Pub Date : 2020-05-29DOI: 10.4067/s0718-27242020000100003
F. F. D. Malaquias, Romes Jorge da Silva Júnior
This study aims to analyze which factors related to smartphone users’ satisfaction emerge from online reviews. In addition, as the study was conducted in Brazil which is a developing country with a lot of regional diversity, a secondary aim of this study is to test whether regional aspects can affect users’ satisfaction level. Online reviews were analyzed through the Content Analysis technique. Next, we carried out a quantitative analysis using Ordinal Logistic Regression. The results showed that smartphones’ features related to hardware and software and sellers’ characteristics may significantly affect users’ satisfaction. The socioeconomic factor, represented by the GDP per capita of the cities where users live, had a significant and negative impact, indicating that users in more economically developed regions attribute lower satisfaction level to smartphones. This study contributes to the literature as it used online reviews as data source, which helps identifying factors related to users’ satisfaction beyond those analyzed in previous studies that applied questionnaires.
{"title":"Smartphone Users’ Satisfaction and Regional Aspects:Factors that Emerge from Online Reviews","authors":"F. F. D. Malaquias, Romes Jorge da Silva Júnior","doi":"10.4067/s0718-27242020000100003","DOIUrl":"https://doi.org/10.4067/s0718-27242020000100003","url":null,"abstract":"This study aims to analyze which factors related to smartphone users’ satisfaction emerge from online reviews. In addition, as the study was conducted in Brazil which is a developing country with a lot of regional diversity, a secondary aim of this study is to test whether regional aspects can affect users’ satisfaction level. Online reviews were analyzed through the Content Analysis technique. Next, we carried out a quantitative analysis using Ordinal Logistic Regression. The results showed that smartphones’ features related to hardware and software and sellers’ characteristics may significantly affect users’ satisfaction. The socioeconomic factor, represented by the GDP per capita of the cities where users live, had a significant and negative impact, indicating that users in more economically developed regions attribute lower satisfaction level to smartphones. This study contributes to the literature as it used online reviews as data source, which helps identifying factors related to users’ satisfaction beyond those analyzed in previous studies that applied questionnaires.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2020-05-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47563976","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-05-29DOI: 10.4067/s0718-27242020000100088
Rosiane Serrano, M. I. Morandi, Douglas Rafael Veit, R. B. Mansilha, D. P. Lacerda
Companies that organize themselves in industrial clusters seek to amplify their capacity to generate value. However, the process of analyzing, creating and delivering value has been presented in a fragmented way. There is a lack of studies and systemic understanding. This study aims to analyze systemically the drivers and barriers for generation of value in fashion industrial cluster in the Southern Region of Brazil. The research method used to conduct this study is case study with a qualitative approach. The six elements that compose the process of analyzing, creating and delivering value were used to identify drivers and barriers for generation of value in industrial clusters and development to knowledge on clusters. The variables were interrelated the results them and formed the systemic structure. The analysis allowed concluding that the elements for generation of value described in the literature are present in the study units and it possible use this element for knowledge from clusters. However, it is necessary to analyze them systemically to obtain the desired results. This study evidenced a conceptual misalignment by participating companies regarding the true role of an industrial cluster. Strengthening among peers, in the form of exchanges of experiences and synergy among companies, does not happen in a satisfactory way. This relation among companies should be highlighted so that the cluster results are improved.
