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Cultural Taboos, "Mystical Practices" and Perceived Business Performances in the Informal Sector: An Exploration of Bayam-Sellams in African Local Markets 非正规经济部门的文化禁忌、"神秘习俗 "和感知商业表现:非洲地方市场中的巴亚姆-塞拉姆探究
Pub Date : 2024-02-01 DOI: 10.14738/abr.121.16230
Emmanuel Ndebi Pierre, Etoundi Jean-Hubert
The objective of this article is to highlight the reality of unorthodox commercial practices in markets, by local vendors of the informal sector in Africa. An in-depth analysis of a sample of twenty-four (24) petty traders reveals that these traders use both common sense, by developing proximity to their market, and the mystical dimension of their cultural era, to achieve their commercial performance objectives. In so doing, they perceive this mystical dimension as being effective in attracting customers, building customer loyalty and making their business more competitive.
本文旨在强调非洲非正规部门的当地商贩在市场上非正规商业行为的现实。对二十四(24)个小商贩样本的深入分析显示,这些小商贩利用常识(通过接近市场)和其文化时代的神秘性来实现其商业绩效目标。在此过程中,他们认为这种神秘感能够有效地吸引客户、建立客户忠诚度并使其业务更具竞争力。
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引用次数: 0
Influence Analysis of Gojek Indonesia’s Corporate Social Responsibilty (CSR) on Corporate Image (Case of NGO “Yayasan Anak Bangsa Bisa”) 印度尼西亚企业社会责任(CSR)对企业形象的影响分析(非政府组织 "Yayasan Anak Bangsa Bisa "案例)
Pub Date : 2024-02-01 DOI: 10.14738/abr.121.16306
Meuthya Larasati, Dorien Kartikawangi
During the pandemic of 2020, Gojek Indonesia established a non-profit organization named Yayasan Anak Bangsa Bisa that aims to distribute aid and support to the stakeholders affected by the pandemic. This research seeks to discover if any influence is caused by implementing Gojek Indonesia’s Corporate Social Responsibility (CSR) on corporate image. The theories used in this research are the CSR Dimension Pyramid as the independent variable and Elements of Corporate Image as the dependent variable. The method used is descriptive quantitative, with a questionnaire as the chosen data collection method. This research concluded that there is a 40,2% positive influence between CSR implementation and Gojek Indonesia’s corporate image. Though the result is positive, Gojek Indonesia’s actions have not yet exceeded the public’s expectations. Gojek Indonesia’s overall corporate image is a trusted, innovative, and unique company. However, the corporate identity element, specifically the slogan ‘Pasti Ada Jalan,’ is still unfamiliar to the public. Thus, this research recommends that the following study consider the actions taken based on the existing corporate image and an interview with Gojek Indonesia’s team as an additional data collection method. A more practical recommendation is for Gojek Indonesia’s team to conduct social listening to observe the public’s expectations of CSR actions and add the slogan ‘Pasti Ada Jalan’ to their application and services layout.
在 2020 年大流行病期间,印度尼西亚 Gojek 公司成立了一个名为 Yayasan Anak Bangsa Bisa 的非营利组织,旨在向受大流行病影响的利益相关者提供援助和支持。本研究旨在探究印尼 Gojek 公司履行企业社会责任(CSR)是否会对企业形象产生影响。本研究使用的理论是企业社会责任维度金字塔(CSR Dimension Pyramid)作为自变量,企业形象要素(Elements of Corporate Image)作为因变量。使用的方法是描述性定量分析,选择的数据收集方法是问卷调查。本研究得出结论,企业社会责任的实施与印度尼西亚 Gojek 公司的企业形象之间存在 40.2% 的正向影响。虽然结果是积极的,但印尼 Gojek 公司的行动尚未超出公众的预期。印度尼西亚 Gojek 公司的整体企业形象是一家值得信赖、创新和独特的公司。然而,企业形象元素,特别是口号 "Pasti Ada Jalan",对公众来说仍然很陌生。因此,本研究建议后续研究考虑基于现有企业形象所采取的行动,并将对印尼 Gojek 公司团队的访谈作为额外的数据收集方法。一个更实际的建议是,印尼 Gojek 公司团队进行社会倾听,观察公众对企业社会责任行动的期望,并将 "Pasti Ada Jalan "口号添加到其应用程序和服务布局中。
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引用次数: 0
Influence Analysis of Gojek Indonesia’s Corporate Social Responsibilty (CSR) on Corporate Image (Case of NGO “Yayasan Anak Bangsa Bisa”) 印度尼西亚企业社会责任(CSR)对企业形象的影响分析(非政府组织 "Yayasan Anak Bangsa Bisa "案例)
Pub Date : 2024-02-01 DOI: 10.14738/abr.121.16306
Meuthya Larasati, Dorien Kartikawangi
