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PROPOSAL OF CRM CONCEPTUAL MODEL/FRAMEWORK TO OPTIMISE RELATIONS AMONG STAKEHOLDERS OF HIGHER EDUCATION 优化高等教育利益相关者关系的CRM概念模型/框架的提出
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.15
Amel Kosovac, E. Grabovica, Adis Medic, Aida Kalem
In the present-day environment pertaining to digitalisation, increasing competition on the market and changes in industries, the CRM as a system is an essential tool for success. The issue of CRM system application in higher education institutions is insufficiently researched, especially in the parts that should indicate a clear connection between participants in higher education and CRM in higher education institutions, and factors that decision makers should pay attention to when making decisions about CRM implementation. Therefore, the aim of the paper is to research the functionality, application and advantages of CRM in the higher education sector, and to determine the features that will facilitate effective decision-making on the implementation of CRM. As a result of the research, a proposal for a conceptual model/framework of CRM was presented. The proposal is presented for the purpose of making appropriate decisions for higher education institutions when it comes to developing their own or purchasing a ready-made CRM solution. From the scientific aspect, the paper contributes to the existing literature by providing decision makers with an insight into the structure of the CRM system, its elements, connections and functionalities, as well as a description of the model with the information they need to pay attention to when making decisions.
在当今数字化、市场竞争加剧和行业变化的环境下,客户关系管理作为一个系统是成功的重要工具。高校CRM系统应用问题的研究还不够充分,特别是在高等教育参与者与高校CRM之间的明确联系以及决策者在实施CRM决策时应注意的因素方面的研究还不够充分。因此,本文的目的是研究客户关系管理在高等教育部门的功能、应用和优势,并确定有助于实施客户关系管理的有效决策的特征。在此基础上,提出了客户关系管理的概念模型/框架。提出该建议的目的是为高等教育机构在开发自己的或购买现成的CRM解决方案时做出适当的决策。从科学的角度来看,本文通过为决策者提供对CRM系统的结构、要素、联系和功能的洞察,以及对模型的描述以及他们在决策时需要注意的信息,对现有文献做出了贡献。
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引用次数: 0
RANKING OF CROATIAN CITIES ACCORDING TO HELLWIG'S INFORMATION CAPACITY METHOD IN THE SMART ECONOMY DIMENSION 基于HELLWIG信息容量法的克罗地亚城市智能经济排名
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.1
A. Babic, Jelena Jardas Antonić, Barbara Buljat
The main objective of this research is to determine whether the size of the city by population is a prerequisite for better economic development and ranking of Croatian cities based on the weighted average z-score of smart economy indicators related to entrepreneurial potential, tourism, information comunication technology [ICT] and research and development [R&D] sector. The sample for this research consists of 127 Croatian cities and ten smart economy indicators. The Hellwig's information capacity method uses only statistically significant indicators, on the basis of which the weights are determined when creating the Smart Economy Indeks. The results of the analyses suggest that the number of positively ranked cities decreases as the city population size decreases: 100 % large cities are positively rated, 48 % medium cities and 6 % small cities.
这项研究的主要目的是确定城市人口规模是否是更好的经济发展的先决条件,并根据与创业潜力、旅游业、信息通信技术(ICT)和研发(R&D)部门相关的智能经济指标的加权平均z分数,对克罗地亚城市进行排名。本研究的样本包括127个克罗地亚城市和10个智能经济指标。Hellwig的信息容量方法只使用统计上显著的指标,在创建智能经济指数时,在此基础上确定权重。分析结果表明,随着城市人口规模的减少,获得正面评价的城市数量减少:100%的大城市获得正面评价,48%的中等城市获得正面评价,6%的小城市获得正面评价。
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引用次数: 0
UTJECAJ RAZLIČITOSTI I UKLJUČIVOSTI LJUDSKIH POTENCIJALA NA USPJEŠNOST ORGANIZACIJA 人类影响的多样性和包容性对组织成功的影响
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.13
Sabina Lacmanović, Simona Perhat Beletić
Izazovi poslovanja u globaliziranom svijetu i veća društvena svijest potiču organizacije na aktivno bavljenje pitanjima različitosti te na uvođenje različitih modela i pristupa upravljanju različitošću. Svrha je rada istražiti i predstaviti teorijsko-empirijske spoznaje o utjecaju različitosti i uključivosti ljudskih potencijala na uspješnost organizacija, pri čemu je fokus istraživanja autorica na pozitivnim utjecajima. Rad se temelji na komparativnoj analizi dostupnih istraživanja koja ukazuje na značajan pozitivan utjecaj različitosti i uključivosti kako na kvantitativne tako i na kvalitativne pokazatelje uspješnosti. Organizacije koje su toga svjesne počinju sve više ulagati u pristupe koji će ne samo uvažavati nego i poticati zapošljavanje različite radne snage, za koju se onda razvijaju i odgovarajući modeli upravljanja.
