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Engaging Users on Social Media Business Pages: The Roles of User Comments and Firm Responses 让用户参与社交媒体企业页面:用户评论和公司回复的作用
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/17621
Xiaoye Cheng, Hillol Bala, Mochen Yang
Firms must strategically manage their responses to user comments to keep users engaged on their social media business pages. The question of whether, how, and when a firm should respond to user comments to achieve favorable outcomes is of great interest to researchers and practitioners. We focus on these questions and study the effects of initial user comments and firm responses on subsequent user engagement on social media business pages. In particular, we theorize and examine how two features of initial user comments (i.e., sentiment and controversialness) and two features of firm responses (i.e., uniqueness and timeliness) jointly affect the volume and sentiment of subsequent user comments. By analyzing data from the Facebook business pages of multiple U.S. retailers (10,312 firm posts from 37 firms and over 1 million user comments), we found that firms are more likely to respond to negative comments (than positive or neutral comments) but less likely to respond to controversial comments (which evoke diverse opinions and emotions). Further, we found that engaging with negative and controversial comments and promptly responding to comments are linked to an increase in the volume of subsequent user comments but also to a more negative sentiment in these comments. We also found that providing unique responses improves the volume and sentiment of subsequent user comments. Our findings offer theoretical and practical insights into firms’ response management on social media.
#html-body [data-pb-style=CJMBCV4]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 企业必须战略性地管理其对用户评论的回复,以保持用户在社交媒体商业网页上的参与度。企业是否应该、如何以及何时回应用户评论以取得有利结果,是研究人员和从业人员非常感兴趣的问题。我们专注于这些问题,并研究了最初的用户评论和公司回应对后续用户参与社交媒体商业网页的影响。具体而言,我们从理论上研究了初始用户评论的两个特征(即情绪和争议性)和企业回复的两个特征(即独特性和及时性)如何共同影响后续用户评论的数量和情绪。通过分析多家美国零售商的 Facebook 企业页面数据(来自 37 家公司的 10,312 条公司帖子和超过 100 万条用户评论),我们发现公司更倾向于回应负面评论(而非正面或中性评论),但较少回应有争议的评论(这些评论会引发不同的观点和情绪)。此外,我们还发现,参与负面和有争议的评论并及时回复评论与后续用户评论数量的增加有关,但也与这些评论中更多的负面情绪有关。我们还发现,提供独特的回复会提高后续用户评论的数量和情绪。我们的研究结果为企业在社交媒体上的回应管理提供了理论和实践启示。
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引用次数: 0
Data Commoning in the Life Sciences 生命科学领域的数据共享
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/17439
Laia Pujol Priego and Jonathan Wareham
Datafication is driving organizations to invest in data commons not only to share the costs of data generation, analysis, and curation; but more importantly, to realize synergies in precompetitive research collaborations where private and public motives interact (i.e., semicommons). The fanfare surrounding datafication often hails the sophisticated algorithms used to develop large quantities of data toward greater insight, naïvely assuming that more data equals better data. Yet, for datafication in general and precompetitive research specifically, less attention is awarded to what actually constitutes data and evidence in the first place—that is, to its genesis, construction, and interpretation by heterogeneous scientific and commercial entities. We present the case of Open Targets, a precompetitive collaboration in the life sciences, where publicly funded research, nonprofit foundations, and for-profit pharma collaborate to generate and share data in genomics, proteomics, and bioinformatics. We theorize about the process of data commoning, a political activity in the semicommons where data are created, evidential value is assembled, and scientific meaning converges as data travels, or journeys across creators, validators, and users. Our findings highlight the effects of relational dynamics and political nature of data journeys: why these dynamics form, how they are manifest in a precompetitive semicommons, and what implications this can have for the mobility of data as shared, public good.
