Pub Date : 2023-03-15DOI: 10.1177/20570473231158813
Allison Kwesell, Yufei Wu, Dechen Lama, Shuyang Lin
Mainstream media photographically documented intimate and difficult moments of COVID-19 while also publishing hopeful images. These spanned from intubation, death, and facial bruising from personal protective equipment to Italians harmonizing in song and nightly balcony cheers for US health workers. At the same time, people were documenting and sharing their own experiences across social media. Past research suggests impactful photographs elicit stimuli that can slow people’s psychological recovery or offer a therapeutic quality that incites post-traumatic growth. Despite a large body of research that examines visual framing with media photographs, few studies examine the ways in which viewing photographs of disaster influences disaster survivors, and to our knowledge, no studies examine this during an unfolding trauma in a world in which the survivors themselves digitally archive the event through images. The present panel longitudinal study seeks to investigate this gap by better understanding the impact of COVID-19 photographs through employing a visual self-narrative approach and photo-elicitation interviews. Fifty-seven participants were recruited in May 2020 and 35 repeat participants were recruited in May 2021. The research examines (1) reasons people vulnerable to the pandemic may find viewing and sharing photographs important, (2) responses to shared images, and (3) changes people experience in their relationship to photographs over time. Findings suggest that participants have a drive to share their experiences and learn about others, while pandemic photographs in themselves hold more of a negative impact for the viewer as they are experiencing the pandemic, which, over time, lessens and trends toward more positive nostalgia.
{"title":"Photographs and COVID-19: The therapeutic quality of shared narratives and collective memory","authors":"Allison Kwesell, Yufei Wu, Dechen Lama, Shuyang Lin","doi":"10.1177/20570473231158813","DOIUrl":"https://doi.org/10.1177/20570473231158813","url":null,"abstract":"Mainstream media photographically documented intimate and difficult moments of COVID-19 while also publishing hopeful images. These spanned from intubation, death, and facial bruising from personal protective equipment to Italians harmonizing in song and nightly balcony cheers for US health workers. At the same time, people were documenting and sharing their own experiences across social media. Past research suggests impactful photographs elicit stimuli that can slow people’s psychological recovery or offer a therapeutic quality that incites post-traumatic growth. Despite a large body of research that examines visual framing with media photographs, few studies examine the ways in which viewing photographs of disaster influences disaster survivors, and to our knowledge, no studies examine this during an unfolding trauma in a world in which the survivors themselves digitally archive the event through images. The present panel longitudinal study seeks to investigate this gap by better understanding the impact of COVID-19 photographs through employing a visual self-narrative approach and photo-elicitation interviews. Fifty-seven participants were recruited in May 2020 and 35 repeat participants were recruited in May 2021. The research examines (1) reasons people vulnerable to the pandemic may find viewing and sharing photographs important, (2) responses to shared images, and (3) changes people experience in their relationship to photographs over time. Findings suggest that participants have a drive to share their experiences and learn about others, while pandemic photographs in themselves hold more of a negative impact for the viewer as they are experiencing the pandemic, which, over time, lessens and trends toward more positive nostalgia.","PeriodicalId":44233,"journal":{"name":"Communication and the Public","volume":null,"pages":null},"PeriodicalIF":3.6,"publicationDate":"2023-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42917108","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-03-01DOI: 10.1177/20570473231160594
Dan Schiller, Min Tang
In this academic conversation, Professor Dan Schiller, a critical political economy scholar and historian of information and communications, first shares his up-to-date observation and analysis of developments and changes in contemporary digital capitalism. Professor Schiller then turns to his newly published book Crossed Wires: The Conflicted History of US Telecommunications, From The Post Office To The internet (Oxford University Press, 2023) and details his 40-year journey of research and writing on the history of these vital and recurrently contested infrastructures.
