This study was conducted in order to determine whether or not service quality plays a significant role in affecting customer loyalty toward an airline in the Indonesian aviation industry. This study implements quantitative-survey method, in which questionnaires were utilized as the instruments used to collect all of the data required for the completion of this study. A total of 250 respondents participated in this study, in which, Respondents should be Indonesians who’ve boarded an Indonesian full-service carrier at least twice (for return trips) between August 2019 to July 2020. All of the questionnaires were electronically distributed to the respondents, and since all of the questionnaires were filled properly, then it could be concluded that the response rate of this study is 100%. After further analyses and assessments, authors would like to conclude that all of the data had been properly and completely filled by all of the respondents, thus enabling all of the data to be further analyzed in this study, in which, the results of the data analyses will be used as the basis on whether or not to reject or support the hypotheses posited in this study. All of the data were analyzed using PLS-SEM method. After analyzing all of the data, authors would like to conclude that service quality plays a significant role in affecting customer or passengers’ loyalty toward an Indonesian full-service carrier. Furthermore, out of 5 (five) factors which form or act as the dimensions of service quality, responsiveness turns out to be the dimension which had the strongest effect in explaining variable service quality in this study.
{"title":"Bagaimana Peranan Kualitas Jasa terhadap Loyalitas Pelanggan pada Sektor Penerbangan di Indonesia?","authors":"Nicholas Wilson, Jessica Jessica","doi":"10.30813/BMJ.V16I2.2230","DOIUrl":"https://doi.org/10.30813/BMJ.V16I2.2230","url":null,"abstract":"This study was conducted in order to determine whether or not service quality plays a significant role in affecting customer loyalty toward an airline in the Indonesian aviation industry. This study implements quantitative-survey method, in which questionnaires were utilized as the instruments used to collect all of the data required for the completion of this study. A total of 250 respondents participated in this study, in which, Respondents should be Indonesians who’ve boarded an Indonesian full-service carrier at least twice (for return trips) between August 2019 to July 2020. All of the questionnaires were electronically distributed to the respondents, and since all of the questionnaires were filled properly, then it could be concluded that the response rate of this study is 100%. After further analyses and assessments, authors would like to conclude that all of the data had been properly and completely filled by all of the respondents, thus enabling all of the data to be further analyzed in this study, in which, the results of the data analyses will be used as the basis on whether or not to reject or support the hypotheses posited in this study. All of the data were analyzed using PLS-SEM method. After analyzing all of the data, authors would like to conclude that service quality plays a significant role in affecting customer or passengers’ loyalty toward an Indonesian full-service carrier. Furthermore, out of 5 (five) factors which form or act as the dimensions of service quality, responsiveness turns out to be the dimension which had the strongest effect in explaining variable service quality in this study.","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"4 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-10-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85665478","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Viniartha Seplifriskila Tampubolon, Ella Jauvani Sagala
A company will not run without assistance from human resources (HR). Therefore, human resources within the company generally must be maintained properly. This research was conducted on the employees of PT. Bangkitgiat Usaha Mandiri part of the Palm Oil Mill (PMKS), it is known that the level of turnover intention on employees is at a very high percentage from 2017 at 11%, 2018 at 20% and JanuarySeptember 2019 at 18%. one of the factors that can influence turnover intention itself is job satisfaction and organizational commitment felt by employees. The purpose of this study is to find out how the level of job satisfaction and organizational commitment partially and simultaneously affects the turnover intention of the employees of PT. Bangkitgiat Usaha Mandiri section of the Palm Oil Mill (PMKS). This research is a descriptive and causal research. The method used in this research is quantitative method. The research sample used was 115 respondents. Data analysis in this study used descriptive statistical analysis, normality test, multicollinearity test, heterokedasticity test, multiple regression analysis, coefficient of determination, partial hypothesis test (T test) and simultaneous (F test). The results showed that job satisfaction is high, organizational commitment is low and turnover intention is low. Tests on the coefficient of determination show that the effect of job satisfaction and organizational commitment on turnover intention of 6.8% and the remaining 93.2% are other factors not examined in this study. This study concludes that job satisfaction (X1) does not have a significant effect partially on turnover intention (Y) and organizational commitment (X2) has a significant effect partially on turnover intention (Y). In addition, job satisfaction (X1) and organizational commitment (X2) simultaneously influence (together) on turnover intention (Y).