#html-body [data-pb-style=UUUJO1V]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 数据化正在推动各组织投资数据公共资源,这不仅是为了分担数据生成、分析和整理的成本,更重要的是为了在竞争前的研究合作中实现协同效应,在这种合作中,私人动机和公共动机相互影响(即,私人动机和公共动机之间的相互作用)。e.,半共享)。围绕数据化的大张旗鼓的宣传往往是对用于开发大量数据以提高洞察力的复杂算法的赞美,并天真地认为更多的数据就等于更好的数据。然而,对于一般的数据化和具体的竞争前研究而言,人们较少关注什么才是真正的数据和证据,即数据和证据的起源、构建以及不同科学和商业实体对数据和证据的解释。我们介绍了开放目标(Open Targets)的案例,这是生命科学领域的一项竞争前合作,由公共资助的研究机构、非营利基金会和营利性制药公司合作生成并共享基因组学、蛋白质组学和生物信息学方面的数据。我们对数据共用的过程进行了理论分析,这是半共用领域的一项政治活动,在这一过程中,数据被创建,证据价值被组合,科学意义随着数据在创建者、验证者和用户之间的旅行而汇聚。我们的研究结果强调了数据旅行的关系动态和政治性质的影响:为什么会形成这些动态,它们是如何在竞争前的半公共资源中体现出来的,以及这对作为共享公共产品的数据的流动性有什么影响。
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引用次数: 0
Deconstructing Technostress: A Configurational Approach to Explaining Job Burnout and Job Performance 解构技术压力:解释工作倦怠和工作绩效的配置方法
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/16978
Katharina Pflügner, Christian Maier, Jason Bennett Thatcher, Jens Mattke, Tim Weitzel
Understanding how technostressors lead to technostrain, such as high job burnout or low job performance, has become a core question in information systems (IS) research and practice. To unpack this relationship, we build on general systems theory to argue that the next step for technostress research is to go beyond examining the independent influences of technostressors and discuss how their interdependencies lead to technostrain. To illustrate our argument empirically, we use fuzzy-set qualitative comparative analysis (fsQCA) and identify four configurations of high- and low-intensity technostressors that lead to high job burnout and one that leads to low job performance. We show that three types of interdependencies among technostressors, i.e., complementarity, contingency, and substitution, form configurations that lead to technostrain. Within these configurations, high-intensity technostressors can mutually enhance their effects and low-intensity technostressors can buffer the impact of other high-intensity technostressors on technostrain. The results help to explain why organizational interventions that address independent technostressors may fail if they do not account for the interdependencies among technostressors. Our work provides evidence of the need to further develop theories that explain how and why interdependencies among technostressors lead to technostrain.
#html-body [data-pb-style=HEN0INO]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 了解技术压力源如何导致技术紧张(如高工作倦怠或低工作绩效)已成为信息系统(IS)研究和实践的核心问题。为了揭示这种关系,我们以一般系统理论为基础,认为技术压力研究的下一步是超越对技术压力源独立影响的研究,讨论它们之间的相互依存关系如何导致技术紧张。为了用经验来说明我们的论点,我们使用了模糊集定性比较分析法(fsQCA),并确定了四种导致高工作倦怠和一种导致低工作绩效的高强度和低强度技术压力源配置。我们表明,技术压力源之间的三类相互依存关系,即互补性、偶然性和替代性,形成了导致技术压力的配置。在这些配置中,高强度的技术抑制因素可以相互增强其效果,而低强度的技术抑制因素则可以缓冲其他高强度技术抑制因素对技术抑制的影响。这些结果有助于解释为什么针对独立技术压力源的组织干预措施如果不考虑技术压力源之间的相互依存关系就可能失败。我们的工作证明,有必要进一步发展理论,解释技术压力之间的相互依存关系如何以及为何会导致技术紧张。
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引用次数: 0
Digitization of Transaction Terms within TCE: Strong Smart Contract as a New Mode of Transaction Governance TCE 内交易条款的数字化:作为交易治理新模式的强大智能合约
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/17818
Hanna Halaburda, Natalia Levina, Semi Min
We use transaction cost economics (TCE) to define the “digitization of transaction terms” shift parameter that describes the institutional changes associated with increased digitization in society. We then draw on legal scholarship to analyze how strong smart contracts, which refer to agreements with automatic execution and enforcement that are not reversible by courts, rely on a new level of digitization of transaction terms. Specifically, these contracts may rely on standard digital infrastructures such as blockchain systems that guarantee automatic execution and non-reversibility. Strong smart contracts represent a distinct mode of transaction governance compared to markets, hierarchies, or hybrids. This is because each classic governance mode is distinguished by how ex post adaptation is handled—through public courts, managerial fiat, or both. In contrast, strong smart contracts prevent ex post adaptation altogether. We propose that when strong smart contracts can be fully specified, they may dominate other governance modes based on certain trade-offs. These trade-offs include weighing the benefits of avoiding the holdup problem and lowering contract enforcement costs against the downsides of high ex ante specification costs and the elimination of flexibility to make ex post adjustments in a changing environment. Our discussion elaborates on which institutional conditions can further facilitate this institutional shift.
