Pub Date : 2024-05-15DOI: 10.1057/s41254-024-00336-7
Masoume Mohammadi, Mohammad Hossein Razavi, Masoumeh Kalateh Seifari
{"title":"Designing a model of Iranian international women’s sport diplomacy","authors":"Masoume Mohammadi, Mohammad Hossein Razavi, Masoumeh Kalateh Seifari","doi":"10.1057/s41254-024-00336-7","DOIUrl":"https://doi.org/10.1057/s41254-024-00336-7","url":null,"abstract":"","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140977018","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-09DOI: 10.1057/s41254-024-00345-6
Kirsten Mogensen
{"title":"Correction to: Branding a small state as an innovation business partner","authors":"Kirsten Mogensen","doi":"10.1057/s41254-024-00345-6","DOIUrl":"https://doi.org/10.1057/s41254-024-00345-6","url":null,"abstract":"","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-05-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140996710","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-08DOI: 10.1057/s41254-024-00340-x
Zenzile E. Mbinza
Employing Johannesburg as a case, this paper explores the intersections of place branding with pervasive, often taken-for-granted phenomena, including culture, democracy, urban governance, gender and public diplomacy. The paper argues that these intersections are seldom the subject of place branding scholarship, even in the global North, where the discipline receives considerable inquiry. The paper undertakes a multidisciplinary review of the literature to situate place branding and its relation to culture, democracy, urban governance and public diplomacy. Delving deeper into the literature surrounding place branding and its relation to culture, democracy, urban governance and public diplomacy reveals the need for a more comprehensive and nuanced approach to understanding the impact of place branding. By situating place branding within these broader contexts, the paper opens new avenues for inquiry and challenges the predominant lenses through which place branding has been traditionally studied. Through delving deeper into place branding scholarship, the paper introduces a new term, “mentrification”, to enhance descriptions of placeholder disengagement and to add to the emerging lexicon of place branding. Ultimately, this paper serves as a valuable contribution by offering a new outlook on the complexities of place branding, moving beyond traditional efficacy measurements and definitional issues to delve into the deeper layers of its impact on society.
{"title":"Connecting place branding to social and governance constructs in Johannesburg, South Africa","authors":"Zenzile E. Mbinza","doi":"10.1057/s41254-024-00340-x","DOIUrl":"https://doi.org/10.1057/s41254-024-00340-x","url":null,"abstract":"<p>Employing Johannesburg as a case, this paper explores the intersections of place branding with pervasive, often taken-for-granted phenomena, including culture, democracy, urban governance, gender and public diplomacy. The paper argues that these intersections are seldom the subject of place branding scholarship, even in the global North, where the discipline receives considerable inquiry. The paper undertakes a multidisciplinary review of the literature to situate place branding and its relation to culture, democracy, urban governance and public diplomacy. Delving deeper into the literature surrounding place branding and its relation to culture, democracy, urban governance and public diplomacy reveals the need for a more comprehensive and nuanced approach to understanding the impact of place branding. By situating place branding within these broader contexts, the paper opens new avenues for inquiry and challenges the predominant lenses through which place branding has been traditionally studied. Through delving deeper into place branding scholarship, the paper introduces a new term, “mentrification”, to enhance descriptions of placeholder disengagement and to add to the emerging lexicon of place branding. Ultimately, this paper serves as a valuable contribution by offering a new outlook on the complexities of place branding, moving beyond traditional efficacy measurements and definitional issues to delve into the deeper layers of its impact on society.</p>","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-05-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140931906","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-04-25DOI: 10.1057/s41254-024-00335-8
Kirsten Mogensen
{"title":"Branding a small state as an innovation business partner","authors":"Kirsten Mogensen","doi":"10.1057/s41254-024-00335-8","DOIUrl":"https://doi.org/10.1057/s41254-024-00335-8","url":null,"abstract":"","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-04-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140654914","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-04-25DOI: 10.1057/s41254-024-00339-4
Marco Bevolo, Stefano Di Polito
{"title":"Placecinemaking or cinema for placemaking: a reflexive validation","authors":"Marco Bevolo, Stefano Di Polito","doi":"10.1057/s41254-024-00339-4","DOIUrl":"https://doi.org/10.1057/s41254-024-00339-4","url":null,"abstract":"","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-04-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140655876","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-04-04DOI: 10.1057/s41254-024-00325-w
