Pub Date : 2023-10-19DOI: 10.1177/09722629231202082
Hanna Olasiuk, Sanjeev Kumar, Prashant Sharma, Tetiana Ganushchak
The purpose of this study is to investigate the impact of the COVID-19 epidemic on Indian information technology enterprises using data from the 10 largest IT firms listed on the Nifty IT index. Data were sourced from the PROWESS IQ database for 2017–2022. Input-oriented data envelopment analysis (DEA) using CCR and BCC models was applied by taking gross revenue as an output and labour, costs of fuel, materials, power, administrative and general costs as input variables. The study finds a positive although not statistically significant difference in the efficiency of Nifty IT companies during COVID-19 compared to pre-pandemic levels. Additionally, firms experienced higher scale efficiency compared to production efficiency growth throughout 2020–2022. Around 70% of Nifty IT firms faced a decreased efficiency in input utilization during the COVID-19 outbreak. Further, 50% of Nifty IT firms operated under increasing returns to scale and required expansion of business in 2021–2022. The dimensions of returns to scale exhibited stability in the long run. Companies with increasing returns to scale had a 7% lower average technical efficiency than firms with decreasing returns to scale. Large firms demonstrated better scale efficiency. The results of the study can be used by managers to increase the efficiency of firms.
{"title":"Impact of COVID-19 on the Efficiency of Indian IT Companies","authors":"Hanna Olasiuk, Sanjeev Kumar, Prashant Sharma, Tetiana Ganushchak","doi":"10.1177/09722629231202082","DOIUrl":"https://doi.org/10.1177/09722629231202082","url":null,"abstract":"The purpose of this study is to investigate the impact of the COVID-19 epidemic on Indian information technology enterprises using data from the 10 largest IT firms listed on the Nifty IT index. Data were sourced from the PROWESS IQ database for 2017–2022. Input-oriented data envelopment analysis (DEA) using CCR and BCC models was applied by taking gross revenue as an output and labour, costs of fuel, materials, power, administrative and general costs as input variables. The study finds a positive although not statistically significant difference in the efficiency of Nifty IT companies during COVID-19 compared to pre-pandemic levels. Additionally, firms experienced higher scale efficiency compared to production efficiency growth throughout 2020–2022. Around 70% of Nifty IT firms faced a decreased efficiency in input utilization during the COVID-19 outbreak. Further, 50% of Nifty IT firms operated under increasing returns to scale and required expansion of business in 2021–2022. The dimensions of returns to scale exhibited stability in the long run. Companies with increasing returns to scale had a 7% lower average technical efficiency than firms with decreasing returns to scale. Large firms demonstrated better scale efficiency. The results of the study can be used by managers to increase the efficiency of firms.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135730670","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-19DOI: 10.1177/09722629231197289
Maroof Ahmad Mir, Anubhuti Dwivedi
Corporate social responsibility (CSR) initiatives undertaken by a business are significant not only in complying with the legal requirements of the State but also as a strategic tool for brand building. There is evidence in literature of customers being influenced by the CSR commitment of the organization manifested through various channels. This article investigates the role of CSR communication in a psychological dynamics framework using 3E model of brand admiration in generating enrichment benefits for consumers leading to brand respect followed by brand admiration and purchase intentions. Serial mediation effects of enrichment benefits and brand respect on the relation of CSR communication with brand admiration along with the mediating effect of brand admiration on purchase intentions have been examined with partial least square structural equation modelling using data collected from a customer survey of FMCG brands in India. Results indicate that CSR communication on social media has a significant positive effect on brand respect which fully mediates the relationship between CSR communication and brand admiration. Brand admiration mediates the relationship between brand respect and purchase intentions. Findings have important implications for businesses regarding the role of CSR communication as a strategic tool for brand building.
