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Understanding information sensitivity in the digital era: A literature analysis and future research agenda 理解数字时代的信息敏感性：文献分析与未来研究议程

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-10-10 DOI: 10.1016/j.elerap.2025.101550

Xi Chen , Hongying Du , Pengxin Zheng , Jian Mou

Technological advancements and the extensive collection of personal data have made the concept of information sensitivity increasingly significant. It has deeply permeated discussions on prominent topics such as privacy risks, data classification governance, and information security. Understanding the causes, mechanisms, and consequences of information sensitivity is of crucial importance. However, research findings on this topic remain fragmented, and conclusive results are lacking. This study aims to clarify the definition of information sensitivity in the digital age, synthesize relevant existing results, review its conceptual foundations and related methodologies, and provide suggestions for subsequent research. We reviewed the information systems literature to outline the dimensions, measurement methods, influencing factors, and consequences of information sensitivity. Our analysis reveals the research approaches and elements that shape information sensitivity. To guide future research, we propose an integrative framework regarding information sensitivity in the digital age, with a focus on AI-driven e-commerce scenarios.

技术的进步和个人数据的广泛收集使得信息敏感性的概念越来越重要。它已经深入渗透到隐私风险、数据分类治理和信息安全等突出话题的讨论中。理解信息敏感性的原因、机制和后果是至关重要的。然而，关于这一主题的研究结果仍然是碎片化的，缺乏结论性的结果。本研究旨在厘清数位时代资讯敏感度的定义，综合已有相关研究成果，回顾资讯敏感度的概念基础及相关研究方法，并为后续研究提供建议。我们回顾了信息系统文献，概述了信息敏感性的维度、测量方法、影响因素和后果。我们的分析揭示了影响信息敏感性的研究方法和因素。为了指导未来的研究，我们提出了一个关于数字时代信息敏感性的综合框架，重点关注人工智能驱动的电子商务场景。

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引用次数: 0

Enhancing consumer perceptions and experiences through hybrid-based interfaces in virtual environments 通过虚拟环境中基于混合的界面增强消费者的感知和体验

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-10-08 DOI: 10.1016/j.elerap.2025.101551

Tae Hee Jo , Haejoo Han , Kyung Hoon Hyun

Recent advancements and market expansion in virtual reality (VR) and extended reality (XR) technologies are reshaping various sectors, including virtual retail. In these environments, the quality of the consumer experience is heavily influenced by the design of virtual store interfaces. This study introduces a novel VR shopping interface termed “hybrid-based interfaces,” and proposes a new concept that addresses the shortcomings of existing technologies while enhancing their strengths. Additionally, drawing on the technology acceptance model, unified theory of acceptance and use of technology, and innovation resistance theory, the study examines users’ psychological and behavioral responses to this interface, focusing on both drivers of and barriers to adoption in VR retail. Specifically, ANOVA and mediation analyses revealed that hybrid-based interfaces (compared to menu-based and off-the-shelf-based) enhance perceptions of interface benefits and reduce perceptions of interface barriers. These two mediators subsequently lead to higher expected consistency in product quality between online and offline shopping, which serves as an important second-level mediator that in turn increases purchase intentions. These results remained consistent when demographic factors and prior VR experience were included in the model. Our findings suggest that enhancing the perceived consistency of product quality between online and offline environments is a key predictor of increasing consumers’ purchase intentions. This insight can guide the design of virtual shopping interfaces, ensuring they offer seamless and engaging experiences that closely mimic offline shopping.

虚拟现实（VR）和扩展现实（XR）技术的最新进展和市场扩张正在重塑包括虚拟零售在内的各个行业。在这些环境中，消费者体验的质量很大程度上受到虚拟商店界面设计的影响。本研究介绍了一种新的虚拟现实购物界面，称为“基于混合的界面”，并提出了一个新的概念，解决了现有技术的缺点，同时增强了它们的优势。此外，利用技术接受模型、技术接受与使用统一理论和创新阻力理论，研究用户对该界面的心理和行为反应，重点研究VR零售采用的驱动因素和障碍。具体而言，方差分析和中介分析显示，基于混合的界面（与基于菜单和现成的界面相比）增强了对界面好处的感知，减少了对界面障碍的感知。这两个中介随后导致线上和线下购物之间更高的产品质量预期一致性，这是一个重要的第二级中介，反过来又增加了购买意愿。当人口因素和先前的VR体验被纳入模型时，这些结果仍然是一致的。我们的研究结果表明，提高线上和线下环境之间产品质量的感知一致性是提高消费者购买意愿的关键预测因素。这种洞察力可以指导虚拟购物界面的设计，确保它们提供无缝的、引人入胜的体验，几乎模仿线下购物。