{"title":"Global political economy, information technologies, and a people’s history of telecommunications: A dialogue with Dan Schiller","authors":"Dan Schiller, Min Tang","doi":"10.1177/20570473231160594","DOIUrl":"https://doi.org/10.1177/20570473231160594","url":null,"abstract":"In this academic conversation, Professor Dan Schiller, a critical political economy scholar and historian of information and communications, first shares his up-to-date observation and analysis of developments and changes in contemporary digital capitalism. Professor Schiller then turns to his newly published book Crossed Wires: The Conflicted History of US Telecommunications, From The Post Office To The internet (Oxford University Press, 2023) and details his 40-year journey of research and writing on the history of these vital and recurrently contested infrastructures.","PeriodicalId":44233,"journal":{"name":"Communication and the Public","volume":null,"pages":null},"PeriodicalIF":3.6,"publicationDate":"2023-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48786523","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study examines blog coverage (October 2018 to October 2019) and its engagement with citizens regarding internally displaced persons in Nigeria. Approximately 85 stories of internally displaced persons were covered on Naija.com. This study found a significant difference in the appearance of internally displaced persons’ stories on the blog, appearance of the stories in the headline, length of stories used in describing internally displaced persons and the tone used. Most of the internally displaced persons’ stories appeared in the blog’s headlines, suggesting that blogs in Nigeria give prominence and importance to the stories of internally displaced persons. A large number of the stories were described in 400–600 characters, and most of such stories described the internally displaced persons’ situations via a negative tone. Surprisingly, there were very few stories of governmental support, but stories that demonstrate the internally displaced persons in a vulnerable state and exposed to various diseases, prone to attacks, raped, fed inadequately and in need of humanitarian assistance were predominant. As such, a significant association between the frames used and users’ comments and views online was found. Stories that framed the internally displaced persons in a vulnerable state had a greater number of views and comments and those that had more realistic still/graphic images attracted more comments and views.
{"title":"Blogosphere, vulnerability news and users’ engagement: The contribution of blogs in the reporting of internally displaced persons in Nigeria","authors":"Oberiri Destiny Apuke, Celestine Verlumun Gever, Naziru Alhaji Tukur","doi":"10.1177/20570473231153474","DOIUrl":"https://doi.org/10.1177/20570473231153474","url":null,"abstract":"This study examines blog coverage (October 2018 to October 2019) and its engagement with citizens regarding internally displaced persons in Nigeria. Approximately 85 stories of internally displaced persons were covered on Naija.com. This study found a significant difference in the appearance of internally displaced persons’ stories on the blog, appearance of the stories in the headline, length of stories used in describing internally displaced persons and the tone used. Most of the internally displaced persons’ stories appeared in the blog’s headlines, suggesting that blogs in Nigeria give prominence and importance to the stories of internally displaced persons. A large number of the stories were described in 400–600 characters, and most of such stories described the internally displaced persons’ situations via a negative tone. Surprisingly, there were very few stories of governmental support, but stories that demonstrate the internally displaced persons in a vulnerable state and exposed to various diseases, prone to attacks, raped, fed inadequately and in need of humanitarian assistance were predominant. As such, a significant association between the frames used and users’ comments and views online was found. Stories that framed the internally displaced persons in a vulnerable state had a greater number of views and comments and those that had more realistic still/graphic images attracted more comments and views.","PeriodicalId":44233,"journal":{"name":"Communication and the Public","volume":null,"pages":null},"PeriodicalIF":3.6,"publicationDate":"2023-02-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48082877","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-12-29DOI: 10.1177/20570473221146661
César Jiménez‐Martínez, L. Edwards
In this article, we explore the tensions and blurred boundaries between dominance and resistance in promotional contexts by critically examining the notion of ‘visibility’, a commonly used yet largely unproblematised concept within the field of promotion. More specifically, we argue that contemporary promotional industries sustain and perpetuate a post-panoptical ‘regime of visibility’ underpinned by three modalities: (1) visibility as recognition, which associates being watched with empowerment while downplaying it as surveillance; (2) visibility as transient, which stresses visibility as a scarce resource that requires continuous work; and (3) and visibility as an end-goal, that is, as an end in itself rather than means to achieve something else. Acknowledging the existence of this regime opens up avenues for a productive analysis of the coexistence and mutual constitution of dominance and resistance within promotion in the digitalised communication environment, beyond debates about ‘authenticity’ or ‘woke washing’. We note that promotional industries structure visibility as a desirable and even inevitable requirement for both reinforcing and reconfiguring social arrangements. Consequently, they foster a mirage that celebrates the actions of individuals without actually producing meaningful change, while obscuring invisibility as an equally valid strategy of resistance.
