The COVID-19 pandemic has brought attention to workplace flexibility and its potential impact on employee psychological safety, particularly among Generations Y and Z in Germany. This study combines primary and secondary research, including a survey of 320 respondents experienced in flexible work. Surprisingly, no clear positive or negative correlation between New Work models and psychological safety was found, challenging common thinking. Four key recommendations emerge as a result: 1. Investigate specific respondent groups, 2. Focus on certain employee categories (e.g., roles or industries), 3. Solicit feedback from employees and 4. Provide training and education for affected employees. However, gender and education imbalances in the respondent pool hinder generalizability. Therefore, future research should target more specific groups like management students or those in digital professions. In conclusion, this study adds to the discourse on workplace flexibility and its impact on psychological safety. It underscores the necessity for targeted research to comprehend its effects on diverse employee segments.
{"title":"A Quantitative Investigation on the Role of Allowed Workplace Flexibility for Employees' Perceived Psychological Security - a focus on the Intersection between Generation Y and Z","authors":"Ronald Busse, Jure Strelec","doi":"10.25303/1603aim06029","DOIUrl":"https://doi.org/10.25303/1603aim06029","url":null,"abstract":"The COVID-19 pandemic has brought attention to workplace flexibility and its potential impact on employee psychological safety, particularly among Generations Y and Z in Germany. This study combines primary and secondary research, including a survey of 320 respondents experienced in flexible work. Surprisingly, no clear positive or negative correlation between New Work models and psychological safety was found, challenging common thinking. Four key recommendations emerge as a result: 1. Investigate specific respondent groups, 2. Focus on certain employee categories (e.g., roles or industries), 3. Solicit feedback from employees and 4. Provide training and education for affected employees. However, gender and education imbalances in the respondent pool hinder generalizability. Therefore, future research should target more specific groups like management students or those in digital professions. In conclusion, this study adds to the discourse on workplace flexibility and its impact on psychological safety. It underscores the necessity for targeted research to comprehend its effects on diverse employee segments.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":"10 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135165129","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The emergence of online retailing and penetration of internet in India mushroomed new online retailers and marketers as well as brought competition for growth and survival. The growing population and changing lifestyle of youth in India make it crucial for the Indian online retailers to recognize the consumer’s inspirations, source of idea and information behind buying a specific product over internet and online sites. So, this research explores the Indian online consumers inspiration for online shopping and uncovers the three major sources of idea and inspiration that persuade young online consumers to purchase specific product and to further analyze the impact of consumer’s demographic variables like age, gender and education level on their source of idea and inspiration for buying online. With this aim, the study was conducted on online shoppers and results reveal that for Indian online consumers, most prominent source of idea and information for buying a specific product online is advertisement. Social media networks like Facebook, Twitter etc. and recommendations of friend/family member were other major sources of idea and inspiration regarding buying a specific product over the internet. The significant association was also found between respondent’s gender and source of idea and inspiration for online shopping. Females majorly get their idea and inspiration of buying a specific product online by advertisement and male get the idea and inspiration from the social networks.
{"title":"The Changing Landscape of Online Shopping: Exploring Motivations and Behaviors in Online Buying","authors":"Savita Maan, Sadhna Chauhan","doi":"10.25303/1603aim0105","DOIUrl":"https://doi.org/10.25303/1603aim0105","url":null,"abstract":"The emergence of online retailing and penetration of internet in India mushroomed new online retailers and marketers as well as brought competition for growth and survival. The growing population and changing lifestyle of youth in India make it crucial for the Indian online retailers to recognize the consumer’s inspirations, source of idea and information behind buying a specific product over internet and online sites. So, this research explores the Indian online consumers inspiration for online shopping and uncovers the three major sources of idea and inspiration that persuade young online consumers to purchase specific product and to further analyze the impact of consumer’s demographic variables like age, gender and education level on their source of idea and inspiration for buying online. With this aim, the study was conducted on online shoppers and results reveal that for Indian online consumers, most prominent source of idea and information for buying a specific product online is advertisement. Social media networks like Facebook, Twitter etc. and recommendations of friend/family member were other major sources of idea and inspiration regarding buying a specific product over the internet. The significant association was also found between respondent’s gender and source of idea and inspiration for online shopping. Females majorly get their idea and inspiration of buying a specific product online by advertisement and male get the idea and inspiration from the social networks.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":"117 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135165130","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Customer relations are a major concern for businesses today, much more so than in the past, as the business environment has become more competitive as a result of the growing number of players on the market. Because services are more complicated than products and more tied to the actual firm than physical products, relationships are even more important in service firms. As a result, companies in this industry must focus even more on consumer relations. This research examined how CRM software or applications are utilized in many businesses or industries to enhance customer interactions, as well as customer demands, satisfaction and loyalty.