{"title":"CSR Communication and Purchase Intentions: Analysing the Dynamic Consumer Psychology Process","authors":"Maroof Ahmad Mir, Anubhuti Dwivedi","doi":"10.1177/09722629231197289","DOIUrl":"https://doi.org/10.1177/09722629231197289","url":null,"abstract":"Corporate social responsibility (CSR) initiatives undertaken by a business are significant not only in complying with the legal requirements of the State but also as a strategic tool for brand building. There is evidence in literature of customers being influenced by the CSR commitment of the organization manifested through various channels. This article investigates the role of CSR communication in a psychological dynamics framework using 3E model of brand admiration in generating enrichment benefits for consumers leading to brand respect followed by brand admiration and purchase intentions. Serial mediation effects of enrichment benefits and brand respect on the relation of CSR communication with brand admiration along with the mediating effect of brand admiration on purchase intentions have been examined with partial least square structural equation modelling using data collected from a customer survey of FMCG brands in India. Results indicate that CSR communication on social media has a significant positive effect on brand respect which fully mediates the relationship between CSR communication and brand admiration. Brand admiration mediates the relationship between brand respect and purchase intentions. Findings have important implications for businesses regarding the role of CSR communication as a strategic tool for brand building.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135779214","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study explores the research on Environment, Social and Governance (ESG) investments, which have emerged as a feasible way to strike a balance between sustainability, responsibility and profitability. The article employs bibliometric technique to analyse 161 articles published on ESG investments after 2007 in Scopus database. The data were analysed using VOS viewer. There was a sudden surge in publications is ESG investments after COVID pandemic. Seven clusters emerged out of bibliographic coupling; ESG risk and return, preferences for ESG investments, ESG investments under shocks, usage of ESG information, influence of ESG rating and determinants of ESG investment. The study provides insights into the evolution of ESG investing over time and across organizations and countries. The results indicate that ESG investments provide an alternative way to manage risk-reward trade-off. The study presents the prominent countries, institutions, sources, authors and cited articles in the area of ESG investments. The findings will be beneficial for investors and policymakers interested in ESG investments.
{"title":"Categorizing and Understanding the Evolution of Literature on ESG Investments: A Bibliometric Analysis","authors":"Rajesh Tiwari, Neeraj Sharma, Nagendra Kumar Sharma","doi":"10.1177/09722629231197574","DOIUrl":"https://doi.org/10.1177/09722629231197574","url":null,"abstract":"This study explores the research on Environment, Social and Governance (ESG) investments, which have emerged as a feasible way to strike a balance between sustainability, responsibility and profitability. The article employs bibliometric technique to analyse 161 articles published on ESG investments after 2007 in Scopus database. The data were analysed using VOS viewer. There was a sudden surge in publications is ESG investments after COVID pandemic. Seven clusters emerged out of bibliographic coupling; ESG risk and return, preferences for ESG investments, ESG investments under shocks, usage of ESG information, influence of ESG rating and determinants of ESG investment. The study provides insights into the evolution of ESG investing over time and across organizations and countries. The results indicate that ESG investments provide an alternative way to manage risk-reward trade-off. The study presents the prominent countries, institutions, sources, authors and cited articles in the area of ESG investments. The findings will be beneficial for investors and policymakers interested in ESG investments.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136113975","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-15DOI: 10.1177/09722629221105680
Sarveshwar Kumar Inani
John C. Bogle, The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns (10th Anniversary Ed., Updated & Revised), 2017, Wiley, 304 pp., US$24.95/Can$29.95. ISBN: 978-1-119-40450-7 (Hardback).
John C. Bogle,《常识投资小书:保证你公平分享股票市场回报的唯一途径》(10周年版,更新)修订),2017,Wiley, 304页,US$24.95/Can$29.95。ISBN: 978-1-119-40450-7(精装本)。
{"title":"Book review: John C. Bogle, The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns","authors":"Sarveshwar Kumar Inani","doi":"10.1177/09722629221105680","DOIUrl":"https://doi.org/10.1177/09722629221105680","url":null,"abstract":"John C. Bogle, The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns (10th Anniversary Ed., Updated & Revised), 2017, Wiley, 304 pp., US$24.95/Can$29.95. ISBN: 978-1-119-40450-7 (Hardback).","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135759457","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The contagious COVID-19 pandemic has been considered a massive global crisis since World War II and has disturbed business and economic activities across the globe. The current study examined the reaction of the stock market’s to the outbreak of COVID-19, considering the extreme inter-day movements in the Indian stock market. The extreme inter-day movements in S&P CNX Nifty-50 have been identified during the study period from January 2020 to December 2021 and further classified into decline and gain events based on positive and negative announcements related to COVID-19. The study utilized an event study approach and panel regression for empirical investigation. The results of the event study analysis illustrate that the significant abnormal loss ranges from 12.86% to 2.47% for the major decline events and significant abnormal return from 8.43% to 3.23% for the gain events. The regression analysis results showed that real return and Central Bank Policy rate have a considerable impact on the abnormal returns during COVID-19. The study’s findings are helpful to policy implications that identified the need to focus on financial education and strengthen the health and finance-related policies to deal with such pandemics in the future.
