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Réseaux. The French journal of communication最新文献

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Telecommunications and competitiveness 电讯与竞争力
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1994.3263
Alain Rallet, L. Libbrecht
Summary: When the relationship between the development of corporate telecommunications and competitiveness is considered, a number of terminological ambiguities should first be clarified. Three situations can then be defined and examined, according to whether telecommunications are considered as having a neutral, passive, or active role. The capacities of each firm, the nature of the industry and the state of competition all determine a wide variety of uses for information and communication technologies.
摘要:在考虑企业电信发展与竞争力之间的关系时,首先应该澄清一些术语上的歧义。然后,根据电信被认为具有中立、被动或主动的作用,可以定义和检查三种情况。每个公司的能力、行业的性质和竞争状况都决定了信息和通信技术的广泛用途。
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引用次数: 0
The affair of the memory of water. Towards a sociology of scientific communication 回忆的事如水。走向科学传播社会学
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1994.3277
Alain Kaufmann, P. Ridel
Summary: When, in 1988, Nature finally published results by Jacques Benveniste seeming to show that water could 'remember' the properties of substances in ultra-high dilutions, it detonated an 'epistemiological bombshell' that highlighted the way scientists now use the mass media to publicize their work. They have become entrepreneurs who, in order to interest others in a discovery that may be unacceptable to the established scientific journals, must mobilize and orchestrate a number of different communication resources to build their own information networks. This analysis of the affair may prompt a more thorough exploration of the many paths that lead to the construction of scientific facts.
摘要:1988年,《自然》杂志终于发表了雅克·本文尼斯特的研究结果,该结果似乎表明,水可以“记住”超高稀释物质的性质,这引爆了一枚“认识论炸弹”,突显了科学家们现在利用大众媒体宣传他们工作的方式。他们已经成为企业家,为了使其他人对可能被现有科学期刊所不能接受的发现感兴趣,他们必须动员和协调许多不同的交流资源,以建立自己的信息网络。这种对事件的分析可能会促使人们对构建科学事实的许多途径进行更彻底的探索。
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引用次数: 4
Outsourcing: A transaction cost theory approach 外包:交易成本理论方法
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1998.3338
B. Quélin, David Motlow
Summary: In this article, outsourcing is defined as the transfer of all or part of the existing information and communication systems (ICS) of a firm to a third party. The argument is based on the central model of transaction cost theory. Traditionally, this model concerns the make-or-buy choice. A firm that decides to outsource its ICS has already made a substantial investment in the system over several years. The article therefore develops an original analysis to help answer the following question: on what terms can a firm transfer ownership rights in highly specific hardware and software, and establish a long-term relationship with the service provider? Finally, the article proposes a generalization and an in- depth reflection on the organizational choices and governance structures to adopt when outsourcing.
摘要:在本文中,外包被定义为将公司现有信息和通信系统(ICS)的全部或部分转让给第三方。这一论点是基于交易成本理论的中心模型。传统上,这种模式关注的是制造或购买的选择。决定将ICS外包的公司已经在几年的时间里对系统进行了大量投资。因此,本文发展了一个原创的分析来帮助回答以下问题:在什么条件下,企业可以转让高度特定的硬件和软件的所有权,并与服务提供商建立长期关系?最后,本文对外包的组织选择和治理结构进行了概括和深入的思考。
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引用次数: 5
Shaping the European Advertising Scene. Commercial free speech in search of legitimacy 塑造欧洲广告场景。商业言论自由寻求合法性
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1993.3268
A. Mattelart, M. Palmer
Summary: Ever since American advertisers first banded together early this century to deflect criticism with a code of conduct based on 'truth' and fair competition, the industry has been seeking legitimacy by creating first national, then multinational and finally worldwide associations to defend its activities and influence the environment in which it operates. Now marketing standards have penetrated widely diverse fields of activity and the economy as a whole. The forces underlying the new, pervasive advertising are helping to transform an area of culture which is already transcending national boundaries.