{"title":"Generation of Value of a Brazil Fashion Industrial Cluster: A Systemic Analysis","authors":"Rosiane Serrano, M. I. Morandi, Douglas Rafael Veit, R. B. Mansilha, D. P. Lacerda","doi":"10.4067/s0718-27242020000100088","DOIUrl":"https://doi.org/10.4067/s0718-27242020000100088","url":null,"abstract":"Companies that organize themselves in industrial clusters seek to amplify their capacity to generate value. However, the process of analyzing, creating and delivering value has been presented in a fragmented way. There is a lack of studies and systemic understanding. This study aims to analyze systemically the drivers and barriers for generation of value in fashion industrial cluster in the Southern Region of Brazil. The research method used to conduct this study is case study with a qualitative approach. The six elements that compose the process of analyzing, creating and delivering value were used to identify drivers and barriers for generation of value in industrial clusters and development to knowledge on clusters. The variables were interrelated the results them and formed the systemic structure. The analysis allowed concluding that the elements for generation of value described in the literature are present in the study units and it possible use this element for knowledge from clusters. However, it is necessary to analyze them systemically to obtain the desired results. This study evidenced a conceptual misalignment by participating companies regarding the true role of an industrial cluster. Strengthening among peers, in the form of exchanges of experiences and synergy among companies, does not happen in a satisfactory way. This relation among companies should be highlighted so that the cluster results are improved.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2020-05-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48489934","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-05-29DOI: 10.4067/s0718-27242020000100076
J. Fernández, V. Santamaría
Using data from the Ecuadorean Innovation Survey of 2015, this paper examines the factors associated with the abandonment of innovation activities of firms in a developing country. Additionally, it is analyzed whether the influence of these factors differs depending on the level of technological cooperation existing in the regions in which the firms operate. The results indicate that the probability of abandonment is greater in firms that invest in complex innovation activities, in those that cooperate simultaneously with other firms and research institutions and in those with greater export intensity. In addition, it is observed that medium-sized firms are those that show a lower probability of abandonment. Finally, the results indicate that the influence of these factors differs considerably depending on the level of regional technological cooperation.
{"title":"Factores Asociados con el Abandono de Actividades de Innovación en un País en Desarrollo: La Influencia del nivel de Cooperación Tecnológica Regional","authors":"J. Fernández, V. Santamaría","doi":"10.4067/s0718-27242020000100076","DOIUrl":"https://doi.org/10.4067/s0718-27242020000100076","url":null,"abstract":"Using data from the Ecuadorean Innovation Survey of 2015, this paper examines the factors associated with the abandonment of innovation activities of firms in a developing country. Additionally, it is analyzed whether the influence of these factors differs depending on the level of technological cooperation existing in the regions in which the firms operate. The results indicate that the probability of abandonment is greater in firms that invest in complex innovation activities, in those that cooperate simultaneously with other firms and research institutions and in those with greater export intensity. In addition, it is observed that medium-sized firms are those that show a lower probability of abandonment. Finally, the results indicate that the influence of these factors differs considerably depending on the level of regional technological cooperation.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2020-05-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44452586","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-05-29DOI: 10.4067/s0718-27242020000100015
J. Ocampo, J. Hernández, J. J. Márquez, A. Vizán
Process improvement practices (PIP) are being used as ways to improve manufacturing competitiveness (MC) but their overall effect in apparel factories have not been well quantified. This paper identifies the effects that PIP have on the manufacturing competitiveness of multinational apparel manufacturing plants. The methodology followed uses the Delphi method and exploratory factor analysis for variable selection, the Mann-Whitney test for analyzing the relationship between PIP usage and MC performance and regression analysis for estimating the existing correlation among the variables studied. The results show that factories with a high use of PIP have a higher manufacturing competitiveness and that specific practices related to error detection and waste elimination have a positive effect in cost, delivery time and environmental protection.
{"title":"The Effect of Process Improvement Practices on Manufacturing Competitiveness of Apparel Factories","authors":"J. Ocampo, J. Hernández, J. J. Márquez, A. Vizán","doi":"10.4067/s0718-27242020000100015","DOIUrl":"https://doi.org/10.4067/s0718-27242020000100015","url":null,"abstract":"Process improvement practices (PIP) are being used as ways to improve manufacturing competitiveness (MC) but their overall effect in apparel factories have not been well quantified. This paper identifies the effects that PIP have on the manufacturing competitiveness of multinational apparel manufacturing plants. The methodology followed uses the Delphi method and exploratory factor analysis for variable selection, the Mann-Whitney test for analyzing the relationship between PIP usage and MC performance and regression analysis for estimating the existing correlation among the variables studied. The results show that factories with a high use of PIP have a higher manufacturing competitiveness and that specific practices related to error detection and waste elimination have a positive effect in cost, delivery time and environmental protection.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2020-05-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42012168","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-05-01DOI: 10.4067/s0718-27242020000100055
Omar Sabaj, Paula Cabezas, Germán Varas, Carlos González-Vergara, Álvaro Pina-Stranger
The growing importance of entrepreneurship and innovation for economic growth has propitiated a discursive genre that nowadays is almost omnipresent, i.e., the pitch. As with other emerging genres used in professional settings (e.g., selling presentations, business plans, etc.), several instructional discourses regarding the pitch have come out in the form of manuals and courses offering training on “how to make a pitch more powerful”. Empirical research, however, is less common. The aim of this paper is to qualitatively review and sort out the existing empirical research on the pitch. For this, three classifying categories are proposed according to its reception (mainly by investors), the focus on discursive features, and its evolution. Finally, some critiques to the empirical research on the pitch and a description of some future trends on the field are provided. This work may be useful for professionals interested in innovation and entrepreneurship, areas in which this emerging discourse broadly circulates.
