Pub Date : 2019-06-17DOI: 10.21714/2178-8030GEP.V20.5688
Ana Augusta Maciel Souza, José Vitor Palhares, Thiago Lima dos Santos, M. Rosa
This study sought to compare the perceptions of managers and people with disabilities (PwD) about the processes of insertion and inclusion of PwD within an agricultural cooperative organization of southern Minas Gerais. For this, the data were collected through semi-structured interviews with five PwD and three managers that currently working in a cooperative company in the south of Minas Gerais. The data collected were analyzed through Discourse Analysis. The results evidenced the influence that the conception of the leaders on disability exercises on the organizational practices, configuring, in this case, as a hindrance for the inclusion of PwDs in the organizations. Although managers consider the company as inclusive, the results have been antagonistic to what is meant by an inclusive company. In addition, the identification of managers with the normality matrix influences organizational practices, which only give PwD the responsibility for their inclusion.
{"title":"Empresa inclusiva? Uma análise comparativa entre os discursos de trabalhadores com deficiência e os de gestores de uma empresa cooperativa","authors":"Ana Augusta Maciel Souza, José Vitor Palhares, Thiago Lima dos Santos, M. Rosa","doi":"10.21714/2178-8030GEP.V20.5688","DOIUrl":"https://doi.org/10.21714/2178-8030GEP.V20.5688","url":null,"abstract":"This study sought to compare the perceptions of managers and people with disabilities (PwD) about the processes of insertion and inclusion of PwD within an agricultural cooperative organization of southern Minas Gerais. For this, the data were collected through semi-structured interviews with five PwD and three managers that currently working in a cooperative company in the south of Minas Gerais. The data collected were analyzed through Discourse Analysis. The results evidenced the influence that the conception of the leaders on disability exercises on the organizational practices, configuring, in this case, as a hindrance for the inclusion of PwDs in the organizations. Although managers consider the company as inclusive, the results have been antagonistic to what is meant by an inclusive company. In addition, the identification of managers with the normality matrix influences organizational practices, which only give PwD the responsibility for their inclusion.","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"184 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-06-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122928382","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This article proposes to discuss the trade marketing practices from the point of view of the resource theory from the perspective of the retailer in the segment of durable consumer goods, with the automotive sector being the object of analysis. In order to do so, it used as reference the model of the mix trade marketing proposed by Alvarez (2008), being composed by the variables: (1) sales and channels, (2) price, (3) advertising, promotion and merchandising, product mix, (5) services and logistics, (6) results and profitability. This is a descriptive research with a qualitative approach to the data collected. The multi-case method was used, these being three car dealerships. As results it was possible to identify that the practices of trade marketing contribute to the generation of competitive advantage by the internal synergy able to combine capacities and competences and to generate specific resources, as people and physical attribute of the fine.
{"title":"Práticas de trade marketing como vantagem competitiva para produtos duráveis: Um estudo de caso em concessionárias de veículos","authors":"Lisiane Caroline Rodrigues Hermes, Jorge Oneide Sausen","doi":"10.21714/2178-8030GEP.V20.5834","DOIUrl":"https://doi.org/10.21714/2178-8030GEP.V20.5834","url":null,"abstract":"This article proposes to discuss the trade marketing practices from the point of view of the resource theory from the perspective of the retailer in the segment of durable consumer goods, with the automotive sector being the object of analysis. In order to do so, it used as reference the model of the mix trade marketing proposed by Alvarez (2008), being composed by the variables: (1) sales and channels, (2) price, (3) advertising, promotion and merchandising, product mix, (5) services and logistics, (6) results and profitability. This is a descriptive research with a qualitative approach to the data collected. The multi-case method was used, these being three car dealerships. As results it was possible to identify that the practices of trade marketing contribute to the generation of competitive advantage by the internal synergy able to combine capacities and competences and to generate specific resources, as people and physical attribute of the fine.","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"73 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-06-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126091998","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-05-09DOI: 10.21714/2178-8030gep.v20.5622
K. P. Silva, Henrique Muzzio, Fernando Gomes de Paiva Júnior
This study analyzes the phenomenon of leadership in the context of creativity. The contemporary organizational context is permeated by challenging conditions that emerge from a post-Fordist world. In this environment, creativity emerges as a phenomenon capable of endowing individuals and organizations with positive conditions to live with this reality. In addition, the leader emerges as central agente in this scenario in which he allows the development of his followers with an emphasis on creativity and its transforming condition, as emphasized by Rickards and Moger's (2000) creative leadership model (MLC). Based on the phenomenological conceptions of Alfred Schutz, a research was carried out with directors of Portomida, an incubator located in the city of Recife in Pernambuco. The study shows that leaders see themselves as members of a team that plays the role of stimulating the creative process, rather than creating impositions and restrictive rules to development of creative capacity.