#html-body [data-pb-style=IF9941U]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 我们利用交易成本经济学(TCE)定义了 "交易条款数字化 "转变参数,该参数描述了与社会数字化程度提高相关的制度变化。然后,我们借鉴法律学术研究,分析强智能合约(指法院无法逆转的自动执行和强制执行的协议)如何依赖于交易条款数字化的新水平。具体来说,这些合约可能依赖于标准的数字基础设施,如区块链系统,以保证自动执行和不可逆转性。与市场、等级制度或混合模式相比,强智能合约代表了一种独特的交易治理模式。这是因为,每种典型的治理模式都是通过事后适应的方式来区分的--通过公共法庭、管理者命令或两者兼而有之。相比之下,强智能合约则完全避免了事后调整。我们建议,当强智能合约可以完全具体化时,它们可能会在某些权衡的基础上主导其他治理模式。这些权衡包括权衡避免搁置问题和降低合约执行成本的好处,以及事前规范成本高和无法在不断变化的环境中进行事后调整的弊端。我们在讨论中阐述了哪些制度条件可以进一步促进这种制度转变。
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引用次数: 0
How the Locus of Uncertainty Shapes the Influence of CEO Long-term Compensation on Information Technology Capital Investments 不确定性如何影响首席执行官长期薪酬对信息技术资本投资的影响
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/17433
Terence J. V. Saldanha, Mariana G. Andrade-Rojas, Abhishek Kathuria, Jiban Khuntia, M.S. Krishnan
Firms must allocate resources effectively to cope with uncertainty, which can manifest as a disruption and an opportunity. Although information technology (IT) is a means to cope with uncertainty, chief executive officers (CEOs) may not always support IT investments due to the risky nature of IT, especially when facing uncertain conditions. While prior research suggests that CEO long-term compensation positively incentivizes IT investments, little is known about how different loci of uncertainty impact this relationship. To address this research gap, we study how firm-specific uncertainty and competitive uncertainty shape the influence of CEO long-term compensation on a firm’s IT capital investment. Drawing on agency theory and prospect theory, we develop two hypotheses. First, we hypothesize that firm-specific uncertainty and competitive uncertainty positively moderate the influence of CEO long-term compensation on firm IT capital investment. Second, we hypothesize that competitive uncertainty has a stronger positive moderating effect than firm-specific uncertainty on the influence of CEO long-term compensation on firm IT capital investment. Our analysis of secondary longitudinal data from 2000 to 2007 of 357 public firms in the United States supports our hypotheses. In exploratory analyses, we found that CEO long-term compensation results in a higher risk-oriented dominant logic in the firm, particularly in conditions of firm-specific uncertainty and competitive uncertainty, with competitive uncertainty having a stronger positive moderating effect. These findings uncover risk-oriented dominant logic as a theoretical mechanism that explains how CEO long-term compensation positively influences firm IT capital investment in uncertain conditions. We also conducted exploratory analyses using a different secondary dataset of 286 U.S. public firms from 2004 to 2019 to consider firm investments in transformative IT applications and found support for our theory. This finding triangulates our results across different time periods and different types of IT investments. This study contributes to theory and practice by providing a nuanced understanding of boundary conditions surrounding CEO long-term compensation, and decisions CEOs make vis-à-vis IT capital investments.
