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Marketing Strategies Towards Global Brand Model among Selected Resort Industry in Plaridel Bulacan 普拉里德尔-布拉干省部分度假村行业面向全球品牌模式的营销战略
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/87196
Bienvenido G. De Guzman, Jr.
In this section, the data generated through the questionnaires is segregated into constituent parts. Analysis of the data together with the result information is presented in the same sequence as the sub-problems. In the end, the analysis is focused on the main research on marketing strategies towards the global brand model among the selected resort industry in Plaridel Bulacan. The study aimed to analyze the competitiveness of marketing strategies among selected resorts in Plaridel, Bulacan. Specifically, determine the level of the competitiveness of resorts in terms of their physiography and climate, mix of activities, special events, infrastructure, awareness and image, and cost/value; determine the marketing strategies employed by the resorts in Plaridel Bulacan in terms of product, price, place, and promotion; test the significant difference when grouped according to the profile variables; and to propose an action plan to enhance marketing strategies of the resorts in Plaridel, Bulacan. This study used a quantitative design; data were gathered from three (3) selected resorts in Plaridel, Bulacan using convenient sampling. The researcher-made survey questionnaire was distributed in person. Weighted the weight, chi-square, percentage, and person r, were used to determine the significant relationship. The study concluded that all key factors of resorts are competitive, and the most rated are the physiography and climate, followed by awareness and image, cost/value, mix of activities, special events, and infrastructure respectively. Marketing strategies such as place is most agreed upon, product, price, and promotion, respectively. When classified by profile, there was a substantial difference in the degree of competitiveness. It reveals the highest for a customer why they revisit resorts was Fast response times at 75%, the second was Consistency across channels at 55%, 3rd was Knowledgeable staff at 52%, 4th was Clear consistent messaging at 46%, 5th was Person to speak with 37% .6th was Multiple contacts points 28% and 7th last was Easy to use tools for service for about 23%. Based on the recommendations derived from the survey under study, pointed out the importance of opening roads to help in the free flow of goods and services, and conducting surveys to determine, among other things, shop needs and requirements of Business. All of these factors should be assessed and analyzed efficiently based on the Balance Scorecard to guarantee the financial health and stability of the business, and to draw a conclusion regarding the efficiency and financial status of any business concerns. Indicates the significance of differences in the marketing strategies in the selected resort industry in Plaridel, Bulacan. The business owners implement global branding, (t = 8.08, p = 0.001), towards the tourist volume (t = 5.45, p = 0.000), in repeat visits of the resorts (t = 12.79, p = 0.000), in the effects of social media marketing (t = 9.12, p = 0.000), ads us
在本节中,通过调查问卷获得的数据被分成若干部分。数据分析和结果信息将按照与子问题相同的顺序进行介绍。最后,分析主要集中在普拉利德尔布拉干省选定度假村行业的全球品牌模式营销战略研究。本研究旨在分析布拉干省普拉利德尔选定度假村的营销战略竞争力。具体而言,确定度假村在地理和气候、活动组合、特别活动、基础设施、知名度和形象以及成本/价值方面的竞争力水平;确定布拉干省普拉利德尔度假村在产品、价格、地点和促销方面采用的营销策略;测试根据概况变量分组时的显著差异;并提出行动计划,以加强布拉干省普拉利德尔度假村的营销策略。本研究采用定量设计;通过方便抽样,从布拉干省普拉利德尔的三(3)个选定度假村收集数据。研究人员制作了调查问卷,并当面分发。使用加权权重、卡方、百分比和人称 r 来确定显著关系。研究得出结论,度假胜地的所有关键因素都具有竞争力,其中评价最高的是地理和气候,其次分别是知名度和形象、成本/价值、活动组合、特别活动和基础设施。营销策略方面,最认同的是地点、产品、价格和促销。按情况分类时,竞争力程度存在很大差异。调查显示,客户再次光顾度假村的最高原因是响应速度快,占 75%;其次是各渠道的一致性,占 55%;第三是员工知识渊博,占 52%;第四是信息清晰一致,占 46%;第五是与人交谈,占 37%;第六是多个联络点,占 28%;倒数第七是易于使用的服务工具,约占 23%。根据研究调查提出的建议,指出了开放道路以帮助货物和服务自由流通的重要性,以及开展调查以确定商店需求和企业要求的重要性。所有这些因素都应根据平衡计分卡进行有效评估和分析,以保证企业的财务健康和稳定,并就任何企业关注的效率和财务状况得出结论。