{"title":"How many businesses use CRM software to enhance customer interactions?","authors":"A. Sakunthala","doi":"10.25303/1603aim038042","DOIUrl":"https://doi.org/10.25303/1603aim038042","url":null,"abstract":"Customer relations are a major concern for businesses today, much more so than in the past, as the business environment has become more competitive as a result of the growing number of players on the market. Because services are more complicated than products and more tied to the actual firm than physical products, relationships are even more important in service firms. As a result, companies in this industry must focus even more on consumer relations. This research examined how CRM software or applications are utilized in many businesses or industries to enhance customer interactions, as well as customer demands, satisfaction and loyalty.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135165127","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Automation has become a game-changer in the field of Human Resource (HR), revolutionizing traditional HR operations and transforming the way organizations manage their workforce. This study explores the concept of automation in HR and its impact on various HR functions including recruitment, onboarding, employee data management, payroll administration, performance management and employee engagement. The study delves into the benefits of HR automation such as increased efficiency, improved accuracy, reduced manual errors and enhanced employee experiences. It highlights the different technologies and tools used for HR automation including Robotic Process Automation (RPA), Artificial Intelligence (AI), Machine Learning (ML) and data analytics. Overall, automation in HR operations brings numerous benefits to organizations including improved efficiency, accuracy, compliance and employee satisfaction. HR professionals can focus on strategic initiatives and value-added tasks, resulting in better talent management and organizational success in the dynamic business landscape.
{"title":"Robotic Process Automation (RPA) in Human Resource Functions","authors":"C. Vijai, M.S.R. Mariyappan","doi":"10.25303/1603aim030037","DOIUrl":"https://doi.org/10.25303/1603aim030037","url":null,"abstract":"Automation has become a game-changer in the field of Human Resource (HR), revolutionizing traditional HR operations and transforming the way organizations manage their workforce. This study explores the concept of automation in HR and its impact on various HR functions including recruitment, onboarding, employee data management, payroll administration, performance management and employee engagement. The study delves into the benefits of HR automation such as increased efficiency, improved accuracy, reduced manual errors and enhanced employee experiences. It highlights the different technologies and tools used for HR automation including Robotic Process Automation (RPA), Artificial Intelligence (AI), Machine Learning (ML) and data analytics. Overall, automation in HR operations brings numerous benefits to organizations including improved efficiency, accuracy, compliance and employee satisfaction. HR professionals can focus on strategic initiatives and value-added tasks, resulting in better talent management and organizational success in the dynamic business landscape.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":"203 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135165128","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-04DOI: 10.1108/jamr-08-2022-0170
A. Mendiratta, Shveta Singh, Surendra S. Yadav, A. Mahajan
PurposeThis paper aims to assess the impact of corporate social irresponsibility (CSiR) media coverage on firm performance in India. It also analyses the effects of the environment, social, governance, and cross-cutting issues on firm performance.Design/methodology/approachThe paper utilizes a sample of Indian firms from the Reprisk® database, amounting to 1,103 CSiR media coverage counts for 693 firm-year annual observations from 2008 to 2015. Further, Reprisk® segregates comprehensive CSiR coverage counts into the environment, social, governance and cross-cutting issues, for which the study runs the fixed effects panel regression. The study takes year-fixed effects, industry-fixed effects and clustered standard errors at the industry level.FindingsThe results of this study indicate that CSiR coverage negatively influences the firm performance of Indian firms. All issues, including social, governance and cross-cutting, except environmental issues, negatively impact firm value in India.Practical implicationsThe involvement of firms in CSiR costs the firms financially and drives down firm performance. Social issues, including community and employee-related matters, governance issues and cross-cutting issues, also reduce the firm performance.Social implicationsThe insignificant environmental impact on firm performance does not indicate that environmental issues have no detrimental consequences. Instead, it might need more stakeholders' awareness to understand the harmful implications of environmental issues on society.Originality/valueLimited studies have explored CSiR in India so far. The study is novel as it analyses the Reprisk® database and its segregation of media counts into the environment, social, governance and cross-cutting issues in the Indian context.
