Pub Date : 2023-01-01DOI: 10.1504/ijemr.2023.10060184
Suyash Mishra, Tanya Shaw, Ravinder Kaur
{"title":"Identifying key drivers of online impulse buying: evidence from National Capital Region of India","authors":"Suyash Mishra, Tanya Shaw, Ravinder Kaur","doi":"10.1504/ijemr.2023.10060184","DOIUrl":"https://doi.org/10.1504/ijemr.2023.10060184","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135319425","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.1504/ijemr.2023.10059785
Mohammed Sani Abdullahi, Maryam Mustapha, Kaltume Mohammed Kamselem, Zainab Lawal Gwadabe, Muhammad Shaheer Nuhu, Amina Muhammad Liman
{"title":"Multi-level marketing and distributors retention: the effect of moderating role of distributors job satisfaction in an emerging economy","authors":"Mohammed Sani Abdullahi, Maryam Mustapha, Kaltume Mohammed Kamselem, Zainab Lawal Gwadabe, Muhammad Shaheer Nuhu, Amina Muhammad Liman","doi":"10.1504/ijemr.2023.10059785","DOIUrl":"https://doi.org/10.1504/ijemr.2023.10059785","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136306010","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.1504/ijemr.2023.10059526
Sheena Lovia Boateng
{"title":"Influencer attractiveness, parasocial relationship formation and follower purchase intention: a serial mediating effect","authors":"Sheena Lovia Boateng","doi":"10.1504/ijemr.2023.10059526","DOIUrl":"https://doi.org/10.1504/ijemr.2023.10059526","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135913532","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Exploring the relationship between store image attributes, satisfaction, behavioural intention, and marital status of grocery consumers: a moderated mediation analysis","authors":"Parveen Kumar, Abhishek Punia, Prerna Tuteja, Farhat Akhtar, Usha Arora, P. Parmod","doi":"10.1504/ijemr.2023.10059195","DOIUrl":"https://doi.org/10.1504/ijemr.2023.10059195","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135496507","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.1504/ijemr.2023.10059805
Mohammed Abdallrahman, Nidal A. Darwish, Boshra F. Al Janazreh
{"title":"Consumer fear of financial crises during pandemic time and its effect on their buying intentions","authors":"Mohammed Abdallrahman, Nidal A. Darwish, Boshra F. Al Janazreh","doi":"10.1504/ijemr.2023.10059805","DOIUrl":"https://doi.org/10.1504/ijemr.2023.10059805","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"99 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136307588","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.1504/ijemr.2023.10058634
Rohit Bansal, Nishita Pruthi
{"title":"Insights from bibliometric analysis on customer engagement in the banking industry","authors":"Rohit Bansal, Nishita Pruthi","doi":"10.1504/ijemr.2023.10058634","DOIUrl":"https://doi.org/10.1504/ijemr.2023.10058634","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"284 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136298676","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.1504/ijemr.2023.133947
Nilesh Gokhale, Partha Saha
{"title":"A review of determinants of marketing analytics adoption by business enterprises","authors":"Nilesh Gokhale, Partha Saha","doi":"10.1504/ijemr.2023.133947","DOIUrl":"https://doi.org/10.1504/ijemr.2023.133947","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"35 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136052429","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.1504/ijemr.2023.10060025
Natália Lemos, Cândida Sofia Machado, Cláudia Cardoso
{"title":"With or without ads A question for health apps","authors":"Natália Lemos, Cândida Sofia Machado, Cláudia Cardoso","doi":"10.1504/ijemr.2023.10060025","DOIUrl":"https://doi.org/10.1504/ijemr.2023.10060025","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"38 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135157724","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Twenty-three years of digital branding: systematic literature review","authors":"Ayu Krishna Yuliawati, Vanessa Gaffar, Nurdin Hidayah","doi":"10.1504/ijemr.2023.10059806","DOIUrl":"https://doi.org/10.1504/ijemr.2023.10059806","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"126 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136307606","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.1504/ijemr.2023.10059303
Sebnem Burnaz, Betul Durkaya Kurtcan
{"title":"Review helpfulness in online settings: an analysis of informational and emotional content","authors":"Sebnem Burnaz, Betul Durkaya Kurtcan","doi":"10.1504/ijemr.2023.10059303","DOIUrl":"https://doi.org/10.1504/ijemr.2023.10059303","url":null,"abstract":"","PeriodicalId":35056,"journal":{"name":"International Journal of Electronic Marketing and Retailing","volume":"127 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135650038","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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