表明布拉干省普拉里德尔市选定度假村行业营销战略差异的重要性。企业主实施全球品牌营销(t = 8.08,p = 0.001)、游客量营销(t = 5.45,p = 0.000)、度假村重复访问营销(t = 12.79,p = 0.000)、社交媒体营销效果营销(t = 9.12,p = 0.000)、图片广告营销(t = 10.11,p = 0.000)、视频广告营销(t = 7.07,p = 0.000)。这项研究表明,营销策略源于营销组合、社交媒体营销以及图片和视频营销中使用的广告之间的相互作用。作为一个概念,它只能从其维度或组成部分来描述。每个维度都是营销组合中营销战略指标类型与维度相互作用的结果,通常与维度和(b)相关。然而,如果相关性显著,则该指标与另一维度的相关性更大。根据上述研究结果和前一章的讨论,得出以下结论:在本研究中提供信息的受访者都是成功的度假村企业主"。他们通常在营销战略文献中提出的成功度假企业主的所有不同维度上都达到了评级水平。所使用的数据反映了 Plaridel Bulacan 度假村行业度假村业主的真实情况,由于该地区度假村成员的规模较大,因此可以说这些数据代表了整个地区度假村行业的情况。营销策略的概念可以描述为社交媒体营销、图片广告和视频营销。所有维度都是由社交媒体营销、图片广告和视频营销的营销组合指标相互作用产生的。关键词:竞争力、营销策略、度假村、旅游业、普拉利德尔、布拉干省
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引用次数: 0
Sustainable Young Nursing Business Manager Leadership Competency: The Philippines Experience 可持续发展的年轻护理业务经理领导能力:菲律宾的经验
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/23000
Anibi Favour Ogochukwu
The global shortage of qualified nurse managers, particularly evident in the Philippines, is rooted in the absence of training programs for transitioning nurses into management roles. Recent studies highlight this gap, leading to the promotion of inexperienced nurses to leadership positions and resulting in ineffective management practices and compromised care quality. Recognizing the importance of sustainable leadership competency for the long-term viability of healthcare services, a study in Metro Manila seeks to address these issues. The research focuses on gathering insights from nursing business experts regarding essential skills for sustainable leadership among young nursing business managers. The study aims to not only explore these perspectives but also assess the competency levels of young nurse managers using a newly developed survey tool. The objectives encompass determining expert views on necessary skills, profiling participants based on demographic factors, assessing competency levels, and drawing recommendations from the mixed-methods study results. Employing a mixed-method approach, the study initially conducted interviews with nursing business leaders in Manila. The themes derived from these interviews were then utilized in formulating the questionnaire. The findings revealed demographic variations among participants, influencing their responses. Five major themes emerged, reflecting participant perspectives on the competency of young nurse business managers: professional conduct, educational competency, individual assessment, trans-cultural competency, and informatics tech competency. In conclusion, the study emphasizes the diverse skills and competencies required by young nurse business leaders for effective functioning in occupational and professional settings. These competencies, spanning professional conduct, individual assessment, cultural competence, and technological proficiency, are deemed critical components in assessing and evaluating the effectiveness and efficiency of young nursing leaders, as emphasized in the existing literature. The study underscores the imperative for comprehensive training programs to enhance the competency of young nursing leaders, contributing to the overall quality and sustainability of healthcare services. Keywords: Nursing, leadership, Management, Concepts Investigated: professional conduct, individual assessment, culturally-inclined competency, informatics tech competency, educational competencies, Exploratory sequential Mixed-method , purposive sampling , The Philippines, South East Asia
全球缺乏合格的护士管理者,这一点在菲律宾尤为明显,其根源在于缺乏将护士转变为管理者的培训计划。最近的研究凸显了这一差距,导致缺乏经验的护士被提拔到领导岗位,造成管理措施不力和护理质量下降。大马尼拉地区的一项研究认识到可持续领导能力对医疗保健服务长期生存的重要性,试图解决这些问题。研究的重点是收集护理业务专家对年轻护理业务经理可持续领导能力基本技能的见解。研究的目的不仅在于探索这些观点,还在于利用新开发的调查工具评估年轻护士经理的能力水平。研究目标包括确定专家对必要技能的看法、根据人口统计因素对参与者进行特征分析、评估能力水平以及从混合方法研究结果中得出建议。本研究采用混合方法,首先对马尼拉的护理企业领导人进行了访谈。然后利用访谈得出的主题制定了调查问卷。研究结果显示,参与者之间的人口统计学差异影响了他们的回答。出现了五大主题,反映了参与者对年轻护士业务经理能力的看法:专业操守、教育能力、个人评估、跨文化能力和信息学技术能力。总之,本研究强调了年轻护士企业领导者在职业和专业环境中有效发挥作用所需的各种技能和能力。正如现有文献所强调的那样,这些能力包括职业操守、个人评估、文化能力和技术熟练程度,被认为是评估和评价年轻护士领导有效性和效率的关键要素。本研究强调,必须开展全面的培训计划,以提高年轻护理领导者的能力,从而促进医疗服务的整体质量和可持续性。关键词护理,领导,管理,概念 调查:专业行为,个人评估,文化倾向能力,信息学技术能力,教育能力,探索性顺序混合法,目的性抽样,菲律宾,东南亚
