Pub Date : 2024-06-01DOI: 10.25300/misq/2023/17710
Kazem Haki, Hüseyin Tanriverdi, Dorsa Safaei, Marius Schmid, Stephan Aier, Robert Winter
Firms generate innovations to profit from market opportunities, which are newly identified customer needs not yet being met in the market. The rising complexity of market opportunities requires collaboration among multiple partner firms. However, this multipartner collaboration increases transaction and production costs when generating innovations. To address these challenges, incumbents build B2B innovation platforms with mechanisms to reduce partners’ transaction and production costs. We do not yet know if and when partners would choose to use the incumbent’s traditional service innovation model or the B2B innovation platform and how this choice would affect the generativity and profitability of innovations for the incumbent and the partners. We used agent-based modeling and simulation to develop a theory to address these questions. We found that the complexity of market opportunities interacts with the B2B innovation platform’s transaction and production mechanisms to jointly affect whether partners use the platform and when the incumbent and partners achieve generativity and profitability. When the complexity of market opportunities is low, partners use the traditional service innovation model. As complexity increases to medium or high levels, partners begin to use the B2B innovation platform mechanisms to address the transaction and production challenges presented by the complexity of market opportunities. However, there are limits to how much the platform mechanisms can address these challenges. The complexity of market opportunities inhibits the emergence of network effects on B2B innovation platforms and limits the generativity and profitability of platform partners. There are diminishing benefits of investing in the platform’s transaction and production mechanisms, and complexity affects whether the platform owner or the partners profit from innovations generated on the platform.
{"title":"Generativity and Profitability on B2B Innovation Platforms: A Simulation-based Theory Development","authors":"Kazem Haki, Hüseyin Tanriverdi, Dorsa Safaei, Marius Schmid, Stephan Aier, Robert Winter","doi":"10.25300/misq/2023/17710","DOIUrl":"https://doi.org/10.25300/misq/2023/17710","url":null,"abstract":"<style>#html-body [data-pb-style=UMN4FGV]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>Firms generate innovations to profit from market opportunities, which are newly identified customer needs not yet being met in the market. The rising complexity of market opportunities requires collaboration among multiple partner firms. However, this multipartner collaboration increases transaction and production costs when generating innovations. To address these challenges, incumbents build B2B innovation platforms with mechanisms to reduce partners’ transaction and production costs. We do not yet know if and when partners would choose to use the incumbent’s traditional service innovation model or the B2B innovation platform and how this choice would affect the generativity and profitability of innovations for the incumbent and the partners. We used agent-based modeling and simulation to develop a theory to address these questions. We found that the complexity of market opportunities interacts with the B2B innovation platform’s transaction and production mechanisms to jointly affect whether partners use the platform and when the incumbent and partners achieve generativity and profitability. When the complexity of market opportunities is low, partners use the traditional service innovation model. As complexity increases to medium or high levels, partners begin to use the B2B innovation platform mechanisms to address the transaction and production challenges presented by the complexity of market opportunities. However, there are limits to how much the platform mechanisms can address these challenges. The complexity of market opportunities inhibits the emergence of network effects on B2B innovation platforms and limits the generativity and profitability of platform partners. There are diminishing benefits of investing in the platform’s transaction and production mechanisms, and complexity affects whether the platform owner or the partners profit from innovations generated on the platform.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"25 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141182457","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-06-01DOI: 10.25300/misq/2023/17622
Jaehwuen Jung, Shuting (Ada) Wang, Sunil Wattal
While marketing on social media fan pages has received widespread research attention, few studies have investigated the impact of adding a showroom to a social media fan page. Showrooms on social media fan pages are unique in that they can amplify the conflicts between businesses’ commercial purposes (selling) and customers’ expectations (socializing) on social media, making it unclear how they might influence customer behavior. In this study, we open this black box by using data from a leading fashion retailer. We found that adding a showroom to a fan page has both positive implications, in that it leads to more user engagement and purchases, and negative implications, in that it leads users to “unfollow” the retailer’s social media fan page. We further found that such impact is moderated by customer willingness to disclose private information. Specifically, the positive (negative) implication is significantly greater (smaller) for customers who are willing to disclose their private information to the retailer on social media. Mechanism-level analyses suggest that adding a showroom to a fan page can increase customer purchases both directly and indirectly by facilitating their engagement with the fan page and that customer willingness to disclose private information negatively moderates the mediation effect of user engagement on purchase behavior. In addition, results from an online experiment indicate that such showrooms can increase unfollowing by undermining users’ social perception of the fan page and raising users’ privacy concerns. Our findings suggest that even when firms see a significant increase in user purchase and activities after adding a showroom on their fan pages, they should carefully consider the potential risk of driving away customers and strategically target users who are less privacy sensitive.