{"title":"Empirical Literature on the Business Pitch: Classes, Critiques and Future Trends","authors":"Omar Sabaj, Paula Cabezas, Germán Varas, Carlos González-Vergara, Álvaro Pina-Stranger","doi":"10.4067/s0718-27242020000100055","DOIUrl":"https://doi.org/10.4067/s0718-27242020000100055","url":null,"abstract":"The growing importance of entrepreneurship and innovation for economic growth has propitiated a discursive genre that nowadays is almost omnipresent, i.e., the pitch. As with other emerging genres used in professional settings (e.g., selling presentations, business plans, etc.), several instructional discourses regarding the pitch have come out in the form of manuals and courses offering training on “how to make a pitch more powerful”. Empirical research, however, is less common. The aim of this paper is to qualitatively review and sort out the existing empirical research on the pitch. For this, three classifying categories are proposed according to its reception (mainly by investors), the focus on discursive features, and its evolution. Finally, some critiques to the empirical research on the pitch and a description of some future trends on the field are provided. This work may be useful for professionals interested in innovation and entrepreneurship, areas in which this emerging discourse broadly circulates.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2020-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42986959","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-12-12DOI: 10.4067/s0718-27242019000400158
Edgard Alberto Méndez-Morales, D. Muñoz
Using a Conditional Difference in Difference procedure and data for Colombia, we determine if firms that receive subsidies to innovation in the period 2010-2016 present additionality on input, output, and behavioral innovation variables. We found that there are differences among the additionalities of small and medium firms (SMEs) and big firms, and the existence of a crowding-out effect for internal R&D expenditures in SMEs. At the same time, we found additionality on R&D employment for all types of firms and the presence of experience effects introduced by subsidies, especially for SMEs. These effects are related to positive additionalities. At the same time, we cannot find additionality effects on patents and trademarks. However, we found negative additionality on sales of big companies that we relate with the way we measure this variable.
{"title":"Input, Output, and Behavioral Additionality of Innovation Subsidies","authors":"Edgard Alberto Méndez-Morales, D. Muñoz","doi":"10.4067/s0718-27242019000400158","DOIUrl":"https://doi.org/10.4067/s0718-27242019000400158","url":null,"abstract":"Using a Conditional Difference in Difference procedure and data for Colombia, we determine if firms that receive subsidies to innovation in the period 2010-2016 present additionality on input, output, and behavioral innovation variables. We found that there are differences among the additionalities of small and medium firms (SMEs) and big firms, and the existence of a crowding-out effect for internal R&D expenditures in SMEs. At the same time, we found additionality on R&D employment for all types of firms and the presence of experience effects introduced by subsidies, especially for SMEs. These effects are related to positive additionalities. At the same time, we cannot find additionality effects on patents and trademarks. However, we found negative additionality on sales of big companies that we relate with the way we measure this variable.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46198318","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-12-12DOI: 10.4067/s0718-27242019000400119
Karen Edith Weinberger Villaran
Los ecosistemas de emprendimiento impulsan la competitividad de las startups y estas, a su vez, contribuyen al progreso y bienestar socio-economico. Por ello, el interes en estudiar los componentes del ecosistema de emprendimiento de Lima que inciden en el crecimiento y desarrollo de startups. En febrero 2017, una muestra de 137 startups vinculadas a Innovate Peru, respondieron un cuestionario. Posteriormente se efectuo un analisis factorial exploratorio –con metodo ACP– un analisis de clusteres, un ANOVA unidireccional y tablas cruzadas. Se identificaron dos componentes y tres clusteres, caracterizados por la antiguedad y el sector productivo de la startup. Los hallazgos sugieren que la incidencia de los componentes, depende de la fase del proceso de emprendimiento en que se encuentre la startup.
