Cleaner and Responsible Consumption最新文献_第3页

From innovation resistance to responsible consumption: Sustainability signals shaping trust and preference in luxury metaverse marketing 从创新抵制到负责任的消费：可持续性信号在奢侈品虚拟营销中塑造信任和偏好

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-05-01 Epub Date: 2026-02-10 DOI: 10.1016/j.clrc.2026.100401

Khanh-Ngoc Hoang-Tran, Ngoc-Hong Duong

This study investigates how functional and psychological barriers influence Vietnamese consumers' attitudes toward metaverse marketing, with a specific focus on luxury brand preference. The research draws on two theories, namely Innovation Resistance Theory (IRT) and Signaling Theory, and incorporates personal innovativeness and perceived sustainability commitment as moderating factors. Additionally, the study explores the relationships among attitude, brand trust, and brand preference. While previous studies examined metaverse adoption across a variety of industries, less attention has been paid to how resistance factors influence customer behavior in luxury brand contexts, particularly in developing nations. This study fills a gap in research on how personal innovativeness and perceived sustainability commitment influence consumer attitudes in digital luxury marketing. Using a structured questionnaire, data were collected from Vietnamese consumers interested in luxury brands and analyzed using SPSS 26 and SmartPLS 3. Results show that functional and psychological barriers, except for image barriers, negatively affect attitudes toward metaverse marketing. However, personal innovativeness mitigates the effects of tradition barriers, image barriers, and technophobia. A positive attitude enhances brand trust, which in turn drives brand preference, especially when sustainability commitment is perceived. To overcome resistance, luxury brands should streamline digital experiences, emphasize clear value, and promote authentic sustainability efforts.

本研究探讨了功能障碍和心理障碍如何影响越南消费者对虚拟营销的态度，并特别关注奢侈品牌偏好。本研究借鉴了创新阻力理论（IRT）和信号传导理论（Signaling Theory），并将个人创新能力和感知可持续性承诺作为调节因素。此外，本研究还探讨了态度、品牌信任和品牌偏好之间的关系。虽然之前的研究考察了各种行业的虚拟现实采用情况，但很少有人关注抵制因素如何影响奢侈品牌背景下的消费者行为，尤其是在发展中国家。本研究填补了关于个人创新和感知可持续性承诺如何影响数字奢侈品营销中消费者态度的研究空白。使用结构化问卷，从对奢侈品牌感兴趣的越南消费者中收集数据，并使用SPSS 26和SmartPLS 3进行分析。结果表明，除形象障碍外，功能障碍和心理障碍对消费者的反元营销态度有负向影响。然而，个人创新减轻了传统障碍、形象障碍和技术恐惧症的影响。积极的态度增强了品牌信任，这反过来又推动了品牌偏好，特别是当可持续性承诺被感知时。为了克服阻力，奢侈品牌应该简化数字体验，强调明确的价值，并促进真正的可持续性努力。

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引用次数: 0

From baseline expectations to high-barrier signals: Mapping Indonesian generation Z's sustainable food consumption through item response theory and motive-based segmentation 从基线期望到高障碍信号：通过项目反应理论和基于动机的细分绘制印度尼西亚Z世代的可持续食品消费

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-01-01 Epub Date: 2025-12-01 DOI: 10.1016/j.clrc.2025.100369

Kristia Kristia , Sándor Kovács , Nádasi Levente Sándor

This study aims to evaluate the strength of various indicators related to seven types of food consumption motives, sustainable food choices, and food waste management variables in distinguishing the motivation and latent behaviour of Generation Z Indonesia through Item Response Theory analysis. A total of 1160 survey valid responses collected with quota sampling adjusted to regional distribution and balanced gender proportion were analysed using Item Response Theory to evaluate indicators, K-means clustering for segmentation, and Structural Equation Modelling-Partial Least Square to test the significance of the relationship between consumption motives and sustainable consumption behaviour. Seasonal fruit intake ranks highest discrimination ability among sustainable food choices, and suboptimal food consumption leads among food waste management indicators. Through Item Response Theory, this study classified food motives and sustainable consumption indicators into five typologies, revealing varying psychological entry points from baseline expectations to high-barrier signals. Four main segments were identified with variations in food consumption motives: Frugal Indifferent Foodie, Health-Focused Independent Locavores, Holistic Demander and Eco-Friendly Enthusiast, and Epicureans Pragmatist Waste Conserver. This study contributes by combining IRT and segmentation to uncover hidden motivational divides and offers a fresh perspective for designing more targeted and realistic interventions for sustainable food behaviour among youth in emerging markets.