{"title":"Commercializing Social Media? How Showrooms on Social Media Fan Pages Influence Customer Behavior","authors":"Jaehwuen Jung, Shuting (Ada) Wang, Sunil Wattal","doi":"10.25300/misq/2023/17622","DOIUrl":"https://doi.org/10.25300/misq/2023/17622","url":null,"abstract":"<style>#html-body [data-pb-style=H4QXIS6]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>While marketing on social media fan pages has received widespread research attention, few studies have investigated the impact of adding a showroom to a social media fan page. Showrooms on social media fan pages are unique in that they can amplify the conflicts between businesses’ commercial purposes (selling) and customers’ expectations (socializing) on social media, making it unclear how they might influence customer behavior. In this study, we open this black box by using data from a leading fashion retailer. We found that adding a showroom to a fan page has both positive implications, in that it leads to more user engagement and purchases, and negative implications, in that it leads users to “unfollow” the retailer’s social media fan page. We further found that such impact is moderated by customer willingness to disclose private information. Specifically, the positive (negative) implication is significantly greater (smaller) for customers who are willing to disclose their private information to the retailer on social media. Mechanism-level analyses suggest that adding a showroom to a fan page can increase customer purchases both directly and indirectly by facilitating their engagement with the fan page and that customer willingness to disclose private information negatively moderates the mediation effect of user engagement on purchase behavior. In addition, results from an online experiment indicate that such showrooms can increase unfollowing by undermining users’ social perception of the fan page and raising users’ privacy concerns. Our findings suggest that even when firms see a significant increase in user purchase and activities after adding a showroom on their fan pages, they should carefully consider the potential risk of driving away customers and strategically target users who are less privacy sensitive.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"18 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141182462","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-06-01DOI: 10.25300/misq/2023/17585
Xue Guo, Jing Gong, Min-Seok Pang
Information technology (IT) professionals play a critical role in digital transformation, innovation, and entrepreneurship, contributing to significant economic growth. The use of temporary work visas and related immigration policies has attracted significant controversy and policy debates in developed nations. On the one hand, foreign IT professionals can complement domestic IT professionals by bringing new skills and knowledge, which benefit domestic workers. On the other hand, foreign IT professionals may substitute for their domestic counterparts due to intensified labor-market competition. In this study, we focus on an extension in the Optional Practical Training (OPT) program in the U.S. for foreign science, technology, engineering, and mathematics (STEM) graduates from U.S. institutions. We explore the effects of the STEM OPT extension on the number and wage of domestic workers in STEM occupations and how these effects differ between IT and non-IT STEM occupations. We found that an increase in the supply of foreign STEM professionals from the OPT extension has boosted the employment of domestic workers in STEM occupations and that the effects are stronger for IT occupations. This study contributes to the information systems literature by demonstrating the unique effects of immigrant policies on IT occupations and provides significant implications for evidence-driven policy making.