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引用次数: 0
Educational Governance in Myanmar Towards Leveling-Up to Global IR 4.0 Standards 缅甸教育治理向全球 IR 4.0 标准看齐
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/84364
Seng Yaw
The research objectives are to present the current profile of Myanmar Education, to provide a Global IR 4.0 Education, to describe Global IR 4.0 Education Governance, and to bridge the gap between Myanmar Education Governance to leveling up to Global IR 4.0 Education Governance. As research design, historical, descriptive, and comparative are applied to get effective beneficiaries for the readers, and as the methodologies questionnaire, interview, and survey are effectively applied in the current research. Besides, the methods of data gathering procedure and statistical treatment of data or data analysis are the main generators to complete this study effectively. The respondents of this study are 108 members of the educational functionaries, among them 78 people are educators and 30 people are educational officials. The variables such as technical skills, facility, teaching technological competency, and communication skills are considered for the assessment of the extent of Myanmar Education 4.0, and the variables such as the teaching curriculum, technology standards, and technological curriculum are involved for determining the assessment of the extent of education governance. According to the 108 members of the educational functionaries of the respondents, the assessment of the extent of Myanmar education 4.0 and the assessment of the extent of education governance is “extensive” or limited. Therefore, the researcher proposes a framework that includes five components such as constructive criticism, personalized education, industry-ready students, and information and technology infrastructure. These five components- the framework is to level up the Myanmar education governance towards Global IR 4.0 standards. Keywords: Global IR 4.0 Education, Educational Governance, technical skills, technology infrastructure
研究目标是介绍缅甸教育现状,提供全球 IR 4.0 教育,描述全球 IR 4.0 教育治理,缩小缅甸教育治理与全球 IR 4.0 教育治理之间的差距。在研究设计方面,本研究采用了历史性、描述性和比较性的研究方法,以让读者有效受益;在研究方法方面,本研究有效地采用了问卷调查、访谈和调查等方法。此外,数据收集程序和数据统计处理或数据分析的方法也是有效完成本研究的主要因素。本研究的受访者为 108 名教育职能部门人员,其中 78 人为教育工作者,30 人为教育官员。在评估缅甸教育 4.0 的程度时,考虑了技术能力、设施、教学技术能力和沟通能力等变量,在确定教育治理程度的评估时,涉及了教学课程、技术标准和技术课程等变量。根据 108 位受访教育职能部门成员的意见,缅甸教育 4.0 的程度评估和教育治理程度评估是 "广泛 "或有限的。因此,研究者提出了一个框架,其中包括五个组成部分,如建设性批评、个性化教育、行业就绪的学生以及信息和技术基础设施。这五个组成部分--该框架旨在提升缅甸教育治理水平,使其达到全球投资者关系 4.0 标准。关键词全球投资者关系 4.0 教育、教育治理、技术技能、技术基础设施
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引用次数: 0
School Head’s Leadership Style to Beginning Teacher’s Performance in the Schools Division of City of San Jose del Monte 校长的领导风格与圣何塞德尔蒙特市学校部初任教师绩效的关系
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/68581
Christia C. Torres
School heads’ unique and different leadership styles have an impact on the performance of their teachers, students, and schools in general (Ahamed, 2020). This study explored the effect of three leadership styles of school heads which are transformational, transactional, and laissez-faire, on the performance of beginning teachers. There are fifty-three (53) beginning teachers from the Schools Division of the City of San Jose del Monte who identified the leadership styles of their school heads and were assessed in terms of their performance as reflected on their Individual Performance and Commitment Rating Form (IPCRF). Results showed that there is a low positive correlation between school head’s leadership styles and beginning teachers’ performance. Furthermore, the study showed that among the three leadership styles, only the transactional leadership style has a significant effect on beginning teachers’ performance. The difference in results may be due to the number of years of beginning teachers in their respective schools and that there is still no strong relationship formed between leaders and teachers. Thus, beginning teachers only rely on certain rewards and punishments based on their work performance (transactional) rather than because of the relational influence of the leaders (transformational). Keywords: education, leadership, teachers’ performance, assessment, correlation, Philippines