#html-body [data-pb-style=ASC28Q8]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 企业必须有效地分配资源,以应对不确定性,不确定性可能表现为干扰,也可能表现为机遇。虽然信息技术(IT)是应对不确定性的一种手段,但首席执行官(CEO)可能并不总是支持信息技术投资,因为信息技术具有风险性,尤其是在面临不确定的条件时。此前的研究表明,首席执行官的长期薪酬对信息技术投资具有积极的激励作用,但人们对不同的不确定性如何影响这种关系知之甚少。为了弥补这一研究空白,我们研究了企业特有的不确定性和竞争不确定性如何影响首席执行官长期薪酬对企业 IT 资本投资的影响。借鉴代理理论和前景理论,我们提出了两个假设。首先,我们假设公司特有的不确定性和竞争的不确定性会积极调节首席执行官长期薪酬对公司 IT 资本投资的影响。其次,我们假设竞争不确定性比公司特定不确定性对首席执行官长期薪酬对公司 IT 资本投资的影响具有更强的正向调节作用。我们对美国 357 家上市公司 2000 年至 2007 年的二级纵向数据进行了分析,结果支持了我们的假设。在探索性分析中,我们发现首席执行官长期薪酬会导致企业中更高的风险导向主导逻辑,尤其是在企业特定不确定性和竞争不确定性条件下,竞争不确定性具有更强的正向调节作用。这些发现揭示了以风险为导向的主导逻辑,它是解释首席执行官长期薪酬如何在不确定条件下积极影响企业 IT 资本投资的理论机制。我们还利用 2004 年至 2019 年期间 286 家美国上市公司的不同二级数据集进行了探索性分析,以考虑公司在变革性 IT 应用方面的投资,结果发现我们的理论得到了支持。这一发现在不同时期和不同类型的信息技术投资中对我们的结果进行了三角测量。本研究对 CEO 长期薪酬的边界条件以及 CEO 针对 IT 资本投资所做的决策提供了细致入微的理解,从而为理论和实践做出了贡献。
{"title":"How the Locus of Uncertainty Shapes the Influence of CEO Long-term Compensation on Information Technology Capital Investments","authors":"Terence J. V. Saldanha, Mariana G. Andrade-Rojas, Abhishek Kathuria, Jiban Khuntia, M.S. Krishnan","doi":"10.25300/misq/2023/17433","DOIUrl":"https://doi.org/10.25300/misq/2023/17433","url":null,"abstract":"<style>#html-body [data-pb-style=ASC28Q8]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>Firms must allocate resources effectively to cope with uncertainty, which can manifest as a disruption and an opportunity. Although information technology (IT) is a means to cope with uncertainty, chief executive officers (CEOs) may not always support IT investments due to the risky nature of IT, especially when facing uncertain conditions. While prior research suggests that CEO long-term compensation positively incentivizes IT investments, little is known about how different loci of uncertainty impact this relationship. To address this research gap, we study how firm-specific uncertainty and competitive uncertainty shape the influence of CEO long-term compensation on a firm’s IT capital investment. Drawing on agency theory and prospect theory, we develop two hypotheses. First, we hypothesize that firm-specific uncertainty and competitive uncertainty positively moderate the influence of CEO long-term compensation on firm IT capital investment. Second, we hypothesize that competitive uncertainty has a stronger positive moderating effect than firm-specific uncertainty on the influence of CEO long-term compensation on firm IT capital investment. Our analysis of secondary longitudinal data from 2000 to 2007 of 357 public firms in the United States supports our hypotheses. In exploratory analyses, we found that CEO long-term compensation results in a higher risk-oriented dominant logic in the firm, particularly in conditions of firm-specific uncertainty and competitive uncertainty, with competitive uncertainty having a stronger positive moderating effect. These findings uncover risk-oriented dominant logic as a theoretical mechanism that explains how CEO long-term compensation positively influences firm IT capital investment in uncertain conditions. We also conducted exploratory analyses using a different secondary dataset of 286 U.S. public firms from 2004 to 2019 to consider firm investments in transformative IT applications and found support for our theory. This finding triangulates our results across different time periods and different types of IT investments. This study contributes to theory and practice by providing a nuanced understanding of boundary conditions surrounding CEO long-term compensation, and decisions CEOs make vis-à-vis IT capital investments.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"37 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141182506","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Understanding the Returns from Integrated Enterprise Systems: The Impacts of Agile and Phased Implementation Strategies 了解集成企业系统的回报:敏捷和分阶段实施战略的影响
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/17420