#html-body [data-pb-style=LQBVCM0]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} 信息技术（IT）专业人员在数字化转型、创新和创业方面发挥着至关重要的作用，促进了经济的大幅增长。临时工作签证和相关移民政策的使用在发达国家引起了巨大争议和政策辩论。一方面，外国 IT 专业人才可以补充国内 IT 专业人才的不足，带来新的技能和知识，使国内工人受益。另一方面，由于劳动力市场竞争加剧，外国 IT 专业人才可能会取代国内同行。在本研究中，我们将重点关注美国院校为外国科学、技术、工程和数学（STEM）专业毕业生提供的可选实习培训（OPT）项目的延期。我们探讨了延长 STEM OPT 对从事 STEM 职业的国内工人数量和工资的影响，以及这些影响在 IT 和非 IT STEM 职业之间有何不同。我们发现，OPT 延期带来的外国 STEM 专业人才供应量的增加促进了 STEM 职业中国内工人的就业，而且对 IT 职业的影响更大。本研究通过展示移民政策对 IT 职业的独特影响，为信息系统文献做出了贡献，并为以证据为导向的政策制定提供了重要启示。
{"title":"Creation or Destruction? STEM OPT Extension and Employment of Information Technology Professionals","authors":"Xue Guo, Jing Gong, Min-Seok Pang","doi":"10.25300/misq/2023/17585","DOIUrl":"https://doi.org/10.25300/misq/2023/17585","url":null,"abstract":"<style>#html-body [data-pb-style=LQBVCM0]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>Information technology (IT) professionals play a critical role in digital transformation, innovation, and entrepreneurship, contributing to significant economic growth. The use of temporary work visas and related immigration policies has attracted significant controversy and policy debates in developed nations. On the one hand, foreign IT professionals can complement domestic IT professionals by bringing new skills and knowledge, which benefit domestic workers. On the other hand, foreign IT professionals may substitute for their domestic counterparts due to intensified labor-market competition. In this study, we focus on an extension in the Optional Practical Training (OPT) program in the U.S. for foreign science, technology, engineering, and mathematics (STEM) graduates from U.S. institutions. We explore the effects of the STEM OPT extension on the number and wage of domestic workers in STEM occupations and how these effects differ between IT and non-IT STEM occupations. We found that an increase in the supply of foreign STEM professionals from the OPT extension has boosted the employment of domestic workers in STEM occupations and that the effects are stronger for IT occupations. This study contributes to the information systems literature by demonstrating the unique effects of immigrant policies on IT occupations and provides significant implications for evidence-driven policy making.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"318 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141182460","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-06-01DOI: 10.25300/misq/2023/17869
Ted Matherly and Brad Greenwood
The rise of the internet has upended numerous industries, but none more so than news production. The connectivity fostered by digitization has been accompanied by the emergence of content aggregation, the proliferation of fake news, and the extended geographic reach of industry leaders, all of which have served to hollow out local reporting capacity. In this work, we examine the result of changes wrought by the internet on an outcome of theoretical and practical significance: corruption. Inasmuch as newspapers are viewed as an important investigative arm of local communities, it is possible that corrupt local actors will be emboldened in their absence. To test this hypothesis, we employed a difference-in-differences approach, exploiting the phased closure of major daily newspapers across the country. Our results indicate a significant and positive correlation between federal corruption charges and newspaper closures. Further, we observed no evidence that the rise in online news vendors or the democratization of the press ameliorates this effect. This suggests a key issue with the increased geographic reach of digitized firms in the form of “information blindness” to local issues.
{"title":"No News is Bad News: The Internet, Corruption, and the Decline of the Fourth Estate","authors":"Ted Matherly and Brad Greenwood","doi":"10.25300/misq/2023/17869","DOIUrl":"https://doi.org/10.25300/misq/2023/17869","url":null,"abstract":"<style>#html-body [data-pb-style=CRVEIBX]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>The rise of the internet has upended numerous industries, but none more so than news production. The connectivity fostered by digitization has been accompanied by the emergence of content aggregation, the proliferation of fake news, and the extended geographic reach of industry leaders, all of which have served to hollow out local reporting capacity. In this work, we examine the result of changes wrought by the internet on an outcome of theoretical and practical significance: corruption. Inasmuch as newspapers are viewed as an important investigative arm of local communities, it is possible that corrupt local actors will be emboldened in their absence. To test this hypothesis, we employed a difference-in-differences approach, exploiting the phased closure of major daily newspapers across the country. Our results indicate a significant and positive correlation between federal corruption charges and newspaper closures. Further, we observed no evidence that the rise in online news vendors or the democratization of the press ameliorates this effect. This suggests a key issue with the increased geographic reach of digitized firms in the form of “information blindness” to local issues.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"4 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141182507","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-06-01DOI: 10.25300/misq/2023/17700
Xue (Jane) Tan, Lu (Lucy) Yan, Alfonso J. Pedraza-Martinez
When people share their prosocial behavior on social media, they face a dilemma. By making prosocial disclosures, they risk being perceived as self-promoting or even selfish and thus less likable. By staying silent, they fail to spread awareness about prosocial activities they value. Drawing on attribution theory, we study the digital reaction of likes to the self-disclosure of prosocial activities that involve multiple stakeholders to understand the affordances and constraints of social media. Leveraging field data on a social networking site, we found that reporting a higher level of self-effort increases the digital reaction of likes. To our surprise, expressing gratitude for the sponsor’s efforts also increased likes for such self-disclosures. Through lab experiments that emulated this context, we dissected this paradox by separating the positive effect of expressing gratitude and the negative effect of sharing credit with other stakeholders on likes. Further, we underscore the salience of expressing gratitude, even when gratitude was extended to sponsors with bad reputations. Our study contributes to the design of a more humane digital world where individuals share and promote prosocial activities without compromising their likability and offers valuable insights for navigating the evolving landscape of social networking platforms.