校长独特而不同的领导风格对教师、学生和学校的整体表现都有影响(Ahamed,2020)。本研究探讨了学校领导的三种领导风格(变革型、交易型和自由放任型)对新教师绩效的影响。来自圣何塞德尔蒙特市学校部的五十三(53)名新入职教师确定了他们学校领导的领导风格,并根据他们的个人绩效与承诺评级表(IPCRF)对他们的绩效进行了评估。结果显示,校长的领导风格与初任教师的绩效之间的正相关性较低。此外,研究还表明,在三种领导风格中,只有交易型领导风格对新入职教师的绩效有显著影响。结果的差异可能是由于新入职教师在各自学校工作的年限不同,领导与教师之间还没有形成牢固的关系。因此,初任教师只是根据自己的工作表现(交易型)而不是因为领导的关系影响(变革型)来依赖某些奖惩。关键词:教育、领导力、教师绩效、评估、相关性、菲律宾
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引用次数: 0
Community-Based Drug Recovery Program Social Services in Disruptive Times: Experiences of Person Who Use Drugs in Palawan, Philippines 混乱时期的社区戒毒计划社会服务:菲律宾巴拉望岛吸毒者的经历
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/38760
Ma. Teresa A. Acda
The restricted movements during the COVID-19 pandemic have created challenges for people who use drugs (PWUDs) to access and complete community-based drug rehabilitation program (CBDRP) social services. This study aims to investigate the experiences of PWUDs undergoing CBDRP in Palawan, Philippines during disruptive times such as the COVID-19 pandemic with a focus on the changes in the social service support mechanisms enabling PWUDs to continue in their recovery. 188 PWUDs undergoing CBDRP in the 11 municipalities of Palawan participated in focus group discussions between July to December 2022. Participants were asked about the effects of the consequences of the COVID-19 pandemic such as social isolation; modification in the CBDRP social services delivery and accessibility; shifting focus of the CBDRP in-charge officers; and changing family dynamics. Transcripts were analyzed using thematic analysis and it revealed four themes: (1) Experiences of PWUDs on CBDRP social services support mechanisms as against as planned; (2) Challenges in completing CBDRP; (3) Leadership initiatives observed by PWUD; and (4) Role of local groups and PWUDs’ family in the recovery of PWUDs during COVID 19 pandemic. The study demonstrates a need for a holistic care approach with psychosocial needs support services; enhanced family and community engagement; sustainable livelihoods programs; digital transformation and digital engagement; and capacitating the social service providers particularly those at the barangay level and local groups as vital factors for better CBDRP delivery. Further, the study exposed the necessity for data-driven and context-specific policies flexible and agile enough to enable better social services delivery, community participation, and effective implementation. Keywords: community-based drug program, social services, person who uses drugs, COVID-19, public policy
在 COVID-19 大流行期间,行动受到限制,这给吸毒者(PWUDs)获取和完成社区戒毒康复计划(CBDRP)社会服务带来了挑战。本研究旨在调查菲律宾巴拉望岛接受社区戒毒康复计划的吸毒者在 COVID-19 大流行等混乱时期的经历,重点关注社会服务支持机制的变化,以帮助吸毒者继续康复。2022 年 7 月至 12 月期间,巴拉望岛 11 个市镇 188 名正在接受 CBDRP 的残疾人参加了焦点小组讨论。与会者被问及 COVID-19 大流行的后果所造成的影响,如社会隔离、社区康复和复原计划社会服务的提供和可获得性的改变、社区康复和复原计划负责人工作重点的转移以及家庭动态的变化。研究采用主题分析法对记录誊本进行了分析,并揭示了四个主题:(1)残疾人在 CBDRP 社会服务支持机制方面与计划不符的经历;(2)完成 CBDRP 所面临的挑战;(3)残疾人所观察到的领导力举措;以及(4)地方团体和残疾人家庭在 COVID 19 大流行期间残疾人康复中的作用。研究表明,有必要采取整体护理方法,提供社会心理需求支持服务;加强家庭和社区参与;可持续生计计划;数字化转型和数字化参与;以及提高社会服务提供者的能力,特别是镇一级的社会服务提供者和地方团体的能力,这些都是更好地实施社区复员方案的重要因素。此外,该研究还揭示了制定以数据为导向、针对具体情况的政策的必要性,这些政策必须足够灵活和敏捷,以便更好地提供社会服务、促进社区参与和有效实施。关键词:社区禁毒计划、社会服务、吸毒者、COVID-19、公共政策
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引用次数: 0
The Influence of Financial Literacy and Saving Capacity to the Saving Behavior of Employees in the Municipal Government of Hermosa, Bataan 金融知识和储蓄能力对巴丹省赫尔莫萨市政府雇员储蓄行为的影响
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/39374
