Pub Date : 2024-08-09DOI: 10.29121/shodhkosh.v5.i2.2024.723
Saini Barkha, Dr. Gurcharan Singh, Neetu Negi
Human association that is societies necessitate communication and language is the elemental means of human communication. In primitive times, communication was generally done through oral means restricted by space and time. Writing surpassed these limitations, allowing man to raise civilization. Writing began at first in the form of noticeable signs or pictures understandable to men. And now it has emerged in various ways: in science it is a scholarly tool, in literature it is a cultural channel and in art it is a form in itself. This preliminary investigation of history of writing is intended to provide background knowledge on the evolution of text as an art element. The present research aspires to investigate the evolution and advancement of scripts from ancient times to the emergence of alphabets. It provides the genesis, forms, objectives and sequential changes of the world’s major scripts. In the first section, what constitutes ‘complete writing’ has been defined with the assistance of scholarly theories. A brief insight of pictography and logography as prewriting has also been observed. Further in the second section the advancements in pictorial writing to phonetic writing is outlined. The third section traces the stories of Indian scripts and their development over the centuries. The study is based on qualitative research method acquiring data from museums, secondary sources and documentations. The research thus is an attempt to explore the value and objectivity of text used as a visual communication element. Eventually the study provides visualization of scripts in the form of notches, tallies, pictographs, graphic symbols and complete alphabets.
{"title":"FROM NOTCHES TO ALPHABET: TRACING THE EVOLUTION AND DEVELOPMENT OF SCRIPTS FROM ANCIENT TO MODERN WORLD","authors":"Saini Barkha, Dr. Gurcharan Singh, Neetu Negi","doi":"10.29121/shodhkosh.v5.i2.2024.723","DOIUrl":"https://doi.org/10.29121/shodhkosh.v5.i2.2024.723","url":null,"abstract":"Human association that is societies necessitate communication and language is the elemental means of human communication. In primitive times, communication was generally done through oral means restricted by space and time. Writing surpassed these limitations, allowing man to raise civilization. Writing began at first in the form of noticeable signs or pictures understandable to men. And now it has emerged in various ways: in science it is a scholarly tool, in literature it is a cultural channel and in art it is a form in itself. This preliminary investigation of history of writing is intended to provide background knowledge on the evolution of text as an art element. The present research aspires to investigate the evolution and advancement of scripts from ancient times to the emergence of alphabets. It provides the genesis, forms, objectives and sequential changes of the world’s major scripts. In the first section, what constitutes ‘complete writing’ has been defined with the assistance of scholarly theories. A brief insight of pictography and logography as prewriting has also been observed. Further in the second section the advancements in pictorial writing to phonetic writing is outlined. The third section traces the stories of Indian scripts and their development over the centuries. The study is based on qualitative research method acquiring data from museums, secondary sources and documentations. The research thus is an attempt to explore the value and objectivity of text used as a visual communication element. Eventually the study provides visualization of scripts in the form of notches, tallies, pictographs, graphic symbols and complete alphabets.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":"65 21","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-08-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141922871","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-08-09DOI: 10.29121/shodhkosh.v5.i2.2024.1143
Santhosh kumar Putta
This research delves into the phenomenon of Pan-Indian South cinema, focusing on deconstructing its compositional elements responsible for its transformative success on the Pan-Indian Landscape, distinguishing itself from the Bollywood cinema, which was previously synonymous with Indian Cinema globally Rajadhyaksha & Willmen (2012). Bollywood long dominated the scholarly discourse on Indian cinema, leading to a notable gap in understanding the nuanced dynamics of South Indian regional Cinema’s and its ascent to the popularity on the pan-Indian Stage. This study addresses this gap by examining how Pan-Indian South Cinema, exemplified by landmark films such as the “Baahubali” series, “Robo 2.0,” "K.G.F. 1," "K.G.F. 2," and “R.R.R." navigates and celebrates its diverse regional identities while resonating with audiences across diverse linguistic and cultural boundaries present in India. Utilizing a methodological approach that integrates textual and content analysis, this research looks at the compositional elements and other factors that contributed to the success of these films on the Pan-Indian stage. The study elucidates the intrinsic factors contributing to Pan-Indian South cinema's success and enduring appeal through a critical lens. By combining innovative cinematic practices and merging the cast of regional and Bollywood Cinema, Pan-Indian South cinema has emerged as a new hybrid cinema, offering audiences narratives often rooted in local cultures and traditions of south India, yet resonating with the Pan-Indian audience. The findings of this inquiry not only enrich our understanding of Pan-Indian Cinema but also shed light on the complexities of cinematic productions and creative choices crucial for their success. Ultimately, this research contributes to a more comprehensive appreciation of India's diverse cinematic traditions and underscores Pan-Indian South Cinema's significance as a vibrant, hybrid and influential force in contemporary Indian Cinema.