没有人力资源(HR)的帮助,公司就无法运转。因此,公司内部的人力资源通常必须得到适当的维护。这项研究是对棕榈油厂(PMKS)的PT. Bangkitgiat Usaha Mandiri的员工进行的,众所周知,员工的离职意愿水平从2017年的11%,2018年的20%和2019年1月的18%都处于非常高的比例。影响离职倾向的因素之一是员工感受到的工作满意度和组织承诺。本研究的目的是找出工作满意度和组织承诺水平如何部分和同时影响棕榈油厂(PMKS)的PT. Bangkitgiat Usaha Mandiri分部员工的离职倾向。本研究为描述性、因果性研究。本研究采用的方法是定量方法。研究样本为115名受访者。本研究的数据分析采用描述性统计分析、正态性检验、多重共线性检验、异方差检验、多元回归分析、决定系数检验、部分假设检验(T检验)和同时性检验(F检验)。结果显示,员工的工作满意度高,组织承诺低,离职倾向低。对决定系数的检验表明,工作满意度和组织承诺对离职意向的影响为6.8%,其余93.2%为本研究未考察的其他因素。本研究得出工作满意度(X1)对离职倾向(Y)的部分影响不显著,组织承诺(X2)对离职倾向(Y)的部分影响显著,并且工作满意度(X1)和组织承诺(X2)同时(共同)影响离职倾向(Y)。
{"title":"PENGARUH KEPUASAN KERJA DAN KOMITMEN ORGANISASI TERHADAP TURNOVER INTENTION PADA KARYAWAN PT. BUM DIVISI PMKS","authors":"Viniartha Seplifriskila Tampubolon, Ella Jauvani Sagala","doi":"10.30813/BMJ.V16I2.2359","DOIUrl":"https://doi.org/10.30813/BMJ.V16I2.2359","url":null,"abstract":"A company will not run without assistance from human resources (HR). Therefore, human resources within the company generally must be maintained properly. This research was conducted on the employees of PT. Bangkitgiat Usaha Mandiri part of the Palm Oil Mill (PMKS), it is known that the level of turnover intention on employees is at a very high percentage from 2017 at 11%, 2018 at 20% and JanuarySeptember 2019 at 18%. one of the factors that can influence turnover intention itself is job satisfaction and organizational commitment felt by employees. The purpose of this study is to find out how the level of job satisfaction and organizational commitment partially and simultaneously affects the turnover intention of the employees of PT. Bangkitgiat Usaha Mandiri section of the Palm Oil Mill (PMKS). This research is a descriptive and causal research. The method used in this research is quantitative method. The research sample used was 115 respondents. Data analysis in this study used descriptive statistical analysis, normality test, multicollinearity test, heterokedasticity test, multiple regression analysis, coefficient of determination, partial hypothesis test (T test) and simultaneous (F test). The results showed that job satisfaction is high, organizational commitment is low and turnover intention is low. Tests on the coefficient of determination show that the effect of job satisfaction and organizational commitment on turnover intention of 6.8% and the remaining 93.2% are other factors not examined in this study. This study concludes that job satisfaction (X1) does not have a significant effect partially on turnover intention (Y) and organizational commitment (X2) has a significant effect partially on turnover intention (Y). In addition, job satisfaction (X1) and organizational commitment (X2) simultaneously influence (together) on turnover intention (Y).","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"11 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-10-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73136740","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The development of technology, especially in the creation of existing applications, causes users to receive the latest information. However, not all information technology is accepted by all parties, due to inconsistency with existing needs. In this research, explain the intention of using the UC Student application where the variables used are the perception of usefulness, perception of ease, trust and quality of information. The research uses the theory of Technology Acceptance Model (TAM) to determine what factors affect the use Of the UC Student application. The instrument used in this research is a questionnaire (angket), which is distributed online to 100 respondents who have used the UC Student application. Data processing by using SPSS obtained result from regression number as follows Y = 1.279 + 0.412 x1 + 0.176 x2 + 0.093 x3 + 0.036 x4, variable perceived usefulness has the greatest influence on intention to use UC Student application, and variable perceived ease of use gives a positive impact on the UC student intention to use application. In this research perceived variable usefulness have a major influence on the Intention to use UC Student Application