During the pandemic of 2020, Gojek Indonesia established a non-profit organization named Yayasan Anak Bangsa Bisa that aims to distribute aid and support to the stakeholders affected by the pandemic. This research seeks to discover if any influence is caused by implementing Gojek Indonesia’s Corporate Social Responsibility (CSR) on corporate image. The theories used in this research are the CSR Dimension Pyramid as the independent variable and Elements of Corporate Image as the dependent variable. The method used is descriptive quantitative, with a questionnaire as the chosen data collection method. This research concluded that there is a 40,2% positive influence between CSR implementation and Gojek Indonesia’s corporate image. Though the result is positive, Gojek Indonesia’s actions have not yet exceeded the public’s expectations. Gojek Indonesia’s overall corporate image is a trusted, innovative, and unique company. However, the corporate identity element, specifically the slogan ‘Pasti Ada Jalan,’ is still unfamiliar to the public. Thus, this research recommends that the following study consider the actions taken based on the existing corporate image and an interview with Gojek Indonesia’s team as an additional data collection method. A more practical recommendation is for Gojek Indonesia’s team to conduct social listening to observe the public’s expectations of CSR actions and add the slogan ‘Pasti Ada Jalan’ to their application and services layout.
在 2020 年大流行病期间,印度尼西亚 Gojek 公司成立了一个名为 Yayasan Anak Bangsa Bisa 的非营利组织,旨在向受大流行病影响的利益相关者提供援助和支持。本研究旨在探究印尼 Gojek 公司履行企业社会责任(CSR)是否会对企业形象产生影响。本研究使用的理论是企业社会责任维度金字塔(CSR Dimension Pyramid)作为自变量,企业形象要素(Elements of Corporate Image)作为因变量。使用的方法是描述性定量分析,选择的数据收集方法是问卷调查。本研究得出结论,企业社会责任的实施与印度尼西亚 Gojek 公司的企业形象之间存在 40.2% 的正向影响。虽然结果是积极的,但印尼 Gojek 公司的行动尚未超出公众的预期。印度尼西亚 Gojek 公司的整体企业形象是一家值得信赖、创新和独特的公司。然而,企业形象元素,特别是口号 "Pasti Ada Jalan",对公众来说仍然很陌生。因此,本研究建议后续研究考虑基于现有企业形象所采取的行动,并将对印尼 Gojek 公司团队的访谈作为额外的数据收集方法。一个更实际的建议是,印尼 Gojek 公司团队进行社会倾听,观察公众对企业社会责任行动的期望,并将 "Pasti Ada Jalan "口号添加到其应用程序和服务布局中。
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引用次数: 0
The Impact of Business Diagnostics on the Activities of SMEs in Nigeria 业务诊断对尼日利亚中小企业活动的影响
Pub Date : 2024-02-01 DOI: 10.14738/abr.121.16328
Olufemi Aladejebi, Bamkole Peter, Bukola Amao-Taiwo
In the context of Nigeria, where the average lifespan of businesses is limited to approximately five years, addressing and overcoming challenges has become a critical imperative. This study underscores the pivotal role of business diagnostics in supporting the growth and sustainability of businesses, particularly Small and Medium Enterprises (SMEs), in Nigeria. Specifically, it investigates how SMEs in Nigeria employ diagnostic tools, such as SWOT analysis, to discern their strengths, weaknesses, opportunities, and threats. Utilizing a qualitative research methodology, the study employs a structured, open-ended questionnaire as the primary data collection instrument, with a sample of fifteen strategically chosen SMEs participating in a specialized course at a business school. Purposive sampling ensures diversity among the selected SMEs, enriching the depth of the collected data. The structured, open-ended questionnaire allows participants to express their perspectives, facilitating in-depth responses freely. Thematic analysis is applied to identify patterns and insights within the qualitative data, providing nuanced answers to the research questions. The findings underscore that business diagnostics significantly contribute to the effective management and growth of SMEs in Nigeria, illuminating the potential for increased economic development through improved SME performance. Incorporating the results, the study sheds light on the varied experiences and perspectives of SMEs with business diagnostics, offering a rich and contextualized exploration of the subject matter. Meaningful recommendations derived from the study's findings, contribute to the body of knowledge on effective business diagnostics for SMEs in Nigeria.