{"title":"The impact of corporate social irresponsibility media coverage on firm performance","authors":"A. Mendiratta, Shveta Singh, Surendra S. Yadav, A. Mahajan","doi":"10.1108/jamr-08-2022-0170","DOIUrl":"https://doi.org/10.1108/jamr-08-2022-0170","url":null,"abstract":"PurposeThis paper aims to assess the impact of corporate social irresponsibility (CSiR) media coverage on firm performance in India. It also analyses the effects of the environment, social, governance, and cross-cutting issues on firm performance.Design/methodology/approachThe paper utilizes a sample of Indian firms from the Reprisk® database, amounting to 1,103 CSiR media coverage counts for 693 firm-year annual observations from 2008 to 2015. Further, Reprisk® segregates comprehensive CSiR coverage counts into the environment, social, governance and cross-cutting issues, for which the study runs the fixed effects panel regression. The study takes year-fixed effects, industry-fixed effects and clustered standard errors at the industry level.FindingsThe results of this study indicate that CSiR coverage negatively influences the firm performance of Indian firms. All issues, including social, governance and cross-cutting, except environmental issues, negatively impact firm value in India.Practical implicationsThe involvement of firms in CSiR costs the firms financially and drives down firm performance. Social issues, including community and employee-related matters, governance issues and cross-cutting issues, also reduce the firm performance.Social implicationsThe insignificant environmental impact on firm performance does not indicate that environmental issues have no detrimental consequences. Instead, it might need more stakeholders' awareness to understand the harmful implications of environmental issues on society.Originality/valueLimited studies have explored CSiR in India so far. The study is novel as it analyses the Reprisk® database and its segregation of media counts into the environment, social, governance and cross-cutting issues in the Indian context.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-08-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48726915","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-31DOI: 10.1108/jamr-02-2023-0044
Umashankar Venkatesh, Jones Mathew, R. Ojha, A. K. Agarwal
PurposeThe decision to select one amongst many choices of higher education institutions (HEIs) is a complex process. At a theory-building level, this study investigates the determinants of students' decisions as they consider investing in a long-term credence service higher education (HE) contract in pre- and in-pandemic and the implications for education managers. The second aspect is how disruptive global events influence such choice-making.Design/methodology/approachThe study hypothesized that there would be significant differences in the driving factors and their weight in students' decisions seeking admission into B-schools (Business schools). Structural equation modeling (SEM) and t-test validate the determinants and test hypothesized differences.FindingsResults reveal that core faculty quality, industry exposure, institutional brand name, placement offered, return on investment and specializations offered are the preferred choice criteria. The results reveal that choice criteria in the pre-and in-pandemic differ significantly.Originality/valueThe application of the SEM approach on a large primary database of students during the pre and in-pandemic periods to understand the changes in the choice of B-school for admission is the original aspect of the paper. Insights from the four hypotheses which got rejected provide value to stakeholders. As the pandemic is rearing its head once again across the globe, this study would be able to inform admissions managers on how to navigate for admissions success.