{"title":"EMERGENCE OF PAN-INDIAN SOUTH CINEMA: DECONSTRUCTING THE COMPOSITIONAL ELEMENTS AND NARRATIVE PARADIGMS","authors":"Santhosh kumar Putta","doi":"10.29121/shodhkosh.v5.i2.2024.1143","DOIUrl":"https://doi.org/10.29121/shodhkosh.v5.i2.2024.1143","url":null,"abstract":"This research delves into the phenomenon of Pan-Indian South cinema, focusing on deconstructing its compositional elements responsible for its transformative success on the Pan-Indian Landscape, distinguishing itself from the Bollywood cinema, which was previously synonymous with Indian Cinema globally Rajadhyaksha & Willmen (2012). Bollywood long dominated the scholarly discourse on Indian cinema, leading to a notable gap in understanding the nuanced dynamics of South Indian regional Cinema’s and its ascent to the popularity on the pan-Indian Stage. This study addresses this gap by examining how Pan-Indian South Cinema, exemplified by landmark films such as the “Baahubali” series, “Robo 2.0,” \"K.G.F. 1,\" \"K.G.F. 2,\" and “R.R.R.\" navigates and celebrates its diverse regional identities while resonating with audiences across diverse linguistic and cultural boundaries present in India. Utilizing a methodological approach that integrates textual and content analysis, this research looks at the compositional elements and other factors that contributed to the success of these films on the Pan-Indian stage. The study elucidates the intrinsic factors contributing to Pan-Indian South cinema's success and enduring appeal through a critical lens. By combining innovative cinematic practices and merging the cast of regional and Bollywood Cinema, Pan-Indian South cinema has emerged as a new hybrid cinema, offering audiences narratives often rooted in local cultures and traditions of south India, yet resonating with the Pan-Indian audience. The findings of this inquiry not only enrich our understanding of Pan-Indian Cinema but also shed light on the complexities of cinematic productions and creative choices crucial for their success. Ultimately, this research contributes to a more comprehensive appreciation of India's diverse cinematic traditions and underscores Pan-Indian South Cinema's significance as a vibrant, hybrid and influential force in contemporary Indian Cinema.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":"68 13","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-08-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141922287","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-08-09DOI: 10.29121/shodhkosh.v5.i2.2024.1393
Subrato Das, Poonam Rani
Over the last few years, the rapid development of artificial intelligence has initiated new opportunities offered to designers. In the area of graphic design, multiple AI tools are available that enable users to benefit from the capabilities of this technology. Currently, illustrators, photographers, web designers, and other visual creators may use AI-driven applications and support to enhance the quality and variety of their works. Not only does this process help save a lot of time, but it also opens a variety of creative opportunities that one would not have thought of without technology.Human designers' role becomes curator and directional advisor which puts more emphasise to strategy and visual creativity. One of the proposals is to figure out the ethical rules, revaluate existing education, and somehow make sure that human kind is protected. The future picture is the AI and human creativity complementing each other, to create new innovations in the field of design.