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引用次数: 0

Trade-in pricing game between manufacturer, selling platform, and recycling platform 制造商、销售平台和回收平台之间的以旧换新定价博弈

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-10-03 DOI: 10.1016/j.elerap.2025.101549

Xiaoqing Zhang , Yongbo Xiao , Xigang Yuan , Jiajia Chen

As observed in practice, selling platforms such as JD.com and Suning.com provide new products for sale, while recycling platforms like Aihuishou and Huishoubao specialize in selling used products. Manufacturers including notable brands like Huawei and Apple, often provide trade-in for new (TFN) service or trade-in for refurbishment (TFR) service to customers. This study aims to identify the optimal trade-in provider in a closed-loop supply chain (CLSC) consisting of a manufacturer, a selling platform and a recycling platform. The results show that: First, manufacturers can effectively enhance their offering by implementing TFN service for new products or TFR service for refurbished goods. Second, besides offering their own trade-in service, manufacturers may delegate the TFN service to selling platforms and the TFR service to recycling platforms under specific condition. The selling platform can opt to manage TFN service delegation, and recycling platform can similarly choose to handle TFR service delegation, given certain circumstance. Finally, both the TFN and the TFR services consistently increase customer surplus (CS) and environment benefit (EB).

实践中观察到，京东、苏宁易购等销售平台提供新产品销售，而爱回手、回手宝等回收平台专门销售旧产品。包括华为和苹果等知名品牌在内的制造商经常向客户提供以旧换新（TFN）服务或以旧换新（TFR）服务。本研究旨在确定由制造商、销售平台和回收平台组成的闭环供应链（CLSC）中的最优以旧换新供应商。结果表明：第一，制造商可以通过对新产品实施TFN服务或对翻新产品实施TFR服务来有效地提升其产品提供。其次，制造商除了提供自己的以旧换新服务外，还可以在特定条件下将TFN服务委托给销售平台，将TFR服务委托给回收平台。在一定情况下，销售平台可以选择管理TFN服务委托，回收平台也可以选择处理TFR服务委托。最后，TFN和TFR服务都能持续增加客户剩余（CS）和环境效益（EB）。

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引用次数: 0

Macroeconomic influences on cross-border e-commerce: a comparative market and product-level analysis of the Republic of Korea’s imports from the U.S. and China 宏观经济对跨境电子商务的影响：韩国从美国和中国进口的比较市场和产品层面分析

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-09-30 DOI: 10.1016/j.elerap.2025.101544

Jae Ik Ahn, Gyoo Gun Lim

With the rapid expansion of cross-border e-commerce (CBEC), understanding macroeconomic influences on international trade has become increasingly important. This study analyzes the impact of macroeconomic variables and consumer sentiment on the Republic of Korea’s CBEC imports from the U.S. and China, employing the Autoregressive Distributed Lag (ARDL) model to capture both short- and long-term dynamics. The analysis includes total imports and four key product categories (leather goods, cosmetics, electronics, and apparel) allowing for a market-level and product-level comparison. Empirical findings reveal that U.S. imports increase when the U.S. dollar depreciates and inflation declines, reflecting classical demand responses to price changes. In contrast, Chinese imports remain stable or even increase despite the appreciation of the Chinese yuan, due to structurally lower product prices. Consumer sentiment also plays distinct roles: decreasing sentiment in Republic of Korea increases U.S. imports, reflecting cost-conscious purchasing, whereas increasing sentiment drives Chinese imports higher, indicating broader expansion of consumption. Electronics imports show market-specific dynamics, whereas cosmetics respond similarly across both markets, highlighting product-specific sensitivity to price and brand rather than market origin. This study offers a novel contribution by integrating macroeconomic and psychological variables within a unified time-series framework, revealing asymmetries in CBEC behavior across countries and product types. The findings provide theoretical insights into global e-commerce behavior and offer practical implications for firms and policymakers developing tailored CBEC strategies in diverse economic environments.