摘要:自本世纪初美国广告商首次联合起来,以基于“真相”和公平竞争的行为准则来转移批评以来,广告业一直在寻求合法性,首先建立了全国性的,然后是跨国的,最后是全球性的协会,以捍卫其活动并影响其经营环境。现在,营销标准已广泛渗透到各个活动领域和整个经济中。新的、无处不在的广告背后的力量正在帮助改变一个已经超越国界的文化领域。
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引用次数: 2
Victim or Victor? Mythologisation by the Local Press of King Mihaï's visit to Romania 受害者还是胜利者?当地媒体对Mihaï国王访问罗马尼亚的神话化
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1997.3323
M. Coman, L. Libbrecht
Summary: As part of the discourse engendered by our culture, there is no reason for media discourse to receive special treatment - despite journalists' claims concerning the peculiar nature of their work. An anthropological viewpoint shows us that in the construction of their discourse, journalists are constrained in the same way as makers of myths: it is an attempt to define reality by means of narrative structures which, in order to give meaning to the unexpected, resort to culturally deep-rooted symbols. The analysis of the media event - the former king's visit at Easter - which mobilized the Romanian press in 1992, shows the power of the symbols which the media exploit while maintaining the illusion of simply recounting concrete events.
摘要:作为我们文化产生的话语的一部分,媒体话语没有理由受到特殊对待——尽管记者声称他们的工作具有特殊性。一种人类学的观点告诉我们,在建构他们的话语时,记者和神话的制造者一样受到约束:他们试图通过叙事结构来定义现实,为了赋予意外的意义,他们求助于文化上根深蒂固的符号。对1992年动员罗马尼亚新闻界的媒体事件(前国王复活节访问)的分析显示,媒体利用象征的力量,同时保持简单叙述具体事件的幻觉。
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引用次数: 0
On and off the air at France Culture. Introducing the listener and forms of engagement in speech 法国文化频道的节目。介绍听者和演讲中参与的形式
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1997.3324
Hervé Glevarec, L. Libbrecht
Summary: What happens in a radio studio at the moment of going on the air? This article examines the modalities of going on and off the air at France Culture. It describes the radio producer's twofold task: slhe has to introduce a third party, the listener, into the group of participants in the studio, and to construct a place for that listener in the conversation. The study shows the contemporary form of interaction on the air, and the frame of reference mobilized. We see how radio professionals employ vari- ous means to achieve the 'live' involvement of speakers, and in so doing define, in a sense, the cultural programme at France Culture.
广播演播室在播出的那一刻会发生什么?这篇文章探讨了在法国文化进行和关闭的模式。它描述了电台制作人的双重任务:他必须在演播室的参与者群体中引入第三方,即听众,并在对话中为听众构建一个位置。该研究展示了当代的空中互动形式,并调动了参照系。我们看到广播专业人员如何使用各种手段来实现演讲者的“现场”参与,并在某种意义上定义了法国文化的文化节目。
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引用次数: 0
From Celestial Letters to 'Copylore' and 'Screenlore' 从天书到“Copylore”和“Screenlore”
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1997.3325
J. L. Quellec, David Motlow
Summary: The origins of chain letters, which are now circulated for ludic, humanitarian or profit motives, can be found in age-old religious traditions. This study of the genre shows how these letters became gradually secularized and identifies contemporary forms using such modern methods as fax machines, photocopiers and electronic mail. Thus the ancient 'celestial letters', which were still very much alive in the sixteenth century, became letters sent with the blessing of Saint Anthony, or of mere bishops and parish priests. As the letters became commonplace they also came to he seen as either a miraculous cure or a clever way to make money. With further secularization, wholly ludic chain letters appeared, and then bogus advertising photocopies claiming that recipients have won a fabulous prize - a 'gift from heaven'.