在尼日利亚,企业的平均寿命大约只有五年,因此应对和克服挑战已成为当务之急。本研究强调了企业诊断在支持尼日利亚企业,特别是中小型企业(SMEs)的增长和可持续发展方面的关键作用。具体而言,本研究探讨了尼日利亚的中小企业如何利用 SWOT 分析等诊断工具来发现自己的优势、劣势、机会和威胁。本研究采用定性研究方法,以结构化、开放式问卷作为主要数据收集工具,从参加商学院专业课程的 15 家中小企业中战略性地抽取样本。有目的的抽样确保了所选中小企业的多样性,从而丰富了所收集数据的深度。结构化、开放式的调查问卷允许参与者表达自己的观点,便于自由地进行深入回答。专题分析用于确定定性数据中的模式和见解,为研究问题提供了细致入微的答案。研究结果强调,业务诊断极大地促进了尼日利亚中小企业的有效管理和发展,通过提高中小企业的绩效,揭示了促进经济发展的潜力。结合研究结果,本研究揭示了中小型企业在业务诊断方面的各种经验和观点,对这一主题进行了丰富的、符合实际情况的探讨。从研究结果中得出的有意义的建议,为尼日利亚中小企业的有效业务诊断知识体系做出了贡献。
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引用次数: 0
The Impact of Business Diagnostics on the Activities of SMEs in Nigeria 业务诊断对尼日利亚中小企业活动的影响
Pub Date : 2024-02-01 DOI: 10.14738/abr.121.16328
Olufemi Aladejebi, Bamkole Peter, Bukola Amao-Taiwo
In the context of Nigeria, where the average lifespan of businesses is limited to approximately five years, addressing and overcoming challenges has become a critical imperative. This study underscores the pivotal role of business diagnostics in supporting the growth and sustainability of businesses, particularly Small and Medium Enterprises (SMEs), in Nigeria. Specifically, it investigates how SMEs in Nigeria employ diagnostic tools, such as SWOT analysis, to discern their strengths, weaknesses, opportunities, and threats. Utilizing a qualitative research methodology, the study employs a structured, open-ended questionnaire as the primary data collection instrument, with a sample of fifteen strategically chosen SMEs participating in a specialized course at a business school. Purposive sampling ensures diversity among the selected SMEs, enriching the depth of the collected data. The structured, open-ended questionnaire allows participants to express their perspectives, facilitating in-depth responses freely. Thematic analysis is applied to identify patterns and insights within the qualitative data, providing nuanced answers to the research questions. The findings underscore that business diagnostics significantly contribute to the effective management and growth of SMEs in Nigeria, illuminating the potential for increased economic development through improved SME performance. Incorporating the results, the study sheds light on the varied experiences and perspectives of SMEs with business diagnostics, offering a rich and contextualized exploration of the subject matter. Meaningful recommendations derived from the study's findings, contribute to the body of knowledge on effective business diagnostics for SMEs in Nigeria.
在尼日利亚,企业的平均寿命大约只有五年,因此应对和克服挑战已成为当务之急。本研究强调了企业诊断在支持尼日利亚企业,特别是中小型企业(SMEs)的增长和可持续发展方面的关键作用。具体而言,本研究探讨了尼日利亚的中小企业如何利用 SWOT 分析等诊断工具来发现自己的优势、劣势、机会和威胁。本研究采用定性研究方法,以结构化、开放式问卷作为主要数据收集工具,从参加商学院专业课程的 15 家中小企业中战略性地抽取样本。有目的的抽样确保了所选中小企业的多样性,从而丰富了所收集数据的深度。结构化、开放式的调查问卷允许参与者表达自己的观点,便于自由地进行深入回答。专题分析用于确定定性数据中的模式和见解,为研究问题提供了细致入微的答案。研究结果强调,业务诊断极大地促进了尼日利亚中小企业的有效管理和发展,通过提高中小企业的绩效,揭示了促进经济发展的潜力。结合研究结果,本研究揭示了中小型企业在业务诊断方面的各种经验和观点,对这一主题进行了丰富的、符合实际情况的探讨。从研究结果中得出的有意义的建议,为尼日利亚中小企业的有效业务诊断知识体系做出了贡献。
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引用次数: 0
The Influence of Online Learning, Study Motivation, and Self-directed Learning on Students' Learning Interest 在线学习、学习动机和自主学习对学生学习兴趣的影响
Pub Date : 2024-01-22 DOI: 10.14738/abr.121.16212
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引用次数: 0
Transformative Dynamics of Youth Involvement in the Just Transition Process: The Case of Active Youths in the Region of Western Macedonia, Greece 青年参与公正过渡进程的变革动力:希腊西马其顿地区活跃青年的案例
Pub Date : 2024-01-18 DOI: 10.14738/abr.121.16244
Konstantinos Stergiou, Kostas Filippidis, Lazaros Papoutzis, Stefania Zourka
Western Macedonia, a region nestled in the northwestern part of Greece, has long been renowned for its rich natural resources, particularly its abundant coal reserves. Τhe imperative to transition away from coal-related industries has brought to light the need for economic diversification. Western Macedonia's heavy dependence on coal mining and energy production has left it vulnerable to the inevitable decline of fossil fuels (Ziouzios, Karlopoulos, Fragkos, Vrontitsi, 2021). To secure its future and ensure the well-being of its residents, the region must identify and develop new economic sectors that align with a sustainable, low-carbon future.  However, as the global shift towards sustainable energy production gains momentum -and as the climate crisis shows its harsh face-, Western Macedonia has found itself facing a myriad of challenges that have constrained the initiation of a Just Transition process in regions that were dependent on lignite (Vatalis, Avlogiaris, Tsalis 2022). The transition seeks to address critical issues, such as staggering unemployment rates, the significant brain drain of the region, and the need to diversify its economy away from coal-dependent industries.