随着跨境电子商务（CBEC）的迅速发展，了解宏观经济对国际贸易的影响变得越来越重要。本研究分析宏观经济变量和消费者情绪对韩国从美国和中国进口的CBEC的影响，采用自回归分布滞后（ARDL）模型来捕捉短期和长期动态。该分析包括进口总额和四个主要产品类别（皮革制品、化妆品、电子产品和服装），以便进行市场层面和产品层面的比较。实证研究结果表明，当美元贬值和通货膨胀下降时，美国进口增加，反映了价格变化的经典需求反应。相比之下，尽管人民币升值，但由于产品价格结构性下降，中国的进口保持稳定甚至增加。消费者情绪也起着明显的作用：韩国消费者情绪的下降增加了美国进口，反映了成本意识的购买，而消费者情绪的增加推动了中国进口的增加，表明消费的广泛扩张。电子产品进口表现出特定市场的动态，而化妆品在两个市场的反应相似，突出了产品对价格和品牌的特定敏感性，而不是市场来源。本研究通过在统一的时间序列框架内整合宏观经济和心理变量，揭示了不同国家和产品类型的CBEC行为的不对称性。研究结果为全球电子商务行为提供了理论见解，并为企业和政策制定者在不同的经济环境中制定量身定制的CBEC战略提供了实践意义。

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引用次数: 0

Enhancing sustainable consumer behaviour through Nudging: Insights from a field experiment on adoption of electronic receipts 通过“轻推”促进可持续消费行为：采用电子收据的实地实验所得的见解

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-09-26 DOI: 10.1016/j.elerap.2025.101548

Andris Saulītis , Vineta Silkāne , Anna Karolīna Ozola

This study investigates the effectiveness of nudging interventions in promoting sustainable consumer behaviour by encouraging the adoption of digital receipts over paper ones. Conducted in a digital environment, the field experiment targeted loyal customers of a Latvian retail chain with email-based nudges. The interventions tested digital nudging (modifying choice architecture) and nudging in digital settings (behavioural prompts via email) to assess their impact on reducing paper waste. The results underscore the challenge of driving behavioural change in routine transactions, as the overall treatment effect of our interventions did not exceed 0.5% points. Digital nudges requiring explicit decision-making were slightly more effective, particularly in leveraging second email reminders, which captured late responders. A key challenge was engagement: only 8.6% of recipients opened the emails, highlighting the need for strategies to overcome initial attention barriers. The results demonstrate that nudging through digital channels alone is insufficient to drive large-scale adoption of digital receipts. However, they also point to the importance of combining digital nudging with value-added digital services that address both cognitive and structural barriers in digital environments. An approach that links behavioural interventions with enhanced customer value is essential for advancing sustainable consumption practices in retail.

本研究通过鼓励采用数字收据而不是纸质收据来调查推动干预在促进可持续消费行为方面的有效性。在数字环境中进行的实地实验，以拉脱维亚一家零售连锁店的忠实客户为目标，通过电子邮件进行推送。这些干预措施测试了数字推动（修改选择架构）和数字环境中的推动（通过电子邮件进行行为提示），以评估它们对减少纸张浪费的影响。结果强调了在日常交易中推动行为改变的挑战，因为我们的干预措施的总体治疗效果不超过0.5%。需要明确决策的数字推动稍微有效一些，特别是利用第二封电子邮件提醒，这吸引了迟到的回复者。一个关键的挑战是参与度：只有8.6%的收件人打开了电子邮件，这凸显了克服最初注意力障碍的策略的必要性。结果表明，仅通过数字渠道推动不足以推动数字收据的大规模采用。然而，他们也指出了将数字推动与增值数字服务相结合的重要性，这些增值数字服务可以解决数字环境中的认知和结构障碍。将行为干预与提高顾客价值联系起来的方法对于促进零售业的可持续消费实践至关重要。