{"title":"Reaction of Indian Stock Market to Outbreak of COVID-19: An Empirical Analysis of Extreme Inter-day Movements","authors":"Dhanraj Sharma, Ruchita Verma, Shiney Sam, Shubham Sharma","doi":"10.1177/09722629231185202","DOIUrl":"https://doi.org/10.1177/09722629231185202","url":null,"abstract":"The contagious COVID-19 pandemic has been considered a massive global crisis since World War II and has disturbed business and economic activities across the globe. The current study examined the reaction of the stock market’s to the outbreak of COVID-19, considering the extreme inter-day movements in the Indian stock market. The extreme inter-day movements in S&P CNX Nifty-50 have been identified during the study period from January 2020 to December 2021 and further classified into decline and gain events based on positive and negative announcements related to COVID-19. The study utilized an event study approach and panel regression for empirical investigation. The results of the event study analysis illustrate that the significant abnormal loss ranges from 12.86% to 2.47% for the major decline events and significant abnormal return from 8.43% to 3.23% for the gain events. The regression analysis results showed that real return and Central Bank Policy rate have a considerable impact on the abnormal returns during COVID-19. The study’s findings are helpful to policy implications that identified the need to focus on financial education and strengthen the health and finance-related policies to deal with such pandemics in the future.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135253572","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-05DOI: 10.1177/09722629231194472
Tay Lee Chin, Yeo Chu May Amy, Houng Chien Tan, Babatunde Musiliu Abina
Previous studies on new venture digitalization have claimed that digitalization is becoming more important for new ventures’ survival. However, it is unclear how factors such as digital strategy, organization’s bricolage behaviour, financial literacy and organization’s IT capabilities can influence the adoption of new venture digitalization and affect small and medium enterprises’ (SMEs) specific business activities. This study is aimed at filling the gap in the literature by creating an understanding of how businesses can utilize their IT capabilities to combine resources towards achieving optimal new venture digitalization. Using gender and educational level as moderators, we examine the effect of organization’s IT capabilities, digital strategy, financial literacy and organization’s bricolage behaviour on new venture digitalization. We find that digital strategy, organizational bricolage behaviour and organization’s IT capabilities have a significant effect on new venture digitalization. Furthermore, digital transformation strengthens SMEs’ ability and flexibility to address main business issues. However, financial literacy has no significant effect on SME digitalization. Also, the gender and educational level of SME entrepreneurs seemed not to be influenced by financial literacy and the adoption of digitalization. These findings increase our understanding of how digital strategy, organization’s bricolage behaviour, financial literacy and organization’s IT capabilities can influence the adoption of new venture digitalization.
{"title":"Searching for a New Pathway Affecting New Venture Digitalization in SMEs","authors":"Tay Lee Chin, Yeo Chu May Amy, Houng Chien Tan, Babatunde Musiliu Abina","doi":"10.1177/09722629231194472","DOIUrl":"https://doi.org/10.1177/09722629231194472","url":null,"abstract":"Previous studies on new venture digitalization have claimed that digitalization is becoming more important for new ventures’ survival. However, it is unclear how factors such as digital strategy, organization’s bricolage behaviour, financial literacy and organization’s IT capabilities can influence the adoption of new venture digitalization and affect small and medium enterprises’ (SMEs) specific business activities. This study is aimed at filling the gap in the literature by creating an understanding of how businesses can utilize their IT capabilities to combine resources towards achieving optimal new venture digitalization. Using gender and educational level as moderators, we examine the effect of organization’s IT capabilities, digital strategy, financial literacy and organization’s bricolage behaviour on new venture digitalization. We find that digital strategy, organizational bricolage behaviour and organization’s IT capabilities have a significant effect on new venture digitalization. Furthermore, digital transformation strengthens SMEs’ ability and flexibility to address main business issues. However, financial literacy has no significant effect on SME digitalization. Also, the gender and educational level of SME entrepreneurs seemed not to be influenced by financial literacy and the adoption of digitalization. These findings increase our understanding of how digital strategy, organization’s bricolage behaviour, financial literacy and organization’s IT capabilities can influence the adoption of new venture digitalization.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134975164","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-05DOI: 10.1177/09722629231187260
Shivani Prasad, Yogesh Sharma, Ankit Suri
In this study, we employed Partial Least Squares Structural Equation Modeling (PLS-SEM) to evaluate the factors influencing the adoption of digital payment applications among street vendors. Street vendors, who significantly contribute to the informal sector, are well-known in India because they offer affordable goods and services at their customers’ doorsteps. Understanding the mechanics of technology adoption is essential to fostering digitalization in the unorganized sector. We performed a primary survey to get input from 306 street vendors in New Delhi, India for analysis. Three additional constructs—Privacy Risk, Security and Digital Literacy—were introduced to the UTAUT2 model and were tested using PLS-SEM. The results reveal that while digital literacy strongly influences behavioural intention among street vendors in India, privacy risk and security were not significantly influencing behavioural intention to use mobile-based digital payment applications. While street vendors have been ignorant of privacy risks and security, there are increasing cases of fraud and data leaks during digital transactions. Therefore, as a managerial implication, it is suggested that digital payment-based companies should pay close attention to conducting awareness programs on privacy risks and security for street vendors to ensure the smooth and safe adoption of digital payment apps in the informal sector.
