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EVENT MANAGEMENT AND SOCIAL ENTREPRENEURSHIP: AN OVERVIEW 活动管理和社会企业家精神:概述
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599523x16847420514782
V. Ratten
In recent years the concepts of event management and social entrepreneurship have been increasingly mentioned together due to the COVID-19 pandemic altering the global economy. As a result, there is a growing body of practical evidence related to events using a social entrepreneurship goal in their management approach. Despite the connection and fast growth of research, there is a need for a better understanding of the relevance of social entrepreneurship for event management research and practice that emphasises new practical and theoretical contributions. This article seeks to address the connection by discussing the reason and rationale for using a social entrepreneurship theoretical and managerial framework in event management studies.
近年来,由于COVID-19大流行改变了全球经济,活动管理和社会创业的概念越来越多地一起被提及。因此,有越来越多的实际证据表明,在管理方法中使用社会创业目标的事件。尽管研究的联系和快速增长,有必要更好地理解社会企业家精神与事件管理研究和实践的相关性,强调新的实践和理论贡献。本文试图通过讨论在事件管理研究中使用社会企业家精神理论和管理框架的原因和理由来解决这种联系。
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引用次数: 0
The Effects of Storytelling Format and Gender Difference on Festival Visitors’ Engagement and Behavioral Intention 叙事形式和性别差异对节日游客参与和行为意向的影响
Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599523x16957834460321
Yisak (Isaac) Jang, Yizhi (Ian) Li, Han Chen, Bridget Bordelon, Yvette Green
The use of storytelling is becoming increasingly widespread in the event and tourism industry. However, despite the growing popularity of the storytelling strategy, to date, limited research has examined how festival organizers effectively utilize this strategy. Consequently, this research aims (a) to examine whether storytelling influences visitors’ engagement and behavioral intention, (b) to investigate how such impacts differ according to when visitors hear the story (i.e., temporal distance), and (c) to explore whether gender moderates the impact of the storytelling format. Study 1 indicates that storytelling positively influences visitors’ engagement. The results also reveal that visitors show a significantly higher level of behavioral intention when they heard the festival story more than three months before the festival. Study 2 finds that women have higher engagement and intention to visit when storytelling is delivered in video rather than image format, while men exhibit no such difference in engagement and intention to visit.
在活动和旅游业中,讲故事的使用正变得越来越普遍。然而,尽管讲故事的策略越来越受欢迎,但迄今为止,关于节日组织者如何有效利用这一策略的研究有限。因此,本研究旨在(a)检验讲故事是否会影响访问者的参与度和行为意向,(b)研究这种影响如何根据访问者何时听到故事(即时间距离)而不同,以及(c)探讨性别是否会调节讲故事格式的影响。研究1表明,讲故事对访问者的参与度有积极影响。结果还显示,在节日前三个多月听到节日故事的游客表现出明显更高的行为意向。研究2发现,当以视频形式而不是图像形式讲述故事时,女性的参与度和访问意愿更高,而男性在参与度和访问意愿上没有这种差异。
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引用次数: 0
BUILDING RESILIENCE AND UNDERSTANDING COMPLEXITITES OF EVENT PROJECT STAKEHOLDER MANAGEMENT 建立弹性和理解事件项目干系人管理的复杂性
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599522x16419948695143
Kevin Wallace, E. Michopoulou
This conceptual paper explores the nature of complexity management of event project stakeholders in festivals and events. Recent and ongoing Global factors have heightened an emphasis on resilience in the sector, including consideration of being embedded in organisational process, not only a planned response which is activated and deployed when needed. With no current research of complexity management in festivals and events, this research follows a sequential examination of complexity in three key academic fields – project management, stakeholder theory and event management – and the subsequent areas of overlap to arrive at the core intersection of event project stakeholders. This sequence reveals a number of key elements for consideration, each with corresponding characteristics which contrast along instrumental and normative lines providing a set of parameters for future consideration and research. By virtue of being temporary planned experiences with specific time constraints, festivals and events are a unique type of project. Stakeholders bring added complexity - should their goals not be well defined or emerge through the project cycle then uncertainty is introduced and complexity is assured. Furthermore, event stakeholder dynamics shift and change over the period of the project life cycle indicating the importance of time, timing and timely intervention. Whilst event management focuses on the chronological countdown to event day, stakeholders may follow their own timelines and trajectories presenting additional complexity and challenges for event producers and managers. This is demonstrated by a 3-dimensional representation to stimulate further research and modelling in the field of festival and events.