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引用次数: 0

Turning laughs into buys: The influence of meme marketing on consumer purchase intentions in e-commerce using media richness theory 化笑为买：基于媒介丰富性理论的模因营销对电子商务消费者购买意愿的影响

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-09-25 DOI: 10.1016/j.elerap.2025.101547

Pei-Hsuan Tsai , Wei-Hung Hsiao

Meme marketing has emerged as a cost-effective and high-impact strategy for brand promotion, requiring minimal resources while engaging audiences through creative content. This study applies multiple attribute decision-making (MADM) and structural equation modelling (SEM) within the media richness theory (MRT) framework to examine how meme marketing influences consumer purchasing decisions on e-commerce platforms. Study 1, based on 356 valid responses, employs DEMATEL (decision making trial and evaluation laboratory) and DANP (DEMATEL-based on analytic network process) to map relationships among key factors. Findings indicate that language variety (LV) requires the most adjustment, followed by personal focus (PF), multiple cues (MC), and immediate feedback (IF). DANP results highlight IF as the most critical factor in driving purchase intention, with MC and PF also exerting significant influence. Study 2, based on 516 responses, confirms these relationships through SEM analysis, demonstrating that IF, MC, and PF positively influence purchase intention, while LV has a negative effect. These findings provide empirical evidence on the role of meme marketing in consumer decision-making, guiding e-commerce platforms in refining content strategies to enhance engagement and optimise consumer interaction.

模因营销已经成为一种具有成本效益和高影响力的品牌推广策略，它需要最少的资源，同时通过创意内容吸引受众。本研究运用媒体丰富度理论（MRT）框架下的多属性决策（MADM）和结构方程模型（SEM）来研究模因营销如何影响电子商务平台上消费者的购买决策。研究1基于356份有效回复，采用DEMATEL （decision making trial and evaluation laboratory）和DANP（基于分析网络过程的DEMATEL）绘制关键因素之间的关系图。研究结果表明，语言多样性（LV）需要最大程度的调整，其次是个人焦点（PF）、多重线索（MC）和即时反馈（IF）。DANP结果显示，IF是驱动购买意愿的最关键因素，MC和PF也有显著影响。研究2基于516个回应，通过SEM分析证实了这些关系，表明IF、MC和PF正向影响购买意愿，而LV具有负向影响。这些发现为模因营销在消费者决策中的作用提供了实证证据，指导电子商务平台细化内容策略，以增强用户粘性，优化消费者互动。

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引用次数: 0

Brand spillover and information disclosure in the presence of a co-opetitive supplier 合作竞争供应商存在下的品牌溢出与信息披露

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-09-23 DOI: 10.1016/j.elerap.2025.101545

Sheng Jin , Tieshan Li , Hui Yang , Liyuan Sun , Yuhan Huang

When a retailer outsources its private brand to a national brand firm, the retailer can leverage this relationship to promote its private brand product, which is referred to as brand spillover. Additionally, the retailer can provide detailed private brand information to alleviate consumers’ uncertainty about their preference for the product. We build a game-theoretic model to examine the information disclosure and brand spillover strategies in the context where an e-commerce platform sells products of two brands: its private brand (weak-brand) and a national brand (strong-brand) supplied by a co-opetitive supplier. The e-commerce platform outsources its private brand’s (weak-brand) manufacturing to the supplier. The equilibrium analysis shows that the platform’s choice of optimal strategy profile depends on two effects: the Consumer-heterogenization effect and the Brand-homogenization effect. Information disclosure can trigger the Consumer-heterogenization effect mitigating the intensity of price competition between the supplier and the platform, while brand spillover can cause the Brand-homogenization effect, enabling the platform’s private brand product to be more attractive. Both substitution and complementary relations are found between information disclosure and brand spillover depending on the cost efficiency. There exists a win–win outcome that both the platform and supplier can be better off from information disclosure and brand spillover, therefore, these strategies can serve as effective tools for supply chain coordination.