{"title":"REVOLUTIONIZING GRAPHIC DESIGN: THE SYNERGY OF AI TOOLS AND HUMAN CREATIVITY","authors":"Subrato Das, Poonam Rani","doi":"10.29121/shodhkosh.v5.i2.2024.1393","DOIUrl":"https://doi.org/10.29121/shodhkosh.v5.i2.2024.1393","url":null,"abstract":"Over the last few years, the rapid development of artificial intelligence has initiated new opportunities offered to designers. In the area of graphic design, multiple AI tools are available that enable users to benefit from the capabilities of this technology. Currently, illustrators, photographers, web designers, and other visual creators may use AI-driven applications and support to enhance the quality and variety of their works. Not only does this process help save a lot of time, but it also opens a variety of creative opportunities that one would not have thought of without technology.Human designers' role becomes curator and directional advisor which puts more emphasise to strategy and visual creativity. One of the proposals is to figure out the ethical rules, revaluate existing education, and somehow make sure that human kind is protected. The future picture is the AI and human creativity complementing each other, to create new innovations in the field of design.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":"1 8","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-08-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141921940","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-08-09DOI: 10.29121/shodhkosh.v5.i2.2024.1191
Zeba Nisar, Khurram Ashraf, Shweta Verma
Urban parks serve as vital green lungs for bustling cities, offering sanctuary, fostering community, and injecting life into concrete jungles. Their role in enhancing livability through recreation, environmental benefits, and social cohesion is undeniable. In Lucknow, Uttar Pradesh, stands Dr. Bhimrao Ambedkar Samajik Parivartan Prateek Sthal, popularly known as Ambedkar Park – a unique blend of public park, memorial, and architectural marvel. Sprawling across 108 acres, this majestic complex pays homage to Dr. B.R. Ambedkar, the architect of the Indian Constitution and champion of social justice, while offering a verdant escape within the city's hustle. However, questions persist about its true contribution to urban green space and its potential for enhancing livability. This research delves into a comprehensive study of Ambedkar Park, assessing its current state and proposing strategies to revitalize it into a more vibrant and inclusive space. A mixed-methods approach, including site visits, SWOT analysis, surveys, and focus group discussions, was employed to gather comprehensive data on the park's status and user perceptions. By highlighting existing challenges and opportunities, it ultimately leads to a discussion on potential improvements for a more vibrant and livable urban green space.
{"title":"EXPLORING URBAN PARKS: PERFORMANCE ANALYSIS AND IMPROVEMENT STRATEGIES FOR AMBEDKAR MEMORIAL PARK, LUCKNOW","authors":"Zeba Nisar, Khurram Ashraf, Shweta Verma","doi":"10.29121/shodhkosh.v5.i2.2024.1191","DOIUrl":"https://doi.org/10.29121/shodhkosh.v5.i2.2024.1191","url":null,"abstract":"Urban parks serve as vital green lungs for bustling cities, offering sanctuary, fostering community, and injecting life into concrete jungles. Their role in enhancing livability through recreation, environmental benefits, and social cohesion is undeniable. In Lucknow, Uttar Pradesh, stands Dr. Bhimrao Ambedkar Samajik Parivartan Prateek Sthal, popularly known as Ambedkar Park – a unique blend of public park, memorial, and architectural marvel. Sprawling across 108 acres, this majestic complex pays homage to Dr. B.R. Ambedkar, the architect of the Indian Constitution and champion of social justice, while offering a verdant escape within the city's hustle. However, questions persist about its true contribution to urban green space and its potential for enhancing livability. This research delves into a comprehensive study of Ambedkar Park, assessing its current state and proposing strategies to revitalize it into a more vibrant and inclusive space. A mixed-methods approach, including site visits, SWOT analysis, surveys, and focus group discussions, was employed to gather comprehensive data on the park's status and user perceptions. By highlighting existing challenges and opportunities, it ultimately leads to a discussion on potential improvements for a more vibrant and livable urban green space.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":"34 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-08-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141924830","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-08-09DOI: 10.29121/shodhkosh.v5.i2.2024.1408
Huansong Yang, Youyou Zhang
With the booming development of the digital media industry, the demand for related professionals is growing. As the cradle of talent training, the construction of digital media laboratory atmosphere plays a crucial role in the cultivation of students' professional skills and innovative ability. Taking the Digital Media Laboratory of Hangzhou Normal University as a case, this paper elaborates how to improve and enhance the learning atmosphere of the laboratory through multi-dimensional means such as the optimization of hardware facilities, the enrichment of teaching resources, the interaction and communication between teachers and students, and the cooperation between schools and enterprises. At the same time, through practice and exploration, this paper puts forward some suggestions on the construction of digital media professional laboratory atmosphere, which aims to provide reference for the construction of similar laboratories in other universities.