{"title":"ANALISIS FAKTOR-FAKTOR KEBERMANFAATAN, KEMUDAHAN DAN KEPERCAYAAN TERHADAP INTENSI PENGGUNAAN APLIKASI UC STUDENT","authors":"Om A.I Simeru, Rinabi Tanamal","doi":"10.30813/BMJ.V16I2.2361","DOIUrl":"https://doi.org/10.30813/BMJ.V16I2.2361","url":null,"abstract":"The development of technology, especially in the creation of existing applications, causes users to receive the latest information. However, not all information technology is accepted by all parties, due to inconsistency with existing needs. In this research, explain the intention of using the UC Student application where the variables used are the perception of usefulness, perception of ease, trust and quality of information. The research uses the theory of Technology Acceptance Model (TAM) to determine what factors affect the use Of the UC Student application. The instrument used in this research is a questionnaire (angket), which is distributed online to 100 respondents who have used the UC Student application. Data processing by using SPSS obtained result from regression number as follows Y = 1.279 + 0.412 x1 + 0.176 x2 + 0.093 x3 + 0.036 x4, variable perceived usefulness has the greatest influence on intention to use UC Student application, and variable perceived ease of use gives a positive impact on the UC student intention to use application. In this research perceived variable usefulness have a major influence on the Intention to use UC Student Application","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"51 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-10-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90569178","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Bank performance is determined by many factors such as internal and external factors. This study aims to investigate the determinants of banking performance in Indonesia. By using samples from banks at the Indonesia Stock Exchange during the period 2013-2016 with a total of 32 banks. Internal factor variables used in this study include company size, capital ratios, deposit ratios, loan ratios, and non-performing loan ratios and banking performance using proxy return on assets and return on equity. The results of the study using linear regression analysis shows the results of the firm size ratio, capital ratio and non-performing loan ratio have an influence on profitability while the deposit ratio and lending ratio do not have an influence on bank performance either return on assets or return on equity.
{"title":"DETERMINAN KINERJA PERBANKAN: STUDI EMPIRIS PADA BANK DI INDONESIA","authors":"K. Sienatra","doi":"10.30813/BMJ.V16I1.2043","DOIUrl":"https://doi.org/10.30813/BMJ.V16I1.2043","url":null,"abstract":"Bank performance is determined by many factors such as internal and external factors. This study aims to investigate the determinants of banking performance in Indonesia. By using samples from banks at the Indonesia Stock Exchange during the period 2013-2016 with a total of 32 banks. Internal factor variables used in this study include company size, capital ratios, deposit ratios, loan ratios, and non-performing loan ratios and banking performance using proxy return on assets and return on equity. The results of the study using linear regression analysis shows the results of the firm size ratio, capital ratio and non-performing loan ratio have an influence on profitability while the deposit ratio and lending ratio do not have an influence on bank performance either return on assets or return on equity.","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"44 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85503429","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
One of driven national economy in Indonesian had been provided from the Micro, Small and Medium Enterprises (MSMEs), They play essential role both in national trade and labour force, According to survey data from the Central Statistics (BPS) MSMEs contributed 7,38% to national economy in 2016, In addition, fashion industry rose gradually 8,7% compared in last year with the amount of export finished $13.29 billion in 2017. Moreover, MSMEs absorb around 97% of the national workforce, while Large Enterprises only absorb around 3% of the total national workforce and Indonesian MSME businesses that are urgently needed by Micro Enterprises. This depencency encourage the competition indirectly, as a result businesses in the fashion need to consider market orientation to find opportunity, innovativey through entrepreneurial orientation, and marketing capabilities to maintain their business. This reseearch was conducted to investigate the effect of market orientation, enterpenuership orientation, market capabilities on the performance of MSME businesses. The research method used is an associative method, with primary and secondary data types as a reference. Respondents collected in this study were 150 respondents, with closed questionnaire containing 15 question attributes. In essence, the present studies found market orientation, entrepreneurship orientation were not significant, this result may not hold support business performance. On the other hand, market orientation, entrepreneurship orientation had significant outcomes and indicates both of market and enterprenuership orientation can drivers the using of marketing capabilities. Similar results, marketing capabilities had significant effect to business performance. However, like any empirical research , this study has limitations, Based on this research, firstly the results have only been tested in one industry, additionally the role of internet had change trend of market orientation, market capabilities. This findings can be hint to another researcher to explore in technology as third party in case of sharing economy