Erika Jane V. Seno
The paradigm shifts in the financial sector, driven by technological innovations, pose a challenge for both management and consumers in understanding new financial landscapes. In this context, financial literacy becomes crucial for making informed personal finance decisions, suggesting that individuals with greater financial knowledge are better equipped to make sound financial choices. Additionally, the ability to save is vital for protection against future needs and unexpected financial challenges. Despite recurrent examination of various financial aspects, the connections between saving capacity and saving behavior, as well as between financial literacy and saving behavior, remain under-explored in local contexts. This study, grounded in the Theory of Planned Behavior (TPB) and employing a correlational research design, aims to investigate these relationships among public employees in the municipal government of Hermosa, Bataan. Utilizing purposive sampling, 195 participants aged between 23 to 61 were recruited. Data was collected through a self-administered questionnaire distributed via pen and paper. The results indicate that financial literacy moderately influences saving behavior while saving capacity has a significant and positive impact. This highlights that individuals with higher saving capacities tend to demonstrate better-saving behaviors. It also reveals that while financial literacy moderately affects saving behavior among the participants, saving capacity plays a more crucial role, emphasizing the importance of enhancing financial knowledge and saving abilities in fostering positive financial behaviors. Keywords: Finance, Saving Behavior; Saving Capacity; Financial Literacy; Correlation
在技术创新的推动下,金融行业的模式发生了转变,这对管理层和消费者了解新的金融环境都提出了挑战。在这种情况下,金融知识对于做出明智的个人金融决策至关重要,这表明拥有更多金融知识的个人更有能力做出正确的金融选择。此外,储蓄能力对于应对未来需求和意外财务挑战也至关重要。尽管对各种财务问题进行了反复研究,但在当地环境下,储蓄能力与储蓄行为之间的联系,以及金融知识与储蓄行为之间的联系仍未得到充分探讨。本研究以计划行为理论(TPB)为基础,采用相关性研究设计,旨在调查巴丹省赫尔莫萨市政府公务员之间的这些关系。通过有目的的抽样,共招募了 195 名年龄在 23 岁至 61 岁之间的参与者。通过纸笔自填问卷收集数据。结果表明,金融知识对储蓄行为的影响一般,而储蓄能力则有显著的积极影响。这突出表明,储蓄能力较高的个人往往会表现出更好的储蓄行为。研究还显示,虽然金融知识适度影响参与者的储蓄行为,但储蓄能力发挥着更关键的作用,强调了提高金融知识和储蓄能力对培养积极的金融行为的重要性。关键词金融;储蓄行为;储蓄能力;金融知识;相关性
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引用次数: 0
Lived Experiences of Youths Who Underwent Project Metamorphosis: A Case in Buguias, Benguet 接受蜕变项目的青少年的生活经历:本格特省布吉亚斯的一个案例
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/08348
Joe Nari A. Baygan, Leah M. Donato
The Project Metamorphosis was launched by the Benguet First Provincial Mobile Force Company to mobilize the youths in a leadership-building activity and educate them of the bad effects of joining Communist Terrorist Groups. These skills could be used by the youths in handling dynamic pressures in their lives. Since its inception in 2018, Project Metamorphosis has primarily benefited youths in Buguias, Benguet and there have been no studies conducted to review the project. This study determined the extent of the effect of Project Metamorphosis on the youth participants in Buguias, Benguet, and the problems they encountered while attending the said project. This study used a qualitative method which collects the data directly from the respondents through interviews. Further through thematic analysis of the data gathered, it answered the problem with these findings: 1. The Project Metamorphosis positively impacts the participants’ personal growth, teamwork, leadership skills, communication abilities, and awareness of societal issues. 2. The findings on the challenges encountered by the participants showcase a comprehensive approach to learning and development within Project Metamorphosis, encompassing experiential learning, mentorship, time management, and emergency preparedness. In conclusion, the participants’ lived experiences indicated collaboration with other members led to their realization that teamwork and unity are necessary. Also, indication that participants who joined the Project cultivated knowledge, skills and attitude. Moreover, the challenges encountered by the participants revealed the inadequacy of activities to achieve the desired outcome. Therefore, the study proposes modifying the Project’s program of activities. Keywords: Youth Leadership and Development, Project Metamorphosis, Buguias, Benguet