{"title":"The promotional regime of visibility: Ambivalence and contradiction in strategies of dominance and resistance","authors":"César Jiménez‐Martínez, L. Edwards","doi":"10.1177/20570473221146661","DOIUrl":"https://doi.org/10.1177/20570473221146661","url":null,"abstract":"In this article, we explore the tensions and blurred boundaries between dominance and resistance in promotional contexts by critically examining the notion of ‘visibility’, a commonly used yet largely unproblematised concept within the field of promotion. More specifically, we argue that contemporary promotional industries sustain and perpetuate a post-panoptical ‘regime of visibility’ underpinned by three modalities: (1) visibility as recognition, which associates being watched with empowerment while downplaying it as surveillance; (2) visibility as transient, which stresses visibility as a scarce resource that requires continuous work; and (3) and visibility as an end-goal, that is, as an end in itself rather than means to achieve something else. Acknowledging the existence of this regime opens up avenues for a productive analysis of the coexistence and mutual constitution of dominance and resistance within promotion in the digitalised communication environment, beyond debates about ‘authenticity’ or ‘woke washing’. We note that promotional industries structure visibility as a desirable and even inevitable requirement for both reinforcing and reconfiguring social arrangements. Consequently, they foster a mirage that celebrates the actions of individuals without actually producing meaningful change, while obscuring invisibility as an equally valid strategy of resistance.","PeriodicalId":44233,"journal":{"name":"Communication and the Public","volume":null,"pages":null},"PeriodicalIF":3.6,"publicationDate":"2022-12-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46004337","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-11-17DOI: 10.1177/20570473221138612
D. Alinejad, J. V. van Dijck
Recent attacks on scientific authority have intensified calls for climate scientists to seek out a more active stake in public engagement. Yet, today’s media landscape presents scientists with the challenge of gaining the epistemic trust of diverse audiences. This article qualitatively investigates how publicly engaged academic climate researchers imagine the public as they partake in various science communication practices. It finds that scientists’ strategies for securing public trust in their epistemic authority and defining their own public role vary with the media public they are addressing. Their communications reflect an oscillation between filling a “knowledge deficit” and communicating complex “truth tensions.”
{"title":"Climate communication: How researchers navigate between scientific truth and media publics","authors":"D. Alinejad, J. V. van Dijck","doi":"10.1177/20570473221138612","DOIUrl":"https://doi.org/10.1177/20570473221138612","url":null,"abstract":"Recent attacks on scientific authority have intensified calls for climate scientists to seek out a more active stake in public engagement. Yet, today’s media landscape presents scientists with the challenge of gaining the epistemic trust of diverse audiences. This article qualitatively investigates how publicly engaged academic climate researchers imagine the public as they partake in various science communication practices. It finds that scientists’ strategies for securing public trust in their epistemic authority and defining their own public role vary with the media public they are addressing. Their communications reflect an oscillation between filling a “knowledge deficit” and communicating complex “truth tensions.”","PeriodicalId":44233,"journal":{"name":"Communication and the Public","volume":null,"pages":null},"PeriodicalIF":3.6,"publicationDate":"2022-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49418504","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-11-10DOI: 10.1177/20570473221138401
I. Manor, Z. Huang
Dr. Ilan Manor is a leading scholar in the digitalization of public diplomacy and a senior lecturer at the Ben Gurion University of the Negev. From the beginning of his academic career, Dr. Manor invested in researching the digitalized practices and strategies of the Ministries of Foreign Affairs and conceptualized the expression “the digitalization of public diplomacy” to explore how digital technologies shape the norms, values, and working routines of diplomats and diplomatic institutions. Based on the hypothesis of transparency as the core of social media technology, Dr. Manor mentioned that diplomacy has also had to become more open, especially in public diplomacy. Traditional secret diplomatic negotiations are under universal scrutiny by netizens because they are digitalized. Thus, the public wants diplomats to be more open and transparent in their professional activities. However, digitalization also brought a series of communication problems, especially in the time of geopolitical uncertainty of the COVID-19 pandemic and the Russia-Ukraine war. In the academic dialogue, Dr. Manor has analyzed the conceptualization, practices, and challenges of the digitalization of public diplomacy in the framework of the current geopolitical context and global crisis and reviewed the long-term conceptual debate in public diplomacy scholarship on the value of soft power in the digital age. The last part of this dialogue focused on using visual supports in the international communication arena, criticizing the omnipresent use of memes and gifs of the Russian and Ukrainian governments during the war and questioning the public(s) in the digitalization of public diplomacy.