{"title":"Modeling higher education institutional choice drivers: a pre- and in-pandemic study of business schools in India","authors":"Umashankar Venkatesh, Jones Mathew, R. Ojha, A. K. Agarwal","doi":"10.1108/jamr-02-2023-0044","DOIUrl":"https://doi.org/10.1108/jamr-02-2023-0044","url":null,"abstract":"PurposeThe decision to select one amongst many choices of higher education institutions (HEIs) is a complex process. At a theory-building level, this study investigates the determinants of students' decisions as they consider investing in a long-term credence service higher education (HE) contract in pre- and in-pandemic and the implications for education managers. The second aspect is how disruptive global events influence such choice-making.Design/methodology/approachThe study hypothesized that there would be significant differences in the driving factors and their weight in students' decisions seeking admission into B-schools (Business schools). Structural equation modeling (SEM) and t-test validate the determinants and test hypothesized differences.FindingsResults reveal that core faculty quality, industry exposure, institutional brand name, placement offered, return on investment and specializations offered are the preferred choice criteria. The results reveal that choice criteria in the pre-and in-pandemic differ significantly.Originality/valueThe application of the SEM approach on a large primary database of students during the pre and in-pandemic periods to understand the changes in the choice of B-school for admission is the original aspect of the paper. Insights from the four hypotheses which got rejected provide value to stakeholders. As the pandemic is rearing its head once again across the globe, this study would be able to inform admissions managers on how to navigate for admissions success.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48700606","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-31DOI: 10.1108/jamr-04-2023-0100
E. Crișan, D. Chis, Enikö Elisabeta Bodea, R. Buchmann
PurposeThis paper reviews existing research to understand when, how and with what results robotic process automation (RPA) is implemented by organizations.Design/methodology/approachThe authors have identified 84 sources across eight databases and have analyzed them through the lens of a context–intervention–mechanism–outcomes framework (CIMO). The CIMO analysis maps the contextual drivers, intervention approaches and value related outcomes associated with RPA implementation.FindingsThe result of the analysis is the identification of four mechanisms explaining the approach organizations take to implement RPA: digitizing business processes, performing knowledge work together with humans, replacing outsourcing with RPA robots and developing a new business model. Therefore, in this paper, in order to reduce RPA literature fragmentation, the authors take into account the digital transformation (DT) perspective, by considering RPA as one example of digital technology.Practical implicationsThis study sensitize organizational adopters to the different mechanisms they can deploy to conduct RPA implementations to achieve different desired outcomes in response to different drivers. Moreover, having a clear picture of the key enablers and associated barriers to the realization of these alternative paths serve as a useful map to guide the implementation process.Originality/valueThe findings contribute to DT research by conceptualizing these mechanisms through which organizations deploy automation tools—such as RPA.
{"title":"Mechanisms for robotic process automation implementation in organizations: a systematic literature review","authors":"E. Crișan, D. Chis, Enikö Elisabeta Bodea, R. Buchmann","doi":"10.1108/jamr-04-2023-0100","DOIUrl":"https://doi.org/10.1108/jamr-04-2023-0100","url":null,"abstract":"PurposeThis paper reviews existing research to understand when, how and with what results robotic process automation (RPA) is implemented by organizations.Design/methodology/approachThe authors have identified 84 sources across eight databases and have analyzed them through the lens of a context–intervention–mechanism–outcomes framework (CIMO). The CIMO analysis maps the contextual drivers, intervention approaches and value related outcomes associated with RPA implementation.FindingsThe result of the analysis is the identification of four mechanisms explaining the approach organizations take to implement RPA: digitizing business processes, performing knowledge work together with humans, replacing outsourcing with RPA robots and developing a new business model. Therefore, in this paper, in order to reduce RPA literature fragmentation, the authors take into account the digital transformation (DT) perspective, by considering RPA as one example of digital technology.Practical implicationsThis study sensitize organizational adopters to the different mechanisms they can deploy to conduct RPA implementations to achieve different desired outcomes in response to different drivers. Moreover, having a clear picture of the key enablers and associated barriers to the realization of these alternative paths serve as a useful map to guide the implementation process.Originality/valueThe findings contribute to DT research by conceptualizing these mechanisms through which organizations deploy automation tools—such as RPA.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46295825","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-26DOI: 10.1108/jamr-02-2023-0025
Kavita Pandey, Surendra S. Yadav, Seema Sharma
PurposeThe present research identifies a total of nine factors influencing tax avoidance under the international taxation regime of the developing countries and establishes a hierarchical relationship through modeling of the identified factors using modified-total interpretive structural modeling (M-TISM).Design/methodology/approachDue to “scale without mass” properties of the digital economy, businesses reduce their physical presence in the countries of economic activities. Aided with digital features, multinational enterprises (MNEs) avoid, abolish, or adopt flexible tax burden in the developing nations through by-passing the permanent establishment condition for company taxes or the income characterization prerequisite for royalty taxation. The present research endeavors to identify the drivers of tax avoidance in the developing countries, especially exacerbated due to digital technologies (economy). In addition, the authors also examine the hierarchical relation between the extracted drivers of tax avoidance.FindingsThis research presents a considerable driving force of elements like historical foundation of tax-treaties, dominance of the developed countries, influence of trade bodies in policy matters and finally information and communications technologies (ICTs).Originality/valueIdentified elements drive the actors like professional enablers, tax havens, international organizations, and intangible assets in the form of intellectual properties (IPs) which act upon tax arbitrage situations both under the domestic and treaty regulations, finally culminating into profit shifting, tax manipulations or avoidance.