这篇概念性论文探讨了节日和活动中事件项目利益相关者复杂性管理的本质。最近和正在进行的全球因素加强了对该部门弹性的重视,包括考虑嵌入组织过程,而不仅仅是在需要时启动和部署的计划响应。由于目前还没有关于节日和活动复杂性管理的研究,本研究遵循了三个关键学术领域——项目管理、利益相关者理论和事件管理——以及后续重叠领域的复杂性的顺序检查,以达到活动项目利益相关者的核心交叉点。这个序列揭示了一些需要考虑的关键要素,每个要素都有相应的特征,这些特征沿着工具和规范的路线进行对比,为未来的考虑和研究提供了一套参数。由于节日和活动是临时计划的体验,具有特定的时间限制,因此是一种独特的项目类型。干系人带来了额外的复杂性——如果他们的目标没有很好地定义,或者在项目周期中出现,那么就会引入不确定性,从而导致复杂性。此外,事件干系人在项目生命周期内的动态变化表明了时间、时机和及时干预的重要性。虽然活动管理侧重于活动日的时间倒计时,但利益相关者可能会遵循自己的时间表和轨迹,这给活动生产者和管理者带来了额外的复杂性和挑战。这是通过三维表示来证明的,以刺激节日和活动领域的进一步研究和建模。
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引用次数: 0
THE WELLBEING EFFECTS OF DEVELOPING AND STAGING A COMMUNITY FESTIVAL DURING THE CORONAVIRUS PANDEMIC 新冠肺炎疫情期间举办社区节日对健康的影响
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599522x16419948695198
N. Stevenson
This paper considers the wellbeing outcomes of a community festival that was developed and staged in 2020, during the first lockdown associated with the Coronavirus Pandemic (hereafter the Pandemic). It is an autoethnographic account that reports on wellbeing benefits as people engaged in a festival project together. Social aspects of wellbeing were enhanced through collaboration and connection, positivity and community volunteering. Environmental aspects of wellbeing were enhanced by activities that reconceptualised and reworked the local environment and enabled learning and sharing. The festival created opportunities for play, laughter and frivolity and developing a community story of sharing and coping. The conclusion identifies the learning from the process of creating a community festival in the midst of crises in the hope that others will be able to take some of these ideas forward in their own communities.
本文考虑了2020年与冠状病毒大流行(以下简称大流行)相关的第一次封锁期间开发和举办的社区节日的健康结果。这是一个自我民族志的描述,报告了人们一起参与节日项目时的福利。通过合作和联系、积极性和社区志愿服务,幸福感的社会方面得到了加强。通过重新定义和改造当地环境并促进学习和分享的活动,增强了健康的环境方面。这个节日为玩耍、欢笑和轻浮创造了机会,并发展了一个分享和应对的社区故事。结论指出在危机中创建社区节日的学习过程,希望其他人能够在他们自己的社区中推广这些想法。
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引用次数: 0
SOCIAL ENTERPRISES IMPACT ASSESSMENT: EXPLORING ALTERNATIVE MEASURING FRAMEWORKS 社会企业影响评估:探索替代衡量框架
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599523x16830662072053
Andries Le Grange, Gideon Mass
Improved assessments can help to increase the awareness of the successes or failures of the contribution made by social enterprises and events. The challenge is that there is no common standard for social impact assessment. This article aims to contribute to this contemporary discussion on impact measurement of social enterprises and events, proposing a measuring framework. The framework offers utility for inclusive stakeholder collaboration and the incorporation of diverse developmental theories. It highlights the systematic link between contextual insight on states of disequilibrium, opportunities and developmental ideas. As a diagnostic tool, the social-economic impact framework offers utility to stakeholders as it coordinates and guides the processes to identify and communicate a contextual theory of change. It promotes inclusive collaboration reflective processes, offering guidance to stakeholders as they explore insight into the contextual disequilibrium and the opportunity tension it creates, aligned with a theory of change that offers progressive developmental impact.