{"title":"PENGARUH ORIENTASI PASAR, ORIENTASI KEWIRAUSAHAAN DAN KEMAMPUAN PEMASARAN, TERHADAP KINERJA BISNIS UMKM CLOTHING LINE","authors":"S. Purnamasari, Andreas Wijaya","doi":"10.30813/BMJ.V16I1.2052","DOIUrl":"https://doi.org/10.30813/BMJ.V16I1.2052","url":null,"abstract":"One of driven national economy in Indonesian had been provided from the Micro, Small and Medium Enterprises (MSMEs), They play essential role both in national trade and labour force, According to survey data from the Central Statistics (BPS) MSMEs contributed 7,38% to national economy in 2016, In addition, fashion industry rose gradually 8,7% compared in last year with the amount of export finished $13.29 billion in 2017. Moreover, MSMEs absorb around 97% of the national workforce, while Large Enterprises only absorb around 3% of the total national workforce and Indonesian MSME businesses that are urgently needed by Micro Enterprises. This depencency encourage the competition indirectly, as a result businesses in the fashion need to consider market orientation to find opportunity, innovativey through entrepreneurial orientation, and marketing capabilities to maintain their business. This reseearch was conducted to investigate the effect of market orientation, enterpenuership orientation, market capabilities on the performance of MSME businesses. The research method used is an associative method, with primary and secondary data types as a reference. Respondents collected in this study were 150 respondents, with closed questionnaire containing 15 question attributes. \u0000 \u0000In essence, the present studies found market orientation, entrepreneurship orientation were not significant, this result may not hold support business performance. On the other hand, market orientation, entrepreneurship orientation had significant outcomes and indicates both of market and enterprenuership orientation can drivers the using of marketing capabilities. Similar results, marketing capabilities had significant effect to business performance. However, like any empirical research , this study has limitations, Based on this research, firstly the results have only been tested in one industry, additionally the role of internet had change trend of market orientation, market capabilities. This findings can be hint to another researcher to explore in technology as third party in case of sharing economy","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"36 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76152565","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Website is a collection of pages that contain information, videos, audio, images and the like that are interconnected with one another and can be accessed today by using a browser that is connected to the internet. Usability is the ability of an application or website that can be used easily to achieve the goals of the user itself. Why usability is important if an application or website has good usability, the user will be able to easily use it, besides easy to use usability must also be easy to learn by the new user and of course the application or website must run according to its function and no errors occur when the user uses it. Surely this usability has become standard at ISO 9241-11: 2018. Every website has its own usability level, the higher its usability value, the better the usability value means that the application or website is easily understood by its users and its users can find what they are looking for in a short time, and errors that occur are very minimal. This study aims to find out whether the website has been able to meet the needs of its users or not and whether the user experiences complications when using it or not. In Indonesia there are also many platforms that provide distribution or fundraising online and can be monitored for movement, such as example bookisa.com , this platform has been around since 2013 but it is still a social movement and it was only in 2014 that the book was switched to focus on online donations and in 2018 the book was able to channel more than 500 billion to those in need. This research uses the webuse method. The study analysed by sampling 20 people and the results of Good on the four variables, with the highest variable being Content, Organization, and Readability variable which got score 0.77, as well as the lowest variable is design user interface score of 0.70.
