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Urban Art Scene in Madrid "How Can a Contemporary Art Be Used for Tourism?" 马德里的城市艺术场景“当代艺术如何用于旅游?”
Pub Date : 2019-03-01 DOI: 10.13189/aeb.2019.070203
P. Perera
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引用次数: 2
The Uniform Logic System of Business Efficiency Evaluation Methods 企业效率评价方法的统一逻辑体系
Pub Date : 2019-01-01 DOI: 10.13189/AEB.2019.070102
Mária Illés
This paper shows that the various rating calculation methods of business efficiency calculations are built according to a unified logic system. It provides an overview of the rich methodological background and presents a transparent system picture. The analysis shows that the general return requirement is the starting point for business efficiency calculation methods, pointing out that only those methods of calculation are suitable for measuring business efficiency which are logically consistent with the general return requirement. It shows also the essentials of the mixed profit categories and presents and interprets the method elements of business efficiency calculations, which can be used to construct various calculation formulas for different business matters. The uniform logic system of method elements may form a guiding thread when selecting and evaluating the correctness of the method used. The paper draws attention to the fact that a number of efficiency-computing conceptions obviously fail to comply with the general return requirement and consequently in such cases may also be preferred less efficient or even inefficient variants.
本文表明,商业效率计算的各种评级计算方法是根据统一的逻辑系统构建的。它概述了丰富的方法论背景,并呈现了一幅透明的系统图。分析表明,一般回报要求是业务效率计算方法的起点,指出只有那些与一般回报要求逻辑一致的计算方法才适合衡量业务效率。它还展示了混合利润类别的要点,并提出和解释了业务效率计算的方法要素,可用于构建不同业务事项的各种计算公式。方法元素的统一逻辑系统可以在选择和评估所使用方法的正确性时形成指导线索。本文提请注意这样一个事实,即许多效率计算概念显然不符合一般回报要求,因此在这种情况下,也可能是效率较低甚至效率较低的变体。
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引用次数: 1
Asian Economic Dynamics and Power Shifts 亚洲经济动态和权力转移
Pub Date : 2019-01-01 DOI: 10.13189/AEB.2019.070104
Juhi Shah
As we can see over the last few years, Asia has the fastest growing economies. There is a huge possibility of creation of a new international world system which is going to be led by either the BRICS countries, which has 4 Asian countries of the total 5 members. With the increased economic powers of the Asian countries, many economists worldwide have forecasted that the countries like China, India, Japan, Russia, UAE, South Korea and many others are going to surpass the American or the western system that is followed today. The world is on the verge of seeing a shift in the economic powers. The economies of the Asian countries are by their sheer size becoming economic giants. The countries have experienced a rapid growth in their economies since the 1960s. East Asian countries grew faster than the rest of the world for four key reasons: they have substantial potential for catching up; their geographical and structural characteristics by-and-large favourable; demographic changes following World War II; and their economic policies and strategies. Looking into all these perspectives, the paper will focus on, how the Asian countries are currently fast developing, their position at the global level and how they will determine the future course of world economy Vis-a-vis the west, and power shift at the global level.