{"title":"Drivers of tax avoidance by MNEs in the developing countries under the digital economy: a modified-TISM approach","authors":"Kavita Pandey, Surendra S. Yadav, Seema Sharma","doi":"10.1108/jamr-02-2023-0025","DOIUrl":"https://doi.org/10.1108/jamr-02-2023-0025","url":null,"abstract":"PurposeThe present research identifies a total of nine factors influencing tax avoidance under the international taxation regime of the developing countries and establishes a hierarchical relationship through modeling of the identified factors using modified-total interpretive structural modeling (M-TISM).Design/methodology/approachDue to “scale without mass” properties of the digital economy, businesses reduce their physical presence in the countries of economic activities. Aided with digital features, multinational enterprises (MNEs) avoid, abolish, or adopt flexible tax burden in the developing nations through by-passing the permanent establishment condition for company taxes or the income characterization prerequisite for royalty taxation. The present research endeavors to identify the drivers of tax avoidance in the developing countries, especially exacerbated due to digital technologies (economy). In addition, the authors also examine the hierarchical relation between the extracted drivers of tax avoidance.FindingsThis research presents a considerable driving force of elements like historical foundation of tax-treaties, dominance of the developed countries, influence of trade bodies in policy matters and finally information and communications technologies (ICTs).Originality/valueIdentified elements drive the actors like professional enablers, tax havens, international organizations, and intangible assets in the form of intellectual properties (IPs) which act upon tax arbitrage situations both under the domestic and treaty regulations, finally culminating into profit shifting, tax manipulations or avoidance.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41673034","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-03DOI: 10.1108/jamr-01-2023-0022
S. M. Zanjirchi, Najmeh Faregh
PurposeISM technique is one of the tools of interest in soft operations research. The soft nature of this technique has made inevitable use of indeterminacy theories. The present research attempts to develop ISM technique and MICMAC analysis in a neutrosophic space due to the complexity and uncertainty of the decision-making environment.Design/methodology/approachIn this study, single-valued triangular neutrosophic numbers is used to develop Neutrosophic ISM (NISM) and Neutrosophic MICMAC (NMICMAC). First, the general algorithm of NISM and NMICMAC is provided. In the following, the complete description of NISM steps including level value determination, Factor Leveling Algorithm and NISM digraph algorithm are presented. Finally, a description of the NMICMAC steps is described.FindingsAn illustrative example – supplier selection problem – is given to verify the effectiveness of the proposed method and in the discussion section; the comparison and analysis of different aspects of the NISM with the previous methods are discussed.Originality/valueIn this study, NISM and NMICMAC are presented for the first time, so that each pairwise comparison judgment is provided as single valued triangular neutrosophic numbers. The development of the model is continued until the final stages of calculations with neutrosophic numbers, and only in the final stage the results are crispy presented. In addition, not only the factors of process are leveled, but at each level the factors are lined up and their importance is determined.