全球化世界中的商业挑战和更多的社会意识鼓励组织解决多样性问题,引入不同的模式和多样性管理途径。Svrha je rada istražiti i predstaviti teorijsko empirijske spoznaje o utjecaju različitosti i uključivosti ljudskih potencijalla na uspješnost organizicija,pričemu je fokus istrašivanja autorica na pozitivnim utjecajima。这项工作是基于对现有研究的比较分析,研究表明,无论是在数量还是质量绩效指标上,都对多样性和包容性产生了重大的积极影响。组织koje su toga svjesne počinu sve više ulagati u pristupe kojiće samo uvažavati nego i potiti zapošljavanje različite radne stuke,za koju se onda razvijaju i odgovarajući modeli upravljanja。
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引用次数: 0
UNAPREĐENJE KALIBRACIJE PROTUCIKLIČKOG ZAŠTITNOG SLOJA KAPITALA: NOVI POKAZATELJI KREDITNOG JAZA
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.10
Tihana Škrinjarić, Maja Bukovšak
Protuciklički zaštitni sloj kapitala jedan je od ključnih instrumenata makrobonitetne politike, čija je namjena stvaranje dodatnog kapitala u razdobljima porasta cikličkih rizika, kako bi se njegovim otpuštanjem u krizi bankama osigurao prostor za nastavak nesmetanog kreditiranja, a u razdobljima koje joj prethode i posredno ublažilo prekomjerno kreditiranje. Njegova kalibracija započinje ocjenom kreditnog jaza, tako da se primjenom statističkih filtera određuje dugoročna kreditna aktivnost u odnosu na ekonomsku, kako bi se ocijenilo koliko trenutna kretanja odstupaju od ravnotežnih. Budući da se u praksi pojavio niz problema u primjeni takvih pokazatelja, ovim istraživanjem razmatraju se mogućnosti unapređenja procjene kreditnog jaza, koje se ocjenjuju uz primjenu kriterija kvalitete signaliziranja krize u povijesnom uzorku i stručnu procjenu. Glavni rezultati istraživanja upućuju da je potrebno zasebno filtrirati serije kredita i BDP-a (bruto domaćeg proizvoda), uz pretpostavku da kreditni ciklus traje dulje u odnosu na gospodarski te da se nepoznavanje točne duljine trajanja kreditnog ciklusa može premostiti promatranjem raspona mogućih kreditnih jazova. Novi pokazatelji koji se predlažu u istraživanju ranije su signalizirali prethodnu globalnu financijsku krizu te su stabilniji od prethodno korištenih specifičnih pokazatelja, čime se u stvarnom vremenu omogućava ranija i postupnija izgradnja protucikličkog zaštitnog sloja kapitala, manje podložna promjenama.