正如我们在过去几年所看到的,亚洲拥有增长最快的经济体。建立一个新的国际世界体系的可能性很大,这个体系将由金砖国家领导,金砖国家拥有5个成员国中的4个亚洲国家。随着亚洲国家经济实力的增强,世界上许多经济学家预测,中国、印度、日本、俄罗斯、阿联酋、韩国和许多其他国家将超越今天所遵循的美国或西方体系。世界正处于经济力量转移的边缘。亚洲国家的经济正以其庞大的规模成为经济巨人。自20世纪60年代以来,这些国家的经济经历了快速增长。东亚国家比世界其他地区增长得更快有四个关键原因:它们有巨大的追赶潜力;它们的地理和结构特点大体上有利;第二次世界大战后的人口变化;以及他们的经济政策和战略。从这些角度来看,本文将重点关注亚洲国家目前如何快速发展,他们在全球层面的地位以及他们将如何决定世界经济相对于西方的未来进程,以及全球层面的权力转移。
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引用次数: 1
Culture in Economics 经济学中的文化
Pub Date : 2019-01-01 DOI: 10.13189/aeb.2019.070105
Shahzavar Karimzadi
It is a self-evident fact that there cannot be a human society without culture. The necessity of culture to humans is imperative. Culture in its most basic sense fulfills and harnesses the obligations of communal cohabitation. Equally imperative is the fact that culture is not an ad hoc construction of any one individual. What is manifestly obvious is that culture is a reality. On this matter, we can draw a definite conclusion. Humans by their nature are social animals and therefore the survival of human beings, by necessity, will depend on living in groups. Leading a completely secluded life is not sustainable. From their very origin, people have lived in various forms of society. In turn, human society is a whole - composed of many interconnected parts. But what is the bond that joins the various parts into one united whole? In this paper, it will be argued that the biosphere of any society is culture. That is the all-inclusive common denominator and invisible glue that interlinks all the parts as the whole. From this perspective culture is dispensable and its function is more profound, organic and dynamic than perceived in economics. The paper examines how different schools of thought in economics view culture in light of the aforementioned standpoint.
一个不言而喻的事实是,没有文化就不可能有人类社会。文化对人类的必要性是必不可少的。文化在其最基本的意义上履行和利用共同同居的义务。同样重要的是,文化不是任何一个人的临时构建。显而易见的是,文化是一种现实。关于这个问题,我们可以得出一个明确的结论。人类本质上是群居动物,因此人类的生存必然取决于群体生活。过着完全与世隔绝的生活是不可持续的。从一开始,人们就生活在各种形式的社会中。反过来,人类社会是一个整体,由许多相互关联的部分组成。但是,将各个部分连接成一个统一整体的纽带是什么?在这篇论文中,有人认为任何社会的生物圈都是文化。这是一个包罗万象的共同点和无形的粘合剂,它将所有部分作为一个整体联系在一起。从这个角度来看,文化是可有可无的,它的功能比经济学中所感知的更深刻、更有机、更动态。本文从上述观点出发,考察了经济学的不同学派是如何看待文化的。
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引用次数: 2
Tourism Promotion of Destination for Swedish Emissive Market 瑞典排放物市场目的地旅游推广
Pub Date : 2019-01-01 DOI: 10.13189/AEB.2019.070101
N. Šerić, Filipa Marušić
Marketing tools in tourism are constantly changing. The competition in the global tourism market is exponentially growing. Common practice in the tourism sector is the promotion of destination offer to send target audience specific image in correlation with extra destination value. Customizing destination promotional mix to fit global touristic standards ensures efficient destination positioning but includes higher investment. Management of integral parts of the promotional mix is defined with undifferentiated supply and the general image of destination as well as completely opposite terms of the differentiated offer and the general image of the destination. Most of the tourism-related organizations adjust its promotional mix according to values and image they want to present to the target audience. In the same time, there aren’t many tourism organizations, which adjust its promotional mix to different emissive markets. The main research question of this paper is “Does the strategic commitment of a receptive destination offer in terms of managing the marketing mix present strength or weakness?” The paper will present research results from the survey conducted on tourists from Swedish emissive market in order to define recommendable outlines for the successful promotion of tourism services on the selected emissive market. Given the fact the authors of this paper conducted two parallel primary types of research of attitudes among different samples of the same emissive market (one of them were Swedish tourists who didn’t visit Croatia). Linking of these two aspects has been a research challenge to the expected contribution in the sphere of realizing advisable guidelines for proactive management of destination promotion focused on one emissive market.