{"title":"Navigating the Digital Terrain of Prosocial Disclosures and Likability","authors":"Xue (Jane) Tan, Lu (Lucy) Yan, Alfonso J. Pedraza-Martinez","doi":"10.25300/misq/2023/17700","DOIUrl":"https://doi.org/10.25300/misq/2023/17700","url":null,"abstract":"<style>#html-body [data-pb-style=NLRAYDI]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>When people share their prosocial behavior on social media, they face a dilemma. By making prosocial disclosures, they risk being perceived as self-promoting or even selfish and thus less likable. By staying silent, they fail to spread awareness about prosocial activities they value. Drawing on attribution theory, we study the digital reaction of likes to the self-disclosure of prosocial activities that involve multiple stakeholders to understand the affordances and constraints of social media. Leveraging field data on a social networking site, we found that reporting a higher level of self-effort increases the digital reaction of likes. To our surprise, expressing gratitude for the sponsor’s efforts also increased likes for such self-disclosures. Through lab experiments that emulated this context, we dissected this paradox by separating the positive effect of expressing gratitude and the negative effect of sharing credit with other stakeholders on likes. Further, we underscore the salience of expressing gratitude, even when gratitude was extended to sponsors with bad reputations. Our study contributes to the design of a more humane digital world where individuals share and promote prosocial activities without compromising their likability and offers valuable insights for navigating the evolving landscape of social networking platforms.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"45 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141182512","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-01DOI: 10.25300/misq/2023/16434
Sanna Tiilikainen, Virpi Kristiina Tuunainen, Suprateek Sarker, Ilkka Arminen
Contemporary knowledge workers collaborating in hybrid work environments need to frequently deal with ICT interruptions. This can potentially lead to disruptions in the collaboration process, particularly in synchronous collaboration contexts. How do knowledge workers deal with such interruptions to ensure the smooth continuation of their collaboration? Previous studies, for the most part, suggest that interruptions are likely to negatively affect the process of collaboration, yet we see that in many instances, knowledge workers continue to collaborate smoothly despite receiving ICT interruptions and even attending to them. In other words, ICT interruptions do not always discernibly affect the collaborative process. In this paper, sensitized by concepts from Goffman’s work, we offer a novel understanding of how group members can seamlessly handle ICT interruptions, avoiding and, in certain cases, recovering from serious disruptions in collaboration.
{"title":"Toward a Process-Based, Interpretive Understanding of How Collaborative Groups Deal With ICT Interruptions","authors":"Sanna Tiilikainen, Virpi Kristiina Tuunainen, Suprateek Sarker, Ilkka Arminen","doi":"10.25300/misq/2023/16434","DOIUrl":"https://doi.org/10.25300/misq/2023/16434","url":null,"abstract":"<style>#html-body [data-pb-style=YMH4GDQ]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>Contemporary knowledge workers collaborating in hybrid work environments need to frequently deal with ICT interruptions. This can potentially lead to disruptions in the collaboration process, particularly in synchronous collaboration contexts. How do knowledge workers deal with such interruptions to ensure the smooth continuation of their collaboration? Previous studies, for the most part, suggest that interruptions are likely to negatively affect the process of collaboration, yet we see that in many instances, knowledge workers continue to collaborate smoothly despite receiving ICT interruptions and even attending to them. In other words, ICT interruptions do not always discernibly affect the collaborative process. In this paper, sensitized by concepts from Goffman’s work, we offer a novel understanding of how group members can seamlessly handle ICT interruptions, avoiding and, in certain cases, recovering from serious disruptions in collaboration.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"34 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140015577","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-01DOI: 10.25300/misq/2023/15166
Matthew J. Hashim and Jesse C. Bockstedt
Online labor markets and the humans that power them serve a critical role in the advancement of artificial intelligence and supervised machine learning via the creation of useful training datasets. The use of human effort in online labor markets is not enough, however, as a key factor is understanding the possible interventions that market operators can leverage to incentivize human effort among their labor force. We propose that platforms could implement mechanisms such as rewards or punishments at individual or group levels to incentivize real-effort and output. We apply our interventions using a collaborative image tagging experiment—a folksonomy—and the results provide interesting insights and nonobvious consequences. On average, interventions applied at the group level outperformed interventions applied at the individual level. Punishing the group provided the most controversial incentive strategy and provided a nonobvious significant improvement in effort. Rewarding or sanctioning an individual had similar effects on average, with both treatments leading to significant increases in effort post-intervention. In contrast to predictions, sanctioning appears to have significantly motivated those that were punished. Overall, the interventions applied in our real-effort collaborative image tagging experiment had a significant impact on behavior, which provides guidance for online labor market operators and the use of incentives in the creation of labeled machine learning training datasets.