改进评估有助于提高对社会企业和社会活动所作贡献的成败的认识。挑战在于没有社会影响评估的共同标准。本文旨在对社会企业和社会事件影响测量的当代讨论做出贡献,提出一个测量框架。该框架为包容性利益相关者合作和多元发展理论的融合提供了实用价值。它强调了对非均衡状态、机会和发展理念的背景洞察之间的系统联系。作为一种诊断工具,社会经济影响框架为利益相关者提供了效用,因为它协调和指导了识别和交流变革语境理论的过程。它促进包容性协作反思过程,为利益相关者提供指导,帮助他们深入了解环境不平衡及其产生的机会紧张,并与提供渐进式发展影响的变革理论保持一致。
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引用次数: 0
ADOPTING A RIGHTS-BASED APPROACH TO SPORT MEGA EVENT VOLUNTEERING 以权利为本开展大型体育赛事志愿服务
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599522x16419948695233
F. Ong, L. Lockstone-Binney
Volunteers and volunteering is critically important to the successful hosting of mega-events. The debate around volunteers and sport mega events (SMEs) has been overwhelmingly positive, with little critique in respect of human rights issues. This paper seeks to explore the discourse surrounding volunteers as part of the mega event workforce. Using case study examples from three Olympic Games hosted post-2000, partially aligned to McGillivray et al.’s (2019) rights-based model for SME governance, critical discourse analysis discerned three themes in the dominant discourse: Program over Democracy, Valorisation of Sacrifice and Managerialist Organisers. The paper goes on to explore the implications of each for providing SME organisers scope to diminish the personal agency of SME volunteers. Research propositions relating to governance, voice, engagement, support, and formalisation are advanced, as well as practitioner recommendations for adopting a rights-based agenda of SME volunteering.
志愿者和志愿服务对于成功举办大型活动至关重要。围绕志愿者和大型体育赛事(SMEs)的辩论一直是压倒性的积极,在人权问题上几乎没有批评。本文旨在探讨围绕志愿者作为大型活动劳动力的一部分的话语。通过对2000年后举办的三届奥运会的案例研究,部分与McGillivray等人(2019)的中小企业治理基于权利的模型相一致,批判性话语分析发现了主导话语中的三个主题:民主计划、牺牲价值和管理主义组织者。本文进一步探讨了为中小企业组织者提供空间以减少中小企业志愿者的个人代理的含义。提出了与治理、声音、参与、支持和正规化有关的研究主张,以及采用基于权利的中小企业志愿服务议程的从业者建议。
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引用次数: 0
A scale for psychic income from hosting sport training camps 一种衡量举办体育训练营的精神收入的量表
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599523x16896548396743
Yukako Wada
This study aimed to verify the validity and reliability of the scale measuring the psychic income of hosting sport training camps associated with mega sporting events, specifically in the context of the 2019 Rugby World Cup. Data were collected through an online survey, with a total of 188 valid samples (35.6%). Confirmatory factor analysis was conducted with 5 factors and 22 items. The factors were (1) community pride, (2) community attachment, (3) event excitement, (4) infrastructure improvement, and (5) community excitement. A final 18-item-model was used to measure the validity and goodness-of-fit of the scale measuring psychic income. This study demonstrated the scale’s versatility to be translated from measuring psychic income associated with mega sporting events to measuring psychic income in the context of hosting training camps. The indicated scale may help verify the effect of hosting training camps academically and practically.
本研究旨在验证大型体育赛事相关体育训练营主办心理收入量表的效度和信度,特别是在2019年橄榄球世界杯的背景下。数据采用在线调查方式收集,有效样本188份,占35.6%。采用5个因素22个项目进行验证性因子分析。影响因素为:(1)社区自豪感,(2)社区依恋,(3)事件兴奋,(4)基础设施改善,(5)社区兴奋。最后用一个18项模型来衡量心理收入量表的效度和拟合优度。本研究证明了量表的多功能性,可以从测量与大型体育赛事相关的心理收入转换到测量主办训练营背景下的心理收入。所示量表有助于从理论上和实践上验证举办训练营的效果。
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引用次数: 0
THE SEMIOTIC PARADIGM FOR DECONSTRUCTING EVENT DESIGN AND MEANING 解构事件设计与意义的符号学范式
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599523x16847420514728
M. Viol, Louise Todd, Constantia Anastasiadou
Festivals and events convey a range of historical, political, social and cultural signs and meanings, however, there remains limited methodological guidance for understanding these. This paper proposes semiotics as a valuable yet underappreciated and underutilised approach in contemporary event studies and design. In contending the value of semiotics to deconstruct the layers of meanings of festivals and events, this paper builds on the semiotic paradigm first proposed by Echtner (1999) in a tourism marketing context. Drawing from two empirical studies, the paper provides a framework for the application of semiotics to deconstruct layers of meaning communicated both at and by festivals and events. In making this methodological contribution to the field of event studies, the paper also highlights additional potential benefits of semiotics and the adoption of a design perspective in event management practice.