{"title":"Criatividade e liderança em organizações do Portomídia: Um estudo à luz da sociologia fenomenológica de Alfred Schütz","authors":"K. P. Silva, Henrique Muzzio, Fernando Gomes de Paiva Júnior","doi":"10.21714/2178-8030gep.v20.5622","DOIUrl":"https://doi.org/10.21714/2178-8030gep.v20.5622","url":null,"abstract":"This study analyzes the phenomenon of leadership in the context of creativity. The contemporary organizational context is permeated by challenging conditions that emerge from a post-Fordist world. In this environment, creativity emerges as a phenomenon capable of endowing individuals and organizations with positive conditions to live with this reality. In addition, the leader emerges as central agente in this scenario in which he allows the development of his followers with an emphasis on creativity and its transforming condition, as emphasized by Rickards and Moger's (2000) creative leadership model (MLC). Based on the phenomenological conceptions of Alfred Schutz, a research was carried out with directors of Portomida, an incubator located in the city of Recife in Pernambuco. The study shows that leaders see themselves as members of a team that plays the role of stimulating the creative process, rather than creating impositions and restrictive rules to development of creative capacity.","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"90 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130755957","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-04-29DOI: 10.21714/2178-8030GEP.V.20.5172
Ronaldo de Oliveira Santos Jhunior, Gustavo Abib
Approaches to corporate risk have been increasing in the scientific and practitioner communities in many contexts. The internationalization of companies motivated by the search for new markets resulted in an increase in the competitiveness between organizations and, consequently, increased their exposure to risks. The aim of the study is to map and analyze the literature related to the ideas of perception and management of corporate risks in the context of international business, based on the search for understanding how topics related to the idea of risk can be investigated. Thus, the work is characterized as a theoretical essay and makes use of the method of conceptual revision. The findings suggest possibilities for research proposals and studies that can assist the development of future investigations.
{"title":"Percepção e gestão de riscos no contexto de internacionalização","authors":"Ronaldo de Oliveira Santos Jhunior, Gustavo Abib","doi":"10.21714/2178-8030GEP.V.20.5172","DOIUrl":"https://doi.org/10.21714/2178-8030GEP.V.20.5172","url":null,"abstract":"Approaches to corporate risk have been increasing in the scientific and practitioner communities in many contexts. The internationalization of companies motivated by the search for new markets resulted in an increase in the competitiveness between organizations and, consequently, increased their exposure to risks. The aim of the study is to map and analyze the literature related to the ideas of perception and management of corporate risks in the context of international business, based on the search for understanding how topics related to the idea of risk can be investigated. Thus, the work is characterized as a theoretical essay and makes use of the method of conceptual revision. The findings suggest possibilities for research proposals and studies that can assist the development of future investigations.","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"239 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124625008","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-04-18DOI: 10.21714/2178-8030GEP.V.20.4823
Bruna Haubert, Dusan Schreiber, C. M. P. Pinheiro
Open Innovation is an alternative for organizations that seek differentiation in the market. Through collaboration, it is possible to share ideas and share risks, adding benefits to stakeholders and reducing product development costs. In this discussion, some creativity techniques are presented as facilitators of creative processes in the organizational scope, as well as Design Thinking that is characterized as a new mental model for product development and solutions to complex problems. In this context, the present research aims to evidence theoretical concepts about Design Thinking and some techniques of creativity that can be associated and contribute in the process of Open Innovation.