西马其顿位于希腊西北部,长期以来一直以丰富的自然资源而闻名,尤其是丰富的煤炭储量。从煤炭相关产业转型的当务之急凸显了经济多样化的必要性。西马其顿对煤炭开采和能源生产的严重依赖使其很容易受到化石燃料不可避免的衰退的影响(Ziouzios, Karlopoulos, Fragkos, Vrontitsi, 2021 年)。为了确保其未来和居民的福祉,该地区必须确定和发展符合可持续、低碳未来的新经济部门。 然而,随着全球向可持续能源生产转变的势头增强--以及气候危机的严峻形势,西马其顿发现自己面临着无数挑战,这些挑战制约了依赖褐煤的地区启动 "公正过渡 "进程(Vatalis, Avlogiaris, Tsalis,2022 年)。转型旨在解决一些关键问题,如惊人的失业率、该地区严重的人才流失以及摆脱煤炭依赖型产业实现经济多样化的必要性。
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引用次数: 0
How is the Wine Consumers Behavior Changing After Pandemic: A Descriptive Analysis of the Chinese Wine Market 大流行后葡萄酒消费者的行为如何变化?中国葡萄酒市场的描述性分析
Pub Date : 2024-01-01 DOI: 10.14738/abr.1112.15503
Ruixin Zhang, Paul Gardiner
The COVID-19 pandemic had a substantial impact on the global wine industry, leading to dramatic changes in consumer behavior as well. Although the pandemic has significantly impeded the global economy, international trade, and social development, it has given an impetus to the process of digitalization, digital market has been growing prosperity, especially in China, a country as the bellwether in digitalization. The China wine market is one of the most potential markets in the world, Per capita expenditure of wine in China has increased quite significantly after 2021, compared to the Asia Pacific and global levels. Therefore, understanding how the changes in the Chinese wine consumer occurred after the pandemic will help wineries better enter the Chinese market and develop a digital marketing strategy. After the United Nations proposed the 17 Sustainable Development Goals in 2015, sustainability has become a primary theme of the world's concern. Therefore, the wine industry has also regarded sustainability as its primary goal. Digital transformation is an inevitable trend that foreign wineries have to face, which is also in conformity with the SDG targets. This paper aims to provide an in-depth understanding of the wine consumer behaviors’ existing circumstances after the pandemic through an exhaustive descriptive analysis, which helps foreign wineries lay down a new business strategy and realize digital transformation in the Chinese wine market.