反周期资本层是宏观货币政策的关键工具之一,其目的是在周期性风险增加的情况下创造额外资本,以确保在危机中向银行释放资本,为持续的无负担贷款以及之前和中期贷款提供空间。它的校准始于信贷缺口评估,因此统计过滤器的使用确定了相对于经济活动的长期信贷活动,以评估当前变动与资产负债表的差异程度。由于在实践中已经确定了一些此类指标,本研究考察了改进信贷缺口评估的可能性,该评估是通过应用历史模型中的危机信号质量标准和专家评估进行评估的。Glavni rezultati istraživanja upućuju da je potrebno zasebno filtrirati serije kredita i BDP-a(bruto domaćeg proizvoda),uz prepostavku da kreditni ciklus traje dulje u odnosu na gospodarski te da se nepoznavanje točne duljine trajanja kreditnog ciklusa može prestiti promatranjem raspona mogu ih kreditnih jazova。研究中提出的新指标先前已经预示了之前的全球金融危机,并且比之前使用的具体指标更稳定,使得能够实时减少资本抗循环保护层的早期和渐进构建。
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引用次数: 0
FINANCIJSKA PISMENOST I SPREMNOST NA UČENJE O FINANCIJAMA KAO ČIMBENICI SKLONOSTI PRIPADNIKA GENERACIJE Z PODUZETNIŠTVU I ULAGANJU NA TRŽIŠTU KAPITALA
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.11
Goran Vlasic, Ante Gugić, Roman Subic
Interes istraživača za temu financijske pismenosti značajno je porastao u posljednjih desetak godina kao izravna posljedica učinaka globalne financijske krize (Fessler et al., 2020). Istraživanje financijske pismenosti dominantno se fokusiralo na trenutačnu razinu pismenosti pojedinca te čimbenika koji utječu na financijsku pismenost, kao i pozitivnih učinaka koji proizlaze iz više razine financijske pismenosti. U ovom se istraživanju uz koncept financijske pismenosti dodaje koncept spremnosti na učenje o financijama, koji pretpostavlja proaktivnost pojedinca u stjecanju dodatnih znanja. Time se, uz financijsku pismenost kao stanje, dodaje i proaktivnost te budući razvoj. Istraživanje se fokusira na učinke tih koncepata na investicijske namjere pripadnika generacije Z u smislu pokretanja vlastitog poduzetničkog projekta (što predstavlja ulaganje u novo poduzeće) i ulaganja u vrijednosne papire (što predstavlja ulaganje u postojeće poduzeće). Rezultati pokazuju važnost financijske pismenosti za sklonost pripadnika generacije Z poduzetništvu, kao i za spremnost na ulaganje u vrijednosne papire. S druge strane, spremnost na učenje o financijama ima pozitivan utjecaj na sklonost ulaganju u vrijednosne papire, ali nema utjecaj na sklonost pripadnika generacije Z poduzetništvu. Navedeno ima jasne posljedice za važnost ulaganja u financijsku pismenost do minimalne nužne razine kako bi se osiguralo novim generacijama potrebna znanja da sudjeluju kao investitori u nova poduzeća (sklonost poduzetništvu), odnosno u već postojeća poduzeća (sklonost ulaganjima u vrijednosne papire).
在过去十年中,由于全球金融危机的影响,人们对金融写作的研究兴趣显著增加(Fessler et al.,2020)。金融素养的研究主要集中在个人信件的当前水平和影响金融素养的因素,以及更多金融素养水平带来的积极影响。在这项研究中,金融素养的概念被添加到学习金融的准备状态的概念中,该概念假设个人在获得额外知识方面的积极性。它以金融知识为条件,为未来的积极发展增添了活力。研究重点是在启动自己的商业项目(即对新公司的投资)和投资有价值的论文(即对现有企业的投资)的背景下,这些概念对Z世代投资意图的影响。研究结果表明,金融知识对Z世代创业的重要性,以及投资有价值论文的意愿。另一方面,学习财务的意愿对投资有价值论文的可能性有积极影响,但对Z世代创业的可能性没有影响。这对将金融知识投资到最低必要水平的重要性有着明确的影响,以确保新一代人拥有必要的知识,作为投资者参与新企业(包括企业)或现有企业(包括有价值的文件投资)。
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引用次数: 0
VEBLEN: PIONEER OF OPEN ECONOMIC REALITY 维布伦:开放经济现实的先驱
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.12
F. Soylu
In this study, it is argued that the main failure of mainstream economics is its inability to establish a social ontology and Thorstein Veblen, the founder of the Institutional Economics school, has an important role in establishing this social ontology. Considering the social and economic reality as a closed system, which mainstream economics presupposes in the analysis, is the main reason behind its failure to produce solutions to real world problems. The necessity of an open system ontology is a common issue for heterodox schools of economics that opposes the mainstream. It will be argued that Veblen’s analysis has the ideas that form the basis of this concept. First, the basic elements of the open system approach will be discussed. Then, it will be argued that the elements of the evolutionist approach, the relationship between structure-agent, the rejection of positivism and the cumulative causality in Veblen’s analysis are consistent with the open system approach.