当零售商将其自有品牌外包给全国性品牌公司时，零售商可以利用这种关系来推广其自有品牌产品，这被称为品牌溢出。此外，零售商可以提供详细的自有品牌信息，以减轻消费者对产品偏好的不确定性。本文建立了一个博弈论模型，研究了电子商务平台销售两种品牌产品的信息披露和品牌溢出策略：一种是自有品牌（弱品牌），另一种是由合作竞争供应商提供的民族品牌（强品牌）。电商平台将自有品牌（弱品牌）制造外包给供应商。均衡分析表明，平台对最优策略配置的选择取决于消费者异质化效应和品牌同质化效应。信息披露可以引发消费者异质化效应，缓解供应商与平台之间的价格竞争强度，而品牌溢出可以引发品牌同质化效应，使平台的自有品牌产品更具吸引力。信息披露与品牌溢出之间既存在替代关系，也存在互补关系，这取决于成本效率。信息披露和品牌溢出是平台和供应商双赢的结果，因此，这些策略可以作为供应链协调的有效工具。

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引用次数: 0

Virtual Idols’ influence on Consumer’s brand attitude and purchase intention: A perspective of para-social interaction 虚拟偶像对消费者品牌态度和购买意愿的影响：一个准社会互动的视角

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-09-19 DOI: 10.1016/j.elerap.2025.101546

Yunzhu Yu , Achaya Bannasilp , Simon C.M. Kwong

Generation Z is becoming a dominant force in the consumer market, prompting numerous brands to turn to virtual idols as brand endorsers to connect with this new generation. This has led to the emergence of virtual idol marketing. To understand the influence of these virtual digital celebrities on consumers, this study first identifies the key definitional elements of virtual idols. It then seeks to explain how virtual idols impact consumers’ brand attitudes and purchase intentions through the lens of para-social interaction. This study uses PLS-SEM analysis (N = 418) and finds that virtual idols’ characteristics (i.e., physical attractiveness, social attractiveness, activity, homophily in attitude and morality dimensions) are antecedents of audiences’ para-social interaction toward virtual idols. This para-social interaction, in turn, can positively impact target audiences’ brand attitudes and purchase intentions. Brand attitude is suggested to be the primary marketing goal rather than purchase intention in virtual idol endorsement. This study contributes to the research on the emerging field of virtual idol marketing and offers practical implications for marketing practitioners in the digital era.

Z世代正在成为消费市场的主导力量，促使许多品牌转向虚拟偶像作为品牌代言人，以与这一新一代建立联系。这导致了虚拟偶像营销的出现。为了了解这些虚拟数字名人对消费者的影响，本研究首先确定了虚拟偶像的关键定义元素。然后，它试图通过准社会互动的视角来解释虚拟偶像如何影响消费者的品牌态度和购买意愿。本研究采用PLS-SEM分析（N = 418），发现虚拟偶像的特征（身体吸引力、社会吸引力、活跃度、态度同质性和道德同质性）是受众对虚拟偶像进行准社会互动的前因。这种准社会互动反过来会对目标受众的品牌态度和购买意愿产生积极影响。虚拟偶像代言的首要营销目标是品牌态度，而非购买意愿。本研究有助于对虚拟偶像营销这一新兴领域的研究，并为数字时代的营销从业者提供实践启示。

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引用次数: 0

Understanding social commerce adoption in agriculture: a systematic literature review 理解社会商业在农业中的应用：系统的文献综述

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-09-12 DOI: 10.1016/j.elerap.2025.101543

Noli B. Lucila Jr. , Michelle Renee D. Ching

Social commerce, the integration of social media into e-commerce, has resulted in significant transformations for both businesses and consumers. Several research have been conducted to understand social commerce, and numerous systematic literature reviews have produced insights from the current literature on social commerce. However, given the tremendous growth of social commerce in recent years, it is crucial to investigate new insights in this domain. This study presents a comprehensive, systematic analysis of social commerce adoption in agriculture by employing the SALSA framework. The review encompasses 1,125 research publications on social commerce published between 2014 and 2023 to gain an understanding of the related theoretical foundations, as well as the methods used in this area, and the benefits, issues and challenges. The findings indicate that the studies cover several topics, with a predominant focus on consumers’ purchase behavior and decisions, and consumers’ trust, engagement and satisfaction. In addition, this study demonstrates the potential of social commerce as a promising field of research, particularly in the agricultural sector. It also provides a clear direction for future studies by identifying gaps in existing research literature through a systematic review and examining papers over the past ten years, and opportunities for future research.