{"title":"Dynamics of Technology Adoption During Street Vendors Acceptance of Digital Payment Apps: An Extension of UTAUT2 Using PLS-SEM","authors":"Shivani Prasad, Yogesh Sharma, Ankit Suri","doi":"10.1177/09722629231187260","DOIUrl":"https://doi.org/10.1177/09722629231187260","url":null,"abstract":"In this study, we employed Partial Least Squares Structural Equation Modeling (PLS-SEM) to evaluate the factors influencing the adoption of digital payment applications among street vendors. Street vendors, who significantly contribute to the informal sector, are well-known in India because they offer affordable goods and services at their customers’ doorsteps. Understanding the mechanics of technology adoption is essential to fostering digitalization in the unorganized sector. We performed a primary survey to get input from 306 street vendors in New Delhi, India for analysis. Three additional constructs—Privacy Risk, Security and Digital Literacy—were introduced to the UTAUT2 model and were tested using PLS-SEM. The results reveal that while digital literacy strongly influences behavioural intention among street vendors in India, privacy risk and security were not significantly influencing behavioural intention to use mobile-based digital payment applications. While street vendors have been ignorant of privacy risks and security, there are increasing cases of fraud and data leaks during digital transactions. Therefore, as a managerial implication, it is suggested that digital payment-based companies should pay close attention to conducting awareness programs on privacy risks and security for street vendors to ensure the smooth and safe adoption of digital payment apps in the informal sector.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135480777","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-04DOI: 10.1177/09722629231180684
Tarek Taha Kandil
The oil and gas (O&G) industry has been plagued by numerous green factors that have adversely affected supply chain management practices in recent years. This study aims to examine the impact of green human resource (GHR) competency mechanisms to strengthen the relationship between green supply chain management (GSCM) practices and environmental performance (EP). Using the proposed model, the present study developed a quantitative method for obtaining data from listed O&G companies in the UAE between December 2018 and May 2019. A total of 254 questionnaires were used for the analysis. There was a significant moderating effect between EP and GSCM, with GHR competency mechanisms decreasing the occurrence of negative environmental impacts associated with O&G operations. The findings will enable HR managers to align green skills with EP in UAE petroleum companies.
{"title":"Green Human Resource Competency Mechanisms: Moderator Role Between Green Supply Chain and the Oil and Gas Industry Environmental Performance","authors":"Tarek Taha Kandil","doi":"10.1177/09722629231180684","DOIUrl":"https://doi.org/10.1177/09722629231180684","url":null,"abstract":"The oil and gas (O&G) industry has been plagued by numerous green factors that have adversely affected supply chain management practices in recent years. This study aims to examine the impact of green human resource (GHR) competency mechanisms to strengthen the relationship between green supply chain management (GSCM) practices and environmental performance (EP). Using the proposed model, the present study developed a quantitative method for obtaining data from listed O&G companies in the UAE between December 2018 and May 2019. A total of 254 questionnaires were used for the analysis. There was a significant moderating effect between EP and GSCM, with GHR competency mechanisms decreasing the occurrence of negative environmental impacts associated with O&G operations. The findings will enable HR managers to align green skills with EP in UAE petroleum companies.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135590865","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-04DOI: 10.1177/09722629231187913
Pritha Nasery Ubgade, Sujata Joshi
In recent years, as new technologies have developed, consumer engagement with the brand has become a primary focus for many companies. As a result, in the last two decades, there has been a tremendous rise in the number of researches on consumer brand engagement due to the many innovative ways companies use for consumer engagement. This article analyses consumer brand engagement studied across the globe during the last two decades using advanced bibliometric analysis tools such as Biblioshiny and VOSviewer. By analysing a total of 981 research articles written from the year 2000 onwards in various journals indexed in Scopus. The study tries to map the literature on consumer brand engagement and its progress in terms of technological advancements. The results indicate that there has been a steady rise in the research conducted on consumer brand engagement since 2010. The United States is one of the major contributing countries in the number of studies on consumer brand engagement. As it is a multidisciplinary field, studies are conducted in different fields such as psychology, management, etc., which is observed from the journal-wise analysis. This study analyses that the introduction of newer technologies has direct impact on the number of researches conducted. Thus, the study provides relevant inputs to practitioners and academicians regarding further development on this topic.