{"title":"Combinando o design thinking e a criatividade no processo de inovação aberta","authors":"Bruna Haubert, Dusan Schreiber, C. M. P. Pinheiro","doi":"10.21714/2178-8030GEP.V.20.4823","DOIUrl":"https://doi.org/10.21714/2178-8030GEP.V.20.4823","url":null,"abstract":"Open Innovation is an alternative for organizations that seek differentiation in the market. Through collaboration, it is possible to share ideas and share risks, adding benefits to stakeholders and reducing product development costs. In this discussion, some creativity techniques are presented as facilitators of creative processes in the organizational scope, as well as Design Thinking that is characterized as a new mental model for product development and solutions to complex problems. In this context, the present research aims to evidence theoretical concepts about Design Thinking and some techniques of creativity that can be associated and contribute in the process of Open Innovation.","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121052893","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-04-18DOI: 10.21714/2178-8030GEP.V.20.4507
Vanessa Melo Torres de Santana, Bruno Funchal
In Brazil, the credit card is gradually displacing other forms of payment on the retail market, including its use for installment payments. This study aims to investigate the relationship between credit card installment payment plans and personal budget management. The research occurred through an online questionnaire to be answered by 664 credit card holders, over 18 years old Brazilian residents. Installment payments with credit cards habits, budget management (revenues and expenses) and default situations on the credit card were investigated. The results point to a positive relationship between personal budget management and preference for credit card installment payment plans.
{"title":"A relação entre o parcelamento de compras com cartão de crédito e a gestão do orçamento pessoal","authors":"Vanessa Melo Torres de Santana, Bruno Funchal","doi":"10.21714/2178-8030GEP.V.20.4507","DOIUrl":"https://doi.org/10.21714/2178-8030GEP.V.20.4507","url":null,"abstract":"In Brazil, the credit card is gradually displacing other forms of payment on the retail market, including its use for installment payments. This study aims to investigate the relationship between credit card installment payment plans and personal budget management. The research occurred through an online questionnaire to be answered by 664 credit card holders, over 18 years old Brazilian residents. Installment payments with credit cards habits, budget management (revenues and expenses) and default situations on the credit card were investigated. The results point to a positive relationship between personal budget management and preference for credit card installment payment plans.","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"67 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121378172","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-04-18DOI: 10.21714/2178-8030GEP.V.20.5706
Sérgio Hage Fialho, M. Barros, M. Rangel
This study discusses the relationship between the normative set that regulates distance education in higher education in Brazil, and essential requirements for the pedagogical quality of the courses. Methodologically, it establishes, based on the literature, central concepts to determine the pedagogical quality in EAD - Dialogue, Structure and Institutional Autonomy -, and applies these concepts to the analysis of a normative document base of the federal regulation (1996 to 2018). The conclusions indicate that two essential pedagogical issues are not addressed in the regulation: the guarantee of adequate teacher-student interactivity (there is no objective metric that prevents the formation of groups with a high number of students per tutor) and the possibility of attending to the specificities of the students and their social context (there is no specific regulatory incentive for the contents and activities of the course to be customized by the teacher throughout the teaching-learning process).
{"title":"Desafios da regulação da EAD no ensino superior no Brasil: Estrutura, diálogo e autonomia institucional","authors":"Sérgio Hage Fialho, M. Barros, M. Rangel","doi":"10.21714/2178-8030GEP.V.20.5706","DOIUrl":"https://doi.org/10.21714/2178-8030GEP.V.20.5706","url":null,"abstract":"This study discusses the relationship between the normative set that regulates distance education in higher education in Brazil, and essential requirements for the pedagogical quality of the courses. Methodologically, it establishes, based on the literature, central concepts to determine the pedagogical quality in EAD - Dialogue, Structure and Institutional Autonomy -, and applies these concepts to the analysis of a normative document base of the federal regulation (1996 to 2018). The conclusions indicate that two essential pedagogical issues are not addressed in the regulation: the guarantee of adequate teacher-student interactivity (there is no objective metric that prevents the formation of groups with a high number of students per tutor) and the possibility of attending to the specificities of the students and their social context (there is no specific regulatory incentive for the contents and activities of the course to be customized by the teacher throughout the teaching-learning process).","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"20 11","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133171117","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-03-21DOI: 10.21714/2178-8030GEP.V.20.5141
Felipe Fróes Couto, A. Carrieri, Ivan Beck Ckagnazaroff
In a context where new impulses are needed for public policy evaluation studies, the objective of this essay is to conceptually, as well as methodologically, delineate Guba and Lincoln’s fourth generation of evaluation (1989). The fourth generation evaluation is a methodology that aims at the dialogue and participation of the actors involved in a given policy. The methodology has epistemological and methodological implications that allow evaluations of public policies from the constructions of those who are directly or indirectly affected by public actions. It is a method that allows active voice and privileges citizen participation in the evaluation of social policies. Our argument throughout the paper is that adopting constructivist principles and the fourth generation of public policy evaluation allows the public manager to cast new perspectives from the field, constituting a consistent way of studying social phenomena with a wealth of information and social participation.