Sinan Aral, Erik Brynjolfsson, Chris Gu, Hongchang Wang, D. J. Wu
How do firms benefit from integrated enterprise systems (IES), and how does the IES implementation strategy influence the returns from IES? We investigated the implementation strategy that firms should follow to integrate multiple enterprise systems regarding the timing of adoption and the richness of modules. Borrowing theories from software development literature and enterprise system implementation literature, we developed two IES implementation strategies, i.e., the agile strategy (simple, quick, and flexible) and the phased strategy (rich, phased, and pre-determined). We collected a sample of 675 public firms from 1997 to 2004 at the module level, enabling us to distinguish enterprise resource planning (ERP) systems from customer relationship management (CRM) and supply chain management (SCM) systems. Our data contained the timing of purchase and “go-live” events of these system modules, helping us understand firms’ detailed implementation decisions. We found that IES returns depend on the choices of ERP and CRM/SCM module foundation, ERP-CRM/SCM sequential connection, and the continued adoption of ERP and CRM/SCM modules. Fewer ERP or CRM/SCM modules at CRM/SCM go-live events, a quicker connection between ERP and CRM/SCM go-live events, and the continued adoption of ERP or CRM/SCM modules all were found to enhance IES returns. Our findings show that the agile strategy leads to more returns from IES than the phased strategy and suggest that firms should integrate multiple enterprise systems by going live with advanced system modules quickly after going live with basic enterprise system modules and by continually adding new modules.
#html-body [data-pb-style=RF0LDI6]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 企业如何从集成企业系统(IES)中获益,集成企业系统的实施策略又如何影响集成企业系统的回报?我们研究了企业在整合多个企业系统时,在采用时间和模块丰富度方面应遵循的实施策略。借鉴软件开发文献和企业系统实施文献中的理论,我们制定了两种国际企业系统实施策略,即敏捷策略(简单、快速、灵活)和分阶段策略(丰富、分阶段、预先确定)。我们收集了 1997 年至 2004 年期间 675 家上市公司的模块级样本,从而将企业资源规划(ERP)系统与客户关系管理(CRM)和供应链管理(SCM)系统区分开来。我们的数据包含这些系统模块的购买时间和 "上线 "事件,有助于我们了解企业的详细实施决策。我们发现,IES 的回报取决于对 ERP 和 CRM/SCM 模块基础的选择、ERP-CRM/SCM 的顺序连接以及 ERP 和 CRM/SCM 模块的持续采用。我们发现,在 CRM/SCM 启动活动中减少 ERP 或 CRM/SCM 模块数量、加快 ERP 与 CRM/SCM 启动活动之间的连接,以及持续采用 ERP 或 CRM/SCM 模块,都能提高 IES 的回报。我们的研究结果表明,与分阶段战略相比,敏捷战略能带来更多的 IES 回报,并建议企业在启用基本企业系统模块后迅速启用高级系统模块,并不断添加新模块,从而整合多个企业系统。
{"title":"Understanding the Returns from Integrated Enterprise Systems: The Impacts of Agile and Phased Implementation Strategies","authors":"Sinan Aral, Erik Brynjolfsson, Chris Gu, Hongchang Wang, D. J. Wu","doi":"10.25300/misq/2023/17420","DOIUrl":"https://doi.org/10.25300/misq/2023/17420","url":null,"abstract":"<style>#html-body [data-pb-style=RF0LDI6]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>How do firms benefit from integrated enterprise systems (IES), and how does the IES implementation strategy influence the returns from IES? We investigated the implementation strategy that firms should follow to integrate multiple enterprise systems regarding the timing of adoption and the richness of modules. Borrowing theories from software development literature and enterprise system implementation literature, we developed two IES implementation strategies, i.e., the agile strategy (simple, quick, and flexible) and the phased strategy (rich, phased, and pre-determined). We collected a sample of 675 public firms from 1997 to 2004 at the module level, enabling us to distinguish enterprise resource planning (ERP) systems from customer relationship management (CRM) and supply chain management (SCM) systems. Our data contained the timing of purchase and “go-live” events of these system modules, helping us understand firms’ detailed implementation decisions. We found that IES returns depend on the choices of ERP and CRM/SCM module foundation, ERP-CRM/SCM sequential connection, and the continued adoption of ERP and CRM/SCM modules. Fewer ERP or CRM/SCM modules at CRM/SCM go-live events, a quicker connection between ERP and CRM/SCM go-live events, and the continued adoption of ERP or CRM/SCM modules all were found to enhance IES returns. Our findings show that the agile strategy leads to more returns from IES than the phased strategy and suggest that firms should integrate multiple enterprise systems by going live with advanced system modules quickly after going live with basic enterprise system modules and by continually adding new modules.