本研究旨在通过项目反应理论分析，评估与7种食物消费动机、可持续食物选择和食物浪费管理变量相关的各种指标在区分印度尼西亚Z世代的动机和潜在行为方面的强度。利用项目反应理论评价指标，k -均值聚类分割，结构方程模型-偏最小二乘法检验消费动机与可持续消费行为之间关系的显著性，对调整了区域分布和平衡性别比例的配额抽样收集的1160份有效调查问卷进行了分析。在可持续食物选择中，时令水果摄入量的辨别能力最高，在食物浪费管理指标中，次优食物消费居于首位。通过项目反应理论，本研究将食物动机和可持续消费指标分为五类，揭示了从基线期望到高障碍信号的不同心理切入点。在食物消费动机方面，有四种主要人群：节俭、冷漠的美食家、注重健康的独立本土食者、整体需求者和环保爱好者，以及享乐主义者、实用主义者和废物保护者。本研究将IRT和细分相结合，揭示了隐藏的动机差异，并为设计更有针对性和更现实的干预措施提供了新的视角，以促进新兴市场年轻人的可持续食物行为。

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引用次数: 0

Holistic and integrated life cycle sustainability assessment of community supported agriculture: A case study of school catering in Leipzig, Germany 社区支持农业的整体和综合生命周期可持续性评估：以德国莱比锡学校餐饮为例

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-01-01 Epub Date: 2025-12-13 DOI: 10.1016/j.clrc.2025.100372

Madeleine Pries, Walther Zeug, Daniela Thrän

Global food supply and intensive agriculture significantly impact social, economic, and ecological sustainability. Community Supported Agriculture (CSA) strives to transform regional food networks by connecting producers and consumers. Although intrinsically more sustainable due to agroecological farming, short supply chains, and regional cooperation, no assessment has yet quantified the sustainability benefits of CSA. No Life Cycle Assessment (LCA) has been conducted in Germany, and only a few studies have been carried out in Europe to identify the impacts and improvement potentials of CSA. A Holistic and Integrated Life Cycle Sustainability Assessment (HILCSA) was applied to a CSA in Leipzig, Germany, offering a novel integrative approach to analyze CSA benefits and impacts compared to a conventional reference in all three sustainability dimensions. Seven different fruits and vegetables produced by the CSA and distributed to schools in Leipzig were assessed. Based on 82 indicators, the results showed that CSA has 63 % fewer sustainability risks compared to the conventional German food market. All substitution factors of impacts aggregated to the Sustainable Development Goals (SDGs) were below 1.0, indicating a positive contribution by the CSA. Additionally, replacing conventional supply with supply from the CSA to 200 pupils can avoid 1 ton of CO₂ equivalents over one school year. Resource efficiency emerged as a key area for improvement, as the CSA had significantly lower yields than conventional production. However, it had similar water, land, and energy uses per hectare. At the same time, the highest upstream impacts were caused by Spent Mushroom Substrate (SMS) applied as organic fertilizer. The findings highlight the potential of CSA to drive regional socio-ecological transformation while suggesting improvements in resource efficiency.

全球粮食供应和集约化农业显著影响着社会、经济和生态的可持续性。社区支持农业（CSA）致力于通过连接生产者和消费者来改变区域粮食网络。虽然由于生态农业、短供应链和区域合作，CSA在本质上更具可持续性，但目前还没有评估对其可持续性效益进行量化。德国没有进行生命周期评估（LCA），欧洲也只有少数研究来确定CSA的影响和改进潜力。整体和综合生命周期可持续性评估（HILCSA）应用于德国莱比锡的CSA，提供了一种新的综合方法来分析CSA的效益和影响，而不是在所有三个可持续性维度上的传统参考。评估了由CSA生产并分发给莱比锡学校的七种不同水果和蔬菜。基于82项指标，结果表明，与传统的德国食品市场相比，CSA的可持续性风险降低了63% %。综合到可持续发展目标（sdg）的所有影响替代因子均小于1.0，表明CSA对可持续发展目标的贡献为正。此外，用CSA为200名学生提供的供应取代传统供应，可以在一学年减少1吨二氧化碳当量。资源效率成为改进的关键领域，因为CSA的产量明显低于常规生产。然而，它每公顷的水、土地和能源使用情况相似。同时，食用菌废底物作为有机肥对上游的影响最大。研究结果强调了CSA推动区域社会生态转型的潜力，同时提出了提高资源效率的建议。