本格特省第一机动部队连启动了 "蜕变项目",以动员青年参与领导力建设活动,并教育他们加入共产主义恐怖组织的不良后果。青年们可以利用这些技能来应对生活中的动态压力。自 2018 年启动以来,"蜕变项目 "主要惠及本格特省布吉亚斯市的青少年,但尚未对该项目进行研究回顾。本研究确定了 "蜕变项目 "对本格特省布吉亚斯青年参与者的影响程度,以及他们在参加上述项目时遇到的问题。本研究采用定性方法,通过访谈直接从受访者那里收集数据。通过对收集到的数据进行主题分析,本研究得出了以下结论,从而回答了问题:1.蜕变项目对参与者的个人成长、团队合作、领导技能、沟通能力和社会问题意识产生了积极影响。2.2. 关于参与者遇到的挑战的研究结果表明,蜕变项目中的学习和发展方法是全面的,包括体验式学习、导师制、时间管理和应急准备。总之,参与者的亲身经历表明,与其他成员的合作使他们认识到团队合作和团结是必要的。此外,参加该项目的参与者还培养了知识、技能和态度。此外,参与者遇到的挑战表明,活动不足以实现预期成果。因此,研究建议修改项目的活动计划。关键词青年领导力与发展、蜕变项目、布吉亚斯、本格特省
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引用次数: 0
Reading Literacy and Academic Performance of Grade 11 Learners Towards the Development of a Study Guide 11 年级学生的阅读素养和学业成绩,促进学习指南的编写
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/70440
Mae Jean M. Andalajao-Dalanon
The study investigated the reading literacy and academic performance of Grade 11 learners towards the development of a study guide. The study aimed to 1) determine the demographic profile of the respondents in terms of their age, sex, and learning strand; 2) analyze a significant difference between the reading literacy of learners when grouped according to their demographic characteristics; 3) evaluate the level of reading literacy of Grade 11 learners in terms of locating information, understanding and evaluating and reflecting, 4) know the academic performance of Grade 11 learners for Academic Year 2022-2023; 5) analyze the significant relationship between the reading literacy and academic performance of learners; 6) determine the significant relationships among the skills in reading literacy of learners; And; What study guide can be proposed to enhance the reading literacy of Grade 11 learners? A correlational research design was used as the research design of the study. Three hundred fifty-one learners from five senior high schools in SDO Bacoor City were used as the respondents. Demographic profiles, reading literacy, and academic performance of learners were obtained through a survey. Results showed that the ability of learners to locate information was found to be very satisfactory. Meanwhile, learners’ understanding, and evaluating and reflecting were found to be fairly satisfactory. It was found that there were significant differences among the reading literacy of Grade 11 learners from various learning strands. A positive correlation between text processing skills and academic performance was also found. Furthermore, significant relationships among these skills were determined. The study recommends ensuring an effective utilization of the study guide created by the researcher to address the needs of the learners on their reading literacy enhancement. Keywords: Reading Literacy, Academic Performance, Study Guide, Grade 11
本研究调查了 11 年级学生的阅读素养和学业成绩,以编制学习指南。研究旨在:1)确定受访者在年龄、性别和学习类型方面的人口统计学特征;2)分析根据人口统计学特征分组的学习者阅读素养之间的显著差异;3)评估 11 年级学习者在查找信息、理解、评价和反思方面的阅读素养水平;4)了解 11 年级学习者在 2022-2023 学年的学业成绩;5)分析学习者阅读素养与学业成绩之间的显著关系;6)确定学习者阅读素养技能之间的显著关系;以及;可以提出哪些学习指南来提高 11 年级学习者的阅读素养?本研究采用了相关研究设计。研究对象是来自巴库尔市 SDO 五所高中的 351 名学生。通过调查了解了学生的人口统计学特征、阅读素养和学业成绩。结果显示,学习者查找信息的能力非常令人满意。同时,学习者的理解、评价和反思能力也相当令人满意。研究发现,不同学习领域的 11 年级学生在阅读素养方面存在显著差异。研究还发现,文本处理能力与学习成绩之间存在正相关。此外,还确定了这些技能之间的重要关系。研究建议确保有效利用研究者制作的学习指南,以满足学习者提高阅读素养的需要。关键词阅读素养、学习成绩、学习指南、11 年级
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引用次数: 0
ICT – (Information and Communication Technology) Based Instruction Toward Performance Framework 基于 ICT(信息与传播技术)的教学绩效框架
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/22959
Cristina R. Banario