本文认为,主流经济学的主要失败在于未能建立社会本体论,而制度经济学学派的创始人凡勃伦在建立这一社会本体论方面发挥了重要作用。主流经济学在分析中预设的社会经济现实是一个封闭的系统,这是主流经济学无法解决现实世界问题的主要原因。开放系统本体论的必要性是反对主流经济学的非正统学派的共同问题。有人会说,凡勃伦的分析包含了构成这一概念基础的思想。首先,将讨论开放系统方法的基本要素。然后,本文将论证凡勃伦分析中进化论方法的要素、结构-主体之间的关系、对实证主义的拒绝以及累积因果关系与开放系统方法是一致的。
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引用次数: 0
UNDERSTANDING THE COMPLEXITY OF ASSESSING CULTURAL HERITAGE’S ECONOMIC IMPACT ON THE ECONOMIC SUSTAINABILITY OF A TOURISM DESTINATION: THE CASE OF SPLIT, CROATIA 了解评估文化遗产对旅游目的地经济可持续性的经济影响的复杂性:以克罗地亚的分裂为例
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.14
Ingeborg Matečić, O. Kesar, Danijela Ferjanić Hodak
The purpose of this conceptual study is to define the possibilities and constraints of assessing the economic impact of tangible cultural heritage on the economic sustainability of a tourism destination. To achieve this goal, the following were critically analysed: (1) strengths and limitations of previously used assessment approaches and techniques; and (2) sustainable development indicators for urban tourism destinations that contain world-class cultural heritage sites. The case study used in this research is an urban cultural heritage site listed on the UNESCO World Heritage List, namely the Historical Complex of Split with the Palace of Diocletian, Croatia, and the associated tourism destination setting. Observational and case study methods were used. Despite all previous efforts to prevent miscalculations and develop a technique that would best suit the tangible cultural heritage valuation process, findings suggest that each cultural heritage site has unique characteristics and requires its own approach to assessing its value and impact. Moreover, such findings have further implications for the UNESCO World Heritage List and the management of World Heritage sites.
本概念性研究的目的是确定评估有形文化遗产对旅游目的地经济可持续性的经济影响的可能性和限制。为了实现这一目标,对以下内容进行了批判性分析:(1)以前使用的评估方法和技术的优势和局限性;(2)含世界级文化遗产地的城市旅游目的地可持续发展指标。本研究使用的案例研究是一个被联合国教科文组织列入世界遗产名录的城市文化遗产地,即克罗地亚的斯普利特历史建筑群和戴克里先宫殿,以及相关的旅游目的地设置。采用观察法和个案研究法。尽管之前所有的努力都是为了防止错误计算和开发一种最适合物质文化遗产评估过程的技术,但研究结果表明,每个文化遗产遗址都有独特的特征,需要自己的方法来评估其价值和影响。此外,这些发现对联合国教科文组织《世界遗产名录》和世界遗产地的管理具有进一步的意义。
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引用次数: 0
RESILIENCE OF FOOD SUPPLY CHAINS – A DYNAMIC CAPABILITY APPROACH 食品供应链的弹性&一种动态能力方法
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.6
Zsófia Jámbor, J. Nagy
There are many examples of increasing risk exposure in supply chains in recent years. The Covid-19 pandemic proved to be a huge challenge in the last two years, and the war in Ukraine is currently creating uncertainty in the food industry. In our study, we specifically identify and examine risks threatening the food supply chains. In addition to classifying risks, we examine the dynamic capabilities that companies need to have when operating in the downstream supply chain processes in order to mitigate these risks. The research uses a qualitative methodology and explores the range of required corporate capabilities through interviews with manufacturers as focal companies of a food supply chain. We hypothesise that sensing capability and flexibility, as well as communication and coordination skills, will be key to managing threats. As a result of our study, we can ascertain that the security of supply chain operations does not only depend on supply chain capabilities.
近年来,供应链中风险暴露增加的例子很多。过去两年,新冠肺炎大流行被证明是一个巨大的挑战,而乌克兰的战争目前正在给食品行业带来不确定性。在我们的研究中,我们专门识别和检查威胁食品供应链的风险。除了对风险进行分类之外,我们还研究了公司在下游供应链流程中需要具备的动态能力,以减轻这些风险。该研究采用定性方法,并通过与食品供应链的焦点公司制造商的访谈,探讨了所需的企业能力范围。我们假设,感知能力和灵活性,以及沟通和协调技能,将是管理威胁的关键。通过我们的研究,我们可以确定供应链运营的安全性不仅仅取决于供应链的能力。
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引用次数: 0
ANALYSIS OF DIGITALISATION NEEDS IMPROVING THE SUPPLY CHAIN EFFICIENCY FOR NEW SILK ROAD TRANSPORT CORRIDOR 分析数字化需要提高新丝绸之路运输走廊的供应链效率
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.7
P. Nowak, Malgorzata Kirchner, Adam Koliński
Based on a review of scientific literature, as well as a detailed analysis of business processes, it should be stated that the increase in the volume of sales on a global scale generates not only the need to analyse the development of business, but above all the need to conduct scientific research in the field of improving logistics processes and information flow in the supply chain. The relatively long time of delivery of ordered goods, the complexity of customs processes and logistic service make it necessary to apply innovative digitalization solutions in order to be able to monitor and react quickly to disruptions. These analyses are most noticeable in global supply chains, which is why the New Silk Road became the research area. In this paper, the authors focused on conducting a review of digitalisation solutions that improve the efficiency in supply chains. The review was conducted both in the research aspect, by verifying knowledge on the subject in the scientific literature available on the Web of Science and Scopus databases, but also in the practical aspect, by analysing needs and trends in the use of supply chain digitalisation in business practice. The research aspect was based on the application of the CANVAS model for the identification of business needs in the supply chain digitalisation aspect and on surveys for importance degree analysis for the identified needs in business practice. The research carried out in this area is the result of cooperation between Lukasiewicz Research Network – Poznan Institute of Technology and Poznan School of Logistics. The research was conducted in 2021 and the first half of 2022 among Polish logistic companies.