{"title":"An extended ISM and MICMAC method under neutrosophic environment","authors":"S. M. Zanjirchi, Najmeh Faregh","doi":"10.1108/jamr-01-2023-0022","DOIUrl":"https://doi.org/10.1108/jamr-01-2023-0022","url":null,"abstract":"PurposeISM technique is one of the tools of interest in soft operations research. The soft nature of this technique has made inevitable use of indeterminacy theories. The present research attempts to develop ISM technique and MICMAC analysis in a neutrosophic space due to the complexity and uncertainty of the decision-making environment.Design/methodology/approachIn this study, single-valued triangular neutrosophic numbers is used to develop Neutrosophic ISM (NISM) and Neutrosophic MICMAC (NMICMAC). First, the general algorithm of NISM and NMICMAC is provided. In the following, the complete description of NISM steps including level value determination, Factor Leveling Algorithm and NISM digraph algorithm are presented. Finally, a description of the NMICMAC steps is described.FindingsAn illustrative example – supplier selection problem – is given to verify the effectiveness of the proposed method and in the discussion section; the comparison and analysis of different aspects of the NISM with the previous methods are discussed.Originality/valueIn this study, NISM and NMICMAC are presented for the first time, so that each pairwise comparison judgment is provided as single valued triangular neutrosophic numbers. The development of the model is continued until the final stages of calculations with neutrosophic numbers, and only in the final stage the results are crispy presented. In addition, not only the factors of process are leveled, but at each level the factors are lined up and their importance is determined.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49107756","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-06-21DOI: 10.1108/jamr-02-2023-0059
L. Hoang, L. Tung
PurposeThis study aims to identify the relationships between the electronic word of mouth (eWOM), brand image (Brand) and online purchase intention (INT) of young customers during the coronavirus disease 2019 (COVID-19) pandemic period.Design/methodology/approachThe covariance-based SEM and the multi-group invariance analysis (MGA) were applied to investigate the proposed model with the data collected via an online survey during the fourth wave of COVID-19 in Vietnam.FindingsThe results showed that eWOM quantity (eQuan) has a significant positive effect on eWOM credibility (eC) in the context of the COVID-19 pandemic. Furthermore, whereas Brand positively partially mediates the relationship between eQuan and INT, this construct plays a positively fully mediating role in the relationship between eC and INT. Finally, the results indicated that there is no significant difference in the invariance indicators related to the gender of respondents.Originality/valueThis study has some contributions not only to the theoretical framework for understanding the online purchase behaviour of young customers in the pandemic context, but also to the practical implications of how to use different dimensions of eWOM accordingly to enhance a company's brand image in the online business environment.
{"title":"Electronic word of mouth, brand image and young customers' online purchase intention during the COVID-19 pandemic","authors":"L. Hoang, L. Tung","doi":"10.1108/jamr-02-2023-0059","DOIUrl":"https://doi.org/10.1108/jamr-02-2023-0059","url":null,"abstract":"PurposeThis study aims to identify the relationships between the electronic word of mouth (eWOM), brand image (Brand) and online purchase intention (INT) of young customers during the coronavirus disease 2019 (COVID-19) pandemic period.Design/methodology/approachThe covariance-based SEM and the multi-group invariance analysis (MGA) were applied to investigate the proposed model with the data collected via an online survey during the fourth wave of COVID-19 in Vietnam.FindingsThe results showed that eWOM quantity (eQuan) has a significant positive effect on eWOM credibility (eC) in the context of the COVID-19 pandemic. Furthermore, whereas Brand positively partially mediates the relationship between eQuan and INT, this construct plays a positively fully mediating role in the relationship between eC and INT. Finally, the results indicated that there is no significant difference in the invariance indicators related to the gender of respondents.Originality/valueThis study has some contributions not only to the theoretical framework for understanding the online purchase behaviour of young customers in the pandemic context, but also to the practical implications of how to use different dimensions of eWOM accordingly to enhance a company's brand image in the online business environment.","PeriodicalId":46158,"journal":{"name":"Journal of Advances in Management Research","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-06-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44962444","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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