旅游业的营销手段在不断变化。全球旅游市场的竞争呈指数级增长。旅游行业的常见做法是推广目的地报价,向目标受众发送与额外目的地价值相关的特定形象。定制目的地促销组合以适应全球旅游标准,可以确保有效的目的地定位,但需要更高的投资。对促销组合中各个组成部分的管理定义为无差异化供应和目的地总体形象,以及完全相反的差异化报价和目的地总体形象。大多数旅游相关组织根据他们想要呈现给目标受众的价值观和形象来调整其促销组合。与此同时,没有多少旅游组织可以根据不同的排放市场调整其促销组合。本文的主要研究问题是“在管理营销组合方面,接受目的地的战略承诺是否存在优势或劣势?”本文将介绍对瑞典排放市场的游客进行调查的研究结果,以确定在选定的排放市场上成功推广旅游服务的可推荐大纲。鉴于这篇论文的作者在同一排放市场的不同样本中进行了两种平行的主要类型的态度研究(其中一种是没有访问克罗地亚的瑞典游客)。这两个方面的联系一直是一个研究挑战,在实现针对一个排放市场的目的地推广主动管理的可取指导方针领域的预期贡献。
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引用次数: 7
The Question of Food Security in Algeria: Between the Collapse of Petrol Price and the Growing Needs of the Population 阿尔及利亚的粮食安全问题:在汽油价格崩溃和人口需求增长之间
Pub Date : 2019-01-01 DOI: 10.13189/aeb.2019.070103
Chaib Baghdad
Algeria is mostly known and defined as an economy based entirely on the hydrocarbon sector, essentially the oil. It based mostly on the revenues transferred by this sector when the world prices are judged favorable for the exports countries, as it is the case with this country, meaning that the question of funding any economic program or project is handing upon the revenues from the oil markets. In this sense, the food policy or security is following the move and the fluctuations of this market, since the country needs to find the right amount to be consecrated to this question, especially when it is a question to import the required volume in order to respond to the increasing demand from the domestic customers and local markets. For this, we will try, in this paper, to examine and study this subject of food security in this country, taking into account its economic specificities and characteristics, and also the nature of its consumers markets. Since the problem is not only to analyze this confrontation, but to find out the policy or strategy to be adopted and set up in this new context of decreasing the financial revenues from the petrol market. Since June 2014, it has been announced that such revenues have decreased for about 60% from this period, with all the impacts, consequences and effects on the question of financing projects, including thus matter of food security and also food policy. The question of food policy is linked with agricultural sector and the majority of population living in bad economic and social conditions, meaning that the State is strongly recommended to establish a strong strategy regarding this matter.
阿尔及利亚是一个完全以碳氢化合物行业为基础的经济体,主要是石油行业。当世界价格被判断为对出口国有利时,它主要基于该部门转移的收入,就像这个国家的情况一样,这意味着任何经济计划或项目的资金问题都将转移到石油市场的收入上。从这个意义上说,粮食政策或安全是随着这个市场的变化和波动而变化的,因为该国需要找到合适的数量来满足这个问题,特别是当需要进口所需数量以满足国内客户和当地市场日益增长的需求时。为此,我们将在本文中尝试审查和研究该国的粮食安全问题,同时考虑到其经济特点和特点,以及其消费者市场的性质。由于问题不仅在于分析这种对抗,还在于找出在减少汽油市场财政收入的新背景下应该采取和制定的政策或战略。自2014年6月以来,据宣布,这类收入在此期间下降了约60%,对项目融资问题产生了所有影响、后果和影响,包括粮食安全和粮食政策问题。粮食政策问题与农业部门和生活在恶劣经济和社会条件下的大多数人口有关,这意味着强烈建议国家在这一问题上制定强有力的战略。
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引用次数: 1
The Impact of Moroccan Banks on Economic Growth in African Countries: Analyzing the Synchronization between the Financial and Business Cycles in WAEMU 摩洛哥银行对非洲国家经济增长的影响——分析西非经货联盟金融和商业周期的同步性
Pub Date : 2018-11-01 DOI: 10.13189/aeb.2018.060602
Elouazzani Hafsa
The strategic choice of Moroccan banks to conquer the African market has accelerated since the mid-2000s. According to the Banking Commission of the West African Economic and Monetary Union (WAEMU), Moroccan banks concentrate 29.6% of the market share in the WAEMU region in 2015, and more than 30% of the share of global net income in the region. The article is devoted to the research of the role of Moroccan banks in the economic development in African countries. Can Moroccan banks affect real economic activity and act as catalysts for financial and economic development in African countries? To answer this question, we examine the co-movements between loans granted by Moroccan banks in African countries and real activity in those countries. Therefore, we use the synchronization index proposed by Hading and Pagan (2002). The cycles were obtained with a Hodrick-Prescott (HP) filter. The concordance index values, cross-correlation values were used to identify the characteristics of the relationships between the cyclical components. The study covers the period 2006-2015 and focuses on three Moroccan banking groups (Attijariwafabank, BMCE Bank of Africa and Banque Centrale Populaire BCP) set up in seven countries: Benin, Burkina Faso, Cote d'Ivoire, Mali, Senegal, Togo and Niger. The empirical results revealed that the financial (credits granted by Moroccan banks) and business (real activity) cycles are highly synchronized in WAEMU. The study concluded that the bank credits have a positive impact on real activity in WAEMU countries within the period examined.