{"title":"ANALISIS USABILITY MENGGUNAKAN METODE WEBUSE PADA WEBSITE KITABISA.COM","authors":"Kelvin Andiputra, Rinabi Tanamal","doi":"10.30813/BMJ.V16I1.2051","DOIUrl":"https://doi.org/10.30813/BMJ.V16I1.2051","url":null,"abstract":"Website is a collection of pages that contain information, videos, audio, images and the like that are interconnected with one another and can be accessed today by using a browser that is connected to the internet. Usability is the ability of an application or website that can be used easily to achieve the goals of the user itself. Why usability is important if an application or website has good usability, the user will be able to easily use it, besides easy to use usability must also be easy to learn by the new user and of course the application or website must run according to its function and no errors occur when the user uses it. Surely this usability has become standard at ISO 9241-11: 2018. Every website has its own usability level, the higher its usability value, the better the usability value means that the application or website is easily understood by its users and its users can find what they are looking for in a short time, and errors that occur are very minimal. This study aims to find out whether the website has been able to meet the needs of its users or not and whether the user experiences complications when using it or not. In Indonesia there are also many platforms that provide distribution or fundraising online and can be monitored for movement, such as example bookisa.com , this platform has been around since 2013 but it is still a social movement and it was only in 2014 that the book was switched to focus on online donations and in 2018 the book was able to channel more than 500 billion to those in need. This research uses the webuse method. The study analysed by sampling 20 people and the results of Good on the four variables, with the highest variable being Content, Organization, and Readability variable which got score 0.77, as well as the lowest variable is design user interface score of 0.70.","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"59 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82571234","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Delvira Juang Utami, Vera Ramadhanty, Fatimah Azzahra
Business competition in this modern era is so diverse, that business people who provide products and services must be able to make every effort and effort to be able to survive in the business that is being run. Currently for product providers not only provide what products are needed and quality products, but no less important in business is how businesses can provide the best service for their customers. The Stimulus Response (S-R) communication model is a human behavior (response) that can be predicted according to the stimulus to be sent. Regarding this, in this study the stimulus in question is service quality (variable X) and the intended response is customer loyalty (variable Y), this study uses quantitative research methodology. The object of this research is the gas station company 34-17123 Harapan Indah-Bekasi, customers who more than 3 times refuel four-wheeled vehicles as subjects, as well as service quality and customer loyalty as objects. The data obtained are primary data and secondary data. This study used a sample of 308 respondents from a total population count of 1,342 customers. The sampling technique used in this study is non-probability sampling with accidental sampling method. This study uses 5 test instruments using SPSS version 24 (Statistical Package for the Social Science) data processing application, namely validity, reliability, normality test using probability plot (p-plot), Anova (one-way Analysis of variance) test, simple linear regression analysis using partial test and a simple linear regression analysis test was performed. The results of this study are that the quality of service at SPBU 34-17123 Harapan Indah-Bekasi affects customer loyalty by 57.9%, and 42.1% is influenced by other factors. The results of this study have a significant effect on the significance level of 0.05% and the average customer agrees to be loyal to the SPBU 34-17123 Harapan Indah-Bekasi.