The primary objective of the research was to assess the fundamental proficiency levels in utilizing technology among teachers from District I-C Elementary Schools within the Division of Antipolo City during the academic year 2022 – 2023. The study encompassed a sample size of one hundred seventy-seven (177) elementary educators. These participants were characterized based on factors such as age, gender, marital status, job title, educational attainment, years of service, and their exposure to ICT-related training. To ascertain the basic knowledge and skills concerning computer utilization, a combination of a questionnaire checklist and direct observations by the researcher were employed. This approach facilitated the evaluation of both the perceived efficacy and the actual performance of the participants. The study’s findings revealed that a predominant portion of the respondents were married and situated within the age range of 31 to 45 years. A notable proportion held the position of Teacher I and had accumulated a working tenure of 16 to 20 years at their respective schools. Within the educator cohort, approximately 59.3% possessed qualifications at the master’s degree level, whereas none had attained a doctoral degree. The elementary teachers’ fundamental knowledge and skills in using computers within District I-C Elementary Schools were evaluated across various dimensions, including basic computer operation, word processing, electronic worksheet utilization, computer-based presentation, communication and research, and instructional technologies. The assessment indicated that the teachers’ proficiency in these areas was classified as “Competent” in both their perceived efficacy and actual performance. The examination of the significant difference in knowledge and skills related to computer usage, as perceived by the respondents and their actual performance across the identified dimensions or areas led to the rejection of the null hypothesis. In light of the obtained findings and conclusions, several recommendations emerge. Firstly, it is suggested that teachers actively participate in a higher number of seminars and training sessions focused on ICT utilization. Such engagements would facilitate the deeper integration of ICT tools into the teaching-learning process along mathematics in teaching elementary grades, enhancing overall instructional effectiveness. Moreover, it is worthwhile to explore further research endeavors that encompass different variables. Conducting parallel studies that incorporate various aspects or factors could provide a more comprehensive understanding of the complex relationship between teachers, ICT utilization, and effective teaching practices. Keywords: ICT-Based Instruction, Performance Framework, fundamental skills, computer
研究的主要目的是评估安提波罗市分区 I-C 区小学教师在 2022 - 2023 学年期间使用技术的基本熟练程度。研究样本包括 177 名小学教育工作者。这些参与者的特征基于年龄、性别、婚姻状况、职称、教育程度、工作年限以及是否接受过信息和通信技术相关培训等因素。为了确定计算机使用方面的基本知识和技能,研究人员采用了问卷调查表和直接观察相结合的方法。这种方法有助于对参与者的感知效能和实际表现进行评估。研究结果显示,大部分受访者已婚,年龄在 31 至 45 岁之间。相当一部分受访者担任一级教师职务,在各自学校的工作年限为 16 至 20 年。在这批教育工作者中,约 59.3% 拥有硕士学位,没有人获得博士学位。对 I-C 区小学教师使用计算机的基本知识和技能进行了多方面的评估,包括计算机的基本操作、文字处理、电子工作表的使用、计算机演示、交流和研究以及教学技术。评估结果表明,教师在这些方面的熟练程度在其感知效能和实际表现方面都被归类为 "胜任"。通过对受访者认为与计算机使用相关的知识和技能以及他们在已确定的维度或领域的实际表现之间的显著差异进行研究,否定了零假设。根据调查结果和结论,提出了若干建议。首先,建议教师积极参加更多的以信息和传播技术应用为重点的研讨会和培训。这种参与将有助于在小学数学教学中将信息与传播技术工具更深入地融入教与学的过程,提高整体教学效果。此外,值得进一步探索包含不同变量的研究工作。开展包含不同方面或因素的平行研究,可以更全面地了解教师、信息与传播技术的应用以及有效教学实践之间的复杂关系。关键词基于信息和通信技术的教学、绩效框架、基本技能、计算机
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引用次数: 0
Digitized Printed Strategic Intervention Material in Science in District I of Antipolo City: Basis for Enhancement Model 安提波洛市 I 区科学领域的数字化印刷战略干预材料:强化模式的基础
Pub Date : 2024-03-11 DOI: 10.54476/apjaet/45280
Michelle Ruiz Cabot