Ilan Manor博士是公共外交数字化领域的领军学者，也是内盖夫本古里安大学的高级讲师。从学术生涯开始，Manor博士就致力于研究外交部的数字化实践和战略，并将“公共外交的数字化”概念化，以探索数字技术如何塑造外交官和外交机构的规范、价值观和工作惯例。基于透明是社交媒体技术核心的假设，Manor博士提到，外交也必须变得更加开放，尤其是在公共外交方面。传统的秘密外交谈判由于数字化而受到网民的普遍关注。因此，公众希望外交官在其职业活动中更加公开和透明。然而，数字化也带来了一系列沟通问题，尤其是在新冠肺炎大流行和俄乌战争的地缘政治不确定性时期。在学术对话中，Manor博士分析了当前地缘政治背景和全球危机框架下公共外交数字化的概念化、实践和挑战，并回顾了公共外交学术界关于数字时代软实力价值的长期概念辩论。对话的最后一部分集中于在国际传播舞台上使用视觉支持，批评俄罗斯和乌克兰政府在战争期间无处不在的模因和gif，并质疑公共外交数字化中的公众。
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Pub Date : 2022-11-07DOI: 10.1177/20570473221136667
Kyong Yoon
Transnational fans of South Korean pop music (K-pop) are known for their cosmopolitan sense of belonging and community beyond geocultural boundaries. Academics who are also fans (i.e. aca-fans) and who have conducted recent ethnographic studies have developed a favorable perspective on the potential of global K-pop fandom. While acknowledging the alternative force generated by the grassroots K-pop universe, this article suggests that transnational fans do not constitute a homogeneous group; rather, they inevitably have to negotiate their own positionalities, such as race and gender, when engaging with K-pop’s virtual fan universe. Drawing on qualitative interviews with K-pop fans in Canada, this study comparatively analyzes how young people of White and Asian backgrounds experience K-pop as an emerging cultural genre whose meaning is not yet clearly situated in their local contexts. The study suggests that transnational fans’ experiences reveal the gap between the socially divided real universe and the cosmopolitan virtual K-pop universe.
{"title":"Between universes: Fan positionalities in the transnational circulation of K-pop","authors":"Kyong Yoon","doi":"10.1177/20570473221136667","DOIUrl":"https://doi.org/10.1177/20570473221136667","url":null,"abstract":"Transnational fans of South Korean pop music (K-pop) are known for their cosmopolitan sense of belonging and community beyond geocultural boundaries. Academics who are also fans (i.e. aca-fans) and who have conducted recent ethnographic studies have developed a favorable perspective on the potential of global K-pop fandom. While acknowledging the alternative force generated by the grassroots K-pop universe, this article suggests that transnational fans do not constitute a homogeneous group; rather, they inevitably have to negotiate their own positionalities, such as race and gender, when engaging with K-pop’s virtual fan universe. Drawing on qualitative interviews with K-pop fans in Canada, this study comparatively analyzes how young people of White and Asian backgrounds experience K-pop as an emerging cultural genre whose meaning is not yet clearly situated in their local contexts. The study suggests that transnational fans’ experiences reveal the gap between the socially divided real universe and the cosmopolitan virtual K-pop universe.","PeriodicalId":44233,"journal":{"name":"Communication and the Public","volume":null,"pages":null},"PeriodicalIF":3.6,"publicationDate":"2022-11-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44553931","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-10DOI: 10.1177/20570473221129652
G. E. Sikanku
The State of the Nation Address is one of the most important public speeches of a president because it sets the tone, framework and plans of the administration in any given year. This research contributes to contemporary scholarly studies by systematically studying presidential discourse within a growing African democracy – from a communication perspective – rather than the routine generic policy analysis. Since communication is a vital aspect of governance, the present study helps to unearth the policy priorities and framework that characterized a major administration under Ghana’s democracy. From a broader perspective, the textual analysis of this speech offers a modest attempt to examine some elements of political communication within Africa’s democratization process. The major objectives of the study were twofold: (a) first, to analyse the major topics or subject areas embedded in the speech and (b) to ascertain the recurring essential thematic elements of the State of the Nation Address as postulated by Shogan. The results indicate that the social agenda (including sanitation, housing and social amenities) was the central focus of the President’s address, followed by politics, while economic affairs featured as the third predominant issue in the address. Three thematic elements – bipartisanship, past and future, and optimism – are discursively analysed. This study contributes to the study of political communication and Presidential agendas in one of Africa’s fledgling democracies.