在这个现代时代,商业竞争是如此的多样化,提供产品和服务的商人必须能够尽一切努力和努力才能在正在经营的业务中生存下来。目前对于产品的供应商不仅提供什么产品是需要的和优质的产品,但在商业中同样重要的是企业如何为他们的客户提供最好的服务。刺激反应(S-R)通信模型是一种可以根据要发送的刺激来预测的人类行为(反应)。关于这一点,在本研究中,问题的刺激因素是服务质量(变量X),预期的反应是顾客忠诚度(变量Y),本研究采用定量研究方法。本研究以34-17123 Harapan Indah-Bekasi加油站公司为对象,以3次以上为四轮车辆加油的顾客为研究对象,以服务质量和顾客忠诚度为研究对象。所获得的数据分为主要数据和次要数据。这项研究从1342名顾客中抽取了308名受访者作为样本。本研究采用的抽样技术是非概率抽样与偶然抽样方法。本研究使用5种检验工具,采用SPSS version 24 (Statistical Package for the Social Science)数据处理应用,即效度、信度、正态性检验采用概率图(p-plot)、方差单因素分析(Anova)检验、简单线性回归分析采用偏检验和简单线性回归分析检验。本研究的结果是SPBU 34-17123 Harapan Indah-Bekasi的服务质量影响顾客忠诚度的比例为57.9%,42.1%受到其他因素的影响。本研究结果在0.05%的显著性水平上有显著影响,普通顾客同意忠诚于SPBU 34-17123 Harapan Indah-Bekasi。
{"title":"PENGARUH KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN DI SPBU 34-17123 HARAPAN INDAH – BEKASI","authors":"Delvira Juang Utami, Vera Ramadhanty, Fatimah Azzahra","doi":"10.30813/BMJ.V16I1.2014","DOIUrl":"https://doi.org/10.30813/BMJ.V16I1.2014","url":null,"abstract":"Business competition in this modern era is so diverse, that business people who provide products and services must be able to make every effort and effort to be able to survive in the business that is being run. Currently for product providers not only provide what products are needed and quality products, but no less important in business is how businesses can provide the best service for their customers. The Stimulus Response (S-R) communication model is a human behavior (response) that can be predicted according to the stimulus to be sent. Regarding this, in this study the stimulus in question is service quality (variable X) and the intended response is customer loyalty (variable Y), this study uses quantitative research methodology. The object of this research is the gas station company 34-17123 Harapan Indah-Bekasi, customers who more than 3 times refuel four-wheeled vehicles as subjects, as well as service quality and customer loyalty as objects. The data obtained are primary data and secondary data. This study used a sample of 308 respondents from a total population count of 1,342 customers. The sampling technique used in this study is non-probability sampling with accidental sampling method. This study uses 5 test instruments using SPSS version 24 (Statistical Package for the Social Science) data processing application, namely validity, reliability, normality test using probability plot (p-plot), Anova (one-way Analysis of variance) test, simple linear regression analysis using partial test and a simple linear regression analysis test was performed. The results of this study are that the quality of service at SPBU 34-17123 Harapan Indah-Bekasi affects customer loyalty by 57.9%, and 42.1% is influenced by other factors. The results of this study have a significant effect on the significance level of 0.05% and the average customer agrees to be loyal to the SPBU 34-17123 Harapan Indah-Bekasi.","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"235 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72907643","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The growth of the business in the last few years has stagnated, tends to decline its sales performance due to the trade crisis between China and America. However, the Cosmetics industry in Indonesia is predicted to grow approximitely 9 percent, only enjoyed by companies who ready to use industry 4.0. This global change and digital era causes a negative impact on the sales performance of PT. Martina Berto, Tbk. recent years. The purpose of this study is to determine a partially and simultaneously influence between account payable and loan interest rates on company performance. Explanatory research methods in this study has been done through hypothesis test, and uses a simple and multiple linear regression with SPSS software version 22 as an analysis technique. Secondary data of this study showed n = 12, of time series data from 2007up to 2018. The results of this study is indicate that partially there is a significant, positive influence is 63.50% between Accounts Payable (X1) on Company Performance (Y), and that partially there is a significant, negative effect is 38.30% between Loan interest rates (X2) on the Company's performance (Y). And a simultaneously, there is a significant, positive effect is 74,40 %, a very strong relationship, between Accounts Payable (X1) and Loan interest rates (X2) on Company Performance of PT. Martina Berto, Tbk. (Y).