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引用次数: 0

Unveiling the environmental footprint of photovoltaic systems: A life cycle assessment across technologies and configurations 揭示光伏系统的环境足迹：跨技术和配置的生命周期评估

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-01-01 Epub Date: 2025-12-27 DOI: 10.1016/j.clrc.2025.100384

Xinyu Luo , Wei Chen , Jianyun Nie , Zhaoling Li

Rapid global PV (photovoltaic) expansion driven by global decarbonization goals requires comprehensive life cycle environmental evaluation. This study applies a harmonized life cycle assessment (LCA) to seven representative PV modules across six installation scenarios, enabling consistent comparison at both module and system levels. Results indicate that cadmium telluride (CdTe) achieves the lowest environmental footprint, followed closely by perovskite-silicon tandem (PST) module at 23.28 Pt per kWp. Despite high conversion efficiency, PST module presents specific marine eutrophication and toxicity risks arising from heavy metal use. Conversely, polycrystalline silicon (Poly-Si) module exhibits the highest burden due to energy intensive manufacturing. Notably, system level analysis reveals that Balance of System (BOS) components contribute 48 %–70 % of total environmental damage, acting as the dominant environmental driver. Rooftop systems consistently outperform ground mounted alternatives, with human health identified as the main impact category. These insights indicate that reducing the PV environmental footprint relies on a coordinated strategy that optimizes module technology while minimizing BOS material intensity.

在全球脱碳目标的驱动下，全球光伏产业的快速扩张需要对其进行全面的生命周期环境评价。本研究采用协调生命周期评估（LCA）对六个安装方案中的七个代表性光伏模块进行了比较，从而在模块和系统层面进行了一致的比较。结果表明，碲化镉（CdTe）的环境足迹最低，其次是钙钛矿-硅串联（PST）模块，为23.28 Pt / kWp。尽管转换效率高，但PST模块存在特定的海洋富营养化和重金属使用引起的毒性风险。相反，多晶硅（Poly-Si）模块由于能源密集型制造而表现出最高的负担。值得注意的是，系统层面分析表明，系统平衡（BOS）组件对总环境损害的贡献为48% % - 70% %，是主要的环境驱动因素。屋顶系统始终优于地面安装的替代方案，人类健康被确定为主要影响类别。这些见解表明，减少光伏环境足迹依赖于优化模块技术，同时最大限度地降低BOS材料强度的协调策略。

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引用次数: 0

Blockchain-based food traceability system and green brand image: Enhancing product trust and purchase intentions for online agricultural products 基于区块链的食品溯源系统和绿色品牌形象：增强线上农产品的产品信任和购买意愿

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-01-01 Epub Date: 2025-11-29 DOI: 10.1016/j.clrc.2025.100368

Duong Cong Doanh , Tran Bao Tram , Pham Quang Vu , Le Thi Ngoc Linh , Nguyen Thi Thu Huong

This study investigates the impact of green agriculture product brand image and blockchain-based food traceability systems on enhancing product trust and its subsequent effects on online agriculture product purchase intention. As consumer demand for transparency and sustainability rises, integrating blockchain technology in the agricultural sector provides a framework for ensuring product authenticity and traceability. By leveraging the SOR model, the research explores how product trust influences consumer perceptions and behaviors by facilitating the implementation of blockchain-based food traceability systems and green agriculture product brand image. After the hypothesized model is tested through a sample of 530 Vietnamese consumers, empirical findings suggest that green agriculture product brand image, including agribusiness image, agricultural products image, social image of agribusiness and consumer image with blockchain-based food traceability system, significantly enhances product trust, ultimately leading to increased online agricultural products purchase intentions. Meanwhile, consumer image has the most profound impact on product trust and online purchase intentions of farm products. This study contributes to understanding how technological advancements and brand image can foster sustainable consumption patterns and offers practical implications for agricultural businesses aiming to build consumer trust in their products.