{"title":"Presidential discourse, the public and recurring themes: A political communication analysis of the 2019 State of the Nation Address in Ghana","authors":"G. E. Sikanku","doi":"10.1177/20570473221129652","DOIUrl":"https://doi.org/10.1177/20570473221129652","url":null,"abstract":"The State of the Nation Address is one of the most important public speeches of a president because it sets the tone, framework and plans of the administration in any given year. This research contributes to contemporary scholarly studies by systematically studying presidential discourse within a growing African democracy – from a communication perspective – rather than the routine generic policy analysis. Since communication is a vital aspect of governance, the present study helps to unearth the policy priorities and framework that characterized a major administration under Ghana’s democracy. From a broader perspective, the textual analysis of this speech offers a modest attempt to examine some elements of political communication within Africa’s democratization process. The major objectives of the study were twofold: (a) first, to analyse the major topics or subject areas embedded in the speech and (b) to ascertain the recurring essential thematic elements of the State of the Nation Address as postulated by Shogan. The results indicate that the social agenda (including sanitation, housing and social amenities) was the central focus of the President’s address, followed by politics, while economic affairs featured as the third predominant issue in the address. Three thematic elements – bipartisanship, past and future, and optimism – are discursively analysed. This study contributes to the study of political communication and Presidential agendas in one of Africa’s fledgling democracies.","PeriodicalId":44233,"journal":{"name":"Communication and the Public","volume":null,"pages":null},"PeriodicalIF":3.6,"publicationDate":"2022-10-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46743992","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-01DOI: 10.1177/20570473221123150
T. Flew, Fen Lin
In this dialogue, Terry Flew first outlines “a synoptic history” of the dominant discourses on Internet regulation. By exploring the global experiences over the past decades, Flew then articulates “the third way” of global Internet governance. Differing from both the “Silicon Valley” model of the United States and the state-led Chinese model, “the third way” is proposed to be built on trust and regulation. The typology of Internet governance addresses the tension between the nation-state and global market and emphasizes the balance between communication technology and law. Flew further elaborates on the importance of the multi-stakeholder approach in the future of global Internet governance and the challenges such an approach is facing. In addition, Flew offers advice on further research in Internet governance and platform regulation.
{"title":"The third way of global Internet governance: A dialogue with Terry Flew","authors":"T. Flew, Fen Lin","doi":"10.1177/20570473221123150","DOIUrl":"https://doi.org/10.1177/20570473221123150","url":null,"abstract":"In this dialogue, Terry Flew first outlines “a synoptic history” of the dominant discourses on Internet regulation. By exploring the global experiences over the past decades, Flew then articulates “the third way” of global Internet governance. Differing from both the “Silicon Valley” model of the United States and the state-led Chinese model, “the third way” is proposed to be built on trust and regulation. The typology of Internet governance addresses the tension between the nation-state and global market and emphasizes the balance between communication technology and law. Flew further elaborates on the importance of the multi-stakeholder approach in the future of global Internet governance and the challenges such an approach is facing. In addition, Flew offers advice on further research in Internet governance and platform regulation.","PeriodicalId":44233,"journal":{"name":"Communication and the Public","volume":null,"pages":null},"PeriodicalIF":3.6,"publicationDate":"2022-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48932723","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-07-22DOI: 10.1177/20570473221111200
Madison Trusolino
On November 1, 2015, comedian Margaret Cho announced a two-part campaign inspired by her history as a sexual-abuse survivor, to promote her new music video ‘I Wanna Kill My Rapist’. This included the creation of the hashtag #12DaysofRage. In this article, I explore how Cho used her status as a celebrity to circulate #12DaysofRage which acted as a discursive intervention in rape culture. I used content analysis and thematic analysis to identify themes in the archive of 2401 tweets I collected. I also performed a feminist discourse analysis on both the tweets and news coverage of the campaign to situate the hashtag within its historical, social, and political context. I argue that Cho performed what I call ‘promotional activism’, a subsection of celebrity activism where a celebrity promotes a cause as part of the promotion of a particular project or product. Cho’s choice to centre herself in the campaign made it impossible to separate Cho from the hashtag, preventing #12DaysofRage from greater viral potential, but still acting as a resonant, but ephemeral, gathering point for survivor-focused advocacy.
{"title":"‘I wanna kill my rapist’: Margaret Cho’s #12DaysofRage campaign as promotional digital activism","authors":"Madison Trusolino","doi":"10.1177/20570473221111200","DOIUrl":"https://doi.org/10.1177/20570473221111200","url":null,"abstract":"On November 1, 2015, comedian Margaret Cho announced a two-part campaign inspired by her history as a sexual-abuse survivor, to promote her new music video ‘I Wanna Kill My Rapist’. This included the creation of the hashtag #12DaysofRage. In this article, I explore how Cho used her status as a celebrity to circulate #12DaysofRage which acted as a discursive intervention in rape culture. I used content analysis and thematic analysis to identify themes in the archive of 2401 tweets I collected. I also performed a feminist discourse analysis on both the tweets and news coverage of the campaign to situate the hashtag within its historical, social, and political context. I argue that Cho performed what I call ‘promotional activism’, a subsection of celebrity activism where a celebrity promotes a cause as part of the promotion of a particular project or product. Cho’s choice to centre herself in the campaign made it impossible to separate Cho from the hashtag, preventing #12DaysofRage from greater viral potential, but still acting as a resonant, but ephemeral, gathering point for survivor-focused advocacy.","PeriodicalId":44233,"journal":{"name":"Communication and the Public","volume":null,"pages":null},"PeriodicalIF":3.6,"publicationDate":"2022-07-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46105346","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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