{"title":"Evolution of Consumer Brand Engagement in Past Two Decades: A Systematic Analysis","authors":"Pritha Nasery Ubgade, Sujata Joshi","doi":"10.1177/09722629231187913","DOIUrl":"https://doi.org/10.1177/09722629231187913","url":null,"abstract":"In recent years, as new technologies have developed, consumer engagement with the brand has become a primary focus for many companies. As a result, in the last two decades, there has been a tremendous rise in the number of researches on consumer brand engagement due to the many innovative ways companies use for consumer engagement. This article analyses consumer brand engagement studied across the globe during the last two decades using advanced bibliometric analysis tools such as Biblioshiny and VOSviewer. By analysing a total of 981 research articles written from the year 2000 onwards in various journals indexed in Scopus. The study tries to map the literature on consumer brand engagement and its progress in terms of technological advancements. The results indicate that there has been a steady rise in the research conducted on consumer brand engagement since 2010. The United States is one of the major contributing countries in the number of studies on consumer brand engagement. As it is a multidisciplinary field, studies are conducted in different fields such as psychology, management, etc., which is observed from the journal-wise analysis. This study analyses that the introduction of newer technologies has direct impact on the number of researches conducted. Thus, the study provides relevant inputs to practitioners and academicians regarding further development on this topic.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135592361","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The few studies on COVID-19’s impact on stock market efficiency have reached mixed conclusions. However, the findings lean towards a negative impact, no studies have assessed market efficiency when returns increase in the existing capacity of COVID-19 cases, exchange rates and inflation rates. This study uses data envelopment analysis (DEA) and the DEA-adjusted estimator. We finally adopt the cross and time product ratios to determine the persistence of stock market efficiency. We find that the COVID-19 pandemic severely impacted the efficiency of African stock markets in 2021 and that the efficiency of African stock markets persists only in the short run. These findings are relevant to investors seeking to diversify their portfolios during pandemics and to regulators of African stock markets. Global investors should diversify their portfolios with African stock markets to mitigate the impact of pandemics on their investments. To reap the benefits of diversification, investors should invest in efficient African markets during pandemics and sell stocks in inefficient markets in the short run. In addition, regulators of African stock markets should adopt technologies that aid in the flow of information among investors.
{"title":"Assessing the Efficiency and Persistence of African Stock Markets through DEA Score: Evidence from COVID-19 Pandemic","authors":"Emmanuel Owusu Oppong, Bruvine Orchidée Mazonga Mfoutou","doi":"10.1177/09722629231185251","DOIUrl":"https://doi.org/10.1177/09722629231185251","url":null,"abstract":"The few studies on COVID-19’s impact on stock market efficiency have reached mixed conclusions. However, the findings lean towards a negative impact, no studies have assessed market efficiency when returns increase in the existing capacity of COVID-19 cases, exchange rates and inflation rates. This study uses data envelopment analysis (DEA) and the DEA-adjusted estimator. We finally adopt the cross and time product ratios to determine the persistence of stock market efficiency. We find that the COVID-19 pandemic severely impacted the efficiency of African stock markets in 2021 and that the efficiency of African stock markets persists only in the short run. These findings are relevant to investors seeking to diversify their portfolios during pandemics and to regulators of African stock markets. Global investors should diversify their portfolios with African stock markets to mitigate the impact of pandemics on their investments. To reap the benefits of diversification, investors should invest in efficient African markets during pandemics and sell stocks in inefficient markets in the short run. In addition, regulators of African stock markets should adopt technologies that aid in the flow of information among investors.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135549274","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}