{"title":"PRACTICE AND EXPLORATION OF THE ATMOSPHERE CONSTRUCTION OF DIGITAL MEDIA","authors":"Huansong Yang, Youyou Zhang","doi":"10.29121/shodhkosh.v5.i2.2024.1408","DOIUrl":"https://doi.org/10.29121/shodhkosh.v5.i2.2024.1408","url":null,"abstract":"With the booming development of the digital media industry, the demand for related professionals is growing. As the cradle of talent training, the construction of digital media laboratory atmosphere plays a crucial role in the cultivation of students' professional skills and innovative ability. Taking the Digital Media Laboratory of Hangzhou Normal University as a case, this paper elaborates how to improve and enhance the learning atmosphere of the laboratory through multi-dimensional means such as the optimization of hardware facilities, the enrichment of teaching resources, the interaction and communication between teachers and students, and the cooperation between schools and enterprises. At the same time, through practice and exploration, this paper puts forward some suggestions on the construction of digital media professional laboratory atmosphere, which aims to provide reference for the construction of similar laboratories in other universities.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":"92 21","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-08-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141921770","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-17DOI: 10.29121/shodhkosh.v5.i1.2024.841
Samarth Mishra, Manoj Deori, Prashant Pradhan
The study explores the representation of modern masculinity in three select Bollywood films starring Ayushmann Khurrana: Chandigarh Kare Aashiqui, Vicky Donor, and Dream Girl. The study examines how masculinity is portrayed in these films with a primary focus on the idea of hegemonic masculinity. The study makes use of qualitative research techniques to pinpoint important issues surrounding masculinity in these films, demonstrating a substantial movement away from conventionally hyper-masculine images towards more varied and complex representations. The male protagonists in these films are portrayed as being sensitive, frightened, and emotionally aware, which challenges traditional preconceptions.
本研究探讨了 Ayushmann Khurrana 主演的三部宝莱坞电影中的现代男性形象：Chandigarh Kare Aashiqui》、《Vicky Donor》和《Dream Girl》。本研究探讨了这些影片中如何描绘男性气质，主要关注霸权男性气质的理念。本研究利用定性研究技术，指出了这些影片中围绕男性气质的重要问题，显示出这些影片从传统的超级男性形象向更多样、更复杂的表现形式的实质性转变。这些影片中的男主角被描绘成敏感、惊恐和具有情感意识的人，这对传统的成见提出了挑战。
{"title":"CONSTRUCTION OF CONTEMPORARY MASCULINITY IN BOLLYWOOD: A STUDY OF SELECT FILMS STARRING AYUSHMANN KHURRANA","authors":"Samarth Mishra, Manoj Deori, Prashant Pradhan","doi":"10.29121/shodhkosh.v5.i1.2024.841","DOIUrl":"https://doi.org/10.29121/shodhkosh.v5.i1.2024.841","url":null,"abstract":"The study explores the representation of modern masculinity in three select Bollywood films starring Ayushmann Khurrana: Chandigarh Kare Aashiqui, Vicky Donor, and Dream Girl. The study examines how masculinity is portrayed in these films with a primary focus on the idea of hegemonic masculinity. The study makes use of qualitative research techniques to pinpoint important issues surrounding masculinity in these films, demonstrating a substantial movement away from conventionally hyper-masculine images towards more varied and complex representations. The male protagonists in these films are portrayed as being sensitive, frightened, and emotionally aware, which challenges traditional preconceptions.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":"15 9","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140965412","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-15DOI: 10.29121/shodhkosh.v5.i1.2024.950
Naheed Ahmed, Y. S. Farswan, Sunil Singh
In the present paper, we have carried out a systematic study of the important archaeological remains recovered from the Neolithic sites in the Kashmir valley that were excavated by the Archaeological Survey of India. It is also evident from the earlier studies carried out by various Scholars that more than fifty-five Neolithic sites were discovered in the Jammu and Kashmir region, and two in the Ladakh region. The Neolithic remains were found at nine sites during the field work but among these only four Neolithic sites were systematically excavated extensively. These are Burzahom, Gufkral, Simthan and Kanispur. The archaeological artifacts reported from these Neolithic sites in the Kashmir valley were mainly pottery, terracotta objects, metal objects, stone objects, paste Objects and semi-precious stones. In the present paper, an analytical estimation of Neolithic culture such as the structural remains, ceramic assemblages, metal objects, terracotta objects, shell objects, bone objects, and stone objects are studied. The information provided in the present paper about the Neolithic culture in Kashmir is based on the excavations of these four Neolithic archaeological sites in Kashmir Valley such as Burzahom, Gufkral, Simthan and Kanispur. Many other Neolithic settlements are reported in the Kashmir valley which are still waiting for the excavation.