由于中美贸易危机,近几年业务增长停滞,销售业绩下滑。然而,印度尼西亚的化妆品行业预计将增长约9%,只有那些准备使用工业4.0的公司才能享受到。这种全球性的变化和数字化时代对PT. Martina Berto, Tbk的销售业绩产生了负面影响。最近几年。本研究的目的是确定应付账款和贷款利率对公司绩效的部分和同时影响。本研究的解释性研究方法是通过假设检验来完成的,并使用SPSS软件版本22作为分析技术的简单和多元线性回归。本研究的二次数据显示,2007年至2018年的时间序列数据n = 12。研究结果表明:应付账款(X1)对公司绩效(Y)存在部分显著的正向影响,影响程度为63.50%;贷款利率(X2)对公司绩效(Y)存在部分显著的负向影响,影响程度为38.30%;同时,贷款利率(X2)对公司绩效(Y)存在显著的正向影响,影响程度为74.40%,关系非常强。应付账款(X1)和贷款利率(X2)对公司绩效的影响。(Y)。
{"title":"PENGARUH UTANG USAHA DAN SUKU BUNGA KREDIT TERHADAP KINERJA PT. MARTINA BERTO, TBK. (2007 – 2018)","authors":"Francisca Sestri Goestjahjanti","doi":"10.30813/BMJ.V16I1.2046","DOIUrl":"https://doi.org/10.30813/BMJ.V16I1.2046","url":null,"abstract":"The growth of the business in the last few years has stagnated, tends to decline its sales performance due to the trade crisis between China and America. However, the Cosmetics industry in Indonesia is predicted to grow approximitely 9 percent, only enjoyed by companies who ready to use industry 4.0. This global change and digital era causes a negative impact on the sales performance of PT. Martina Berto, Tbk. recent years. The purpose of this study is to determine a partially and simultaneously influence between account payable and loan interest rates on company performance. Explanatory research methods in this study has been done through hypothesis test, and uses a simple and multiple linear regression with SPSS software version 22 as an analysis technique. Secondary data of this study showed n = 12, of time series data from 2007up to 2018. The results of this study is indicate that partially there is a significant, positive influence is 63.50% between Accounts Payable (X1) on Company Performance (Y), and that partially there is a significant, negative effect is 38.30% between Loan interest rates (X2) on the Company's performance (Y). And a simultaneously, there is a significant, positive effect is 74,40 %, a very strong relationship, between Accounts Payable (X1) and Loan interest rates (X2) on Company Performance of PT. Martina Berto, Tbk. (Y).","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"56 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84692843","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Amid the pressures of industrial competition, emotions from consumers can be an unlimited resource that can create good opportunities. A brand can no longer be seen merely as an identity but as a relationship with consumers. Therefore, manufacturers are expected to wrap these emotions into a brand through the brand love concept. The usage of the concept of brand love is not without reason, but because brand love is the best representation of high-level constructs, one of which includes emotions. Thus this research aims to see how brand passion, brand intimacy and brand commitment build brand love and then have an impact on repurchase intentions, positive WOM and willingness to pay at premium prices on Samsung brands. This study uses primary data obtained through random questionnaire distribution and using target respondents of Samsung brand smartphone users. The results of this study indicate that brand love can be built well by brand passion, brand intimacy and brand commitment which are its dimensions. Brand love also shows that there is a positive relationship with intention to repurchase, positive WOM and willingness to pay at premium price. If it is more detailed then this study can conclude that brand commitment has the biggest contribution in building brand love and the biggest impact of brand love is positive WOM