摘要:连锁信的起源可以在古老的宗教传统中找到,它们现在因搞笑、人道主义或利润动机而传播。这种体裁的研究显示了这些信件是如何逐渐世俗化的,并通过传真机、复印机和电子邮件等现代方法确定了这些信件的当代形式。因此,古代的“天书”,在16世纪仍然非常活跃,变成了带有圣安东尼祝福的信件,或者仅仅是主教和教区牧师的祝福。随着这些信件变得司空见惯,他也开始把它们视为一种神奇的治疗方法,或者是一种赚钱的聪明方法。随着世俗化的进一步发展,完全可笑的连锁信出现了,然后是虚假的广告复印件,声称收信人赢得了一份令人难以置信的奖品——一份“来自天堂的礼物”。
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引用次数: 1
Framing Public Debate: The CSG Bill 构建公众辩论:CSG法案
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1997.3322
D. Bregman, P. Ridel
Summary: How was the CSG bill, a major priority on the Rocard government's political agenda, constructed as a political entity? Drawing upon empirical data from the prime minister's information and publicity service, it is possible to analyse the process of its composition and recomposition. Alongside overwhelming events such as the Gulf crisis and, to a lesser extent, the 'high school and suburban crisis', the controversial CSG relied essentially for its construction on the government's definition of the political situation. The frames of interpretation applied to the CSG by the media were aimed at reducing the controversy in terms of political tactics and parliamentary games, while the subject itself presented specific difficulties of interpretation.
摘要:作为罗卡尔政府政治议程上的主要优先事项,CSG法案是如何作为一个政治实体构建的?根据总理信息宣传服务的经验数据,可以分析其构成和重组的过程。除了海湾危机等重大事件,以及程度较小的“高中和郊区危机”,备受争议的CSG主要依赖于政府对政治局势的定义。媒体对CSG的解释框架旨在减少政治策略和议会游戏方面的争议,而主题本身则存在特定的解释困难。
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引用次数: 0
Scenarios of crisis. Social construction of intimacy through a thousand TV film projects 危机场景。通过一千个电视电影项目构建亲密关系
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1995.3291
Sabine Chalvon-Demersay, L. Libbrecht
Summary: In her analysis of over a thousand TV film synopses, the author identifies a number of common elements which reveal current social trends and problems. Recurring themes in the synopses include the crisis in family life, the dominant role of women in relationships, paternity, prostitution, sexuality, the confusion of identities and the apparent absence of passion. In the world portrayed in these texts, where differences between the sexes and between generations have been eroded, it seems that the only lasting relationships are the most unlikely ones.
在她对一千多部电视电影大纲的分析中,作者发现了一些共同的因素,这些因素揭示了当前的社会趋势和问题。简介中反复出现的主题包括家庭生活的危机、女性在人际关系中的主导作用、父权、卖淫、性、身份的困惑和明显缺乏激情。在这些文本所描绘的世界里,性别和代际之间的差异已经消失,似乎唯一持久的关系是最不可能的。
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引用次数: 0
On the Political Economy of Regulation 论规制的政治经济学
Pub Date : 1900-01-01 DOI: 10.3406/RESO.1998.3334
J. Laffont, David Motlow
Summary: During the past decade, theoreticians have laid the foundations for optimal normative regulation. Taking as an example the pricing of a communication channel, this article demonstrates the need to go further and choose the lesser of two evils: economic inefficiency or political arbitrariness. The sophisticated pricing methods envisaged by the theory do in fact give politicians considerable latitude to distort tariffs in their own interests or those of the group backing them. Exactly the same type of choice has to be made in laying down constitutional rules governing regulation and privatization.
摘要:在过去的十年里,理论家们为最优规范监管奠定了基础。本文以通信渠道的定价为例,说明需要更进一步,选择两害相权取其轻:经济效率低下或政治随意性。该理论设想的复杂定价方法,实际上确实给了政客们相当大的自由,可以为了自己或支持关税的集团的利益扭曲关税。在制定管理管制和私有化的宪法规则时,必须作出完全相同的选择。
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引用次数: 3
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Réseaux. The French journal of communication
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