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"37 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141182441","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Dealing with Complexity in Design Science Research: A Methodology Using Design Echelons 处理设计科学研究中的复杂性:使用设计梯队的方法论
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/16700
Tuure Tuunanen, Robert Winter, Jan vom Brocke
Design science research (DSR) aims to generate knowledge about innovative solutions to real-world problems. Consequently, DSR needs to deal with the complexity related to problem and solution spaces involving sociotechnical phenomena that people perceive differently and are subject to constant change. This complexity poses challenges to sequential, process-based approaches—specifically, the existing DSR methodology. We designed a DSR methodology that extends existing approaches by adding a complementary organizing logic to address complexity. Based on the theory of hierarchical, multilevel systems, we suggest organizing DSR based on the concept of “echelons”—meaning decomposing DSR projects into smaller logically coherent self-contained parts—and suggest a set of five design echelons that imply a hierarchical organizing logic for DSR projects. The echeloned DSR (eDSR) methodology was developed in five iterations, involving seven design and evaluation episodes.
#html-body [data-pb-style=WIG2AQO]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 设计科学研究(DSR)旨在产生有关现实世界问题创新解决方案的知识。因此,设计科学研究需要处理涉及社会技术现象的问题和解决方案空间的复杂性,而人们对这些社会技术现象的感知是不同的,并且会不断发生变化。这种复杂性给基于过程的顺序式方法,特别是现有的 DSR 方法带来了挑战。我们设计了一种 DSR 方法,通过添加补充组织逻辑来扩展现有方法,从而解决复杂性问题。基于分层、多层次系统理论,我们建议根据 "梯队 "概念来组织 DSR--即把 DSR 项目分解成逻辑上连贯、自成一体的较小部分--并提出了一套五个设计梯队,这意味着 DSR 项目的分层组织逻辑。梯队式用户需求评审(eDSR)方法经过五次迭代开发,涉及七个设计和评估阶段。
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引用次数: 0
Lying for Viewers: Commingled Partisan Falsehoods Increase Viewing and Sharing of News Media 为观众撒谎:混合党派虚假信息增加了新闻媒体的收视率和分享率
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/17928
Seyoung Seol, Jorge Mejia, Alan R. Dennis
Is there an economic incentive for celebrities and well-known media firms to commingle falsehoods into news stories? We conducted five experiments, plus a field validation using secondary data. When presented by celebrities and well-known media firms, a commingled partisan falsehood in an otherwise true news story significantly increased viewing and sharing intentions among politically aligned viewers. The effect was weaker but significant when we replaced the celebrity with an unknown speaker and disappeared when both the celebrity and the well-known firm were replaced by unknowns. This effect was explained by confirmation bias and the viewer’s belief that the falsehood was true. In contrast, a false news story focusing on the same falsehood increased viewing and sharing intentions only when presented by unknowns, with viewers’ belief playing a limited role. The field study found a significantly positive relationship between a commingled partisan falsehood in videos of well-known media firms and actual viewership. We conclude that commingled partisan falsehoods provide a significant viewership increase for celebrities and well-known media firms, creating an economic incentive for lying and posing complex challenges in the fake news era. We discuss the challenges and opportunities in this area for policymakers and media firms.