{"title":"Real-Effort Incentives in Online Labor Markets: Punishments and Rewards for Individuals and Groups","authors":"Matthew J. Hashim and Jesse C. Bockstedt","doi":"10.25300/misq/2023/15166","DOIUrl":"https://doi.org/10.25300/misq/2023/15166","url":null,"abstract":"<style>#html-body [data-pb-style=FO0WS48]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>Online labor markets and the humans that power them serve a critical role in the advancement of artificial intelligence and supervised machine learning via the creation of useful training datasets. The use of human effort in online labor markets is not enough, however, as a key factor is understanding the possible interventions that market operators can leverage to incentivize human effort among their labor force. We propose that platforms could implement mechanisms such as rewards or punishments at individual or group levels to incentivize real-effort and output. We apply our interventions using a collaborative image tagging experiment—a folksonomy—and the results provide interesting insights and nonobvious consequences. On average, interventions applied at the group level outperformed interventions applied at the individual level. Punishing the group provided the most controversial incentive strategy and provided a nonobvious significant improvement in effort. Rewarding or sanctioning an individual had similar effects on average, with both treatments leading to significant increases in effort post-intervention. In contrast to predictions, sanctioning appears to have significantly motivated those that were punished. Overall, the interventions applied in our real-effort collaborative image tagging experiment had a significant impact on behavior, which provides guidance for online labor market operators and the use of incentives in the creation of labeled machine learning training datasets.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"2010 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140015692","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-01DOI: 10.25300/misq/2023/17944
Zike Cao and Rodrigo Belo
Social media influencer marketing has grown substantially in the last decade and is a major advertising channel for many brands. Social media influencers weave sponsored posts with organic content into their feeds, which raises concerns among regulators and consumer advocates that users may not be able to clearly distinguish between sponsored and organic influencer content. Thus, regulators often mandate the explicit disclosure of sponsored content. However, there is little empirical evidence based on field data about the effects of explicit sponsorship disclosure. Therefore, we empirically investigate the effects of explicitly disclosing sponsorship in influencers’ content on users’ engagement using a large-scale field dataset collected from Facebook and Instagram. Our empirical results suggest that explicit sponsorship disclosure increases user awareness of the advertising nature and earns users’ favorability by enhancing transparency about the sponsored content. We further designed two online experiments to corroborate our empirical results and directly test the underlying mechanisms. Our findings have novel and important implications for marketers, influencers, social media platforms, and regulators in the influencer marketing industry.
{"title":"Effects of Explicit Sponsorship Disclosure on User Engagement in Social Media Influencer Marketing","authors":"Zike Cao and Rodrigo Belo","doi":"10.25300/misq/2023/17944","DOIUrl":"https://doi.org/10.25300/misq/2023/17944","url":null,"abstract":"<style>#html-body [data-pb-style=KEC7BE2]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>Social media influencer marketing has grown substantially in the last decade and is a major advertising channel for many brands. Social media influencers weave sponsored posts with organic content into their feeds, which raises concerns among regulators and consumer advocates that users may not be able to clearly distinguish between sponsored and organic influencer content. Thus, regulators often mandate the explicit disclosure of sponsored content. However, there is little empirical evidence based on field data about the effects of explicit sponsorship disclosure. Therefore, we empirically investigate the effects of explicitly disclosing sponsorship in influencers’ content on users’ engagement using a large-scale field dataset collected from Facebook and Instagram. Our empirical results suggest that explicit sponsorship disclosure increases user awareness of the advertising nature and earns users’ favorability by enhancing transparency about the sponsored content. We further designed two online experiments to corroborate our empirical results and directly test the underlying mechanisms. Our findings have novel and important implications for marketers, influencers, social media platforms, and regulators in the influencer marketing industry.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"6 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140015722","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-01DOI: 10.25300/misq/2023/17680
Kevin A. Harmon, Hansol Lee, Bahar Javadi Khasraghi, Harshit S. Parmar, Eric A. Walden
System delays are a major factor that harms user experience. Long delays often result in system abandonment, decreased user performance, and lost revenue for businesses. Although studies have provided important contributions on the consequences of delays, less is known about why system delays harm the user experience. Using fMRI, we examined how long system delays—compared to short delays—can change a user’s brain state. Results showed that brain state switching was more likely during a long delay than during a short delay. Brain state switching was also more likely at the beginning of a task following a long delay than following a short delay. The default-mode network (brain regions associated with inattention) was more active during long delays than when users were engaged in the task. Furthermore, long delays were significantly related to worsened performance as measured in decision time in the task following a delay. This effect was mediated by brain state switching at the beginning of the task after the delay. We also attempted four different system design interventions to overcome this and found partial mitigation, but none eliminated the negative effect of delays.