Efe Sevin, M. Evren Eken
In this forum piece, we argue that the widespread heraldry regarding artificial intelligence (AI) as a panacea in diplomacy and articulating research agendas on the changes it might bring are potentially clouding the future hardships of diplomacy. With all its subfields, International Relations (IR) has gone through numerous “turns”, especially during the last two decades which made encounters poised to change the nature of foreign policy—such as new actors, ideas, or technologies—a familiar experience. While these discussions enriched the discipline of IR, hardly any of these turns lived up to their promises. Certainly, we have an increasingly challenging and complex multipolar world ahead of us. This manifests that a broader network of actors, interests, and technologies needs to be considered. AI, indeed, has the potential capacity to assist and disrupt the ways diplomacy works. Yet heralding an anticipatory practice and study of diplomacy based on AI’s socio-technical imaginaries and calculations rather than as a participatory process centered on immediate human interaction, resources, intelligence, and rapport bears the potential of obscuring the analytical clarity needed. In short, we argue that the rise of AI should not be discussed as yet another new turn poised to cure diplomacy and international relations. We conclude our piece by reminding scholars to bring analytical focus on what lies at the heart of diplomacy.
{"title":"Yet another turn? priotising the needs of diplomacy over the capabilities of generative AI","authors":"Efe Sevin, M. Evren Eken","doi":"10.1057/s41254-024-00325-w","DOIUrl":"https://doi.org/10.1057/s41254-024-00325-w","url":null,"abstract":"<p>In this forum piece, we argue that the widespread heraldry regarding artificial intelligence (AI) as a panacea in diplomacy and articulating research agendas on the changes it might bring are potentially clouding the future hardships of diplomacy. With all its subfields, International Relations (IR) has gone through numerous “turns”, especially during the last two decades which made encounters poised to change the nature of foreign policy—such as new actors, ideas, or technologies—a familiar experience. While these discussions enriched the discipline of IR, hardly any of these turns lived up to their promises. Certainly, we have an increasingly challenging and complex multipolar world ahead of us. This manifests that a broader network of actors, interests, and technologies needs to be considered. AI, indeed, has the potential capacity to assist and disrupt the ways diplomacy works. Yet heralding an anticipatory practice and study of diplomacy based on AI’s socio-technical imaginaries and calculations rather than as a participatory process centered on immediate human interaction, resources, intelligence, and rapport bears the potential of obscuring the analytical clarity needed. In short, we argue that the rise of AI should not be discussed as yet another new turn poised to cure diplomacy and international relations. We conclude our piece by reminding scholars to bring analytical focus on what lies at the heart of diplomacy.</p>","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-04-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140574242","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-04-01DOI: 10.1057/s41254-024-00334-9
Andrea Lucarelli, Christofer Laurell, Efe Sevin
The paper offers an analytical approach to map and analyze the role of public actors in the digital constitution of place brands. By tracking how different public actors contribute to the shaping of brand publics—specifically via the constitution of brand intangibles—this study examines how digitalization can challenge the traditional public–private dichotomy in administrative entities like municipalities, regions, and cities in creating specific social media brand publics. Within the contours of the study, digitalization refers to the shift of communication channels used by place-based public authorities, institutions, and organizations to digital venues as these actors follow the emergence of brand publics on these newer platforms. Additionally, the approach makes it possible to discuss the networked public brands as mechanisms to manage the numerous stakeholders creating branding messages within geographical associations. To demonstrate the characteristics of the analytical approach its potential, the study uses as illustrative example the Swedish county of Östergötland, and its two municipalities, Linköping and Norrköping. Following an actor-related approach to Social Media Analytics (SMA), 939,758 publicly posted contents generated in blogs, Facebook, forums, and Twitter are used as the empirical dataset. In addition to its analytical contributions, the approach also presents practical and conceptual implications by operationalizing how place-based public institutions, organizations, and sectors can use brand publics not only to influence reputation but also to promote specific brand publics for places in their daily communication in digital spheres.