{"title":"PREHISTORIC KASHMIR: UNRAVELING THE CULTURAL HERITAGE OF NEOLITHIC ARTIFACTS","authors":"Naheed Ahmed, Y. S. Farswan, Sunil Singh","doi":"10.29121/shodhkosh.v5.i1.2024.950","DOIUrl":"https://doi.org/10.29121/shodhkosh.v5.i1.2024.950","url":null,"abstract":"In the present paper, we have carried out a systematic study of the important archaeological remains recovered from the Neolithic sites in the Kashmir valley that were excavated by the Archaeological Survey of India. It is also evident from the earlier studies carried out by various Scholars that more than fifty-five Neolithic sites were discovered in the Jammu and Kashmir region, and two in the Ladakh region. The Neolithic remains were found at nine sites during the field work but among these only four Neolithic sites were systematically excavated extensively. These are Burzahom, Gufkral, Simthan and Kanispur. The archaeological artifacts reported from these Neolithic sites in the Kashmir valley were mainly pottery, terracotta objects, metal objects, stone objects, paste Objects and semi-precious stones. In the present paper, an analytical estimation of Neolithic culture such as the structural remains, ceramic assemblages, metal objects, terracotta objects, shell objects, bone objects, and stone objects are studied. The information provided in the present paper about the Neolithic culture in Kashmir is based on the excavations of these four Neolithic archaeological sites in Kashmir Valley such as Burzahom, Gufkral, Simthan and Kanispur. Many other Neolithic settlements are reported in the Kashmir valley which are still waiting for the excavation.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":"68 51","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140972063","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-08DOI: 10.29121/shodhkosh.v5.i1.2024.1088
Shravanthi Polavarapu, Sadhna
To assist people in kicking cancer-causing habits, Fashion Fights Cancer presents a cutting-edge fashion collection that is modelled by aversion treatment methods. By combining psychology and fashion, this innovative method offers a special tool to encourage healthy lives and reduce the incidence of cancer. This collection offers an innovative and captivating approach to assist people in breaking bad habits by implementing the ideas of aversion therapy, which involves linking unpleasant stimuli with negative behaviours to prevent their recurrence. Every article of clothing in this collection is designed with attention to arouse feelings or visual signals that set up subconscious unpleasant reactions associated with particular actions that cause cancer. With thoughtfully chosen textures, colours, patterns, and design aspects, these pieces serve as concrete deterrents and reminders, encouraging wearers to reevaluate their decisions and make good transitions toward healthier ones. Fashion Fights Cancer allows people to address their habits in a novel and effective way by incorporating psychological concepts into fashion design. This compilation increases awareness of the link between lifestyle decisions and cancer risk while also promoting personal development. Fashion Fights Cancer promotes proactive health behaviours and emphasizes prevention in the fight against cancer by starting conversations and questioning social conventions through fashion. People are inspired to take control of their well-being and make wise decisions that prioritize long-term health and vitality thanks to this creative marriage of fashion and psychology. In this study, the clothes in the collection are designed to make people feel uncomfortable about habits that can cause cancer. They use colours, textures, and designs to remind people of these habits, encouraging them to think about making healthier choices instead. The goal is to use creativity to help people change their habits and improve their health. Combining fashion with psychology wants to help people understand how their lifestyle choices can affect their chances of getting cancer. They hope to inspire people to take better care of themselves and prevent cancer by starting conversations and encouraging healthy behaviours. This method also shows how using creative activities, like making clothes, can support people who are dealing with cancer.