根据对科学文献的回顾以及对业务流程的详细分析,应该指出,全球范围内销售额的增长不仅需要分析业务的发展,而且最重要的是需要在改善物流流程和供应链信息流领域进行科学研究。订购货物的交付时间相对较长,海关流程和物流服务的复杂性使得有必要应用创新的数字化解决方案,以便能够对中断进行监控和快速反应。这些分析在全球供应链中最为引人注目,这就是为什么新丝路成为研究领域的原因。在这篇论文中,作者专注于对提高供应链效率的数字化解决方案进行审查。该审查既在研究方面进行,通过验证科学网和Scopus数据库上的科学文献中有关该主题的知识,也在实践方面进行,分析在商业实践中使用供应链数字化的需求和趋势。研究方面基于CANVAS模型在供应链数字化方面的业务需求识别应用,以及在商业实践中对已识别需求的重要性分析调查。该领域的研究是Lukasiewicz研究网络-波兹南理工学院和波兹南物流学院合作的结果。这项研究于2021年和2022年上半年在波兰物流公司中进行。
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引用次数: 1
DO ONLY HIGHER PENALTIES HELP TO ACHIEVE COMPLIANCE IN SELECTED EMERGING MARKETS? 在选定的新兴市场,只有加大处罚力度才能帮助企业实现合规吗?
IF 0.5 Q4 ECONOMICS Pub Date : 2022-12-01 DOI: 10.17818/emip/2022/2.2
V. Bobek, Ivana Čivša, T. Horvat
Living by the rules is a struggle that emerging markets are facing. High corruption that affects those emerging markets means low levels of compliant behaviour seen through not ‘following the rules set by various laws and regulations. This paper aims to find whether imposing high penalties for committed offenses such as public corruption could be considered a plausible option for increasing levels of compliant behaviour or whether introducing other actions would help emerging markets reach that goal. The two hypotheses will be tested by the quantitative approach considering the sample of 27 countries classified as emerging markets (among them also the following European countries: Czech Republic, Greece, Hungary, and Poland) by applying a non-parametric statistical test to find whether a correlation between high penalties for public corruption and compliant behaviour exists and on the other hand, if a correlation between other actions and compliant behaviour exists. Results of the research point to the fact that, although increasing penalties is not perceived as a plausible option, raising awareness and incentivizing anti-corruption activities through other actions such as improved education and increased wages of public officials presents an excellent potential for beginning the battle with corruption in emerging markets and opening their doors to successful economic development.
遵守规则是新兴市场面临的一场斗争。影响这些新兴市场的严重腐败意味着不遵守各种法律法规制定的规则,从而导致合规行为水平低下。本文旨在发现,对公共腐败等犯罪行为施加高额惩罚是否可以被视为提高合规行为水平的合理选择,或者引入其他行动是否有助于新兴市场实现这一目标。这两个假设将通过定量方法进行检验,考虑27个被归类为新兴市场的国家(其中也包括以下欧洲国家:捷克共和国、希腊、匈牙利和波兰)的样本,通过应用非参数统计检验来发现对公共腐败的高额处罚与合规行为之间是否存在相关性,以及另一方面,其他行为与合规行为之间是否存在相关性。研究结果表明,尽管加大惩罚力度不被认为是一个合理的选择,但通过提高教育水平和提高公职人员工资等其他行动来提高意识和激励反腐败活动,对于在新兴市场开始与腐败的斗争并打开成功经济发展的大门,具有极好的潜力。
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Ekonomska Misao i Praksa-Economic Thought and Practice
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