社交商务，即社交媒体与电子商务的整合，已经为企业和消费者带来了重大变革。已经进行了一些研究来了解社交商务，并且许多系统的文献综述已经从当前关于社交商务的文献中产生了见解。然而，鉴于近年来社交商务的巨大增长，研究这一领域的新见解至关重要。本研究提出了一个全面的，系统的分析社会商业在农业采用采用SALSA框架。回顾了2014年至2023年间发表的1125篇关于社交商务的研究出版物，以了解相关的理论基础，以及该领域使用的方法，以及收益，问题和挑战。研究结果表明，这些研究涵盖了几个主题，主要关注消费者的购买行为和决策，以及消费者的信任、参与和满意度。此外，这项研究表明，社会商业作为一个有前途的研究领域的潜力，特别是在农业部门。它还通过系统的回顾和检查过去十年的论文，确定现有研究文献的差距，为未来的研究提供了明确的方向，并为未来的研究提供了机会。

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引用次数: 0

Understanding the impact of sustainability-oriented recommender systems on consumers’ choices 了解可持续发展为导向的推荐系统对消费者选择的影响

IF 6.3 3区管理学 Q1 BUSINESS

Electronic Commerce Research and Applications

Pub Date : 2025-08-26 DOI: 10.1016/j.elerap.2025.101540

Chloe Satinet, Caroline Ducarroz, François Fouss

Recommender systems have long been employed by e-commerce platforms to boost revenue by tailoring product suggestions to consumer preferences. Recommender systems aimed at advancing broader societal goals, such as encouraging consumers to choose more sustainable products, by prioritising them in the recommendations, are beginning to emerge. While extant research has covered the effects of traditional recommender systems on consumer behaviour, research on the effectiveness and mechanisms of sustainability-oriented systems remains limited. Building upon recommender system and nudging theory, we analyse in this paper how sustainability-oriented recommender systems impact consumer choices compared to traditional recommender systems or the absence of recommendations. Through a lab-controlled experiment featuring three conditions (traditional, sustainability-oriented, and no recommendations) in a simulated online store created by the authors for the experiment, we examine both behavioural outcomes and underlying mechanisms. Our findings reveal that sustainability-oriented recommender systems significantly increase the purchase of sustainable products by enhancing interest in and desire for these items and reducing the effort required to find them. Importantly, these systems do not affect the overall quantity of products purchased. However, we also found that these systems amplify the perception of being overwhelmed by sustainability messaging. This research shows practitioners the potential of sustainability-oriented recommender systems to encourage sustainable consumption while maintaining business objectives, offering a pathway to align sustainability with profitability goals.

长期以来，电子商务平台一直采用推荐系统，根据消费者的偏好定制产品建议，从而提高收入。旨在推进更广泛的社会目标的推荐系统开始出现，例如通过在推荐中优先考虑鼓励消费者选择更可持续的产品。虽然现有的研究涵盖了传统推荐系统对消费者行为的影响，但对面向可持续性的系统的有效性和机制的研究仍然有限。在推荐系统和推动理论的基础上，我们在本文中分析了与传统推荐系统或缺乏推荐相比，面向可持续性的推荐系统如何影响消费者的选择。在作者为实验创建的模拟在线商店中，通过具有三种条件（传统，可持续导向和无建议）的实验室控制实验，我们研究了行为结果和潜在机制。我们的研究结果表明，以可持续发展为导向的推荐系统通过提高人们对可持续发展产品的兴趣和欲望，减少寻找可持续发展产品所需的努力，显著增加了人们对可持续发展产品的购买。重要的是，这些系统不会影响所购买产品的总体数量。然而，我们也发现，这些系统放大了被可持续发展信息淹没的感觉。这项研究向从业者展示了以可持续发展为导向的推荐系统的潜力，它可以在保持业务目标的同时鼓励可持续消费，提供了一条将可持续发展与盈利目标结合起来的途径。

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引用次数: 0