{"title":"Mapping the role of public actors in the constitution of place brand publics in social media","authors":"Andrea Lucarelli, Christofer Laurell, Efe Sevin","doi":"10.1057/s41254-024-00334-9","DOIUrl":"https://doi.org/10.1057/s41254-024-00334-9","url":null,"abstract":"<p>The paper offers an analytical approach to map and analyze the role of public actors in the digital constitution of place brands. By tracking how different public actors contribute to the shaping of brand publics—specifically via the constitution of brand intangibles—this study examines how digitalization can challenge the traditional public–private dichotomy in administrative entities like municipalities, regions, and cities in creating specific social media brand publics. Within the contours of the study, digitalization refers to the shift of communication channels used by place-based public authorities, institutions, and organizations to digital venues as these actors follow the emergence of brand publics on these newer platforms. Additionally, the approach makes it possible to discuss the networked public brands as mechanisms to manage the numerous stakeholders creating branding messages within geographical associations. To demonstrate the characteristics of the analytical approach its potential, the study uses as illustrative example the Swedish county of Östergötland, and its two municipalities, Linköping and Norrköping. Following an actor-related approach to Social Media Analytics (SMA), 939,758 publicly posted contents generated in blogs, Facebook, forums, and Twitter are used as the empirical dataset. In addition to its analytical contributions, the approach also presents practical and conceptual implications by operationalizing how place-based public institutions, organizations, and sectors can use brand publics not only to influence reputation but also to promote specific brand publics for places in their daily communication in digital spheres.</p>","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140574466","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-30DOI: 10.1057/s41254-024-00332-x
Fabiana Gondim Mariutti, V. Strehlau, John James Loomis, Eliana Herrero
{"title":"When place brand and place logo matches: VRIO applied to place branding","authors":"Fabiana Gondim Mariutti, V. Strehlau, John James Loomis, Eliana Herrero","doi":"10.1057/s41254-024-00332-x","DOIUrl":"https://doi.org/10.1057/s41254-024-00332-x","url":null,"abstract":"","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-03-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140363877","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-26DOI: 10.1057/s41254-024-00333-w
Corneliu Bjola, Ilan Manor
The rise of artificial intelligence (AI) and machine learning is opening up new possibilities for diplomatic intelligence by refining and enhancing processes of gathering, analyzing, and leveraging information through digital means. AI tools can automate tasks, identify patterns more efficiently, and provide real-time insights, enhancing the effectiveness of diplomatic decision-making. In light of these technological developments, we advance the concept of digital diplomatic intelligence (DDI) which we define as the use of Big Data and digital analytical methods to mitigate geopolitical uncertainty and provide informed and timely guidance for diplomatic decision-making. In this article, we examine how harnessing the power of data and algorithms effectively will require overcoming significant technical and organizational challenges.
{"title":"First contact: integrating generative AI into digital diplomatic intelligence","authors":"Corneliu Bjola, Ilan Manor","doi":"10.1057/s41254-024-00333-w","DOIUrl":"https://doi.org/10.1057/s41254-024-00333-w","url":null,"abstract":"<p>The rise of artificial intelligence (AI) and machine learning is opening up new possibilities for diplomatic intelligence by refining and enhancing processes of gathering, analyzing, and leveraging information through digital means. AI tools can automate tasks, identify patterns more efficiently, and provide real-time insights, enhancing the effectiveness of diplomatic decision-making. In light of these technological developments, we advance the concept of digital diplomatic intelligence (DDI) which we define as the use of Big Data and digital analytical methods to mitigate geopolitical uncertainty and provide informed and timely guidance for diplomatic decision-making. In this article, we examine how harnessing the power of data and algorithms effectively will require overcoming significant technical and organizational challenges.</p>","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-03-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140301850","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-23DOI: 10.1057/s41254-024-00337-6
Tomasz Kamiński
{"title":"Diplomacy for Professionals and Everyone by Alisher Faizullaev, Brill | Nijhoff, 2022 | Series: diplomatic studies 1872–8863; volume 20","authors":"Tomasz Kamiński","doi":"10.1057/s41254-024-00337-6","DOIUrl":"https://doi.org/10.1057/s41254-024-00337-6","url":null,"abstract":"","PeriodicalId":47147,"journal":{"name":"Place Branding and Public Diplomacy","volume":null,"pages":null},"PeriodicalIF":1.5,"publicationDate":"2024-03-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140210149","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}