentoring» in libraries proposed measures on the formation of competencies of the modern librarian in the field of «digital» educational practices.Conclusions. Under the current condition, the function of the library in the social and educational dimension is to help overcome digital inequality through consulting and educational activities in digital technology.Digital mentoring is a type of social and educational activity of a librarian aimed at ensuring free access to information, overcoming digital inequality and digital literacy of citizens by organising and conducting events (including remotely) to advise users on the use of digital technology in different spheres of life and promoting the development of digital competencies of different groups.Implementation of educational functions of «digital mentoring» requires special necessary and sufficient knowledge of teaching methods and the organisation of the consultation process to implement the librarian’s role as a teacher-consultant in familiarising citizens with the required digital technology.It is advisable to develop a special generalising discipline (or set of disciplines) under the conventional title «Educational Services in Digital Inequality», aimed at psychological, pedagogical, methodological and organisational aspects of edu
本文的目的是描述活动的社会教育内容,以及在社会数字化背景下,图书馆的社会和教育活动中“数字指导”专家的必要能力。研究方法论是基于一套概括、系统化和预测的通用科学方法。假设分析使得使用“数字指导”一词作为词源学上可接受的术语来概述图书馆员的社会教育活动的本质成为可能。采用信息诊断法(表达分析法)研究了区域通用科学图书馆在公民数字教育领域的教育和咨询活动状况。为了概述如何补充图书管理员作为“数字策展人”的能力,使用了对象的信息预测方法,这使得能够制定形成能力的必要和充分条件,即通过在传统标题“数字不平等背景下的教育服务”下开发一个特殊的通才学科(或一组学科),对培训未来图书馆员的内容进行必要的更改,该学科旨在数字技术领域教育和咨询活动的心理、教学、方法和组织方面。该研究的科学新颖之处在于,“数字辅导作为图书馆的一种社会和教育活动”的概念使教育实践与图书馆的实践相一致,以及关注图书馆进一步“数字指导”的必要性,提出了在“数字”教育实践领域培养现代图书馆员能力的措施。结论。在当前条件下,图书馆在社会和教育层面的职能是通过数字技术中的咨询和教育活动来帮助克服数字不平等。数字辅导是图书管理员的一种社会和教育活动,旨在通过组织和举办活动(包括远程活动)向用户提供在不同生活领域使用数字技术的建议,并促进不同群体数字能力的发展,确保信息的自由获取,克服数字不平等和公民的数字素养。实施“数字指导”的教育功能需要对教学方法和咨询过程的组织有特殊的必要和充分的知识,以履行图书馆员作为教师顾问的角色,使公民熟悉所需的数字技术。建议在传统标题“数字不平等中的教育服务”下开发一个专门的概括学科(或一组学科),旨在解决数字技术中教育和咨询活动的心理、教学、方法和组织方面的问题。
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引用次数: 0
Foreign Experience and Practice of Ensuring the Confidentiality of Information and Creating Secure Conditions for the Functioning of Documents 国外保障信息保密,为文件运行创造安全条件的经验与实践
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259142
Maryna Tsilyna
The aim of the article is to find out the safest conditions for the functioning of documents, as well as to find the most effective ways to avoid potential risks and dangers in the domestic information space.The research methodology consisted of a set of general scientific and special methods of studying the issue. The review and analytical method was used to work on the professional and specialised literature and to determine the theoretical basis of the research, the systematic method proved to be effective in studying certain foreign practices of ensuring the confidentiality of information. The application of the induction method made it possible to generalise and draw a conclusion about the possibility of using the experience of other countries within the Ukrainian information space. Special methods, namely the method of researching document flows and the method of determining the information content of the document, were useful in considering the process of moving documents in the information field, the possibility/impossibility of damage or loss of information, and ways to prevent such undesirable situations.The scientific research was based on the principles of objectivity and integrity. The use of a set of scientific methods made it possible to study the special features of confidential document information that is processed abroad, and to identify the main threats to the violation of the integrity and accessibility of information.Scientific novelty. The latest practices of England, the European Union, and the United States in the field of document confidentiality are studied. The main recommendations for the protection of confidential information, and confidential agreements implemented abroad are considered. Features of secure use of document information are established. The article proposes a number of systematic measures against threats that arise in the process of working with confidential documents. Conclusions. The study allows us to conclude that the Ukrainian legislative and regulatory framework should be formed taking into account global legislative initiatives and implementations. Сompanies, organisations, institutions, as well as individuals, need to ensure the protection of confidentiality of information, and given the threats, appropriate steps should be taken to ensure safe operation. The rules of identification and authentication should not be neglected, and a strict password policy should be used. The issue of information protection could be solved only in a comprehensive way.