{"title":"Participação na avaliação de políticas públicas: A pesquisa construtivista e a quarta geração de avaliação","authors":"Felipe Fróes Couto, A. Carrieri, Ivan Beck Ckagnazaroff","doi":"10.21714/2178-8030GEP.V.20.5141","DOIUrl":"https://doi.org/10.21714/2178-8030GEP.V.20.5141","url":null,"abstract":"In a context where new impulses are needed for public policy evaluation studies, the objective of this essay is to conceptually, as well as methodologically, delineate Guba and Lincoln’s fourth generation of evaluation (1989). The fourth generation evaluation is a methodology that aims at the dialogue and participation of the actors involved in a given policy. The methodology has epistemological and methodological implications that allow evaluations of public policies from the constructions of those who are directly or indirectly affected by public actions. It is a method that allows active voice and privileges citizen participation in the evaluation of social policies. Our argument throughout the paper is that adopting constructivist principles and the fourth generation of public policy evaluation allows the public manager to cast new perspectives from the field, constituting a consistent way of studying social phenomena with a wealth of information and social participation.","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"35 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116920086","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-03-16DOI: 10.21714/2178-8030GEP.V.20.5177
Jordana Marques Kneipp, C. Gomes, Carlos Maria Fernández Jardón, Kamila Frizzo
Companies are realizing the importance of adopting strategic management of sustainable innovation in order to meet the constraints of the globalized world and achieve superior business performance. Thus, this study aimed to analyze the adoption of a strategic management of sustainable innovation in industrial companies from Galicia. The study was characterized as qualitative and understood a study of multiple cases with Galicia industrial companies. Results showed that there is a rigid legislation and market pressure that drives organizations to adopt practices towards sustainability, but this approach is not characterized as strategic, considering they have a greater focus on product innovation aiming at a higher generation revenue.
{"title":"Gestão estratégica da inovação sustentável em empresas industriais galegas","authors":"Jordana Marques Kneipp, C. Gomes, Carlos Maria Fernández Jardón, Kamila Frizzo","doi":"10.21714/2178-8030GEP.V.20.5177","DOIUrl":"https://doi.org/10.21714/2178-8030GEP.V.20.5177","url":null,"abstract":"Companies are realizing the importance of adopting strategic management of sustainable innovation in order to meet the constraints of the globalized world and achieve superior business performance. Thus, this study aimed to analyze the adoption of a strategic management of sustainable innovation in industrial companies from Galicia. The study was characterized as qualitative and understood a study of multiple cases with Galicia industrial companies. Results showed that there is a rigid legislation and market pressure that drives organizations to adopt practices towards sustainability, but this approach is not characterized as strategic, considering they have a greater focus on product innovation aiming at a higher generation revenue.","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126543426","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-03-16DOI: 10.21714/2178-8030GEP.V.20.4807
Katia Regina dos Santos Nobre, M. A. D. D. Araújo
The Information Access Law (IAL) was created with a purpose of strengthening social control exercised by citizens over Public Administration. This study objective is to evaluate compliance of IAL by Brazilian Northeast region Legislative Assemblies, based on the information disclosed in their websites. This is a bibliographic and descriptive case study. Its objective is classified as exploratory research, whose data collection took place directly from sites of those legislative houses, from a predefined set of documents and questions. The consolidated result of this research shows a low level of transparency by Assemblies surveyed, and it is possible to conclude a much greater concern with complying with formality required by law than with the quality of information and its understanding by citizens.
{"title":"Assembleias legislativas da região nordeste: Um estudo sobre a lei de acesso à informação","authors":"Katia Regina dos Santos Nobre, M. A. D. D. Araújo","doi":"10.21714/2178-8030GEP.V.20.4807","DOIUrl":"https://doi.org/10.21714/2178-8030GEP.V.20.4807","url":null,"abstract":"The Information Access Law (IAL) was created with a purpose of strengthening social control exercised by citizens over Public Administration. This study objective is to evaluate compliance of IAL by Brazilian Northeast region Legislative Assemblies, based on the information disclosed in their websites. This is a bibliographic and descriptive case study. Its objective is classified as exploratory research, whose data collection took place directly from sites of those legislative houses, from a predefined set of documents and questions. The consolidated result of this research shows a low level of transparency by Assemblies surveyed, and it is possible to conclude a much greater concern with complying with formality required by law than with the quality of information and its understanding by citizens.","PeriodicalId":288834,"journal":{"name":"Gestão & Planejamento","volume":"47 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130610611","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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