#html-body [data-pb-style=ERVUAYG]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 名人和知名媒体公司是否有经济动机将虚假信息混入新闻报道?我们进行了五次实验,并利用二手数据进行了实地验证。当名人和知名媒体公司在原本真实的新闻报道中夹杂党派虚假信息时,政治立场一致的观众的观看和分享意愿会显著增加。当我们将名人换成不知名的发言人时,这种效果较弱,但也很明显;而当名人和知名公司都换成不知名的人时,这种效果就消失了。这种效应可以用确认偏差和观众认为假新闻是真的来解释。与此相反,以同样的虚假信息为重点的虚假新闻报道,只有在由未知者呈现时才会增加观看和分享的意愿,而观众的信念所起的作用有限。实地研究发现,知名媒体公司视频中的混合党派假消息与实际收视率之间存在明显的正相关关系。我们的结论是,混合党派虚假信息为名人和知名媒体公司带来了可观的收视率增长,为撒谎行为创造了经济激励,并在假新闻时代提出了复杂的挑战。我们讨论了政策制定者和媒体公司在这一领域面临的挑战和机遇。
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引用次数: 0
Economics of Analytics Services on a Marketplace Platform 市场平台上分析服务的经济性
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/16452
Zhe Wang, Hong Guo, Dengpan Liu
Analytics services provided by marketplace platforms have become increasingly important for sellers seeking market insights. In this paper, we examine a scenario in which an analytics service plays a vital role in enhancing sellers’ understanding of market size and improving their decision-making. Using a game-theoretic model, we analyze the pricing strategies of the platform and the adoption strategies of sellers for the analytics service. Our study identifies two distinct effects of analytics services: the competition effect and the accuracy effect. Specifically, the competition effect manifests in opposing ways across different market scenarios, with a competition-intensifying effect in low-demand markets and a competition-weakening effect in high-demand markets. Consequently, sellers using an analytics service command lower prices in low-demand markets and higher prices in high-demand markets. More interestingly, our results reveal that offering an analytics service could potentially hurt the total market demand, subsequently impacting the platform’s revenue from the marketplace service and potentially leaving the platform worse off. Additionally, driven by both the accuracy and competition effects, adopting an analytics service may adversely affect seller profitability and consumer surplus without necessarily improving overall welfare. Moreover, the transaction fee for the marketplace service plays a crucial role in the interplay between the analytics and marketplace services. Specifically, in low-demand (high-demand) markets, as the transaction fee increases, platforms should consider reducing (increasing) the subscription fee to encourage more (fewer) sellers to adopt the analytics service, thereby enhancing overall market demand and increasing revenue from the marketplace service. Our findings also suggest that platforms should refrain from offering analytics services in high-demand markets when the transaction fee is relatively high. Furthermore, policymakers (sellers) should be mindful of the potential negative consequences associated with the adoption of analytics services in high-demand (low-demand) markets.
#html-body [data-pb-style=T85P88U]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 对于寻求市场洞察力的卖家来说,市场平台提供的分析服务变得越来越重要。在本文中,我们研究了分析服务在增强卖家对市场规模的了解和改善其决策方面发挥重要作用的情景。我们利用博弈论模型分析了平台的定价策略和卖家采用分析服务的策略。我们的研究发现了分析服务的两种不同效应:竞争效应和准确性效应。具体来说,竞争效应在不同的市场场景中表现截然相反,在低需求市场中,竞争效应加剧,而在高需求市场中,竞争效应减弱。因此,使用分析服务的卖家在低需求市场上会获得更低的价格,而在高需求市场上会获得更高的价格。更有趣的是,我们的研究结果表明,提供分析服务可能会损害市场总需求,从而影响平台从市场服务中获得的收入,并有可能使平台陷入困境。此外,在准确性效应和竞争效应的双重驱动下,采用分析服务可能会对卖方的盈利能力和消费者剩余产生不利影响,但不一定会提高整体福利。此外,市场服务的交易费在分析服务和市场服务的相互作用中起着至关重要的作用。具体来说,在低需求(高需求)市场中,随着交易费的增加,平台应考虑降低(增加)订阅费,以鼓励更多的卖家(更少的卖家)采用分析服务,从而提高整体市场需求,增加市场服务的收入。我们的研究结果还表明,当交易费相对较高时,平台应避免在高需求市场提供分析服务。此外,决策者(卖家)应注意在高需求(低需求)市场采用分析服务可能带来的负面影响。
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引用次数: 0
In-Consumption Information Cues and Online Video Consumption 消费中的信息提示与在线视频消费
IF 7.3 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Pub Date : 2024-06-01 DOI: 10.25300/misq/2023/17763
Jaeung Sim, Kyungmin Choi, Sang Pil Han, Daegon Cho