本文的目的是为了找出文件功能最安全的条件,以及找到避免国内信息空间潜在风险和危险的最有效方法。研究方法包括一套研究该问题的一般科学方法和特殊方法。采用回顾分析的方法对专业文献和专门文献进行梳理,确定研究的理论基础,系统的方法在研究国外某些保障信息保密的实践中被证明是有效的。归纳法的应用使人们能够概括和得出结论,是否有可能在乌克兰的信息空间内利用其他国家的经验。研究文件流动的方法和确定文件信息内容的方法等特殊方法在考虑信息领域中文件移动的过程、信息损坏或丢失的可能性/不可能性以及防止此类不良情况的方法方面是有用的。科学研究是建立在客观和诚实的原则基础上的。由于使用了一套科学方法,因此有可能研究在国外处理的机密文件资料的特点,并确定侵犯资料完整性和获取的主要威胁。科学的新奇。研究了英国、欧盟和美国在文件保密领域的最新做法。讨论了保密信息保护的主要建议和国外实施的保密协议。建立了文件信息安全使用的特点。本文提出了若干系统措施,以对付处理机密文件过程中出现的威胁。结论。这项研究使我们得出结论,乌克兰立法和监管框架的形成应考虑到全球立法倡议和实施情况。Сompanies,组织、机构以及个人都需要确保信息的机密性,并且鉴于威胁,应采取适当措施确保安全操作。不应忽视识别和认证规则,并应使用严格的密码策略。只有全面解决信息保护问题。
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引用次数: 1
Digital Competence of Librarians as a Factor of Library Activity in the Context of Digital Transformation 数字化转型背景下图书馆员数字能力是图书馆活动的一个因素
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259152
Maryna Tolmach
The aim of the research is to prove the role of digital competence as a factor of library activity in the context of digital transformation and the need to ensure the development of digital competence in the improvement of the content of educational programmes.The research methodology is based on general scientific principles of unity of theory and practice, consistency, complexity, and comprehensiveness of knowledge. The study applies system and content analysis methods, descriptive methods, methods of comparison and generalisation on topical issues of improving the training of library specialists and studying the level of digital competence.The scientific novelty of the study aims to identify new functions and activities of library professionals emerging in response to the challenges of digital transformation. The increasing importance of the virtual library space and the transformation of libraries into digital hubs lead to the emergence of new “digital” professions focused on supporting digital transformation processes, web content management and web communities that require a high level of digital competence. There are approaches to analyse the content of educational programmes using the digital competence framework for DigCompUA citizens and the national digital literacy test of digital programmes in the article, which will improve the content of educational programmes and further develop a specialised digital competence framework for librarians.Conclusions. In the context of digital transformation, significant changes are taking place in the activities of libraries, traditional functions are being enriched, and new ones are emerging, initiatives are being introduced to turn libraries into digital hubs, and the list of ways to interact with users is expanding. Strengthening the role of virtual space as a component of libraries implies the availability of both technical and human resources. One of the challenges for formal library education is the formation of digital competence, which should be considered in educational and advanced training programmes. The author has outlined the possible roles of librarians who require digital competence to perform certain tasks using the example of new types of professional activity.There is an analogy with the research on the digital skills of librarians in the European Union countries. The author has noted the need to study the level of digital competence of library specialists in Ukraine to assess the current state and further modernise the content of training programmes. To diagnose and determine the directions of development, it is proposed to use the digital competence framework for Ukrainian citizens based on European standards of digital literacy and digital literacy testing. It is advisable to develop a specialised framework for librarians.
