Introduction
The convergence of traditional, complementary, and integrative medicine (TCIM) with contemporary digital health technologies presents a significant opportunity to expand the reach of affordable, evidence-based care. Ayurveda, a key discipline within TCIM, emphasises preventive strategies and lifestyle modifications for long-term health. However, the quality and relevance of mobile applications claiming to offer ayurvedic content remain largely unexamined, raising concerns regarding their efficacy and alignment with user needs.
Objective
This study aimed to systematically evaluate the content and quality of ayurveda-related mobile applications available on the Google Play Store (GPS). The present study also explored associations between app content, user ratings, with standardised quality scores to bring forth future directions.
Methods
A structured search was conducted in April 2024 using the most representative Ayurveda application-based keywords “Ayurveda,” “Ayurved,” and “AYUSH.” Eligible apps were screened to include those that were freely downloaded, non-duplicate, fully functional, and available in Hindi or English. Two trained reviewers independently evaluated apps using the validated Mobile Application Rating Scale (MARS). Correlation analyses were performed to examine the relationships between MARS scores, user ratings, and download counts.
Results
A total of 317 apps were retrieved from the GPS. After screening for duplicates and applying eligibility criteria, 145 applications were evaluated. Most of the apps belonged to the categories of e-books, e-magazines, herbal product shopping apps, coaching apps, home remedies and teleconsultation. The mean overall MARS score was 2.82 ± 0.69, while the app-specific value was 1.60 ± 0.63. Five apps scored >4.0. Functionality achieved the highest rating (3.90 ± 0.57), followed by engagement (2.68 ± 0.75), aesthetics (2.60 ± 1.08), information (2.09 ± 0.54), and subjective quality (1.92 ± 0.62). Inter-rater reliability was high with Cronbach’s alpha at 0.935(95% C.I.). No significant correlation was observed between MARS scores, user ratings, and downloads (p > 0.05).
Conclusion
The current landscape of ayurveda mobile applications lacks adherence to evidence-based content and usability, highlighting the need for collaborative, regulated development.
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