本研究探讨了绿色农产品品牌形象和基于区块链的食品追溯系统对增强产品信任的影响及其对在线农产品购买意愿的后续影响。随着消费者对透明度和可持续性需求的增加，在农业部门整合区块链技术为确保产品的真实性和可追溯性提供了一个框架。通过利用SOR模型，该研究探讨了产品信任如何通过促进基于区块链的食品可追溯系统和绿色农产品品牌形象的实施来影响消费者的认知和行为。通过对530名越南消费者样本的假设模型进行检验后，实证结果表明，绿色农产品品牌形象，包括农业综合企业形象、农产品形象、农业综合企业社会形象和基于区块链的食品可追溯系统的消费者形象，显著增强了产品信任，最终导致在线农产品购买意愿增加。同时，消费者形象对产品信任和农产品在线购买意愿的影响最为深远。本研究有助于理解技术进步和品牌形象如何促进可持续消费模式，并为旨在建立消费者对其产品信任的农业企业提供实际意义。

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引用次数: 0

Environmental performance of single-use plastic packaging: A life cycle assessment of end-of-life scenarios in the agri-food sector 一次性塑料包装的环境性能：农业食品部门生命周期结束情景的评估

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-01-01 Epub Date: 2025-12-26 DOI: 10.1016/j.clrc.2025.100383

Lydia Perez-Pastrana, Zeus Guevara, Esteban Castillo, Jorge Ascencio Gutierrez, Rogelio Bustamante-Bello, Iván García Kerdan

Plastic pollution poses a critical environmental challenge, driven by excessive consumption and inadequate waste management, particularly in agri-food systems. Mismanaged municipal solid waste contributes to severe ecological degradation as plastics accumulate in terrestrial, aquatic, and atmospheric environments. Addressing these issues requires context-specific evidence on the environmental trade-offs of recycling and disposal strategies. This study evaluates the life-cycle impacts of four representative single-use plastics — polyethylene terephthalate, low-density polyethylene, high-density polyethylene and polypropylene — in a Mexican case study comprising 102 scenarios. Analyses consider three material compositions (virgin, virgin–recycled blends, and blends with energy recovery), five end-of-life strategies (mechanical recycling, chemical recycling, incineration, incineration with energy-recovery, and landfill), and six agri-food fillings. Following ISO 14040 and ISO 14044 guidelines, assessments were conducted using SimaPro with Ecoinvent database and ReCiPe 2016 midpoint method across five impact categories. Results indicate that increasing recycled content does not linearly reduce environmental impacts and that the filling and use stage — particularly rice and soybean oil — dominates life-cycle outcomes, sometimes shifting the optimal end-of-life strategy. Low-density polyethylene bags exhibit the highest impacts, while high-density polyethylene containers perform most favorably. Incorporating informal waste pickers and local practices reveals critical insights for real-world systems, highlighting the importance of regionally contextualized life-cycle assessments that extend beyond material composition. These findings support policies and practices that mitigate plastic pollution while promoting sustainable packaging and waste management in Mexico’s agri-food sector.

由于过度消费和废物管理不足，特别是在农业粮食系统中，塑料污染构成了严峻的环境挑战。由于塑料在陆地、水生和大气环境中积累，管理不善的城市固体废物会导致严重的生态退化。要解决这些问题，就需要根据具体情况提供回收和处置战略的环境权衡证据。本研究评估了四种具有代表性的一次性塑料——聚对苯二甲酸乙二醇酯、低密度聚乙烯、高密度聚乙烯和聚丙烯——在墨西哥的一项包括102种情景的案例研究中的生命周期影响。分析考虑了三种材料组成（原生，原生回收混合物，混合能源回收），五种寿命终止策略（机械回收，化学回收，焚烧，焚烧能源回收和垃圾填埋）和六种农业食品填充物。根据ISO 14040和ISO 14044指导方针，使用SimaPro与Ecoinvent数据库和ReCiPe 2016中点方法对五个影响类别进行了评估。结果表明，增加回收含量并不能线性地减少环境影响，灌装和使用阶段——尤其是大米和大豆油——主导着生命周期的结果，有时会改变最优的生命周期结束策略。低密度聚乙烯袋表现出最大的影响，而高密度聚乙烯容器表现最有利。将非正式的拾荒者和当地实践结合起来，揭示了对现实世界系统的重要见解，突出了超越材料成分的区域情境化生命周期评估的重要性。这些研究结果支持减轻塑料污染的政策和做法，同时促进墨西哥农业食品部门的可持续包装和废物管理。

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引用次数: 0

Bridging awareness and investment behavior: The role of education and environmental responsibility awareness in household energy consumption 桥梁意识与投资行为：教育与环境责任意识在家庭能源消费中的作用