自2000年代中期以来,摩洛哥银行征服非洲市场的战略选择加速了。根据西非经济和货币联盟(西非经货联盟)银行委员会的数据,2015年,摩洛哥银行在西非经货盟地区集中了29.6%的市场份额,在该地区占全球净收入的30%以上。本文致力于研究摩洛哥银行在非洲国家经济发展中的作用。摩洛哥银行能否影响实际经济活动,并成为非洲国家金融和经济发展的催化剂?为了回答这个问题,我们研究了摩洛哥银行在非洲国家发放的贷款与这些国家的实际活动之间的相互作用。因此,我们使用Hading和Pagan(2002)提出的同步指数。使用Hodrick-Prescott(HP)过滤器获得循环。一致性指标值、互相关值用于识别周期性成分之间关系的特征。该研究涵盖2006-2015年期间,重点关注在贝宁、布基纳法索、科特迪瓦、马里、塞内加尔、多哥和尼日尔七个国家设立的三个摩洛哥银行集团(Attijariwafabank、BMCE非洲银行和人民中央银行)。实证结果表明,西非经货联盟的金融(摩洛哥银行发放的信贷)和商业(实际活动)周期高度同步。研究得出的结论是,在审查期间,银行信贷对西非经货联盟国家的实际活动产生了积极影响。
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引用次数: 0
Specific Uses of Angels, Devils, Heaven and Hell in Advertising 天使、魔鬼、天堂和地狱在广告中的特殊用途
Pub Date : 2018-11-01 DOI: 10.13189/AEB.2018.060601
Costin-Ciprian Popescu
Advertising looks into every field of the social practice for symbols that, associated to products, help it sell them better. It could not miss the religious symbols. This article examines changes in representations and meanings of angels, devils, Heaven, and Hell confirmed or brought about by advertisements. As the literature indicates, the amount of commercial messages using religious themesAdvertising looks into every field of the social practice for symbols that, associated to products, help it sell them better. It could not miss the religious symbols. This article examines changes in representations and meanings of angels, devils, Heaven, and Hell confirmed or brought about by advertisements. As the literature indicates, the amount of commercial messages using religious themes (especially the amount of advertisements using the four themes) is small. The corpus was created by browsing the 2005 and 2015 issues of four glossy magazines and by collecting advertisements from different media: news magazines, magazines for women, important producers' sites, advertising sites, out-of-home. The componential analysis and the visual semiotics offered the ways to examine the corpus; readings from scientific literature on the four religious themes and a questionnaire whose respondents were graduate students of the Consulting and Expertise in Advertising program, University of Bucharest, helped complete the research. The distinctive features of angels, devils, Heaven, and Hell, as they were presented by researchers of the Christian faith, are compared to features that graduate students, part of popular culture, and advertising ascribe them. Angels and devils have become symbols of high intensity experiences, meant to improve humans' existential condition. Every space where an individual invests subjective energy intended to raise him / her from monotonous life can become Heaven. Hell is matter for irony (we read Hell to understand Heaven) or instrument of blackmails (who does not use the products arrives there). Given the small number of advertisements in the corpus, this research can be qualified as an attempt to answer a difficult question: how to investigate more attentively a process, the use of religious themes in advertising, that everybody notice, but whose breadth and effects are not yet sufficiently determined. (especially the amount of advertisements using the four themes) is small. The corpus was created by