Electronic Commerce Research最新文献

The purpose of this study is to explore the influence of board of directors characteristics on the cybersecurity disclosure (CSD) of firms listed on the London Stock Exchange. The current study used an empirical approach to data collection and analysis. The independent variable is the boards of directors’ characteristics; the dependent variables are the CSD. The study analysed 2250 observation of the UK. listed firms for the period of 2011–2020. The results of the current study show a significant and positive relationship between the extent of CSD and the board size, board independence and board meeting; in terms of board gender diversity yielded an insignificant and positive relationship with the extent of CSD. The findings indicate that firms with more independent and larger board, and high meeting frequency promote cybersecurity transparency and reduce related information asymmetric with stakeholders. The analyses have implications for policymakers, top management, corporate executives and practitioners. Firms are encouraged to restructure their board to enhance its effectiveness to better support and monitor CSD. This is the first study in the UK that examined the determinants of CSD. This adds value to the literature on CSD, in addition to contributing to an understanding of the relationship between board characteristics and CSD.

With the rising popularity of live streaming e-commerce, live streaming rooms and merchants are keen to explore and understand successful cooperative models. Some merchants require live streaming rooms to guarantee a minimum sales threshold in order to ensure their earnings. Based on certain variables, live streaming rooms can opt to utilize a "guaranteed sales" marketing strategy or a "breakthrough sales" marketing strategy. This study focuses on the live streaming e-commerce supply chain and considers factors such as streamers’ social influence and the live streaming room’s slotting allowance. We have developed a Stackelberg game model and designated the live streaming room (LSR) as the leader with partner merchants as followers. Optimal marketing effort level decisions and optimal discount rate decisions are studied under both the "guaranteed sales" and the "breakthrough sales" marketing strategies. We then consider whether variations in the slotting allowance charged by the LSR to the merchant have an impact. Our results indicate that the LSR’s optimal marketing strategy is mainly determined by the streamers’ social influence. When the streamers’ social influence is low, the LSR benefits more from the "guaranteed sales" marketing strategy; when it is high, the room benefits more from the "breakthrough sales" marketing strategy. For merchants, if there is no difference in the slotting allowance, then the merchant always makes more profit using the “breakthrough sales” strategy. If there is variation in the slotting allowance, the merchant's profit under the two strategies is uncertain. The greater the difference between the two marketing strategies, the greater the probability of choosing the "breakthrough sales" strategy. The research conclusions of this paper provide references for the strategy selection of live streaming e-commerce supply chain members and contribute to the further development of live streaming e-commerce.

This study endeavors to investigate the potential synergies resulting from the integration of artificial intelligence (AI) technology and visual communication design (VCD) in the domain of metaverse e-commerce. The primary objective of this study is to harness the power of AI technology and (VCD) to stimulate economic expansion and enhance user experiences. Primarily, this study employs a literature review approach to systematically survey existing research on the application of AI in environmental design and analyzes case studies illustrating how VCD satisfies the requirements of environmental design. Subsequently, focusing on representative Landscape Environment Design (LED) projects, the study elucidates the practices of landscape environmental design under the support of VCD and AI technologies. Finally, through the collection of economic data, such as visitor numbers and revenue, before and after the integration of AI and VCD elements in the West Lake Wetland Park, located in Hangzhou, Zhejiang Province, an empirical analysis quantifies the variations in economic growth. The study assesses the impact of VCD elements, AI design elements, and environmental design changes on economic growth in the West Lake Wetland Park. The case analysis of the West Lake Wetland Park demonstrates a 20% increase in visitor numbers within a year after the integration of AI and VCD elements, and an accompanying 30% rise in commercial activity revenue by enhancing visitor experiences. Furthermore, the amalgamation of AI and visual communication in landscape design not only promotes sustainable development and energy conservation but also propels the growth of Gross Domestic Product (GDP) in the region. During the research period, the application of AI and VCD in landscape environmental design projects contributed to an approximately 15% increase in regional GDP. Based on the research findings, it can be deduced that the integration of AI technology and VCD holds substantial potential and opportunities within the realm of metaverse e-commerce. This integration has the capacity to propel economic growth and enhance user experience significantly. Consequently, this study assumes considerable importance in facilitating the amalgamation of VCD with other disciplines and assessing the influence of intelligent visual communication LED on economic development.