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-01-01 Epub Date: 2025-12-30 DOI: 10.1016/j.clrc.2025.100386

Xiaonan Shi , Lu Jiang , Shaoying Zhang , Peijun Shi

Advocating for low-carbon residential energy usage is crucial for attaining China's carbon neutrality objectives. This study utilizes a stratified survey of 741 households in Zhongshan to investigate the interplay between educational attainment and environmental responsibility awareness in influencing the willingness to pay extra for energy-efficient appliances. It also examines the spatial and behavioral dynamics underlying these decisions. The results indicate that higher education markedly increases investment propensity by enhancing cognitive skills and long-term decision-making capabilities. Conversely, awareness of environmental responsibility may diminish the propensity to invest—especially among households with moderate education—when financial incentives are absent, resulting in a decrease of up to 24 %. Education serves as a moderating factor in reconciling the disparity between environmental values and behavioral capabilities. Distinct spatial disparities are evident: households in central urban regions exhibit greater environmental motivation, whereas those in peripheral areas face more significant financial constraints. The hukou status further distinguishes behavior—non-local households exhibit greater responsiveness to educational influences while also being more sensitive to immediate costs. These findings highlight the necessity of spatially customized and socially attuned policies that combine cognitive empowerment with behavioral incentives to effectively promote household green investments and facilitate the transition to low-carbon energy consumption.

倡导低碳住宅能源使用对于实现中国的碳中和目标至关重要。本研究透过对中山市741户家庭的分层调查，探讨受教育程度与环境责任意识对节能家电额外付费意愿的影响。它还研究了这些决策背后的空间和行为动态。结果表明，高等教育通过提高认知技能和长期决策能力显著提高投资倾向。相反，当缺乏财政激励时，环境责任意识可能会减少投资倾向，特别是在受教育程度中等的家庭中，导致高达24% %的减少。教育在调和环境价值和行为能力之间的差异方面起着调节作用。明显的空间差异：中心城市地区的家庭表现出更大的环境动机，而边缘地区的家庭则面临更大的财务约束。户口状况进一步区分了行为——非本地家庭对教育影响表现出更大的反应，同时对即时成本也更敏感。这些发现强调了空间定制和社会协调政策的必要性，这些政策将认知赋权与行为激励相结合，以有效促进家庭绿色投资并促进向低碳能源消费的过渡。

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引用次数: 0

Proposing a multi-level perspective of the influencing factors of repair behaviours of household electrical appliances 提出家电维修行为影响因素的多层次视角

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-01-01 Epub Date: 2025-12-17 DOI: 10.1016/j.clrc.2025.100375

Lauren Brumley, Mark Boulet, Liam Smith

Within the framework of the circular economy, extending the lifespan of electrical products through repairing them is a promising approach, particularly against the backdrop of growing e-waste levels. Consumers play a key role in facilitating repair and multiple studies have suggested their behaviour is influenced by combinations of different internal (e.g. attitudes, knowledge and motivation) and external factors (e.g. product design, market conditions and service availability). Despite this, in empirical research, there is still preference for psychological theories that foreground the individual. Thus, the present study moves beyond these theories and is underpinned by a multi-level perspective – an approach that can systematically organise factors to internal and external contexts. Through qualitative interviews with consumers we identify and then organise the factors that influence repair behaviours of household electrical appliances to a multi-level perspective including micro (individual), meso (household) and macro (repair ecosystems and beyond) levels. The main finding from the interviews and framework development was the identification of 18 influencing factors across four nested levels. The primary contribution is the resulting framework that makes explicit the different internal and external contexts that influence repair behaviours. In particular, the framework highlights the important role of the household-level and makes visible how factors and levels interact to influence repair behaviours. Hence, the framework supports program managers and policymakers to design multi-level interventions. We also offer several opportunities for future research to explore the role of household routines and structure and continue to build an understanding of the interactions between levels and factors.