COVID-19 大流行对全球葡萄酒行业产生了重大影响,导致消费者行为也发生了巨大变化。虽然疫情严重阻碍了全球经济、国际贸易和社会发展,但却推动了数字化进程,数字化市场日益繁荣,尤其是在中国这个数字化的风向标国家。中国葡萄酒市场是全球最具潜力的市场之一,2021 年后,中国人均葡萄酒消费支出与亚太地区和全球水平相比有了相当大的增长。因此,了解大流行后中国葡萄酒消费者的变化,有助于酒庄更好地进入中国市场,制定数字化营销战略。2015 年联合国提出 17 项可持续发展目标后,可持续发展成为世界关注的首要主题。因此,葡萄酒行业也将可持续发展作为首要目标。数字化转型是国外酒庄必须面对的必然趋势,也符合可持续发展目标的具体要求。本文旨在通过详尽的描述性分析,深入了解大流行后葡萄酒消费行为的现状,帮助国外酒庄制定新的经营策略,实现中国葡萄酒市场的数字化转型。
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引用次数: 0
The Association Between Employees' Perspectives on CSR and their Commitment to The Organizations in The Hospital Settings 医院环境中员工对企业社会责任的看法与他们对组织的承诺之间的关系
Pub Date : 2024-01-01 DOI: 10.14738/abr.1112.16171
Asifa Younas, Kashif Saleem
There need to be more studies on how corporate social responsibility (CSR) affects personnel and Organizational Commitment (OC), even though many academics have examined the effects of CSR in various organizational situations. This study explores the relationship between hospital staff members' perceptions of CSR and OC in light of this research gap. The problem is addressed by this quantitative correlational study, which uses the social identity theory (SIT) as its conceptual framework. According to the theory, workers with higher CSR ratings will also have higher OC scores. The independent variables cover Four CSR dimensions: CSR toward consumers, CSR toward workers, and CSR toward the government. The community is the target of CSR. OC is the dependent variable. Hospitals in Pakistan were the source of research participants. The data analysis phase demonstrated a statistically significant positive association between hospital employees' views of OC and CSR. To detect any patterns or distinctions in how workers see CSR and its influence on OC, future research may want to replicate this survey with staff members from various departments and compare the results.
尽管许多学者已经研究了企业社会责任在各种组织情况下的影响,但仍需要对企业社会责任如何影响员工和组织承诺(OC)进行更多的研究。针对这一研究空白,本研究探讨了医院员工对企业社会责任的认知与组织承诺之间的关系。本研究以社会认同理论(SIT)为概念框架,通过定量相关研究来解决这一问题。根据该理论,企业社会责任评分越高的员工,其 OC 分数也越高。自变量包括四个企业社会责任维度:对消费者的企业社会责任、对工人的企业社会责任和对政府的企业社会责任。社区是企业社会责任的目标。OC 是因变量。巴基斯坦的医院是研究参与者的来源。数据分析阶段表明,医院员工对 OC 和企业社会责任的看法在统计学上存在显著的正相关。为了发现员工在如何看待企业社会责任及其对 OC 的影响方面的任何模式或区别,未来的研究可能需要对来自不同部门的员工进行重复调查,并对结果进行比较。
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引用次数: 0
Job Satisfaction Among Private and Public College/Campus Teachers of Madhesh Pradesh in Nepal 尼泊尔马德什邦私立和公立学院/校园教师的工作满意度
Pub Date : 2024-01-01 DOI: 10.14738/abr.1112.14027
Binay Shrestha, Neha Agrawal
Job satisfaction among the teachers has been found as a fundamental element influencing the performance of the organisation. The purpose of this study was to examine the Job satisfaction among private and public college/campus teachers of Madhesh Pradesh in Nepal. The current research work is based on Herzberg’s Two Factor Theory of Motivation and Job satisfaction. The variables included in the study are independent variables of intrinsic factors i.e., Job Itself, Promotion & recognition and extrinsic factors i.e., Colleagues, Pay &benefits, Students and Physical environment with Job satisfaction as a dependent variable. A descriptive and analytical research design using questionnaire method on 5-point Likert scale was used to collect and analyse the data. The study was conducted with the sample size of 250 teachers teaching in private/public campuses of Madhesh Pradesh in Nepal.  The data were analysed through the use of descriptive statistics, correlation, multiple regression analysis and t-test using SPSS software. The results of the study infer that both the extrinsic and intrinsic factors are important in determining the job satisfaction level of teachers working in higher education sector of Madhesh Pradesh in Nepal. Few of the extrinsic factors like only pay & benefits and physical environment are not found to have the significant influence on job satisfaction level of teachers.
教师的工作满意度被认为是影响组织绩效的一个基本要素。本研究旨在考察尼泊尔马德什邦私立和公立学院/校园教师的工作满意度。当前的研究工作基于赫茨伯格的激励和工作满意度双因素理论。研究变量包括自变量内在因素(即工作本身、晋升和认可)和外在因素(即同事、薪酬和福利、学生和物质环境),工作满意度为因变量。本研究采用描述性和分析性研究设计,使用 5 点李克特量表进行问卷调查,以收集和分析数据。研究的样本量为 250 名在尼泊尔马德什邦私立/公立学校任教的教师。 使用 SPSS 软件对数据进行了描述性统计、相关性分析、多元回归分析和 t 检验。研究结果表明,外在因素和内在因素都是决定尼泊尔马德什邦高校教师工作满意度的重要因素。研究发现,只有薪酬福利和物质环境等少数外在因素对教师的工作满意度没有显著影响。
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引用次数: 0
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Archives of business research
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