本研究的目的是证明数字能力在数字化转型背景下作为图书馆活动的一个因素的作用,以及在改进教育计划内容中确保数字能力发展的必要性。其研究方法以理论与实践相统一、知识的一致性、复杂性和全面性为基本科学原则。本研究应用系统及内容分析方法、描述方法、比较及概括方法,探讨改善图书馆专业人员培训及研究数位能力水平的专题问题。该研究的科学新颖性旨在确定图书馆专业人员在应对数字化转型挑战时出现的新功能和新活动。虚拟图书馆空间的重要性日益增加,图书馆向数字中心的转变导致了新的“数字”职业的出现,这些职业的重点是支持数字转型过程、网络内容管理和网络社区,这些都需要高水平的数字能力。文章中有一些方法可以使用DigCompUA公民的数字能力框架和数字计划的国家数字素养测试来分析教育计划的内容,这将改善教育计划的内容,并进一步为图书馆员开发专门的数字能力框架。在数字化转型的背景下,图书馆的活动正在发生重大变化,传统功能正在丰富,新的功能正在出现,将图书馆转变为数字中心的举措正在引入,与用户互动的方式正在扩大。要加强虚拟空间作为图书馆组成部分的作用,就必须具备技术和人力资源。正规图书馆教育面临的挑战之一是数字能力的形成,这应该在教育和高级培训计划中加以考虑。作者以新型专业活动为例,概述了需要数字能力来执行某些任务的图书馆员可能扮演的角色。对欧盟国家图书馆员数字技能的研究也有类似之处。作者指出,有必要研究乌克兰图书馆专家的数字能力水平,以评估现状并进一步使培训方案的内容现代化。为了诊断和确定发展方向,建议使用基于欧洲数字素养和数字素养测试标准的乌克兰公民数字能力框架。为图书馆员开发一个专门的框架是明智的。
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引用次数: 0
Place of Public Libraries of Ukraine in the Modern Information Space 乌克兰公共图书馆在现代信息空间中的地位
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259148
Stanislav Denbnovetskyi
The aim of the article is to reveal the current areas of representation of domestic public libraries on the Internet and social networks in the context of digitalisation.The research methodology of the article was based on the use of the optimal set of general and special research methods. In particular, the broad scientific principles of systematisation and comprehensiveness of knowledge, unity of theory and practice were used. The use of analysis, synthesis and generalisation also contributed to the achievement of this goal. The study of the information resource of the sites of regional universal scientific libraries was carried out from the point of view of the complexity of presenting the content of its generation, focused primarily on the needs of communities.The scientific novelty of the article is that the need to strengthen the representation of domestic public libraries on the Internet and social networks is justified, which complicates their organisational structure and diversification of non-traditional methods and forms of work. Current areas of Internet representation are represented in the example of the K. A. Timiryazev Vinnytsia Oblast Universal Scientific Library and D. I. Chizhevsky Oblast Universal Scientific Library, on the e-pages of which the developer has the opportunity to share information on Facebook, Twitter, Instagram and Google. It contributes to more effective dissemination of messages, popularisation of the book collection itself, the attraction of more users, formation of its positive image and ultimately accumulation of reputational capital.Conclusions. It is argued that today public libraries of Ukraine are actively involved in the process of digitisation of their funds, present digital copies on their websites and advertise this resource on social networks, adapting it to mobile devices. Domestic public libraries have digitised vast amounts of their holdings; the work was carried out according to their programmes, regardless of the plans of other libraries. The author has found that today the top public libraries of the country are authoritative institutions and powerful information centres that form and maintain multiple and high-quality information resources. The modern user has access to the world’s leading libraries and their information resources via the Internet, which constitute the world information space.
本文的目的是揭示数字化背景下国内公共图书馆在互联网和社交网络上的当前表现领域。本文的研究方法论是基于对一般和特殊研究方法的优化使用。特别是运用了知识的系统性和综合性、理论与实践相统一的广泛科学原则。分析、综合和概括的使用也有助于实现这一目标。对区域通用科学图书馆网站信息资源的研究是从呈现其生成内容的复杂性的角度进行的,主要关注社区的需求。这篇文章的科学新颖之处在于,有必要加强国内公共图书馆在互联网和社交网络上的代表性,这使它们的组织结构以及非传统方法和工作形式的多样性变得复杂。目前互联网表现的领域以K.A.Timiryazev Vinnytsia州通用科学图书馆和D.I.Chizhevsky州通用科学库为例,开发者有机会在其电子页面上分享Facebook、Twitter、Instagram和谷歌上的信息。它有助于更有效地传播信息,普及藏书本身,吸引更多用户,形成正面形象,并最终积累声誉资本。结论。有人认为,如今乌克兰的公共图书馆积极参与其资金的数字化过程,在其网站上展示数字副本,并在社交网络上宣传这一资源,使其适应移动设备。国内公共图书馆已经将其大量馆藏数字化;这项工作是按照他们的计划进行的,与其他图书馆的计划无关。作者发现,如今,国家顶级公共图书馆是权威机构和强大的信息中心,形成并维护着多种高质量的信息资源。现代用户可以通过互联网访问世界领先的图书馆及其信息资源,这构成了世界信息空间。
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引用次数: 1