{"title":"DESIGNING CLOTHING INSPIRED BY AVERSION THERAPY TO CREATE AWARENESS","authors":"Shravanthi Polavarapu, Sadhna","doi":"10.29121/shodhkosh.v5.i1.2024.1088","DOIUrl":"https://doi.org/10.29121/shodhkosh.v5.i1.2024.1088","url":null,"abstract":"To assist people in kicking cancer-causing habits, Fashion Fights Cancer presents a cutting-edge fashion collection that is modelled by aversion treatment methods. By combining psychology and fashion, this innovative method offers a special tool to encourage healthy lives and reduce the incidence of cancer. This collection offers an innovative and captivating approach to assist people in breaking bad habits by implementing the ideas of aversion therapy, which involves linking unpleasant stimuli with negative behaviours to prevent their recurrence. Every article of clothing in this collection is designed with attention to arouse feelings or visual signals that set up subconscious unpleasant reactions associated with particular actions that cause cancer. With thoughtfully chosen textures, colours, patterns, and design aspects, these pieces serve as concrete deterrents and reminders, encouraging wearers to reevaluate their decisions and make good transitions toward healthier ones. Fashion Fights Cancer allows people to address their habits in a novel and effective way by incorporating psychological concepts into fashion design. This compilation increases awareness of the link between lifestyle decisions and cancer risk while also promoting personal development. Fashion Fights Cancer promotes proactive health behaviours and emphasizes prevention in the fight against cancer by starting conversations and questioning social conventions through fashion. People are inspired to take control of their well-being and make wise decisions that prioritize long-term health and vitality thanks to this creative marriage of fashion and psychology. In this study, the clothes in the collection are designed to make people feel uncomfortable about habits that can cause cancer. They use colours, textures, and designs to remind people of these habits, encouraging them to think about making healthier choices instead. The goal is to use creativity to help people change their habits and improve their health. Combining fashion with psychology wants to help people understand how their lifestyle choices can affect their chances of getting cancer. They hope to inspire people to take better care of themselves and prevent cancer by starting conversations and encouraging healthy behaviours. This method also shows how using creative activities, like making clothes, can support people who are dealing with cancer.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":" 47","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140998140","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-07DOI: 10.29121/shodhkosh.v4.i2cdsdad.2023.595
Tanima Chanda, Aneesha Sharma
Handicraft sector is one of the most sustainable product sectors, because of the consumption of untreated raw materials received unswervingly from the nature. In many developing countries like India, there are a large number of livelihoods depending on handicraft business with an anticipated 17.79 million artisans associated with the sector in the year 2022. The previous studies indicate the relation between the handicrafts and innovation is both controversial and imperative. It is suggested that the sector must undergo incremental innovation for growth and survival in the present times. On contrary there are studies which dispute, considering cultural traditions as barriers to innovation. Innovation may be introduced in the technologies aiding to create the craft. While bringing innovation within the craft techniques and product creation might hinder its cultural identity. Innovation being one of the prime keyword of the 9th goal of the SDGs, the goal of this research is to study how introducing innovation in cultural craft production affects the identity of the traditional handicraft. For the findings, rapid ethnography was performed for the exquisite Shivarapatna stone craft. The craft uses ancient knowledge of Shilpashashtra to hand-craft the intricate Hindu idol statues from granite, and the associated community and the craftsmen are situated in the Kolar district of Karnataka, India. An experiment will be conducted to diversify the stone made craft products to analyse the outcome. The representational difference of the traditional craft products and the innovative craft products are then compared and presented with images. In addition to the comparative analysis, methodology also focuses on the descriptive approach in the handicraft.