Digitization, technology, and scientific education are strong educational reform drivers. Modern educational institutions use computers and the Internet for all their activities. It’s everywhere now. Thus, digitally printed science intervention material is crucial in schools and society. Today, digitalized printed materials are the main teaching and learning channel. The Philippine Department of Education (DepEd) uses extracurricular activities to help students who struggle in science, technology, and other subjects. Educators, administrators, and curriculum planners use digitally enhanced printed materials and multimedia instructions to develop every aspect of teaching and learning. This study assessed the validity and acceptability of the Digitized Printed Strategic Intervention Material (DPSIM) in teaching Science as expected against evaluation. The respondents of the study were one (1) Technology Expert, five (5) Science Administrators, and one hundred (100) Science teachers who were described in terms of position, educational attainment, training attended in ICT, teaching experiences, and the ability to handle ICT. The validity is assessed in terms of content, manner of presentation, language and style, and evaluative tools. Acceptability is assessed in terms of clarity, usefulness, suitability, adequacy, and timeliness. Various resources such as books, published studies on the net, and other materials were gathered in the construction of the research questionnaire. Descriptive Statistics such as Mean and Frequency, T-test, and ANOVA were utilized to test the statistical significance of the variables presented. Results revealed that there is no significant difference in the assessment of the two groups (expected and evaluated responses) of respondents on the validity of the Digitized Printed Strategic Intervention Material (DPSIM), but there is a significant difference in the assessment of respondents in terms of acceptability of DPSIM. When respondents were grouped according to their profile in terms of position, educational attainment, training attended in Information Communication Technology (ICT), teaching experience, and the ability to handle ICT in Teaching, it was identified that differences in the responses for validity were brought about by the respondent’s difference in ICT training attended and their ability to handle ICT in teaching. The validity of DPSIM is perceived to be a high extent, with Application, Method of Presentation, Language and Style, and Evaluative Tools as the criteria that need further improvement. For the acceptability of DPSIM, there is a significant difference in the responses when grouped according to profile. However, it is worth noting that overall, no criteria were perceived to be needing improvement. Acceptability has also been categorized to a very high extent. It concluded that the Digitized Printed Strategic Intervention Material (DPSIM) is an effective tool in teaching Science. The study included tha
数字化、技术和科学教育是教育改革的强大动力。现代教育机构的所有活动都使用计算机和互联网。它现在无处不在。因此,数字化印刷的科学干预材料在学校和社会中至关重要。如今,数字化印刷材料已成为主要的教学渠道。菲律宾教育部(DepEd)利用课外活动来帮助在科学、技术和其他学科上有困难的学生。教育工作者、管理者和课程规划者使用数字增强印刷材料和多媒体教学来发展教学的各个方面。本研究评估了数字化印刷战略干预材料(DPSIM)在科学教学中的有效性和可接受性,以达到预期的评价效果。本研究的受访者包括一(1)名技术专家、五(5)名科学行政人员和一百(100)名科学教师,他们在职位、教育程度、参加过的信息与传播技术培训、教学经验和处理信息与传播技术的能力等方面均有描述。有效性从内容、呈现方式、语言和风格以及评价工具等方面进行评估。可接受性从清晰度、有用性、适合性、充分性和及时性等方面进行评估。在编制研究问卷时,收集了各种资源,如书籍、网络上已发表的研究报告和其他材料。利用描述性统计(如平均值和频率)、T 检验和方差分析来检验所列变量的统计意义。结果显示,两组受访者(预期反应和评价反应)对数字化印刷版战略干预材料(DPSIM)有效性的评价没有显著差异,但受访者对 DPSIM 可接受性的评价存在显著差异。根据受访者的职位、教育程度、接受过的信息传播技术(ICT)培训、教学经验以及在教学中运用信息传播技术的能力对其进行分组后发现,受访者在接受过的信息传播技术培训以及在教学中运用信息传播技术的能力方面的差异,导致了受访者对有效性的回答存在差异。DPSIM 的有效性被认为很高,而应用、演示方法、语言和风格以及评价工具则是需要进一步改进的标准。至于 DPSIM 的可接受性,按情况分组后,答复有显著差异。然而,值得注意的是,总体而言,没有任何标准需要改进。可接受性也被归类为非常高。研究结论认为,数字化印刷策略干预材料(DPSIM)是科学教学的有效工具。研究还指出,学校管理者应评估《数字化印刷策略干预材料》的内容是否符合课程标准。教师应首先检查 DPSIM 的使用情况,以确定其内容是否符合课程目标。家长应为孩子提供技术材料,作为课程的补充;学生可以探索 DPSIM,促进自主学习;如果将来要开展同样的教育,未来的研究人员可以开展类似的研究,评估已开发的 DPSIM。关键词数字化印刷战略干预材料(DPSIM)
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引用次数: 0
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APJAET - Journal Asia Pacific Journal of Advanced Education and Technology
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