{"title":"Componentes del Ecosistema de Emprendimiento de Lima que Inciden en Crecimiento y Desarrollo de Startups","authors":"Karen Edith Weinberger Villaran","doi":"10.4067/s0718-27242019000400119","DOIUrl":"https://doi.org/10.4067/s0718-27242019000400119","url":null,"abstract":"Los ecosistemas de emprendimiento impulsan la competitividad de las startups y estas, a su vez, contribuyen al progreso y bienestar socio-economico. Por ello, el interes en estudiar los componentes del ecosistema de emprendimiento de Lima que inciden en el crecimiento y desarrollo de startups. En febrero 2017, una muestra de 137 startups vinculadas a Innovate Peru, respondieron un cuestionario. Posteriormente se efectuo un analisis factorial exploratorio –con metodo ACP– un analisis de clusteres, un ANOVA unidireccional y tablas cruzadas. Se identificaron dos componentes y tres clusteres, caracterizados por la antiguedad y el sector productivo de la startup. Los hallazgos sugieren que la incidencia de los componentes, depende de la fase del proceso de emprendimiento en que se encuentre la startup.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41681633","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
There is abundant empirical evidence supporting the relationship between cooperation and innovative entrepreneurial activity, but the conversation continues to be limited to the context of developing countries. This study contributes to the academic debate on this topic with an empirical evaluation of the effect of cooperation networks on innovation, using Chile in Latin America as a case study. Furthermore, while previous studies mainly refer to technological innovations in a particular industrial sector, in this paper we will build an innovation measurement system that incorporates both technological and non-technological activities among diverse industrial sectors. Upon applying cross-sectional data from a national survey on innovation in a developing firm from two different years to a zero-inflated negative binomial regression, we found that a business that reports on cooperation conducts more innovative activities per year compared to one that does not. The type of agent that a business cooperates with is also relevant in this context; other businesses, clients, and consultants showed stronger and more stable results than other types of agents. This evidence is relevant as it presents new information about the importance of the type of agent that a business cooperates with in the context of developing countries.
{"title":"The Impact of Cooperation on Business Innovation in Developing Countries: Evidence from Chile in Latin America","authors":"Rodrigo Fuentes-Solís, Ariel Soto-Caro, Dusan Paredes","doi":"10.4067/s0718-27242019000400031","DOIUrl":"https://doi.org/10.4067/s0718-27242019000400031","url":null,"abstract":"There is abundant empirical evidence supporting the relationship between cooperation and innovative entrepreneurial activity, but the conversation continues to be limited to the context of developing countries. This study contributes to the academic debate on this topic with an empirical evaluation of the effect of cooperation networks on innovation, using Chile in Latin America as a case study. Furthermore, while previous studies mainly refer to technological innovations in a particular industrial sector, in this paper we will build an innovation measurement system that incorporates both technological and non-technological activities among diverse industrial sectors. Upon applying cross-sectional data from a national survey on innovation in a developing firm from two different years to a zero-inflated negative binomial regression, we found that a business that reports on cooperation conducts more innovative activities per year compared to one that does not. The type of agent that a business cooperates with is also relevant in this context; other businesses, clients, and consultants showed stronger and more stable results than other types of agents. This evidence is relevant as it presents new information about the importance of the type of agent that a business cooperates with in the context of developing countries.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43648020","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-12-12DOI: 10.4067/s0718-27242019000400100
Segundo Camino‐Mogro
This paper examines how the firm´s advertising investments are related to different measures of economic and productivity performance during 2007 – 2017 in Ecuadorian manufacturing. Particularly, this study analyzes if firms that have advertising investments have better economic and productivity performance compare to non-advertising investment firms. In addition, this looks for evidence on how the different advertising strategies may affect productivity and gross revenue in both advertising and non-advertising firms. For this, this paper estimates the total factor productivity (TFP) at firm-level using a semi-parametric approach to reduce the simultaneous and endogeneity problems in the selection of inputs. The estimation results show that manufacturing firms which invest in advertising have an Advertising Premia on economic and productivity indicators, this premia is higher on economic outcomes. Also, the findings are that continuing advertising investment strategy firms have higher TFP, labor productivity, and gross revenue than exiting advertising investment firms, suggesting self-selection in the exit side of the market but not in the entry side of the market. Finally, the study finds that after firms entering to invest in advertising, firms experience an improvement on TFP, labor productivity, and gross revenue growth, which are in favor of learning by advertising hypothesis.