{"title":"SHIVARAPATNA STONE CRAFT IN KARNATAKA - EXPLORING THE TRANSFORMATIVE ROLE OF INNOVATION IN TRADITIONAL HANDICRAFT AND CULTURAL IDENTITY","authors":"Tanima Chanda, Aneesha Sharma","doi":"10.29121/shodhkosh.v4.i2cdsdad.2023.595","DOIUrl":"https://doi.org/10.29121/shodhkosh.v4.i2cdsdad.2023.595","url":null,"abstract":"Handicraft sector is one of the most sustainable product sectors, because of the consumption of untreated raw materials received unswervingly from the nature. In many developing countries like India, there are a large number of livelihoods depending on handicraft business with an anticipated 17.79 million artisans associated with the sector in the year 2022. The previous studies indicate the relation between the handicrafts and innovation is both controversial and imperative. It is suggested that the sector must undergo incremental innovation for growth and survival in the present times. On contrary there are studies which dispute, considering cultural traditions as barriers to innovation. Innovation may be introduced in the technologies aiding to create the craft. While bringing innovation within the craft techniques and product creation might hinder its cultural identity. Innovation being one of the prime keyword of the 9th goal of the SDGs, the goal of this research is to study how introducing innovation in cultural craft production affects the identity of the traditional handicraft. For the findings, rapid ethnography was performed for the exquisite Shivarapatna stone craft. The craft uses ancient knowledge of Shilpashashtra to hand-craft the intricate Hindu idol statues from granite, and the associated community and the craftsmen are situated in the Kolar district of Karnataka, India. An experiment will be conducted to diversify the stone made craft products to analyse the outcome. The representational difference of the traditional craft products and the innovative craft products are then compared and presented with images. In addition to the comparative analysis, methodology also focuses on the descriptive approach in the handicraft.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":"87 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141002463","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-07DOI: 10.29121/shodhkosh.v4.i2cdsdad.2023.569
Aditi Jha
Culture is a broad-spectrum term commonly used to identify habits of a heterogeneous social groups which develop in a specific geographic location. It is evidently reflected through the various art practices, be it visual or performing arts, or artifacts created by the artisans. They have become an integral part of the cultural ethos. India is a country rich in such diverse treasure of cultural practices through art. Artisans have also migrated beyond their original geographical boundaries to diversify the reach of the art. It is an important cultural asset which helps to preserve the culture and heritage of a community or the skill-sets of the artisans. Our ancestors have been preserving this culture of storytelling through the art forms which show a perspective of life. They also contribute to the livelihood of the craftsmen, thus contributing to the economy of the country. There is beauty in promoting cultural diversity; people learn new skills from other cultural groups and encourage innovation through various art forms and designs. In the contemporary era of technology, modernization and globalization, the traditional art forms are fading away. Sustainability of these valuable these art forms is a concern today. Purposes and functionality of these art practices have also diversified. The study creates new objectives through cultural diversity and designing new products for sustainable development in art and design. The article discusses some aspects of technological intervention in these art practices that can help sustain these heritages. Thus diversification of media, purpose and an involvement of the young generation can help to preserve the social cultural ethos of our country.
{"title":"CULTURAL DIVERSITY FOR SUSTAINABLE DEVELOPMENT IN ART AND DESIGN THROUGH NEW-AGE MEDIA","authors":"Aditi Jha","doi":"10.29121/shodhkosh.v4.i2cdsdad.2023.569","DOIUrl":"https://doi.org/10.29121/shodhkosh.v4.i2cdsdad.2023.569","url":null,"abstract":"Culture is a broad-spectrum term commonly used to identify habits of a heterogeneous social groups which develop in a specific geographic location. It is evidently reflected through the various art practices, be it visual or performing arts, or artifacts created by the artisans. They have become an integral part of the cultural ethos. India is a country rich in such diverse treasure of cultural practices through art. Artisans have also migrated beyond their original geographical boundaries to diversify the reach of the art. It is an important cultural asset which helps to preserve the culture and heritage of a community or the skill-sets of the artisans. Our ancestors have been preserving this culture of storytelling through the art forms which show a perspective of life. They also contribute to the livelihood of the craftsmen, thus contributing to the economy of the country. There is beauty in promoting cultural diversity; people learn new skills from other cultural groups and encourage innovation through various art forms and designs. In the contemporary era of technology, modernization and globalization, the traditional art forms are fading away. Sustainability of these valuable these art forms is a concern today. Purposes and functionality of these art practices have also diversified. The study creates new objectives through cultural diversity and designing new products for sustainable development in art and design. The article discusses some aspects of technological intervention in these art practices that can help sustain these heritages. Thus diversification of media, purpose and an involvement of the young generation can help to preserve the social cultural ethos of our country.","PeriodicalId":503455,"journal":{"name":"ShodhKosh: Journal of Visual and Performing Arts","volume":"96 9","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141003528","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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