browsing the 2005 and 2015 issues of four glossy magazines and by collecting advertisements from different media: news magazines, magazines for women, important producers’ sites, advertising sites, out-of-home. The componential analysis and the visual semiotics offered the ways to examine the corpus; readings from scientific literature on the four religious themes and a questionnaire whose respondents were graduate students of the Consulting and Expertise in Advertising program, University of Bucharest, helped complete the research. The dist
广告在社会实践的各个领域寻找与产品相关的符号,帮助它更好地销售产品。它不能错过宗教符号。本文考察了广告所证实或带来的天使、魔鬼、天堂和地狱的表现形式和意义的变化。正如文献所表明的那样,使用宗教主题的商业信息的数量。广告从社会实践的各个领域寻找与产品相关的符号,帮助它更好地销售产品。它不能错过宗教符号。本文考察了广告所证实或带来的天使、魔鬼、天堂和地狱的表现形式和意义的变化。如文献所示,使用宗教主题的商业信息(尤其是使用四大主题的广告)数量很少。语料库是通过浏览2005年和2015年的四本时尚杂志,以及从不同媒体收集广告而创建的:新闻杂志、女性杂志、重要制作人网站、广告网站、户外。成分分析和视觉符号学为语料库的检验提供了途径;通过阅读有关四个宗教主题的科学文献,以及一份问卷调查,帮助完成了这项研究。问卷调查的受访者是布加勒斯特大学广告咨询与专业项目的研究生。基督教信仰研究人员将天使、魔鬼、天堂和地狱的独特特征与研究生、部分流行文化和广告赋予它们的特征进行了比较。天使和魔鬼已经成为高强度体验的象征,旨在改善人类的生存状况。每一个个体投入主观能量,想要从单调的生活中解脱出来的空间,都可以成为天堂。地狱是讽刺的对象(我们读地狱来理解天堂)或敲诈的工具(谁不使用到达那里的产品)。鉴于语料库中广告的数量很少,本研究可以作为回答一个难题的尝试:如何更仔细地调查一个过程,即在广告中使用宗教主题,每个人都注意到,但其广度和影响尚未充分确定。(尤其是使用这四个主题的广告数量)很少。语料库是通过浏览2005年和2015年的四本时尚杂志,以及从不同媒体收集广告而创建的:新闻杂志、女性杂志、重要制作人网站、广告网站、户外。成分分析和视觉符号学为语料库的检验提供了途径;通过阅读有关四个宗教主题的科学文献,以及一份问卷调查,帮助完成了这项研究。问卷调查的受访者是布加勒斯特大学广告咨询与专业项目的研究生。基督教信仰研究人员将天使、魔鬼、天堂和地狱的独特特征与研究生、部分流行文化和广告赋予它们的特征进行了比较。天使和魔鬼已经成为高强度体验的象征,旨在改善人类的生存状况。每一个个体投入主观能量,想要从单调的生活中解脱出来的空间,都可以成为天堂。地狱是讽刺的对象(我们读地狱来理解天堂)或敲诈的工具(谁不使用到达那里的产品)。鉴于语料库中广告的数量很少,本研究可以作为回答一个难题的尝试:如何更仔细地调查一个过程,即在广告中使用宗教主题,每个人都注意到,但其广度和影响尚未充分确定。
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引用次数: 0
Topological Properties of China Input-Output Networks 中国输入输出网络的拓扑性质
Pub Date : 2018-11-01 DOI: 10.13189/aeb.2018.060604
Ge Zhiyuan, Hou Jie
The aim of this paper is to contribute to a better understanding of developments and changes of China economy from the perspective of input-output networks between 1990 and 2013. Through choosing a network-based approach and combining this with input-output data we are able to analyze the changes and evolutions of centralities, which measured by strength centrality and clustering coefficient, and some extend measures based on centrality including import penetration, international outsourcing and distance to final demand. Our findings show that the basic impression about China input-output networks is that flows are concentrated on some minority points, and also concentrated on the diagonal line obviously, and the self-inputs by industries are normal and significant. Moreover, during recent years the trend of lower and wider peak of the density strength centrality curves illustrates the more balance of China economy than at the beginning of this century, and construction has always been the pillar industry. The changes of distribution of import penetration have been flatter and lower since 1990 and then narrower and higher about after 2001. This trend means that after 2001 most of China industries decrease the dependencies of import from outside. Some trade pattern in measures of distance to final demand and clustering coefficient are exhibited in this paper.