{"title":"Does Investment in Advertising Boost Economic Performance? Firm-Level Evidence of Ecuadorian Manufacturing","authors":"Segundo Camino‐Mogro","doi":"10.4067/s0718-27242019000400100","DOIUrl":"https://doi.org/10.4067/s0718-27242019000400100","url":null,"abstract":"This paper examines how the firm´s advertising investments are related to different measures of economic and productivity performance during 2007 – 2017 in Ecuadorian manufacturing. Particularly, this study analyzes if firms that have advertising investments have better economic and productivity performance compare to non-advertising investment firms. In addition, this looks for evidence on how the different advertising strategies may affect productivity and gross revenue in both advertising and non-advertising firms. For this, this paper estimates the total factor productivity (TFP) at firm-level using a semi-parametric approach to reduce the simultaneous and endogeneity problems in the selection of inputs. The estimation results show that manufacturing firms which invest in advertising have an Advertising Premia on economic and productivity indicators, this premia is higher on economic outcomes. Also, the findings are that continuing advertising investment strategy firms have higher TFP, labor productivity, and gross revenue than exiting advertising investment firms, suggesting self-selection in the exit side of the market but not in the entry side of the market. Finally, the study finds that after firms entering to invest in advertising, firms experience an improvement on TFP, labor productivity, and gross revenue growth, which are in favor of learning by advertising hypothesis.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48769051","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-12-12DOI: 10.4067/s0718-27242019000400066
R. Leite, I. Aragão, S. L. Russo, Cicero Eduardo Walter
In the current context of scarce financial resources, technology transfer offices are pressured to find ways to increase revenues through technology transfers or reduce expenses with their portfolio of technologies, especially patents. The Patent assessment seeks to detect the market potential of patents for transfer through licensing, abandonment, or maintenance. In this context, the objective of this study is to validate the leading indicators used in the patent evaluation to develop a framework for evaluating academic patent portfolio in the Brazilian context. For this, we used mapping and analysis methods of the current models besides focus group consultations, exploratory factorial analysis, and Analytical Hierarchy Process (AHP) to validate the indicators. The results show that seven factors are determinant in the evaluation of academic patents, having positive implications for the management of Intellectual Property since technology transfer decision-makers can use the factors and their identified weights as value indicators to evaluate patents with the most significant market potential.
{"title":"Portfolio Evaluation of Academic Patent: A Proposal to Brazil","authors":"R. Leite, I. Aragão, S. L. Russo, Cicero Eduardo Walter","doi":"10.4067/s0718-27242019000400066","DOIUrl":"https://doi.org/10.4067/s0718-27242019000400066","url":null,"abstract":"In the current context of scarce financial resources, technology transfer offices are pressured to find ways to increase revenues through technology transfers or reduce expenses with their portfolio of technologies, especially patents. The Patent assessment seeks to detect the market potential of patents for transfer through licensing, abandonment, or maintenance. In this context, the objective of this study is to validate the leading indicators used in the patent evaluation to develop a framework for evaluating academic patent portfolio in the Brazilian context. For this, we used mapping and analysis methods of the current models besides focus group consultations, exploratory factorial analysis, and Analytical Hierarchy Process (AHP) to validate the indicators. The results show that seven factors are determinant in the evaluation of academic patents, having positive implications for the management of Intellectual Property since technology transfer decision-makers can use the factors and their identified weights as value indicators to evaluate patents with the most significant market potential.","PeriodicalId":40014,"journal":{"name":"Journal of Technology Management and Innovation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41246134","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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