节日和活动传达了一系列的历史,政治,社会和文化的标志和意义,然而,仍然有有限的方法指导来理解这些。本文提出符号学是当代事件研究和设计中一个有价值但未被充分认识和利用的方法。本文以Echtner(1999)在旅游营销背景下首次提出的符号学范式为基础,论证符号学在解构节日和事件意义层次上的价值。从两个实证研究中,本文提供了一个应用符号学来解构节日和事件中传达的意义层次的框架。在为事件研究领域做出方法论贡献的同时,本文还强调了符号学和在事件管理实践中采用设计视角的其他潜在好处。
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引用次数: 0
Twenty-three years of entrepreneurship-related research (2000-2023): Published works in Event Management 二十三年创业相关研究(2000-2023):在《事件管理》发表论文
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599523x16907613842174
V. Ratten
This commentary discusses the progression of entrepreneurship related research about event management and what is needed in the future to address research gaps. Research on entrepreneurship and events has evolved over the last twenty-three years in terms of topics covered but there are still many research gaps remaining in the literature that are related to changing practices. In this article previous research contexts are explained in terms of why entrepreneurship is endemic in an events context. The article closes by suggesting new areas of research on entrepreneurship and events to be conducted that will help to move the area forward.
这篇评论讨论了关于事件管理的创业相关研究的进展,以及未来需要什么来解决研究差距。在过去的23年里,关于创业和事件的研究在涵盖的主题方面有所发展,但与不断变化的实践相关的文献中仍然存在许多研究空白。在这篇文章中,以前的研究背景解释了为什么创业是地方性的事件背景。文章最后提出了关于创业的新研究领域,以及将有助于推动该领域向前发展的活动。
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引用次数: 0
Co-Creation of The Tourism Experience at International Sport Tourism Events 国际体育旅游赛事旅游体验的共同创造
Q3 Business, Management and Accounting Pub Date : 2023-01-01 DOI: 10.3727/152599523x16957834460277
Margarida Mascarenhas, Joana Alves, Elsa Pereira, Rute Martins
The co-creation of the tourist experience in sporting events has received little scientific attention. This study aimed to analyse the influence of co-creation of the tourist experience on the memorability of the experience through the attention and involvement of sporting event tourists, and to verify whether this influence changes with the type of experience (i.e. active participant versus spectator). A total of 356 questionnaires was collected at two international cycling events held in Portugal in 2021. The data were analysed with structural equation analysis and a Mann-Whitney test. Co-creation influences attention and involvement, which, in turn, help to explain the relationship between co-creation and memorability, highlighting differences between the two types of experience. For the first time, the on-site co-creation model was applied to sport tourism events. In this touristic context, experiences must be developed through a customized approach based on the creation of hedonic and eudaimonic experiences.
体育赛事中游客体验的共同创造很少受到科学的关注。本研究旨在通过体育赛事游客的注意力和参与来分析旅游体验的共同创造对体验可记忆性的影响,并验证这种影响是否随体验类型(即积极参与者与旁观者)而变化。在2021年在葡萄牙举行的两场国际自行车赛事中,共收集了356份问卷。采用结构方程分析和Mann-Whitney检验对数据进行分析。共同创造影响注意力和投入,这反过来又有助于解释共同创造和记忆之间的关系,突出了两种体验之间的差异。首次将现场共创模式应用于体育旅游赛事。在这种旅游环境下,必须通过一种基于创造享乐和愉悦体验的定制方法来开发体验。
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引用次数: 0
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EVENT MANAGEMENT
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