Online video platforms such as YouTube feature visual cues on progress bars to spotlight standout segments of videos. These cues, designed to steer users toward intriguing content moments, raise questions about their overarching impact on video consumption patterns. In this study, we delve into in-consumption information cues (ICICs), indicators that depict fluctuating video quality in real time. Drawing from a natural experiment on a live streaming platform, we evaluate the effects of engagement graphs. These are visual timelines that emphasize moments favored by prior viewers in video-on-demand (VOD) content, which represent full replays of live stream sessions. Notably, these graphs are only accessible to iOS users, leaving Android users without access. Our results show that ICICs enhance the viewership of VODs and live streams. Moreover, viewers tend to spend more time immersed in live broadcasts, suggesting heightened content appeal. Yet, these engagement graphs do not prompt users to donate more virtual gifts, a vital income stream for streamers. Even with the introduction of ICICs, while there is a rise in video production, the inherent structure of live streams remained largely unchanged. We conclude by discussing the academic and managerial implications of these findings.
#html-body [data-pb-style=QTOOY8P]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}Online video platforms such as YouTube feature features visual cues on progress bars to spotlight standout segments of videos.这些提示旨在将用户引向引人入胜的内容时刻,但它们对视频消费模式的总体影响却引发了疑问。在本研究中,我们深入研究了消费内信息提示(ICIC),即实时描述视频质量波动的指标。通过在直播平台上进行自然实验,我们评估了参与图的效果。这些可视化时间线强调了视频点播(VOD)内容中受先前观众青睐的时刻,代表了直播流会话的完整回放。值得注意的是,这些图表只有 iOS 用户才能访问,安卓用户无法访问。我们的研究结果表明,ICIC 提高了 VOD 和直播流的观看率。此外,观众往往会花更多时间沉浸在直播中,这表明内容的吸引力有所提高。然而,这些参与图并没有促使用户捐赠更多的虚拟礼物,而这正是流媒体的重要收入来源。即使引入了 ICIC,虽然视频制作量有所增加,但直播流的固有结构基本保持不变。最后,我们将讨论这些发现的学术和管理意义。
{"title":"In-Consumption Information Cues and Online Video Consumption","authors":"Jaeung Sim, Kyungmin Choi, Sang Pil Han, Daegon Cho","doi":"10.25300/misq/2023/17763","DOIUrl":"https://doi.org/10.25300/misq/2023/17763","url":null,"abstract":"<style>#html-body [data-pb-style=QTOOY8P]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>Online video platforms such as YouTube feature visual cues on progress bars to spotlight standout segments of videos. These cues, designed to steer users toward intriguing content moments, raise questions about their overarching impact on video consumption patterns. In this study, we delve into in-consumption information cues (ICICs), indicators that depict fluctuating video quality in real time. Drawing from a natural experiment on a live streaming platform, we evaluate the effects of engagement graphs. These are visual timelines that emphasize moments favored by prior viewers in video-on-demand (VOD) content, which represent full replays of live stream sessions. Notably, these graphs are only accessible to iOS users, leaving Android users without access. Our results show that ICICs enhance the viewership of VODs and live streams. Moreover, viewers tend to spend more time immersed in live broadcasts, suggesting heightened content appeal. Yet, these engagement graphs do not prompt users to donate more virtual gifts, a vital income stream for streamers. Even with the introduction of ICICs, while there is a rise in video production, the inherent structure of live streams remained largely unchanged. We conclude by discussing the academic and managerial implications of these findings.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"37 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141182476","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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Mis Quarterly
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