在循环经济的框架内，通过维修来延长电子产品的使用寿命是一种很有前途的方法，特别是在电子废物水平不断增长的背景下。消费者在促进维修方面发挥着关键作用，多项研究表明，他们的行为受到不同内部因素（例如态度、知识和动机）和外部因素（例如产品设计、市场条件和服务可得性）的综合影响。尽管如此，在实证研究中，人们仍然倾向于以个体为前景的心理学理论。因此，本研究超越了这些理论，并以多层次视角为基础-一种可以系统地将因素组织到内部和外部背景的方法。通过对消费者的定性访谈，我们确定并组织影响家用电器维修行为的因素，包括微观（个人），中观（家庭）和宏观（修复生态系统及其他）层面。访谈和框架开发的主要发现是在四个嵌套的水平上确定了18个影响因素。主要的贡献是最终的框架，明确了影响修复行为的不同内部和外部环境。特别是，该框架强调了家庭层面的重要作用，并使各种因素和水平如何相互作用以影响修复行为可见。因此，该框架支持项目经理和决策者设计多层次的干预措施。我们还为未来的研究提供了几个机会，以探索家庭惯例和结构的作用，并继续建立对水平和因素之间相互作用的理解。

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引用次数: 0

Value-driven energy prosumerism: Toward an integrated understanding of peer-to-peer energy trading adoption 价值驱动的能源消费主义：对点对点能源交易采用的综合理解

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-01-01 Epub Date: 2025-12-23 DOI: 10.1016/j.clrc.2025.100380

Juliana Jia Yu Zhang, Knut Inge Fostervold, Anne Marie Halberg, Cato Alexander Bjørkli

The growth of residential renewable energy has created new opportunities for decentralized energy systems, including peer-to-peer energy trading (P2P-ET). While the technical potential of P2P-ET is increasingly recognized, its broader adoption remains contingent on a complex set of behavioral drivers. This study proposes a two-tier behavioral framework to explain how individual value orientations (biospheric, egoistic, hedonic and altruistic) and experience with similar technologies influence adoption intentions through perceptual pathways. The proposed model was empirically tested using survey data from 456 participants. Multiple mediation analysis was conducted to examine both direct and mediated relationships among key constructs. Contrary to popular belief that the profit-making feature of P2P-ET is its biggest selling point, the results of our study show that participation intention was mainly predicted by hedonic motivation instead of utilitarian motivation. Warm glow effect, anticipated fun and sense of novelty contributed to stronger hedonic motivation. We observed positive total effect of biospheric and egoistic orientation, supporting the dual-appeal of P2P-ET model: environmental preservation and profit-making. Participants with similar experience showed greater willingness to participate in P2P-ET and perceived availability of facilitating conditions and the strength of social support more favourably. By integrating abstract value orientations and context-specific measures adapted from the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2), this research offers a systematic approach to disentangling the psychological and contextual pathways that shape adoption behaviour in P2P-ET, pathing the way to design more targeted outreach strategies to promote energy prosumerism.

住宅可再生能源的增长为分散式能源系统创造了新的机会，包括点对点能源交易（P2P-ET）。虽然P2P-ET的技术潜力日益得到认可，但其广泛采用仍取决于一系列复杂的行为驱动因素。本研究提出了一个双层行为框架来解释个人价值取向（生物圈、利己主义、享乐主义和利他主义）和对类似技术的体验如何通过感知途径影响采用意图。利用456名参与者的调查数据对所提出的模型进行了实证检验。多重中介分析检验了关键构念之间的直接关系和中介关系。与人们普遍认为P2P-ET最大的卖点是盈利的观点相反，我们的研究结果表明，参与意愿主要是由享乐动机而不是功利动机预测的。温暖的辉光效应、预期的乐趣和新奇感有助于增强享乐动机。我们观察到生物圈和自我导向的正总效应，支持P2P-ET模式的双重吸引力：保护环境和盈利。具有相似经历的参与者表现出更大的参与P2P-ET的意愿，并对便利条件的可用性和社会支持的强度有更有利的感知。通过整合抽象的价值取向和适应于技术接受和使用统一理论2 （UTAUT2）的情境特定措施，本研究提供了一种系统的方法来分离在P2P-ET中形成采用行为的心理和情境路径，为设计更有针对性的推广策略来促进能源消费主义铺平道路。

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引用次数: 0

Perceived greenwashing and its impact on consumer behavior in the cosmetic industry 感知到的“漂绿”及其对化妆品行业消费者行为的影响

IF 5.3 Q2 ENVIRONMENTAL SCIENCES

Cleaner and Responsible Consumption

Pub Date : 2026-01-01 Epub Date: 2025-12-20 DOI: 10.1016/j.clrc.2025.100377

Tawalhathai Suphasomboon, Sujitra Vassanadumrongdee

引用次数: 0