{"title":"Delays in Information Presentation Lead to Brain State Switching, Which Degrades User Performance, and There May Not Be Much We Can Do about It","authors":"Kevin A. Harmon, Hansol Lee, Bahar Javadi Khasraghi, Harshit S. Parmar, Eric A. Walden","doi":"10.25300/misq/2023/17680","DOIUrl":"https://doi.org/10.25300/misq/2023/17680","url":null,"abstract":"<style>#html-body [data-pb-style=HLQIEF7]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>System delays are a major factor that harms user experience. Long delays often result in system abandonment, decreased user performance, and lost revenue for businesses. Although studies have provided important contributions on the consequences of delays, less is known about why system delays harm the user experience. Using fMRI, we examined how long system delays—compared to short delays—can change a user’s brain state. Results showed that brain state switching was more likely during a long delay than during a short delay. Brain state switching was also more likely at the beginning of a task following a long delay than following a short delay. The default-mode network (brain regions associated with inattention) was more active during long delays than when users were engaged in the task. Furthermore, long delays were significantly related to worsened performance as measured in decision time in the task following a delay. This effect was mediated by brain state switching at the beginning of the task after the delay. We also attempted four different system design interventions to overcome this and found partial mitigation, but none eliminated the negative effect of delays.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"15 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140019042","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-01DOI: 10.25300/misq/2023/17511
Jan Recker, Roman Zeiss, Mario Mueller
We study how Apple and independent repair service providers used different physical, regulatory, and digital instruments to influence each other’s abilities to control the repair aftermarket of the Apple iPhone between 2007 and 2020. We show how the emergence of digital instruments for enacting control, made possible through emerging functionality for tethering, encryption, and temporary binding implemented in the iPhone itself, was shaped by and shaped the actions of Apple and the independent repair service providers, and led to a dominant tension between encrypted authorization and inscription of control through Apple and collective legal action by independent repair service providers. Our analysis provides a more nuanced understanding of control enactment by highlighting the implications of using different mediums for exercising control, and we provide a new way to understand the dialectics involved in enacting control in digital product aftermarkets. Our study provides insights that can inform the regulation of digital product aftermarkets—in particular, the ongoing debate about rights-to-repair legislation.
{"title":"iRepair or I Repair? A Dialectical Process Analysis of Control Enactment in the iPhone Repair Aftermarket","authors":"Jan Recker, Roman Zeiss, Mario Mueller","doi":"10.25300/misq/2023/17511","DOIUrl":"https://doi.org/10.25300/misq/2023/17511","url":null,"abstract":"<style>#html-body [data-pb-style=K8E8GVM]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}</style>We study how Apple and independent repair service providers used different physical, regulatory, and digital instruments to influence each other’s abilities to control the repair aftermarket of the Apple iPhone between 2007 and 2020. We show how the emergence of digital instruments for enacting control, made possible through emerging functionality for tethering, encryption, and temporary binding implemented in the iPhone itself, was shaped by and shaped the actions of Apple and the independent repair service providers, and led to a dominant tension between encrypted authorization and inscription of control through Apple and collective legal action by independent repair service providers. Our analysis provides a more nuanced understanding of control enactment by highlighting the implications of using different mediums for exercising control, and we provide a new way to understand the dialectics involved in enacting control in digital product aftermarkets. Our study provides insights that can inform the regulation of digital product aftermarkets—in particular, the ongoing debate about rights-to-repair legislation.","PeriodicalId":49807,"journal":{"name":"Mis Quarterly","volume":"20 1","pages":""},"PeriodicalIF":7.3,"publicationDate":"2024-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140015618","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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