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Business Strategy and Development最新文献
英文
中文
Exploring the Impact of Green Food Brand Identity System on Brand Loyalty: Mediating Roles of Brand Association, Perceived Quality, and Awareness in an Emerging Market
绿色食品品牌认同系统对品牌忠诚的影响:新兴市场中品牌联想、感知质量和认知度的中介作用
IF 4.2
Q1 BUSINESS
Business Strategy and Development
Pub Date : 2025-09-22
DOI: 10.1002/bsd2.70174
Bui Van Quang, Nguyen Lan Anh