本文的目的是从投入产出网络的角度更好地理解1990年至2013年间中国经济的发展和变化。通过选择基于网络的方法,并将其与投入产出数据相结合,我们能够分析集中度的变化和演变,通过强度中心性和聚类系数来衡量,以及基于中心性的一些扩展措施,包括进口渗透、国际外包和与最终需求的距离。研究结果表明,对中国投入产出网络的基本印象是,流量集中在少数几个点上,也明显集中在对角线上,产业的自我投入是正常和显著的。此外,近年来密度-强度-中心性曲线峰值越来越低、越来越宽的趋势表明,中国经济比本世纪初更加平衡,建筑业一直是支柱产业。自1990年以来,进口渗透率的分布变化较为平缓且较低,2001年左右又有所收窄且较高。这一趋势意味着,2001年以后,我国大部分产业对外依存度下降。本文展示了一些衡量最终需求距离和聚类系数的贸易模式。
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引用次数: 0
Measuring Factors That Influence Customers' Selection on Wealth Management Services in Taiwan 台湾消费者选择财富管理服务之影响因素分析
Pub Date : 2018-09-01 DOI: 10.13189/aeb.2018.060501
Hsin-Hue Chang, Min-Li Yao
The aim of this study is to investigate the key factors that influence customers' selection of wealth management (WM) services in Taiwan. We used a face-to-face interview to execute a two-stage questionnaire survey and employed an exploratory factor analysis (EFA) and a confirmatory factor analysis (CFA) to measure factors influencing customers' selection of WM services. The results of EFA suggest that factors consisting of brand image, perceived value, and financial consultants' service quality, might influence customers' selection of WM services. CFA results further provide evidence that those factors significantly account for customers' overall satisfaction. The moderating analysis result however reveals that married and single groups have different views on selecting a WM services. The single customers are more likely to rely on brand images in the choice of WM services, whereas the married customers are more likely to place the emphasis on consultants' service quality. This study provides a chance for WM service providers to understand the key factors that impact customer's selection decision, so providers can address those key factors in their marketing strategy. Therefore, they can compete in this intensive market in better shape. In sum, consultants' service quality is the basic requirement for customers while perceived value plays the important role for financial institutions to excel in the WM markets.
摘要本研究旨在探讨影响台湾客户选择财富管理服务的关键因素。我们采用面对面访谈的方式进行两阶段问卷调查,并采用探索性因子分析(EFA)和验证性因子分析(CFA)来衡量影响客户选择WM服务的因素。EFA的结果表明,品牌形象、感知价值和财务顾问的服务质量可能会影响客户对理财服务的选择。CFA结果进一步提供证据表明,这些因素显著地说明了客户的整体满意度。然而,调节分析结果显示,已婚和单身群体在选择WM服务方面有不同的看法。单身客户在选择WM服务时更看重品牌形象,而已婚客户则更看重咨询师的服务质量。本研究为WM服务提供商提供了一个了解影响客户选择决策的关键因素的机会,因此提供商可以在其营销策略中解决这些关键因素。因此,他们可以更好地在这个密集的市场中竞争。综上所述,咨询师的服务质量是客户的基本要求,而感知价值是金融机构在理财市场中脱颖而出的重要因素。
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引用次数: 0
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Advances in economics and business
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