Internet Marketing Specialist in Programme Subject Area "Information, Library and Archival Studies": Functions and Competences in Convergent Professional Practices “信息、图书馆和档案学”课程领域的网络营销专家:融合专业实践中的职能与能力
Pub Date : 2022-06-17 DOI: 10.31866/2616-7654.9.2022.259187
T. Novalska, N. Bachynska
The aim of the article is to identify the Internet marketing specialist’s job functions and competencies in convergent professional practices, which are generalised and standardised in the Professional Standards of Related Activities.Such methods define the research methodology as information analysis of current Professional Standards, relevant to the activities of Internet marketing specialist; semantic analysis of the programme subject area, and semantic, logical and linguistic analysis of documents (e.g. educational and professional standards, training curriculum, professional scientific publications, Internet content); the pedagogical design is to integrate disciplines to the Internet marketing specialist educational and professional training curriculum.The scientific novelty of the study is in identifying functions and competencies of Internet marketing specialist in the programme subject area “Information, Library and Archival Studies”, in related professional activities, presented in the Professional Standards of Information Resources Specialist, Commodity Market Research Analyst and Advertiser; in implementing professionally-oriented disciplines, which form an educational model of training an Internet marketing specialist in the interaction and relationship of all its components together with other fields of professional and practical training.Conclusions. The uniqueness of the content of the “Management of Social and Communication Networks. Internet Marketing» curriculum within Information, Library and Archival Studies is determined by its subject orientation on digital means of work, convergence with curriculum in marketing and belonging to the subject field of information management, information-analytical and social-communicative activities following the theoretical content of the subject according to the standard of programme subject area 029 «Information, Library and Archival Studies».A comprehensive review of the functions of Internet marketing specialist in marketing and information-analytical professional practices and the use of social and communicative technology to position social actors in society (public relations, advertising, image-making, etc.) allows a systematic delineation of the competence of the specialist.The analysis of the Professional Standards of the Information Resource Specialist, Commodity Market Research Analyst, and Advertiser, as related to the activities of an Internet marketing specialist, made it possible to outline the competencies that should be included in the future specialist’s model to ensure its validity.The identified competencies allow to specify the educational and professional training curriculum and include generalised disciplines in the campus, which together with other professionally oriented disciplines, form an educational model of Internet marketing specialist training in the interaction and interconnection of all its components.
本文的目的是确定互联网营销专家在趋同专业实践中的工作职能和能力,这些职能和能力在《相关活动专业标准》中得到了概括和标准化。这些方法将研究方法定义为对现行专业标准的信息分析,与互联网营销专家的活动相关;对方案主题领域进行语义分析,对文件进行语义、逻辑和语言分析(例如教育和专业标准、培训课程、专业科学出版物、互联网内容);教学设计是将学科整合到互联网营销专家教育和专业培训课程中。这项研究的科学新颖之处在于确定了互联网营销专家在“信息、图书馆和档案研究”方案主题领域以及在相关专业活动中的职能和能力,这些职能和能力载于《信息资源专家、商品市场研究分析员和广告商专业标准》;在实施以专业为导向的学科方面,这些学科形成了一种教育模式,即培训互联网营销专家,使其了解其所有组成部分的互动和关系,以及其他专业和实践培训领域。结论。的内容的唯一性信息、图书馆和档案研究中的“社会和通信网络管理。互联网营销”课程是由其数字工作方式的学科定位、与市场营销课程的融合以及属于信息管理、信息分析和社会交流活动的学科领域决定的,遵循根据节目主题区域029«信息,图书馆和档案研究»。全面回顾互联网营销专家在营销和信息分析专业实践中的职能,以及使用社会和沟通技术定位社会参与者(公共关系、广告、图像制作等),可以系统地描述专家的能力。对信息资源专家、商品市场研究分析师和广告商的专业标准的分析,与互联网营销专家的活动有关,使我们能够概述未来专家模型中应包含的能力,以确保其有效性。所确定的能力可以规定教育和专业培训课程,并包括校园内的通用学科,这些学科与其他专业导向的学科一起,形成了互联网营销专家培训的教育模式,在其所有组成部分的互动和互联方面。
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引用次数: 0
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Ukrayins''kii zhurnal z bibliotekoznavstva ta informatsiinikh nauk
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