{"title":"PENGARUH BRAND PASSION, BRAND COMMITMENT DAN BRAND INTIMACY TERHADAP REPURCHASE INTENTION, POSITIVE WOM DAN PAY PRICE PREMIUM","authors":"Ali Wardhana, Samuel Shwan Tera","doi":"10.30813/BMJ.V16I1.2044","DOIUrl":"https://doi.org/10.30813/BMJ.V16I1.2044","url":null,"abstract":"Amid the pressures of industrial competition, emotions from consumers can be an unlimited resource that can create good opportunities. A brand can no longer be seen merely as an identity but as a relationship with consumers. Therefore, manufacturers are expected to wrap these emotions into a brand through the brand love concept. The usage of the concept of brand love is not without reason, but because brand love is the best representation of high-level constructs, one of which includes emotions. Thus this research aims to see how brand passion, brand intimacy and brand commitment build brand love and then have an impact on repurchase intentions, positive WOM and willingness to pay at premium prices on Samsung brands. This study uses primary data obtained through random questionnaire distribution and using target respondents of Samsung brand smartphone users. The results of this study indicate that brand love can be built well by brand passion, brand intimacy and brand commitment which are its dimensions. Brand love also shows that there is a positive relationship with intention to repurchase, positive WOM and willingness to pay at premium price. If it is more detailed then this study can conclude that brand commitment has the biggest contribution in building brand love and the biggest impact of brand love is positive WOM","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"198 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77149897","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
ABSTRACTThis study aims to analyze the influence of Leadership and Application of Fingerprint Attendance Model to Work Productivity With Work Discipline as Moderating Variable. In this research, sampling method used is accidental sampling method (non-probability sampling). In this study using three variables, independent variables are Leadership (X1) and Attendance Model Fingerprint (X2) with dependent variable is Productivity (Y) and moderating variable is Discipline (Z). Population in this research is employees at PT. ASTRA Daihatsu Motor, and samples are 85 respondents. The result of the research shows that Leadership variable is not able to moderate to Work Productivity, Fingerprint Attendance Model variable has a significant effect on Work Productivity, Work Discipline variable also has a significant effect on Work Productivity, Leadership and Work Discipline is not able to moderate to Work Productivity, Fingerprint and Discipline Attendance Model Work is also not able to moderate against Work ProductivityKeywords: Leadership, Fingerprint Attendance Model, Work Productivity, and Work Discipline.
{"title":"PENGARUH KEPEMIMPINAN DAN PENERAPAN MODEL ABSENSI FINGERPRINT TERHADAP PRODUKTIVITAS KERJA DENGAN DISIPLIN KERJA SEBAGAI VARIABEL MODERATING","authors":"Netty Laura","doi":"10.30813/BMJ.V15I1.1562","DOIUrl":"https://doi.org/10.30813/BMJ.V15I1.1562","url":null,"abstract":"ABSTRACTThis study aims to analyze the influence of Leadership and Application of Fingerprint Attendance Model to Work Productivity With Work Discipline as Moderating Variable. In this research, sampling method used is accidental sampling method (non-probability sampling). In this study using three variables, independent variables are Leadership (X1) and Attendance Model Fingerprint (X2) with dependent variable is Productivity (Y) and moderating variable is Discipline (Z). Population in this research is employees at PT. ASTRA Daihatsu Motor, and samples are 85 respondents. The result of the research shows that Leadership variable is not able to moderate to Work Productivity, Fingerprint Attendance Model variable has a significant effect on Work Productivity, Work Discipline variable also has a significant effect on Work Productivity, Leadership and Work Discipline is not able to moderate to Work Productivity, Fingerprint and Discipline Attendance Model Work is also not able to moderate against Work ProductivityKeywords: Leadership, Fingerprint Attendance Model, Work Productivity, and Work Discipline.","PeriodicalId":29664,"journal":{"name":"AUSTRALIAN FARM BUSINESS MANAGEMENT JOURNAL","volume":"131 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-05-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89901176","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}